In 2023, the global AR VR Software Market is estimated to be worth US$ 14.5 billion. Businesses across different sectors increasingly recognize the transformative potential of AR VR. The market is expected to reach US$ 65 billion by 2033. This growth trajectory is underpinned by an exceptional CAGR of 16.2%, highlighting the market's remarkable potential over the next decade.

Attributes	Details
AR VR Software Market Size in 2023	US$ 14.5 billion
AR VR Software Market Projected Size by 2033	US$ 65 billion
Forecasted Value CAGR from 2023 to 2033	16.2 %

Historical Performance and Future Growth of the AR VR Software Market

AR VR Software Market Size in 2022	US$ 12.2 billion

Country-wise Insights

Countries	CAGR (2023 to 2033)
United States	16.4%
Japan	17.3%
United Kingdom	17.6%
South Korea	16.9%
China	16.8%

Category-wise insights

Top Technology	Augmented Reality Software
CAGR (2023 to 2033)	16%

Top Application	Large Enterprises
CAGR (2023 to 2033)	15.8%

The global AR and VR in training market size reached US$ 1,677.9 million in 2018. Demand for AR and VR in training recorded a y-o-y growth of 40.3% in 2022.

Attributes	Key Insights
AR and VR in Training Market Size in 2022	US$ 6,463.3 million
Estimated AR and VR in Training Market Value (2023E)	US$ 9,087.2 million
Projected AR and VR in Training Market Revenue (2033F)	US$ 2,98,682.1 million
Value-based CAGR (2023 to 2033)	41.8%

Semi-annual Market Update

Particular	Value CAGR
H1	40.2% (2022 to 2032)
H2	40.3% (2022 to 2032)
H1	41.6% (2023 to 2033)
H2	41.7% (2023 to 2033)

Country-wise Insights

Countries	Value CAGR
China	45.6%
Japan	43.5%
United States	38.4%
India	48.2%
Germany	40.7%

Category-wise Insights

By Component Type	Value CAGR
AR/VR Devices	41.4%
Software	43.1%
Services	39.8%

By Application	Value CAGR
Healthcare and Medical Training	41.6%
Aerospace and Defense Training	44.8%
Industrial Training	40.2%
Educational Training	43.2%
Retail Training	38.7%
Corporate/Enterprise Training	37.4%
Others	35.8%

Organization Size	Value CAGR
Small and Mid-sized Organizations	43.6%
Large Organizations	40.7%

The augmented reality (AR) and virtual reality (VR) market generated revenue of USD 47.6 billion in 2023, which is expected to witness a CAGR of 23.7% during 2024-2030.

Augmented And Virtual Reality (AR VR) Market Size was valued at USD 23.73 Billion in 2024 and is projected to reach USD 214.82 Billion by 2031, growing at a CAGR of 31.70% from 2024 to 2031.

The market for augmented and virtual reality (AR/VR) is propelled by a number of important aspects that highlight its revolutionary influence on diverse sectors and consumer applications. First off, the user experience has been greatly improved by technological developments such as better hardware capabilities, higher-resolution screens, and increased computing power, making AR/VR more approachable and enticing. Second, the demand for immersive and engaging experiences is driving the growing acceptance of AR/VR in the gaming and entertainment sectors, which is driving market expansion. Furthermore, the usage of AR/VR for virtual meetings, training, and education is growing due to the increase of remote work and virtual collaboration tools, which has been further accelerated by the COVID-19 epidemic. These technologies offer realistic and captivating settings. Furthermore, the growing number of AR/VR uses in healthcare—including patient care, surgical simulations, and therapy—highlights the technology’s potential to enhance both clinical results and operational effectiveness. Moreover, the increasing demand for augmented reality (AR) in retail and e-commerce, which facilitates virtual try-ons and improves shopping experiences, draws in both companies and customers.

Report Overview

The Global AR and VR in Education Market size is expected to be worth around USD 75 Billion by 2033, from USD 11.9 Billion in 2023, growing at a CAGR of 20.26% during the forecast period from 2024 to 2033.

The augmented and virtual reality (AR/VR) in education market is experiencing significant growth, driven by the increasing adoption of immersive technologies in teaching and learning processes. This market expansion can be attributed to the demand for enhanced and interactive learning experiences, aiming to increase student engagement and improve learning outcomes. AR and VR technologies offer innovative ways to present content, enabling students to explore complex subjects through interactive simulations and virtual environments.

