15 datasets found
  1. TikTok User Profiles Dataset

    • kaggle.com
    zip
    Updated Aug 12, 2023
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    Manish kumar (2023). TikTok User Profiles Dataset [Dataset]. https://www.kaggle.com/datasets/manishkumar7432698/tiktok-profiles-data/code
    Explore at:
    zip(510813 bytes)Available download formats
    Dataset updated
    Aug 12, 2023
    Authors
    Manish kumar
    Description

    Explore the fascinating world of TikTok with our comprehensive TikTok User Profiles Dataset. Whether you're a marketer, researcher, or enthusiast, this dataset provides a wealth of information on public TikTok profiles, allowing you to extract valuable business and non-business insights. You have the flexibility to purchase the complete dataset or tailor it to your specific needs by utilizing a range of filtering options.

    Key Data Points:

    • Timestamp
    • Account name
    • Nickname
    • Bio
    • Average engagement score
    • Creation date
    • Verification status
    • Likes count
    • Followers count
    • External link in bio
    • and many more

    Popular Use Cases: Unleash the potential of this dataset for a variety of applications, including:

    Sentiment Analysis: Gain deep insights into user sentiment by analyzing profiles' content, engagement, and interactions. Brand Monitoring: Track mentions of your brand, products, or services across TikTok, understanding how users perceive and engage with your offerings. Influencer Marketing: Identify potential influencers by assessing their follower count, engagement, and overall impact, helping you make informed collaboration decisions. Audience Insights: Understand your target audience by examining user bios, locations, and other profile details, aiding in tailoring your content and strategies.

    Source: BrightData

  2. Social Media Influencers in 2022

    • kaggle.com
    zip
    Updated Dec 27, 2022
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    Ram Jas (2022). Social Media Influencers in 2022 [Dataset]. https://www.kaggle.com/datasets/ramjasmaurya/top-1000-social-media-channels
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    zip(438455 bytes)Available download formats
    Dataset updated
    Dec 27, 2022
    Authors
    Ram Jas
    License

    https://creativecommons.org/publicdomain/zero/1.0/https://creativecommons.org/publicdomain/zero/1.0/

    Description

    Important : its a 3 month gap data Starting from March 2022 to Dec 2022

    Influencers are categorized by the number of followers they have on social media. They include celebrities with large followings to niche content creators with a loyal following on social-media platforms such as YouTube, Instagram, Facebook, and Twitter.Their followers range in number from hundreds of millions to 1,000. Influencers may be categorized in tiers (mega-, macro-, micro-, and nano-influencers), based on their number of followers.

    Businesses pursue people who aim to lessen their consumption of advertisements, and are willing to pay their influencers more. Targeting influencers is seen as increasing marketing's reach, counteracting a growing tendency by prospective customers to ignore marketing.

    Marketing researchers Kapitan and Silvera find that influencer selection extends into product personality. This product and benefit matching is key. For a shampoo, it should use an influencer with good hair. Likewise, a flashy product may use bold colors to convey its brand. If an influencer is not flashy, they will clash with the brand. Matching an influencer with the product's purpose and mood is important.

    https://sceptermarketing.com/wp-content/uploads/2019/02/social-media-influencers-2l4ues9.png">

  3. b

    TikTok Datasets

    • brightdata.com
    .json, .csv, .xlsx
    Updated Sep 9, 2022
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    Bright Data (2022). TikTok Datasets [Dataset]. https://brightdata.com/products/datasets/tiktok
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    .json, .csv, .xlsxAvailable download formats
    Dataset updated
    Sep 9, 2022
    Dataset authored and provided by
    Bright Data
    License

    https://brightdata.com/licensehttps://brightdata.com/license

    Area covered
    Worldwide
    Description

    Use our TikTok profiles dataset to extract business and non-business information from complete public profiles and filter by account name, followers, create date, or engagement score. You may purchase the entire dataset or a customized subset depending on your needs. Popular use cases include sentiment analysis, brand monitoring, influencer marketing, and more. The TikTok dataset includes all major data points: timestamp, account name, nickname, bio,average engagement score, creation date, is_verified,l ikes, followers, external link in bio, and more. Get your TikTok dataset today!

