By 2025, sun products market valuation is estimated at USD 15.43 billion. Expansion is anticipated to USD 28.96 billion by 2035, reflecting a compound annual growth rate (CAGR) of 6.5% throughout this period. Growth is driven by rising global awareness about skin health.

Metric	Value
Industry Size (2025E)	USD 15.43 billion
Industry Value (2035F)	USD 28.96 billion
CAGR (2025 to 2035)	6.5%

Country wise Outlook

Country	CAGR (2025 to 2035)
USA	6.3%

Country	CAGR (2025 to 2035)
UK	6.4%

Region	CAGR (2025 to 2035)
European Union	6.7%

Country	CAGR (2025 to 2035)
Japan	6.6%

Country	CAGR (2025 to 2035)
South Korea	6.8%

Competitive Outlook

Company Name	Estimated Market Share (%)
Shiseido Co., Ltd	15-20%
La Roche- Posay	12-16%
Coppertone	10-14%
Banana Boat	8-12%
BullFrog	6-10%
Other Companies	35-45%

The Sun Care Products Market Report is Segmented by Product Type (Self-Tanning Products, After-Sun Products, Sun Protection Products), Ingredient (Conventional and Natural/Organic), End User (Adults and Kids/Children), Category (Mass and Premium), Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, and More), and Geography (North America, Europe, and More). The Market Forecasts are Provided in Terms of Value (USD).

The global revenue in the 'Sun Protection' segment of the beauty & personal care market was forecast to continuously increase between 2025 and 2030 by in total *** billion U.S. dollars (****** percent). After the ***** consecutive increasing year, the revenue is estimated to reach **** billion U.S. dollars and therefore a new peak in 2030. Find more information concerning the United States and Indonesia. The Statista Market Insights cover a broad range of additional markets.

The Sun Protection Market size to reach USD 26.7 Billion in 2034 growing at a CAGR of 9.1%. The research report classifies market by share, trend, demand and based on segmentation by ingredient, type, product type, SPF, age group, application, distribution channel, and region.

The revenue in the sun protection skin care segment of the beauty & personal care market in Europe was forecast to continuously increase between 2022 and 2028. The revenue is estimated to grow by around 3.6 percent in 2024.Find further information concerning the revenue in the sun protection skin care segment of the beauty & personal care market by looking at other regions, such as Worldwide and Indonesia.

The revenue change in the 'Sun Protection' segment of the beauty & personal care market in the United States was forecast to continuously decrease between 2025 and 2030 by in total *** percentage points. According to this forecast, in 2030, the revenue change will have decreased for the fifth consecutive year to **** percent. Find further information concerning revenue in the United States and revenue in Indonesia. The Statista Market Insights cover a broad range of additional markets.

Sun Care Products Market size is expected to be worth around USD 19.9 Bn by 2033, from USD 13.2 Bn in 2023, growing at a CAGR of 4.2%.

United States Sun Care Market was valued at USD 15.55 Billion in 2024 and is anticipated to grow USD 22.45 Billion by 2030 with a CAGR of 6.31%.

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Market Size	2024: USD 15.55 Billion
Forecast Market Size	2030: USD 22.45 Billion
CAGR	2025-2030: 6.31%
Fastest Growing Segment	Online
Largest Market	South
Key Players	1. Johnson & Johnson Services, Inc. 2. Beiersdorf AG 3. Edgewell Personal Care Brands, LLC 4. L'Oréal Group 5. The Clorox Company 6. W. S. Badger Company 7. Groupe Clarins 8. Shiseido Company, Limited 9. Coty Inc 10. The Estee Lauder Companies Inc.

Sun Care Market, By Product, By Distribution Channel, By Form, and By Region - Trends, Analysis and Forecast till 2034

Snapshot img

The sun care products market share is expected to increase by USD 4.83 billion from 2020 to 2025, and the market’s growth momentum will accelerate at a CAGR of 6.18%.

