In 2024, Amazon was expected to generate roughly 53 billion U.S. dollars in retail media ad revenue, which would be an increase of 16 percent on its 2023 result. Alibaba, on the other hand, expected a growth rate of 1.4 percent year on year, which would put the Chinese platform at 42 billion dollars in retail media ad revenue in the same year.

In the first quarter of 2025, revenues of Amazon Web Services (AWS) rose to 17 percent, a decrease from the previous three quarters. AWS is one of Amazon’s strongest revenue segments, generating over 115 billion U.S. dollars in 2024 net sales, up from 105 billion U.S. dollars in 2023. Amazon Web Services Amazon Web Services (AWS) provides on-demand cloud platforms and APIs through a pay-as-you-go-model to customers. AWS launched in 2002 providing general services and tools and produced its first cloud products in 2006. Today, more than 175 different cloud services for a variety of technologies and industries are released already. AWS ranks as one of the most popular public cloud infrastructure and platform services running applications worldwide in 2020, ahead of Microsoft Azure and Google cloud services. Cloud computing Cloud computing is essentially the delivery of online computing services to customers. As enterprises continually migrate their applications and data to the cloud instead of storing it on local machines, it becomes possible to access resources from different locations. Some of the key services of the AWS ecosystem for cloud applications include storage, database, security tools, and management tools. AWS is among the most popular cloud providers Some of the largest globally operating enterprises use AWS for their cloud services, including Netflix, BBC, and Baidu. Accordingly, AWS is one of the leading cloud providers in the global cloud market. Due to its continuously expanding portfolio of services and deepening of expertise, the company continues to be not only an important cloud service provider but also a business partner.

Amazon is one of the most recognisable brands in the world, and the third largest by revenue. It was the fourth tech company to reach a $1 trillion market cap, and a market leader in e-commerce,...

YouTube has emerged as the dominant social media platform for driving traffic to Amazon.com, accounting for nearly 60 percent of referrals to the e-commerce platform in December 2023. Facebook.com and Twitter.com followed, contributing about ten and nine percent of social media referrals respectively, while Reddit and WhatsApp rounded out the top five sources. Amazon's dominance Amazon's position as the leading online retailer in the United States is evident in its traffic and sales figures. In December 2023, Amazon still recorded an impressive 2.7 billion combined visits. The company's financial performance remains strong, with a net income of approximately 13.5 billion U.S. dollars in the second quarter of 2024, up from the previous quarters. Mobile presence Amazon's mobile presence continues to grow, with its shopping app downloads reaching a nine-year peak in August 2022 at approximately 25 million. As of July 2024, the Amazon Shopping app reached over 18 million downloads across iOS and Android platforms. That month, Amazon’s shopping app was the most popular app published by the e-commerce and tech giant.

The global cloud computing power platform market is experiencing robust growth, driven by the increasing adoption of cloud-based services across diverse sectors. The market's expansion is fueled by several key factors. Firstly, the burgeoning demand for high-performance computing (HPC) resources, particularly in AI, machine learning, and data analytics, is a significant catalyst. Secondly, the rise of the Internet of Things (IoT) and the subsequent explosion of data necessitate scalable and cost-effective cloud-based processing power. Thirdly, the continuous advancement of CPU and GPU technologies, coupled with optimized cloud architectures, is making cloud computing power more accessible and efficient. Finally, major technology companies are investing heavily in developing and improving their cloud platforms, fostering competition and innovation that benefits consumers. We estimate the 2025 market size to be around $15 billion, with a Compound Annual Growth Rate (CAGR) of 25% projected through 2033. This growth will be largely driven by the expansion of cloud computing in emerging markets and increased adoption across various applications like blockchain and data backup. Segment-wise, GPU computing power is expected to dominate the market due to its superior performance in computationally intensive tasks. The blockchain application segment will witness significant growth, driven by the increasing adoption of blockchain technology across various industries. Geographically, North America and Asia Pacific are projected to be the leading regions, owing to substantial investments in cloud infrastructure and a large number of early adopters. However, market growth will also be visible in other regions, driven by increasing digitalization initiatives. While the market faces challenges such as data security concerns and the need for robust regulatory frameworks, these are anticipated to be mitigated by advancements in security technologies and ongoing policy development. The competitive landscape is highly concentrated, with established players such as Amazon, Google, Microsoft, and Alibaba dominating the market, while specialized companies like Featurize are carving out niches within the industry.

