The majority of guests on Airbnb are women. Most Airbnb guests are aged 25 to 34.

Airbnb, a home sharing economy platform, gives users an alternative to traditional hotel accommodation by allowing them to rent accommodation from people who are willing to share their homes. In 2024, North America earned the largest regional share of Airbnb's revenue at 45 percent. Meanwhile, the Europe and the Middle East and Africa (EMEA) region ranked second at 37 percent.

Airbnb has a total of 6,132 employees that work for the company. 52.5% of Airbnb workers are male and 47.5% are female.

North America was the region that brought in the highest amount of Airbnb’s worldwide revenue in 2024, at five billion U.S. dollars. As the company is based in the United States, this is not surprising. However, the Europe, Middle East, and Africa (EMEA) region was not too far behind with 4.1 billion U.S. dollars in revenue. North America also reported the highest average number of nights booked by region with Airbnb in 2024. Airbnb hosts and bookings The Airbnb platform users consist of both travelers needing a place to stay and hosts offering their property for short term rent. In 2023, a gender distribution of Airbnb hosts worldwide reported that slightly fewer than half identified as women. The number of nights and experiences booked with Airbnb hosts worldwide showed growth over the last few years but dropped to a low of under 200 million bookings in 2020 due to the coronavirus (COVID-19) pandemic when global travel was severely disrupted. In 2024, Airbnb reported nearly 492 million booked nights and experiences, a significant increase over the previous year. How did COVID-19 affect Airbnb’s revenue? In addition to a reduction in the number of bookings, Airbnb also experienced a loss in revenue due to the coronavirus (COVID-19) pandemic, as many countries implemented travel bans and restrictions to slow the spread of the virus across international borders. This reduced the total number of travelers worldwide In 2020, the revenue of Airbnb fell to 3.38 billion U.S. dollars. Airbnb’s revenue in 2021, however, rebounded and amounted to 5.99 billion U.S. dollars. By 2024, that figure reached 11.1 billion.

The Chinese short-term rental market has shrunk during the COVID-19 pandemic and the total annual revenue dropped to 11.5 billion yuan in 2022. 2023, however, saw a significant market recovery. The short-term rental market in China Until 2019, the home-sharing market has thrived in China as the number of domestic tourists continued to grow. In 2019, China had around 1.6 million short-term rentals listed online and nearly seven million monthly active users. Short-term rental accommodations were popular among younger travelers in particular. This picture changed fundamentally with the spread of the coronavirus pandemic in 2020, and the market switched back to growth in 2023 only. Leading market players Entering China in 2016, the global vacation rental leader Airbnb struggled to take more of the market share from local competitors. As of August 2023, Chinese short-term rental platform Mafengwo recorded around 7.3 million active app users. Meituan B&B and Tujia were among other successful market players that year. Tujia.com, often named China's answer to Airbnb, was the leader in this competitive domestic market for several years. Its success was based on its entirely different model to Airbnb, which better caters to Chinese travelers' cultural and consumption behavior.

