Premium B2C Consumer Database - 269+ Million US Records

Supercharge your B2C marketing campaigns with comprehensive consumer database, featuring over 269 million verified US consumer records. Our 20+ year data expertise delivers higher quality and more extensive coverage than competitors.

Core Database Statistics

Consumer Records: Over 269 million

Email Addresses: Over 160 million (verified and deliverable)

Phone Numbers: Over 76 million (mobile and landline)

Mailing Addresses: Over 116,000,000 (NCOA processed)

Geographic Coverage: Complete US (all 50 states)

Compliance Status: CCPA compliant with consent management

Targeting Categories Available

Demographics: Age ranges, education levels, occupation types, household composition, marital status, presence of children, income brackets, and gender (where legally permitted)

Geographic: Nationwide, state-level, MSA (Metropolitan Service Area), zip code radius, city, county, and SCF range targeting options

Property & Dwelling: Home ownership status, estimated home value, years in residence, property type (single-family, condo, apartment), and dwelling characteristics

Financial Indicators: Income levels, investment activity, mortgage information, credit indicators, and wealth markers for premium audience targeting

Lifestyle & Interests: Purchase history, donation patterns, political preferences, health interests, recreational activities, and hobby-based targeting

Behavioral Data: Shopping preferences, brand affinities, online activity patterns, and purchase timing behaviors

Multi-Channel Campaign Applications

Deploy across all major marketing channels:

Email marketing and automation

Social media advertising

Search and display advertising (Google, YouTube)

Direct mail and print campaigns

Telemarketing and SMS campaigns

Programmatic advertising platforms

Data Quality & Sources

Our consumer data aggregates from multiple verified sources:

Public records and government databases

Opt-in subscription services and registrations

Purchase transaction data from retail partners

Survey participation and research studies

Online behavioral data (privacy compliant)

Technical Delivery Options

File Formats: CSV, Excel, JSON, XML formats available

Delivery Methods: Secure FTP, API integration, direct download

Processing: Real-time NCOA, email validation, phone verification

Custom Selections: 1,000+ selectable demographic and behavioral attributes

Minimum Orders: Flexible based on targeting complexity

Unique Value Propositions

Dual Spouse Targeting: Reach both household decision-makers for maximum impact

Cross-Platform Integration: Seamless deployment to major ad platforms

Real-Time Updates: Monthly data refreshes ensure maximum accuracy

Advanced Segmentation: Combine multiple targeting criteria for precision campaigns

Compliance Management: Built-in opt-out and suppression list management

Ideal Customer Profiles

E-commerce retailers seeking customer acquisition

Financial services companies targeting specific demographics

Healthcare organizations with compliant marketing needs

Automotive dealers and service providers

Home improvement and real estate professionals

Insurance companies and agents

Subscription services and SaaS providers

Performance Optimization Features

Lookalike Modeling: Create audiences similar to your best customers

Predictive Scoring: Identify high-value prospects using AI algorithms

Campaign Attribution: Track performance across multiple touchpoints

A/B Testing Support: Split audiences for campaign optimization

Suppression Management: Automatic opt-out and DNC compliance

Pricing & Volume Options

Flexible pricing structures accommodate businesses of all sizes:

Pay-per-record for small campaigns

Volume discounts for large deployments

Subscription models for ongoing campaigns

Custom enterprise pricing for high-volume users

Data Compliance & Privacy

VIA.tools maintains industry-leading compliance standards:

CCPA (California Consumer Privacy Act) compliant

CAN-SPAM Act adherence for email marketing

TCPA compliance for phone and SMS campaigns

Regular privacy audits and data governance reviews

Transparent opt-out and data deletion processes

Getting Started

Our data specialists work with you to:

1. Define your target audience criteria

2. Recommend optimal data selections

3. Provide sample data for testing

4. Configure delivery methods and formats

5. Implement ongoing campaign optimization

Why We Lead the Industry

With over two decades of data industry experience, we combine extensive database coverage with advanced targeting capabilities. Our commitment to data quality, compliance, and customer success has made us the preferred choice for businesses seeking superior B2C marketing performance.