The Infrastructure-as-a-Service (IaaS) market within the chemical industry is experiencing robust growth, driven by the increasing need for scalable and cost-effective IT infrastructure to support data-intensive applications, process optimization, and research & development initiatives. The market size in 2025 is estimated at $5 billion, exhibiting a Compound Annual Growth Rate (CAGR) of 15% from 2025 to 2033. This growth is fueled by several key factors, including the rising adoption of cloud computing for enhanced data analytics capabilities, the increasing demand for high-performance computing (HPC) in computational chemistry and simulations, and the need for robust data security and disaster recovery solutions within the highly regulated chemical sector. Major players like Amazon Web Services, Microsoft Azure, and Google Cloud Platform are strategically investing in industry-specific solutions and partnerships to cater to the unique needs of chemical companies, further accelerating market expansion. The substantial growth is also propelled by the shift towards digital transformation within chemical manufacturing. Companies are leveraging IaaS solutions to improve operational efficiency, optimize supply chains, and enhance product development cycles. The trend towards Industry 4.0, emphasizing connectivity and data exchange across various systems, further reinforces the adoption of IaaS for real-time monitoring, predictive maintenance, and improved resource allocation. While regulatory compliance and security concerns represent potential restraints, the overall long-term outlook for IaaS in the chemical industry remains extremely positive, with continued growth anticipated throughout the forecast period due to the inherent advantages in scalability, flexibility, and cost-effectiveness offered by cloud-based infrastructure.

In 2024, Amazon Web Services (AWS) generated ****** billion US dollars with its cloud services. From 2013 until today, the annual revenue of AWS cloud computing and hosting solutions continually increased.

Amazon—additional information Amazon.com went online in 1995, initially as a book store, and achieved almost immediate success. In 1998, the store expanded to include a music and video store and different other products, such as apparel and consumer electronics, in the following years. The company is the undisputed leader of the e-retail market in the United States, ranking ahead of walmart.com and apple.com in terms of revenue. Amazon Web Services In 2006, AWS launched as a cloud computing platform to provide online services. Amazon Elastic Compute Cloud and Amazon S3, which provide large virtual computing capacity, are the most well-known of these services. The company has dozens of locations in ** different regions across the world and is continually expanding its global infrastructure to ensure low latency through proximity to the user. From these data centers, Amazon is offering more than *** fully featured services to its global customer base. Video streaming service Netflix is one of AWS’s largest customers, using Amazon’s services to store their content on servers throughout the world. Among its more than *********** active users, AWS also lists other well-known organizations from various industries, such as Disney, the UK Ministry of Justice, Kellogg’s, Guardian News and Media, and the European Space Agency.

In the first quarter of 2025, AWS generated cloud computing and hosting revenues of approximately 29 billion U.S. dollars. Amazon Services Amazon is the one of the leading online retailers worldwide and the leading e-retailer in the United States. In 2024, net sales amounted to over 574 billion U.S. dollars, up from 514 billion U.S. dollars in the previous year. Amazon is the world’s largest online retailer of books, clothing, electronics, music, and many other consumer products. The company is also the producer of the world’s most famous e-book reader, the Amazon Kindle. The vast majority of Amazon’s revenues are generated through the sales of electronics and other products, followed by third-party seller services and AWS. Although primarily active in the B2C market, Amazon also enables third-party sellers to trade their products as well as providing technology infrastructure services (Amazon Web Services, AWS) to businesses. As of the second quarter of 2024, more than half of paid units were sold by third-party sellers. Amazon Web Services includes cloud computing and hosting services, which is a growing sector of online enterprise services. AWS is one of the most popular public cloud platform and infrastructure services worldwide, with 76 percent of respondents from a global survey indicating that they were already running apps on the platform. Other popular cloud services providers include Microsoft with Azure, Google, Oracle, and IBM.

