This statistic shows the different types of stationary stores where Americans did their shopping in the past 12 months in 2024. The results were sorted by income tier. As of March 2024, 52 percent of respondents who stated their income was high said they had shopped at a pharmacy store in the last 12 months. The survey was conducted among 8,217 respondents. Access millions of exclusive survey results with Statista Consumer Insights.

Consumer Spending in the United States increased to 16445.70 USD Billion in the second quarter of 2025 from 16345.80 USD Billion in the first quarter of 2025. This dataset provides the latest reported value for - United States Consumer Spending - plus previous releases, historical high and low, short-term forecast and long-term prediction, economic calendar, survey consensus and news.

In 2025, ** percent of shoppers agreed that they showed more loyalty toward discounts than brands. Meanwhile, less than ** percent of consumers agreed that they were bored with current brands.

In a 2022 survey, U.S. consumers cut spending in many categories. It was the most common for consumers to reduce spending for food and groceries. Only about ** percent of consumers reported cutting back their spending for eating out and entertainment purposes.

Success.ai’s Consumer Behavior Data for Consumer Goods & Electronics Industry Leaders in Asia, the US, and Europe offers a robust dataset designed to empower businesses with actionable insights into global consumer trends and professional profiles. Covering executives, product managers, marketers, and other professionals in the consumer goods and electronics sectors, this dataset includes verified contact information, professional histories, and geographic business data.

With access to over 700 million verified global profiles and firmographic data from leading companies, Success.ai ensures your outreach, market analysis, and strategic planning efforts are powered by accurate, continuously updated, and GDPR-compliant data. Backed by our Best Price Guarantee, this solution is ideal for businesses aiming to navigate and lead in these fast-paced industries.

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Why Choose Success.ai?

1. Best Price Guarantee
   • Access premium-quality consumer behavior data at competitive prices, ensuring maximum ROI for your outreach, research, and ma...

The Consumer Expenditure Survey (CE) program consists of two surveys: the quarterly Interview survey and the annual Diary survey. Combined, these two surveys provide information on the buying habits of American consumers, including data on their expenditures, income, and consumer unit (families and single consumers) characteristics. The survey data are collected for the U.S. Bureau of Labor Statistics (BLS) by the U.S. Census Bureau. The CE collects all on all spending components including food, housing, apparel and services, transportation, entertainment, and out-of-pocket health care costs. The CE tables are an easy-to-use tool for obtaining arts-related spending estimates. They feature several arts-related spending categories, including the following items: Spending on Admissions Plays, theater, opera, and concerts Movies, parks, and museums Spending on Reading Newspapers and magazines Books Digital book readers Spending on Other Arts-Related Items Musical instruments Photographic equipment Audio-visual equipment Toys, games, arts and crafts The CE is important because it is the only Federal survey to provide information on the complete range of consumers' expenditures and incomes, as well as the characteristics of those consumers. It is used by economic policymakers examining the impact of policy changes on economic groups, by the Census Bureau as the source of thresholds for the Supplemental Poverty Measure, by businesses and academic researchers studying consumers' spending habits and trends, by other Federal agencies, and, perhaps most importantly, to regularly revise the Consumer Price Index market basket of goods and services and their relative importance. The most recent data tables are for 2020 and include: 1) Detailed tables with the most granular level of expenditure data available, along with variances and percent reporting for each expenditure item, for all consumer units (listed as "Other" in the Download menu); and 2) Tables with calendar year aggregate shares by demographic characteristics that provide annual aggregate expenditures and shares across demographic groups (listed as "Excel" in the Download menu). Also, see Featured CE Tables and Economic News Releases sections on the CE home page for current data tables and news release. The 1980 through 2020 CE public-use microdata, including Interview Survey data, Diary Survey data, and paradata (information about the data collection process), are available on the CE website.

The Consumer Expenditure Survey (CE) program provides a continuous and comprehensive flow of data on the buying habits of American consumers, including data on their expenditures, income, and consumer unit (families and single consumers) characteristics. These data are used widely in economic research and analysis, and in support of revisions of the Consumer Price Index.