Contact our team to discuss your specific targeting requirements and receive custom pricing for your marketing objectives.

As of the end of 2024, LinkedIn advertising was estimated to reach around *** million people in Taiwan, roughly **** percent of the democratic island's total population. Among LinkedIn ad viewers living in Taiwan, males accounted for about **** percent.

About this dataset

Context

The dataset tabulates the Commercial Point population distribution across 18 age groups. It lists the population in each age group along with the percentage population relative of the total population for Commercial Point. The dataset can be utilized to understand the population distribution of Commercial Point by age. For example, using this dataset, we can identify the largest age group in Commercial Point.

Key observations

The largest age group in Commercial Point, OH was for the group of age 5 to 9 years years with a population of 324 (10.68%), according to the ACS 2018-2022 5-Year Estimates. At the same time, the smallest age group in Commercial Point, OH was the 85 years and over years with a population of 21 (0.69%). Source: U.S. Census Bureau American Community Survey (ACS) 2018-2022 5-Year Estimates

Content

When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2018-2022 5-Year Estimates

Age groups:

• Under 5 years
• 5 to 9 years
• 10 to 14 years
• 15 to 19 years
• 20 to 24 years
• 25 to 29 years
• 30 to 34 years
• 35 to 39 years
• 40 to 44 years
• 45 to 49 years
• 50 to 54 years
• 55 to 59 years
• 60 to 64 years
• 65 to 69 years
• 70 to 74 years
• 75 to 79 years
• 80 to 84 years
• 85 years and over

Variables / Data Columns

• Age Group: This column displays the age group in consideration
• Population: The population for the specific age group in the Commercial Point is shown in this column.
• % of Total Population: This column displays the population of each age group as a proportion of Commercial Point total population. Please note that the sum of all percentages may not equal one due to rounding of values.

Good to know

Margin of Error

Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

Custom data

If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

Inspiration

Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

Recommended for further research

This dataset is a part of the main dataset for Commercial Point Population by Age. You can refer the same here

Andorra AD: Rural Population Growth data was reported at 1.735 % in 2023. This records a decrease from the previous number of 2.080 % for 2022. Andorra AD: Rural Population Growth data is updated yearly, averaging 0.967 % from Dec 1961 (Median) to 2023, with 63 observations. The data reached an all-time high of 11.782 % in 2004 and a record low of -6.389 % in 1985. Andorra AD: Rural Population Growth data remains active status in CEIC and is reported by World Bank. The data is categorized under Global Database’s Andorra – Table AD.World Bank.WDI: Population and Urbanization Statistics. Rural population refers to people living in rural areas as defined by national statistical offices. It is calculated as the difference between total population and urban population.;World Bank staff estimates based on the United Nations Population Division's World Urbanization Prospects: 2018 Revision.;Weighted average;

The global digital advertisement spending market is experiencing robust growth, driven by the increasing adoption of digital channels across various demographics and business sizes. The market's expansion is fueled by several key factors. Firstly, the ever-increasing internet and smartphone penetration worldwide provides a vast and expanding audience for digital ads. Secondly, the sophistication of targeting capabilities allows advertisers to reach highly specific consumer segments with personalized messaging, resulting in higher conversion rates and return on investment (ROI). Thirdly, the rise of new advertising formats, like video and interactive ads, coupled with programmatic advertising's automation, enhance efficiency and effectiveness. Finally, the continuous innovation in ad technologies and data analytics enables more precise measurement and optimization of ad campaigns. While challenges remain, such as ad blocking and increasing concerns around data privacy, the overall trajectory of the market suggests continued significant expansion. The market is segmented by application (large enterprises and SMEs) and ad type (website, mobile application, video advertising, and email). Large enterprises currently dominate spending, but SMEs are showing substantial growth potential as they increasingly embrace digital marketing strategies. Among ad types, video advertising is experiencing the most rapid growth due to its engaging nature and increasing availability on diverse platforms. Geographically, North America and Europe are leading the market due to their high internet penetration and strong digital economy. However, Asia Pacific is emerging as a rapidly growing region, driven by the expanding internet user base in countries like China and India. The market is highly competitive, with prominent players like Google, Facebook, Amazon, and others vying for market share. This competition drives innovation and fuels the overall market growth. The forecast period, from 2025-2033, suggests a sustained period of expansion, with digital advertising remaining a cornerstone of marketing strategies across industries globally.

