With over 470 million dogs kept as pets worldwide, dogs came out on top as the leading type of pet in 2018. Within the same year, there were roughly 370 million pet cats in the world.
Pets in the European Union
While dogs were globally speaking the most common type of pet, cats were more common in the European Union in 2018. Roughly 75 million people within this region had a pet cat in 2018, compared to the 65 million pet dogs. That year, Germany had about nine and a half million pet dogs, making it the country with the highest number within the European Union. Other top dog-loving countries included the United Kingdom, Poland, and France.
Other pets in Germany
Besides cats and dogs, Germans had many other household pets in 2018. About five and a half million small pets, such as hamsters and rabbits, were kept by Germans that year. Additionally, about two million households in Germany owned an aquarium and roughly one and a half million households owned a garden pond.
Are cats winning the battle against dogs? If dogs are man’s best friend, it seems that the small feline has a big space in French people’s households. In 2022, a third of households owned a cat in France, whereas 20 percent of them declared owning a pet dog.
This is a cat’s world
Similarly, there were more cat owners in Belgium, in Denmark and Germany, than dog owners. Although this may be true, in Spain and the United Kingdom, people were more frequently dog owners than cat owners. Nonetheless, in the U.K the number of pet cats was on the rise, there were 12 million cats registered in 2021-2022.
Cat-ching!
In the United Kingdom, the lifetime cost of keeping a cat was 12,000 British pounds, which was slightly higher than the cost of keeping a dog. On the opposite side, in the United States, annual expenses for cats were lower than expenses for dogs. Pet owners are keen to celebrate with their animals as a significant share makes the effort to purchase gifts for them on special occasions.
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The global pet insurance market size is projected to grow from USD 7.3 billion in 2023 to USD 20.7 billion by 2032, at a compound annual growth rate (CAGR) of 12.2%. This robust growth is driven by increasing pet ownership and rising awareness of pet health and wellness. The market is expected to witness significant growth owing to the trend of humanization of pets, where pet owners are increasingly treating pets as family members, thus willing to spend more on their healthcare and well-being.
A major growth factor for the pet insurance market is the increasing awareness among pet owners about the rising costs of veterinary services. As medical advancements in veterinary care continue to develop, the treatment options for pets have also become more advanced and, consequently, more expensive. This has spurred the demand for pet insurance policies that can mitigate the financial burden of unforeseen medical expenses. Moreover, the increasing number of companion animals around the world and the growing expenditure on their healthcare are further propelling the market growth. In countries like the United States and Canada, there is a notable rise in the adoption of pet insurance to safeguard against high veterinary costs.
The humanization of pets is another significant driver contributing to the market's expansion. Pet owners are increasingly viewing their pets as integral family members and are willing to invest in their health and well-being. This trend is particularly evident in developed regions such as North America and Europe, where disposable incomes are higher and the willingness to spend on pet healthcare is more pronounced. Beyond just treating illnesses, pet insurance policies now cover preventative care, which further drives the market as owners seek comprehensive health plans for their pets.
Technological advancements in the pet insurance industry are also playing a crucial role in market growth. The integration of digital platforms for managing insurance policies, claims, and providing telemedicine services is making it easier for pet owners to access and manage their insurance plans. The rise of mobile apps and online portals allows for more efficient and user-friendly services, encouraging more pet owners to adopt insurance policies. These digital tools also facilitate better customer engagement and personalized service, enhancing overall customer satisfaction and loyalty.
Pet cat Insurance is becoming increasingly popular as more cat owners recognize the importance of safeguarding their feline companions against unexpected medical expenses. Cats, while generally requiring less medical attention than dogs, are still susceptible to a variety of health issues that can arise suddenly. Insurance policies tailored specifically for cats often cover a range of medical treatments, including emergency care and chronic conditions, providing peace of mind to pet owners. As urban living continues to rise, with more people choosing cats as their preferred pets, the demand for cat-specific insurance policies is expected to grow. This trend is particularly noticeable in metropolitan areas where veterinary costs can be significantly higher.
Regionally, North America holds the largest share of the pet insurance market, driven by high pet ownership rates and a strong focus on pet health and wellness. Europe follows closely, with countries such as the UK, Sweden, and Germany showing significant adoption rates. The Asia Pacific region is emerging as a lucrative market, with growing awareness and increasing pet adoption rates in countries like China, Japan, and Australia. These regions are expected to witness substantial market growth due to rising disposable incomes and changing attitudes towards pet care.
The pet insurance market is segmented into various policy types, including Accident & Illness, Accident Only, and Others. The Accident & Illness segment is anticipated to hold the largest market share due to its comprehensive coverage, which includes a wide range of medical issues from minor injuries to serious illnesses. This type of policy is highly preferred by pet owners seeking extensive health coverage for their pets. The extensive coverage provided by these policies ensures that pet owners are protected against unexpected high veterinary costs, makin
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The global pet kennels market size was valued at approximately USD 2.8 billion in 2023 and is anticipated to reach USD 5.0 billion by 2032, growing at a CAGR of 6.5% during the forecast period. This impressive growth is largely driven by the rising trend of pet ownership across the globe, which is leading to an increased demand for pet care products and services. The surge in pet adoptions, particularly in urban areas, and the growing awareness about pet health and well-being are substantial growth factors for this market. Moreover, the expansion of e-commerce platforms and the convenience they provide for purchasing pet-related products are also contributing significantly to market growth.
One of the primary growth factors for the pet kennels market is the increasing humanization of pets, which has led to a higher expenditure on premium pet care products. Pet owners are now treating their pets as family members, resulting in a willingness to invest more in high-quality, comfortable, and aesthetically pleasing kennels. This shift in consumer behavior is encouraging manufacturers to innovate and design kennels that meet the varied needs of different pet types, driving demand further. Additionally, the growing emphasis on pet safety and comfort has propelled the demand for durable and well-constructed kennels, which are seen as essential products for pet owners who travel or have outdoor pets.