  4. c

    Creator Intelligence Dataset (TikTok)

    • crawlora.net
    json
    Updated Jun 29, 2026
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    Crawlora (2026). Creator Intelligence Dataset (TikTok) [Dataset]. https://crawlora.net/creator-intelligence
    Explore at:
    jsonAvailable download formats
    Dataset updated
    Jun 29, 2026
    Dataset authored and provided by
    Crawlora
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Variables measured
    niche, engagement, creator count, follower tier, verification rate, business-contact rate
    Measurement technique
    Aggregation over established TikTok creator profiles by follower tier, niche, verification status, and presence of a public business-contact field. Aggregates only; no individual records published.
    Description

    Aggregate statistics over 3,485,257 established TikTok creators: the follower-tier pyramid (median ~29,000 followers), niche mix, verification rate (2.4%), and public business-contact rate by tier — for creator discovery and influencer-marketing research.

  5. Top 1000 TikTok Influencers Ranking

    • kaggle.com
    zip
    Updated Feb 7, 2022
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    Prasert Kanawattanachai (2022). Top 1000 TikTok Influencers Ranking [Dataset]. https://www.kaggle.com/datasets/prasertk/top-1000-tiktok-influencers-ranking
    Explore at:
    zip(36780 bytes)Available download formats
    Dataset updated
    Feb 7, 2022
    Authors
    Prasert Kanawattanachai
    License

    https://creativecommons.org/publicdomain/zero/1.0/https://creativecommons.org/publicdomain/zero/1.0/

    Description

    Context

    Find the top TikTok accounts.

    Content

    What's inside is more than just rows and columns. Make it easy for others to get started by describing how you acquired the data and what time period it represents, too.

    Acknowledgements

    Data source: https://hypeauditor.com/top-tiktok/

  6. Top 1000 Tiktokers all over the world

    • kaggle.com
    zip
    Updated Jul 12, 2022
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    Syed Jafer (2022). Top 1000 Tiktokers all over the world [Dataset]. https://www.kaggle.com/datasets/syedjaferk/top-1000-tiktokers/discussion
    Explore at:
    zip(34078 bytes)Available download formats
    Dataset updated
    Jul 12, 2022
    Authors
    Syed Jafer
    License

    https://creativecommons.org/publicdomain/zero/1.0/https://creativecommons.org/publicdomain/zero/1.0/

    Area covered
    World
    Description

    Please upvote if you like this dataset

    TikTok, known in China as Douyin (Chinese: 抖音; pinyin: Dǒuyīn), is a short-form video hosting service owned by Chinese company ByteDance. It hosts a variety of short-form user videos, from genres like pranks, stunts, tricks, jokes, dance, and entertainment with durations from 15 seconds to ten minutes. TikTok is an international version of Douyin, which was originally released in the Chinese market in September 2016. TikTok was launched in 2017 for iOS and Android in most markets outside of mainland China; however, it became available worldwide only after merging with another Chinese social media service, Musical.ly, on 2 August 2018.

    TikTok and Douyin have almost the same user interface but no access to each other's content. Their servers are each based in the market where the respective app is available. The two products are similar, but features are not identical. Douyin includes an in-video search feature that can search by people's faces for more videos of them and other features such as buying, booking hotels and making geo-tagged reviews. Since its launch in 2016, TikTok and Douyin rapidly gained popularity in virtually all parts of the world. TikTok surpassed 2 billion mobile downloads worldwide in October 2020.

    In this dataset you will find the details about top 1000 tiktokers all over the world.

  7. u

    TikTok Influencers and Disinformation: Personal Branding and Responsible...

    • portalinvestigacion.um.es
    Updated 2026
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    Zamora Saborit, Francisco Javier; NICOLÁS OJEDA, MIGUEL ÁNGEL; Zamora Saborit, Francisco Javier; NICOLÁS OJEDA, MIGUEL ÁNGEL (2026). TikTok Influencers and Disinformation: Personal Branding and Responsible Communication – Dataset [Dataset]. https://portalinvestigacion.um.es/documentos/6a26fb583ded520321ae86d4
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    Dataset updated
    2026
    Authors
    Zamora Saborit, Francisco Javier; NICOLÁS OJEDA, MIGUEL ÁNGEL; Zamora Saborit, Francisco Javier; NICOLÁS OJEDA, MIGUEL ÁNGEL
    Description

    Dataset collected for the study "Between Influence and Disinformation: Personal Branding and Responsible Communication of Influencers on TikTok." It contains coded data from 241 TikTok videos published by ten leading Spanish influencers between September and December 2025. Variables include engagement metrics, thematic classification, narrative tone, disinformation indicators, and commercial transparency markers.

