The Report Covers Australia's Toys and Games Market Statistics, and It is Segmented by Type (Card Games, Construction Sets and Models, Dolls and Stuffed Toys, Plastic and Other Toys, Puzzles, Toys for Toddlers and Kids, and Video Game Consoles) and Distribution Channel (Online, and Offline). The Report Offers Market Size and Forecast in Value (USD) for all the Above Segments.

In 2024, the Australian toy market was finally on the rise to reach $1.1B for the first time since 2021, thus ending a two-year declining trend. In general, consumption, however, showed a relatively flat trend pattern. As a result, consumption attained the peak level of $1.3B. From 2022 to 2024, the growth of the market remained at a somewhat lower figure.

The global toys and games market is witnessing expansion due to factors such as increased interest in green toys, the resurgence of traditional toys and video games, and awareness about the cognitive benefits of building toys. The rising popularity of mobile-based gaming and traditional recreational activities like construction sets and puzzles among younger generations also drive the market. The demand for dolls and STEM-based games and toys remains high due to their appeal to children and collectors, providing a valuable learning experience while being entertaining. The market is experiencing growth in tech-based toys, with sustainability and digitalization being key focus areas. Children's preferences are shifting from traditional toys to digital entertainment forms like video games, mobile apps, and virtual reality experiences. The electronic games category dominates the market with the largest revenue share, while the games and puzzles segment is forecasted to grow at the fastest rate. The 15 years and above age group recorded the largest market share, with the offline channel dominating the global market. However, the online distribution channel segment is estimated to grow rapidly. Mordor Intelligence™ Industry Reports provide statistics for the Toys and Games market share, size, and revenue growth rate, including a market forecast outlook and a historical overview. A sample of this industry analysis is available as a free report PDF download.

   Toys And Games Also Known As: Fun and Games, Kids' Toys, Children's Playthings

   Toys And Games Report Covers the Following Regions: NA, North America, North American, EU, Europe, European, APAC, Asia Pacific, Asian, SA, South America, South American, MEA, Middle East and Africa, Middle Eastern and African, MENA, Middle East, Middle Eastern, Africa, African

   Toys And Games Report Covers the Following Countries: USA, United States, US, Canada, Mexican, Mexico, ES, Spain, Spanish, UK, United Kingdom, British, DE, Germany, German, FR, France, French, IT, Italy, Italian, RU, Russia, Russian, China, Chinese, JP, Japan, Japanese, IN, India, Indian, AU, Australia, Australian, BR, Brazil, Brazilian, AR, Argentina, Argentine, ZA, South Africa, South African, SA, Saudi Arabia, Saudi

The toy market in Australia and Oceania rose markedly to $1.5B in 2024, picking up by 6% against the previous year. The market value increased at an average annual rate of +1.5% over the period from 2012 to 2024; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. Over the period under review, the market attained the peak level at $1.7B in 2022; however, from 2023 to 2024, consumption stood at a somewhat lower figure.

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Educational Toys Market Size 2024-2028

The educational toys market size is forecast to increase by USD 21.44 billion at a CAGR of 10.44% between 2023 and 2028.

The market is experiencing significant growth due to the increasing preference for tactile and interactive toys that foster end-user concentration. Trends include the rise of green toys, which are eco-friendly and free of harmful chemicals, and the integration of technology into toys to enhance learning experiences. These toys include construction sets made of materials like sugarcane, cardboard, and bamboo, as well as smart toys with embedded sensors and onboard electronics that add an element of intelligence and creativity. Caregivers and schools are increasingly turning to online retailers for convenient access to a diverse range of product lines. Whole Foods Market, for instance, has started selling educational toys in their stores. Toddlers benefit from toys that promote problem-solving and physical activity, while craft kits cater to the creative needs of older children.

What will be the Size of the Market During the Forecast Period?

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The market is experiencing significant growth, driven by various factors that cater to the evolving needs of parents, educators, and early childhood institutions. This sector is witnessing increased demand due to its focus on durability, safety, and the integration of technology to enhance learning experiences. Durability and Safety: Parents are increasingly prioritizing toys that can withstand rough play and last long. Manufacturers are addressing this need by using high-quality materials and strong designs. Safety is another crucial factor, with a growing emphasis on phthalate-free and BPA-free materials to ensure the well-being of children.
In addition, the distribution landscape for educational toys is evolving, with online channels gaining popularity. Parents and educators are turning to e-commerce platforms for convenience and access to a wider selection of products. Traditional brick-and-mortar stores continue to play a role, but their market share is shrinking as online sales grow. Product Sales: the market is benefiting from the shift towards remote learning and homeschooling due to lockdown restrictions. Parents are investing in toys that promote cognitive development, spatial skills, hand-eye coordination, imaginative skills, and social skills. These toys are designed to engage children in interactive learning experiences, making them an appealing choice for parents and educators.