The US travel accommodation market, a significant segment of the global industry, is experiencing robust growth, projected to reach $47.10 billion in 2025 and maintain a Compound Annual Growth Rate (CAGR) exceeding 7.00% through 2033. This expansion is fueled by several key factors. Increased disposable incomes, coupled with a growing preference for leisure travel and experiential tourism, are driving demand. Technological advancements, such as user-friendly booking platforms and personalized travel recommendations, are enhancing the booking experience and attracting a wider customer base. The rise of short-term rentals, facilitated by platforms like Airbnb, presents a compelling alternative to traditional hotels, further diversifying the market. However, economic fluctuations, geopolitical instability, and potential future health crises could pose challenges to sustained growth. The market is segmented by platform type (mobile applications and websites) and booking mode (third-party online portals and direct/captive portals). Major players such as Booking.com, Expedia, Hotels.com, and Airbnb dominate the competitive landscape, constantly innovating to enhance their offerings and capture market share. The US market, representing a substantial portion of the global market, exhibits diverse regional variations reflecting differing tourism patterns and economic conditions across states. Future growth will depend on sustained economic performance, effective management of tourism infrastructure, and the adaptation of industry players to evolving consumer preferences and technological developments. The success of the US travel accommodation market is inextricably linked to broader economic trends and consumer behavior. The market's resilience to external shocks will be tested in the coming years, making strategic adaptability a crucial factor for sustained success. Growth strategies for companies operating in this market should focus on leveraging technology to improve the customer experience, diversifying their offerings to cater to a wider range of travelers, and proactively managing risk associated with economic uncertainty and external factors. Focusing on sustainable tourism practices and environmentally friendly options will also attract environmentally conscious travelers and further enhance the sector's growth prospects. Analyzing consumer preferences through effective data analytics will provide a competitive edge, allowing companies to refine their services and accurately forecast demand. Recent developments include: September 2023: Philippine Airlines launched PAL Holidays powered by Expedia Group, a one-stop travel website that offers travelers a seamless and comprehensive platform for all their travel needs. The new site is now live in the US, Canada, Australia, and the Philippines. The new platform is powered by Expedia Group’s White Label Template technology. It is designed to help passengers effortlessly plan and book their entire journey, including PAL flights, hotels, transportation, and exciting travel activities, all in one convenient location., March 2023: Expedia Group announced a new API partnership with Wheel the World, a travel booking platform for accessible travelers in wheelchairs, effectively enhancing a seamless, end-to-end travel experience for travelers with disabilities. Through Expedia Group’s Rapid API technology, Wheel the World customers will have access to Expedia Group’s extensive directly sourced hotel inventory with the ability to filter properties by their accessibility needs and preferences.. Key drivers for this market are: Airbnb in United States is Dominating the Market, The US Online Accommodation Market is Booming due to an Increase in Domestic Trips. Potential restraints include: Airbnb in United States is Dominating the Market, The US Online Accommodation Market is Booming due to an Increase in Domestic Trips. Notable trends are: Rise in the Number of Visitors in California.

The size of the Vacation Rental Market was valued at USD 95.66 billion in 2023 and is projected to reach USD 123.36 billion by 2032, with an expected CAGR of 3.7 % during the forecast period. The vacation rental market has appreciated over the years, driven by growing demand for alternative accommodations and the rise of platforms such as Airbnb, Vrbo, and Booking.com. Vacation rentals are designed to provide travelers with more personalized and flexible and cost-effective options beyond what traditional hotels can offer when it comes to experiencing unique experiences in areas ranging from city apartments to remote cabins. This trend is mainly driven by a desire for more space, more privacy, and the ability to live like a local while traveling. Furthermore, the COVID-19 pandemic had accelerated the change toward vacation rentals, as travelers preferred private accommodations over crowded hotels for safety. Owner-to-owner vacation rental properties, residential and commercial in nature, continue to capitalize on this demand to offer well-updated homes fully equipped with services in houses, pools, and outdoor sitting areas. Continued growth in popularity of remote working and digital nomadism leads to the rise of the rental market for continued flexible lodging among travelers around the world. Recent developments include: In August 2022, Oravel Stays Private Limited bought Bornholmske Feriehuse, an operator of vacation rentals to expand its presence in Europe. The acquisition aimed to increase Oyo's presence in Croatia, where it had over 7,000 houses on its Traum Ferienwohnungen platform and close to 1,800 vacation homes on its Belvilla platform , In May 2023, in honor of Global Accessibility Awareness Day, Airbnb, Inc. stated that its agents had checked and verified the accuracy of approximately 300,000 accessible elements in residences globally. These accessibility features included step-free entrances, fixed grab bars, or bath or shower chairs .

In April 2023, tripadvisor.com was the leading travel and tourism website in the United States. During the measured period, the booking platform accounted for over 4.44 percent of desktop traffic in the travel and tourism subcategory. Tripadvsior.com and expedia.com ranked second and thrid, each with roughly 4.2 percent traffic market share.

