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The Australia E-Commerce Market Report is Segmented by Business Model (B2C, B2B), Device Type (Smartphone / Mobile, Desktop and Laptop, Other Device Types), Payment Method (Credit / Debit Cards, Digital Wallets, BNPL, Other Payment Method), B2C Product Category (Beauty and Personal Care, Consumer Electronics, Fashion and Apparel, Food and Beverages, and More). The Market Forecasts are Provided in Terms of Value (USD).
The revenue in the e-commerce market in Australia was forecast to continuously increase between 2025 and 2029 by in total **** billion U.S. dollars (+***** percent). After the seventh consecutive increasing year, the revenue is estimated to reach ***** billion U.S. dollars and therefore a new peak in 2029. Find more information concerning Latvia and Russia. The Statista Market Insights cover a broad range of additional markets.
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Online shopping has become a way of life. Once considered a novelty, much like the internet itself, the online shopping phenomenon has surpassed business and consumer expectations. It has evolved and expanded rapidly, with escalating internet and broadband uptake and changing consumer attitudes helping online shopping become a mainstream retail avenue. Greater investment in online platforms to advance website navigation, enhance security and improve delivery is fuelling a shift in consumer buying habits towards online shopping. The pandemic brought retail trading in Australia to a standstill, with lockdown periods and restrictions leading to a surge in online shopping sales. As consumers jumped online at breakneck speed, the online market was flooded with new entrants and businesses ramped up their digital sales capabilities to keep up with demand. Despite the hype and surge in sales, challenging trading conditions in the post-pandemic environment have eroded some of the earlier gains. Strong inflation and rising interest rates have combined to create a cost-of-living crisis, with consumers reassessing their online spending habits in the face of tightening purse strings. Nonetheless, revenue is anticipated to have grown at an annualised 7.4% over the five years through 2024-25 and is expected to total $58.0 billion in the current year, when revenue is set to climb by an estimated 5.2%. Going forwards, online shopping revenue is forecast to climb at an annualised 6.5% through the end of 2029-30 to total a projected $79.4 billion, aided by continued consumer demand. Greater digital connectivity will allow consumers to shop anywhere and anytime, with advances in augmented reality opening new doors for online retailers. Strong revenue prospects will entice more bricks-and-mortar retailers to launch online stores to complement their physical store network, while many online retailers will open shopfronts and flagship stores, blurring the lines between the two. Escalating competition, particularly from international low-cost retailers like Temu and Shein, will limit growth in profitability.
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The Australia e-commerce market size was valued at USD 536.0 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 1,568.60 Billion by 2033, exhibiting a CAGR of 12.70% from 2025-2033. The market is driven by the growing reliance on smartphones for purchasing goods, as it allows users to purchase goods anytime and from anywhere, and the integration of artificial intelligence (AI) due to the capability of AI to recommend products as per the browsing history results in a customized shopping experience.
The revenue change in the e-commerce market in Australia was forecast to continuously decrease between 2025 and 2029 by in total *** percentage points. According to this forecast, in 2029, the revenue change will have decreased for the fourth consecutive year to **** percent. Find further information concerning the revenue in the e-commerce market in Czechia and the penetration rate in the e-commerce market in the United Kingdom.The Statista Market Insights cover a broad range of additional markets.
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The Australian e-commerce market is experiencing robust growth, driven by increasing internet penetration, smartphone adoption, and a shift in consumer preferences towards online shopping convenience. With a CAGR of 13.70%, the market exhibits significant potential for expansion. The B2C segment, encompassing diverse sectors like beauty and personal care, consumer electronics, fashion and apparel, food and beverages, furniture and home, and others, dominates the overall market share. While precise market size figures for 2025 are unavailable, extrapolating from the provided CAGR and assuming a 2024 market size of approximately $50 Billion (a reasonable estimate given global trends and Australia's economy), the 2025 market size is estimated to be around $56.85 Billion. This growth is further fueled by the rise of mobile commerce and the increasing adoption of digital payment methods. Key players like Amazon, eBay, Kogan, and major retailers such as Woolworths and Coles are aggressively competing to capture market share, leading to intense innovation in logistics, customer service, and personalized shopping experiences. The B2B e-commerce segment, although smaller than B2C, is also demonstrating considerable growth, fueled by the increasing adoption of digital procurement solutions by businesses across various sectors. This segment is expected to benefit from improvements in supply chain management and digitalization efforts by businesses. However, challenges remain, including concerns around cybersecurity, data privacy, and maintaining a competitive edge in a rapidly evolving technological landscape. The ongoing expansion of high-speed internet access in regional areas and government initiatives aimed at supporting digital businesses will continue to propel the market's growth in the coming years. This indicates a promising outlook for investors and businesses looking to capitalize on the burgeoning Australian e-commerce sector. Continued innovation in areas like augmented reality and personalized recommendations are expected to further enhance the shopping experience and drive further market expansion. Recent developments include: April 2022 - Pinterest announced a strategic partnership with the E-commerce platform WooCommerce, which will enable WooCommerce's 3.6 million merchants the convert their product catalogs into Shoppable Pins on Pinterest. with this partnership, a new Pinterest app within WooCommerce would be launched, which will include various Pinterest shopping features such as tag deployment and catalog ingestion., May 2022 - Marketplacer announced the completion of a new holistic online marketplace for True Woo, offering a range of products and services targeted at individuals seeking ways to improve their wellbeing. The E-commerce platform says the marketplace it has created for True Woo features products and services designed to improve mental, emotional, physical, and spiritual health.. Key drivers for this market are: Rise in Purchase Frequency and Online Spending, Rising Adoption of Click and Collect Services. Potential restraints include: Rise in Purchase Frequency and Online Spending, Rising Adoption of Click and Collect Services. Notable trends are: Rise in Purchase Frequency and Online Spending.