How is this market segmented and which is the largest segment?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Age Group

  0-4 years
  4-8 years
  Above 8 years


Product

  Academic toys
  Cognitive toys
  Motor skill toys
  Other toys


Geography

  APAC

    China
    Japan


  North America

    US


  Europe

    Germany
    UK


  Middle East and Africa



  South America

By Age Group Insights

The 0-4 years segment is estimated to witness significant growth during the forecast period.

Children in the early learning age group are discovering the wonders of the world around them. At this stage, they require constant supervision from adults, daycare providers, or babysitters. Simultaneously, they are developing their motor skills, leading parents to invest in educational toys that foster cognitive development and enhance motor abilities. These toys include construction sets made of materials like sugarcane, cardboard, and bamboo, as well as smart toys with embedded sensors and onboard electronics that add an element of intelligence and creativity. Major companies catering to this segment are Mattel, Learning Resources, and Lego System. Their offerings include VTech's Learn & Play Smiles Learning Tablet and Snap-n-Learn Alphabet Alligators, which promote arts and crafts activities while teaching the ABCs.

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The 0-4 years segment was valued at USD 14.95 billion in 2018 and showed a gradual increase during the forecast period.

Regional Analysis

APAC is estimated to contribute 45% to the growth of the global market during the forecast period.

Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The market in the Asia Pacific region is experiencing notable expansion over the coming years. Key contributors to this growth include countries such as China, India, Malaysia, and Australia. Factors fueling the market's advancement include an enhanced demographic landscape a

Explore the Doll, Toy, And Game Market trends! Covers key players, growth rate 8.4% CAGR, market size $195.79 Billion, and forecasts to 2034. Get insights now!

The smart/AI toy market is anticipated to experience remarkable growth, with a promising compound annual growth rate (CAGR) of 14.20%. Distinguished industry pundits have predicted that by 2034, the market could soar to an astounding valuation of US$ 8,461.20 million, depicting a substantial upsurge from its present value of US$ 2,248.70 million in 2024.

Attributes	Details
Smart/AI Toy Market Size, 2024	US$ 2,248.70 million
Market Size, 2034	US$ 8,461.20 million
Value CAGR (2024 to 2034)	14.20%

Category-wise Insights

Attributes	Details
Product Type	3 to 8 Years
Market share in 2024	38.20%

Attributes	Details
By Distribution Channel	Online Retailer
Market Share in 2024	42.1%

Country-wise Insights

Countries	CAGR from 2024 to 2034
United States	11.00%
China	14.70%
Germany	9.60%
Japan	8.90%
Australia	17.70%

Global Smart/AI Toy Market Report Scope

Attribute	Details
Estimated Market Size (2024)	US$ 2,248.70 million
Projected Market Size (2034)	US$ 8,461.20 million
Anticipated Growth Rate (2024 to 2034)	14.20%
Forecast Period	2024 to 2034
Historical Data Available for	2019 to 2023
Market Analysis	US$ million or billion for Value and Units for Volume
Key Regions Covered	North America, Latin America, Europe, Middle East & Africa (MEA), East Asia, South Asia and Oceania
Key Countries Covered	United States, Canada, Brazil, Mexico, Germany, Spain, Italy, France, United Kingdom, Russia, China, India, Australia & New Zealand, GCC Countries, and South Africa
Key Segments Covered	Product Type and Application
Key Companies Profiled	Mattel, Inc. Hasbro, Inc. Sphero Anki WowWee Group Limited Blue Frog Robotics Pai Technology Elemental Path.
Report Coverage	Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives

Explore the Wooden Toys Market trends! Covers key players, growth rate 6.1% CAGR, market size $36.65 Billion, and forecasts to 2033. Get insights now!

The global cat toys market size is forecasted to be appraised at US$ 1,840 million by 2033, up from US$ 1,015.1 million in 2023, advancing at a CAGR of 6.1% during the forecast period.

