The Argentina beer market size reached approximately USD 4.20 Billion in 2024. The market is projected to grow at a CAGR of 10.70% between 2025 and 2034, reaching a value of around USD 11.61 Billion by 2034.

The combined revenue in the 'Beer' segment of the alcoholic drinks market in Argentina was forecast to continuously increase between 2025 and 2030 by in total *** billion U.S. dollars (+49.65 percent). According to this forecast, in 2030, the combined revenue will have increased for the seventh consecutive year to **** billion U.S. dollars.

The Argentina craft beer market size is projected to expand at a CAGR of 9.30% between 2025 and 2034.

Forecast: Beer Market Size Volume Per Capita in Argentina 2022 - 2026 Discover more data with ReportLinker!

Over the last two observations, the average revenue per capita, at home is forecast to significantly increase in all segments. As part of the positive trend, the average revenue per capita, at home reaches the maximum value for all four different segments at the end of the comparison period. Particularly noteworthy is the segment Beer, at home, which has the highest value of ****** U.S. dollars. Find further statistics on other topics such as a comparison of the combined price in Australia and a comparison of the combined revenue per capita in Australia. The Statista Market Insights cover a broad range of additional markets.

The South American draught beer market, valued at approximately $XX million in 2025, is projected to experience steady growth, driven by increasing disposable incomes, a burgeoning young adult population, and a rising preference for premium and craft beers. Brazil and Argentina represent the largest market segments, fueled by robust tourism sectors and established beer cultures. The off-trade channel (both online and offline retail) currently dominates distribution, but the on-trade channel (bars and restaurants) is expected to see increased growth due to the reopening of hospitality venues post-pandemic and the increasing popularity of craft beer experiences. While challenges remain, including fluctuating raw material prices and economic volatility in certain regions, the overall market outlook is positive. The presence of both international brewing giants like Anheuser-Busch InBev and Heineken, alongside a growing number of successful local and craft breweries, ensures a diverse and competitive landscape. This dynamic fosters innovation in flavor profiles, packaging, and marketing strategies, contributing to the market's sustained expansion. Further growth will be fueled by targeted marketing campaigns focusing on specific demographics and emerging trends within the beer industry, such as the increasing popularity of low-alcohol and non-alcoholic beer options within the region. The steady CAGR of 3.50% indicates a predictable growth trajectory. However, this rate is likely to fluctuate year-to-year based on macroeconomic factors. While precise figures for individual segments are unavailable, a reasonable estimation suggests that the Lager segment holds the largest market share due to its mass appeal and established presence. Growth within the "Other Beer Types" segment is anticipated to be faster than Lager and Ale, reflecting rising consumer interest in diverse beer styles and increasing craft beer consumption. Geographic expansion within South America, targeting underserved markets beyond Brazil and Argentina, will also be crucial for sustained growth in the coming years. The competitive landscape is characterized by a blend of established international players and smaller, more agile local and regional brewers which is poised for continuous growth and evolution as the market matures. Recent developments include: In May 2022, Compania Cervecerias Unidas (CCU) invested about USD 23 million to expand its beer production capacity in Argentina. The company aims to strengthen its footprints across the region with increasing production and logistic capacity to reach maximum consumers in the market., In November 2021, Novo Brazil Brewing Company has launched its two limited editions of the beer collection called TRES. TRES beers contain about 9.5% ABV and contain about 1.7 oz of hops per gallon. The two flavors include a triple-hazy and hoppy flavor., In September 2021, River North Brewery launched its new Socorro Chile Lager beer on the occasion of the annual Chile Beer day. Socorro Chile Lager is a light lager at 5% ABV and is spicy in flavor. The product is also available in two more flavors namely pineapple jalapeno imperial Saison and Mayan chocolate imperial stout.. Notable trends are: Growing microbreweries leading to increased consumption..

Forecast: Beer Market Size Volume in Argentina 2022 - 2026 Discover more data with ReportLinker!

In 2024, the Argentinian beer market decreased by -15.8% to $987M, falling for the second year in a row after two years of growth. In general, consumption, however, recorded a relatively flat trend pattern. Beer consumption peaked at $1.2B in 2022; however, from 2023 to 2024, consumption failed to regain momentum.

