With Versium REACH Demographic Append you will have access to many different attributes for enriching your data.

Basic, Household and Financial, Lifestyle and Interests, Political and Donor.

Here is a list of what sorts of attributes are available for each output type listed above:

Basic: - Senior in Household - Young Adult in Household - Small Office or Home Office - Online Purchasing Indicator
- Language - Marital Status - Working Woman in Household - Single Parent - Online Education - Occupation - Gender - DOB (MM/YY) - Age Range - Religion - Ethnic Group - Presence of Children - Education Level - Number of Children

Household, Financial and Auto: - Household Income - Dwelling Type - Credit Card Holder Bank - Upscale Card Holder - Estimated Net Worth - Length of Residence - Credit Rating - Home Own or Rent - Home Value - Home Year Built - Number of Credit Lines - Auto Year - Auto Make - Auto Model - Home Purchase Date - Refinance Date - Refinance Amount - Loan to Value - Refinance Loan Type - Home Purchase Price - Mortgage Purchase Amount - Mortgage Purchase Loan Type - Mortgage Purchase Date - 2nd Most Recent Mortgage Amount - 2nd Most Recent Mortgage Loan Type - 2nd Most Recent Mortgage Date - 2nd Most Recent Mortgage Interest Rate Type - Refinance Rate Type - Mortgage Purchase Interest Rate Type - Home Pool

Lifestyle and Interests: - Mail Order Buyer - Pets - Magazines - Reading
- Current Affairs and Politics
- Dieting and Weight Loss - Travel - Music - Consumer Electronics - Arts
- Antiques - Home Improvement - Gardening - Cooking - Exercise
- Sports - Outdoors - Womens Apparel
- Mens Apparel - Investing - Health and Beauty - Decorating and Furnishing

Political and Donor: - Donor Environmental - Donor Animal Welfare - Donor Arts and Culture - Donor Childrens Causes - Donor Environmental or Wildlife - Donor Health - Donor International Aid - Donor Political - Donor Conservative Politics - Donor Liberal Politics - Donor Religious - Donor Veterans - Donor Unspecified - Donor Community - Party Affiliation

With Versium REACH Demographic Append you will have access to many different attributes for enriching your data.

Basic, Household and Financial, Lifestyle and Interests, Political and Donor.

Here is a list of what sorts of attributes are available for each output type listed above:

Basic: - Senior in Household - Young Adult in Household - Small Office or Home Office - Online Purchasing Indicator
- Language - Marital Status - Working Woman in Household - Single Parent - Online Education - Occupation - Gender - DOB (MM/YY) - Age Range - Religion - Ethnic Group - Presence of Children - Education Level - Number of Children

Household, Financial and Auto: - Household Income - Dwelling Type - Credit Card Holder Bank - Upscale Card Holder - Estimated Net Worth - Length of Residence - Credit Rating - Home Own or Rent - Home Value - Home Year Built - Number of Credit Lines - Auto Year - Auto Make - Auto Model - Home Purchase Date - Refinance Date - Refinance Amount - Loan to Value - Refinance Loan Type - Home Purchase Price - Mortgage Purchase Amount - Mortgage Purchase Loan Type - Mortgage Purchase Date - 2nd Most Recent Mortgage Amount - 2nd Most Recent Mortgage Loan Type - 2nd Most Recent Mortgage Date - 2nd Most Recent Mortgage Interest Rate Type - Refinance Rate Type - Mortgage Purchase Interest Rate Type - Home Pool

Lifestyle and Interests: - Mail Order Buyer - Pets - Magazines - Reading
- Current Affairs and Politics
- Dieting and Weight Loss - Travel - Music - Consumer Electronics - Arts
- Antiques - Home Improvement - Gardening - Cooking - Exercise
- Sports - Outdoors - Womens Apparel
- Mens Apparel - Investing - Health and Beauty - Decorating and Furnishing

Political and Donor: - Donor Environmental - Donor Animal Welfare - Donor Arts and Culture - Donor Childrens Causes - Donor Environmental or Wildlife - Donor Health - Donor International Aid - Donor Political - Donor Conservative Politics - Donor Liberal Politics - Donor Religious - Donor Veterans - Donor Unspecified - Donor Community - Party Affiliation

Demografy is a privacy by design customer demographics prediction AI platform.

Core features: - Demographic segmentation - Demographic analytics - API integration - Data export

Key advantages: - 100% coverage of lists - Accuracy estimate before purchase - GDPR-compliance as no sensitive data is required. Demografy can work with only first names or masked last names

Use cases: - Actionable analytics about your customers to get demographic insights - Appending missing demographic data to your records for customer segmentation and targeted marketing campaigns - Enhanced personalization knowing you customer better

Unlike traditional solutions, you don’t need to know and disclose your customer or prospect addresses, emails or other sensitive information. You can provide even masked last names keeping personal data in-house. This makes Demografy privacy by design and enables you to get 100% coverage of your audience since all you need to know is names.

Ipsos Global @dvisor wave 62 was conducted on September 2 and September 16, 2014. It included the following question sections: [add section letter and name, e.g., A: Demographic Profile, B: Consumer Confidence, R: Small Business/Executive Decision Makers Demo, JS: Taking Surveys.