The CE program is comprised of two separate components (each with its own survey questionnaire and independent sample), the Diary Survey and the quarterly Interview Survey (ICPSR 36237). This data collection contains the Diary Survey component, which was designed to obtain data on frequently purchased smaller items, including food, housing, apparel and services, transportation, entertainment, and out-of-pocket health care costs. Each consumer unit (CU) recorded its expenditures in a diary for two consecutive 1-week periods. Although the diary was designed to collect information on expenditures that could not be easily recalled over time, respondents were asked to report all expenses (except overnight travel) that the CU incurred during the survey week.

The 2013 Diary Survey release contains five sets of data files (FMLD, MEMD, EXPD, DTBD, DTID), and one processing file (DSTUB). The FMLD, MEMD, EXPD, DTBD, and DTID files are organized by the quarter of the calendar year in which the data were collected. There are four quarterly datasets for each of these files.

The FMLD files contain CU characteristics, income, and summary level expenditures; the MEMD files contain member characteristics and income data; the EXPD files contain detailed weekly expenditures at the Universal Classification Code (UCC) level; the DTBD files contain the CU's reported annual income values or the mean of the five imputed income values in the multiple imputation method; and the DTID files contain the five imputed income values. Please note that the summary level expenditure and income information on the FMLD files permit the data user to link consumer spending, by general expenditure category, and household characteristics and demographics on one set of files.

The DSTUB file provides the aggregation scheme used in the published consumer expenditure tables. The DSTUB file is further explained in Section III.F.6. 'Processing Files' of the Diary Survey Users' Guide. A second documentation guide, the 'Users' Guide to Income Imputation,' includes information on how to appropriately use the imputed income data.

Demographic and family characteristics data include age, sex, race, marital status, and CU relationships for each CU member. Income information was also collected, such as wage, salary, unemployment compensation, child support, and alimony, as well as information on the employment of each CU member age 14 and over.

The unpublished integrated CE data tables produced by the BLS are available to download through NADAC (click on 'Other' in the Dataset(s) section). The tables show average and percentile expenditures for detailed items, as well as the standard error and coefficient of variation (CV) for each spending estimate. The BLS unpublished integrated CE data tables are provided as an easy-to-use tool for obtaining spending estimates. However, users are cautioned to read the BLS explanatory letter accompanying the tables. The letter explains that estimates of average expenditures on detailed spending items (such as leisure and art-related categories) may be unreliable due to so few reports of expenditures for those items.

Analyzing Customer Spending Habits to Improve Sales Performance

A Cross-Country Study

By Vineet Bahl [source]

About this dataset

This Sales Data dataset offers a unique insight into the spending habits of customers from various countries across the globe. With detailed information on customer age, gender, product category, quantity, unit cost and price, as well as revenue generated through sales of products listed in this dataset, you can explore and discover patterns in consumer behavior. Analyze shifts in consumer trends with qualitative data like customer age and gender to know what drives customers’ decisions when shopping online or offline. Compare different markets to analyze pricing strategies for new product launches or promotional campaigns. Also with this dataset you can gain valuable insights about the changes in consumer demand for specific products over time – find out which Products had better margin or however see how different promotions impacted overall sales performance from different categories and sub-categories! Analyzing consumer behavior is key to success when it comes to commerce business models so this Sales Data offers powerful ways into understanding your customer base better!

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How to use the dataset

This dataset presents a great opportunity to actively analyze customer spending habits on products and services to improve sales performance. The data contains information about the date of purchase, year, month, customer age, gender, country, state and product category. Further analysis can reveal insights into different customer segments based on their demographic characteristics such as age and gender as well as location (country & state).

The dataset also includes 3 additional columns at the end: quantity purchased in each transaction, unit cost and unit price for each product or service purchased which can be used to determine if customers are purchasing items in bulk or buying more expensive items than usual. Likewise any discrepancies between the unit cost & price can help establish whether discounts were applied during those transactions which could potentially point towards loyalty or reward programs being put in place for returning customers. Lastly the final column shows total revenue generated from those purchases which we can use to identify any patterns whereby certain groups of customers show higher purchasing power than others based on their spends (unit cost & quantity combination) over various periods/months/years of sales interactions with them.

In summary this dataset allows us to explore numerous dimensions related to ascertaining superior sales performance by studying how its various attributes play out together when it comes down to driving profitability through improved customer acquisition strategies as well increasing purchase rates from existing ones minus any discounts available in-between!