  8. Catholic Influencers on TikTok in Poland: Dataset (2024–2025)

    • zenodo.org
    csv, txt
    Updated Mar 19, 2026
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    Michał Wyrostkiewicz; Michał Wyrostkiewicz; Joanna Sosnowska; Joanna Sosnowska; Aneta Wójciszyn-Wasil; Aneta Wójciszyn-Wasil (2026). Catholic Influencers on TikTok in Poland: Dataset (2024–2025) [Dataset]. http://doi.org/10.5281/zenodo.19109221
    Explore at:
    txt, csvAvailable download formats
    Dataset updated
    Mar 19, 2026
    Dataset provided by
    Zenodohttp://zenodo.org/
    Authors
    Michał Wyrostkiewicz; Michał Wyrostkiewicz; Joanna Sosnowska; Joanna Sosnowska; Aneta Wójciszyn-Wasil; Aneta Wójciszyn-Wasil
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Poland
    Description

    This dataset documents the empirical material used in a study on the activity of lay Catholic influencers on TikTok in Poland. The temporal scope covers one full liturgical year in the Catholic Church: from December 1, 2024 to November 23, 2025.
    The dataset includes 10 profiles and 1,790 video materials (TikToks) published within the analyzed period. The data were collected using desk research and are based exclusively on publicly available content. The sampling procedure was two-stage: (1) identification of content using a set of hashtags related to Catholic religion, (2) selection of profiles based on the number of followers, quality and creativity of publications, and recognition within religiously engaged communities.
    The dataset does not include video files. This is due to the large volume of the material and restrictions related to further redistribution of content published on TikTok. Instead, it provides data that allow for clear identification of the sources (profiles with links), enabling access to the analyzed materials in their original publication environment.
    The dataset has a documentary and methodological character. It enables verification of the empirical basis of the study and reconstruction of the sampling procedure.

  9. c

    CreatorDB Creator & Influencer Dataset

    • creatordb.app
    json
    Updated Dec 15, 2025
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    CreatorDB (2025). CreatorDB Creator & Influencer Dataset [Dataset]. https://creatordb.app/influencer-data-api/
    Explore at:
    jsonAvailable download formats
    Dataset updated
    Dec 15, 2025
    Dataset authored and provided by
    CreatorDB
    Area covered
    Vietnam, Hong Kong, Thailand, Malaysia, Indonesia, Korea, Philippines, Singapore, Japan, Asia-Pacific — Taiwan, Global, European Union, United Kingdom, United States, Australia
    Variables measured
    Follower / subscriber count, Verified creator contact email, Creator handle, name and content niches, Platform — YouTube, Instagram, TikTok, Real engagement rate (against active followers), Sponsorship history and cost-per-video estimates, Audience demographics — country, age and gender, Up to 4+ years of follower and engagement growth time-series
    Measurement technique
    Automated collection from public platform data, refreshed almost daily; engagement rate computed against active followers rather than raw follower count
    Description

    Structured dataset of 30M+ creator profiles across YouTube, Instagram and TikTok, with up to 245 data points per creator including real engagement rate (computed against active followers), audience demographics (country, age, gender), sponsorship history with cost-per-video estimates, content-niche classification, verified contact emails and up to 4+ years of follower and engagement time-series. Refreshed almost daily.

  10. m

    The Role of Digital User Experience in TikTok Influencer Content on...

    • data.mendeley.com
    Updated Jun 11, 2026
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    Andreas Wijaya (2026). The Role of Digital User Experience in TikTok Influencer Content on Generation Z Purchase Intention in Indonesia [Dataset]. http://doi.org/10.17632/79gyfchrx4.1
    Explore at:
    Dataset updated
    Jun 11, 2026
    Authors
    Andreas Wijaya
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Indonesia
    Description

    Dataset The Role of Digital User Experience in TikTok Influencer Content on Generation Z Purchase Intention in Indonesia