Key Features: • Enriches CRM and first-party data with verified demographic attributes • Supports both hashed and unhashed email formats • Privacy-compliant and sourced from permission-based datasets • Coverage available across key APAC markets

Use Cases: • Enhance customer profiles with age, gender, and lifestyle indicators • Build detailed personas for refined audience segmentation • Power personalization engines with enriched user data • Boost acquisition and retention strategies with smarter targeting

Key Attributes Available (varies by region): • Age • Gender • Location (City, State, Country) • Household Composition • Income Bracket • Interests & Lifestyle Indicators

Data Format: Hashed (SHA-256) & Unhashed Emails

Data Delivery: SFTP

Perfect For: • CRM Managers • Data & Analytics Teams • Marketing Automation • Ad Tech / Martech Providers • Media Agencies

BNPL use in the United States declined among all age groups in 2023 for the third successive year. A recurring survey reveals the overall share of respondents who used buy now, pay later decreased by 15 percentage points between June 2022 and July 2023. The decline was highest among younger generations. Over 61 percent of respondents ages 18 to 24 said in 2022 they had used a BNPL service - a figure significantly higher than the almost 38 percent recorded in a previous survey in 2020. By 2023, this penetration rate reached 42 percent. The trends observed here are in contrast with U.S. e-commerce vendors who were planning to add BNPL to their website's payment options in 2022.

What caused the decline in BNPL use?

The source does not explain why figures declined between surveys. Cost of living did change online shopping payment behavior in the United States. Credit cards, BNPL, and crypto were all used more often, but neither saw the biggest growth: 51 percent of respondents who changed their payment habits because of the rising cost of living in 2022 are paying online with debit cards more often than they did in the previous year. BNPL was not a popular choice for everyday shopping. Groceries ranked among the least likely product types for which U.S. consumers would use BNPL. The worsening of economic conditions may well prevent the growth of BNPL in 2023 instead of it being a contributing factor.

An industry under pressure

BNPL companies face a challenging environment in 2023. Klarna's valuation dropped by 85 percent amidst staff cuts and investor observations the Swedish BNPL provider was not profitable enough. Macroeconomic developments seem to impact the young industry significantly, especially as it is still finding a profit model. Increasing interest rates, especially, puts pressure on these providers. Consequently, Klarna is using generative A.I. as an additional revenue stream. The company is one of 13 that uses a ChatGPT plugin. Artificial intelligence technology helps consumers find curated products based on their search behavior and preferences.

Abstract

The L2 Consumer Dataset contains information about consumers from all 50 states and the District of Columbia. The data, which is sourced from credit bureaus and other consumer information sources, is generally bought and used by companies for marketing purposes. Updates are expected quarterly.

All tables (except for New Jersey) were last updated on 03-25-2024. New Jersey was updated on 05-11-2024, when about 25,000 records were removed to comply with Daniel's Law.

Methodology

To create this file, L2 processes nationwide consumer data on an ongoing basis for all 50 states and the District of Columbia with refreshes typically at least every ninety days. The data are sourced from credit bureaus and other consumer information sources. Those data are standardized and consist of approximately 240,000,000 records nationwide.

Usage

Each table contains 667 variables. For more information about these variables, see ***2024-04-20-Commercial-Data-Dictionary.xlsx ***(under Supporting files).

The L2 Consumer and L2 Voter and Demographic data can be joined on the Lalvoterid variable.

One can also use the Lalvoterid variable to validate the state. For example, let's look at the Lalvoterid for one row in the CA-Commercial-2024-03-25 table. The characters in the fourth and fifth positions of this identifier, LALCA25840445, are 'CA' (California).

The date appended to each table name represents when the data was last updated. All tables (except for New Jersey) were last updated on 03-25-2024. New Jersey was updated on 05-11-2024 when about 25,000 records were removed to comply with Daniel's Law. For more information about this release, see 2024-03-27-Commercial-Data-Release-Notes.docx* *(under Supporting files).

Bulk Data Access

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DataMapping Tool

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Milk Tea Toppings and Add-Ons Market Outlook

The global milk tea toppings and add-ons market size was valued at approximately USD 2.5 billion in 2023 and is projected to reach around USD 5.1 billion by 2032, growing at a compound annual growth rate (CAGR) of 8.3% during the forecast period. The prime growth factor fueling this market is the increasing global popularity of milk tea, especially among younger demographics, coupled with the rising trend of customizing beverages to suit individual tastes.

One of the major growth factors for the milk tea toppings and add-ons market is the substantial rise in demand for customized beverages. Consumers today are not just looking for a drink but a personalized experience that fits their unique taste preferences. This has spurred the popularity of various toppings and add-ons that allow consumers to craft their ideal milk tea. The proliferation of social media has also played a crucial role in promoting these customized beverages, as visually appealing drinks often become viral trends, further enhancing market growth.

Moreover, the rapid expansion of bubble tea shops and specialty cafes across the globe has significantly contributed to the market's growth. These establishments have made it easier for consumers to access a wide variety of milk tea options, complete with an extensive array of toppings and add-ons. The advent of innovative flavors and textures, such as fruit jellies and popping boba, has kept the consumer interest alive, continuously driving market demand. Additionally, the rising disposable income and shifting consumer preferences towards premium and exotic beverages have played an essential role in this market's expansion.

