This timeline shows adidas Group's net sales worldwide from 2000 to 2024. In 2024, adidas Group's net sales amounted to about **** billion euros. adidas The adidas Group is the largest sporting goods manufacturer in Europe and the second-largest worldwide – only behind long-term competitor Nike. The company manufactures sports clothing, as well as other products, such as bags, shirts, watches, eyewear, and so on. The company is headquartered in Herzogenaurach, Germany, but has many major locations all over the world. Adidas was founded in 1949 and employs nearly ****** employees worldwide. The company's name originated from its founder: ‘Adi’ from Adolf and ‘Das’ from Dassler’. The official adidas logo is characterized by the three stripes and the three leaves symbolizing the Olympic spirit, which combines the three continental plates. The adidas brand is one of the most valuable German sports brands and enjoys a great brand loyalty among consumers of both genders. The company's sales are divided among the following main product categories: footwear, apparel, and hardware. Footwear captured the largest sales share in 2024, as well as previous years. Besides selling sporting goods, the adidas Group has repeatedly sponsored a range of sport clubs involved in a large variety of different sports. However, the marketing focus of their sponsorship still focuses on the team sport of soccer.

The statistic shows the global revenues of the sporting goods companies Nike, Adidas and Puma from 2006 to 2023. That year, the adidas Group generated over 21 billion euros in revenue.

The biggest apparel brand in the world

The global sports apparel market is highly fragmented, with basic discount brands to high-end fashion name brands competing for market position. U.S.-based Nike is the world’s leading brand in athletic footwear and apparel, and the world's most valuable clothing brand in general. Nike has a higher global revenue than its main competitors, adidas and Puma, put together. North America is a key market for Nike, as close to half of its global revenue is generated there each year. Much of Nike's success can be attributed to the brand’s marketing campaign as well as sponsorship agreements with celebrity athletes and professional sports teams.

Adidas and Puma

Adidas and Puma used to be one company named Gebrüder Dassler Schuhfabrik, established by two brothers, Adolf and Rudolf Dassler. After a disagreement between the two brothers, the company split, creating the two widely known sporting brands, Adidas and Puma. Adidas is the largest sportswear manufacturer in Europe, and the second largest in the world, just behind Nike, with a brand value of approximately 15.7 billion U.S. dollars. Just as with Nike, footwear is the most important category for adidas. In 2023, over 50 percent of the adidas Group's net sales were generated by the footwear category.

Puma, also one of the globe's leading sporting goods brand, has the long-term mission of becoming the most desirable sport lifestyle company in the world. Europe and the Americas are the most profitable markets for Puma, as these regions accounted for about 80 percent of Puma’s consolidated sales. Describing itself as the 'blue mountains', Puma has been trying to incorporate more edge, creativity, and uniqueness into their designs with their collaborations with celebrities and fashion designers. This is a common strategy amongst these leading sports brands, as they aim to maintain their share of the market by broadening their product lines.

In 2024, the adidas Group reported a gross profit amounting to around ***** billion euros, which was an increase to year before by around *** billion euros. adidas is one of the largest and most recognizable sportswear and sporting goods manufacturers in the world. adidas generates the majority of its revenues from footwear, with the remainder coming from apparel and sporting equipment and accessories. How does adidas’ gross profit compare to other companies within the industry? The global sportswear industry is a lucrative sector, one that is only expected to keep growing in the next years. Nike is the world's leading athletic apparel company and its brand value is on another level in comparison to that of adidas. Nike’s gross profit also remains above that of adidas, however, its profit has not witnessed the same levels of growth as adidas over the years, pre-COVID-19. Puma, on the other hand, may be behind both Nike and adidas in some ways, but has experienced incredible growth in the last few years, reaching profits at over four billion euros in 2024.