The integration of AR and VR in education spans various levels, from K-12 to higher education and vocational training, covering subjects such as science, history, and medicine. The growth of the AR/VR in education market is further supported by technological advancements and the decreasing cost of VR headsets, making these technologies more accessible to educational institutions. Government initiatives and investments in digital learning tools also play a crucial role in fostering the adoption of AR and VR in the educational sector.

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Moreover, the ongoing shift towards remote learning, accelerated by global events such as the COVID-19 pandemic, has underscored the value of AR and VR technologies in facilitating interactive and immersive learning experiences outside traditional classroom settings.

Expanding at a CAGR of 18.2%, the global healthcare AR VR market is projected to increase from a valuation of US$ 2.8 billion in 2024 to US$ 14.85 billion by 2034-emd.

Report Attributes	Details
Healthcare AR VR Market Size (2024E)	US$ 2.8 Billion
Forecasted Market Value (2034F)	US$ 14.85 Billion
Global Market Growth Rate (2024 to 2034)	18.2% CAGR
Canada Market Growth Rate (2024 to 2034)	19.3% CAGR
China Market Value (2034F)	US$ 2.97 Billion
North America Market Share (2024E)	22.8%
East Asia Market Share (2034F)	36.7%
Key Companies Profiled	Atheer Augmedix VirtaMed Psious Layar Siemens Ltd Intutive Surgical Vuzix Corporations GE Healthcare Firsthand Technology

Country-wise Insights

Attribute	United States
Market Value (2024E)	US$ 505 Million
Growth Rate (2024 to 2034)	18.6% CAGR
Projected Value (2034F)	US$ 2.78 Billion

Attribute	China
Market Value (2024E)	US$ 534.8 Million
Growth Rate (2024 to 2034)	18.7% CAGR
Projected Value (2034F)	US$ 2.97 Billion

Category-wise Evaluation

Attribute	Augmented Reality
Segment Value (2024E)	US$ 1.30 Billion
Growth Rate (2024 to 2034)	15.4% CAGR
Projected Value (2034F)	US$ 7.10 Billion

Attribute	Hospitals & Clinics
Segment Value (2024E)	US$ 1.02 Billion
Growth Rate (2024 to 2034)	17.3% CAGR
Projected Value (2034F)	US$ 5.66 Billion

Report Overview

The Global Augmented Reality and Virtual Reality Market size is expected to be worth around USD 106.2 Billion by 2033, from USD 34.8 Billion in 2023, growing at a CAGR of 11.8% during the forecast period from 2024 to 2033.

Augmented Reality (AR) and Virtual Reality (VR) are immersive technologies that have gained significant traction in recent years. AR overlays digital information onto the real world, enhancing the user’s perception and interaction with their environment. On the other hand, VR creates a fully simulated digital environment that users can immerse themselves in. Both technologies offer unique experiences and have a wide range of applications across industries.

The Augmented Reality (AR) and Virtual Reality (VR) market is experiencing rapid growth, driven by technological advancements and increasing applications across diverse industries. The market encompasses hardware, such as AR glasses and VR headsets, and software, including applications and content creation tools.

https://market.us/wp-content/uploads/2023/08/Augmented-Reality-and-Virtual-Reality-Market-1024x595.jpg" alt="Augmented Reality and Virtual Reality Market" width="1024" height="595">