The price per unit, at home is forecast to experience significant growth in all segments in 2029. As part of the positive trend, the price per unit, at home achieves the maximum value across all four different segments by the end of the comparison period. Notably, the segment Beer, out of home stands out with the highest value of ***** U.S. dollars. Find further statistics on other topics such as a comparison of the combined revenue in Italy and a comparison of the average volume per capita, at home in the world. The Statista Market Insights cover a broad range of additional markets.

Beer market declined and this is expected to continue due to economic difficulties Read More

The South American craft beer market, currently experiencing robust growth, is projected to maintain a Compound Annual Growth Rate (CAGR) of 7.40% from 2025 to 2033. This expansion is driven by several key factors. A rising middle class with increased disposable income fuels demand for premium beverages, including craft beers. Furthermore, a growing awareness of diverse beer styles and flavors, coupled with the increasing popularity of craft beer culture, particularly among younger demographics, significantly contributes to market growth. The strong presence of both established international players like Anheuser-Busch InBev and Heineken, alongside a vibrant ecosystem of local and regional breweries such as Bogota Beer Company and Patagonia Brewery, fosters competition and innovation, further boosting market dynamism. Brazil, with its large population and established beer-drinking culture, is expected to remain the largest market within the region. However, other countries like Argentina are also witnessing substantial growth, driven by increasing tourism and a burgeoning craft beer scene. Distribution channels are evolving, with a notable shift towards online sales complementing traditional on-trade and off-trade (offline) channels. The market segmentation reveals significant opportunities. While ales, pilsners, and pale lagers constitute a substantial share, the specialty beer segment is experiencing the fastest growth, reflecting consumer preferences for unique and experimental flavors. Challenges remain, however, including regulatory hurdles in some countries and potential fluctuations in raw material costs which could impact pricing and profitability. Despite these challenges, the South American craft beer market demonstrates considerable potential for continued expansion, driven by favorable demographic and economic trends, increasing consumer sophistication, and a dynamic competitive landscape. The forecast period (2025-2033) promises lucrative opportunities for both established and emerging players. Strategic expansion into new markets within South America, diversification of product offerings, and targeted marketing campaigns focused on specific consumer segments will be crucial for success in this evolving marketplace. Recent developments include: In April 2022, Anheuser-Busch's Brazilian brewer, Ambev invested USD 154 million in a new eco-sustainable glass plant in Parana, Brazil. The new glass plant provides sustainable glass bottles for the packaging of craft beer. The glass plant is able to run on biofuels, use cutting-edge technology to assure excellent water and energy efficiency, and operate on 100% renewable electricity., In March 2022, Heineken Launched the world's first virtual beer for the metaverse. At a product launch event held at Heineken's virtual brewery, the virtual beer was introduced. The company brought actual journalists to the launch ceremony of the phony beer in order to promote the product as a true virtual product., In August 2021, Feral Brewing co. launched Runt pale ale. The pale ale craft beer has a strong new flavor that gives it a tropical punch, along with flavors of stone fruit and wood. It's a mid-strength alternative with a 3.5% ABV.. Notable trends are: The increasing number of microbreweries elevates the demand for craft beer.

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Craft Beer Market Size 2025-2029

The craft beer market size is forecast to increase by USD 123.2 billion at a CAGR of 13.7% between 2024 and 2029.

The market is experiencing significant growth, driven by several key trends. One of the primary factors fueling market expansion is the increasing popularity of craft beer in developing countries. This global phenomenon is being driven by the rising number of consumers seeking unique and authentic beer experiences. The growing demand for unique flavors in the market has led many small-scale breweries to invest in high-quality microbrewery equipment to enhance their production capabilities. Another significant trend is the growing population of millennials, who are increasingly embracing craft beer due to its artisanal appeal and diverse flavors. However, the high price point of craft beer may pose a challenge to market growth. Despite this, the market is expected to continue its upward trajectory, driven by these and other emerging trends.

What will be the Size of the Market During the Forecast Period?

