According to Cognitive Market Research, the global CBD Beverages Market size is USD 4518.2 million in 2024 and will expand at a compound annual growth rate (CAGR) of 24.20% from 2024 to 2031.

North America held the major market of more than 40 % of the global revenue with a market size of USD 1807.28 million in 2024 and will grow at a compound annual growth rate (CAGR) of 22.4% from 2024 to 2031.
Europe accounted for a share of over 30% of the global market size of USD USD 1355.46 million. 
Asia Pacific held the market of around 23% of the global revenue with a market size of USD 1039.19 million in 2024 and will grow at a compound annual growth rate (CAGR) of 26.2% from 2024 to 2031.
Latin America market of more than 5% of the global revenue with a market size of USD 14,621.20 million in 2024 and will grow at a compound annual growth rate (CAGR) of 23.6% from 2024 to 2031.
Middle East and Africa held the major market of around 2% of the global revenue with a market size of USD 4518.2 Million in 2024 and will grow at a compound annual growth rate (CAGR) of 23.9% from 2024 to 2031.
The hemp-derived products had the largest share in the global CBD Beverages Market by application.

Market Dynamics of CBD Beverages Market

Key Drivers of CBD Beverages Market

Surging Interest in Cannabis: Elevated Demand for CBD-Infused Beverages as Global Acceptance Grows

The global landscape is witnessing a substantial rise in the popularity of cannabis, both as a medicinal product and a recreational substance, fostering an increasing demand for beverages enriched with cannabidiol (CBD). The escalating legalization of cannabis for medicinal and recreational use worldwide has become a pivotal driver behind this trend. Consumers are gravitating towards CBD-infused drinks due to a heightened understanding of the diverse benefits associated with cannabidiol, including stress alleviation, inflammation reduction, and pain management.

This evolving acceptance of cannabis for its dual role as a therapeutic aid and recreational indulgence is reshaping consumer preferences and steering the global market towards innovative CBD-infused beverage offerings. The surge in popularity is not confined to geographical boundaries, as international borders increasingly accommodate cannabis for various applications. As a result, the market is experiencing notable expansion, driven by the confluence of changing regulatory landscapes and a growing awareness of the multifaceted advantages that CBD can offer in enhancing overall well-being.

Growing Demand for CBD Beverages Amid Rising Neurological and Mental Health Challenges

The spike in neurological and mental health disorders has significantly increased the demand for CBD-infused beverages. Changing consumer preferences, especially in the realm of beverages, are driven by the escalating prevalence of respiratory issues associated with traditional cannabis smoking. The popularity of beverages incorporating cannabidiol (CBD) is further fueled by the rising incidence of neurological and mental illnesses. This surge can be attributed to the non-psychotropic properties of CBD, which play a pivotal role in minimizing the risk of drug-induced experiences for consumers.

The market for CBD-infused beverages experiences positive revenue growth, primarily influenced by the augmented willingness of potential buyers to invest in legal CBD drinks. This trend underscores a transformative shift in consumer mindset, signifying a growing acceptance and eagerness to allocate resources to legal and regulated CBD-infused beverages. The evolving landscape suggests a broader embrace of CBD products as consumers increasingly recognize and prioritize the benefits of these non-intoxicating compounds for both physical and mental well-being.

Restraint Factors Of CBD Beverages Market

Challenging Regulatory Procedures Hamper Growth in the CBD Beverage Market

The absence of clearly defined regulations for CBD beverages in certain regions poses a significant challenge to manufacturers and retailers, impeding the potential growth of the market. The lack of consistency in standards regarding CBD dosage, manufacturing practices, quality control, and related aspects leads to a wide range of product quality, resulting in confusion among consumers. Navigating the intricate and varying regulatory landscape for CBD products, especially beverages, becomes ...

The market value of CBD-infused beverages in the Untied States is predicted to grow substantially over the coming years. By 2023, the market is expected to be valued at *** billion U.S. dollars, over ** times greater than its 2018 size.

CBD Beverages Market size is USD 1807.28 million in 2024 and will expand at a compound annual growth rate (CAGR) of 22.4% from 2024 to 2031.

