Apple's iOS continues to hold the largest share of the smartphone operating systems market in the United States, claiming more than **** of the market in 2024. Apple's share of the U.S. market has remained stable since 2018, when it accounted for around ** percent. This is reflected in all markets, with Apple's global share remaining stable year-on-year. Apple growing at home Under CEO Tim Cook, Apple has continued to follow a stunning growth trajectory. Apple became the first U.S. company with a market capitalization exceeding two trillion dollars, just two years on from becoming the first trillion-dollar company. The iPhone, responsible for much of the company’s growth, has cemented its status as the smartphone of choice for many Americans during recent quarters. Google's Android operating system is a close competitor in the U.S. OS market, accounting for around ** percent of the market as of **********. However, Apple commands a far wider lead in the U.S. smartphone manufacturer market, with the Android user base split between various vendors such as Samsung and Motorola. Apple’s popularity across markets Apple has seen success with the iPhone in developed markets across the globe. iPhones accounted for **** of the **** most-sold handsets in the United Kingdom as of ************, and four of the leading five in Germany. Yet, the high price of Apple devices puts Apple at a disadvantage outside of wealthier markets. In Africa, iOS accounted for around ** percent of the mobile OS market in *************, while Android dominated with an ** percent share.

Manufacturers’ market share of smartphone sales in the United States is led by Apple and Samsung, with a market share of ** percent and ** percent, respectively, as of the second quarter of 2024. Next to Apple and Samsung are Lenovo and HMD, with respective market shares of ** and one percent.  Global smartphone market While Apple continues to lead the U.S. smartphone market, it has traditionally lagged behind on the global scale. Samsung has been the leading smartphone vendor worldwide since 2012. However, Samsung’s lead in terms of market share has started to dwindle in recent years, meaning that Apple and other Chinese competitors, such as Xiaomi, vivo, and Huawei, have seen a boost in the smartphone industry. Apple’s traction on the global scale in 2020 comes from its move towards 5G-enabled smartphones, which have doubled sales one year, from 2020 to 2021, alone. Apple is currently the leading vendor in terms of global 5G smartphone shipments. The introduction of 5G throughout the world brings with it the possibility to upheave the smartphone market as we know it. Are U.S. consumers satisfied with Apple and Samsung phones? Apple and Samsung not only lead the smartphone market in the United States in terms of usage, but also in terms of customer satisfaction. The highest ranked smartphone models on the American customer satisfaction index are nearly all Samsung Galaxy and Apple iPhone models. Furthermore, it appears that U.S. smartphone users are unlikely to change their primarily used smartphone brand anytime soon.

Apple claimed a **** percent share of the market in the second quarter of 2024, an increase from the previous quarter. Apple's long time competitor, Samsung, ranked first with a market share of **** percent. Apple and Samsung continue to dominate the smartphone market Apple has been among the top-five smartphone vendors in the world since 2009. With the decline of former market leaders Nokia and RIM, Apple and Samsung were able to grow their presence in the market. As a result of political pressure, tariffs and restrictions imposed by the U.S, Chinese manufacturer Huawei has recently dropped off of the top five list in the smartphone market, while Xiaomi, Oppo, and Transsion have gained ground. Coronavirus (COVD-19) pandemic impact on iPhone sales While the long-term impact of the coronavirus (COVID-19) pandemic on sale is difficult to determine, the immediate impact was quickly visible. While large quarterly fluctuations are normal for Apple’s revenue cycle, one must look back to 2017 to find two consecutive quarters in which Apple generated less than ** billion U.S. dollars in revenue from the iPhone. A less strong performance in the first quarter of 2024, lead by the iPhone 16, gave Apple the ****** spot in terms of quarterly global unit shipments after Samsung, although strong sales in the fourth quarter of every year is a common occurrence with Apple products.

Apple is one of the most influential and recognisable brands in the world, responsible for the rise of the smartphone with the iPhone. Valued at over $2 trillion in 2021, it is also the most valuable...

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This statistic denotes the apple market share of the leading region in the global market. Europe was the leading region in the apple market and accounted for 26% of the global revenue in 2020-2024.

The apple market report also provides several other key information including:

CAGR of the market during the forecast period 2020-2024
Detailed information on factors that will drive apple market growth during the next five years
Precise estimation of the apple market size and its contribution to the parent market
Accurate predictions on upcoming trends and changes in consumer behavior
The growth of the apple market industry across APAC, Europe, MEA, North America, and South America
A thorough analysis of the market’s competitive landscape and detailed information on vendors
Comprehensive details of factors that will challenge the growth of apple market vendors

In 2024, the U.S. apple market decreased by -15% to $4.8B for the first time since 2020, thus ending a three-year rising trend. The market value increased at an average annual rate of +1.2% from 2012 to 2024; the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. Apple consumption peaked at $5.7B in 2023, and then reduced in the following year.