  11. H

    When Credibility Goes Viral: Influencer Impact on TikTok Purchase Behavior

    • dataverse.harvard.edu
    Updated Apr 16, 2026
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    Aura Meivia Safira Arsya (2026). When Credibility Goes Viral: Influencer Impact on TikTok Purchase Behavior [Dataset]. http://doi.org/10.7910/DVN/CS9WNY
    Explore at:
    CroissantCroissant is a format for machine-learning datasets. Learn more about this at mlcommons.org/croissant.
    Dataset updated
    Apr 16, 2026
    Dataset provided by
    Harvard Dataverse
    Authors
    Aura Meivia Safira Arsya
    License

    CC0 1.0 Universal Public Domain Dedicationhttps://creativecommons.org/publicdomain/zero/1.0/
    License information was derived automatically

    Time period covered
    Jan 1, 2020 - Dec 31, 2025
    Description

    The dataset consists of primary data collected through an online questionnaire distributed to followers of a selected TikTok influencer in Indonesia. Respondents were selected using purposive sampling based on predefined criteria. The data were measured using a Likert scale and include variables of influencer credibility, purchase intention, and purchase decision. The dataset was analyzed using SEM-PLS to examine the relationships between variables.

  12. d

    Social Media Data | 100M+ TikTok Creator Profiles Dataset | Global...

    • datarade.ai
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    Webautomation, Social Media Data | 100M+ TikTok Creator Profiles Dataset | Global Influencers & Content Creators | Freshly Web-Scraped | GDPR Compliant [Dataset]. https://datarade.ai/data-products/social-media-data-100m-tiktok-creator-profiles-dataset-g-webautomation
    Explore at:
    .json, .csv, .xls, .txtAvailable download formats
    Dataset authored and provided by
    Webautomation
    Area covered
    Kazakhstan, Macao, Namibia, Paraguay, Norfolk Island, Brazil, United Arab Emirates, Iraq, Dominican Republic, Bahamas
    Description

    The TikTok Creator Profiles Dataset provides access to millions of publicly available TikTok creator profiles across industries, audience sizes, and regions worldwide.

    Designed for marketers, agencies, researchers, and analytics teams, the dataset supports influencer discovery, market research, competitive analysis, audience intelligence, and creator economy insights.

    Each profile may include publicly available information such as username, display name, bio, profile URL, follower count, following count, total likes, video count, verified status, category, country, language, external links, and contact details where available.

    The dataset covers creators across major categories including lifestyle, beauty, fashion, gaming, fitness, technology, entertainment, travel, food, and more.

    Data is available in CSV, JSON, and API formats, with regular updates to ensure fresh and reliable coverage of the global TikTok creator ecosystem.

  13. A

    TikTok Atlas Austria: An overview of the reach and communication patterns of...

    • data.aussda.at
    • datacatalogue.cessda.eu
    bin, pdf, tsv, zip
    Updated Mar 17, 2026
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    Jörg Schmieder; Emma Bechstein; Claudia Benini; Anna-Carina Danzer; Raphael Eichinger; Maryse Gantert; Tobias Gasser; Davide Goldner; Tobias Hämmerle; Helena Kauer; Jonna Kreuter; Katja Lintner; Niels Messemer; Hannah Miltzow; Jonas Mohr; Ella Pariasek; Sophia Quirchmair; Sophie Schimanek; Daniel Siess; Stefan Steger; Niklas Sütterle; Sabrina Würtenberger; Lore Hayek; Lore Hayek; Jörg Schmieder; Emma Bechstein; Claudia Benini; Anna-Carina Danzer; Raphael Eichinger; Maryse Gantert; Tobias Gasser; Davide Goldner; Tobias Hämmerle; Helena Kauer; Jonna Kreuter; Katja Lintner; Niels Messemer; Hannah Miltzow; Jonas Mohr; Ella Pariasek; Sophia Quirchmair; Sophie Schimanek; Daniel Siess; Stefan Steger; Niklas Sütterle; Sabrina Würtenberger (2026). TikTok Atlas Austria: An overview of the reach and communication patterns of political actors (SUF edition) [Dataset]. http://doi.org/10.11587/BA1ORN
    Explore at:
    pdf(209204), tsv(10926), pdf(488197), pdf(56888), zip(90027), bin(166864), tsv(434366)Available download formats
    Dataset updated
    Mar 17, 2026
    Dataset provided by
    AUSSDA
    Authors
    Jörg Schmieder; Emma Bechstein; Claudia Benini; Anna-Carina Danzer; Raphael Eichinger; Maryse Gantert; Tobias Gasser; Davide Goldner; Tobias Hämmerle; Helena Kauer; Jonna Kreuter; Katja Lintner; Niels Messemer; Hannah Miltzow; Jonas Mohr; Ella Pariasek; Sophia Quirchmair; Sophie Schimanek; Daniel Siess; Stefan Steger; Niklas Sütterle; Sabrina Würtenberger; Lore Hayek; Lore Hayek; Jörg Schmieder; Emma Bechstein; Claudia Benini; Anna-Carina Danzer; Raphael Eichinger; Maryse Gantert; Tobias Gasser; Davide Goldner; Tobias Hämmerle; Helena Kauer; Jonna Kreuter; Katja Lintner; Niels Messemer; Hannah Miltzow; Jonas Mohr; Ella Pariasek; Sophia Quirchmair; Sophie Schimanek; Daniel Siess; Stefan Steger; Niklas Sütterle; Sabrina Würtenberger
    License

