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TwitterNot all app categories can boast the same degree of user retention on day 30. While news apps were reported in the third quarter of 2024 to have a retention rate of almost 10 percent, social media apps presented less than two percent retention rate after 30 days from install. Entertainment apps presented a three percent installation rate, while a shopping apps had a retention rate of around four percent one month after installation. Before retention: user acquisition Gaining new users is fundamental for the healthy growth of a mobile application, and app developers have an array of tools that can be used to expand their audience. As of the second quarter of 2022, CPI, or cost per install, was the most used pricing model for user acquisition campaigns according to app developers worldwide. The cost of acquiring one new install in North America was of 5.28 U.S. dollars, but driving in-app purchases in the region was more pricey, with a cost of roughly 75 U.S. dollars per user. The future of in-app advertising In recent years, subscriptions and in-app purchases have become more popular app monetization practices, with users finally willing to pay for app premium functionalities and services. In 2020, video ads were reportedly the most expensive type of ads to drive conversions on both iOS and Android apps, while banner ads had a cost per action (CPA) of 36.77 U.S. dollars on iOS, and 10.28 U.S. dollars on Android.
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TwitterDuring the third quarter of 2020, Finland was the country with the highest app retention rate, with *** percent of the users who first launched the app ** days prior still using it. Japan ranked second, with a ** day post-install app retention rate of **** percent, while Ireland ranked third with a **** percent retention rate. Egypt, Turkey, and India ranked last with a ** days app retention rate between **** and **** percent in the examined period.
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Key Mobile Game Retention StatisticsMobile Game Retention by PlatformMobile Game Retention by GenreMobile Game Retention by RegionActions Users Performed in First WeekReasons to Continue...
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TwitteriQIYI and Tencent Video are the leading user-generated video platforms in China. In the third quarter of 2022, iQIYI's 30-day retention rate reached **** percent. In comparison, the figure of Youku stood at **** percent, much lower than other domestic rivals. The company merged with the well-established video sharing site Tudou in 2012 and was acquired by Alibaba Group thee years later. Alibaba utilizes the platform to facilitate its e-commerce sales.
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Blockchain data query: L2 Comp: Daily User Retention Rate (Last 30 Days)
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TwitterIn 2024, libraries and demo apps had the highest retention rate among Android users worldwide. Apps in this category registered a 48.31 percent retention rate after one day from install, which dropped to 20.88 percent after a month. Comics apps followed, with a 47.56 percent retention rate on the first day after install, which experienced a decrease to 20.46 percent after 30 days. Android events apps, as well as weather apps, presented a retention rate of less than 20 percent after 30 days from the first install as of the examined period.
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TwitterThe 30-day (D30) retention rate of mobile gaming users can vary greatly between different mobile gaming genres. Among iOS users in the United States in 2023 and 2024, ******games ranked first for user retention. In contrast, shooter, and action games all had a user retention of under ******percent past the 30-day mark.
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TwitterDuring the third quarter of 2024, retention in iOS apps after one day was at **** percent, while retention after 30 days was at *** percent. iOS apps enjoyed an overall ****** retention rate than apps on Android.
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TwitterDuring the third quarter of 2024, the retention rate for Android apps after 30 days from install was at roughly *** percent. Retention for Android apps was set at ** after one day from download, while retention after seven days from the download was set at to *** percent.
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Dividend-Retention-Rate Time Series for Three Squirrels. Three Squirrels Inc. produces and retails food products. The company offers roasted food and nut products, baked goods, meat products, and dried fruits. It also engages in the wholesale and retail of daily necessities, office supplies, plastic and metal products, craft gifts, electronic products, clothing, shoes, and hats; retail of publications; retail of souvenirs and handicrafts with the Three Squirrels logo; sales and operation of own brands and cartoon image products; software development by undertaking service outsourcing; warehousing services, site rental, information technology services; and sales of waste materials and sales of edible agricultural products. Three Squirrels Inc. was founded in 2012 and is based in Wuhu, China.