Key Augmented Reality Statistics: According to Statista by the year 2023, the number of Augmented Reality (AR) device users is expected to be 1.4 billion. 73 billion people will be using augmented reality on mobile and the number of AR device users is going to be 1.73 billion by the end of 2024. As of 2026, across the global AR industry, the market of AR/VR headsets is supposed to ship more than 50 million units and by 2024, AR device shipment will increase by 88.86% from 2023. As of 2023, the market value for smart glasses of AR is around $5.84 billion by the end of 2030 it is going to be $12.76 billion with an increase of 10.3% of CAGR. The market share of the AR software industry is going to be $137.14 billion by the end of 2028 at a CAGR of 57.21% In the year 2023, it has been observed that 2.7 billion deskless employees are the adopters of AR technologies. It can also be said that 80% of the global workforce is using this immersive technology. According to the reports of ARRIS Composites, in the United States around 70% of residents are going to be part of AR by 2024. The volume of the AR market is going to be enhanced by $11.58 billion by the end of 2023 and revenue earned by the AR/VR market will turn to $31.12 billion. In the United States in 2023 it has that there are more than 1,027 startups of AR. (Source: Statista) (Source: insiderintelligence.com) Nearly 90 million people in the United States have been using AR in 2023. Whereas, in the coming years in the U.S. users of AR in 2024 are going to be 95.5 million, 2025 (100.1 million), 2026 (103.9 million), and 2027 (106.9 million). One-seventh of the worldwide population uses augmented reality. The worth of the augmented reality market is $3.5 billion at present. The market for augmented reality is expected to surpass $50 billion in the next two years. 70% of users think that augmented reality might benefit them in some or the other way. The revenue of the augmented reality industry is expected to reach $340 billion by 2028. Around 67% of media planners and buyers are interested in AR or VR ads in digital advertising campaigns. 35% of people in the age range of 16-24 years and 25-34 years use augmented reality in 2023. Furthermore, AR user age ranges of 27% of people used by 35-44 years, others are followed by 11% (45-54 years), and 3% (55-64 years). (Source: 99firms.com) General Augmented Reality Statistics And Trends #1. The Pokémon Go app has remarkably created AR hype among people. The game has more than 800 million downloads and has been able to generate $2 billion in revenue in the last two years. It has certainly boosted the augmented reality market size. #2. Facebook has bought 11 AR/VR firms so far. As many tech firms have been trying to acquire as many shares as possible in the augmented reality market, Facebook has turned out to be one of the biggest investors in the augmented reality industry. The tech firm has bought around 11 AR/VR companies such as Oculus VR, Pebbles, and Surreal Vision. #3. AngelList, the top US platform for startups has a list of 2332 augmented reality firms AngelList releases a list of new firms each year. #4. Nearly 97% of Forbes' Most Valuable Brands utilize augmented reality. Forbes's list of most valuable brands includes companies like Microsoft, Amazon Apple, and Google. #5. Companies that use augmented reality report 40% greater conversion. It has been reported that augmented reality has improved rates of conversion for many firms and 3D technology and AR together have been able to promote post-purchase satisfaction as well. #6. User experience is one of the main barriers to faster AR adoption as per 32% of surveyed firms. Bulky devices and issues with AR equipment can hinder user experience. (Source: 99firms.com) #7. A standard AR ad might cost nearly $5000. Augmented reality ad costs less as compared to print media ads. #8. Advertising campaigns designed on augmented reality have a dwell time of about 75 seconds on average. Traditional promotional campaigns on TV or radio have a dwell time of only 2.5 seconds on average. (Source: Contentplus.placeco.com) #9. The augmented reality market is expected to reach $50 billion in the next two years. The AR market is estimated to surpass $18 billion in 2023. As per the augmented reality statistics for 2022, consumer expenditure on AR/VR is predicted to contribute to a 37.4% share of the worldwide AR/VR consumer market. #10. Around Half of Americans have been using AR without knowing about it. As per a survey, 47% of people in the US have been using AR apps without realizing it. #11. Around 50% of all Apple ARKit app downloads are games. Nearly 47% of Apple ARKit app downloads have come from AR games. #12. In 2023, mobile augmented reality revenue

Report Metric	Details
Forecast Period	2023 to 2030
Base Year	2022
Historic Years	2021
Quantitative Units	Revenue in USD Million, Volumes in Units, Pricing in USD
Segments Covered	Component (Hardware, Software, Services), Technology (Augmented Reality, Virtual Reality), End-User( Hospitals, Clinics, and Surgical Centers, Research Organizations and Pharma Companies, Research and Diagnostics Laboratories, Government and Defense Institutions, Others)
Countries Covered	U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Saudi Arabia, U.A.E., South Africa, Egypt, Israel, Rest of Middle East and Africa
Market Players Covered	CAE (Canada), GE Healthcare (U.S.), Koninklijke Philips N.V. (Netherlands), Intuitive Surgical (U.S.), Siemens Ltd (Germany), Eon Reality, Inc (U.S.), Layar (U.K.), Bioflight VR (U.S.), TheraSim Inc (U.S.), Vuzix Corporation (U.S.), Radboudumc (Netherland)
Market Opportunities	Development in medical devices Increase in demand for medical training and education purpose

Our team of industry experts has meticulously researched and analyzed the latest trends, innovations and emerging technologies in the technology industry’s AR/VR audio segment. By leveraging our report, you will gain invaluable insights that can revolutionise your business strategies and give y Read More

It is forecast that over 2.3 million jobs will be enhanced by augmented reality (AR) and virtual reality (VR) technologies in the U.S. by 2030, an increase from the 80 thousand jobs that were enhanced by AR and VR in 2019. AR, VR, and mixed reality (MR) is often referred to as extended reality (XR), an emerging term used for all immersive technologies.