This sun care products market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers sun care products market segmentation by product (sun protection products, after-sun products, and self-tanning products), distribution channel (offline and online), and geography (Europe, North America, APAC, South America, and MEA). The sun care products market report also offers information on several market vendors, including Amorepacific Group Inc., Amway Corp., Beiersdorf AG, Coty Inc., Edgewell Personal Care Co., Groupe Clarins, Johnson and Johnson Inc., LOreal SA, Shiseido Co. Ltd., and The Estee Lauder Co. Inc. among others.

What will the Sun Care Products Market Size be During the Forecast Period?

Download the Free Report Sample to Unlock the Sun Care Products Market Size for the Forecast Period and Other Important Statistics

Sun Care Products Market: Key Drivers and Challenges

The product innovation and product line extension is notably driving the sun care products market growth, although factors such as the availability of counterfeit sun care products may impede the market growth. Sun care products and self-tan products serve distinct but complementary roles in the skincare market. Sun care products are designed to protect the skin from harmful UV radiation, while self-tan products provide an artificial tan, allowing consumers to achieve a desired skin tone without sun exposure. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the sun care products industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Sun Care Products Market Driver

Product innovation and product line extension are some of the key factors driving the global sun care products market growth. This market requires continuous innovations as there has been a significant increase in the demand for natural and high-quality products that can also address other skin concerns such as anti-aging. Moreover, the increase in the disposable income of the middle-income population especially the working class of women has fueled the demand for premium sun care products that can keep the skin moisturized for a longer period of time. Availability of these premium products coupled with rising in spending power will drive the growth of the market in focus during the forecast period.

Key Sun Care Products Market Challenge

Availability of counterfeit sun care products is one of the key challenges to the global sun care products market growth. Low-quality counterfeit BPC products can cause serious skin problems. Price-sensitive customers are attracted to these products due to their low price compared to the products by key vendors. In addition, many consumers buy these fake products as differentiating between counterfeits and real products is difficult because counterfeit products are copied from original products, which affects the market penetration and profit margins of key vendors. Counterfeit sun care products contain petrochemicals, parabens, and other harmful chemicals, which harm the skin of consumers and the brand’s name. Such factors are expected to negatively impact the growth of the market in focus during the forecast period.

This sun care products market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Who are the Major Sun Care Products Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

Amorepacific Group Inc.
Amway Corp.
Beiersdorf AG
Coty Inc.
Edgewell Personal Care Co.
Groupe Clarins
Johnson and Johnson Inc.
LOreal SA
Shiseido Co. Ltd.
The Estee Lauder Co. Inc.

This statistical study of the sun care products market encompasses successful business strategies deployed by the key vendors. The sun care products market is fragmented and the vendors are deploying growth strategies such as product differentiation and business expansion in emerging markets to compete in the market.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The sun care products market forecast report offers in-depth insights into key

In 2024, the United States was the leading country in the sun protection skin care market by a considerable distance, with revenues amounting to nearly *** billion U.S. dollars. It was followed by China and India.

According to Cognitive Market Research, the global Sun Care market size will be USD 15624.5 million in 2025. It will expand at a compound annual growth rate (CAGR) of 6.00% from 2025 to 2033.

North America held the major market share for more than 40% of the global revenue with a market size of USD 5781.07 million in 2025 and will grow at a compound annual growth rate (CAGR) of 4.2% from 2025 to 2033.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 4531.11 million.
APAC held a market share of around 23% of the global revenue with a market size of USD 3749.88 million in 2025 and will grow at a compound annual growth rate (CAGR) of 8.7% from 2025 to 2033.
South America has a market share of more than 5% of the global revenue with a market size of USD 593.73 million in 2025 and will grow at a compound annual growth rate (CAGR) of 6.7% from 2025 to 2033.
The Middle East had a market share of around 2% of the global revenue and was estimated at a market size of USD 624.98 million in 2025 and will grow at a compound annual growth rate (CAGR) of 7.3% from 2025 to 2033.
Africa had a market share of around 1% of the global revenue and was estimated at a market size of USD 343.74 million in 2025 and will grow at a compound annual growth rate (CAGR) of 6.3% from 2025 to 2033.
Cream category is the fastest growing segment of the Sun Care industry