    https://aussda.at/en/aussda-scientific-use-licence-for-data-and-cc-by-for-documentationhttps://aussda.at/en/aussda-scientific-use-licence-for-data-and-cc-by-for-documentation

    Area covered
    Austria
    Description

    Full edition for scientific use. The present dataset documents the use of the platform TikTok by Austrian politicians and political parties at the federal, state, and European levels. It includes all active TikTok accounts of members of state governments, the National Council, and the European Parliament, as well as those of state and federal political parties. For each account, the dataset provides reach and activity metrics. In addition, the ten most successful videos per account were categorized using a standardized content analysis conducted by a trained coding team. The dataset offers a systematic overview of reach, thematic emphases, and communication patterns of political actors on TikTok and provides an empirical basis for further research on political communication on visually oriented social media platforms.

  14. Dataset: TikTok Videos on Indonesian Islamic Youth Movement and Hijrah...

    • zenodo.org
    bin
    Updated Apr 9, 2026
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    Khudrotun Nafisah; Khudrotun Nafisah (2026). Dataset: TikTok Videos on Indonesian Islamic Youth Movement and Hijrah Culture (n=1,351, April 2026) [Dataset]. http://doi.org/10.5281/zenodo.19480963
    Explore at:
    binAvailable download formats
    Dataset updated
    Apr 9, 2026
    Dataset provided by
    Zenodohttp://zenodo.org/
    Authors
    Khudrotun Nafisah; Khudrotun Nafisah
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    This dataset contains 1,351 TikTok videos collected on April 8, 2026, via Apify TikTok Scraper. The data were gathered as part of a study examining the mediatization of Islamic piety within Indonesia's hijrah youth movement, with a focus on how religious authority is produced and contested across elite influencers, movement platforms, and local communities.

    The dataset covers fourteen hashtag categories representing different levels of the Indonesian Islamic digital ecosystem: #hananattaki, #felixsiauw, #palestina, #dakwahtiktok, #pemudahijrah, #yukhijrah, #kajianislam, #viralhijrah, #temanhijrah, #hijrahtrend, #hijrahfest, #yukngaji, #khilafah, and #iran. For each video, the dataset includes engagement metrics (play count, like count, comment count, share count, save count), author metadata (username, follower count, verification status), video metadata (duration, format, language), caption text, hashtag co-occurrence data, and post timestamp.

    The dataset was used to map visibility patterns across three levels of actors: elite digital influencers (macro), movement and community platforms (meso), and locally embedded communities (micro). It supports analyses of platform-mediated religious authority, algorithmic amplification of Islamic content, and transnational dimensions of hijrah discourse in Southeast Asia.