There are more male LinkedIn users than females – although it is pretty balanced.

The digital display advertising market is experiencing robust growth, driven by the increasing adoption of smartphones and other connected devices, the expanding reach of the internet, and the sophistication of programmatic advertising technologies. The market's expansion is further fueled by the rising demand for targeted advertising campaigns that allow businesses to reach specific demographics and achieve higher conversion rates. While precise figures for market size and CAGR are unavailable, based on industry trends and comparable market segments, we can estimate the 2025 market size to be around $300 billion, with a compound annual growth rate (CAGR) hovering between 10-15% for the forecast period (2025-2033). This growth is being seen across various segments, including retail, banking, and recreation, with the website and app formats leading the way. The competitive landscape is dynamic, featuring a mix of established multinational agencies like Starcom Worldwide and smaller, specialized firms such as Lead to Conversion and SevenAtoms Inc., each vying for market share. Geographical distribution shows North America and Europe currently holding significant market shares, though rapid growth is expected in Asia-Pacific regions driven by increasing internet penetration and mobile adoption. Key restraints include concerns around ad fraud, data privacy regulations (like GDPR and CCPA), and the increasing sophistication of ad-blocking technologies. However, the industry's innovative response to these challenges, including advancements in fraud detection and privacy-enhancing technologies, is mitigating these concerns to some extent. The future of the market will depend heavily on the evolution of programmatic advertising, the continued adoption of advanced analytics for campaign optimization, and the emergence of new advertising formats to engage a continuously evolving digital audience. The focus on user experience and responsible advertising will play a critical role in shaping future growth.

The most significant cohorts of users on Instagram are aged 18 – 24.

The graph shows the share of adults who pay attention to commercials in the United States as of April 2019, by age group. During the survey it was found that ** percent of respondents aged between 30 and 44 said they generally paid attention to commercials, compared to ** percent who said they did not.

Metaverse Advertising Market Outlook

According to our latest research, the global metaverse advertising market size reached USD 4.12 billion in 2024, reflecting robust expansion across immersive digital platforms. The market is expected to grow at a CAGR of 32.7% during the forecast period, reaching a projected value of USD 48.65 billion by 2033. This exceptional growth trajectory is primarily driven by the increasing adoption of virtual and augmented reality experiences, the proliferation of digital assets, and the rising engagement of consumers within metaverse environments. As brands seek innovative ways to connect with digital-native audiences, metaverse advertising is quickly becoming a cornerstone of next-generation marketing strategies.

The rapid integration of advanced technologies such as virtual reality (VR), augmented reality (AR), and mixed reality (MR) is a key growth factor for the metaverse advertising market. As these platforms mature, they offer advertisers unprecedented opportunities to deliver immersive, interactive, and personalized brand experiences. Major technology companies are investing heavily in the development of metaverse infrastructure, which is catalyzing the creation of new advertising formats and monetization models. This ecosystem enables brands to engage consumers in novel ways, such as virtual product placements, branded avatars, and interactive billboards, which drive higher engagement rates compared to traditional digital advertising.

Another crucial driver is the evolving consumer behavior, especially among younger demographics who are increasingly spending time in virtual worlds. The metaverse provides a unique environment where users socialize, shop, and consume content, making it an ideal space for advertisers to reach highly targeted audiences. With the ability to collect granular data on user interactions and preferences, advertisers can create hyper-personalized campaigns that resonate deeply with their audience. Additionally, the gamification of advertising and the integration of branded experiences into virtual events and games are further fueling market growth, as brands seek to tap into the growing popularity of e-sports and virtual concerts.