In addition to consumer demand, the strategic initiatives taken by market players have greatly influenced market growth. Companies are investing in research and development to introduce new, unique toppings and add-ons that can attract more customers. Collaborations and partnerships between tea manufacturers and cafes also facilitate the introduction of exclusive product lines, enhancing consumer engagement. The appeal of health-conscious and natural ingredients in milk tea toppings, such as aloe vera and grass jelly, has also caught the attention of health-savvy consumers, further bolstering the market.

The emergence of the Powdered Milk Tea Beverage has added a new dimension to the milk tea market. This convenient and versatile product allows consumers to enjoy their favorite milk tea flavors at home or on the go, without the need for specialized equipment or ingredients. The powdered form ensures a longer shelf life and easy storage, making it an attractive option for both consumers and retailers. As more people seek out quick and easy beverage solutions, the demand for powdered milk tea is expected to rise, further diversifying the market and providing new opportunities for innovation.

Regionally, the Asia-Pacific region currently dominates the milk tea toppings and add-ons market, thanks to the deeply embedded tea culture in countries like Taiwan, China, and Japan. However, North America and Europe are catching up quickly, largely driven by the trendy and social nature of milk tea among younger populations. The Middle East and Africa, as well as Latin America, are also witnessing steady growth, backed by increasing urbanization and the establishment of international cafe chains in these regions.

Product Type Analysis

In the realm of product types, tapioca pearls hold a significant share in the milk tea toppings and add-ons market. Tapioca pearls, also known as boba, are quintessential in bubble tea, which originated in Taiwan and has since become a global phenomenon. The chewy texture and ability to absorb flavors make tapioca pearls a favored choice among consumers. The growing number of bubble tea shops worldwide has consequently spurred the demand for quality tapioca pearls. This sub-segment is expected to continue its dominant position throughout the forecast period due to its inextricable association with the bubble tea experience.

Fruit jellies are another popular product type within this market. These jellies come in various flavors, such as mango, lychee, and strawberry, and add a fruity twist to the traditional milk tea. Their vibrant colors and diverse textures make them especially appealing to younger consumers looking for a visually attractive and flavorful drink. The rising consumer inclina

Halloween Candy Market Size And Forecast

Halloween Candy Market size is growing at a moderate pace with substantial growth rates over the last few years and is estimated that the market will grow significantly in the forecasted period i.e. 2024 to 2031.

Global Halloween Candy Market Drivers

The market drivers for the Halloween Candy Market can be influenced by various factors. These may include:

Seasonal Demand: The Halloween Candy Market thrives on seasonal demand, primarily driven by the celebration of Halloween. As consumers prepare for this festive occasion, there is a significant surge in candy purchases to accommodate trick-or-treaters, parties, and themed events. Retailers often capitalize on this seasonal demand by stocking a diverse array of candies, from chocolate bars to gummy treats, resulting in heightened sales during this period. This boost in consumption not only impacts sales volumes but also encourages innovative product offerings, such as limited-edition flavors and themed packaging, enhancing the overall shopping experience and attracting more customers. Marketing And Promotions: Marketing and promotional activities are crucial drivers in the Halloween Candy Market. Retailers and brands often launch targeted advertising campaigns designed to evoke the spirit of Halloween and engage consumers. Promotions such as discounts, buy-one-get-one-free offers, and bundled deals entice shoppers to purchase more candy. Social media campaigns utilizing festive themes help brands connect with younger audiences while leveraging influencer marketing further amplifies outreach. Eye-catching displays in stores and collaboration with popular franchises or movies add to the excitement, encouraging spontaneous buys. Effective marketing strategies play a pivotal role in shaping consumer preferences and boosting sales. Demographic Trends: Demographic trends significantly influence the Halloween Candy Market, as varying age groups celebrate the occasion differently. Families with young children represent a substantial share of consumers as they stock up on candy for trick-or-treating and school parties. Furthermore, the increasing popularity of Halloween-themed events and gatherings among millennials and Gen Z has expanded the target audience. Additionally, demographic shifts, including growing ethnic diversity, lead to increased interest in a wider range of culturally-inspired sweets. Brands that tailor their offerings to meet the preferences and traditions of different demographics stand to gain a competitive edge in this evolving market. Innovation And Product Variety: Innovation and product variety are key drivers in the Halloween Candy Market, as consumers seek unique and exciting options each year. Candy manufacturers continuously experiment with new flavors, textures, and ingredients to captivate consumers, leading to the rise of gourmet and artisanal candies. Special editions, organic options, and custom packaging aligned with Halloween themes create additional appeal. This differentiation encourages brand loyalty while enticing consumers to try new products. Additionally, collaborations between snack brands and popular licensed characters or franchises add to the excitement, allowing consumers to celebrate Halloween with innovative and memorable treats that enhance the overall experience. Health Consciousness: Health consciousness is becoming an increasingly important driver in the Halloween Candy Market. As consumers become more aware of nutrition and dietary restrictions, there is a growing demand for healthier candy alternatives. This shift has led to the introduction of options such as sugar-free, organic, and plant-based candies, appealing to health-conscious consumers and parents who wish to provide better choices for their children. Brands that successfully cater to this demand often highlight their products' health benefits, utilizing transparent ingredient lists and clean labels to build trust. Consequently, balancing indulgence with health considerations is essential for growth in the Halloween candy sector. E-commerce Growth: The growth of e-commerce is transforming the Halloween Candy Market, providing consumers with convenient shopping options. Online platforms enable retailers to reach a wider audience, allowing consumers to purchase candy from the comfort of their homes. This trend has been accelerated by the increasing adoption of mobile shopping and advancements in delivery logistics. Seasonal promotions and online-exclusive offers attract consumers, while subscription boxes featuring Halloween-themed treats promote ongoing customer engagement. Furthermore, personalized shopping experiences through data analytics enable retailers to recommend products based on consumer preferences, thereby enhancing the online shopping experience and driving sales in the sector.