The size of the Cannabidiol CBD Infused Beverage Market market was valued at USD 2.3 Billion in 2024 and is projected to reach USD 9.89 Billion by 2033, with an expected CAGR of 23.16% during the forecast period. Recent developments include: Recent developments in the Cannabidiol (CBD) Infused Beverage Market have showcased a growing interest among major companies. Curaleaf continues to expand its product line, focusing on enhancing consumer experiences. Diageo has been exploring the cannabis beverage sector, signaling a potential entry into this emerging market. Lagunitas Brewing Company has successfully launched its cannabis-infused beverages, garnering positive consumer feedback. Flow Beverage Corp is seeing increased demand for its CBD-infused drinks as health-conscious consumers drive market growth. Aurora Cannabis is actively launching new products, while CocaCola is keeping an eye on the CBD market for future opportunities. In recent merger activities, Constellation Brands has made a substantial investment in Canopy Growth Corporation, reflecting confidence in the cannabis-infused beverage segment. AB InBev has also been investigating partnerships in this category to diversify its portfolio. The market is experiencing significant growth, driven by an increasing valuation of companies such as Tilray Brands and Molson Coors Beverage Company, which are actively exploring CBD innovations. Overall, the CBD-infused beverage market is evolving swiftly, with companies adapting to changing consumer preferences and regulatory landscapes.. Key drivers for this market are: Health-conscious consumer demand, Growing legalization of cannabis; Innovative product formulations; Direct-to-consumer sales channels; Rising interest in functional beverages. Potential restraints include: Increasing health consciousness, Regulatory challenges; Growing product diversification; Rising consumer demand; Enhanced distribution channels.

CBD Infused Beverages Market anticipated to reach $1,018.3 Million by 2025. North America holds the largest share of CBD-infused beverages market due to increased demand for cannabis-based products.

The global CBD based beverages market size is projected to grow from USD 8.96 billion in 2025 to USD 55.47 billion by 2033, exhibiting a CAGR of 25.6%.
Report Scope:

Discover the booming CBD beverages market! Explore a $502 million (2025) industry with a 25.7% CAGR, driven by health-conscious consumers and major players like Heineken & Molson Coors. Learn about market trends, segments, and regional insights in this comprehensive analysis.

The global CBD infused beverages market size was valued at USD 1.45 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 7.65 Billion by 2033, exhibiting a CAGR of 18.50% from 2025-2033.  North America currently dominates the market, holding a market share of over 57.5% in 2024, due to strong consumer demand, regulatory support, and significant industry investment. The region benefits from an established retail network and growing awareness of CBD's wellness benefits. Continued product innovation and expanding distribution channels contribute to North America's dominant market position.

IMARC Group provides an analysis of the key trends in each segment of the global CBD infused beverages market, along with forecast at the global, regional, and country levels from 2025-2033. The market has been categorized based on type, product type, CBD type, grade, and distribution channel.

By 2025, the CBD food and beverage market in the United States is expected to be valued at **** billion U.S. dollars. CBD-infused beverages are projected to make up ** percent of that market, at a value of *** billion dollars.

Discover the booming CBD beverage market! Explore its size, growth rate, key players (Canopy Growth, Heineken, Molson Coors), and future trends in this insightful market analysis. Learn about the driving forces, restraints, and regional variations shaping this dynamic industry from 2025-2033.

CBD Beverage Market Outlook

As per our latest research, the CBD beverage market size reached USD 4.2 billion in 2024, reflecting robust consumer demand and expanding product innovation worldwide. The market is expected to grow at a CAGR of 21.8% from 2025 to 2033, with forecasts indicating the market will reach USD 29.2 billion by 2033. This remarkable growth is primarily driven by increasing consumer awareness of the potential health benefits of cannabidiol (CBD), ongoing legalization efforts, and the broadening application of CBD in functional beverages.

The growth trajectory of the CBD beverage market is underpinned by several critical factors. First, the evolving regulatory landscape, particularly in North America and parts of Europe, has played a pivotal role in unlocking new market opportunities. As governments relax restrictions on the use of CBD, both hemp-derived and marijuana-derived, beverage manufacturers are increasingly able to innovate and launch new products tailored to a wide range of consumer preferences. In addition, the growing body of scientific research supporting the therapeutic benefits of CBD, such as stress relief, anxiety reduction, and anti-inflammatory properties, has fostered greater mainstream acceptance. This has led to a surge in demand for functional beverages that offer wellness benefits beyond basic hydration or refreshment.