The expansion of the metaverse advertising market is also being supported by the rise of digital commerce and the increasing importance of brand presence in virtual spaces. Retailers and e-commerce platforms are leveraging the metaverse to create virtual storefronts, host immersive product launches, and offer interactive shopping experiences. This not only enhances customer engagement but also opens up new revenue streams for brands. As the lines between physical and digital commerce continue to blur, the demand for innovative advertising solutions that bridge these worlds is expected to surge, driving sustained growth in the metaverse advertising market over the coming years.

From a regional perspective, North America currently dominates the metaverse advertising market, accounting for the largest share due to the strong presence of leading technology firms and a high level of consumer adoption of VR and AR technologies. However, the Asia Pacific region is expected to witness the fastest growth during the forecast period, fueled by rapid digitalization, increasing investments in metaverse platforms, and a burgeoning population of tech-savvy consumers. Europe is also emerging as a significant market, with growing interest from brands in leveraging immersive advertising to reach diverse audiences. These regional trends underscore the global nature of metaverse advertising and highlight the opportunities for growth across different geographies.

Advertising Format Analysis

The advertising format segment of the metaverse advertising market encompasses a diverse range of innovative approaches, including display ads, video ads, virtual billboards, in-game advertising, sponsorships, and other emerging formats. Display ads are among the earliest and most widely adopted formats, offering straightforward brand visibility within virtual environments. These ads are often integrated seamlessly into the digital landscape, appearing on virtual walls, objects, or as part of the user interface. Their non-intrusive nature and ability to be contextually targeted make them a popular choice for brands seeking to build awareness without disrupting user experiences. As the metaverse evo

Programmatic Advertising Market Outlook

According to our latest research, the global programmatic advertising market size reached USD 127.4 billion in 2024, reflecting a robust expansion driven by the increasing adoption of automated ad technologies across industries. The market is projected to grow at a CAGR of 13.1% from 2025 to 2033, reaching a forecasted value of USD 353.1 billion by 2033. This impressive growth trajectory is primarily fueled by the rising demand for data-driven marketing strategies, the proliferation of digital devices, and the need for real-time, targeted advertising solutions.

A key growth factor propelling the programmatic advertising market is the widespread shift among advertisers and publishers toward automation and artificial intelligence. Programmatic advertising leverages sophisticated algorithms and real-time bidding (RTB) to automate the buying, placement, and optimization of digital ads. This automation not only streamlines the ad buying process but also enhances targeting precision, allowing advertisers to reach specific audiences based on demographics, interests, and behaviors. As brands increasingly seek to maximize return on investment (ROI) and minimize ad spend wastage, the adoption of programmatic platforms has become a strategic imperative. Moreover, advancements in machine learning and data analytics are enabling even more granular targeting, further amplifying the efficiency and effectiveness of programmatic campaigns.

Another significant driver for the programmatic advertising market is the surge in digital content consumption across multiple channels and devices. The proliferation of smartphones, tablets, connected TVs, and other smart devices has transformed the way consumers interact with media, compelling advertisers to adopt omnichannel strategies. Programmatic advertising platforms facilitate seamless cross-device targeting, ensuring consistent messaging and optimal user engagement regardless of the device being used. This capability is particularly valuable in an era where consumers frequently switch between devices throughout their purchasing journey. Additionally, the integration of programmatic technologies with emerging ad formats such as video, audio, and native ads is expanding the market’s reach and appeal, attracting advertisers from diverse industry verticals.

The evolving regulatory landscape and growing emphasis on user privacy are also shaping the growth trajectory of the programmatic advertising market. With data privacy regulations such as the General Data Protection Regulation (GDPR) in Europe and the California Consumer Privacy Act (CCPA) in the United States, advertisers and technology providers are investing in privacy-centric solutions and consent management platforms. These initiatives are not only ensuring compliance but also fostering greater transparency and trust among consumers. As a result, the industry is witnessing a shift toward first-party data strategies and contextual targeting, which are expected to drive sustainable growth in the long term. The ongoing innovation in privacy-enhancing technologies is likely to open new avenues for programmatic advertising while maintaining user trust and regulatory compliance.