The graph illustrates adidas' revenue from the first half of 2023 to the first half of 2024, by region. In the first half of 2024, the North American region generated a revenue of about 2.4 billion euros for adidas. In total, the adidas Group generated a global 1st half revenue of approximately 10.6 billion euros in 2024. AdidasFrom famous athletes to school kids, Adidas wants to help everyone get in the game. The company sells sports shoes, apparel, and equipment; sporting its iconic three-stripe logo in over 150 countries. The second leading athletic apparel, accessories and footwear company (behind Nike), adidas focuses on football, soccer, basketball, running, training gear, apparel as well as lifestyle goods.The Germany-based company is a brand name to reckon with in the industry. The company's sales by category show the strength of the company across a number of key categories.Adidas is on the move and always has been. It has had an adventurous history since it first grew out of a family business in Herzogenaurach, Germany in the 1920s. With the hostile separation of two brothers’ interests in the 1940s, nearly going bust in the 1980s and then executing two rescue operations, first by sending production offshore to Asia and then by reinventing itself into a design and marketing company, Adidas has ridden the waves of change in the sports goods sector both up and down. Things are now definitely on track and, if the current marketing slogan, “Impossible is Nothing", is anything to go by, the company is brimming with confidence.

In 2024, nearly 32 percent of the adidas Group's net sales were generated in Europe. Sales shares from the key regions of North America and Greater China stood at about 22 and 15 percent, respectively. That year, the adidas Group generated some 23.7 billion euros in net sales worldwide. The adidas Group’s global appeal The adidas Group had consistently increased its global sales figures since 2013, exceeding 21 billion euros annually from 2017. In the year of the pandemic in 2020, however, sales had dropped slightly. In terms of product categories, footwear sales reached nearly 14 billion euros in 2024, which represents a 59 percent share of adidas’ net sales. Apparel makes up the company's second-largest product segment. The departure of Reebok The Reebok brand had been part of the adidas Group since the mid-2000s, continuously generating annual net sales worldwide of more than 1.4 billion euros. North America was the subsidiary's best performing region in 2020, with net sales of 397 million euros. However, adidas announced its plans to sell the brand in 2021, and in 2022, Reebok was acquired by Authentic Brands Group (ABG).

Russia Adidas: Sales Profit (Loss) data was reported at 132,259.000 RUB th in 2017. This records an increase from the previous number of -921,978.000 RUB th for 2016. Russia Adidas: Sales Profit (Loss) data is updated yearly, averaging 4,027,724.000 RUB th from Dec 2007 (Median) to 2017, with 11 observations. The data reached an all-time high of 7,614,599.000 RUB th in 2012 and a record low of -921,978.000 RUB th in 2016. Russia Adidas: Sales Profit (Loss) data remains active status in CEIC and is reported by Company Financial Statement. The data is categorized under Russia Premium Database’s Wholesale, Retail and Catering Sector – Table RU.RJI01: Company Financial Data: Adidas.

Adidas AG net income/loss for the twelve months ending March 31, 2025 was $3.685B, a 258.54% increase year-over-year. Adidas AG annual net income/loss for 2024 was $1.213B, a 1624.28% increase from 2023. Adidas AG annual net income/loss for 2023 was $0.07B, a 82.79% decline from 2022. Adidas AG annual net income/loss for 2022 was $0.409B, a 81.34% decline from 2021.

Adidas AG income from continuous operations for the twelve months ending March 31, 2025 was $1.165B, a 683.97% increase year-over-year. Adidas AG annual income from continuous operations for 2024 was $0.892B, a 1520.44% decline from 2023. Adidas AG annual income from continuous operations for 2023 was $-0.063B, a 123.46% decline from 2022. Adidas AG annual income from continuous operations for 2022 was $0.268B, a 84.84% decline from 2021.

Adidas AG total non-operating income/expense for the twelve months ending December 31, 2024 was $-0.234B, a 6.38% increase year-over-year. Adidas AG annual total non-operating income/expense for 2024 was $-0.234B, a 6.38% increase from 2023. Adidas AG annual total non-operating income/expense for 2023 was $-0.22B, a 25.79% decline from 2022. Adidas AG annual total non-operating income/expense for 2022 was $-0.296B, a 86.75% increase from 2021.

The online revenue of adidas.com.au amounted to US$128.6m in 2024. Discover eCommerce insights, including sales development, shopping cart size, and many more.

Adidas reported 51.56K in Employees for its fiscal year ending in December of 2023. Data for Adidas | ADS - Employees Total Number including historical, tables and charts were last updated by Trading Economics this last July in 2025.

