Facebook remains one of the predominant social media platforms in Hong Kong. As of August 2025, females constituted 56.1 percent of its users in the city. The most significant gender difference appears among individuals aged 25 to 34, with women outnumbering men by 867 thousand users.

According to a survey on online gaming conducted by Rakuten Insight in January 2025, about ** percent of the female gamers from Hong Kong preferred playing casual games. The same survey found that ** percent of the gamers from the city played online games daily.

According to a survey conducted by Rakuten Insight in Hong Kong in May 2025, around ** percent of surveyed female media consumers and ** percent of male consumers trusted TV news channels as a reliable source of information and news. However, women trusted news from social media platforms more, in comparison to men.

According to a survey conducted by Rakuten Insight in Hong Kong in May 2025, television was the leading form of media consumed by approximately ** percent of both male and female respondents. However, different gender preferences were more obvious when it came to search engine, digital newspaper/magazine, and gaming platform usage.

According to a survey conducted by Rakuten Insight in Hong Kong in May 2025, around ** percent of female media consumers and ** percent of male consumers used media as a form of entertainment. However, different gender opinions were more obvious when it came to using media for social interaction.

According to a survey on online gaming conducted by Rakuten Insight in January 2025, about ** percent of the female respondents from Hong Kong played online games daily. The same survey found that most Hong Kong gamers spent *** to *** hours daily on online games.

According to a survey conducted by Rakuten Insight in March 2025, around ** percent of female respondents in Hong Kong said they had consumed plant-based alternatives to animal-based food products. Meanwhile, approximately ***percent of male respondents confirmed this statement.

According to a survey conducted by Rakuten Insight in March 2025, around ** percent of female respondents in Hong Kong said they would eat lab-grown meat. Meanwhile, approximately ** percent of males confirmed this statement.

According to a survey conducted by Rakuten Insight in Hong Kong in May 2025, around **** percent of female respondents would consider enrolling in a language online course. In contrast, **** percent of male respondents were interested in couses on information technology.

According to a survey on online gaming conducted by Rakuten Insight in January 2025, about ** percent of the surveyed gamers from Hong Kong spent between one and two hours per each session on online gaming. In that survey, about ** percent of the gamers from Hong Kong played online games daily.

According to a survey conducted by Rakuten Insight in March 2025, around **percent of female respondents in Hong Kong who have consumed plant-based alternatives said they chose to do so because they wanted to try a food trend. Meanwhile, ***percent of male respondents confirmed this reason.

According to a survey conducted by Rakuten Insight in Hong Kong in August 2025, ********************** was the main concern among both male and female respondents when ordering through quick commerce, with ** percent of female and ** percent of male respondents citing the issue. The long delivery time was another major concern among quick commerce users in Hong Kong.

According to a survey conducted by Rakuten Insight in March 2025, around ***percent of female respondents in Hong Kong who had consumed plant-based food said they had tried plant-based milk made of soy, rice, almond, oat or other alternatives. Meanwhile, *** percent of male respondents confirmed this statement.

According to a survey on online gaming conducted by Rakuten Insight in January 2025, about ** percent of the male gamers from Hong Kong played online games on personal computers. The same survey found that about ** percent of gamers from Hong Kong engaged in online gaming on a daily basis.

According to a survey conducted by Rakuten Insight in Hong Kong in 2023 on the frequency of social commerce purchases during the last 12 months, around ** percent of female and ** percent of male respondents answered that they regularly shop on social media. About ** percent of female respondents and ** percent of male respondents stated that they never purchase via social media.

According to a survey conducted by Rakuten Insight in Hong Kong in August 2025, ********* was the most popular quick commerce app among both male and female consumers, with ** percent and*** percent, respectively, reporting using it. Other popular platforms included HKTVmall, Meituan KeeTa, and ParknShop.

According to a survey conducted by Rakuten Insight in Hong Kong in August 2025, approximately ** percent of the female respondents expected delivery to take 15 to 30 minutes when ordering through quick commerce. In comparison, around ** percent of male respondents expected the same.

According to a survey conducted by Rakuten Insight in Hong Kong in May 2025, approximately ** percent of media consumers felt that TV ads had an influence on their purchasing decisions. Moreover, men were more inclined to be influenced by TV ads than women.

According to a survey conducted by Rakuten Insight in February 2024, around ** percent of female respondents in Hong Kong who did not consume plant-based alternatives said the reason was that plant-based food products cost more than the original. Meanwhile, ** percent of male respondents shared that opinion.