From a regional perspective, North America continues to dominate the programmatic advertising market, accounting for the largest share in 2024. This leadership is attributed to the region’s advanced digital infrastructure, high internet penetration, and early adoption of programmatic technologies by major brands and agencies. Europe follows closely, driven by the increasing adoption of automated ad solutions and stringent data privacy regulations that are reshaping programmatic strategies. The Asia Pacific region is emerging as a high-growth market, fueled by rapid digitalization, expanding mobile user base, and rising investments in digital advertising. Meanwhile, Latin America and the Middle East & Africa are witnessing steady growth, supported by increasing internet access and the gradual shift toward digital marketing practices. Each region presents unique opportunities and challenges, making regional adaptation a critical success factor for market players.

According to Cognitive Market Research, the global Out of Home (OOH) Advertising market size will be USD 28254.5 million in 2024. It will expand at a compound annual growth rate (CAGR) of 6.00% from 2024 to 2031.

North America held the major market share for more than 40% of the global revenue with a market size of USD 11301.80 million in 2024 and will grow at a compound annual growth rate (CAGR) of 4.2% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 8476.35 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 6498.54 million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.0% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD 1412.73 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.4% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 565.09 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.7% from 2024 to 2031.
The billboards is the fastest growing segment of the Out of Home (OOH) Advertising industry

Market Dynamics of Out of Home (OOH) Advertising Market

Key Drivers for Out of Home (OOH) Advertising Market

Increased consumer mobility to drive market growth

Increased consumer mobility significantly drives growth in the Out of Home (OOH) advertising market. As urban populations expand and lifestyles become more fast-paced, consumers are spending more time outside their homes, whether commuting to work, running errands, or socializing. This surge in mobility creates numerous opportunities for brands to capture consumer attention in public spaces. Advertisers can strategically position their messages in high-traffic areas, enhancing visibility and engagement. Furthermore, advancements in technology, such as mobile connectivity and location-based services, enable targeted advertising that resonates with on-the-go consumers. By leveraging data analytics, brands can tailor campaigns to specific demographics and behaviors, ensuring effective communication. As the trend of increased mobility continues, OOH advertising will become an even more crucial component of integrated marketing strategies, ultimately driving market growth.

Increasing adoption of digital innovation to boost market growth

The increasing adoption of digital innovation is a pivotal factor boosting growth in the Out of Home (OOH) advertising market. As technology evolves, advertisers are integrating digital platforms to create dynamic, engaging content that captures consumer attention more effectively than traditional methods. Digital billboards and screens allow for real-time updates, enabling brands to adjust messaging based on audience demographics, time of day, or current events. This flexibility enhances the relevance of advertising campaigns, driving higher engagement rates. Moreover, the integration of programmatic buying and data analytics allows for targeted advertising, optimizing ad placements for maximum impact. The growing emphasis on interactive and immersive experiences, such as augmented reality and gamification, further enhances consumer engagement. As brands increasingly invest in digital innovation, the OOH advertising market will continue to expand, offering fresh avenues for creative expression and audience interaction.

Restraint Factor for the Out-of-Home (OOH) Advertising Market

Concerns on regulatory restrictions to limit market growth

Concerns regarding regulatory restrictions are significant barriers limiting growth in the Out of Home (OOH) advertising market. Governments and local authorities often impose strict regulations on the placement, size, and content of outdoor advertisements to ensure public safety, aesthetics, and environmental considerations. These restrictions can lead to challenges for advertisers who aim to maximize visibility and reach. For instance, limitations on digital signage can hinder the ability to create dynamic, real-time content that engages consumers effectively. Additionally, the varying regulations across different regions complicate campaign strategies for national brands, requiring more resources for compliance and adaptation. This inconsistency can deter investments in OOH adv...