Another significant growth driver is the rising number of pet-friendly policies in urban housing and public spaces, which has increased the feasibility and attractiveness of pet ownership. Many cities are adopting regulations that support pet-friendly living environments, thereby enhancing the demand for pet kennels that can be used in both indoor and outdoor settings. This trend is particularly pronounced in North America and Europe, where the pet ownership culture is deeply entrenched. Furthermore, the increasing number of dual-income households with less time for active pet supervision is prompting more purchases of kennels that offer safety and containment, spurring market growth.
The technological advancements in materials used for kennel manufacturing are also bolstering market growth. Manufacturers are using lightweight, weather-resistant, and environment-friendly materials to construct kennels, making them more appealing to eco-conscious consumers. Innovations such as modular designs and collapsible structures are gaining popularity, offering convenience and versatility to pet owners. As a result, there is a notable shift towards products that not only offer functionality but also blend seamlessly with modern home aesthetics, boosting the market further.
In the evolving landscape of pet care, the concept of a Cat And Dog Pet Cage is gaining traction among pet owners. These cages are designed to provide a safe and comfortable environment for both cats and dogs, accommodating their unique needs. With urban living spaces becoming more compact, these cages offer a practical solution for pet owners who need to manage space efficiently while ensuring their pets' well-being. The versatility of these cages allows them to be used both indoors and outdoors, offering flexibility for pet owners who travel or have limited space. As more households embrace multi-pet ownership, the demand for such innovative solutions is expected to rise, contributing to the growth of the pet kennels market.
In the realm of product types, plastic kennels are gaining traction due to their lightweight nature and ease of cleaning, making them highly preferred by modern pet owners. These kennels are particularly popular for small to medium-sized pets and are often used indoors or for traveling. The affordability of plastic kennels further enhances their appeal, especially among first-time pet owners or those on a budget. However, the market for plastic kennels is also evolving, as manufacturers are using more durable and weather-resistant plastics, thereby improving the longevity and appeal of these products.
Metal kennels, on the other hand, are generally favored for their robustness and security, often used in outdoor settings or for larger pets that require containment. These kennels are designed to withstand various weather conditions, making them ideal for use in backyards or other outdoor environments. Recent innovations in metal kennels include rust-resistant coatings and modular designs, which increase their durability and fl
This statistic shows the average share of pet ownership worldwide as of 2023, by pet type. Across all surveyed countries, dogs and cats are the most popular pet type around the world.
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Over the five years to 2024, increases in both competition and public disapproval have threatened the Dog and Pet Breeders industry. This industry includes various operations, from small independent home breeders to large USDA-certified breeding facilities. However, the industry also comprises unlicensed puppy mills, often using inhumane practices to reduce costs and maximize profit. Recent attention to these operations has hurt the overall industry's reputation. In 2017, the "Adopt, Don't Shop" campaign emphasized the ethical benefits of getting pets from shelters and adoption groups rather than pet stores. This campaign has led many pet stores to no longer work with breeders and instead host adoption events with local shelters. Through the end of 2024, industry revenue is expected to grow at an annualized rate of 2.6% to $3.1 billion, including an estimated 0.9% decline in 2024. The breeding industry's trajectory has been mixed with challenges. Stringent regulations like those mandated by the Animal Welfare Act have kept most breeders operating on a small scale, with only a tiny fraction exceeding the threshold for requiring USDA licensing. The public's growing scrutiny of puppy mills and other inhumane conditions has pressured breeders to maintain higher quality standards. Some medium-sized breeders will likely seek USDA certification to improve their reputation and gain legitimacy. Higher standards and requirements will enable these breeders to increase their profits. Heightening veterinary services and pet essentials costs will likely strain household budgets, leading to more careful spending on pet purchases. Demographic trends suggest older populations might shy away from new pets, while younger generations lean towards pet adoption, driven by ethical considerations. Legislative pressures and higher public awareness are expected to push the industry towards more stringent welfare standards. While adoption campaigns and regulatory constraints present formidable challenges, purebred breeders may still find sustained demand from consumers looking for specific traits and appearance. Through the end of 2029, industry revenue is projected to fall at an annualized rate of 0.4% to $3.0 billion.
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The global pet food market for dogs and cats was valued at approximately USD 38.1 billion in 2023 and is expected to reach USD 65.3 billion by 2032, growing at a Compound Annual Growth Rate (CAGR) of 6.3% over the forecast period. This significant market size expansion is driven by increasing pet ownership, rising disposable incomes, and a growing awareness of pet health and nutrition.
One of the primary growth factors in the pet food market for dogs and cats is the increasing humanization of pets. As pets are increasingly regarded as family members, their owners are more willing to invest in high-quality, nutritious food that supports their health and longevity. This shift in perception has led to a surge in demand for premium pet food products, which often come with higher price tags but offer better nutritional value, taste, and variety. Additionally, this trend has spurred innovation in pet food formulations, including the inclusion of superfoods, organic ingredients, and supplements.
The rise in disposable incomes, particularly in emerging markets, is another crucial factor contributing to the growth of the pet food market for dogs and cats. As more households attain middle-class status, they have greater financial flexibility to spend on their pets. This increase in purchasing power has also fueled the trend of premiumization within the pet food sector, as pet owners in these regions seek high-quality products that reflect their improved economic status. Consequently, manufacturers are expanding their product lines to cater to this growing segment of affluent pet owners.
Furthermore, the growing awareness of pet health and nutrition is driving demand for specialized and functional pet food products. Pet owners are becoming more educated about the specific dietary needs of their pets and are seeking out products that address particular health concerns, such as weight management, dental health, and digestive issues. This has led to the development of veterinary diets and other specialized pet food formulations, which cater to pets with specific medical conditions or dietary requirements. Additionally, the increasing prevalence of pet food recalls has heightened consumer concern about food safety and quality, prompting a shift towards reputable brands with transparent sourcing and production practices.