Another significant growth factor is the shifting consumer preference towards natural and plant-based products. The global wellness movement has catalyzed a shift away from sugary sodas and alcoholic drinks, with consumers seeking healthier alternatives that align with their lifestyle choices. CBD beverages, which include both carbonated and non-carbonated options as well as CBD-infused water, coffee, tea, and energy drinks, fit squarely within this trend. The ability to micro-dose CBD through beverages also appeals to health-conscious consumers who are cautious about higher-dosage edibles or tinctures. Furthermore, the entry of major beverage companies and celebrity endorsements have elevated the profile of CBD beverages, making them more accessible and socially acceptable.

Technological advancements in extraction and infusion processes have further propelled the CBD beverage market forward. Innovations in water-soluble CBD formulations have addressed previous challenges related to bioavailability and taste, enabling manufacturers to create beverages with consistent potency and improved flavor profiles. These advancements have not only enhanced product quality but also increased consumer confidence in the safety and efficacy of CBD beverages. The proliferation of e-commerce platforms and direct-to-consumer sales channels has also enabled brands to reach a broader audience, driving market penetration in both established and emerging markets.

From a regional perspective, North America remains the dominant market for CBD beverages, accounting for the largest share globally. The United States, in particular, has seen exponential growth following the passage of the 2018 Farm Bill, which legalized hemp-derived CBD at the federal level. Europe is also witnessing significant expansion, fueled by progressive regulatory changes and increasing consumer interest in wellness products. The Asia Pacific region, while still nascent in terms of regulatory maturity, is poised for rapid growth as countries like Japan, Australia, and South Korea begin to explore the potential of CBD-infused products. Latin America and the Middle East & Africa are expected to register moderate growth, primarily driven by increasing awareness and gradual regulatory shifts.

Product Type Analysis

The CBD beverage market is segmented by product type into carbonated CBD beverages, non-carbonated CBD beverages, CBD-infused water, CBD-infused coffee & tea, CBD energy drinks, and others. Among these, carbonated CBD beverages have gained substantial traction, particularly among younger consumers seeking an alternative to traditional sodas and alcoholic drinks. These beverages are often marketed as both refr

The global CBD beverage market is anticipated to grow at a significant CAGR of 17.95% during the forecast period of 2025-2033, reaching a value of USD 1.72 billion by 2033. The increasing legalization of cannabis and the growing awareness of the potential health benefits of CBD are some of the major factors driving the market growth. CBD-infused beverages offer a convenient and discreet way to consume CBD, making them appealing to a wider range of consumers. The key segments of the CBD beverage market include product type, end user, distribution channel, and formulation. The CBD-infused water segment is expected to hold the largest market share during the forecast period due to its high demand as a healthier alternative to sugary drinks. The millennial population is expected to be the largest consumer group, as they are more likely to be open to trying new products and have a greater awareness of CBD's potential benefits. The online retail segment is expected to be the fastest-growing distribution channel due to its convenience and wide reach. Recent developments include: The CBD Beverage Market is experiencing significant developments, particularly with rising consumer demand for hemp-infused beverages. Companies like Lagunitas Brewing Company and Pabst Brewing Company are capitalizing on this trend, launching new lines of CBD-infused beers. Kiva Confections and cbdMD are expanding their portfolios to include CBD-infused beverages, catering to a health-conscious demographic. Everie has launched a range of non-alcoholic, CBD beverages appealing to various taste preferences, reflecting the broader shift in consumer behavior towards wellness products. Mergers and acquisitions are also shaping the landscape; for instance, Tilray and Canopy Growth are exploring strategic partnerships to enhance their product offerings and market reach. Craft Beverages and Aurora Cannabis are in discussions regarding collaboration to amplify their presence in the CBD beverage sector. These activities are indicative of a fast-growing market valuation, projected to increase as major players continue to innovate and adapt to consumer preferences. The impact of these developments underscores a thriving market with ongoing investment and expansion opportunities, driven by the increasing acceptance of CBD products across various demographics.. Key drivers for this market are: Health-conscious consumers' demand, Legalization in multiple regions; Innovative product formulations; Sustainable production practices; Expansion in e-commerce sales. Potential restraints include: Increasing consumer health awareness, Growing acceptance of CBD; Regulatory developments and challenges; Diverse product offerings and innovations; Rising demand for functional beverages.