Population: Omani: Ad Dakhliyah: Bahla data was reported at 66,925.000 Person in 2017. This records an increase from the previous number of 64,864.000 Person for 2016. Population: Omani: Ad Dakhliyah: Bahla data is updated yearly, averaging 49,646.000 Person from Jun 1994 (Median) to 2017, with 24 observations. The data reached an all-time high of 66,925.000 Person in 2017 and a record low of 41,661.000 Person in 1994. Population: Omani: Ad Dakhliyah: Bahla data remains active status in CEIC and is reported by National Center for Statistics and Information. The data is categorized under Global Database’s Oman – Table OM.G003: Population: by Governorate.

The social advertising software market is experiencing robust growth, driven by the increasing adoption of social media platforms for marketing and advertising purposes. Businesses are increasingly recognizing the power of targeted advertising on platforms like Facebook, Twitter, and LinkedIn to reach specific demographics and achieve higher conversion rates. The market is characterized by a diverse range of players, including established tech giants like Adobe and Facebook, as well as specialized software providers such as Sprinklr and Marin Software. The market's expansion is fueled by advancements in artificial intelligence (AI) and machine learning (ML), which enable sophisticated campaign optimization, audience targeting, and performance analysis. Furthermore, the growing demand for real-time data analytics and reporting capabilities within social advertising campaigns is driving the adoption of sophisticated software solutions. The competitive landscape is characterized by ongoing innovation in areas such as cross-platform campaign management, automated bidding strategies, and improved measurement tools. Despite the promising growth trajectory, the market faces certain challenges. High implementation and maintenance costs for advanced software can pose a barrier to entry for smaller businesses. Furthermore, the constantly evolving algorithms and policies of social media platforms require continuous adaptation and updates to the software, creating an ongoing need for support and expertise. Data privacy concerns and regulations also play a significant role, influencing software development and deployment. The market segmentation reveals a variety of solutions catering to diverse user needs, ranging from simple campaign management tools to comprehensive platforms integrating multiple social media channels and advanced analytics capabilities. Future growth will likely be driven by increasing mobile advertising spend, the continued expansion of social commerce, and innovations in areas like influencer marketing and augmented reality advertising. The forecast period suggests a sustained period of growth, with market leaders expanding their offerings and smaller players seeking niche opportunities.

The global webtoons market is experiencing explosive growth, projected to reach $7.39 billion in 2025 and exhibiting a remarkable Compound Annual Growth Rate (CAGR) of 35.27% from 2025 to 2033. This surge is driven by several key factors. The rising popularity of digital comics and convenient mobile access fuels widespread adoption, particularly among younger demographics. The diverse range of genres—from comedy and action to sci-fi, horror, and romance—caters to a broad audience, increasing market penetration. Furthermore, innovative revenue models, including subscription-based services and advertisement-based platforms, contribute to market expansion. The increasing availability of webtoons on various platforms like mobile, laptops, tablets, and televisions further broadens the reach and accessibility of this engaging content format. Leading players like Naver Webtoon, Kakao Corp, and Lezhin Entertainment are driving innovation and market competition, fueling ongoing growth. The market segmentation reveals significant opportunities across different content types and revenue models. Subscription-based models are likely to dominate due to their predictable revenue streams and ability to foster strong user loyalty. However, the advertisement-based model also offers significant potential for monetization, especially as the market matures and audiences expand. Geographically, Asia, particularly South Korea, China, and Japan, is expected to continue its dominance due to the established presence of major webtoon platforms and strong consumer engagement with digital comics. However, North America and Europe are also experiencing substantial growth, indicating a global expansion of this market. The diverse range of platforms and formats ensures broad accessibility, fostering continuous market expansion and enhancing user engagement in the coming years. The continued innovation in storytelling, user experience, and monetization strategies will likely further fuel market growth throughout the forecast period. Recent developments include: June 2023: Inklore, a new brand, was launched from PRH that specializes in comics from around the world, such as manga from Japan, Manwa from Korea, manhua from China, European comics, digital-only webtoons, and light novels. Inklore will concentrate on genres like romance, fantasy, horror, slice-of-life, and others that have gained popularity among webtoon readers, who are often younger, more diverse in terms of demographics, and more gender-balanced than consumers of American superhero comics., August 2023: DC Comics, famed for its most famous superheroes, announced that their Webtoon series would be published as readers' graphic novels. Readers will be able to view their favorite DC webtoon series in print as this project is commenced.. Key drivers for this market are: Rise in content digitization and mobile first consumption, Rise in combination of advanced technology, creativity and audience involvement. Potential restraints include: Rise in content digitization and mobile first consumption, Rise in combination of advanced technology, creativity and audience involvement. Notable trends are: Rise In Content Digitization And Mobile First Consumption.