Research Ideas

• Analyzing customer demographics by countries and states to better target future marketing campaigns.

• Tracking changes in customers’ spending habits over time for different product categories.

• Identifying which product categories have the highest average revenue per sale to help prioritize resources for those products or services

Acknowledgements

If you use this dataset in your research, please credit the original authors.

Data Source

License

License: Dataset copyright by authors - You are free to: - Share - copy and redistribute the material in any medium or format for any purpose, even commercially. - Adapt - remix, transform, and build upon the material for any purpose, even commercially. - You must: - Give appropriate credit - Provide a link to the license, and indicate if changes were made. - ShareAlike - You must distribute your contributions under the same license as the original. - Keep intact - all notices that refer to this license, including copyright notices.

Columns

File: SalesForCourse_quizz_table.csv | Column name | Description | |:---------------------|:--------------------------------------------------| | Date | Date of the sale. (Date) | | Year | Year of the sale. (Integer) | | Month | Month of the sale. (Integer) | | Customer Age | Age of the c...

In 2018, ** percent of consumers in the United States stated that their frequency of shopping online had increased over the previous five years. ** percent of respondents stated that they went to shopping malls less than they did five years before.

The Consumer Expenditure Survey (CE) program consists of two surveys: the quarterly Interview survey and the annual Diary survey. Combined, these two surveys provide information on the buying habits of American consumers, including data on their expenditures, income, and consumer unit (families and single consumers) characteristics. The survey data are collected for the U.S. Bureau of Labor Statistics (BLS) by the U.S. Census Bureau. The CE collects all on all spending components including food, housing, apparel and services, transportation, entertainment, and out-of-pocket health care costs. The CE features several arts-related spending categories, including the following items: Spending on Admissions Plays, theater, opera, and concerts Movies, parks, and museums Spending on Reading Newspapers and magazines Books Digital book readers Spending on Other Arts-Related Items Musical instruments Photographic equipment Audio-visual equipment Toys, games, arts and crafts The CE is important because it is the only Federal survey to provide information on the complete range of consumers' expenditures and incomes, as well as the characteristics of those consumers. It is used by economic policymakers examining the impact of policy changes on economic groups, by the Census Bureau as the source of thresholds for the Supplemental Poverty Measure, by businesses and academic researchers studying consumers' spending habits and trends, by other Federal agencies, and, perhaps most importantly, to regularly revise the Consumer Price Index market basket of goods and services and their relative importance. The most recent data tables are for 2019, and were made available on September 9, 2020. The unpublished integrated CE data tables produced by the BLS are available to download through NADAC (click on "Excel" in the Dataset(s) section). Also, see Featured CE Tables and Economic News Releases sections on the CE home page for current data tables and news release. The 1980 through 2019 CE public-use microdata, including Interview Survey data, Diary Survey data, and paradata (information about the data collection process), are available on the CE website.

The Consumer Expenditure Survey (CE) program consists of two surveys: the quarterly Interview survey and the annual Diary survey. Combined, these two surveys provide information on the buying habits of American consumers, including data on their expenditures, income, and consumer unit (families and single consumers) characteristics. The survey data are collected for the U.S. Bureau of Labor Statistics (BLS) by the U.S. Census Bureau. The CE collects all on all spending components including food, housing, apparel and services, transportation, entertainment, and out-of-pocket health care costs. The CE features several arts-related spending categories, including the following items: Spending on Admissions Plays, theater, opera, and concerts Movies, parks, and museums Spending on Reading Newspapers and magazines Books Digital book readers Spending on Other Arts-Related Items Musical instruments Photographic equipment Audio-visual equipment Toys, games, arts and crafts The CE is important because it is the only Federal survey to provide information on the complete range of consumers' expenditures and incomes, as well as the characteristics of those consumers. It is used by economic policymakers examining the impact of policy changes on economic groups, by the Census Bureau as the source of thresholds for the Supplemental Poverty Measure, by businesses and academic researchers studying consumers' spending habits and trends, by other Federal agencies, and, perhaps most importantly, to regularly revise the Consumer Price Index market basket of goods and services and their relative importance. The most recent data tables are for 2018, and were made available on September 10, 2019. The unpublished integrated CE data tables produced by the BLS are available to download through NADAC (click on "Excel" in the Dataset(s) section). Also, see Featured CE Tables and Economic News Releases sections on the CE home page for current data tables and news release. The 2018 public-use microdata is the most recent and was released on September 10, 2019.