Attribute	Details
Global Cat Toys Market Valuation in 2022	US$ 951.9 million
Estimated Global Market Share in 2023	US$ 1,015.1 million
Forecasted Global Market Size by 2033	US$ 1,840 million
Projected Global Market Growth Rate from 2023 to 2033	6.1% CAGR
Historical Market Growth Rate from 2018 to 2022	5.1%

Drivers, Restraints, Opportunities, and Threats in Cat Toys Market

Category	By Sales Channel
Top Segment	Pet Specialty Store
Market Share in Percentage	15.2%

Category	By Size
Top Segment	Medium
Market Share in Percentage	34.2%

Region-wise Insights

Regional Market Comparison	Global Market Share in Percentage
North America	22%
Europe	19%

Regional Market Comparison	Global Market Share in Percentage
The United States	15.5%
Germany	4%
Japan	3%
Australia	4.5%

Regional Markets	CAGR (2023 to 2033)
The United Kingdom	5.5%
China	8.5%
India	3.1%

Report Scope

Attribute	Details
Growth Rate	CAGR of 6.1% from 2023 to 2033
The base year for estimation	2022
Historical data	2018 to 2022
Forecast period	2023 to 2033
Quantitative units	Revenue in US$ million and CAGR from 2023 to 2033
Report Coverage	Revenue forecast, volume forecast, company ranking, competitive landscape, growth factors, and trends, Pricing Analysis,
Segments Covered	Product, Material Type, Distribution Channel, and Region.
Regional scope	North America; Western Europe, Eastern Europe, The Middle East, Africa, ASIAN, South Asia, Rest of Asia, Australia, and New Zealand
Country scope	The United States of America; Canada; Mexico; Germany; The United Kingdom; France; Italy; Spain; Russia; Belgium; Poland; Czech Republic; China; India; Japan; Australia; Brazil; Argentina; Colombia; Saudi Arabia; United Arab Emirates; Iran; South Africa
Key companies profiled	Pusheen, Our Pets (Cosmic Pet), Friskies, Catit, Petmate, KONG Company, Innovation Pet Petlinks System, Leaps Bounds, Ethical Products, Hartz, Honest Pet Products, Innovation Pet, Midwest Homes for Pets, PetMate, PetSafe, Petstages Inc., R2P Pet Ltd., Rolf C. Hagen Inc., Simply Fido, Worldwise, Petsport USA Inc., etc.
Customization scope	Free report customization (equivalent to up to 8 analysts' working days) with purchase. Addition or alteration to country, regional & segment scope.
Pricing and purchase options	Avail customized purchase options to meet your exact research needs.

According to Cognitive Market Research, the global Blind Box Toys market size will be USD 14251.2 million in 2024. It will expand at a compound annual growth rate (CAGR) of 6.00% from 2024 to 2031.

North America held the major market share for more than 40% of the global revenue with a market size of USD 5700.48 million in 2024 and will grow at a compound annual growth rate (CAGR) of 4.2% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 4275.3 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 3277.78 million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.0% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD 712.56 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.4% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 285.02 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.7% from 2024 to 2031.
The Medium Price Range sector dominates the market

Market Dynamics of Blind Box Toys Market

Key Drivers for Blind Box Toys Market

Limited-edition releases and collaborations

Limited editions and collaborations result in much growth for the market demand within the Blind Box Toys Market, as these create excitement and a feeling of urgency among consumers. When brands collaborate with well-known franchises, artists, or even influencers, they release very special blind box series that highly make collectors' and fans' eyes widen. Eventually, this becomes a reason for their products to sell out fast, hence increasing the demand and sales of the products. Therefore, the demand for rare goods grows with their perceived value among collectors. Even the buzz created on social media brings together a network that allows and includes the sharing and trading of these limited items. It is this dynamic that furthers not just the brand but catapults overall market growth. For instance, POP MART collaborated with the popular artist Kasing Lung. In 2023, they debuted a limited-edition blind box series with innovative designs that soon garnered traction. Within two weeks of release, the whole collection sold out, representing a 70% increase in sales over previous releases.)

Growing popularity of collectibles

The growing popularity of collectibles within the Blind Box Toys Market has driven consumer interest significantly. Many collectors, in particular, enjoy the thrill of the hunt associated with collecting one-of-a-kind items and often form a community among the enthusiasts. This trend is very strong among younger audiences who showcase their finds on social media to create buzz and demand. Besides, set completion really motivates the desire to repeat purchases, hence turning the whole idea of a blind box into an exciting, interactive experience. While the collectors are trying to complete sets, find the rarest, or get exclusive items, companies benefit from the trend by issuing limited editions and keeping the growth curve high.

Restraint Factor for the Blind Box Toys Market

Consumer fatigue from oversaturation

Consumer fatigue due to oversaturation is among the major constraints impeding the growth of the Blind Box Toys Market. With different brands releasing new series and products consecutively, collectors may soon get tired by the large number of options available in the market. This might spur a lack of excitement or interest, as too much has to be done by the consumer to keep up with the collecting trends. Second, having too many items in the market would make any given item less desirable to collectors who usually invest in a blind box. The fatigue will eventually result in lower sales and reduced growth in market activities.