The Global Augmented and Virtual Reality (AR VR) Market size is expected to grow from USD 11.14 Billion in 2018 to USD XX Billion by 2028, at a CAGR of 16.08% during the forecast period. The growth of this market can be attributed to factors such as the increasing adoption of AR VR in the healthcare and manufacturing industries, growing demand for AR VR devices from the gaming industry, and rising investments made by major players.

Augmented reality (AR) is the technology that overlays digital information on a physical world interactively. Virtual reality (VR), on the other hand, creates virtual environments for users to experience and interact with. These technologies are used for various purposes such as gaming, entertainment, industrial training, and education among others. AR VR Technology allows users to experience the environment and get more information about objects. Companies are increasingly becoming aware of the benefits AR VR technology provides in terms of enhancing their operational efficiency, thereby creating a positive impact on their bottom line. Applications for AR VR can be divided into two categories Onboard and Off-board. On-board applications are those that are used while the user is in motion, such as driving or walking. Off-board applications are those that are used when the user is stationary, such as at home or in an office.

On the basis of Type, the market is segmented into Hardware and Software.

Hardware:

Hardware augmented and virtual reality is a physical environment that is enhanced or altered by digital technology. The use of head-mounted displays, often in combination with sensors tracking the user's movement, can create an immersive experience in which the user feels transported into another world. This type of AR VR typically requires expensive hardware, such as headsets and other devices. Eyewear, Handheld Device, and Head Mounted Display are the three categories of hardware.

Software:

Software AR VR is the term used to describe an augmented or virtual reality experience, that is delivered through a mobile device or computer. This type of AR VR uses apps and software to create digital images and sounds that are superimposed onto what you see in front of you. The software provides a three-dimensional image, which makes it more realistic for the user. Software AR VR is often less expensive and more portable than hardware AR VR. It also doesn't require any additional equipment, such as goggles or glasses. The software component includes the applications that run on the hardware and provide the user experience. The Software category is further divided into Applications and Platforms.

On the basis of Application, the market is segmented into On-Board and Off-Board.

On-Board:

Augmented and virtual reality (AR VR) is used in onboard applications to provide a real-time view of the surroundings. The use of AR VR helps the driver or pilot to have a better understanding of the environment around them, and make better decisions while driving or flying. It also provides an immersive experience to the passengers. The integration of augmented reality in on-board applications will provide real-time data for a wide range of driving scenarios, from parking assistance, navigation, safety warnings, and even entertainment options during travel.

Off-Board:

There are several off-board applications of AR VR. One of the most popular ones is marketing and advertising. Companies can use AR VR to create interactive ads, that allow customers to explore products in a more immersive way. Retailers can also use AR VR to provide an interactive shopping experience for their customers. Another popular off-board application of AR VR is in the education sector. AR VR can be used to create engaging and interactive content, that allows students to learn better. Some of the other off-board applications include entertainment, gaming, healthcare, and tourism among others.

On the basis of Region, the market is segmented into North America, Latin America, Europe, Asia Pacific, and the Middle East & Africa. North America is projected to hold the largest market share in the global Augmented and Virtual Reality (AR VR) during the forecast period. Latin America is estimated to hold the second-largest market share in Augmented and Virtual Reality (AR VR). Europe is projected to grow at a considerable pace over the forecast period. The Asia Pacific is anticipated to be the fastest-growing market during the forecast period. The Middle East and Africa are anticipated to hold a small share of the overall Augmented and Virtual Reality (AR VR) mar

The global AR and VR market size surpassed USD 1.57 billion in 2022 and is projected to reach around USD 13.74 billion in 2032, expanding at a healthy CAGR of 24.81%.

The global augmented reality (AR) and virtual reality (VR) in manufacturing market size is expected to hit around USD 74.1 billion by 2032 with a CAGR of 24.62%.

The global AR and VR headsets market size was estimated at USD 6.78 billion in 2022 and is expected to hit around USD 142.5 billion by 2032 with a CAGR of 35.6%.

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The global Augmented Reality (AR) and Virtual Reality (VR) market size reached USD 21.40 Billion in 2021 and is expected to reach USD 237.80 Billion in 2030 registering a CAGR of 35%. Augmented Reality and Virtual Reality industry report classifies global market by share, trend, growth and based on type, device type, technology, end-use, and region | AR &VR

AR/VR in training programs offers various opportunities for the architecture, engineering, and construction industry to develop new tools and finding new use cases such as AR modeling and 3D visualization, virtual meetings, and others.

The global AR/VR/MR optics and display market size was valued at USD 1.37 billion in 2022, and it is expected to hit around USD 22.05 billion by 2032 with a CAGR of 32.1% from 2023 to 2032.