According to a biennial study on the online travel agency (OTA) market shares in the European hotel industry, Booking.com, one of Booking Holdings' leading travel brands, held the highest market share, at 69.3 percent. That year, Expedia, owned by Expedia Group, held the second-highest market share, at 11.5 percent. What are the leading OTAs worldwide? In 2023, Booking Holdings topped the ranking of the leading online travel agencies worldwide based on revenue, generating over 21 billion U.S. dollars. Expedia Group and Airbnb followed in the ranking that year, with revenue of nearly 13 billion and 10 billion U.S. dollars, respectively. While Booking Holdings also reported the highest market cap of leading online travel companies worldwide in 2023, Airbnb ranked second in that case, ahead of Trip.com Group. How big is the online travel market? As estimated, the online travel market size worldwide amounted to just under 600 billion U.S. dollars in 2023. When breaking down travel and tourism's global revenue by sales channels, the prominent role played by online transactions becomes clear, as they accounted for over two-thirds of travel and tourism's total revenue in 2023.

The US hospitality market is projected to reach a market size of USD 235.96 million by 2033, exhibiting a CAGR of 4.87% during the forecast period. The hospitality industry in the country is driven by factors such as increasing disposable income, rising tourism, and business travel. The demand for vacation rentals and home sharing is also increasing, driven by platforms like Airbnb. The market is segmented into various segments based on type, service, and region. Major players in the market include InterContinental Hotels Group (IHG), Hyatt Hotels Corporation, Best Western Hotels & Resorts, Marriott International, and Hilton Worldwide. Key trends in the market include the adoption of technology, sustainability initiatives, and personalization of guest experiences. Recent developments include: September 2023: IHG Hotels & Resorts opened a new Holiday Inn property in South Philadelphia following a conversion and renovation. Located minutes from Philadelphia International Airport and within walking distance of the city’s primary sports and entertainment facilities complex (which includes Lincoln Financial Field, Citizens Bank Park, and Wells Fargo Center), Holiday Inn Philadelphia Airport Stadium Area delivers a convenient, comfortable, and welcoming experience appropriate for the “City of Brotherly Love.”, August 2023: Wyndham Hotels & Resorts and LuxUrban Hotels Inc., a leading hotel operator with a growing portfolio of nearly two dozen assets in key urban markets across the United States, announced a newly signed deal to bring 16 LuxUrban hotels, representing approximately 1,400 rooms, into the Trademark Collection by Wyndham brand.. Key drivers for this market are: Growing Tourism Increasing Demand for Hospitality Services, Consistent Demand for Business Travel and Corporate Hospitality Services. Potential restraints include: Stringent Government Policies and Regulations Limiting the Market Growth, Lack of Skilled Labor is a Challenge for the Market. Notable trends are: US Hotel Occupancy Soars, Fueled by Diverse Factors and Economic Uptick.

Vacation Rental Property Management System Market Outlook

The global vacation rental property management system market size was valued at USD 2.5 billion in 2023 and is projected to reach USD 7.3 billion by 2032, growing at a CAGR of 12.1% from 2024 to 2032. This substantial growth is driven by the increasing demand for vacation rentals due to a shift in consumer preference towards unique and personalized accommodations. Additionally, advancements in technology and the integration of AI and IoT in property management systems are further propelling the market growth.

One of the primary growth factors in the vacation rental property management system market is the surge in the tourism industry. As travelers seek more personalized and home-like experiences, vacation rentals are becoming a preferred choice over traditional hotels. This trend is encouraging property managers and homeowners to adopt sophisticated management systems that can streamline operations, enhance guest experiences, and maximize revenue. The ease of booking and managing properties through integrated platforms not only attracts more guests but also simplifies the management process for property owners. Moreover, the ability to manage multiple properties from a single dashboard is significantly appealing to property managers.

Another significant growth driver is the increasing adoption of digital technologies. The integration of AI, machine learning, and IoT in property management systems is revolutionizing the way vacation rentals are managed. These technologies enable predictive maintenance, personalized guest experiences, and efficient resource management. For instance, AI can help in dynamic pricing, ensuring that property owners can maximize their rental income based on demand fluctuations. IoT devices, on the other hand, can monitor and control various aspects of the property, such as lighting, heating, and security, thereby enhancing the overall guest experience and property security.