The Consumer Expenditure Survey (CE) program consists of two surveys: the quarterly Interview survey and the annual Diary survey. Combined, these two surveys provide information on the buying habits of American consumers, including data on their expenditures, income, and consumer unit (families and single consumers) characteristics. The survey data are collected for the U.S. Bureau of Labor Statistics (BLS) by the U.S. Census Bureau. The CE collects all on all spending components including food, housing, apparel and services, transportation, entertainment, and out-of-pocket health care costs. The CE features several arts-related spending categories, including the following items: Spending on Admissions Plays, theater, opera, and concerts Movies, parks, and museums Spending on Reading Newspapers and magazines Books Digital book readers Spending on Other Arts-Related Items Musical instruments Photographic equipment Audio-visual equipment Toys, games, arts and crafts The CE is important because it is the only Federal survey to provide information on the complete range of consumers' expenditures and incomes, as well as the characteristics of those consumers. It is used by economic policymakers examining the impact of policy changes on economic groups, by the Census Bureau as the source of thresholds for the Supplemental Poverty Measure, by businesses and academic researchers studying consumers' spending habits and trends, by other Federal agencies, and, perhaps most importantly, to regularly revise the Consumer Price Index market basket of goods and services and their relative importance. The most recent data tables are for 2016, and were made available on August 29, 2017. The unpublished integrated CE data tables produced by the BLS are available to download through NADAC (click on "Other" in the Dataset(s) section). Also, see Featured CE Tables and Economic News Releases sections on the CE home page for current data tables and news release. The 2016 public-use microdata is the most recent and was released on August 29, 2017.

Abstract

The Consumer Expenditure Survey (CE) program provides a continuous and comprehensive flow of data on the buying habits of American consumers. These data are used widely in economic research and analysis, and in support of revisions of the Consumer Price Index. To meet the needs of users, the Bureau of Labor Statistics (BLS) produces population estimates (for consumer units or CUs) of average expenditures in news releases, reports, and articles in the Monthly Labor Review. Tabulated CE data are also available on the Internet and by facsimile transmission (see Section XVI. Appendix 5). The microdata are available on CD-ROM as SAS data sets or ASCII text files. These microdata files present detailed expenditure and income data for the Diary component of the CE for 2007. They include weekly expenditure (EXPN), annual income (DTAB) files, and imputed income files (DTID). The data in EXPN, DTAB, and DTID files are categorized by a Universal Classification Code (UCC). The advantage of the EXPN and DTAB files is that with the data classified in a standardized format, the user may perform comparative expenditure (income) analysis with relative ease. The FMLY and MEMB files present data on the characteristics and demographics of CUs and CU members. The summary level expenditure and income information on the FMLY files permits the data user to link consumer spending, by general expenditure category, and household characteristics and demographics on one set of files. Estimates of average expenditures in 2007 from the Diary survey, integrated with data from the Interview survey, are published in Consumer Expenditures in 2007. A list of recent publications containing data from the CE appears at the end of this documentation. The microdata files are in the public domain and, with appropriate credit, may be reproduced without permission. A suggested citation is: “U.S. Department of Labor, Bureau of Labor Statistics, Consumer Expenditure Survey, Diary Survey, 2007”.

The Diary survey PUMD are organized into five major data files for each quarter: 1. FMLD - a file with characteristics, income, and summary level expenditures for the household 2. MEMD - a file with characteristics and income for each member in the household
3. EXPD - a detailed weekly expenditure file categorized by UCC 4. DTBD - a detailed annual income file categorized by UCC
5. DTID - a household imputed income file categorized by UCC

Analysis unit

Consumer Unit

Kind of data

Sample survey data [ssd]