Market Dynamics of Sun Care Market

Key Drivers for Sun Care Market

Rising Awareness of Skin Health and UV Protection to Boost Market Growth

The increasing awareness of the harmful effects of ultraviolet (UV) radiation is a major driving factor for the sun care market. Consumers are becoming more educated about the risks of prolonged sun exposure, including premature ageing, sunburns, and skin cancer. This awareness is fueled by dermatologists, health organizations, and government campaigns promoting sun protection. As a result, people are incorporating sun care products such as sunscreens, lotions, and sprays into their daily skincare routines. The growing preference for broad-spectrum protection, which shields against both UVA and UVB rays, has further boosted product innovation and demand. Additionally, concerns about blue light exposure from digital screens are encouraging manufacturers to develop multifunctional sun care products. For instance, Beiersdorf inaugurated an innovation centre in the United States, positioning itself to expedite local innovation. This centre aims to become a premier hub of expertise in therapeutic over-the-counter (OTC) and sun care products. This strategic move reinforces Beiersdorf's commitment to advancing its presence and leadership in the field of OTC and sun care in the United States.

https://www.beiersdorf.com/newsroom/press-releases/all-press-releases/2022/02/03-beiersdorf-inaugurates-new-innovation-center-in-the-us

Expanding Demand for Natural and Organic Sun Care Products To Boost Market Growth

The increasing preference for natural and organic ingredients is shaping the sun care market as consumers seek safer and eco-friendly alternatives. Many conventional sun care products contain chemicals such as oxybenzone and octinoxate, which have been linked to environmental damage, particularly coral reef bleaching. As a result, there is a growing demand for mineral-based sunscreens containing ingredients like zinc oxide and titanium dioxide, which offer effective protection while being environmentally safe. Additionally, consumers with sensitive skin are opting for fragrance-free, hypoallergenic formulations that exclude harsh chemicals. The rise of clean beauty movements and stricter regulations on sunscreen ingredients have further accelerated the shift toward natural sun care solutions.

Restraint Factor for the Sun Care Market

High Product Cost and Limited Affordability Will Limit Market Growth

The high cost of premium sun care products, especially those with advanced formulations such as mineral-based, organic, and dermatologically tested ingredients, acts as a significant restraint on market growth. Many consumers, particularly in developing regions, find these products expensive compared to conventional skincare solutions. Additionally, the need for frequent reapplication, especially in outdoor activities and water exposure, increases overall consumption, making sun care products a recurring expense. This...

This statistic shows the types of sun protection favored by French consumers in 2022. That year, over 60 percent of respondents favored sun creams, compared to 31 percent who opted instead for sun milk.