From a regional perspective, North America and Europe are currently the largest markets for pet food for dogs and cats, owing to high pet ownership rates and strong consumer demand for premium products. However, the Asia Pacific region is expected to witness the fastest growth during the forecast period, driven by rising disposable incomes, urbanization, and increasing pet ownership. Latin America and the Middle East & Africa are also emerging as significant markets, as pet ownership becomes more common and economic conditions improve.
The pet food market for dogs and cats can be segmented by product type into dry food, wet food, treats and snacks, veterinary diets, and others. Dry food remains the most popular segment, accounting for the largest share of the market. This popularity is largely due to its convenience, affordability, and longer shelf life compared to other types of pet food. Dry food is easy to store and measure, making it a practical choice for busy pet owners. Additionally, the crunchiness of dry food helps in maintaining dental health by reducing plaque and tartar buildup in pets.
Wet food, on the other hand, is favored for its palatability and high moisture content, which is particularly beneficial for pets that do not drink enough water. Wet food often contains higher levels of protein and fat, making it an excellent choice for pets with specific dietary needs or those that require a more flavorful diet. The premiumization trend has also influenced the wet food segment, with many brands offering gourmet options and organic formulations to cater to discerning pet owners.
Treats and snacks represent a rapidly growing segment, driven by the increasing tendency of pet owners to indulge their pets. This segment includes a wide range of products, from dental chews and training treats to gourmet biscuits and jerky. Treats and snacks serve various purposes, including reinforcing positive behavior, providing entertainment, and promoting dental health. The demand for natural and healthy treats is particularly strong, as pet owners seek products that are free from artificial additives and preservatives.
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According to Cognitive Market Research, Veterinary Equipment Market Size will be USD XX Milion in 2024 and is set to achieve a market size of USD XX Million by the end of 2033 growing at a CAGR of XX% from 2025 to 2033.
North America held largest share of XX% in the year 2024
Europe held share of XX% in the year 2024
Asia-Pacific held significant share of XX% in the year 2024
South America held significant share of XX% in the year 2024
Middle East and Africa held significant share of XX% in the year 2024
Market Dynamics of Veterinary Equipment Market
Key Drivers of Veterinary Equipment Market
Rising pet ownership driving the veterinary equipment market
The number of veterinary clinics and diagnostic service providers has grown with the growth in pet ownership, particularly in urban regions Due to increase in competition, pet owners are now able to receive more services at a reduced price The importance of regular veterinary check-ups and diagnostics is being understood by pet owners because of increased awareness The growth of pet ownership is expected to keep fueling the demand for veterinary equipment The veterinary equipment sector is projected to grow steadily provided that pet owners continue to give importance to the health and well-being of their pet companions Telemedicine and telehealth services are also being incorporated into the global veterinary equipment and supplies market These offer remote consultations and tests, making it even easier for pet owners to access health services for their pets Rising pet ownership trends are one of the primary drivers driving the global veterinary equipment and supplies market's enormous surge. With the increasing pet ownership trend globally, there has never been a greater demand for quality veterinary care equipment and diagnostic services Pet ownership has skyrocketed across the globe in recent years For instance, in September 2022, as per the figures published by the Canadian Animal Health Institute (CAHI), the projected number of dog or cat owners in Canadian homes in 2022 was more than 60% The numbers indicated that by 2022, 7.9 million more dogs and 8.5 million more cats in total would exist More cats and dogs are being adopted, and the tastes of the people are expanding to incorporate exotic pets, birds, and even reptiles.
Restraints of Veterinary Equipment Market
Exorbitant cost of sophisticated veterinary devices is restraining the veterinary equipment market
The steep price tag on the purchase and upkeep of high-tech veterinary machinery is a strong limitation on the global market Veterinary clinics, particularly small practices or those located in developing areas, can experience budget limitations that prevent them from investing in newer technologies This can lead to a sluggish uptake of new machinery, slowing the growth of the market Producers and suppliers must reconcile the creation of sophisticated technologies with measures to respond to affordability issues, including providing financing or developing affordable alternatives. For instance Veterinary Ultrasound Machines: High-end ultrasound machines for veterinary applications may cost in excess of $30,000 The high-end units with numerous features like Doppler functionality may cost as much as $75,000 This expense may greatly restrict access to these diagnostic devices for small veterinary clinics Moreover, equipment for endoscopy: The price of a good veterinary endoscope, which can be used for minimally invasive procedures, can be anywhere from $20,000 to $100,000 Specialized veterinary endoscopes, particularly for small animals, might fall at the higher end of this bracket, and hence be a difficult investment for most practices to make.
Introduction to Veterinary Equipment Market
Veterinary equipment and supplies are used in operations as well as the monitoring and treatment of animal ailments The major growth drivers for the global market include increased companion animal population, rising demand for pet insurance, rising animal health spending, and a growing number of diseases in animals Additionally, increased demand for pet insurance to help reduce out-of-pocket costs for critical medical conditions such as accidental injuries is anticipated to propel market growth Livestock insurance is provided in nations such as India, Malaysia, and Vietnam to help pay for different...
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According to cognitive market research, the pet snacks and treats market size will be USD XX billion in 2023 and is projected to grow at a CAGR of XX % from 2024 – 2031.
The global Pet Snacks And Treats market will expand significantly by 11.8% CAGR between 2024 and 2031.
The Dog type segment accounts for the largest market share and is estimated to grow at a CAGR of 5.3% during the forecast period.
The eatable segment led the market with a revenue share of 67.41% in 2023 and The chewable segment is expected to grow at the fastest CAGR of 13.5% over the forecast period.
The Conventional category currently has the largest market share and The Organic category is the fastest-growing subsegment.
The hypermarket and supermarket segments are the market's largest contributor and the Online channel is anticipated to grow at the fastest CAGR of 13.1% over the forecast period.
North America dominated the pet snacks and treats market with a revenue share of over 52.52% in 2023, whereas The fastest growth will be registered in the Asia Pacific nations, especially in countries like China, Australia, and Japan.