  15. Dataset for paper "The DSA's Blind Spot: Algorithmic Audit of Advertising...

    • zenodo.org
    Updated Jun 29, 2026
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    Sara Solarova; Sara Solarova; Matej Mosnar; Matej Mosnar; Matus Tibensky; Matus Tibensky; Ján Jakubčík; Ján Jakubčík; Adrián Bindas; Adrián Bindas; Simon Liska; Filip Hossner; Filip Hossner; Matúš Mesarčík; Matúš Mesarčík; Ivan Srba; Ivan Srba; Simon Liska (2026). Dataset for paper "The DSA's Blind Spot: Algorithmic Audit of Advertising and Minor Profiling on TikTok" [Dataset]. http://doi.org/10.5281/zenodo.18879043
    Explore at:
    Dataset updated
    Jun 29, 2026
    Dataset provided by
    Zenodohttp://zenodo.org/
    Authors
    Sara Solarova; Sara Solarova; Matej Mosnar; Matej Mosnar; Matus Tibensky; Matus Tibensky; Ján Jakubčík; Ján Jakubčík; Adrián Bindas; Adrián Bindas; Simon Liska; Filip Hossner; Filip Hossner; Matúš Mesarčík; Matúš Mesarčík; Ivan Srba; Ivan Srba; Simon Liska
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    This is a dataset accompanying the paper “The DSA's Blind Spot: Algorithmic Audit of Advertising and Minor Profiling on TikTok” presented at the FAccT 2026 conference, designed to analyze video interactions, ad classifications, and user engagement patterns. It contains records of video interactions, including metadata about the videos, user demographics, and ad classifications, allowing the full replication of results presented in the paper.

    The video excerpts included in this dataset are used solely as units of content for analytical purposes. They do not represent, reflect, or imply the personal views, intentions, or stance of the individuals who created them. Content should be interpreted as data artifacts, not as statements attributable to any person.

    To minimize the risk of third-party misuse, the dataset is available only to researchers for non-commercial research purposes upon verification of their email address associated with academic organisation.

    Paper: https://dl.acm.org/doi/10.1145/3805689.3812355

    Preprint: https://arxiv.org/abs/2603.05653

    GitHub repository: https://github.com/kinit-sk/ai-auditology-advertising-and-minor-profiling-tiktok

    Acknowledgemet: This work was partially funded by the EU NextGenerationEU through the Recovery and Resilience Plan forSlovakia under the project AI-Auditology, No. 09I03-03-V03-00020.

    References

    If you use this dataset in any publication, project, tool or in any other form, please, cite the following paper:

    @inproceedings{10.1145/3805689.3812355,
    author = {Solarova, Sara and Mosnar, Matej and Tibensky, Matus and Jakubcik, Jan and Bindas, Adrian and Liska, Simon and Hossner, Filip and Mesar\v{c}\'{\i}k, Mat\'{u}\v{s} and Srba, Ivan},
    title = {The DSA's Blind Spot: Algorithmic Audit of Advertising and Minor Profiling on TikTok},
    year = {2026},
    isbn = {9798400725968},
    publisher = {Association for Computing Machinery},
    address = {New York, NY, USA},
    url = {https://doi.org/10.1145/3805689.3812355},
    doi = {10.1145/3805689.3812355},
    abstract = {Adolescents spend an increasing amount of their time in digital environments where their still-developing cognitive capacities leave them unable to recognize or resist commercial persuasion. Article 28(2) of the Digital Service Act (DSA) responds to this vulnerability by prohibiting profiling-based advertising to minors. However, the regulation's narrow definition of “advertisement” excludes current advertising practices including influencer paid partnerships and brand promotional content that serve functionally equivalent commercial purposes. We provide the first empirical evidence of how this definitional gap operates in practice through an algorithmic audit of TikTok. Our approach deploys sock-puppet accounts simulating a pair of minor and adult users with matching interest profiles. The content recommended to these users is automatically annotated, enabling systematic statistical analysis across four video categories: containing formal, disclosed, undisclosed advertisement and non-advertisement; as well as advertisement topical relevance to user's interest. Our findings reveal a stark regulatory paradox. TikTok demonstrates formal compliance with Article 28(2) by shielding minors from profiled formal advertisements, yet both disclosed and undisclosed ads exhibit significant profiling aligned with user interests (5-8 times stronger than for adult formal advertising). The strongest profiling emerges within undisclosed commercial content, where creators/brands fail to label paid partnership/promotional content and the platform neither corrects this omission nor prevents its personalized delivery to minors. These results demonstrate that minors remain exposed to algorithmically targeted commercial content through the same recommendation mechanisms the DSA seeks to constrain. We argue that protecting minors requires expanding the definition of advertisement in EU law to encompass influencer and brand promotional content, and ensuring that any such expansion is accompanied by a corresponding prohibition on profiling-based targeting of minors, so that commercial content cannot circumvent protections merely by operating outside formal advertising channels.},
    booktitle = {Proceedings of the 2026 ACM Conference on Fairness, Accountability, and Transparency},
    pages = {4811–4835},
    numpages = {25},
    keywords = {Digital Services Act, advertisement, algorithmic auditing, minor profiling, TikTok},
    location = {},
    series = {FAccT '26}
    }

    Dataset Description

    The logs of video presented to individual simulated users are provided in the ai-auditology-advertising-and-minor-profiling-tiktok_video_data.csv file. It is structured into 31 columns, capturing details such as session and video identifiers, timestamps, ad classifications, visual indicators, user demographics, and video metadata.