The sun care products market, valued at approximately $XX million in 2025, is projected to experience robust growth, driven by increasing consumer awareness of skin health and the harmful effects of UV radiation. A compound annual growth rate (CAGR) of 3.48% from 2025 to 2033 indicates a steadily expanding market. Key drivers include the rising prevalence of skin cancer, increasing outdoor activities, and growing demand for cosmetically elegant sunscreens that offer both protection and aesthetic benefits. Market trends reveal a shift towards broad-spectrum sunscreens with higher SPF ratings, mineral-based formulations, and sustainable packaging. The self-tanning segment is experiencing significant growth, fueled by the desire for a natural-looking tan without sun exposure. However, market restraints include concerns about the safety and efficacy of certain chemical ingredients, fluctuating raw material prices, and stringent regulatory requirements in certain regions. The market is segmented by product type (self-tanning, after-sun, sun protection) and distribution channel (supermarkets/hypermarkets, specialty stores, online retail). Major players like Johnson & Johnson, L'Oréal, and Beiersdorf are strategically investing in research and development to introduce innovative products, expand their product portfolios, and cater to evolving consumer preferences. The Asia-Pacific region is expected to witness substantial growth due to rising disposable incomes and increasing awareness of sun protection in countries like China and India. North America and Europe, however, remain significant markets, benefiting from established consumer bases and mature distribution networks. The competitive landscape is characterized by both established multinational corporations and emerging niche brands focusing on specific consumer needs. Successful strategies will involve a strong focus on product innovation, effective marketing campaigns highlighting the health benefits of sun protection, and sustainable and ethically sourced ingredients. The market's growth trajectory underscores the importance of preventative skin care and the increasing willingness of consumers to invest in high-quality sun care products, irrespective of their price point. Expansion into emerging markets and leveraging digital channels for sales and marketing are crucial for players aiming to capitalize on this promising market opportunity. Furthermore, collaboration with dermatologists and skin health experts will be increasingly important for building consumer trust and brand credibility. Recent developments include: In May 2022, The cosmetics company L'Oréal introduced new UV filtering technology, claiming it to be the biggest advancement in sun care in the past 30 years. UVMune 400 is supposed to effectively protect the skin from ultra-long UVA radiation, which accounts for 30% of sun rays that had previously gone unfiltered. The first company brand to include the technology in its product line is L'Oréal's La Roche-Posay Anthelios franchise., In May 2022, Beiersdorf's skincare brand Eucerin announced that it would expand into the United States sun protection market with its Eucerin Sun line. With a comprehensive antioxidant complex consisting of five active ingredients, the Eucerin sun care line is designed to extend beyond sun protection and promote healthy-looking skin., In February 2022, in the United States, Beiersdorf inaugurated an innovation center to accelerate local innovation and become the first center of excellence for therapeutic OTC and sun care products.. Notable trends are: Growing Popularity of Outdoor Recreational Activities.

The global sun care market is anticipated to reach a valuation of approximately USD 24.5 billion by 2033, expanding at a CAGR of around 5.4% during the forecast period from 2025 to 2033. The growing demand for sun protection products due to an increase in skin cancer cases, along with the rising awareness about the harmful effects of ultraviolet (UV) radiation, is driving market expansion. Additionally, the introduction of innovative sun care formulations and the expansion of the e-commerce sector are contributing to market growth. Asia Pacific is expected to be the fastest-growing market during the forecast period. This growth is attributed to the increasing disposable income, evolving consumer lifestyles, and expanding distribution channels in developing countries such as China and India. The growing awareness about the importance of sun protection among consumers in the region is also expected to boost the market growth. Key players in the market include Beiersdorf AG, Groupe Clarins, Johnson & Johnson, Coty Inc., Shiseido Co. Ltd., L'oreal, Bioderma Laboratories, Estee Lauder, Burt's Bees, and Unilever, among others.

Discover the latest insights from Market Research Intellect's Sports Sun Care Market Report, valued at USD 1.5 billion in 2024, with significant growth projected to USD 2.5 billion by 2033 at a CAGR of 7.5% (2026-2033).

The sun care market, encompassing a diverse range of products like creams, lotions, gels, sprays, and wipes with varying SPF levels (6-14, 15-30, 30-50, and 50+), is experiencing robust growth. Let's assume a 2025 market size of $15 billion, reflecting a substantial global demand driven by increasing awareness of skin cancer risks and the rising popularity of outdoor activities. This growth is further fueled by innovative product formulations, incorporating natural ingredients and advanced UV protection technologies, catering to diverse consumer preferences and skin types. Key trends include a surge in demand for high-SPF sunscreens, particularly among younger demographics, and a growing preference for sustainable and environmentally friendly options. While the market faces restraints such as fluctuating raw material prices and stringent regulatory environments regarding sunscreen ingredients, the overall outlook remains positive. Leading players like Beiersdorf, L'Oréal, Johnson & Johnson, and Unilever are strategically investing in research and development, expanding their product portfolios, and leveraging digital marketing to capture market share. The market segmentation by application (cream, lotion, etc.) and SPF level reflects the varied needs and preferences of consumers, while regional variations in sun exposure levels influence market penetration and product demand. North America and Europe currently hold significant market share, but Asia-Pacific is exhibiting the fastest growth rate due to increasing disposable incomes and rising health consciousness. The projected CAGR (let's assume 5%) for the forecast period (2025-2033) suggests a significant expansion of the sun care market in the coming years. This growth is anticipated across all regions, particularly in emerging markets where increasing awareness of sun protection is driving higher demand. The competitive landscape remains dynamic, with both established players and emerging brands vying for market dominance through product innovation, strategic partnerships, and aggressive marketing campaigns. The market's future will likely be shaped by continued innovation in sunscreen technology, the integration of sustainable practices, and a greater focus on personalized skincare solutions that cater to diverse skin tones and sensitivities. Further differentiation through unique formulations and product positioning will be crucial for brands aiming to achieve sustainable growth in this competitive landscape.