Less than one out of four Americans would likely use a CBDC if offered one, according to a survey held in early 2023. The source does add that men, younger people, and Black Americans were more likely than the other surveyed group to use such a virtual currency. It should be noted that at the time of the survey, the concept of a CBDC was still relatively new in the United States. The U.S. Fed announced only in November 2022 it would actively research such a coin in a proof-of-concept pilot. This was much later than other countries researching CBDC. By the end of 2022, more than 100 countries across the world were involved in the creation of their own CBDC. According to the source, nearly half of all respondents to its survey had not yet formed an opinion on the matter - as the majority did not know yet were a CBDC was.

As of February 2025, 5.56 billion individuals worldwide were internet users, which amounted to 67.9 percent of the global population. Of this total, 5.24 billion, or 63.9 percent of the world's population, were social media users. Global internet usage Connecting billions of people worldwide, the internet is a core pillar of the modern information society. Northern Europe ranked first among worldwide regions by the share of the population using the internet in 20254. In The Netherlands, Norway and Saudi Arabia, 99 percent of the population used the internet as of February 2025. North Korea was at the opposite end of the spectrum, with virtually no internet usage penetration among the general population, ranking last worldwide. Eastern Asia was home to the largest number of online users worldwide – over 1.34 billion at the latest count. Southern Asia ranked second, with around 1.2 billion internet users. China, India, and the United States rank ahead of other countries worldwide by the number of internet users. Worldwide internet user demographics As of 2024, the share of female internet users worldwide was 65 percent, five percent less than that of men. Gender disparity in internet usage was bigger in African countries, with around a ten percent difference. Worldwide regions, like the Commonwealth of Independent States and Europe, showed a smaller usage gap between these two genders. As of 2024, global internet usage was higher among individuals between 15 and 24 years old across all regions, with young people in Europe representing the most significant usage penetration, 98 percent. In comparison, the worldwide average for the age group 15–24 years was 79 percent. The income level of the countries was also an essential factor for internet access, as 93 percent of the population of the countries with high income reportedly used the internet, as opposed to only 27 percent of the low-income markets.

Contact Append / Contact Append Plus: Append consumer emails that have been validated for deliverability (~90% to 95% accuracy). Append phone numbers that have been labeled as the best number to reach someone at (Landlines, VOIP, and Mobile phones included as a default) Append address information for mailing and geo segmentation purposes

Demographic Append: Add consumer demographic data to your list of customers or prospects.

List Generation: Create a list of consumer targets from scratch by using demographic, geolocation, and financial data

Online Audience: B2C social media and programmatic display marketing - Increase match rates by 30% to 300%

Kaoliang Wine Market Outlook

The global market size for Kaoliang Wine is poised to experience significant growth, with an estimated valuation of approximately USD 5 billion in 2023, projected to reach around USD 7.8 billion by 2032, expanding at a compound annual growth rate (CAGR) of 5.3% during the forecast period. This growth trajectory is attributed to the increasing appreciation of traditional alcoholic beverages across the globe, coupled with a rising demand for unique and culturally rich experiences among consumers. The market is further driven by innovations in product offerings and the growing influence of e-commerce platforms in broadening the accessibility and visibility of Kaoliang Wine to a wider audience.

One of the primary growth factors for the Kaoliang Wine market is the growing consumer interest in premium and artisanal alcoholic beverages. As lifestyles evolve and disposable incomes rise, particularly in emerging economies, there is a notable shift towards consumption of higher-quality and more exotic alcoholic beverages. This trend is further enhanced by the global increase in tourism and cultural exchange, which introduces Kaoliang Wine to new markets and consumer segments. The unique production methods and the historical significance of Kaoliang Wine add to its appeal, drawing in not only local consumers but also international connoisseurs who are eager to explore traditional and authentic products.

Another significant growth driver is the expansion of distribution channels, particularly the rise of online retail platforms. The convenience and accessibility provided by e-commerce have allowed consumers worldwide to access a variety of Kaoliang Wine products that were previously limited to specific regions. This shift has enabled smaller producers to reach a global customer base, driving competition and innovation in the market. Additionally, online platforms facilitate consumer education and engagement, with detailed product descriptions, reviews, and interactive content that enhance consumer awareness and appreciation of Kaoliang Wine, fostering brand loyalty and repeat purchases.