Metaverse Advertising Market Outlook

According to our latest research, the global Metaverse Advertising market size reached USD 3.2 billion in 2024, reflecting robust momentum driven by accelerating digital transformation and immersive technology adoption. The market is projected to expand at a CAGR of 37.6% from 2025 to 2033, reaching an estimated USD 48.9 billion by 2033. This exponential growth is primarily attributed to the increasing integration of virtual experiences in advertising strategies, the proliferation of virtual, augmented, and mixed reality platforms, and the evolving consumer engagement landscape. As brands and agencies seek innovative ways to connect with digital-native audiences, the metaverse is fast becoming the next frontier for advertising investments and creative campaigns.

The primary growth driver for the Metaverse Advertising market is the rapid evolution and adoption of immersive technologies such as virtual reality (VR), augmented reality (AR), and mixed reality (MR). These technologies have redefined how brands interact with consumers, enabling the creation of deeply engaging and interactive advertising experiences. Brands are leveraging these platforms to deliver personalized, contextually relevant ads that blend seamlessly with user activities in virtual worlds. The growing popularity of social VR platforms, online gaming environments, and digital marketplaces has further expanded the addressable audience for metaverse advertising. As consumers spend more time in these immersive environments, advertisers are increasingly allocating budgets to metaverse campaigns, drawn by higher engagement rates and innovative storytelling formats.

Another significant factor fueling the growth of the Metaverse Advertising market is the increasing convergence of e-commerce and immersive experiences. Retailers and e-commerce platforms are integrating virtual showrooms, interactive product placements, and branded experiences within the metaverse to drive consumer engagement and conversion. This trend is particularly pronounced among younger demographics, such as Gen Z and Millennials, who favor digital-first shopping and entertainment experiences. The ability to track user interactions, gather rich behavioral data, and deliver real-time, personalized advertisements is revolutionizing digital marketing strategies. Additionally, the emergence of blockchain and NFTs within the metaverse ecosystem is opening new avenues for branded digital assets, sponsorships, and loyalty programs, further enhancing the value proposition for advertisers.

The expansion of the Metaverse Advertising market is also underpinned by increasing investments from technology giants, media companies, and venture capitalists. Strategic partnerships between brands, platform providers, and content creators are driving the development of sophisticated ad formats and monetization models. Regulatory bodies are beginning to establish guidelines for data privacy and user protection in virtual spaces, fostering trust among users and advertisers alike. While North America currently leads the market due to its advanced digital infrastructure and high adoption of VR/AR technologies, Asia Pacific is rapidly emerging as a key growth region, supported by rising internet penetration, a burgeoning gaming industry, and a tech-savvy population. Europe, Latin America, and the Middle East & Africa are also witnessing increasing interest, albeit at varying adoption rates, as local brands explore metaverse opportunities to reach global audiences.

Regionally, the Metaverse Advertising market demonstrates a dynamic outlook, with distinct adoption patterns and growth trajectories. North America remains at the forefront, driven by early technology adoption, a mature advertising ecosystem, and strong presence of leading metaverse platforms and content creators. Asia Pacific is poised for the fastest growth, propelled by rapid urbanization, expanding middle-class populations, and significant investments in digital infrastructure. Europe is characterized by a growing emphasis on privacy, regulation, and innovative ad formats, while Latin America and the Middle East & Africa are gradually catching up, supported by increasing smartphone penetration and digital literacy. The regional landscape is expected to evolve rapidly over the forecast period, as global brands and local players collaborate to tap into emerging metaverse opportunities.

