As of the third quarter of 2024, the majority of Reddit users were male, accounting for 59.8 percent of its audience base. Overall, women accounted for roughly 39.1 percent of the website users. Additionally, most of Reddit's desktop users were based in the United States.

As of June 2024, 28 percent of male respondents in the United States stated that they used Reddit, compared to 20 percent of their female counterpart. Reddit is a social networking and online forum company. The platform is organized in thematic groups, also called subreddits.

In the six months ending March 2024, the United States accounted for 48.46 percent of traffic to the online forum Reddit.com. The United Kingdom was ranked second, accounting for 7.16 percent of web visits to the social media platform. Reddit in the United States In August 2023, Reddit accounted for slightly over 1.6 percent of social media website traffic in the United States. Founded in 2005, Reddit is a discussion website which enables users to aggregate news by posting links and let other users vote and comment on them. There are thousands of subforums, called subreddits, on a wide range of topics available. One of the most popular subreddits is the AMA (“Ask Me Anything”), where celebrities, public figures or people in unique positions post threads that allow other Reddit users to ask them anything. In 2022, Nicolas Cage's AMA post generated over 238.5 thousand upvotes, making it the most popular AMA of the year. Reddit users in the United States Reddit use in the United States is more prevalent among younger online audiences. During a February 2021 survey, it was found that 36 percent of internet users aged 18 to 29 years and 22 percent of users aged 30 to 49 years used Reddit. However, the reach of the social platform strongly declines with age. Also, whilst around a 23 of male adults in the U.S. access Reddit, only 12 percent of women do the same.

As of 2020, 91 percent of female and 77 percent of male respondents used WhatsApp, making it the most used social media platform in Finland. Similarly, other commonly used platforms, such as Facebook and YouTube, were more popular among women than men. On the contrary, Twitter and Reddit had more male than female users in Finland.

According to a 2024 survey, around ** percent of leading social media platform users in Brazil were women and ** percent were men. Among these networks, Reddit and Twitch had the largest proportion of male users, with men making up ** percent and ** percent of the audience of each platform, respectively. Conversely, around ** percent of Pinterest users in Brazil were women. Meanwhile, platforms like Twitch and Tumblr in Brazil had the largest shares of Generation Z users when compared to other mainstream platforms in the country.

As of February 2025, one in five global Snapchat users were men between the ages of 18 and 24 years, whilst women of the same age made up 17.2 percent of all users, making this age group the photo app's main target market. Additionally, almost 20 percent of users were between the ages of 13 and 17 years. Overall, people over 35 years are substantially less likely to use Snapchat. Snapchat’s global users Snapchat has experienced significant increases in global audience size in recent years. In 2022, Snapchat had over *** million users, an increase of over *** percent when compared with the number of users in 2018. By 2027, it is estimated that *** million people will be using the app. As of January 2024, India was home to almost *** million Snapchat users, whilst the United States and Pakistan had *** million and ** million users, respectively. Snapchat+ subscription Snapchat released a paid version of the service in June 2022, offering pre-release and experimental features to those willing to pay **** U.S. dollars per month. As of the fourth quarter of 2023, around ***** million users were subscribing to Snapchat+. Snapchat is not the only social platform to have introduced a subscription option. Meta Verified, X/Twitter Blue, and Reddit also present advantages to users in exchange for a monthly charge.