The evolution of consumer demographics also plays a pivotal role in the market's growth. Millennials and Generation X, in particular, are showing a marked preference for unique and experiential products, including traditional and heritage-rich alcoholic beverages like Kaoliang Wine. These consumer groups are more adventurous and tend to prioritize quality and authenticity over brand loyalty, leading to an uptick in demand for diverse product offerings such as flavored and aged Kaoliang Wine. Moreover, as more consumers become health-conscious, there is a growing interest in lower-alcohol-content variants, which broadens the consumer base and promotes moderate consumption practices.

Regionally, Asia Pacific dominates the Kaoliang Wine market, primarily due to its origin and historical significance in the region. The strong cultural heritage of Kaoliang Wine in countries like China and Taiwan ensures a robust domestic market. However, North America and Europe are emerging as significant growth regions due to increasing curiosity and acceptance of Asian alcoholic beverages. The presence of a large Asian diaspora in these regions also contributes to market expansion, as these communities bring traditional products to new markets and inspire cross-cultural culinary exchanges. The Middle East & Africa and Latin America are also anticipated to witness gradual growth as import activities increase and consumer awareness rises.

Lanqin is a notable player in the Kaoliang Wine market, leveraging its deep-rooted expertise and commitment to quality to carve a niche for itself. Known for its traditional production methods, Lanqin has successfully maintained the authenticity and cultural significance of its offerings, appealing to both local and international consumers. The brand's dedication to preserving the heritage of Kaoliang Wine is evident in its product range, which includes both traditional and innovative variants. As the market continues to evolve, Lanqin is poised to expand its reach by tapping into emerging trends and consumer preferences, ensuring that its products remain relevant and sought after. By investing in strategic marketing and distribution partnerships, Lanqin aims to enhance its global presence and further solidify its position as a leader in the Kaoliang Wine industry.

Product Type Analysis

The Kaoliang Wine market, segmented by p

As of January 2025, 24.2 percent of Facebook users in the United States were aged between 25 and 34 years, making up Facebook’s largest audience in the country. Overall, 19 percent of users belonged to the 18 to 24-year age group. Does everyone in the U.S. use Facebook? In 2023, there were approximately 247 million Facebook users in the U.S., a figure which is projected to steadily increase, and reach 262.8 million by 2028. Social media users in the United States have a very high awareness of the social media giant. Expectedly, 94 percent of users had heard of the brand in 2023. Although the vast majority of U.S. social networkers knew of Facebook, the likeability of the platform was not so impressive at 68 percent. Nonetheless, usage, loyalty, and buzz around the brand remained relatively high. Facebook, Meta, and the metaverse A strategic rebranding from Facebook to Meta Platforms in late 2021 boded well for the company in Mark Zuckerberg’s attempt to be strongly linked to the metaverse, and to be considered more than just a social media company. According to a survey conducted in the U.S. in early 2022, Meta Platforms is the brand that Americans most associated with the metaverse.  

Abstract

The L2 Voter and Demographic Dataset includes demographic and voter history tables for all 50 states and the District of Columbia. The dataset is built from publicly available government records about voter registration and election participation. These records indicate whether a person voted in an election or not, but they do not record whom that person voted for. Voter registration and election participation data are augmented by demographic information from outside data sources.

The L2 Voter and Demographic Dataset is current as of April 7 2025.

Methodology

To create this file, L2 processes registered voter data on an ongoing basis for all 50 states and the District of Columbia, with refreshes of the underlying state voter data typically at least every six months and refreshes of telephone numbers and National Change of Address processing approximately every 30 to 60 days. These data are standardized and enhanced with propriety commercial data and modeling codes and consist of approximately 185,000,000 records nationwide.

Usage

For each state, there are two available tables: demographic and voter history. The demographic and voter tables can be joined on the LALVOTERIDvariable. One can also use the LALVOTERIDvariable to link the L2 Voter and Demographic Dataset with the L2 Consumer Dataset.

In addition, the LALVOTERIDvariable can be used to validate the state. For example, let's look at the LALVOTERID = LALCA3169443. The characters in the fourth and fifth positions of this identifier are 'CA' (California). The second way to validate the state is by using the RESIDENCE_ADDRESSES_STATEvariable, which should have a value of 'CA' (California).

The date appended to each table name represents when the data was last updated. These dates will differ state by state because states update their voter files at different cadences.

The demographic files use 698 consistent variables. For more information about these variables, see 2025-01-10-VM2-File-Layout.xlsx.

The voter history files have different variables depending on the state. The ***2025-04-07-L2-Voter-Dictionaries.tar.gz file contains .csv data dictionaries for each state's demographic and voter files. While the demographic file data dictionaries should mirror the 2025-01-10-VM2-File-Layout.xlsx*** file, the voter file data dictionaries will be unique to each state.

***2025-01-10-National-File-Notes.pdf ***contains L2 Voter and Demographic Dataset ("National File") release notes from 2018 to 2025.

***2025-04-07-L2-Voter-Fill-Rate.tar.gz ***contains .tab files tracking the percent of non-null values for any given field.

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Data access is required to view this section.