CBD Beverages Market Outlook

According to our latest research, the global CBD beverages market size reached USD 4.2 billion in 2024, demonstrating robust momentum driven by evolving consumer preferences and regulatory advancements. The market is anticipated to expand at a CAGR of 17.5% from 2025 to 2033, propelling the market value to approximately USD 17.2 billion by 2033. This impressive growth trajectory is primarily attributed to increasing consumer awareness about the potential health benefits of cannabidiol (CBD), the rapid expansion of product portfolios by key manufacturers, and the relaxation of regulations surrounding CBD-infused products across several regions.

One of the most significant growth factors for the CBD beverages market is the shifting consumer attitude towards functional and wellness-oriented drinks. As consumers increasingly seek alternatives to traditional beverages that offer additional health benefits, CBD-infused beverages have emerged as a compelling choice. The purported advantages of CBD, such as stress relief, anti-inflammatory properties, and anxiety reduction, are resonating with a broad demographic, particularly millennials and Generation Z. Moreover, the growing body of scientific research supporting the therapeutic potential of CBD is further fueling consumer interest and acceptance. This trend is reinforced by aggressive marketing strategies and the introduction of innovative flavors and formats, making CBD beverages more accessible and appealing to a wider audience.

Another key driver is the expanding legalization and regulatory clarity regarding the use of CBD in consumer products. Several countries and states have enacted favorable legislation, paving the way for mainstream adoption of CBD beverages. The United States, Canada, and parts of Europe have witnessed a surge in product launches and retail distribution, as regulatory frameworks become more defined. This regulatory progress not only enhances consumer confidence but also encourages investment from established beverage companies and new entrants alike. As a result, the market is experiencing heightened competition, increased research and development activities, and the formation of strategic partnerships aimed at product innovation and market expansion.

The proliferation of distribution channels has also played a pivotal role in market growth. The rise of e-commerce platforms has made CBD beverages readily available to consumers who may not have access to specialty stores or live in regions with limited retail presence. Additionally, supermarkets, hypermarkets, and convenience stores are increasingly dedicating shelf space to CBD-infused products, reflecting the mainstreaming of these beverages. This omnichannel approach not only boosts product visibility but also enhances consumer convenience, thereby driving higher sales volumes. The ability to reach a diverse customer base through multiple touchpoints is expected to remain a critical factor in sustaining market growth over the forecast period.

From a regional perspective, North America currently dominates the CBD beverages market, accounting for the largest share in 2024. This leadership position is attributed to progressive regulatory environments, high consumer awareness, and the presence of major market players. Europe is also witnessing rapid growth, fueled by increasing acceptance of CBD products and the expansion of distribution networks. Meanwhile, the Asia Pacific region is emerging as a lucrative market, driven by rising health consciousness and evolving regulatory landscapes. Latin America and the Middle East & Africa are expected to register steady growth, supported by gradual legalization and increasing investments in the wellness sector. Overall, the global CBD beverages market is poised for dynamic expansion, with regional nuances shaping the pace and nature of growth in each geography.

Product Type Analysis

The

The global cannabis beverages market is booming, projected to reach $3,842.2 million in 2025 with a strong CAGR. Explore market trends, key players (like Canopy Growth & Aphria), regional analysis (North America, Europe), and the impact of CBD & THC beverages. Discover future growth opportunities in this rapidly expanding industry.

CBD Beverages Market size is growing at moderate pace with substantial growth rates over the last few years and is estimated that the market will grow significantly in the forecasted period i.e. 2026 to 2032.

Global CBD Beverages Market Definition

CBD, the abbreviation for cannabidiol, is one of the non-psychoactive ingredients in cannabis, offers wide-ranging health advantages with few side effects and a reduced risk of addiction. Tetrahydrocannabinol or THC is the principal psychoactive component of the cannabis plant. CBD beverages incorporate everything from water, non-alcoholic wine, kombucha to cold brew coffee. With the hydration requirements, it extends a variety of other delicious drinks, such as kombucha and CBD beverages. Lately, CBD drinks are growing in both popularity and availability as cannabis products and marijuana has become authorized in states over the country. The FDA recently recommended a CBD-based medication called Epidiolex, which is an oral cannabidiol solution.