The size of the Cloud Monitoring Industry market was valued at USD XXX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 19.91% during the forecast period.Monitoring the cloud: It is that simple process through which one observes and manages real-time cloud applications, infrastructure, and services. Generally, gathering and analyzing many types of performance metrics, logs, or events ensure that the service provided by the monitored cloud application becomes effective, available, and secure. Problems are notified proactively so that businesses stay on the move without a pause while resource utilization is improved and the users' experience enhanced. Foundational elements of the process include monitoring tools and platforms, which will provide the most comprehensive insights into the state of health and performance of cloud environments. Thus, any problems are identified, and corrections are made in real time because anomalies and performance bottlenecks are detected in real-time followed by immediate action to avoid service interruptions and minimize downtime. Optimization of Resource usage must be carried out properly: Underutilized or overutilized resources are identified using cloud monitoring; therefore, proper allocation is provided for cost cutting.Security and compliance can be ensured: Organizations can guard sensitive data and minimize risk by monitoring security threats along with violation of compliance. Improvement in the application performance: through optimization of such applications' user experience, the scope of optimization is very well indicated by user behavior and related metrics for application performance. Enable capacity planning: It will enable the organization to be able to predict the increase in their need for resources on historical data and trends. They could scale their infrastructures ahead to match the growing demands. Indeed, in these emerging days of cloud adoption, something as cloud monitoring has been a must for organizations. Organizations can get the maximum outcome from their deployed cloud technologies as ways have been found to gain control, visibility, and reliability through cloud monitoring. Recent developments include: April 2023: Sumo Logic, a software-as-a-service (SaaS) analytics platform enabling dependable and secure cloud-native applications, announced that it had earned the Amazon Web Services (AWS) cloud operations competency in monitoring and observability. Sumo Logic has proven competence in assisting customers in establishing a robust and scalable foundation for end-to-end cloud operations as an AWS cloud operations competency partner., June 2022: Cisco expanded its offering of cloud-based management solutions by adding Nexus data center and Catalyst campus switches and introducing a cloud-native version of the AppDynamics application performance monitor.. Key drivers for this market are: Growth in Cloud Adoption Across End Users, Rising Need for Efficiently Managing the Performance and Security of Cloud Platforms. Potential restraints include: Diminishing Profit Margins and Ongoing Changes in Macro-environment. Notable trends are: Growth in Cloud Adoption Across End Users is Expected to Drive the Market Growth.

Non-relational SQL Market Outlook

The global non-relational SQL market size was valued at approximately $15 billion in 2023 and is projected to reach a staggering $80 billion by 2032, growing at a robust CAGR of 20%. This impressive growth is driven by the increasing demand for scalable, high-performance database solutions across various industries and the exponential growth of data generated by Internet of Things (IoT) devices, social media platforms, and enterprise applications.

The surge in unstructured data is a significant growth factor in the non-relational SQL market. Traditional relational databases struggle to handle the complex and voluminous data generated from modern applications, making non-relational databases an attractive option. The flexibility offered by non-relational databases allows organizations to store and process unstructured data efficiently, leading to their widespread adoption across industries. Additionally, the burgeoning growth of e-commerce and digitalization initiatives further fuels the demand for non-relational SQL databases, as these industries require agile data management systems to support their dynamic and complex data environments.

Another pivotal growth factor is the scalability and performance advantages offered by non-relational SQL databases. Unlike traditional relational databases, non-relational databases are designed to scale horizontally, accommodating large volumes of data and high transaction rates. This makes them ideal for applications requiring real-time data processing and massive parallel query execution. The ability to handle high-throughput workloads with low latency is a key driver for adopting non-relational SQL databases in sectors such as finance, healthcare, and telecommunications, where data-intensive operations are critical for business success.

Moreover, the advent of cloud computing has significantly contributed to the growth of the non-relational SQL market. Cloud-based non-relational databases offer enterprises the flexibility to scale resources on-demand, reduce infrastructure costs, and enhance data accessibility. The shift towards cloud-native applications and the growing preference for Database-as-a-Service (DBaaS) models have accelerated the adoption of non-relational SQL solutions. Enterprises are increasingly leveraging cloud platforms to deploy non-relational databases, driving market growth and innovation in database technologies.

