Application Security Market is Segmented by Application Type (Web Application Security, and More), Component (Solutions, Services), Deployment Mode (Cloud, On-Premises), Organization Size (SMEs, Large Enterprises), Security Testing Type (SAST, DAST, and More), End-User Industry (BFSI, Healthcare, Retail and E-Commerce, and More), and Geography. The Market Forecasts are Provided in Terms of Value (USD).

Global Application Security Market size is set to expand from $ 37.14 Billion in 2023 to $ 124.18 Billion by 2032, with an anticipated CAGR of around 12.8% from 2024 to 2032.

The global application security market size was valued at around USD 10.97 billion in 2024 and is projected to grow at a CAGR of more than 17.5%, reaching USD 89.27 billion revenue by 2037. SAST segment is likely to hold 40% share by 2037, attributed to automation capabilities of SAST, allowing early and efficient vulnerability detection.

By 2034, the Application Security Market is expected to reach a valuation of USD 68.3 billion, expanding at a healthy CAGR of 15.2%.

Global Application Security Market has valued at USD 6.73 billion in 2023 and is anticipated to project robust growth in the forecast period with a CAGR of 15.28% through 2029.

In 2023, the global cloud application security market was valued at USD 14,811.93 million, with expectations to grow at a CAGR of 14.7% to USD 44,458.93 million by 2031.

Application Security Market touched USD 8.3 billion in 2022, and will grow at a CAGR of 16.5% during 2023-2030, reaching USD 28.1 billion till 2030.

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Application Security Market Size 2025-2029

The application security market size is forecast to increase by USD 21.9 billion, at a CAGR of 21.8% between 2024 and 2029.

The market is experiencing significant growth and transformation, driven by the increasing number of data leaks and the prevalence of shadow IT. With the digital landscape expanding at an unprecedented pace, organizations face mounting pressure to secure their applications against cyber threats. The growing reliance on cloud services and the adoption of Agile and DevOps methodologies have led to the emergence of shadow IT, introducing new vulnerabilities and complexities. Furthermore, the threat from open-source application security solutions poses a challenge as they may not be fully vetted or updated, leaving organizations exposed to potential risks. To effectively capitalize on market opportunities and navigate these challenges, companies must prioritize a proactive approach to application security, investing in advanced technologies such as continuous security testing, container security, and DevSecOps practices. By staying informed of these trends and addressing the unique challenges they present, organizations can protect their digital assets and maintain a competitive edge in the evolving application security landscape.

What will be the Size of the Application Security Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
Request Free SampleThe market continues to evolve, driven by the constant emergence of new threats and the need for advanced security solutions. Entities across various sectors are integrating multiple security measures to safeguard their digital assets. Security architecture is being fortified with data classification and access control mechanisms, ensuring that sensitive information remains protected. Vulnerability management is a critical component, with behavioral biometrics and threat modeling used to identify and mitigate risks. Encryption techniques, such as data encryption and homomorphic encryption, are essential for securing data at rest and in transit. Incident response and security analytics enable swift detection and resolution of security breaches. Single sign-on (SSO) and multi-factor authentication (MFA) enhance access control, while security auditing and risk management provide a comprehensive view of an organization's security posture. Cloud security is a significant concern, with entities implementing secure coding practices, network security, and patch management to protect their cloud infrastructure. Red teaming and penetration testing help uncover vulnerabilities and strengthen security defenses. Security testing, including code review and security awareness training, are crucial for maintaining a strong security culture. Data masking, differential privacy, and zero trust security are emerging trends, providing additional layers of protection for data. Threat intelligence and vulnerability assessment are essential for staying informed about the latest threats and vulnerabilities. The application security landscape is ever-changing, and entities must remain vigilant and adaptable to ensure the continuous protection of their digital assets.

How is this Application Security Industry segmented?

The application security industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. DeploymentOn-premisesCloudEnd-userWeb application security Mobile application securityWeb application securityComponentSolutionServiceGeographyNorth AmericaUSCanadaEuropeFranceGermanyItalyUKAPACChinaIndiaJapanSouth KoreaRest of World (ROW)

By Deployment Insights

The on-premises segment is estimated to witness significant growth during the forecast period.In the realm of application security, on-premises deployments continue to hold significance for businesses with stringent security requirements. These deployments enable organizations to maintain direct control over their security infrastructure and data, which is particularly beneficial for certain industries. The market caters to this need, offering a range of solutions designed for on-premises environments. These solutions encompass protective measures for both web and mobile applications, ensuring their security throughout their lifecycle. One of the key components of on-premises application security is the implementation of Web Application Firewalls (WAFs). WAFs act as a protective shield between applications and external threats, safeguarding against malicious attacks and unauthorized access attempts. Additionally, access control mechanisms are crucial for on-premises application security. These systems manage and

Application Security Market size was valued at USD 5.17 Billion in 2024 and is projected to reach USD 30.65 Billion by 2031, growing at a CAGR of 24.90% from 2024 to 2031.