The Apple Market Report is Segmented by Geography (North America, Europe, Asia-Pacific, South America, Middle East, and Africa). The Study Includes Production Analysis (Volume), Consumption Analysis (Value and Volume), Export Analysis (Value and Volume), Import Analysis (Value and Volume), and Price Trend Analysis. The Market Forecasts are Provided in Terms of Value (USD) and Volume (Metric Tons).

The U.S. continued its dominance in the global apple trade. In 2014, the U.S. exported 889 thousand tons of apples totaling 1,086 million USD, 3% under the previous year. Its primary trading partner on the global apple market was Mexico, where it supplied 25% of its total apple exports in value terms, accounting for nearly all (96%) of Mexico',s total imports.

In July 2024, the Apple iOS ** operating system version had a share of nearly ** percent among all Apple tablet devices in the United States, with the iOS ** version occupying just over ** percent of the Apple tablet market in the United States.

The size of the US Smartphone Market was valued at USD 343.4 Million in 2024 and is projected to reach USD 381.12 Million by 2033, with an expected CAGR of 1.50% during the forecast period. The U.S. smartphone market is the largest and most competitive globally and characterized by very high demand for high mobile devices, cutting-edge technology, and rapid product cycles. The market has leaders such as Apple, Samsung, Google, and a host of emerging brands offering a range of different devices with various price points to appeal to both premium and budget-conscious consumers. Key drivers of growth in the smartphone market include technological improvements in smartphone processors, camera systems, 5G connectivity, and battery life. The trend of remote working, online learning, and increased digital entertainment among users during the COVID-19 pandemic has significantly contributed to an increase in the adoption of smartphones, especially from those who seek devices that support multitasking, streaming, and productivity. In addition, the increasing popularity of mobile gaming, augmented reality (AR), and mobile payments is driving demand for smartphones with specialized features. The rollout of 5G networks has also become a major catalyst, with consumers upgrading to 5G-capable smartphones to experience faster data speeds and improved connectivity. Recent developments include: September 2022: In September 2022, Apple introduced the iPhone 14 and iPhone 14 Plus, available in two sizes: 6.1 and 6.7 inches. These models boast a sleek design, notable camera improvements, and innovative safety features. Equipped with a robust camera system, including main and front True Depth cameras, as well as an Ultra-Wide camera for capturing unique perspectives, the iPhone 14 series delivers exceptional image and video quality. Additionally, the inclusion of the Photonic engine and an upgraded picture pipeline further enhances the overall photography experience., October 2022: In October 2022, Huawei unveiled the release of its newest antenna solutions designed for the next stage of 5G antenna development, which encompassed the Maxwell platform and the X2 antenna series. These cutting-edge technologies were aimed at improving antenna integration and setup capabilities, thereby enabling carriers to expedite the deployment of 5G networks.. Notable trends are: Ever-growing Demand for 5G-Compatible Smartphones and Technological Advancements are Driving the Market Growth.

The Americas are Apple’s largest regional market, bringing in net sales of ***** billion U.S. dollars in the first quarter of the company’s 2025 fiscal year. Europe and Greater China are two other major markets for Apple. U.S.: Apple’s biggest market The high revenue generated from the Americas is largely due to Apple’s strong performance in their home market, the United States. Apple has the largest market share among smartphone vendors in the U.S. by a large margin. Although international sales have a growing share of Apple’s total revenue, the U.S. still counts for around ** percent of Apple’s net sales. The U.S. also has the highest concentration of Apple stores, which is Apple’s own chain of retail stores that showcase and sell Apple’s various products including the iPhone, iPad, Apple Watch, among others. iPhone: Apple’s most profitable product The iPhone, initially released in 2007, became Apple’s most successful product: The share of iPhone sales consistently amount to more than ** percent of Apple’s overall share of sales. The early generations of iPhone revolutionized the mobile phone industry and popularized the use of smartphones. Now in the **** generation, the new iPhone ** Pro and ** Pro Max continue to contribute to the success of Apple’s signature product, helping push for year-on-year iPhone sales growth despite the economic recession we are experiencing.

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According to apple market statistics, Europe was identified as the largest consumer of apple. The apple market research report considers consumption patterns of several regions including APAC, Europe, MEA, North America, and South America to present a clear picture of the demand of the product globally during the forecast period 2020-2024.

The apple market report also provides several other key information including:

CAGR of the market during the forecast period 2020-2024
Detailed information on factors that will drive apple market growth during the next five years
Precise estimation of the apple market size and its contribution to the parent market
Accurate predictions on upcoming trends and changes in consumer behavior
The growth of the apple market industry across APAC, Europe, MEA, North America, and South America
A thorough analysis of the market’s competitive landscape and detailed information on vendors
Comprehensive details of factors that will challenge the growth of apple market vendors

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Factors such as the growing demand for superfoods will further boost the sales of apple during the forecast period 2020-2024.