    Column Name

    Data Type

    Description

    Example Value

    session_id

    string

    Session identifier captured during browsing

    1765302414.743265

    video_id

    string

    Platform video identifier

    [anonymized]

    timestamp

    datetime

    Timestamp when the record was captured

    2025-12-09T17:47:56.296448

    is_ad

    boolean

    Whether the video was classified as an ad

    false

    ad_type

    string (nullable)

    Ad classification type when is_ad is true

    other

    ad_topic

    string (nullable)

    Detected topic for ad content

    beauty

    visual_indicators

    array[string]

    List of visual indicators used to classify ads

    ["hashtag #clearskin"]

    reasoning

    string

    Model reasoning for the ad classification

    No disclosure label visible.

    interaction_number

    integer

    Sequential interaction count within the session

    1

    search_term

    string

    Search term used to find the content

    clear skin

    video_action_skip

    boolean

    Whether the user skipped the video

    False

    video_action_watch

    boolean

    Whether the user watched the video

    True

    video_action_like

    boolean

    Whether the user liked the video

    True

    video_action_bookmark

    boolean

    Whether the user bookmarked the video

    True

    video_time_watch_loop_start

    float (nullable)

    Timestamp when watch loop started

    1765302470.8245792

    video_time_watch_loop_end

    float (nullable)

    Timestamp when watch loop ended

    1765302477.842666

    video_time_skip

    float (nullable)

    Timestamp when the video was skipped

    nan

    video_time_like

    float (nullable)

    Timestamp when the video was liked

    1765302471.8269806

    video_time_bookmark

    float (nullable)

    Timestamp when the video was bookmarked

    1765302477.3054323

    video_time_predict_interaction

    float (nullable)

    Timestamp for predicted interaction (if any)

    nan

    topic

    string

    User interest topic used for personalization

    beauty

    gender

    string

    User gender

    female

    country_code

    string

    User country code

    DE

    date_of_birth

    date

    User date of birth

    2009-11-29

    agent

    string

    Agent identifier added during processing

    Beauty_minor

    video_url

    string

    Full URL to the video

    https://www.tiktok.com/[anonymized]

    video_author

    string

    Account handle of the video author

    [anonymized]

    video_description

    string

    Video description text

    little bonus - your waist?

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Manish kumar (2023). TikTok User Profiles Dataset [Dataset]. https://www.kaggle.com/datasets/manishkumar7432698/tiktok-profiles-data/code
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TikTok User Profiles Dataset

Unlocking TikTok Insights for Brand Monitoring, Influencer Marketing, and More

Explore at:
8 scholarly articles cite this dataset (View in Google Scholar)
zip(510813 bytes)Available download formats
Dataset updated
Aug 12, 2023
Authors
Manish kumar
Description

Explore the fascinating world of TikTok with our comprehensive TikTok User Profiles Dataset. Whether you're a marketer, researcher, or enthusiast, this dataset provides a wealth of information on public TikTok profiles, allowing you to extract valuable business and non-business insights. You have the flexibility to purchase the complete dataset or tailor it to your specific needs by utilizing a range of filtering options.

Key Data Points:

  • Timestamp
  • Account name
  • Nickname
  • Bio
  • Average engagement score
  • Creation date
  • Verification status
  • Likes count
  • Followers count
  • External link in bio
  • and many more

Popular Use Cases: Unleash the potential of this dataset for a variety of applications, including:

Sentiment Analysis: Gain deep insights into user sentiment by analyzing profiles' content, engagement, and interactions. Brand Monitoring: Track mentions of your brand, products, or services across TikTok, understanding how users perceive and engage with your offerings. Influencer Marketing: Identify potential influencers by assessing their follower count, engagement, and overall impact, helping you make informed collaboration decisions. Audience Insights: Understand your target audience by examining user bios, locations, and other profile details, aiding in tailoring your content and strategies.

Source: BrightData

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