Sun Care Products Market - Global Industry Insights, Size, Share, Trends, Outlook, and Opportunity Analysis

Sun Care Market Outlook

According to our latest research, the global sun care market size reached USD 14.8 billion in 2024, reflecting robust consumer demand for sun protection products across the world. The industry is expected to expand at a CAGR of 5.3% from 2025 to 2033, reaching a projected market value of USD 23.5 billion by 2033. The primary growth factor driving this market is the increasing awareness of the harmful effects of ultraviolet (UV) radiation and the rising prevalence of skin-related ailments, which have significantly boosted the adoption of sun care products globally.

One of the most significant growth drivers for the sun care market is the heightened public awareness regarding the risks associated with excessive sun exposure, such as skin cancer, premature aging, and hyperpigmentation. With various health organizations and dermatologists emphasizing the importance of daily sun protection, consumers are becoming more proactive in integrating sun care products into their daily skincare routines. This shift is particularly evident in urban populations, where lifestyle changes and increased outdoor activities have made sun protection a daily necessity. Furthermore, the proliferation of social media and digital platforms has played a pivotal role in educating consumers about the benefits of broad-spectrum sunscreens, thus propelling the demand for advanced sun care formulations.

Another key factor fueling the growth of the sun care market is the continuous innovation in product formulations and delivery formats. Manufacturers are investing heavily in research and development to introduce products that cater to diverse skin types, preferences, and environmental concerns. The introduction of hybrid sunscreens, which combine mineral and chemical filters, and the development of water-resistant, lightweight, and non-greasy formulations have significantly broadened the consumer base. Additionally, the incorporation of skin-nourishing ingredients such as antioxidants, vitamins, and natural extracts has enhanced the appeal of sun care products, making them multifunctional solutions that offer both protection and skincare benefits.

The expansion of distribution channels, particularly the rapid growth of e-commerce and online retail platforms, has also contributed to the market's upward trajectory. Consumers now have easy access to a wide variety of sun care products, with the added convenience of home delivery and detailed product information available online. This trend is further supported by strategic collaborations between sun care brands and online retailers, as well as targeted digital marketing campaigns that reach a broader audience. The increasing penetration of smartphones and internet connectivity, especially in emerging markets, is expected to further accelerate the adoption of sun care products in the coming years.

From a regional perspective, Asia Pacific is emerging as a key growth engine for the sun care market, driven by rising disposable incomes, changing beauty standards, and a growing emphasis on skin health. Countries such as China, Japan, South Korea, and India are witnessing a surge in demand for sun care products, particularly among younger consumers who are more conscious of the long-term effects of sun exposure. North America and Europe continue to dominate the market in terms of value, owing to high consumer awareness, established distribution networks, and the presence of leading sun care brands. Meanwhile, Latin America and the Middle East & Africa are expected to register steady growth, supported by increasing urbanization and evolving consumer lifestyles.

Product Type Analysis

The sun care market is segmented by product type into sunscreen creams, sunscreen lotions, gel-based sunscreens, sprays, after sun products, and others. Among these, sunscreen creams continue to hold the largest market share due to their widespread acceptance, ease of application, and proven efficacy in providing broad-spectrum protection. Creams are particularly favored by consumers with

Sun Care Products Market has valued at USD 13.15 Billion in 2022 and is anticipated to project robust growth in the forecast period with a CAGR of 5.1% through 2028.

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Market Size
Forecast Market Size
CAGR
Fastest Growing Segment
Largest Market
Key Players