The Sparkling Market Report is Segmented by Product Type (Champagne, Prosecco, Cava, and Other Sparkling Wine), Category (Economy, and Premium), Packaging Type (Canned, and Bottle), Distribution Channel (On-Trade, and Off-Trade), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa). The Market Forecasts are Provided in Terms of Value (USD).

Sparkling Wine Market Outlook

According to our latest research, the global sparkling wine market size reached USD 45.2 billion in 2024, demonstrating strong performance and robust consumer demand across all major regions. The market is expected to expand at a compound annual growth rate (CAGR) of 6.1% from 2025 to 2033. By the end of 2033, the sparkling wine market is forecasted to attain a value of approximately USD 76.7 billion. This remarkable growth trajectory is primarily driven by rising disposable incomes, evolving consumer preferences toward premium beverages, and the increasing popularity of celebratory and social occasions where sparkling wines are favored. As per our latest research, the sectorÂ’s dynamism is further supported by ongoing product innovation and the expansion of distribution networks globally.

One of the primary growth factors fueling the sparkling wine market is the shifting consumer perception of sparkling wine from being a beverage reserved for exclusive celebrations to a drink suitable for casual and everyday consumption. This transformation has been supported by targeted marketing campaigns from leading brands, which emphasize the versatility and accessibility of sparkling wines. The proliferation of lifestyle-oriented social media content has also played a vital role in normalizing the consumption of sparkling wine at informal gatherings, brunches, and even as an aperitif. As a result, younger demographics, particularly millennials and Gen Z, are increasingly embracing sparkling wine, contributing to the marketÂ’s sustained expansion. Moreover, the introduction of innovative packaging formats, such as single-serve bottles and cans, is further democratizing sparkling wine consumption and broadening its appeal.

Another significant driver is the continuous product diversification and premiumization within the sparkling wine market. Producers are increasingly focusing on crafting unique blends, experimenting with indigenous grape varieties, and launching limited edition offerings to cater to the evolving palates of discerning consumers. The premium segment, in particular, has witnessed substantial growth as consumers seek higher-quality, artisanal products that offer distinctive taste profiles and provenance. This trend is further amplified by the rising demand for organic and sustainably produced sparkling wines, as environmentally conscious consumers prioritize brands that align with their values. Additionally, the growth of wine tourism in regions such as France, Italy, and Spain has bolstered brand awareness and fostered a deeper appreciation for the craftsmanship behind sparkling wine production, thereby supporting market growth.

The expansion of distribution channels has also played a crucial role in the growth of the sparkling wine market. The increasing penetration of modern retail formats, such as supermarkets, hypermarkets, and specialty stores, has made sparkling wines more accessible to a broader consumer base. The rapid growth of online retail platforms has further accelerated this trend, enabling consumers to explore a diverse array of sparkling wine options from the comfort of their homes. E-commerce platforms have not only facilitated convenient purchasing experiences but have also allowed producers to reach niche audiences through targeted digital marketing and subscription-based wine clubs. The HoReCa (Hotels, Restaurants, and Cafés) sector remains a significant channel for premium and luxury sparkling wines, with sommeliers and mixologists playing an influential role in shaping consumer preferences and driving trial of new products.

In recent years, the emergence of Sparkling Red Wine has added a new dimension to the sparkling wine market. This unique variant, characterized by its vibrant color and rich flavor profile, is gaining traction among adventurous consumers and wine enthusiasts. Sparkling Red Wine offers a delightful alternative to traditional sparkling whites, appealing to those who seek a bolder and more robust taste experience. Its versatility makes it suitable for pairing with a variety of dishes, from hearty meats to rich desserts, enhancing its appeal for diverse culinary occasions. As producers continue to innovate and experiment with different grape varieties and production methods, Sparkling Red Wine is poised to capture the interest of both new and seasoned sparkling wine drinkers, fur

USD 41225.6 Million in 2024; projected USD 68770.54 Million by 2033; CAGR 5.8%.

Between 2019 and 2021, domestic sparkling wines seemed to have gained market share in Brazil, rising from ** percent to ** percent. In the period between January and April 2022, however, domestic sparkling wines lost some market share compared to the previous years, falling to ** percent.

USD 2232.2 Million in 2024; projected USD 3629.17 Million by 2033; CAGR 5.51%.

USD 10412.93 Million in 2024; projected USD 17483.18 Million by 2033; CAGR 5.82%.

Snapshot img

Sparkling Wine Market Size 2025-2029

The sparkling wine market size is forecast to increase by USD 8.99 billion at a CAGR of 4.8% between 2024 and 2029.