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TwitterThe 30-day (D30) retention rate of mobile gaming users can vary greatly between different mobile gaming genres. Among Android users in the United States in 2023 and 2024, *********games ranked first for user retention. In contrast, simulation, shooter, and action games all had a user retention of under *** percent past the 30-day mark.
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Dataset Description: The FoodFusion Marketing Campaign Data is a simulated dataset created to provide a realistic scenario for analysing marketing campaigns. The dataset contains information about users who received marketing messages from FoodFusion, a meal kit delivery service, across various channels. The dataset includes details about user interactions with the marketing messages, their subscription status, retention status, dietary preferences, preferred meal types, location, and age group. This dataset is designed to help you explore various aspects of marketing data science, such as conversion analysis, retention analysis, segmentation, and more. Columns: user_id: Unique identifier for each user date_served: Date the marketing message was served subscribing_channel: Marketing channel through which the user subscribed (e.g., Email, Facebook, Instagram, Push, House Ads, Influencers) converted: Boolean indicating if the user subscribed after receiving the marketing message is_retained: Boolean indicating if the user was retained after subscribing.**In this case, we set the retention period as one months as the discounted trial is for 1 month only** **dietary_preference: **Dietary preference of the user (e.g., Vegan, Vegetarian, Gluten-Free, Keto, Omnivore) **meal_type: **Type of meal kit preferred (e.g., Breakfast, Lunch, Dinner, Snack) **location: **Borough of London where the user is located (e.g., Camden, Greenwich, Hackney, Hammersmith and Fulham, Islington) age_group: Age group of the user (e.g., 0-18 years, 19-24 years, 25-30 years, 31-36 years, 37-45 years, 46+ years)
You will use the FoodFusion Marketing Campaign Data to perform various analyses and provide business recommendations. Today, you will tackle several aspects of the dataset to deepen your understanding of marketing data science concepts and techniques. Please consider the following aspects:
Conversion Analysis - Calculate the overall conversion rate. - Calculate the conversion rate by dietary preference. - Calculate the daily conversion rate.
Retention Analysis - Calculate the overall retention rate. - Calculate the retention rate by meal type. - Calculate the retention rate by location (boroughs of London).
Segmentation Analysis - Segment the users by subscribing channel and age group. - Segment the retained subscribers by dietary preference and date subscribed.
Advanced Insights - Analyse which dietary preferences have the highest conversion rates and retention rates. - Determine if certain meal types or locations (boroughs) influence retention more than others. - Identify trends over time, such as seasonal effects on subscription and retention rates.
Visualisations - Create bar charts for conversion rates by dietary preference and meal type. - Create line charts for daily conversion rates and retention rates by location. - Create bar charts for marketing channels by age group.
Business Recommendation - Provide insights and recommendations based on your analysis. - Consider the effectiveness of different marketing channels, dietary preferences, meal types, and locations (boroughs). - Suggest strategies to improve conversion and retention rates based on the findings.
I hope you enjoy the challenge! If you have any questions or would like to connect on LinkedIn, please search for Wei Hutchinson, PhD.
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TwitterIn March 2020, the total sessions on mobile apps worldwide spiked at ***** percent, while retention after 30 days from the first install recorded its lowest rate in the examined period. Due to the global outbreak of coronavirus pandemic, engagement with mobile apps skyrocketed in 2020. However, the share of users who opened the app after 30 days from the first install *********.