Key Market Drivers: • Rising Security Breaches: Organizations are increasingly concerned about the number and severity of security breaches aimed at business applications. These violations can cause severe financial losses, reputational harm, and regulatory penalties. As attackers become more sophisticated, the requirement for strong application security solutions increases. • Focus on Secure Coding Practices: As firms prioritize DevSecOps approaches, there is a greater emphasis on secure coding practices throughout the software development process. This involves the adoption of application security technologies that integrate into development workflows and detect vulnerabilities early on. • Increased Cloud Adoption by SMEs: Small and Medium-sized Enterprises (SMEs) are increasingly adopting cloud-based solutions. Small and medium-sized enterprises, on the other hand, frequently lack the funds and skills to form their own security teams. Cloud-based application security solutions provide an affordable and controllable method for SMEs to improve their application security posture. • Growing Use of Mobile and Cloud Technologies: The rising use of mobile applications and cloud-based solutions has increased the attack surface for cybercriminals. These technologies provide new vulnerabilities that standard security solutions may not solve. Application security solutions tailored for mobile and cloud settings are in increasing demand.

Global Application Security market to reach $41.8B by 2029, growing at 26%, fueled by rising security breaches targeting business applications and increasing demand.

India application security market size reached USD 63.2 Million in ​2024​. Looking forward, IMARC Group expects the market to reach USD 250.0 Million by ​2033​, exhibiting a growth rate (CAGR) of 16.51% during ​2025-2033​. The rising organizations across the country prioritizing proactive measures to defend against cyber threats and secure their digital assets are primarily augmenting the market growth.

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for ​2025-2033​. Our report has categorized the market based on component, type, testing type, deployment mode, organization size, and industry vertical.

According to Cognitive Market Research, the global application security market size is USD 6.2 billion in 2024 and will expand at a compound annual growth rate (CAGR) of 16.1% from 2024 to 2031. Market Dynamics of Application Security Market

Key Drivers for Application Security Market

Growing Concerns about Safety- Due to the increasing frequency and complexity of cyber assaults, especially those aimed at application weaknesses, there is an increasing demand for strong application security. Application security has become an organization’s top priority to safeguard sensitive data from the widespread occurrence of attacks like SQL injection and cross-site scripting. The proliferation of cloud-based applications accelerates market growth due to the broad use of cloud computing.

Key Restraints for Application Security Market

One major obstacle is a shortage of qualified cybersecurity experts capable of establishing and maintaining application security protocols. There is a decline in the uptake and efficiency of application security solutions due to a lack of qualified candidates. Another factor that is expected to slow down the market is the costs associated with implementing strong application security solutions, which can add up quickly. Introduction of the Application Security Market

Application security is the practice of finding and addressing vulnerabilities in applications and then making them even more secure. Factors such as strict regulatory regulations necessitating strong security measures, the trend toward cloud-based solutions, and the proliferation of application-layer assaults are propelling the industry. Market participants in application security serve sectors where safe application operations are vital, such as healthcare, retail, and the financial sector. Additional factors driving market expansion include the increasing frequency of security breaches affecting business applications, the rising adoption of cloud-based and mobile technologies, and the stringent regulatory and compliance demands for application security. Moreover, the rising demand for application security solutions that are based on software as a service presents a substantial opportunity for application security market expansion.

Dynamic Application Security Testing Software Market size was valued at USD 3.04 Billion in 2023 and is projected to reach USD 7.17 Billion by 2030, growing at a CAGR of 18.74% during the forecast period 2024-2030.

Global Dynamic Application Security Testing Software Market Drivers

The market drivers for the Dynamic Application Security Testing Software Market can be influenced by various factors. These may include:

Growing Cybersecurity Risks: Strong security measures are now more important than ever due to the surge in cyber threats and attacks on web applications. DAST software guards against possible security breaches by assisting organizations in locating and fixing vulnerabilities.

Tight Regulatory Compliance: Organisations are required to establish robust security procedures, including routine application security testing, to comply with strict data protection and cybersecurity laws, such as the General Data Protection Regulation (GDPR) and other industry-specific compliance requirements.

Rapid Growth of Web Apps: As more business operations rely on web apps, there is a greater attack surface available to cybercriminals. To continuously scan and secure complicated online applications, DAST tools are necessary.

Shift Left in DevOps Practices: Early Security Measure Integration in the Software Development Lifecycle is Stressed by Adopting DevOps Practices. By helping developers to find and address security flaws early in the development process, DAST technologies contribute to the shift left philosophy.

Cloud Adoption: As businesses move their apps to the cloud, there is a greater demand than ever for cloud-native security solutions, such as DAST tools that work in cloud environments. Visibility into security flaws in apps hosted in the cloud is made possible by DAST technologies.