The rise of the sharing economy is also contributing to the growth of the vacation rental property management system market. Platforms like Airbnb, Vrbo, and Booking.com have popularized vacation rentals and made them accessible to a broader audience. These platforms provide property owners with the tools and visibility needed to reach potential guests, while also offering guests a wide range of accommodation options. This increased visibility and accessibility have led to a surge in the number of vacation rentals, further driving the demand for advanced property management systems that can handle the complexities of managing multiple bookings and maintaining high service standards.

Regionally, North America holds a significant share of the vacation rental property management system market, driven by a well-established tourism industry and high internet penetration rates. The presence of major market players and the early adoption of advanced technologies in this region are also contributing to the market growth. Europe follows closely, with countries like France, Spain, and Italy being popular vacation destinations. The Asia Pacific region is expected to witness the fastest growth during the forecast period, fueled by rising disposable incomes, increasing tourism activities, and a growing inclination towards vacation rentals among travelers.

Component Analysis

The vacation rental property management system market is segmented by component into software and services. The software segment holds a significant share of the market due to the increasing need for efficient property management solutions. These software solutions offer various features such as automated booking, guest communications, payment processing, and reporting, which help in streamlining operations and enhancing guest experiences. Advanced software solutions also integrate with third-party platforms, enabling property managers to manage their listings across multiple channels from a single interface.

The software segment is further divided into various types, including booking management software, customer relationship management (CRM) software, and property management software. Booking management software helps in automating the reservation process, reducing manual errors, and improving efficiency. CRM software enables property managers to maintain detailed guest profiles, personalize communications, and enhance guest satisfaction. Property management software provides a comprehensive solution for managing all aspects of the property, from maintenance to financial management.

On the other hand, the serv

Historical holdings data showing quarterly positions, market values, shares held, and portfolio percentages for AIRBNB INC-CLASS A held by Power Corp of Canada from Q4 2022 to Q4 2023

The India Hospitality Industry market report segments the industry into By Type (Chain Hotels, Independent Hotels), By Segment (Service Apartments, Budget and Economy Hotels, Mid and Upper Mid-Scale Hotels, Luxury Hotels). Includes historical insights and five-year forecasts.

Sharing Economy Market Outlook

The sharing economy market size was estimated at USD 300 billion in 2023 and is expected to swell to USD 1,500 billion by 2032, growing at a compounded annual growth rate (CAGR) of 20.5%. This significant growth is driven by numerous factors including technological advancements, increasing consumer awareness, and the rise of peer-to-peer (P2P) platforms.

One of the primary growth factors in the sharing economy market is the widespread adoption of digital technologies. The proliferation of smartphones and the internet has made it easier for people to share resources, be it physical goods, services, or even spaces. Platforms like Airbnb and Uber have set the precedent by showing how technology can bridge the gap between supply and demand in real-time, thus enhancing user experience and satisfaction. Additionally, advancements in payment and security technologies have made transactions more seamless and trustworthy, thereby boosting consumer confidence and participation.

Another substantial growth driver is the increasing environmental awareness among consumers. More people are inclined towards sustainable living practices, which often align with the principles of the sharing economy. By sharing resources, individuals and businesses can reduce waste and carbon footprint, thus contributing positively to environmental conservation. Corporate entities are also recognizing the value of participating in the sharing economy as part of their corporate social responsibility (CSR) initiatives, further fueling the market growth.

The economic benefits offered by the sharing economy cannot be overlooked. For consumers, it provides an affordable alternative to traditional ownership. For instance, renting a car through a P2P platform is often cheaper than owning one, which comes with maintenance and insurance costs. For businesses, it opens new revenue streams and offers flexibility in resource utilization. The ability to monetize underused assets like office spaces, vehicles, and even skills presents an attractive proposition for both individuals and enterprises. This economic efficiency is another key factor propelling the growth of the sharing economy market.

Regionally, North America holds the largest market share due to its advanced technological infrastructure and high consumer readiness to adopt new models of consumption. Asia-Pacific, however, is expected to witness the highest growth rate, driven by rising internet penetration, increasing disposable incomes, and a youthful demographic. European countries are also increasingly adopting the sharing economy, driven by strong environmental regulations and consumer preferences for sustainable options. These regional dynamics are crucial in shaping the overall market trajectory.