The apple market report also provides several other key information including:

CAGR of the market during the forecast period 2020-2024
Detailed information on factors that will drive apple market growth during the next five years
Precise estimation of the apple market size and its contribution to the parent market
Accurate predictions on upcoming trends and changes in consumer behavior
The growth of the apple market industry across APAC, Europe, MEA, North America, and South America
A thorough analysis of the market’s competitive landscape and detailed information on vendors
Comprehensive details of factors that will challenge the growth of apple market vendors

United States Smartphone Market was valued at USD 68.64 billion in 2024 and is anticipated to grow USD 96.21 billion by 2030 with a CAGR of 5.85%

Pages	83
Market Size	2024: USD 68.64 Billion
Forecast Market Size	2030: USD 96.21 Billion
CAGR	2025-2030: 5.85%
Fastest Growing Segment	Online
Largest Market	South
Key Players	1. Apple Inc. 2. Samsung Electronics Co., Ltd. 3. Google LLC 4. Xiaomi Corporation 5. Motorola Mobility LLC 6. OnePlus Technology (Shenzhen) Co., Ltd. 7. TCL Technology Group Corporation 8. HMD Global Oy 9. Alcatel-Lucent S.A. 10. BLU Products LLC

• The industry was valued at US$ 7.8 Bn in 2022
• It is estimated to grow at a CAGR of 2.4% from 2023 to 2031 and reach US$ 9.6 Bn by the end of 2031

Apple Juice Market Snapshot

Attribute	Detail
Market Size in 2022	US$ 7.8 Bn
Market Forecast (Value) in 2031	US$ 9.6 Bn
Growth Rate (CAGR)	2.4%
Forecast Period	2023-2031
Historical Data Available for	2018-2022
Quantitative Units	US$ Bn for Value and Metric Tons for Volume
Market Analysis	It includes segment analysis as well as regional-level analysis. Furthermore, the qualitative analysis includes drivers, restraints, opportunities, key trends, Porter’s Five Forces Analysis, value chain analysis, and key trend analysis.
Competition Landscape	Market share analysis by company (2022) Company profiles section includes an overview, product portfolio, sales footprint, key subsidiaries or distributors, strategy and recent developments, and key financials
Format	Electronic (PDF) + Excel
Market Segmentation	Type Filtered Unfiltered Nature Organic Conventional End-use Commercial Household Others
Regions Covered	North America Latin America Western Europe Eastern Europe South Asia & Pacific East Asia Oceania Middle East & Africa
Countries Covered	U.S. Canada Mexico Brazil Chile Argentina Germany Italy France U.K. Spain BENELUX Nordic Russia Hungary Poland Balkan & Baltics India Thailand Indonesia Malaysia China Japan South Korea Australia New Zealand KSA
Companies Profiled	Del Monte Food, Inc. The Coca-Cola Company Tree Top Inc. Parle Agro Pvt. Ltd. PepsiCo, Inc. The Kraft Heinz Company Manzana Products Co. Eden Foods, Inc. Britvic Plc Solana Good Organics White House Company Others
Customization Scope	Available upon request
Pricing	Available upon request

Apple consumption in the United States dropped slightly to 3.8M tons in 2025, approximately reflecting the previous year. The revenue of the apple market in the United States dropped modestly to $4.5B in 2025, which is down by -4% against the previous year.

The North America Apple Seed Oil Market would witness market growth of 4.5% CAGR during the forecast period (2023-2030). In the year 2019, the North America market's volume surged to 29,678.22 tonnes, showcasing a growth of 4.2% (2019-2022). Apple seed oil's ability to nourish and hydrate the skin

In 2022, the U.S. concentrated apple juice market increased by X% to $X, rising for the second consecutive year after two years of decline. In general, consumption, however, continues to indicate a relatively flat trend pattern. Concentrated apple juice consumption peaked at $X in 2018; however, from 2019 to 2022, consumption failed to regain momentum.

As of September 2024, the Apple iOS 17 operating system version had a share of nearly ** percent among all mobile Apple devices in the United States, with the iOS 16 version occupying only nine percent of the Apple mobile market. Overall, this graph indicates that most iPhone users in the United States usually update their firmware version within one or two months of the release of a major iOS version.

Introduction

Apple TV Statistics: Apple TV+ is a streaming service from Apple that subscribers in the US and other countries can access. It started on November 1, 2019. The platform primarily offers movies and TV shows created by Apple, known as Apple Originals. Apple introduced the service during a big event in March 2019. At that event, stars like Jennifer Aniston, Oprah Winfrey, and Steven Spielberg joined Apple onstage to talk about their shows.

You can watch Apple TV+ on Apple’s website or by using the Apple TV app. This app is now available on most Apple products, and it also works on some smart TVs, gaming systems, and streaming devices from other brands. Apple TV+ now has over 45 million paying subscribers. We will look closer at Apple TV Statistics in this article.