Regionally, North America dominates the non-relational SQL market due to the early adoption of advanced technologies and the presence of key market players. However, significant growth is also anticipated in the Asia Pacific region, driven by rapid digital transformation, increasing investments in technology infrastructure, and the growing number of startups and enterprises in countries like China and India. Europe is also witnessing substantial growth, particularly in industries like finance, healthcare, and retail, where data management and analytics are crucial for operational efficiency and customer engagement.

Type Analysis

The non-relational SQL market comprises various types, including document stores, key-value stores, column stores, graph databases, and others. Document stores, such as MongoDB and Couchbase, are among the most popular types due to their ability to handle complex data structures like JSON and XML. These databases are particularly well-suited for content management systems, e-commerce platforms, and real-time analytics applications. The flexibility and scalability of document stores make them a preferred choice for developers and enterprises looking to manage large volumes of semi-structured data efficiently.

Key-value stores, including Redis and Amazon DynamoDB, offer simple yet powerful data models for high-performance and low-latency data access. These types of databases are ideal for caching, session management, and real-time analytics, where speed and performance are critical. The simplicity of key-value stores allows for easy implementation and scaling, making them a popular choice for applications requiring fast data retrieval and minimal complexity.

Column stores, such as Apache Cassandra and HBase, are designed to handle large-scale data warehousing and big data analytics. These databases store data in columns rather than rows, allowing for efficient querying and data compression. Column stores are particularly advantageous for applications involving time-series data, recommendation engines, and IoT data storage. The ability to perform complex analytical queries quickly and efficiently m

Amazon is known as an e-commerce company, but in recent years, the retailer has invested in opening physical stores across the United States with more international expansion in mind. Amazon’s physical retail stores come in different formats, including Amazon Fresh grocery stores, Amazon Go, Amazon Books, Amazon 4 Star, and Amazon Pop-up. Typically, Amazon’s branded devices, books and other merchandise are available in these stores. In the fourth quarter of 2024, net sales from Amazon’s physical retailing amounted to nearly 5.8 billion U.S. dollars. Whole Foods acquisition and Amazon Fresh Amazon’s venture into brick-and-mortar grocery store retailing started with the acquisition of the Whole Foods Market in 2018. By 2017, just before it was bought out by Amazon, the supermarket Whole Foods had registered a net sales revenue of over 16 billion U.S. dollars. In addition to some 500 Whole Foods locations, Amazon’s grocery retail business is supported by Amazon Fresh with stores predominantly in the United States. Outside of the United States, Amazon opened its first Amazon Fresh stores in the United Kingdom in March 2021. Amazon’s retail portfolio Amazon has a diverse retail portfolio, both in terms of merchandise and the business models it offers across its platforms. While it started its e-commerce business as an online retailer acting as the first-party owner of the products on offer, third-party selling on the Amazon marketplace increasingly became the norm among online sellers, who often employ both models when working with Amazon. Since 2017, more than half of paid units of Amazon is attributed to third-party sellers using the Amazon marketplace to sell their products.

Components:

Hardware: Specialized hardware designed for AI and HPC workloads (e.g., GPUs, FPGAs) Software: AI frameworks, libraries, and tools optimized for HPC systems Services: Managed services, consulting, and support for AI-enhanced HPC deployments

Deployment:

Cloud: Cloud-based AI-enhanced HPC platforms offer scalability and flexibility On-premises: Traditional on-premises deployments for higher security and customization

Organization Size:

Small & Medium Enterprises (SMEs): Increasing adoption of AI-enhanced HPC for data analytics and optimization Large Enterprises: Major users of AI-enhanced HPC for complex simulations and modeling

Computing Type:

Parallel Computing: Distribution of workloads across multiple processors Distributed Computing: Collaboration of geographically dispersed computers Exascale Computing: Systems capable of performing one quintillion (10^18) operations per second

AI Enhanced HPC Market Regional Insights North America:

Largest regional market with significant adoption in healthcare, manufacturing, and energy Key players headquartered in the region

Europe:

Growing market with increasing government investments and research collaborations

Asia-Pacific:

Emerging market with high demand for AI-enhanced HPC in industries such as pharmaceuticals and electronics

AI Enhanced HPC Market Trends Driving Forces:

Increasing demand for data analysis and simulation Advancements in AI algorithms and hardware Growing adoption of cloud-based HPC

Challenges and Restraints:

High cost of hardware and software Skills shortage in AI and HPC professionals

Emerging Trends:

Development of quantum-accelerated AI-enhanced HPC systems Integration of AI into workflow automation and optimization

Growth Catalysts in AI Enhanced HPC Industry

Government funding for AI and HPC research Partnerships between industry and academia Increasing awareness of the benefits of AI-enhanced HPC

Leading Players in the AI Enhanced HPC Market

Amazon Web Services AMD Dell Inc. Fujitsu HP Enterprise Intel Lenovo NVIDIA Corporation Penguin Computing YOTTA

Significant Developments in AI Enhanced HPC Sector

August 2024: AWS launches Parallel Computing Service for simplified HPC cluster management June 2024: AMD announces AMD Instinct MI325X accelerator with industry-leading memory capacity 2025: Expected launch of 5th Gen AMD EPYC processors for enhanced data center performance Ongoing developments: Advancements in AI-accelerated algorithms and hardware, cloud-based HPC platforms, and autonomous workflow management Recent developments include: In August 2024, Amazon Web Services, Inc. (AWS) revealed the availability of the AWS Parallel Computing Service, a new managed solution that simplifies the setup and management of high-performance computing (HPC) clusters. This service enables customers to efficiently run scientific and engineering capabilities at virtually any ratio on AWS. It allows system administrators to easily build clusters using Amazon Elastic Compute Cloud (Amazon EC2) instances, along with low-latency networking and storage tailored for HPC workloads. , In June 2024, At Computex 2024, AMD announced significant advancements in its AI and high-performance computing (HPC) offerings, introducing the new AMD Instinct MI325X accelerator, which features industry-leading memory capacity set to launch in Q4 2024. The company also previewed the upcoming 5th Gen AMD EPYC processors, aimed at enhancing data center performance and efficiency, expected to be available in the second half of 2024. .

The Data Center Processor market, valued at $11.98 billion in 2025, is projected to experience robust growth, driven by the increasing demand for high-performance computing in various sectors. The Compound Annual Growth Rate (CAGR) of 7.80% from 2025 to 2033 indicates a significant expansion, fueled by several key factors. The rise of artificial intelligence (AI), machine learning (ML), and big data analytics necessitates powerful processors capable of handling massive datasets and complex algorithms. Furthermore, the proliferation of cloud computing and the increasing adoption of edge computing architectures are major catalysts. The market is segmented by processor type (CPU, GPU, FPGA, ASIC, SmartNICs, and DPUs) and application (AI/ML, data analytics/graphics, high-performance computing). Competition is fierce, with key players like Intel, NVIDIA, AMD, and others constantly innovating to meet evolving market needs. The North American market currently holds a significant share, reflecting the region's advanced technological infrastructure and high adoption rates. However, the Asia-Pacific region is expected to witness substantial growth driven by rapid digital transformation initiatives and increasing data center deployments in emerging economies. Continued technological advancements in processor architecture, such as advancements in memory bandwidth and power efficiency, will further fuel market expansion. The restraints on market growth primarily involve the high initial investment costs associated with implementing advanced data center infrastructure and the complexities involved in integrating new processor technologies into existing systems. However, long-term cost savings from improved efficiency and performance are likely to offset these initial barriers. The market's future trajectory hinges on factors such as the pace of technological innovation, government regulations promoting digitalization, and the evolving cybersecurity landscape. The continued integration of specialized processors such as SmartNICs and DPUs will further optimize data center operations and enhance performance, creating new opportunities for growth. The market is expected to see further consolidation as companies seek strategic alliances and acquisitions to strengthen their positions and expand their market reach. Recent developments include: February 2024: Arm Holdings released a new set of blueprints for making chips that it claims could cut the time required to develop data center processors to less than a year. Arm's technology for creating data center processors is already used by Amazon.com, Microsoft, and Ampere Computing, which supplies chips to Oracle. Arm announced a new generation of designs for the computing "cores" - the most central part of a data center chip., February 2024: Faraday announced that it collaborated with Arm and Intel to develop 64-core Intel 18A processors for its system-on-chip (SoCs) evaluation platform. The chips would be made by Intel Foundry Services (IFS) using its 18A fabrication process. The processor would integrate with Arm’s Neoverse Compute Subsystems and form part of Faraday’s SoC evaluation platform to support the development of data center servers, high-performance computing-related ASICs, and custom SoCs.. Key drivers for this market are: Increasing Deployment of AI in HPC Data Centers, Increasing Deployment of Data Center Facilities and Cloud-based Services. Potential restraints include: Increasing Deployment of AI in HPC Data Centers, Increasing Deployment of Data Center Facilities and Cloud-based Services. Notable trends are: The Central Processing Unit (CPU) Segment is Expected to Drive the Growth of the Market.