DataMapping Tool

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Consumer Packaged Goods (CPG) Market size was valued at USD 5483.4 Billion in 2023 and is projected to reach USD 6615.5 Billion by 2030, growing at a CAGR of 2.8% during the forecast period 2024-2030.Global Consumer Packaged Goods (CPG) Market DriversThe market drivers for the Consumer Packaged Goods (CPG) Market can be influenced by various factors. These may include:Changing Customer Preferences: A variety of factors, including changes in lifestyle, demographics, urbanization, and culture, constantly influence consumer preferences and behaviors. CPG companies need to offer products that fit the needs, tastes, and values of their customers in order to adjust to these shifting preferences.Product development and innovation: In the CPG industry, innovation is a major force. Businesses spend money on R&D to produce cutting-edge goods that satisfy changing consumer demands, outperform competitors, improve convenience, and add value. The introduction of new products and strategies for product differentiation propel market expansion and rivalry.Trends in Health and Wellness: Consumers are searching for CPG products that support health, nutrition, and overall well-being as they become more conscious of these issues. Organic, natural, non-GMO, and functional products are becoming more and more in demand as consumers prioritize leading healthier lives. In response, CPG companies provide healthier substitutes and restructure current products to align with consumer inclinations.E-commerce and Digital Transformation: The CPG industry is undergoing a revolution thanks to the spread of digital technologies and e-commerce channels. Because online shopping platforms offer convenience, variety, and personalized experiences, more and more consumers are choosing them. CPG businesses use omnichannel distribution, digital marketing, e-commerce tactics, and data analytics to increase market share, engage customers, and boost revenue.Easy Living and Always-On Lifestyles: The demand for easy-to-consume, portable, portion-controlled CPG products that are portable is driven by time constraints and busy lifestyles. Snacking bars, grab-and-go options, single-serve packaging, and ready-to-eat meals all appeal to customers looking for quick and convenient meal solutions.Sustainability and Environmental Concerns: In the CPG business, consumers' decisions to buy are influenced by their growing awareness of environmental issues and concerns about sustainability. Sustainable sourcing methods, recyclable packaging, and environmentally friendly goods are top priorities for consumers. To meet consumer expectations and improve brand reputation, CPG companies implement sustainable initiatives, minimize waste, lower their carbon footprint, and embrace the principles of the circular economy.Demographic Trends: The dynamics of the CPG market are shaped by demographic variables such as population growth, urbanization, aging populations, and household composition. Businesses customize their product lines, package designs, and advertising tactics to appeal to particular consumer demographics, including millennials, Gen Z, baby boomers, families, and multiculturals.Globalization and Emerging Markets: Globalization gives CPG companies more market opportunities to enter emerging markets and new geographic areas. Consumer spending on CPG products is driven by growing middle-class populations, urbanization, and rising disposable incomes in developing nations. To prosper in a variety of international markets, businesses must modify their marketing tactics, localize their product offerings, and handle regulatory environments.The COVID-19 pandemic has brought to light the significance of resilient and agile supply chains in the consumer packaged goods (CPG) sector. In order to increase flexibility, responsiveness, and continuity during disruptions and volatile market conditions, businesses concentrate on supply chain optimization, inventory management, risk mitigation, and digitalization.

Snapshot img

Champagne Market Size 2025-2029

The champagne market size is forecast to increase by USD 3.02 billion, at a CAGR of 6.7% between 2024 and 2029.

The market is experiencing significant growth driven by the increasing demand from the millennial demographic. This generation's preference for premium experiences and celebratory occasions fuels the market's expansion. Additionally, the burgeoning e-commerce sector plays a pivotal role in expanding the reach of champagne brands and making them more accessible to consumers. However, the market faces challenges as competition from other alcoholic beverages intensifies.
Producers must differentiate their offerings through unique marketing strategies and product innovation to maintain market share. Adapting to evolving consumer preferences and market trends while navigating competition is essential for companies seeking to capitalize on opportunities and thrive in the dynamic the market.

What will be the Size of the Champagne Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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The market continues to evolve, with dynamic market trends shaping its landscape. Production methods, such as methode champenoise and methode traditionnelle, remain at the forefront, influencing the quality and character of the final product. Vineyard management practices, including terroir selection and grape varieties like pinot noir, pinot meunier, and chardonnay, impact the taste profiles and consumer preferences. Quality control measures, such as liqueur d'expedition and yeast autolysis, ensure consistency and enhance the overall experience. Independent producers and distribution channels contribute to the market's diversity, catering to various consumer segments and preferences. Restaurant sales and brand reputation play a significant role in the market's growth, with consumers seeking authentic and unique experiences.

Tasting notes and food pairings add value to the champagne experience, further expanding its applications in the luxury goods sector. Consumer preferences for non-vintage, vintage, extra brut, blanc de noirs, and rose champagne continue to shift, driven by evolving trends and changing demographics. Pricing strategies and gift-giving traditions also influence market dynamics, with export markets and online sales offering new opportunities for growth. Biodynamic champagne and other sustainable production methods are gaining popularity, reflecting a growing demand for organic and eco-friendly products. The ongoing unfolding of these market activities and evolving patterns underscores the continuous nature of the market.

How is this Champagne Industry segmented?