Impact of Covid-19 on the Blind Box Toys Market

The influence of COVID-19 on the Blind Box Toys market was multifaceted, first causing disruptions due to factory closures and supply chain issues that resulted in delays in production and distribution. However, with physical retail stores under restriction, there was a notable shift toward online shopping that allowed brands to ramp up their e-commerce strategies. The longer time at home drove the demand for collectibles also, as many sought to entertain themselv...

Over the forecast period until 2029, the average revenue per capita is forecast to exhibit fluctuations among the three segments. In general, the average revenue per capita appear to exhibit a positive trend, with more segments showing increasing values rather than decreasing values until 2029. Among them, the segment Sports Equipment attains the highest value throughout the entire period, reaching 90.4 U.S. dollars. Find further statistics on other topics such as a comparison of the revenue in Japan and a comparison of the revenue in Germany. The Statista Market Insights cover a broad range of additional markets.

The Smart Toys Market is projected to grow at 10.4% CAGR, reaching $6.29 Billion by 2029. Where is the industry heading next? Get the sample report now!

In 2023, supplies from abroad of dolls and toys decreased by -23.2% to 74K tons, falling for the second year in a row after two years of growth.

Over the observation period until 2027, the average revenue per unit (ARPU) is forecast to exhibit fluctuations among the four segments. The ARPU decreases towards the end of the observation period only in the segment Hobby & Stationery, while the remaining segments follow a positive trend. The difference between 2017 and 2027 amounts to an absolute value of 14.22 U.S. dollars.Find further similar statistics regarding the toys, hobby & diy market in countries or regions like Puerto Rico, Australia & Oceania, and Canada.

Sales of secondhand goods in Asia Pacific are estimated to be valued at US$ 71,025.1 million in 2023. Demand for secondhand goods recorded a y-o-y growth of 8.9% in 2023, and it is expected to reach US$ 77,914.5 million in 2024.

Attributes	Key Insights
Base Value of Asia Pacific Secondhand Goods Industry (2023)	US$ 71,025.1 million
Estimated Asia Pacific Secondhand Goods Industry Size (2024)	US$ 77,914.5 million
Projected Estimated Asia Pacific Secondhand Goods Industry Revenue (2034)	US$ 1,96,645.8 million
Value-based CAGR (2024 to 2034)	9.7%

Historical Asia Pacific Secondhand Goods Demand Outlook Vs. 2024 to 2034

Historical CAGR (2019 to 2023)	6.8%
Forecast CAGR (2024 to 2034)	9.7%

Country-wise Insights

Country	China
Growth Rate, 2024 to 2034	6.6%

Country	Japan
Growth Rate, 2024 to 2034	9.0%

Country	India
Growth Rate, 2024 to 2034	7.5%

Country	Thailand
Growth Rate, 2024 to 2034	12.6%

Country	Australia and New Zealand
Growth Rate, 2024 to 2034	12.8%

Category-wise Insights

Product Type	Beauty and Health
Value CAGR	18.4%

Sales Channel	Consignment Shops
Value CAGR	12.0%

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The global cat litter product market is anticipated to propel the market growth in the forthcoming decade. In 2024 the worldwide cat litter product market is estimated to generate around US$ 16,538.80 million. Between 2024 and 2034, the market is projected to grow at 5.40%, with a projected value of US$ 27,984.00 million.

Attributes	Key Statistics
Expected Base Year Value (2024)	US$ 16,538.80 million
Anticipated Forecast Value (2034)	US$ 27,984.00 million
Estimated Growth (2024 to 2034)	5.40% CAGR

Historical Analysis of the Cat Litter Product Market

Attributes	Key Statistics
Expected Base Year Value (2023)	US$ 15,706.40 million
Final Value (2024)	US$ 16,538.80 million
Estimated Growth (2019 to 2023)	5.00% CAGR

Top Product Insights

Top Product	Clumping Cat Litter
Market share	72.50%

Top Sales Channel Insights

Top Sales Channel	Online Retailers
Market share	22.20%

Country-wise Insights

Country	United States
CAGR (2024 to 2034)	5.3%

Country	China
CAGR (2024 to 2034)	5.6%

Country	India
CAGR (2024 to 2034)	5.7%

Country	Australia
CAGR (2024 to 2034)	5.9%

Country	Germany
CAGR (2024 to 2034)	5.5%