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The lack of a reliable and innocuous mark-recapture method has limited studies that would provide essential information for the management of commercial sea cucumbers. Tagging sea cucumbers is notoriously difficult because of their plastic nature and autolysis capacities. The markers that have so far been tested, mainly on or through the body wall, were either lost rapidly or had major drawbacks (e.g. suitable only for batch identification, requiring complex analysis, causing infections, necrosis, behavioural changes and mortality). The present study explored the efficacy of passive integrated transponder (PIT) tags for individually marking sea cucumbers by assessing retention rates and long-term side effects of tags inserted in previously unstudied tissues/organs. Individuals of the species Cucumaria frondosa were tagged in the body wall, aquapharyngeal bulb and at the base of the oral tentacles. They were monitored closely for evidence of stress, infection, change in feeding and spawning behaviour and tag retention rate. Implanting the tag in an oral tentacle to reach the hydrovascular system of the aquapharyngeal bulb achieved the best retention rates in full-size individuals: from a maximum of 92% after 30 days to 68% at the end of the experimental period (300 days). Efficacy was lower in smaller individuals (84% after 30 d and 42% after 300 d). Following a slight increase in cloacal movements for 15 h post tagging, no side effect was noted in sea cucumbers tagged in the aquapharyngeal bulb via the tentacles. Feeding and spawning behaviours were not affected and no signs of infections or abnormal cell development in the vicinity of the tags were observed. This study indicates that marking sea cucumbers with 8.2 mm long PIT tags implanted via the oral tentacle is an effective technique, yielding relatively high retention rates over long periods without any detectable physiological or behavioural effects.
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Dividend-Retention-Rate Time Series for Bank Ozk. Bank OZK operates as a full-service Arkansas state-chartered bank that provides retail and commercial banking services in the United States. The company offers deposit services, including non-interest-bearing checking, interest bearing transaction, business sweep, savings, money market, individual retirement, and other accounts, as well as time and reciprocal deposits. It also provides trust and wealth services, such as personal trusts, custodial accounts, investment management accounts, and retirement accounts; corporate trust services that include trustee, paying agent and registered transfer agent services, and other related services; and treasury management services, which include automated clearing house, wire transfer, current and prior day transaction reporting, wholesale lockbox, remote deposit capture, automated credit line transfer, reconciliation, positive pay, commercial card, and other services, as well as zero balance and investment sweep accounts. In addition, the company offers real estate, consumer, small business, indirect recreational vehicle and marine, equipment, agricultural, commercial and industrial, government guaranteed, lines of credit, homebuilder, and housing loans; lender and structured, business aviation, and subscription financing services; and mortgage and other lending products. The company was formerly known as Bank of the Ozarks and changed its name to Bank OZK in July 2018. Bank OZK was founded in 1903 and is headquartered in Little Rock, Arkansas.
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TwitterApplicant Quality: qualified-to-apply rate, interviewer pass rate, first-30-day retention Source Effectiveness: applies-to-hire by channel, cost-per-hire by channel Speed: time-to-first-contact, time-to-offer, time-to-start Conversion: page-to-apply, apply-to-interview, interview-to-offer, offer-to-start
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TwitterThe statistic shows the mobile app retention rates in Southeast Asia in 2019, broken down by app category. That year, mobile users showed a app retention rate of ** percent on the first day for gaming apps. On the 30th day, the retention rate was highest for social apps.
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Few studies have investigated the encapsulation of apigenin in solid particle-stabilized emulsions. In this work, Pickering emulsions containing apigenin and stabilized by whey protein isolate-chitosan (WPI-CS) complexes were created to enhance the bioavailability of apigenin. Different lipids including medium-chain triglycerides (MCTs), ethyl oleate (EO), and corn oil (CO) were selected to fabricate lipid-based delivery systems. The microstructure of the Pickering emulsions, as revealed by optical and cryo-scanning electron microscopies, showed that the oil droplets were dispersed evenly and trapped by a three-dimensional network formed by the WPI-CS complexes, which was further confirmed by rheology properties. After 30 days of storage, Pickering emulsions with MCTs achieved the highest apigenin retention rate, exhibiting 95.05 ± 1.45% retention when stored under 4°C. In vitro gastrointestinal tract experiments indicated that the lipid types of the emulsions also affected the lipid digestion and release rate of apigenin. Pickering emulsions with MCTs achieved a higher bioaccessibility compared to that of the other two emulsions (p < 0.01). These results indicate that the delivery system of Pickering emulsions with MCTs stabilized by WPI-CS complexes offers good storage stability and improved bioaccessibility of apigenin.