The champagne industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Distribution Channel

  Offline
  Online


Price Range

  Economy
  Mid-range
  Luxury


Type

  Non-Vintage
  Vintage Millésime
  Cuvée de Prestige
  Blanc de Blancs
  Blanc de Noirs
  Rosé Champagne


Grape Variety

  Chardonnay
  Pinot Noir
  Meunier
  Blends


Dosage/Sweetness Level

  Brut Nature/Zero Dosage
  Extra Brut
  Brut
  Extra Dry
  Dry
  Demi-Sec
  Doux


End-use

  Celebrations & Events
  Gifting
  Everyday Consumption


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    UK


  Middle East and Africa

    Egypt
    KSA
    Oman
    UAE


  APAC

    China
    India
    Japan


  South America

    Argentina
    Brazil


  Rest of World (ROW)

By Distribution Channel Insights

The offline segment is estimated to witness significant growth during the forecast period.

Champagne, the renowned Sparkling Wine produced in the Champagne region of France, is a global luxury market characterized by traditional production methods and stringent quality control. The methode champenoise, a complex process that includes the liqueur d'expedition, yeast autolysis, and bottling, contributes to the unique taste profiles of champagne. Vineyard management practices, such as premier cru and grand cru designations, influence the grape varieties used in production, including pinot noir, pinot meunier, and chardonnay. Independent producers and champagne houses alike prioritize consumer preferences, offering a range of options from vintage to non-vintage, blanc de blancs to rose champagne, and prestige cuvees to extra brut.

Consumers perceive champagne as a premium luxury good, making it a popular choice for gift giving and restaurant sales. The methode traditionnelle, a production method similar to champagne but originating in other regions, also contributes to the market. Quality co

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Barbecue Sauce Market Size 2025-2029

The barbecue sauce market size is forecast to increase by USD 1.58 billion, at a CAGR of 4.9% between 2024 and 2029.

The market is experiencing significant growth, driven by the increasing preference for convenience in cooking. Consumers are increasingly opting for ready-made barbecue sauces to save time and effort in preparing their meals. Another key trend is the growing sales of barbecue sauce through e-commerce channels, as more consumers turn to online shopping for convenience and access to a wider range of products. However, the market faces challenges as well. The presence of substitutes for barbecue sauce, such as marinades and dry rubs, poses a threat to market growth.
Companies must differentiate their offerings and focus on product innovation to maintain market share. Effective digital marketing strategies and partnerships with e-commerce platforms can also help capitalize on the growing online sales trend. To navigate these challenges and capitalize on opportunities, companies must stay agile and adapt to evolving consumer preferences and market trends.

What will be the Size of the Barbecue Sauce Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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The market continues to evolve, with dynamic market trends shaping its landscape. Cayenne pepper and smoke flavoring are key ingredients, adding heat and authenticity to various sauce offerings. Thickening agents, such as onion powder, ensure desired consistency, while pricing strategies cater to diverse consumer segments. Soy sauce and brown sugar lend unique flavor profiles, with corn syrup contributing to sweetness and shelf life. Ingredient sourcing is a critical factor, with brands prioritizing quality control and adherence to food safety regulations. Natural flavorings and organic ingredients are gaining traction, as consumer preferences shift towards healthier options. Allergen information and ingredient labeling are essential for catering to various dietary needs.

Product differentiation through taste profiles and flavor combinations is essential for brand loyalty. Convenience stores and grocery outlets serve as major sales channels, with online sales and home delivery options expanding market reach. Tomato paste, chili powder, and Worcestershire sauce are common base ingredients, while garlic powder and black pepper add depth to various sauce offerings. Production processes are continually refined to optimize efficiency and reduce costs, with caramel color and calorie count being key considerations for health-conscious consumers. Consumer demographics and their evolving preferences shape the market, with food service establishments and restaurants adopting unique sauce offerings to cater to diverse tastes.

The market's continuous evolution reflects the dynamic interplay of various factors, ensuring a vibrant and ever-changing landscape.

How is this Barbecue Sauce Industry segmented?

The barbecue sauce industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Distribution Channel

  Offline
  Online


Product

  Conventional barbecue sauce
  Organic barbecue sauce


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    UK


  Middle East and Africa

    UAE


  APAC

    China
    India
    Japan


  South America

    Brazil


  Rest of World (ROW)

By Distribution Channel Insights

The offline segment is estimated to witness significant growth during the forecast period.

Barbecue sauce is a popular condiment in the US food market, with supermarkets and hypermarkets leading as the primary distribution channels. The organized retail sector's expansion in both developed and developing economies has resulted in an increase in the number of these outlets. Consumers are drawn to supermarkets and hypermarkets due to their extensive product offerings and the convenience of shopping for various items under one roof. Product differentiation is a significant trend in the market, with brands focusing on taste profiles and quality control to attract consumers. Nutritional information, including sodium content, is becoming increasingly important, leading to the production of low-sodium and organic variants.