Market Dynamics of the Pet Snacks and Treats
Key Drivers of the Pet Snacks and Treats Market
Rapid urbanization and the adoption of pets lead to a boost in the demand for pet snacks and treats
Most urban couples around the world acquire small mammals as pets. Unlike previous generations, millennials are more open to novel and advanced products. They are willing to pay more money to get high-quality products for their dogs, and all of these factors are projected to generate significant market expansion in the approaching years. Pet adoption is the most common way to get a new pet. Adoption is always a better alternative than buying a puppy from a pet store or selecting a kitten from a litter. Adopting dogs reduces stress and increases savings. In 2019, the American Pet Products Association reported that approximately 4.1 million animals were adopted from shelters. (2 million dogs, 2.1 million cats). Furthermore, it is estimated that 78 million dogs and 85.8 million cats were owned in the United States between 2015 and 2016. A dog and a cat can be found in around 44% and 35% of all American households. According to the APPA, 23% of dogs and 31% of cats come from animal shelters or humane societies, while 34% and 23% come from breeders. KHS reported that 6,103 animals were adopted in 2020. 193 animals were reunited with their owners, while another 2,648 animals were donated to KHS rescue affiliates. Urban pet owners have access to a greater range of pet food items, which is likely to influence their purchasing patterns towards more diverse and specialized products. Pet ownership trends are shifting as an increasing number of individuals choose to live in cities. With limited space and stressful lifestyles, urban pet owners seek convenience and variety in pet food choices. According to Pet Data, in 2018, the adoption rate for dogs in China was 11.8%, while the adoption rate for cats was 19.8%. Since the beginning of China's animal welfare movement, Pet Form, an organization that teaches and trains stray cats and dogs before releasing them to shelters, has helped over 10,000 rescued cats and dogs find homes. The consumer trend toward pet adoption has boosted pet food premiumization, which is expected to grow the pet food products market throughout the forecast period.
Proliferation of E-Commerce is also a driving force for the pet snacks and treats Market
Pet food has become one of the fastest-growing internet categories worldwide, next to infant and baby nutrition. Pet e-shops have a high growth potential and may soon become the second-largest distribution channel after conventional retail locations. Mars Petcare, one of China's largest pet food manufacturers, has collaborated with e-commerce platforms includin000000g Tmall, JD, and Amazon. It also plans to invest more money into internet platforms and expedite its research on pet owners' purchasing and preferences. The pet boom has resulted in the development of pet companies in developing nations such as India. BarkNBond, for example, is an app that helps people find everything they need for their pets, from veterinary clinics to pet-friendly eateries. The growing number of Android phone users and internet users, as well as advancements in e-commerce marketing tactics, are driving up...
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The American love of pets is legendary, so it won’t come as a surprise to anybody that Americans spend more on their pets than the citizens of any other country in the world. The numbers also suggest a warning: pet ownership comes with great responsibility and can involve a considerable financial cost. How much money do Americans spend on their furry friends each year? We crunched the numbers, and here’s what we found.
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Households now consider pets as an integral part of the family more than ever. In recent years, a record-high pet ownership rate and shifting attitudes have boosted spending on pet care services, including transportation. The broader pet care sector has flourished as pet owners sought the best for their pets. The industry's growth trajectory was disrupted by the COVID-19 pandemic, as work-from-home settings and travel restrictions left more pet owners at home than ever before, leading revenue to sink for the first time in a decade. Yet an unprecedented spike in pet ownership during the pandemic has shifted the industry's landscape, with demand for pet transportation services outpacing supply post-COVID. Pet owners' steep spending on pets has led industry-wide revenue to expand at a CAGR of 0.7% over the past five years, totaling an estimated $2.2 billion, including an expected 0.9% increase in 2024. One in five households adopted a new pet between March 2020 and July 2021, according to the American Pet Products Association. The pet ownership spike hasn't been met by an increase in pet professionals, creating an environment where demand far exceeds supply. Pet professionals have risen rates for pet owners, many of whom have eagerly planned vacations or returned to the office, allowing profit to recover from the pandemic. Pet owners have continued to book transportation services for their pets even as inflation has tightened their wallets elsewhere. Trends in pet ownership and spending aren't anticipated to subside moving forward. Rising disposable incomes will drive growth as pet owners will take more vacations and require pet transportation services. Still, most pet owners have become dependent on pet professionals, potentially building the industry's resiliency to a downturn. In all, revenue will grow at a CAGR of 1.8% to an estimated $2.4 billion over the next five years.
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The global market size for pet milk for dogs and cats was valued at USD 1.2 billion in 2023 and is projected to reach USD 2.5 billion by 2032, growing at a compound annual growth rate (CAGR) of 8.5% during the forecast period. This substantial growth is being driven by a combination of increasing pet ownership, rising awareness of pet health, and the growing trend of humanizing pets. As more people treat their pets as family members, the demand for high-quality, nutritious products such as pet milk has surged.
One of the primary growth factors driving the pet milk market is the increasing awareness among pet owners about the nutritional needs of their pets. Many pet owners are becoming more conscious of the dietary requirements of their dogs and cats, seeking out products that provide balanced nutrition. Pet milk, enriched with essential vitamins and minerals, serves as an excellent supplement, especially for young and senior pets. The growing emphasis on pet wellness and preventative healthcare is further fueling the demand for such specialized products.
Another significant driver is the rising disposable incomes and changing lifestyles, particularly in urban areas. With more disposable income, pet owners are willing to spend more on premium pet care products. Urbanization and busy lifestyles have also led to an increase in single-person households and nuclear families, where pets often serve as companions. This has led to a higher expenditure on pet nutrition, including specialized products like pet milk, which is perceived to offer better health benefits compared to traditional pet food.
The market is also benefiting from advancements in pet food technology and product innovation. Manufacturers are continuously researching and developing new formulations to cater to the specific needs of different pet categories, such as puppies, kittens, adult, and senior pets. These innovations are not only focused on improving the nutritional value but also on enhancing the palatability and digestibility of pet milk. This focus on R&D results in more diverse and appealing product offerings, attracting a broader consumer base.