Adidas AG pre-tax income for the twelve months ending March 31, 2025 was $1.563B, a 417.67% increase year-over-year. Adidas AG annual pre-tax income for 2024 was $1.213B, a 1624.28% increase from 2023. Adidas AG annual pre-tax income for 2023 was $0.07B, a 82.79% decline from 2022. Adidas AG annual pre-tax income for 2022 was $0.409B, a 81.34% decline from 2021.

This timeline shows adidas Group's net sales of footwear worldwide from 2010 to 2024. In 2024, adidas Group's footwear net sales amounted to nearly 14 billion euros, an increase compared to the previous fiscal year.Adidas AG, which is headquartered in Herzogenaurach, Germany, is one of the world's leading athletic apparel and footwear companies.

Russia Adidas: Other Operating Revenue data was reported at 486,232.000 RUB th in 2017. This records a decrease from the previous number of 532,799.000 RUB th for 2016. Russia Adidas: Other Operating Revenue data is updated yearly, averaging 1,095,136.000 RUB th from Dec 2007 (Median) to 2017, with 11 observations. The data reached an all-time high of 8,372,651.000 RUB th in 2014 and a record low of 271,040.000 RUB th in 2015. Russia Adidas: Other Operating Revenue data remains active status in CEIC and is reported by Company Financial Statement. The data is categorized under Russia Premium Database’s Wholesale, Retail and Catering Sector – Table RU.RJI01: Company Financial Data: Adidas.

ADIDAS - SALOMON AG atstovybė financial data: profit, annual turnover, paid taxes, sales revenue, equity, assets (long-term and short-term), profitability indicators.

Russia Adidas: Profit Tax data was reported at -19,501.000 RUB th in 2017. This records a decrease from the previous number of 0.000 RUB th for 2016. Russia Adidas: Profit Tax data is updated yearly, averaging -911,225.000 RUB th from Dec 2007 (Median) to 2017, with 11 observations. The data reached an all-time high of 0.000 RUB th in 2016 and a record low of -1,635,673.000 RUB th in 2012. Russia Adidas: Profit Tax data remains active status in CEIC and is reported by Company Financial Statement. The data is categorized under Russia Premium Database’s Wholesale, Retail and Catering Sector – Table RU.RJI01: Company Financial Data: Adidas.

ADIDAS-SALOMON INTERNATIONAL SOURCING LIMITED atstovybė financial data: profit, annual turnover, paid taxes, sales revenue, equity, assets (long-term and short-term), profitability indicators.

This timeline shows the quarterly net sales of the adidas Group worldwide from 2017 to 2024. In the first quarter of 2024, the net sales of the adidas Group amounted to approximately 5.5 billion euros.

Russia Adidas: Net Profit (Retained Profit or Loss) data was reported at -1,027,776.000 RUB th in 2017. This records an increase from the previous number of -2,216,183.000 RUB th for 2016. Russia Adidas: Net Profit (Retained Profit or Loss) data is updated yearly, averaging 2,772,367.000 RUB th from Dec 2007 (Median) to 2017, with 11 observations. The data reached an all-time high of 5,975,374.000 RUB th in 2012 and a record low of -2,216,183.000 RUB th in 2016. Russia Adidas: Net Profit (Retained Profit or Loss) data remains active status in CEIC and is reported by Company Financial Statement. The data is categorized under Russia Premium Database’s Wholesale, Retail and Catering Sector – Table RU.RJI01: Company Financial Data: Adidas.

Russia Adidas: Profit (Loss) before Taxes data was reported at -1,039,806.000 RUB th in 2017. This records an increase from the previous number of -2,503,969.000 RUB th for 2016. Russia Adidas: Profit (Loss) before Taxes data is updated yearly, averaging 3,722,852.000 RUB th from Dec 2007 (Median) to 2017, with 11 observations. The data reached an all-time high of 7,600,040.000 RUB th in 2012 and a record low of -2,503,969.000 RUB th in 2016. Russia Adidas: Profit (Loss) before Taxes data remains active status in CEIC and is reported by Company Financial Statement. The data is categorized under Russia Premium Database’s Wholesale, Retail and Catering Sector – Table RU.RJI01: Company Financial Data: Adidas.