Business Model Analysis

The sharing economy operates under various business models, including Peer-to-Peer (P2P), Business-to-Consumer (B2C), and Business-to-Business (B2B). Peer-to-Peer (P2P) is perhaps the most well-known model, wherein individuals share their assets or services directly with other individuals. Platforms like Airbnb and Uber epitomize this model, offering a decentralized approach to resource utilization. This model benefits from high levels of consumer trust and community building, which are essential for sustained growth. However, it also faces challenges like regulatory hurdles and the need for robust dispute resolution mechanisms.

In the Business-to-Consumer (B2C) model, companies offer their services or assets to consumers, often leveraging digital platforms for transactions. Examples include Zipcar, which rents out cars on an hourly or daily basis, and luxury fashion rental services like Rent the Runway. This model is advantageous for businesses as it allows for better control over the quality and availability of the shared resources. Moreover, businesses can employ sophisticated analytics to optimize offerings and improve customer experiences. However, the initial capital expenditure and operational complexities can be significant barriers to entry.

The Business-to-Business (B2B) model is another crucial segment in the sharing economy market. In this model, businesses share resources, services, or even employees with other businesses. Co-working spaces like WeWork exemplify this model by providing shared office spaces to various enterprises. This model offers businesses the flexibility to scale operations up or down without the need for significant capital investments. Additionally, it fosters collaborations and innovation by bringing different companies to

COVID-19 restrictions decimated the industry in 2020-21, bringing an end to a robust period of revenue growth for UK hotels thanks to a weak pound attracting international tourists and more Britons indulging in domestic retreats. Despite a strong tourism rebound, adverse economic conditions and elevated operating costs have constrained revenue and profit growth since 2022-23. Hotels’ revenue is expected to contract at a compound annual rate of 1.4% over the five years through 2024-25 to £24.1 billion, including an estimated 0.2% drop in 2024-25. Social distancing and lockdown measures resulted in hotels closing for a large chunk of 2020-21. Travel restrictions sunk international tourism, dissipating revenue, despite some support from staycations. Revenue surged in 2021-22 and 2022-23 due to the removal of COVID-19 restrictions and pent-up demand for holidaying, though it remained below pre-pandemic levels. The return of international tourists boosted recovery, while an increasing number of UK consumers opted for staycations. In 2023-24 and 2024-25, resilient tourism levels continue to support revenue. However, the lingering financial effects of the cost-of-living squeeze, poor weather and waning domestic demand are holding revenue down. Inbound tourism has continued to recover well in the two years through 2024-25, supporting revenue growth. The popularity of short-term rentals, including listings on Airbnb, Vrbo and Booking, is luring consumers away from hotels. The digital revolution is transforming the industry's operations, with online travel agents allowing independent hotels to target a broader customer base but also imposing commissions. These competitive pressures, combined with higher operating costs amid severe inflationary pressures and labour shortages, has weighed on the average profit margin. Hotels’ revenue is forecast to expand at a compound annual rate of 2.4% over the five years through 2029-30 to £27.2 billion. Growing tourism numbers, particularly international visitors, and improving confidence and disposable incomes will drive revenue growth. VisitBritain forecasts a record 43.4 million inbound visits to the UK in 2025. Platforms like Airbnb will continue to threaten hotels, though potential new regulations on short-term rentals may weaken this. Hotels will invest in technology and facilities to meet growing consumer preferences for unique experiences, wellness and sustainability. Severe staff shortages and tax hikes will continue to keep wage costs high, while intense competition will pressure prices, restricting profit growth.

Airbnb, a home sharing economy platform, gives users an alternative to traditional hotel accommodation by allowing them to rent accommodation from people who are willing to share their homes. In 2024, Airbnb reported a net income of 2.64 billion U.S. dollars.