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The market has experienced significant sales growth in recent years, driven by evolving consumer tastes and the proliferation of microbreweries producing artisanal brews. Consumers are increasingly seeking out locally sourced ingredients and premium quality beers, leading to a shift away from mass-produced, bottled beers. This trend is particularly strong among millennials, who view craft beer as a social drink and appreciate the health benefits associated with its consumption. Regulations play a crucial role in the craft beer industry, with brewers navigating complex rules surrounding production, labeling, and distribution. Promotion challenges also exist, as brewers strive to differentiate themselves in a crowded marketplace.
Moreover, party culture and collaborations have emerged as effective marketing strategies, with breweries partnering to create innovative flavors using indigenous ingredients and Western cultural influences. Microbreweries are at the forefront of this trend, with many investing in brewing solutions and brewpub equipment to meet growing demand. Brewer associations also play a vital role in advocating for tax breaks and other industry initiatives, helping to support the growth of the market. Beer festivals have become popular events, providing opportunities for consumers to sample new brews and connect with brewers. The beer industry as a whole continues to adapt to these trends, with a focus on delivering high-quality, unique offerings to meet the demands of discerning consumers. The market dynamics of the craft beer industry are constantly evolving, with new breweries and innovative flavors emerging regularly. Overall, the future looks bright for the market, as it continues to capture the imagination and loyalty of consumers around the world.

How is this market segmented and which is the largest segment?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Product

  India pale ale
  Seasonal craft beer
  Pale ale
  Amber ale
  Others


Distribution Channel

  Off-trade
  On-trade


Geography

  North America

    Canada
    US


  Europe

    Germany
    UK
    France


  APAC

    China
    India
    Japan


  South America

    Brazil
    Argentina


  Middle East and Africa

By Product Insights

The India pale ale segment is estimated to witness significant growth during the forecast period.

India Pale Ale (IPA), a stronger variant of pale ale with higher alcohol content and distinctive bitter taste, gained popularity through American craft beer revival in the late twentieth century. Originally carried by British colonists to India, IPA had nearly disappeared until its reincreasence. Today, it is the leading craft beer style globally, favored for its diverse exotic flavors. IPA's bitterness results from regular hops addition, making it a preferred choice among consumers worldwide. This beer style's popularity is driven by its unique character and health benefits associated with moderate beer consumption. Local ingredients are increasingly used in brewing IPA, contributing to its authenticity and appeal.

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The India pale ale segment was valued at USD 30.50 billion in 2019 and showed a gradual increase during the forecast period.

Regional Analysis

North America is estimated to contribute 35% to the growth of the global market during the forecast period.

Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

For more insights on the market share of various regions, Re

The report covers South American Beer Companies and the market is segmented by product type (Lager, Ale, and other beer types), by distribution channel (off trade and on trade), and by geography (Brazil, Argentina, Rest of South America). The market size is provided in terms of value (USD Million) during the forecasted years for the above segments.

In 2024, the consumption volume of beer in Argentina amounted to 2.18 billion liters. This represents a decrease of one percent compared to the previous year. It was expected that consumption would continuously decrease to 2.12 billion liters in 2030.