Regionally, North America and Europe are the largest markets for pet milk, driven by high pet ownership rates and greater awareness of pet nutrition. However, the Asia Pacific region is expected to witness the highest growth rate during the forecast period. This growth is attributed to increasing disposable incomes, growing urbanization, and a rising trend of pet adoption. Countries like China and India are seeing a surge in the pet population, which is driving the demand for high-quality pet food products, including pet milk.
The pet milk market is segmented into two main product types: liquid and powder. Liquid pet milk is highly popular due to its convenience and ease of use. Pet owners appreciate the ready-to-use nature of liquid milk, which can be easily poured into a bowl or mixed with other pet foods. Liquid pet milk is often fortified with essential nutrients, making it a suitable supplement for pets of all ages. The convenience factor plays a significant role in its widespread adoption, especially among busy pet owners who prefer quick and easy feeding options.
Powdered pet milk, on the other hand, offers advantages in terms of storage and shelf life. It is easy to store and has a longer shelf life compared to liquid milk, making it a cost-effective option for many pet owners. Powdered milk can be reconstituted with water as needed, providing flexibility in serving sizes. This form of pet milk is particularly popular in regions where climatic conditions may affect the storage of liquid milk, ensuring that pets receive consistent nutrition without the risk of spoilage.
Both liquid and powdered pet milk serve different consumer preferences and needs. While liquid milk caters to those looking for immediate convenience, powdered milk appeals to those who prioritize long-term storage and cost-efficiency. The market sees a balanced demand for both types, with pet owners choosing based on their specific requirements and lifestyle. This diverse product offering ensures that the needs of a wide range of pet owners are met, contributing to the overall growth of the market.
Furthermore, product innovation within these categories is driving market expansion. Manufacturers are investing in R&D to develop formulations that cater to specific dietary needs, such as lactose-free options for pets with lactose
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Pet Noise Anxiety Drugs Market size was valued at USD 219.93 Million in 2023 and is projected to reach USD 422.77 Million by 2031, growing at a CAGR of 8.48% from 2024 to 2031.Global Pet Noise Anxiety Drugs Market OverviewNoise phobias are the most common behavioural issue in pets (dogs, cats and horses), with research indicating that between a quarter and half of the companion dog population is afflicted. Fireworks are the most commonly used trigger, followed by thunder and gunfire. Loud sounds can be traumatic for pets (dogs, cats, and horses), and recovery from a single occurrence might take weeks or months. In addition to New Year's Eve fireworks, fireworks may be used during other festivals and can damage animals all year. Gunshots or bird scare cannons, which are used to keep birds away from crops, are popular locally. Thunderstorms can occur suddenly and often during certain seasons, and modelling predicts that violent thunderstorms will become more common as a result of climate change. Thus, loud noises represent a considerable welfare concern to the pet population (dogs, cats, and horses). Noise phobias are the most prevalent behavioral issue in pets (dogs, cats, and horses).Noise phobias frequently appear early, with the majority of afflicted pet (dogs, cats, and horses) exhibiting symptoms in their first or second year of life. Although noise sensitivities sometimes worsen with age, it is unusual for a pet, such as a dog, to develop new noise concerns after the age of six. However, if a pet (dogs, cats, and horses) suddenly develops a fear of sounds at an advanced age, it should be noted that this might also be suggestive of a pain issue]. In addition to discomfort, any health condition, such as endocrine disorders, cardiovascular illness, neurological issues, and cognitive dysfunction, has the potential to contribute to or worsen behavioral difficulties, including noise concerns. A comprehensive clinical assessment and, if appropriate, optimized pain management might thus be significant components in the therapy of noise phobias.
An estimated 68 million households in the United States owned at least one dog according to a 2024/25 pet owners survey, making them the most widely owned type of pet across the U.S. at this time. Cats and freshwater fish ranked in second and third places, with around 49 million and 10 million households owning such pets, respectively. Freshwater vs. salt water fish Freshwater fish spend most or all their lives in fresh water. Fresh water’s main difference to salt water is the level of salinity. Freshwater fish have a range of physiological adaptations to enable them to live in such conditions. As the statistic makes clear, Americans keep a large number of freshwater aquatic species at home as pets. American pet owners In 2023, around 66 percent of all households in the United States owned a pet. This is a decrease from 2020, but still around a 10 percent increase from 1988. It is no surprise that as more and more households own pets, pet industry expenditure has also witnessed steady growth. Expenditure reached over 136 billion U.S. dollars in 2022, almost a sixfold increase from 1998. The majority of pet product sales are still made in brick-and-mortar stores , despite the rise and evolution of e-commerce in the United States.
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According to cognitive market research, the global pet carriers market size was valued at USD xx billion in 2024 and is expected to reach USD xx billion at a CAGR of xx% during the forecast period.
The rise in pet ownership globally has contributed to the market expansion. With more households adopting pets, there is a corresponding need for suitable carriers to transport them safely and conveniently.
One of the primary drivers of the global pet carrier market is the increasing concern for the safety and comfort of pets during travel. Pet owners are more conscious than ever about ensuring their animals' well-being when on the move.
An exciting opportunity for engineering in the global pet carriers market is the integration of smart technology into pet carriers, offering enhanced functionality and convenience for pet owners.
The usual guideline for pet carriers in the cabin is that they must fit beneath the owner’s seat and have a waterproof bottom.
The flexible and padded construction provides a more cushioned and cozy environment, reducing stress and anxiety for pets.