Ingredient sourcing is another critical factor, with consumers preferring products made from natural and locally sourced ingredients. Food service establishments, including restaurants and food trucks, also contribute to the market's growth. Recipe development and innovation are essential for food service providers to differentiate themselves and cater to diverse consumer

The global alcohol e-commerce market is estimated to reach a value of $23.8 billion by 2033, exhibiting a CAGR of 21.71% during the forecast period. Rising urbanization, increasing disposable incomes, and changing consumer preferences towards online shopping are driving the market growth. The market is segmented on the basis of product category, sales channel, customer demographics, purchase frequency, and delivery options. The wine and beer segments hold a significant market share, while direct-to-consumer sales channels are gaining traction. Millennials and Generation X are the key customer demographics, and regular and frequent buyers contribute to the majority of market revenue. Key trends in the alcohol e-commerce market include the growth of subscription services, offering personalized and curated alcohol deliveries. Moreover, the integration of artificial intelligence (AI) and machine learning (ML) is enhancing the customer experience by providing personalized recommendations and streamlining the shopping process. Additionally, the increasing popularity of click-and-collect and same-day delivery options is adding convenience and flexibility for consumers. The market is expected to witness significant growth in developing regions such as Asia Pacific and the Middle East & Africa, as internet penetration and smartphone adoption continue to expand. Recent developments include: Recent developments in the Alcohol E-Commerce Market have highlighted a significant shift in consumer behavior towards online purchasing platforms. The COVID-19 pandemic accelerated the adoption of digital channels, prompting traditional retailers to enhance their online presence. Many market players are expanding their offerings to include a broader selection of local and international brands, catering to evolving consumer preferences for diversity. Innovations in logistics and delivery services have emerged, enabling timely shipping and improving customer satisfaction. Additionally, heightened interest in craft beverages and premium products has influenced market dynamics, with consumers seeking unique experiences. Regulatory changes are also shaping the landscape, with some regions easing restrictions on online alcohol sales, allowing for greater market penetration. Major players in the e-commerce sector are investing in technology to provide personalized shopping experiences, further driving growth. As the market approaches an expected valuation of $45 billion by 2032, these trends indicate a promising trajectory, reflecting the ongoing integration of e-commerce solutions in the alcohol retail space.. Key drivers for this market are: Increased mobile app usage Growth of personalized recommendations Expansion into emerging markets Rising demand for premium products Integration of social media marketing. Potential restraints include: Increasing smartphone penetration Expanding online delivery services Evolving consumer preferences Stringent regulations and compliance Growing popularity of craft beverages.

Online Retail Transaction Data

UK Online Retail Sales and Customer Transaction Data

By UCI [source]

About this dataset

Comprehensive Dataset on Online Retail Sales and Customer Data

Welcome to this comprehensive dataset offering a wide array of information related to online retail sales. This data set provides an in-depth look at transactions, product details, and customer information documented by an online retail company based in the UK. The scope of the data spans vastly, from granular details about each product sold to extensive customer data sets from different countries.

This transnational data set is a treasure trove of vital business insights as it meticulously catalogues all the transactions that happened during its span. It houses rich transactional records curated by a renowned non-store online retail company based in the UK known for selling unique all-occasion gifts. A considerable portion of its clientele includes wholesalers; ergo, this dataset can prove instrumental for companies looking for patterns or studying purchasing trends among such businesses.

The available attributes within this dataset offer valuable pieces of information:

• InvoiceNo: This attribute refers to invoice numbers that are six-digit integral numbers uniquely assigned to every transaction logged in this system. Transactions marked with 'c' at the beginning signify cancellations - adding yet another dimension for purchase pattern analysis.

• StockCode: Stock Code corresponds with specific items as they're represented within the inventory system via 5-digit integral numbers; these allow easy identification and distinction between products.

• Description: This refers to product names, giving users qualitative knowledge about what kind of items are being bought and sold frequently.

• Quantity: These figures ascertain the volume of each product per transaction – important figures that can help understand buying trends better.

• InvoiceDate: Invoice Dates detail when each transaction was generated down to precise timestamps – invaluable when conducting time-based trend analysis or segmentation studies.

• UnitPrice: Unit prices represent how much each unit retails at — crucial for revenue calculations or cost-related analyses.

Finally,

• Country: This locational attribute shows where each customer hails from, adding geographical segmentation to your data investigation toolkit.

This dataset was originally collated by Dr Daqing Chen, Director of the Public Analytics group based at the School of Engineering, London South Bank University. His research studies and business cases with this dataset have been published in various papers contributing to establishing a solid theoretical basis for direct, data and digital marketing strategies.

Access to such records can ensure enriching explorations or formulating insightful hypotheses about consumer behavior patterns among wholesalers. Whether it's managing inventory or studying transactional trends over time or spotting cancellation patterns - this dataset is apt for multiple forms of retail analysis

How to use the dataset

1. Sales Analysis:

Sales data forms the backbone of this dataset, and it allows users to delve into various aspects of sales performance. You can use the Quantity and UnitPrice fields to calculate metrics like revenue, and further combine it with InvoiceNo information to understand sales over individual transactions.

2. Product Analysis:

Each product in this dataset comes with its unique identifier (StockCode) and its name (Description). You could analyse which products are most popular based on Quantity sold or look at popularity per transaction by considering both Quantity and InvoiceNo.

3. Customer Segmentation:

If you associated specific business logic onto the transactions (such as calculating total amounts), then you could use standard machine learning methods or even RFM (Recency, Frequency, Monetary) segmentation techniques combining it with 'CustomerID' for your customer base to understand customer behavior better. Concatenating invoice numbers (which stand for separate transactions) per client will give insights about your clients as well.

4. Geographical Analysis:

The Country column enables analysts to study purchase patterns across different geographical locations.

Practical applications

Understand what products sell best where - It can help drive tailored marketing strategies. Anomalies detection – Identify unusual behaviors that might lead frau...