About this dataset

Context

The dataset tabulates the Lake View population distribution across 18 age groups. It lists the population in each age group along with the percentage population relative of the total population for Lake View. The dataset can be utilized to understand the population distribution of Lake View by age. For example, using this dataset, we can identify the largest age group in Lake View.

Key observations

The largest age group in Lake View, IA was for the group of age 65-69 years with a population of 108 (11.45%), according to the 2021 American Community Survey. At the same time, the smallest age group in Lake View, IA was the 0-4 years with a population of 12 (1.27%). Source: U.S. Census Bureau American Community Survey (ACS) 2017-2021 5-Year Estimates.

Content

When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2017-2021 5-Year Estimates.

Age groups:

• Under 5 years
• 5 to 9 years
• 10 to 14 years
• 15 to 19 years
• 20 to 24 years
• 25 to 29 years
• 30 to 34 years
• 35 to 39 years
• 40 to 44 years
• 45 to 49 years
• 50 to 54 years
• 55 to 59 years
• 60 to 64 years
• 65 to 69 years
• 70 to 74 years
• 75 to 79 years
• 80 to 84 years
• 85 years and over

Variables / Data Columns

• Age Group: This column displays the age group in consideration
• Population: The population for the specific age group in the Lake View is shown in this column.
• % of Total Population: This column displays the population of each age group as a proportion of Lake View total population. Please note that the sum of all percentages may not equal one due to rounding of values.

Good to know

Margin of Error

Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

Custom data

If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

Inspiration

Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

Recommended for further research

This dataset is a part of the main dataset for Lake View Population by Age. You can refer the same here

This dataset contains information about the demographics of all US cities and census-designated places with a population greater or equal to 65,000. This data comes from the US Census Bureau's 2015 American Community Survey. This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Our Population Density Grid Dataset for South America offers detailed, grid-based insights into the distribution of population across cities, towns, and rural areas. Free to explore and visualize, this dataset provides an invaluable resource for businesses and researchers looking to understand demographic patterns and optimize their location-based strategies.

By creating an account, you gain access to advanced tools for leveraging this data in geomarketing applications. Perfect for OOH advertising, retail planning, and more, our platform allows you to integrate population insights with your business intelligence, enabling you to make data-driven decisions for your marketing and expansion strategies.

About this dataset

Context

The dataset tabulates the Dana population distribution across 18 age groups. It lists the population in each age group along with the percentage population relative of the total population for Dana. The dataset can be utilized to understand the population distribution of Dana by age. For example, using this dataset, we can identify the largest age group in Dana.

Key observations

The largest age group in Dana, IN was for the group of age 25 to 29 years years with a population of 88 (13.54%), according to the ACS 2019-2023 5-Year Estimates. At the same time, the smallest age group in Dana, IN was the 70 to 74 years years with a population of 5 (0.77%). Source: U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates

Content

When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates

Age groups:

• Under 5 years
• 5 to 9 years
• 10 to 14 years
• 15 to 19 years
• 20 to 24 years
• 25 to 29 years
• 30 to 34 years
• 35 to 39 years
• 40 to 44 years
• 45 to 49 years
• 50 to 54 years
• 55 to 59 years
• 60 to 64 years
• 65 to 69 years
• 70 to 74 years
• 75 to 79 years
• 80 to 84 years
• 85 years and over

Variables / Data Columns

• Age Group: This column displays the age group in consideration
• Population: The population for the specific age group in the Dana is shown in this column.
• % of Total Population: This column displays the population of each age group as a proportion of Dana total population. Please note that the sum of all percentages may not equal one due to rounding of values.

Good to know

Margin of Error

Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

Custom data

If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

Inspiration

Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

Recommended for further research

This dataset is a part of the main dataset for Dana Population by Age. You can refer the same here