Sampling procedure

A. SURVEY SAMPLE DESIGN Samples for the CE are national probability samples of households designed to be representative of the total U. S. civilian population. Eligible population includes all civilian noninstitutional persons. The first step in sampling is the selection of primary sampling units (PSUs), which consist of counties (or parts thereof) or groups of counties. The set of sample PSUs used for the 2007 sample is composed of 91 areas. The design classifies the PSUs into four categories: • 21 "A" certainty PSUs are Metropolitan Statistical Areas (MSA's) with a population greater than 1.5 million. • 38 "X" PSUs, are medium-sized MSAs. • 16 "Y" PSUs are nonmetropolitan areas that are included in the CPI. • 16 "Z" PSUs are nonmetropolitan areas where only the urban population data will be included in the CPI. The sampling frame (that is, the list from which housing units were chosen) for the 2007 survey is generated from the 2000 Population Census file. The sampling frame is augmented by new construction permits and by techniques used to eliminate recognized deficiencies in census coverage. All Enumeration Districts (EDs) from the Census that fail to meet the criterion for good addresses for new construction, and all EDs in nonpermit-issuing areas are grouped into the area segment frame. To the extent possible, an unclustered sample of units is selected within each PSU. This lack of clustering is desirable because the sample size of the Diary Survey is small relative to other surveys, while the intraclass correlations for expenditure characteristics are relatively large. This suggests that any clustering of the sample units could result in an unacceptable increase in the within-PSU variance and, as a result, the total variance. Each selected sample unit is requested to keep two 1-week diaries of expenditures over consecutive weeks. The earliest possible day for placing a diary with a household is predesignated with each day of the week having an equal chance to be the first of the reference week. The diaries are evenly spaced throughout the year.

Mode of data collection

Computer Assisted Personal Interview [capi]

Across the United States and Canada, decision makers in the food service industry were asked about the new changes in consumer behavior that they found to be most challenging as of August 2020. A majority of respondents, ** percent, stated that consumer concerns for personal health and safety were the most challenging. This finding coincides with developments relating to the coronavirus (COVID-19) pandemic at that time.

• Audience Data 1P Data Audience ResolveID™ Platform - Audience Identity Cookieless Technology • Audience Data Identity Global US Graph – 670m + Identity Records • Access to 14 Billion Identity Consumer Profile Data Identifiers • Over 500+ Consumer Attributes, Online & Offline Data Behavior & Signals • IAB™ Seller-Defined Cookieless-Contextual Category – Intent & Behavior Signal Audience Cohorts
• Access to Customer Data Enrichment & Customer Data Ingestion • First-Party Data Ingestion & Data Appending

This dataset contains the full responses from a structured survey conducted in Colombia (2024) aimed at analyzing the relationships between perceived brand ethics, trust, service quality, customer experience, perceived value, brand engagement, and loyalty. The study includes socio-demographic segmentation by educational level and focuses on the consumer perception of Alpina®, a leading brand in the Latin American food industry.

This paper analyzes the effects of high economic uncertainty on gender and racial behavior in payment methods. Using US consumer transaction-level data, we find that consumers alter their payment behavior patterns in periods of high economic uncertainty by moving away from high-interest, costly, and risky payment methods, such as credit cards, and tend to use more cash instead. Interestingly, we do not find statistical differences across genders in credit card or cash usage, although we find that females reduce their wire transfer usage relative to males. We find no significant differences in payment behavior between Blacks and Whites.

Knowing who your consumers are is essential for businesses, marketers, and researchers. This detailed demographic file offers an in-depth look at American consumers, packed with insights about personal details, household information, financial status, and lifestyle choices. Let's take a closer look at the data:

Personal Identifiers and Basic Demographics At the heart of this dataset are the key details that make up a consumer profile:

Unique IDs (PID, HHID) for individuals and households Full names (First, Middle, Last) and suffixes Gender and age Date of birth Complete location details (address, city, state, ZIP) These identifiers are critical for accurate marketing and form the base for deeper analysis.

Geospatial Intelligence This file goes beyond just listing addresses by including rich geospatial data like:

Latitude and longitude Census tract and block details Codes for Metropolitan Statistical Areas (MSA) and Core-Based Statistical Areas (CBSA) County size codes Geocoding accuracy This allows for precise geographic segmentation and localized marketing.

Housing and Property Data The dataset covers a lot of ground when it comes to housing, providing valuable insights for real estate professionals, lenders, and home service providers:

Homeownership status Dwelling type (single-family, multi-family, etc.) Property values (market, assessed, and appraised) Year built and square footage Room count, amenities like fireplaces or pools, and building quality This data is crucial for targeting homeowners with products and services like refinancing or home improvement offers.