The Application Security Market size was valued at USD 8.98 billion in 2023 and is projected to reach USD 29.81 billion by 2032, exhibiting a CAGR of 18.7 % during the forecasts period. The market of application security targets products and processes created to secure from the construction to the utilization stages software applications against threats and risks. Some of the uses include risk analysis and risk control in software development activities, secure coding and shielding the application from potential intruders and hackers. Web, mobile and any APIs and cloud based application across different business domains including financial, healthcare and eCommerce. Modern trends include the DevSecOps practices of CSfS and IA, AI and ML for real-time threats, and use of containers and serverless styles that affect security. This marketplace is fuelled by escalating cyber threats, need to hire for compliance purposes as well as the rise of digital applications in a globalised world. Recent developments include: In November 2023, Require Security Inc., a cybersecurity company, launched Falcon, Runtime Application Security Protection application. For companies that depend on open-source libraries, the solution offers the highest level of security, protecting them against potential threats and vulnerabilities. , In October 2023, Checkmarx Ltd., a cloud-based application security provider announced its Checkmarx Technology Partner program, to provide businesses quick access to various technology partner features that let them expand the AppSec platform. With the launch of its Checkmarx Technology Partner program, the business made it simple for enterprises to add various technology partner capabilities to the AppSec platform. , In July 2023, New Relic, Inc., a web tracking and analytics company, launched the Interactive Application Security Testing (IAST). In addition to offering guided remediation and advanced detection accuracy, Relic IAST also facilitates visibility and context to security findings. .

The Security Testing Market report segments the industry into Deployment (On Premise, Cloud, Hybrid), Type (Network Security Testing, Application Security Testing), Testing Tool (Web Application Testing Tool, and more), End User Industry (Government, BFSI, Healthcare, and more), and Geography (North America, Europe, and more).

Global Application Security Market was valued at USD 32.27 Billion in 2023 and is expected to reach USD 59.40 Billion by 2029 with a CAGR of 10.54% during the forecast period.

The Dynamic Application Security Testing Market report segments the industry into Application Type (Web, Mobile), Deployment Mode (Cloud, On-premises), End-User Vertical (IT & Telecom, Banking, Financial Services, and Insurance, Oil, Gas and Energy, Government and Defense, Retail & e-commerce, Manufacturing), Organization Size (SMEs, Large Enterprises), and Geography (North America, Europe, Asia Pacific, Rest of World).

Introduction

The Global Application Security Market is projected to grow significantly, reaching USD 68.3 billion by 2034, up from USD 16.6 billion in 2024, with a compound annual growth rate (CAGR) of 15.2%. As cyber threats evolve, businesses are increasingly investing in application security solutions to protect sensitive data and maintain trust with customers. In 2024, North America holds a dominant position in the market, capturing over 42% of the share, generating USD 6.97 billion in revenue. This growth is driven by the rising need for secure software solutions amidst growing cybersecurity risks.

The Application Security market is experiencing robust growth, projected to reach $10.95 billion in 2025 and exhibiting a Compound Annual Growth Rate (CAGR) of 23.11%. This expansion is driven by the increasing sophistication and frequency of cyberattacks targeting web and mobile applications, coupled with stringent regulatory compliance mandates like GDPR and CCPA. The rise of cloud-native applications and the adoption of DevOps methodologies further fuel market demand, as organizations seek integrated security solutions throughout the software development lifecycle (SDLC). Key market segments include on-premises and cloud deployment models, catering to diverse organizational needs and infrastructure preferences. The end-user segment is broadly categorized into web and mobile application security, reflecting the ubiquitous nature of applications across various platforms. North America currently holds a significant market share, driven by early adoption of advanced security technologies and a strong regulatory landscape. However, the Asia-Pacific region is poised for substantial growth, fueled by rapid digital transformation and increasing internet penetration. Competition in the Application Security market is intense, with established players like Broadcom, IBM, and Synopsys competing against agile startups and specialized vendors. The market is characterized by a diverse range of offerings, including Static Application Security Testing (SAST), Dynamic Application Security Testing (DAST), Interactive Application Security Testing (IAST), and Runtime Application Self-Protection (RASP) solutions. Companies are focusing on strategic partnerships, acquisitions, and product innovation to gain a competitive edge. The increasing complexity of modern applications, the evolving threat landscape, and the need for seamless integration with existing security infrastructure represent key challenges and opportunities for market participants. The continuous emergence of new vulnerabilities and attack vectors necessitates ongoing investment in research and development, demanding proactive security measures from businesses of all sizes.

India Application Security Market Size, Share, Growth, Trend & Application Security Market Analysis 2028, By Testing Type, By Component, By Organization Size, By Deployment Mode, By Industry Vertical, By Company and By Geography, Forecast & Opportunities,