Food Grade CBD Beverage Market Outlook

The global market size for food grade CBD beverages was valued at approximately USD 2.5 billion in 2023, and it is projected to reach USD 12.8 billion by 2032, growing at an impressive CAGR of 20%. The rapid expansion of this market can be attributed to several factors, including increasing consumer awareness about the potential health benefits of CBD, the legalization of CBD-infused products in various regions, and the rising demand for functional beverages.

One of the major growth factors driving the food grade CBD beverage market is the growing interest in wellness and natural health products. Consumers are increasingly seeking beverages that offer more than just hydration, looking for those that provide functional benefits such as stress relief, anti-inflammation, and overall well-being. CBD, or cannabidiol, a non-psychoactive compound found in cannabis, is being extensively researched for its potential health benefits, making it an attractive ingredient for health-conscious consumers. This trend is further supported by the increasing number of studies validating the potential therapeutic effects of CBD, which bolsters consumer confidence in these products.

Another critical factor contributing to market growth is the legislative landscape. Countries across North America and Europe have been progressively passing laws to legalize CBD-infused products, providing significant opportunities for market expansion. In the United States, the 2018 Farm Bill legalized the production and sale of hemp-derived CBD products, significantly impacting market dynamics. Similarly, European countries are also easing regulations around CBD, thereby encouraging manufacturers to develop new and innovative products. This regulatory support is crucial for the market's growth trajectory as it reduces the barriers to entry and facilitates smoother market penetration.

Technological advancements in food and beverage processing are also playing a significant role in the growth of the food grade CBD beverage market. With advancements in extraction and infusion technologies, manufacturers are now able to produce high-quality CBD beverages that maintain the compound's integrity and efficacy. Innovative packaging solutions and improved shelf-life of these beverages are adding further value, making it easier for consumers to access these products. Additionally, collaborations between CBD producers and established beverage companies are leading to the development of new product lines, thereby expanding the market further.

The emergence of Cannabis Beverages is revolutionizing the beverage industry, offering consumers a novel way to experience the benefits of cannabis. These beverages are crafted by infusing cannabis extracts into drinks, providing a convenient and socially acceptable method of consumption. The appeal of cannabis beverages lies in their ability to deliver the effects of cannabis without the need for smoking or vaping, making them an attractive option for health-conscious consumers. As the stigma surrounding cannabis continues to diminish, these beverages are gaining popularity in both recreational and wellness markets. The versatility of cannabis beverages allows for a wide range of flavors and formulations, catering to diverse consumer preferences and needs. This innovation is not only expanding the market for cannabis products but also encouraging further research and development in the field.

Regionally, North America is expected to hold the largest share of the food grade CBD beverage market, driven by high consumer awareness and favorable legislative frameworks. However, the Asia Pacific region is projected to witness the highest growth rate during the forecast period. This growth can be attributed to increasing disposable incomes, growing health awareness, and the gradual acceptance of CBD products in countries like Japan, South Korea, and Australia.

Product Type Analysis

The food grade CBD beverage market can be segmented by product type into CBD water, CBD tea, CBD coffee, CBD energy drinks, and others. Each of these segments offers unique benefits and appeals to different consumer preferences. CBD water is one of the most popular segments due to its ease of consumption and hydration benefits. It is often marketed as a convenient way to get the benefits of CBD without any added sugars or calories, making it a hit among health-conscious consumers. The technology used to infuse CBD into water ensures max

The CBD Beverages Market was valued at USD 5.41 billion in 2024, and is projected to increase to USD 19.48 billion by 2030, with a steady CAGR of 23.80%

USD 4660 Million in 2024; projected USD 14625.08 Million by 2030; CAGR 21%.

Discover the booming CBD-infused drinks market! Explore key trends, growth drivers, and leading companies shaping this dynamic sector. Our analysis projects substantial growth through 2033, covering market size, segmentation, and regional insights. Learn about the opportunities and challenges in the CBD beverage industry.

The global CBD-infused beverage market was worth USD 3,400 million in 2020 and USD 14,600 million by 2026, growing by 27.5% from 2021 to 2026