Market Dynamics of the Pet Carriers Market
Key Drivers of the Pet Carriers Market
Increasing pet humanization trends will significantly drive the market
As pets increasingly become integral members of households, the trend of pet humanization drives significant growth in the pet carriers market. Pet owners now seek carriers that offer comfort, safety, and style, mirroring their desire to provide the best possible experience for their beloved companions. This trend manifests in the demand for carriers with features such as plush padding, adjustable straps, and fashionable designs, catering to the emotional and practical needs of pet owners. The market for pet carriers is benefiting from the humanization trend that pet adopters are increasingly exhibiting. Given that pets are seen as family members, rising disposable wealth is driving demand for luxurious and pleasant pet care items. The market share of pet carriers is growing due to their practical use when traveling. • For instance, according to Forbes Advisor, 90.5 million homes own a pet, or 70% of U.S. households, with more households owning dogs than cats. Approximately 2 million dogs and 2.1 million cats are adopted from pet shelters in America annually. (Source:https://www.forbes.com/advisor/pet-insurance/pet-adoption-statistics/ )
Safety and comfort of pets are enhanced due to pet carriers hence propelling the market growth
One of the primary drivers of the global pet carrier market is the increasing concern for the safety and comfort of pets during travel. Pet owners are more conscious than ever about ensuring their animals' well-being when on the move. As a result, manufacturers have developed carriers with enhanced safety features such as secure latches, good ventilation, and sturdy construction. These carriers are designed to keep pets secure and reduce stress during transit. Moreover, carriers now come in a variety of shapes and sizes, catering to different pet breeds, from small dogs and cats to larger animals like rabbits and guinea pigs. Many carriers are equipped with plush interiors and extra padding to ensure pets are comfortable during their journey. The usual guideline for pet carriers in the cabin is that they must fit beneath the owner’s seat and have a waterproof bottom. Additionally, the pet must be able to turn around, stand up, and lie down in the carrier. Additionally, the kennel must be ventilated on three sides. • For instance, In September 2023, Tavo introduced the Maeve Pet Protection System, which combines a carrier and vehicle base for a comprehensive pet travel safety solution. The 3-in-1 Pet Protection System also includes a carrier, vehicle base, and stroller frame for an expanded travel solution for pets both inside and outside the vehicle. (Source:https://tavopets.com/usa/maeve-roscoe-pet-protection-system )
Restraint of the Pet Carriers Market
Strict regulatory compliance challenges may hamper the market growth
One of the major growth restraints facing the pet carriers market is the complexity of regulatory compliance, particularly concerning airline travel. Airline regulations governing pet carriers can vary widely, often leading to confusion and inconsistency for both manufacturers and...
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The global pet boarding market size was estimated to be around USD 19.1 billion in 2023 and is projected to reach approximately USD 35.4 billion by 2032, growing at a compound annual growth rate (CAGR) of 7.2% during the forecast period. The growth in this market can be attributed to several factors including the increasing number of pet owners, rising disposable incomes, and the growing trend of treating pets as family members, which has led to higher spending on pet care services.
One of the primary growth drivers in the pet boarding market is the increasing number of pet owners across the globe. According to various reports, pet ownership has seen a significant rise, especially in urban areas. This trend is not just limited to traditional pets like dogs and cats but also extends to birds, reptiles, and other exotic animals. The growing affinity towards pets has resulted in increased expenditure on their care, including premium services such as boarding, grooming, and training. This trend is expected to continue, thereby driving the growth of the pet boarding market.
Another significant factor contributing to the growth of the pet boarding market is the rise in disposable incomes, particularly in emerging economies. With higher incomes, pet owners are more willing to spend on quality services for their pets. This includes not just basic boarding services but also value-added services such as grooming, training, and daycare. The willingness to spend on premium pet care services is expected to boost the revenues of service providers, thereby propelling the market growth during the forecast period.
The increasing trend of pet humanization, where pets are treated as family members, is also a critical growth factor for the pet boarding market. This trend has led to a higher demand for well-maintained, hygienic, and comfortable boarding facilities. Pet owners are increasingly looking for boarding services that offer a homely environment, personalized care, and regular updates about their pets. The demand for such high-quality services is expected to drive the growth of the pet boarding market significantly.
From a regional standpoint, North America currently holds the largest share in the global pet boarding market, followed by Europe and the Asia Pacific. The high pet ownership rates, coupled with higher disposable incomes and a strong inclination towards premium pet care services, are driving the market in these regions. The Asia Pacific, however, is expected to witness the highest growth rate during the forecast period, driven by the increasing adoption of pets, rising middle-class population, and growing awareness about pet care services.
In recent years, the integration of technology in pet care services has become increasingly prevalent, particularly with the advent of Pet Sitting and Daycare Software. This software provides pet boarding facilities with the tools to efficiently manage their operations, from scheduling and billing to customer relationship management. By streamlining these processes, facilities can offer a more seamless experience for pet owners, ensuring that their pets receive the highest level of care. Additionally, the software often includes features such as live video feeds and real-time updates, allowing pet owners to stay connected with their pets even when they are away. As the demand for premium pet care services continues to rise, the adoption of such technology is expected to become a standard in the industry, further enhancing the growth of the pet boarding market.
The pet boarding market can be segmented by pet type into dogs, cats, birds, and others. Among these, dogs hold the largest share in the market. Dogs are the most popular pets globally, and their care requires significant attention and resources. The demand for boarding services for dogs is particularly high because they need regular exercise, socialization, and proper supervision, which cannot be compromised when owners are away. The increasing number of dog adoption and the rising trend of treating dogs as family members are major factors driving the demand in this segment.
Cats are the second most popular pets for boarding services. Although cats are generally more independent than dogs, they also require proper care and a comfortable environment when their owners are away. The increasing number of cat owners, especially in urban areas, is driving the dem
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Pet Care Market size was valued at USD 248.12 Billion in 2024 and is projected to reach USD 378.77 Billion by 2031, growing at a CAGR of 5.43% from 2024 to 2031.