The market is experiencing significant shifts, driven by the increasing popularity of low-alcohol beverages and the expansion of online distribution channels. Consumers' shifting preferences towards healthier lifestyle choices have led to the emergence of low-alcohol cocktails, which incorporate sparkling wine as a base. This shift is expected to continue, with an increasing number of producers introducing low-alcohol and no-alcohol sparkling wine options. Another key trend is the growth of online sales channels, which are providing greater convenience and accessibility for consumers. This trend is particularly pronounced in regions with stringent alcohol consumption regulations or remote locations, where traditional retail channels may be limited.
However, campaigns against alcoholic beverage consumption pose a significant challenge to market growth. These campaigns, fueled by health and wellness concerns, are gaining traction and may lead to increased regulations and taxes on alcoholic beverages, potentially dampening demand. Companies in the market must navigate these challenges by offering innovative, health-conscious products and exploring alternative distribution channels to reach consumers effectively.

What will be the Size of the Sparkling Wine Market during the forecast period?

Request Free Sample

The market exhibits dynamic trends, with consumer preferences increasingly favoring value for money and wine appreciation. Social media marketing plays a pivotal role in reaching and engaging consumers, while precision viticulture ensures a consistent flavor profile. New technologies, such as digital marketing and supply chain management, optimize operations and enhance brand loyalty. Wine branding, innovation in winemaking, and aging potential are key factors driving consumer interest. Sustainable practices and climate change awareness are shaping the industry, with wine auctions and competitions showcasing top-tier offerings. The global wine industry's evolution includes the use of glass bottles to showcase the wines' beauty and the health benefits associated with moderate alcohol consumption.
Wine preservation and wine education are essential components of the consumer experience, as brand building and wine clubs offer exclusive access to collectors and enthusiasts. Vintage variation adds intrigue to the market, with price point and wine storage solutions catering to diverse consumer needs. Wine marketing strategies leverage aroma profile and wine awards to differentiate offerings and build brand recognition. Tariffs and protectionist measures impact the market, but organic wines and e-commerce sales channels provide opportunities for growth.

How is this Sparkling Wine Industry segmented?

The sparkling wine industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Distribution Channel

  Off-trade
  On-trade


Product

  Champagne
  Prosecco
  Cava
  Others


Type

  Red sparkling wine
  White sparkling wine
  Rose sparkling wine


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    Spain
    UK


  APAC

    China
    Japan


  South America

    Brazil


  Rest of World (ROW)

By Distribution Channel Insights

The off-trade segment is estimated to witness significant growth during the forecast period.

The market is experiencing significant shifts from 2025 to 2029, with the off-trade segment poised for transformation. Retail modernization is a key driver, as traditional retailers adapt to evolving consumer preferences. Omnichannel platforms are integrating physical and digital sales channels, making sparkling wine more accessible through online marketplaces and direct-to-consumer services. Technological advancements in inventory management systems enable retailers to optimize stock levels and respond to demand fluctuations. Consumer behavior is prioritizing convenience and premiumization. The demand for high-quality, lower-calorie, and organic sparkling wine variants is increasing, catering to health-conscious demographics. Denomination of origin, such as Champagne and Prosecco, continue to dominate the market, while grape varieties like Pinot Noir, Pinot Meunier, and Chardonnay drive innovation.

Wine pairing, wine events, and wine tourism contribute to the market's growth. Traditional methods like Methode Champenoise and Methode Traditionnelle, as well as modern techniques like Charmat and Transfer Method, cater to various consumer preferences. Fair trade wine, organic wine, and biodynamic wine are gaining traction, reflecting a growi

Sparkling Wine Market Size Volume in Czech Republic, 2021 Discover more data with ReportLinker!

The combined revenue in the 'Sparkling Wine' segment of the alcoholic drinks market in Europe was modeled to be ************* U.S. dollars in 2024. Between 2018 and 2024, the combined revenue rose by *********** U.S. dollars, though the increase followed an uneven trajectory rather than a consistent upward trend. The combined revenue will steadily rise by ************ U.S. dollars over the period from 2024 to 2030, reflecting a clear upward trend.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Sparkling Wine.

USD 13567.35 Million in 2024; projected USD 22303.63 Million by 2033; CAGR 5.7%.

This statistic depicts the sales of the leading sparkling wine and champagne brands in the United States in 2018. According to the report, La Marca was the best-selling sparkling wine and champagne brand in the U.S. that year, with sales amounting to approximately ****** million U.S. dollars.