In the fourth quarter of 2024, the most popular vendor in the cloud infrastructure services market, Amazon Web Services (AWS), controlled ** percent of the entire market. Microsoft Azure takes second place with ** percent market share, followed by Google Cloud with ** percent market share. Together, these three cloud vendors account for ** percent of total spend in the fourth quarter of 2024. Organizations use cloud services from these vendors for machine learning, data analytics, cloud native development, application migration, and other services. AWS Services Amazon Web Services is used by many organizations because it offers a wide variety of services and products to its customers that improve business agility while being secure and reliable. One of AWS’s most used services is Amazon EC2, which lets customers create virtual machines for their strategic projects while spending less time on maintaining servers. Another important service is Amazon Simple Storage Service (S3), which offers a secure file storage service. In addition, Amazon also offers security, website infrastructure management, and identity and access management solutions. Cloud infrastructure services Vendors offering cloud services to a global customer base do so through different types of cloud computing, which include infrastructure as a service (IaaS), platform as a service (PaaS), and software as a service (SaaS). Further, there are different cloud computing deployment models available for customers, namely private cloud and public cloud, as well as community cloud and hybrid cloud. A cloud deployment model is defined based on the location where the deployment resides, and who has access to and control over the infrastructure.

Over the course of 2024, in the United States, the retailer market share of home improvement sales on Amazon varied. The retailer market share started at just over 14 percent at the beginning of the year. Throughout the year, the market share fell, before rising to around 18 percent in the last month of the year.

In the United States, over the course of 2024, Amazon's retail market share of consumer electronics has varied, however growing for the most part. In January 2024, the market share started at around 23 percent, which then spiked in July 2024 at almost 40 percent. The retail market share then dropped in August, before starting to rise again.

In January 2025, around 3.8 million users visited pharmacy.amazon.com. The site is Amazon's homepage for its online pharmacy services. Visitors stayed on the site for an average duration of three minutes and 15 seconds.

The net cash of Amazon.Com with headquarters in the United States amounted to 107.95 billion U.S. dollars in 2024. The reported fiscal year ends on December 31.Compared to the earliest depicted value from 2020 this is a total increase by approximately 41.89 billion U.S. dollars. The trend from 2020 to 2024 shows, however, that this increase did not happen continuously.

Amazon's monthly revenue in the United States for beauty and personal care sales is estimated to range from 2.4 to 3.8 billion U.S. dollars in 2024. The sales revenue is estimated to experience two significant peaks, one in July 2024 at 3.6 billion U.S. dollars and the other in December 2024 at 3.8 billion U.S. dollars. In the same year, beauty and personal care products were one of Amazon's most profitable product categories.

From January to May 2025, the Amazon Shopping app was the most popular app published by the e-shopping and cloud computing giant, generating around 60 million downloads from iOS and Google Play Store users during the period. Second-ranked Amazon Prime Video was downloaded 6.88 million times from global users. The Amazon Photo app, which allows users to store and share photos, was downloaded 5.36 million times by users worldwide.