Global Pet Care Market Drivers
Growing Pet Ownership: The pet care industry is significantly influenced by the growing trend of pet ownership, which is fueled by reasons like companionship, lifestyle modifications, and the humanization of pets. Urbanization and Population Growth: As the world's population rises and more people live in cities, there is a rising need for pet care goods and services, including as feeding, grooming, and medical attention. The humanization of pets has resulted in a greater expenditure on high-end pet goods and services, including organic pet food, opulent accessories, and cutting-edge medical treatment, as pets are now viewed more like members of the family. Trends in Health and Wellbeing: Pet owners' growing concern for their health and well-being has raised demand for natural and organic foods, treats, and supplements, among other items. Convenience & E-commerce: As e-commerce has grown, pet owners now have quicker access to a greater variety of pet care goods and services, which has spurred industry expansion. Improvements in Veterinary Care: As a result of the extended longevity of pets brought about by technological breakthroughs in veterinary care, there has been an increase in the cost of healthcare and wellness goods. Pet humanization: As pets are viewed more and more like members of the family, there is a rise in the amount of money spent on high-end goods and services such gourmet pet food, high-end pet hotels, and designer apparel. Pet Population Growth: As more people own pets worldwide, there is a greater need for food, grooming, and medical care, among other pet-related goods and services. Growing Pet Owner Awareness: As pet owners realize how important it is to keep their animals healthy, there is a greater need for goods and services that support their wellbeing. Technological Advancements: By giving pet owners more options for how to care for and keep an eye on their animals, technological developments like telemedicine, smart pet devices, and pet wearables are propelling growth in the pet care industry.
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The global market size for cat and dog pet toys is forecasted to expand from approximately $3.5 billion in 2023 to an estimated $6.0 billion by 2032, with a compound annual growth rate (CAGR) of 6.5% during the forecast period. This significant growth can be attributed to several factors, including rising pet ownership, increasing expenditure on pet care, and growing awareness of pet mental and physical well-being.
A key growth factor in the cat and dog pet toys market is the increasing rate of pet adoption worldwide. The rise in single-person households and urbanization has led to more people adopting pets for companionship. This trend is particularly strong in regions like North America and Europe, where pets are often considered part of the family. As pet owners seek to provide the best care for their pets, the demand for high-quality, engaging toys has surged. This growth is further driven by the humanization of pets, where pet owners attribute human-like characteristics to their pets and are willing to spend more on premium products, including toys.
Another significant growth factor is the increasing awareness of the benefits of pet toys for animal health. Toys are not just for entertainment; they play a crucial role in the physical and mental development of pets. Interactive toys, for instance, help in reducing anxiety and boredom, which can lead to destructive behavior in pets. Chew toys contribute to dental health, while squeaky and plush toys cater to the instinctual behaviors of cats and dogs. This growing understanding among pet owners about the health benefits of various types of toys is driving the market forward.
The rise of e-commerce and digital marketing has also played a pivotal role in the market's growth. Online platforms offer a wide range of pet toys, allowing consumers to compare products, read reviews, and make informed purchasing decisions from the comfort of their homes. The convenience of online shopping, coupled with promotional activities and discounts, has made it easier for pet owners to buy toys regularly. Additionally, social media and influencer marketing have heightened awareness and interest in unique and innovative pet toys, further propelling market growth.
In recent years, there has been a noticeable increase in the popularity of Stuffed Animal & Plush Toys within the pet toy market. These toys are cherished for their ability to provide comfort and companionship to pets, often mimicking the feel of a natural companion. The softness and variety in designs make them appealing not only to pets but also to pet owners who appreciate the aesthetic value they bring. As the trend of pet humanization continues to rise, stuffed and plush toys are being designed to cater to specific pet preferences, incorporating features like crinkle sounds or squeakers to enhance engagement. This segment is also seeing innovations in materials, with manufacturers opting for eco-friendly and hypoallergenic options to meet the growing demand for sustainable products.
From a regional perspective, the Asia Pacific region is expected to witness significant growth in the coming years. Increasing disposable incomes, changing lifestyles, and a growing middle class in countries like China and India are major contributing factors. Moreover, the region's burgeoning e-commerce sector and the presence of numerous local manufacturers offering affordable pet toys are driving market expansion. North America remains the largest market due to high pet ownership rates and substantial spending on pet care. Europe follows closely, with a well-established pet industry and a trend towards premium pet products.
The cat and dog pet toys market is segmented by product type into interactive toys, chew toys, plush toys, squeaky toys, and others. Interactive toys are gaining popularity due to their ability to stimulate both physical and mental activity in pets. These toys often use technology, such as laser pointers for cats or treat-dispensing devices for dogs, to engage pets. The growing emphasis on pet mental health and the need to keep pets entertained, especially in indoor environments, are driving the demand for interactive toys. Pet owners are increasingly looking for toys that can provide longer engagement periods and reduce pet anxiety.
Chew toys are another significant segment, particularly for dogs. These toys cater to a dog's na
Pet Treats Market Size 2024-2028
The pet treats market size is forecast to increase by USD 9.1 billion, at a CAGR of 6.6% between 2023 and 2028.
The market is experiencing significant growth due to increasing demand for healthier options for pets, driven by rising consumer awareness about the benefits of organic treats. The growing preference for natural and organic along with e-commerce and online shopping platforms further propel this trend. However, challenges persist as pet allergies among owners are on the rise, leading to concerns aboutpet treats product safety. Additionally, sourcing consistent high-quality ingredients poses a challenge, affecting product reliability. Moreover, the industry faces risks associated with product recalls, impacting consumer trust and brand reputation. Despite these hurdles, the market continues to expand, driven by the growing preference for organic and natural pet food options among pet owners concerned about their pets' health and well-being.
What will be the Size of the Pet Treats Market During the Forecast Period?
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The market continues to thrive, with pet owners seeking out high-quality options for their beloved animals. Specialty pet foods, including premium jerky treats and freeze-dried snacks from brands like ZIWI Pets and Blue Tree, have gained significant demand. The global economic crisis has not deterred pet ownerships, as the well-being of cats and dogs remains a priority for many. Rising awareness of the importance of pet health and nutrition has fueled the market's growth. Brands like Cheesies, Holi Bones, and Mars Incorporated cater to this demand, offering a range of healthy treats for various pet species. Despite pet problems, the market remains strong, with consumers willing to invest In the best options for their furry friends.