The Latin American beer can market, valued at approximately $X million in 2025 (assuming a logical extrapolation based on the provided CAGR and market size), is projected to experience robust growth, exhibiting a compound annual growth rate (CAGR) of 5.29% from 2025 to 2033. This expansion is fueled by several key drivers. Rising disposable incomes across several Latin American countries are leading to increased consumer spending on alcoholic beverages, particularly beer. A growing preference for convenient and easily recyclable packaging formats, coupled with effective marketing strategies emphasizing the environmental benefits of aluminum cans, is further boosting demand. The burgeoning tourism sector in several key Latin American nations also contributes to higher beer consumption and thus increased demand for cans. Furthermore, strategic partnerships between breweries and can manufacturers are enhancing supply chain efficiency and product innovation. However, challenges remain. Economic instability and fluctuating currency values in certain regions can negatively impact production costs and consumer purchasing power. Additionally, competition from alternative packaging materials, such as glass bottles and PET plastic, poses a persistent threat. The market segmentation reveals significant variations in consumption patterns across different countries within the region, with Brazil, Mexico, and Argentina expected to dominate the market share. Detailed production, consumption, import, and export analyses at both value and volume levels would reveal more granular insights into market dynamics across the various Latin American economies. The pricing trend analysis would further highlight the impact of raw material costs and competitive pressures on the overall market. Major players like Ball Corporation, Crown Holdings Inc., and Ardagh Group are strategically positioned to leverage these trends through continuous innovation and expansion within the Latin American market. The competitive landscape is characterized by a mix of global and regional players. While established multinational companies dominate the supply of cans, local players are actively seeking to capitalize on regional growth opportunities. This competitive dynamic is driving innovation in can design, material composition, and production technologies. Furthermore, the increasing focus on sustainability is pushing manufacturers to adopt eco-friendly production methods and promote the recyclability of their products. The ongoing economic development across the region, along with the continuously evolving consumer preferences, will be key factors influencing the long-term trajectory of the Latin America beer can market. Understanding these factors across all market segments—production, consumption, import/export, and price trends—is critical for strategic decision-making within this dynamic market. Notable trends are: Aluminium Can to Hold a Significant Share in Brazil.

Lager Beer (Beer & Cider) Market in Argentina – Outlook to 2022: Market Size, Growth and Forecast Analytics is a broad level market review of Lager Beer market in Argentina. The research handbook provides up-to-date market size data for period 2012-2017 and illustrative forecast to 2022 covering key market aspects like Sales Value and Volume for Lager Beer. Read More

The South America Craft Beer Market is segmented by Type (Ales, Pilsners and Pale Lagers, Specialty Beers, and Other Types), Distribution Channel (On-trade and Off-trade), and Geography (Argentina, Brazil, and the Rest of South America). The report offers market sizes and forecasts (in USD million) for the above segments.

Dark Beer (Beer & Cider) Market in Argentina – Outlook to 2022: Market Size, Growth and Forecast Analytics is a broad level market review of Dark Beer market in Argentina. The research handbook provides up-to-date market size data for period 2012-2017 and illustrative forecast to 2022 covering key market aspects like Sales Value and Volume for Dark Beer. Read More

The South America Draught Beer Market size was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, exhibiting a CAGR of 3.50 % during the forecast periods. The South American draught beer market is on the rise, with consumers demanding freshness and quality beer. Draught beer, served from kegs or casks, offers better flavor and freshness—not to mention the varieties available, like lagers and ales through craft beers. Improving technologies in dispensing and storage further increase quality and consistency. It not only adds value to the economy through its hospitality sector but also from innovation. The other advantages that refined beer is going to have include an improved taste, growing interest in diverse options, and technological innovations in beer serving. Recent developments include: In May 2022, Compania Cervecerias Unidas (CCU) invested about USD 23 million to expand its beer production capacity in Argentina. The company aims to strengthen its footprints across the region with increasing production and logistic capacity to reach maximum consumers in the market., In November 2021, Novo Brazil Brewing Company has launched its two limited editions of the beer collection called TRES. TRES beers contain about 9.5% ABV and contain about 1.7 oz of hops per gallon. The two flavors include a triple-hazy and hoppy flavor., In September 2021, River North Brewery launched its new Socorro Chile Lager beer on the occasion of the annual Chile Beer day. Socorro Chile Lager is a light lager at 5% ABV and is spicy in flavor. The product is also available in two more flavors namely pineapple jalapeno imperial Saison and Mayan chocolate imperial stout.. Key drivers for this market are: Growing Demand for Nutricosmetics Among Millennials, Growing Beauty and Wellness Trend. Potential restraints include: Stringent Government Regulations and Product Guidelines. Notable trends are: Growing microbreweries leading to increased consumption..

Comprehensive dataset of 97 Beer gardens in Buenos Aires Province, Argentina as of July, 2025. Includes verified contact information (email, phone), geocoded addresses, customer ratings, reviews, business categories, and operational details. Perfect for market research, lead generation, competitive analysis, and business intelligence. Download a complimentary sample to evaluate data quality and completeness.