Access to safely managed drinking water was high in most of the countries in Europe and North America. However, there is still room for improvement in parts of the Balkans and Caucus region, with around 70 percent having access to clean drinking water in Georgia, Albania, and Azerbaijan. Europe and North America had the highest clean drinking water coverage worldwide.
The Europe bottled water market is valued at USD 72.8 billion, driven by rising health consciousness, increasing urbanization, and consumer preferences for convenience.
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The percentage of people using drinking water from an improved source that is accessible on premises, available when needed and free from faecal and priority chemical contamination. Improved water sources include piped water, boreholes or tubewells, protected dug wells, protected springs, and packaged or delivered water.
In 2021, the majority of the populations of European countries were connected to a public water supply. For instance, countries like Germany, Spain, France, and the Netherlands had more than 90 percent of their citizens connected to public water services.
This statistic shows the per capita consumption of bottled water in Europe in 2019. In this year, Italy was the leading market for the consumption of bottled water with 200 liters of bottled water consumed per person and Germany was the second largest consumer of bottled water with 168 liters consumed per person.
Revenue in the Water Utilities industry is anticipated to contract at a compound annual rate of 3.1% over the five years through 2024 to €105.9 billion, including a projected 3.5% dip in 2024. Revenue generated by water utilities is largely determined by the water supply needs of commercial, residential and public customers, which are dictated by weather conditions and production volumes. With customers across Europe striving to consume less water and using smart meters to track water use, revenue is edging downwards. A sizeable drop in revenue in the two years through 2021 can be attributed to the COVID-19 outbreak hitting manufacturers’ production and leading to a decline in demand for water suppliers. Extreme weather and high inflation levels have pushed up operating costs, constraining profit growth. At the same time, sales of water are being supported by rising temperatures, making drought conditions more frequent. Farmers are leaning more on water supplies for irrigation, while an expanding European population is driving up private water consumption. Revenue is expected to edge upwards at a compound annual rate of 3.1% over the five years through 2029 to €123.6 billion. The rising water supply needs of private and commercial customers due to escalating average annual temperatures, increasingly frequent heat and drought periods and mounting production volumes among manufacturers will boost revenue. Water consumption levels are set to remain high, even outweighing supply, which will boost demand for water utilities but put pressure on water supply networks. Environmental awareness encourages water savings but is also driving up demand for tap water has risen as private households reduce their bottled water consumption in favour of drinking tap water.
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The European Functional Water Market Report is Segmented by Product Type (Flavored and Plain), Distribution Channel (Supermarkets/Hypermarkets, Convenience/Grocery Stores, Online Stores, and Other Distribution Channels), and Geography (Germany, United Kingdom, Italy, France, Russia, Spain, and the Rest of Europe). The Report Offers Market Sizes and Values in (USD) During the Forecast Years for the Segments Mentioned Above.
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The Europe Water Consumption Market Report is Divided Into Segments Based On Water Procurement (Potable Water, Non-Potable Water, and Other Alternate Sources), Data Center Type (Enterprise, Colocation, and Cloud Service Providers (CSPs)), and Data Center Size (Mega, Massive, Large, Medium, and Small). The Report Provides Market Size and Forecasts for all These Segments, Measured in Volume (Billion Liters).
In 2021, one of the European countries with the highest renewable freshwater resources was Norway, with approximately 329 billion cubic meters. France also had also an important stock of renewable water, reaching almost more than 203 billion cubic meters.
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The average for 2022 based on 8 countries was 93.6 percent. The highest value was in Hungary: 100 percent and the lowest value was in Romania: 66.7 percent. The indicator is available from 2000 to 2022. Below is a chart for all countries where data are available.
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Graph and download economic data for Harmonized Index of Consumer Prices: Water Supply for European Union (27 Countries from 2020) (CP0441EU272020M086NEST) from Dec 2000 to Feb 2025 about water, EU, supplies, harmonized, Europe, CPI, price index, indexes, and price.
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Europe's Bottled Water Processing Market Report is Segmented by Equipment Type (filter, Bottle Washer, Filler and Capper, Blow Molder, and Other Equipment Types), by Technology (reverse Osmosis (RO), Ultrafiltration (UF), Microfiltration (MF), Chlorination, and Other Technologies), by Application (still Water, Sparkling Water, and Flavored Water), and by Region (United Kingdom, Germany, Spain, France, Italy, Russia, and the Rest of Europe). The Market Size and Forecasts are Provided in Terms of USD for all the Above Segments.