As of March 2025, Booking Holdings recorded the highest market cap among the selected online travel companies worldwide. As of that month, Booking Holdings – the leading online travel agency (OTA) worldwide by revenue – recorded a market cap of over 146 billion U.S. dollars. Airbnb and Trip.com Group followed in the ranking, with a market cap of roughly 79.1 billion and 43.2 billion U.S. dollars, respectively. What are the most visited travel and tourism websites? Booking.com, Booking Holdings' flagship brand, ranked as the most visited travel and tourism website worldwide in 2025, with over 560 million visits, ranking ahead of tripadvisor.com and airbnb.com. When looking at the geographical distribution of booking.com's visits, the United States accounted for the highest traffic, followed by Germany and the United Kingdom. How big is the online travel market? As shown by the travel and tourism's global revenue breakdown by sales channel, online transactions play a fundamental role in this market, representing over two-thirds of total travel and tourism's revenue in 2024. That year, the online travel market size worldwide was estimated at over 640 billion U.S. dollars, recording an annual increase.

As of December, 2024, there were over 95 thousand listings for room and apartment rentals in London on the Airbnb website, the highest of any other major European city. Airbnb listings were also high in Paris, Rome and Madrid. Paris accounted for around 91 thousand listings, while Rome and Madrid had over 35 and 26 thousand, respectively. Controversy of Airbnb in Europe Airbnb has become an increasingly popular option for tourists looking for local accommodation. Visitors are attracted to using Airbnb properties instead of hotels and other traditional travel accommodation mainly due to cheaper prices, but also for the location, and to gain an authentic experience. However, the site is facing ongoing legal problems, with some destinations moving to ban or restrict rentals from the site due to them worsening housing problems and undermining hotel regulations. Many European cities, including Amsterdam and Paris, have placed limits on the length of rentals, and others such as Barcelona have introduced strict regulations for hosts. The rise of Airbnb Airbnb is one of the most successful companies in the global sharing economy. The company was founded in San Francisco, California in 2008, after being conceived by two entrepreneurs looking for a way to offset their high rental costs. Airbnb was developed as an online platform for hosts to rent out their properties on a short-term basis. It now competes with other online travel booking websites including Booking.com and Expedia.

The combined global revenue of the selected leading online travel agencies (OTAs) increased in 2024 over the previous year. Over the period considered, Booking Holdings reported the highest figure, generating **** billion U.S. dollars in 2024. That year, Expedia Group and Airbnb followed in the ranking, with revenue of around **** billion and **** billion U.S. dollars, respectively. What are the most visited travel websites? In 2025, booking.com, the website of Booking Holdings' flagship brand, topped the ranking of the most visited travel and tourism website worldwide, placing ahead of tripadvisor.com and airbnb.com. When looking at the traffic breakdown of booking.com by country, the United States, Germany, and the United Kingdom accounted for the highest share of website visits that year. How big is the online travel market? As estimated by the Statista Mobility Market Insights, online sales channels in the travel and tourism market worldwide generated roughly ** percent of total revenue in 2024. That year, travel and tourism market's global revenue, including hotels, package holidays, vacation rentals, camping, and cruises, exceeded *** billion U.S. dollars.

Sharing economy services have exploded in popularity over recent years, with many expecting this trend to continue. The total value of the global sharing economy has been predicted to increase to over ************ U.S. dollars by 2030, up from *** billion U.S. dollars in 2024. This has translated to a compound annual growth rate (CAGR) of approximately ** percent. The sharing economyThe sharing economy is where assets owned by members of a network can be temporarily accessed by other members of the network, generally through an online platform. This differs from traditional businesses, whereby goods and services are owned by a single owner and then rented to the public. Because of this difference, sharing economy companies often escape industry regulations. The two most common examples of the sharing economy are the sharing of private vehicles via ride-hailing apps such as Uber, and the various other sharing economy businesses – predominantly Airbnb, that has left its mark globally. Coworking, where workers from different organizations can access shared office space, is also considered part of the sharing economy. RegulationThe growth predicted above assumes that the sharing economy retains its position outside of industry regulations – something that is not certain. For example, opinions of Canadians on how the government should regulate Uber have been that they should be regulated in the same way as taxis, which would raise licensing and staffing costs. This would of course increase the cost to the consumer. What has kept customers however, are the top benefits consumers recognize from using sharing economy services, such as it generally being cheaper for users.