How is this Industry segmented and which is the largest segment?
The report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
Distribution Channel
Offline
Online
Type
Dog
Cat
Others
Geography
North America
US
Europe
Germany
UK
France
APAC
China
South America
Middle East and Africa
By Distribution Channel Insights
The offline segment is estimated to witness significant growth during the forecast period.
This continues to be a significant segment within the pet food market, catering to the nutritional needs and preferences of pet owners. Healthy snacks and specialty pet foods, including premium options, have gained popularity among consumers, particularly during the global economic crisis. The pet industry has witnessed steady growth, fueled by increasing pet ownerships and the trend towards treating pets as family members. Dana Brooks, the Pet Food Institute's spokesperson, emphasizes the importance in maintaining a balanced diet for pets. Pet food manufacturers source ingredients for their treat lines from various regions, encountering challenges in transportation and ingredient availability.
Millennials and Gen Z pet owners are driving the shift towards e-commerce portals for purchasing pet care products, including chewable treats and cookies. Veterinarians also recommend specific treats for various health conditions, contributing to the pet treat demand. The eatables segment, which includes pet treats, accounted for a substantial share of the pet care market in 2020. The chewable segment, popular among cats and dogs, is expected to continue its growth trajectory. Jinx, Pressed, and other emerging brands are capitalizing on this trend, offering unique and innovative treat options.
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The offline segment was valued at USD 10.96 billion in 2018 and showed a gradual increase during the forecast period.
Regional Analysis
North America is estimated to contribute 39% to the growth of the global market during the forecast period.
Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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The market in North America is experiencing notable expansion due to increasing pet adoption rates and the growing perception of pets as cherished family members. With the rise in pet ownership comes an escalating demand for high-quality, nutritious, and gourmet treats for dogs and cats. Pet owners are increasingly health-conscious and seek functional benefits for their pets, leading to the popularity of multi-protein diet options, healthy snacks, wet canned alternatives, and dehydrated dry kibble. Several pet health concerns, such as sensitive stomachs, heart disease
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The global market size for dog calming food is projected to grow significantly from USD 150 million in 2023 to USD 270 million by 2032, reflecting a compound annual growth rate (CAGR) of 7.2%. This growth is driven by the increasing awareness among pet owners about the mental health and well-being of their pets, coupled with the rising adoption of pets worldwide. The demand for products that can help manage anxiety and stress in dogs is escalating, which is one of the key growth factors for the dog calming food market.
One of the major growth factors in this market is the rising incidence of anxiety and stress among dogs, which is often caused by factors such as separation from owners, noise pollution, and changes in environment or routine. As pet owners become more cognizant of their pets' emotional needs, they are increasingly seeking solutions to help manage and alleviate their pets' anxiety. This growing awareness is propelling the demand for dog calming products, including specialized foods that contain ingredients known for their calming properties.
Another significant driver is the humanization of pets, wherein pets are increasingly considered as part of the family. This trend is leading to higher spending on pet care products, including premium and specialized foods designed to enhance pets' health and well-being. The willingness of pet owners to invest in high-quality, effective calming foods for their dogs is contributing to market growth. Innovations and advancements in pet food formulations, driven by research into natural and effective ingredients, are also playing a crucial role in market expansion.
Moreover, the rising disposable incomes in developing regions are facilitating greater expenditure on pet care, including the adoption of calming foods for dogs. As urbanization increases and more people live in smaller, confined spaces, dogs are more prone to anxiety and stress, further driving the demand for effective calming solutions. Additionally, the increasing availability and visibility of these products, both online and in traditional retail stores, are making them more accessible to a broader audience, thereby boosting market growth.
In parallel with the growing interest in dog calming foods, the market for Home Cat Calming Treats is also experiencing a surge. Pet owners are increasingly recognizing the importance of managing anxiety in cats, which can be triggered by various factors such as changes in environment, new family members, or even loud noises. These treats are designed to provide a soothing effect, helping cats to relax and feel more comfortable in their surroundings. The convenience of administering these treats at home makes them a popular choice among cat owners who seek to improve their pets' well-being without the need for more invasive interventions.
Regionally, North America and Europe are anticipated to dominate the dog calming food market due to higher pet ownership rates and greater awareness about pet health. However, the Asia Pacific region is expected to witness the fastest growth, driven by rising pet adoption rates and increasing disposable incomes. The growing trend of pet humanization in countries like China and India is also contributing to the market expansion in this region. Latin America and the Middle East & Africa are also showing promising growth potential due to similar trends.
The dog calming food market is segmented by product type into chews, treats, supplements, and others. Chews are one of the most popular product types in this segment due to their ease of administration and appeal to dogs. They often come in flavors that dogs find irresistible, making it easier for pet owners to ensure their pets receive the calming benefits. The market for calming chews is expected to grow steadily as more pet owners seek convenient options to help manage their pets' anxiety.
Calming treats are another significant segment, often used as a reward during training or as an occasional snack that also provides calming benefits. These treats are designed to be both enjoyable and beneficial, containing ingredients that help soothe a dog's nerves. The versatility and dual functionality of these treats make them an attractive option for pet owners, contributing to their market growth.
Supplements represent a more targeted approach
With over 470 million dogs kept as pets worldwide, dogs came out on top as the leading type of pet in 2018. Within the same year, there were roughly 370 million pet cats in the world.
Pets in the European Union
While dogs were globally speaking the most common type of pet, cats were more common in the European Union in 2018. Roughly 75 million people within this region had a pet cat in 2018, compared to the 65 million pet dogs. That year, Germany had about nine and a half million pet dogs, making it the country with the highest number within the European Union. Other top dog-loving countries included the United Kingdom, Poland, and France.
Other pets in Germany
Besides cats and dogs, Germans had many other household pets in 2018. About five and a half million small pets, such as hamsters and rabbits, were kept by Germans that year. Additionally, about two million households in Germany owned an aquarium and roughly one and a half million households owned a garden pond.