Wealth and Financial Data For a deeper dive into consumer wealth, the file includes:

Estimated household income Wealth scores Credit card usage Mortgage info (loan amounts, rates, terms) Home equity estimates and investment property ownership These indicators are invaluable for financial services, luxury brands, and fundraising organizations looking to reach affluent individuals.

Lifestyle and Interests One of the most useful features of the dataset is its extensive lifestyle segmentation:

Hobbies and interests (e.g., gardening, travel, sports) Book preferences, magazine subscriptions Outdoor activities (camping, fishing, hunting) Pet ownership, tech usage, political views, and religious affiliations This data is perfect for crafting personalized marketing campaigns and developing products that align with specific consumer preferences.

Consumer Behavior and Purchase Habits The file also sheds light on how consumers behave and shop:

Online and catalog shopping preferences Gift-giving tendencies, presence of children, vehicle ownership Media consumption (TV, radio, internet) Retailers and e-commerce businesses will find this behavioral data especially useful for tailoring their outreach.

Demographic Clusters and Segmentation Pre-built segments like:

Household, neighborhood, family, and digital clusters Generational and lifestage groups make it easier to quickly target specific demographics, streamlining the process for market analysis and campaign planning.

Ethnicity and Language Preferences In today's multicultural market, knowing your audience's cultural background is key. The file includes:

Ethnicity codes and language preferences Flags for Hispanic/Spanish-speaking households This helps ensure culturally relevant and sensitive communication.

Education and Occupation Data The dataset also tracks education and career info:

Education level and occupation codes Home-based business indicators This data is essential for B2B marketers, recruitment agencies, and education-focused campaigns.

Digital and Social Media Habits With everyone online, digital behavior insights are a must:

Internet, TV, radio, and magazine usage Social media platform engagement (Facebook, Instagram, LinkedIn) Streaming subscriptions (Netflix, Hulu) This data helps marketers, app developers, and social media managers connect with their audience in the digital space.

Political and Charitable Tendencies For political campaigns or non-profits, this dataset offers:

Political affiliations and outlook Charitable donation history Volunteer activities These insights are perfect for cause-related marketing and targeted political outreach.

Neighborhood Characteristics By incorporating census data, the file provides a bigger picture of the consumer's environment:

Population density, racial composition, and age distribution Housing occupancy and ownership rates This offers important context for understanding the demographic landscape.

Predictive Consumer Indexes The dataset includes forward-looking indicators in categories like:

Fashion, automotive, and beauty products Health, home decor, pet products, sports, and travel These predictive insights help businesses anticipate consumer trends and needs.

Contact Information Finally, the file includes key communication details:

Multiple phone numbers (landline, mobile) and email addresses Do Not Call (DNC) flags...

The ongoing Consumer Expenditure Survey (CES) provides a continuous flow of information on the buying habits of American consumers and also furnishes data to support periodic revisions of the Consumer Price Index. The survey consists of two separate components: (1) a quarterly Interview Survey in which each consumer unit in the sample is interviewed every three months over a fifteen-month period, and (2) a Diary Survey completed by the sample consumer units for two consecutive one-week periods. The Diary Survey contains consumer information on small, frequently purchased items such as food, beverages, food consumed away from home, gasoline, housekeeping supplies, nonprescription drugs and medical supplies, and personal care products and services. Participants were asked to maintain expense records, or diaries, of all purchases made each day for two consecutive one-week periods. The Consumer Unit Characteristics and Income (FMLY) files supply information on consumer unit characteristics, consumer unit income, and characteristics and earnings of the reference person and his or her spouse. A consumer unit consists of all members of a particular housing unit who are related by blood, marriage, adoption, or some other legal arrangement. Consumer unit determination for unrelated persons is based on financial independence. Member Characteristics (MEMB) files contain selected characteristics and earnings for each consumer unit member, including information on relationship to reference person. The Detailed Expenditures (EXPN) files present weekly data on expenditures at the Universal Classification Code (UCC) level, while Income (DTAB) files contain data on CU characteristics and income at the UCC level. Part 20, Documentation File, includes a sample program and a list of the FMLY and MEMB variables by start position. Part 17, Aggregation File, and Part 18, Label File, contain processing files used by the program in Part 20.