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BackgroundA dysbiotic vaginal microbiome (VMB) is associated with clinical conditions such as bacterial vaginosis (BV) and an increased risk of human immunodeficiency virus (HIV-1) infection. Considering the high prevalence of BV among African, Caribbean and Black (ACB) women, we conducted a prospective, randomized, open-label phase 1 clinical trial to determine the feasibility, safety and tolerability of administering low-dose estrogen, probiotics or both in combination to improve vaginal health and decrease HIV-1 susceptibility.MethodsACB women aged 18–49 from the Greater Toronto Area (GTA) were randomized to one of four study arms: intravaginal estradiol (Estring©; 7.5mg/day); a vaginal probiotic (RepHresh™ Pro-B™) administered twice daily; a combination of Estring© and vaginal RepHresh™ Pro-B™ (twice daily); or the Estring© and oral RepHresh™ Pro-B™ (twice daily), for a duration of 30 days. Feasibility was evaluated through enrolment, retention, and adherence rates, while safety and tolerability were determined by a pre- and post-treatment blood panel and reported adverse events (AEs).ResultsOverall, 63 ACB women were screened, 50 were enrolled and received the intervention while 41 completed the study, resulting in 80% enrollment and 82% retention rates. Overall adherence to the study protocol was high at 93%, with an adherence of 92% for RepHresh™ Pro-B™ and 97% for Estring©. A total of 88 AEs were reported by 29 participants which were mild (66/88; 75%) and largely resolved (82/88;93%) by the end of the study, with no serious AEs (SAEs) noted. In addition, a panel of safety blood markers measured pre- and post-intervention confirmed no clinically significant changes in blood chemistry or blood cell count.ConclusionOverall, the administration of intravaginal estrogen and/or probiotics in pre-menopausal ACB women is feasible, safe, and well tolerated.Trial registrationThe trial was registered with Clinicaltrials.gov (NCT03837015) and CIHR HIV Clinical Trials (CTN308).
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TwitterAnalysys Qianfan is the data service affiliated with the widely-known third-party digital economy industry research house Analysys. Through a proprietary SDK embedded in more than 30k partner mobile apps, as well as external data provided by the three major wireless carriers in China, Analysys Qianfan is able to monitor online activity for 600m+ monthly active devices, or 86.9m DAU, as of November 2020. The firm identifies ~300 behavioural metrics for mobile internet users and provides this for 30k+ mobile apps across dozens of sub-sectors, including healthcare, food & gourmet, ride sharing, SaaS and financial services. Examples of available metrics include: app name; number of average active users per hour, day, week and month; average time spent on app; penetration rate; retention rate; user age; gender; phone model. Marketers, venture capitalists, and equity investors are using Analysys QF’s data to gauge user penetration and engagement for products and campaigns, identify investable start-ups, and monitor the popularity of mobile app products and services for listed companies. Data is presented in Chinese, Japanese and English and accessible via email, website or Weixin mini program. Annual pricing fees are dependent on the required universe coverage but typically range between 100k-1m RMB per annum.
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TwitterNot all app categories can boast the same degree of user retention on day 30. While news apps were reported in the third quarter of 2024 to have a retention rate of almost 10 percent, social media apps presented less than two percent retention rate after 30 days from install. Entertainment apps presented a three percent installation rate, while a shopping apps had a retention rate of around four percent one month after installation. Before retention: user acquisition Gaining new users is fundamental for the healthy growth of a mobile application, and app developers have an array of tools that can be used to expand their audience. As of the second quarter of 2022, CPI, or cost per install, was the most used pricing model for user acquisition campaigns according to app developers worldwide. The cost of acquiring one new install in North America was of 5.28 U.S. dollars, but driving in-app purchases in the region was more pricey, with a cost of roughly 75 U.S. dollars per user. The future of in-app advertising In recent years, subscriptions and in-app purchases have become more popular app monetization practices, with users finally willing to pay for app premium functionalities and services. In 2020, video ads were reportedly the most expensive type of ads to drive conversions on both iOS and Android apps, while banner ads had a cost per action (CPA) of 36.77 U.S. dollars on iOS, and 10.28 U.S. dollars on Android.