As of 2021, the European country with the largest volume of drinking water delivered annually by water suppliers was Italy, at almost 9.5 billion cubic meters. The UK and France followed with drinking water supplies of 6.1 and 5.9 billion cubic meters, respectively.
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Europe Water Recycle and Reuse Market is projected to reach USD 8,556.8 million by 2032, growing at a CAGR of 9.11% from 2024-2032.
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The Europe Water Enhancer Market Report is Segmented by Distribution Channel (Convenience Stores, Hypermarkets/Supermarkets, Pharmacies/Drug Stores, Online Retail Stores, and Other Distribution Channels) and by Geography (Spain, The United Kingdom, Germany, France, Italy, Russia and the Rest of Europe). The Report Offers the Market Size in Value Terms in USD for all the Abovementioned Segments.
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Graph and download economic data for Harmonized Index of Consumer Prices: Water Supply for Euro Area (19 Countries) (CP0441EZ19M086NEST) from Dec 2000 to Feb 2025 about water, supplies, harmonized, Euro Area, Europe, CPI, price index, indexes, and price.
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The European Water Framework Directive was transposed to national legislation through the Water Environment (Water Framework Directive) Regulations (Northern Ireland) 2017. The Water (Amendment) (Northern Ireland) (EU Exit) Regulations 2019 ensures that the Water Framework Directive (WFD) (as transposed) and the various supporting pieces of water legislation remain implemented in Northern Ireland as National legislation.
Surface Drinking Water Protected Areas as defined by Article 10 of the Water Framework Directive were identified as part of the 2nd Cycle in 2016. The protected areas were created from the 2016 updated 450 river water bodies with input and agreement from Northern Ireland Water. This layer forms part of the designated protected areas as defined under the Water Framework Directive legislation.
There are no plans to update the Surface Drinking Water Protected Areas
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The European bottled water processing market is anticipated to exhibit a robust growth trajectory, with a market size of 36.98 million in 2025 and a CAGR of 5.42% over the forecast period of 2025-2033. This growth can be attributed to several key drivers, including rising health consciousness, stringent regulations on tap water quality, and increasing disposable income. The market is segmented based on equipment type, technology, and application. The key companies operating in the market include Ferrarelle SpA, Liquid Packaging Solutions Inc, Nestle SA, PepsiCo Inc, Norland International Inc, Dow Chemical Co, Danone SA, Pall Corporation, The Coca-Cola Company, and Velocity Equipment Solutions Inc. Major trends shaping the European bottled water processing market include the growing adoption of sustainable packaging solutions, the rise of personalized and functional water products, and advancements in water purification technologies. The market is expected to witness significant growth in the still water and sparkling water segments, driven by the increasing preference for these products among health-conscious consumers. However, the market is also facing certain challenges, such as environmental concerns related to plastic waste and the availability of affordable alternatives to bottled water. Recent developments include: October 2023: Kosovo-based food and drinks manufacturer Uje Rugove was to invest EUR 6 million (USD 6.3 million) in expanding water production in the country., August 2023: See (Sealed Air) entered into a Definitive Agreement to Acquire Liquibox. Liquibox is a leader, developer, and producer of bag-in-box sustainable solutions for Fresh Food, Beverage, Consumer Goods, and Industrial End-markets. The acquisition of Liquibox complements Cryovac’s Fluids and Liquids business, which is the fastest-growing business for SEE. Fluids & Lubricants flexible packaging solutions represent an opportunity of USD 7 billion with an attractive annual growth rate (ARR) of approximately 6%.. Key drivers for this market are: 4., Increasing awareness among consumers4.; Environment concerns and sustainability. Potential restraints include: 4., The cost of production and transportation4.; Regulations and quality standards. Notable trends are: Expanding sparkling water segment.
Iceland has the cleanest waters across Europe, having received an index score of 86.07 points in 2023. Other European countries with scores above 80 points that year were Finland and Slovenia. Outside of Europe, Canada held a score of 88.75 points, topping the list of the cleanest waters worldwide.
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Europe is home to a wide variety of mineral water brands, each offering unique characteristics and flavors. Here are some popular European mineral water brands: Vichy Catalan, Evian, San Pellegrino, Perrier, Gerolsteiner, and Font Vella. Each brand is known for its distinct taste, mineral content, and packaging. Discover the world of European mineral water and choose your favorite based on personal preference and desired mineral content.
Access to safely managed drinking water was high in most of the countries in Europe and North America. However, there is still room for improvement in parts of the Balkans and Caucus region, with around 70 percent having access to clean drinking water in Georgia, Albania, and Azerbaijan. Europe and North America had the highest clean drinking water coverage worldwide.