Sparkling wine

Sparkling wine belongs to the overall wine category and seems to be garnering more and more consumer attention. Accounting for a wine category volume sales share of about * percent in the United States, the fizzy drink is characterized by a high amount of carbon dioxide and a white or rosé color. The original example of a sparkling wine is Champagne, but this term is only allowed to be used for sparkling wines which have been produced in the French Champagne region. In comparison to Champagnes, sparkling wines tend to be sweeter due to higher sugar levels. This sweeter beverage profile and lower price points made more consumers gravitate to them. Besides protected certificates of origin such as Champagne or Crémant, there exists a large variety of sparkling wines. In Spain, for example, the term Cava is used for the white- or pink-colored bubbly drink which is mainly produced in the Penédes region of Catalonia. Italian sparklers have illustrious names such as Prosecco, Asti or Lambrusco. Prosecco is produced in the North-eastern wine region Veneto and consumers can find both fully sparkling and lightly sparkling wines on the market. Known as the largest wine-consuming country, shoppers in the United States primarily bought Korbel, Cook’s and La Marca sparkling wine brands in 2017.

Discover the booming sparkling wine market! Explore a $29.62B industry projected to grow at a 3.3% CAGR through 2033. Learn about key players, trends, and regional market shares in this insightful analysis.

Product offerings in the Sparkling Wine Market include:Champagne: A premium French sparkling wine produced in the Champagne region under strict regulations.Cava: A Spanish sparkling wine made using the traditional method, offering a range of styles from dry to sweet.Others: A wide variety of sparkling wines, including Prosecco, Asti, and Moscato d'Asti, from different regions worldwide. Key drivers for this market are: . Growing Innovations By Key Players, . Rising Demand for Natural and Organic Products. Potential restraints include: . Price Volatility. Notable trends are: Rising consumer interest in wellness advantages and a healthy diet to boost market growth.

The global sweet sparkling wine market, valued at $17.63 billion in 2025, is projected to experience steady growth, driven by several key factors. The increasing popularity of celebratory occasions and social gatherings, coupled with rising disposable incomes in emerging economies, fuels demand for premium beverages like sweet sparkling wines. Consumer preferences are shifting towards more diverse and sophisticated flavors, leading to innovation in sweet sparkling wine varieties, including unique blends and fruit infusions. The online sales channel is expanding rapidly, providing convenient access to a wider selection of products and boosting market reach. While the offline sales channel (restaurants, bars, etc.) remains significant, the convenience and wider selection offered online are attracting younger demographics and contributing to overall market growth. The sweet sparkling white wine segment currently holds a larger market share compared to sweet sparkling red wine, owing to its broader appeal and perceived versatility. However, the red wine segment is expected to see increased growth due to targeted marketing and the introduction of new, appealing varieties. Geographic expansion into rapidly developing markets in Asia-Pacific, particularly China and India, presents significant opportunities for growth, albeit with challenges related to evolving consumer preferences and distribution infrastructure. The market faces certain restraints, including increasing health consciousness among consumers leading to a shift towards lower-alcohol beverages and concerns about sugar content in sweet wines. However, the industry is actively addressing these challenges through the introduction of healthier options, such as lower-sugar sweet sparkling wines, and by emphasizing the moderate consumption of the product as part of a balanced lifestyle. Furthermore, intense competition among established players and new entrants requires continuous product innovation and effective branding strategies to maintain market share. The competitive landscape includes both large multinational corporations and smaller boutique wineries, reflecting the diversity and appeal of the sweet sparkling wine category. Successful companies are leveraging a mix of online and offline sales strategies, investing in targeted marketing, and focusing on sustainability and ethical sourcing to appeal to increasingly conscious consumers.

USD 1548.55 Million in 2024; projected USD 2573.42 Million by 2033; CAGR 5.78%.

Discover the booming dry sparkling wine market! This comprehensive analysis reveals key trends, growth drivers (premiumization, online sales), and leading players from 2019-2033. Explore regional insights and projected market size for informed business decisions.

For the fourth consecutive year, the EU sparkling wine market recorded growth in sales value, which increased by 12% to $11.3B in 2024. The total consumption indicated a measured increase from 2012 to 2024: its value increased at an average annual rate of +4.8% over the last twelve years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2024 figures, consumption increased by +56.8% against 2020 indices.

The Sparkling Wine Market size is expected to reach USD 67.2 billion in 2024 registering a CAGR of 4.6. In-depth Sparkling Wine Market report on market segmentation, demand drivers, competitive dynamics, and growth forecast.

Discover the booming normal sparkling wine market! Explore key trends, growth drivers, and leading brands shaping this $15 billion industry, projected to reach $18.9 billion by 2033. Learn about market segmentation, regional analysis, and the competitive landscape.

Sparkling Wine Market Size Volume in Austria, 2021 Discover more data with ReportLinker!