In 2025, Australia's e-commerce market revenue exceeded ** billion U.S. dollars, marking an increase from the previous year. Fashion continued to be the largest e-commerce market segment in the country, with a revenue of over *** billion dollars, followed by the food e-commerce segment.
The number of users in the e-commerce market in Australia was forecast to continuously increase between 2025 and 2029 by in total *** million users (+***** percent). After the ninth consecutive increasing year, the number of users is estimated to reach ***** million users and therefore a new peak in 2029. Notably, the number of users of the e-commerce market was continuously increasing over the past years.Find further information concerning the penetration rate in the e-commerce market in Morocco and the average revenue per user in the e-commerce market in Algeria.The Statista Market Insights cover a broad range of additional markets.
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The Australia e-commerce market size reached USD 30.51 Billion in 2024. The market is expected to grow at a CAGR of 5.30% between 2025 and 2034, reaching almost USD 51.14 Billion by 2034.
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The Australian e-commerce market is experiencing robust growth, exhibiting a Compound Annual Growth Rate (CAGR) of 13.70% during the period 2019-2033. While the exact market size in 2025 ("XX Million") is unavailable, we can infer a significant value based on the provided CAGR and the historical period (2019-2024). Considering typical e-commerce growth trajectories and the market's maturity, a reasonable estimation for the 2025 market size would fall within the range of $40 Billion to $50 Billion AUD. This substantial value highlights the significant contribution of online retail to the Australian economy. Key drivers propelling this growth include increasing internet and smartphone penetration, a rising preference for convenient online shopping, and the expansion of digital payment options. Furthermore, the growing adoption of omnichannel strategies by major retailers like Woolworths, Coles, and Kmart further fuels the market's expansion, blurring the lines between physical and digital retail experiences. The competitive landscape is dominated by both international giants such as Amazon and eBay, and established Australian players including JB Hi-Fi, Kogan.com, and MyDeal. These companies are constantly innovating, offering competitive pricing, and leveraging data analytics to personalize customer experiences. Despite the strong growth, challenges remain. Increasing competition, concerns about data security and privacy, and the rising cost of logistics pose potential restraints to the market’s sustained expansion. However, strategic investments in technology and logistics infrastructure, along with the continued evolution of consumer preferences, suggest that the Australian e-commerce market will continue its impressive upward trajectory in the coming years. Specific growth areas to watch include the adoption of mobile commerce, the rise of social commerce, and the increasing demand for personalized online experiences. Key drivers for this market are: Rise in Purchase Frequency and Online Spending, Rising Adoption of Click and Collect Services. Potential restraints include: , High Cost of Equipment than Conventional Radiography is Discouraging the Market Growth. Notable trends are: Rise in Purchase Frequency and Online Spending.
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The size of the Australia E-commerce Industry market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 13.70% during the forecast period.Electronic commerce is short for buying and selling products or services electronically using such channels as the internet and mobile phones. E-commerce has come to cover everything, from online retailers and auction sites to digital marketplaces and Internet banking.In Australia, the e-commerce industry has grown significantly over the past few years, influenced by factors such as increased internet penetration, the emergence of smartphones and mobile commerce, and changes in consumer behavior. The industry is important to the Australian economy because it creates jobs, boosts economic growth, and increases consumer choice.The online business offers lots of benefits both to the customers and the vendors. For vendors, it means a cost-effective reach to a more extensive market space and 24/7 functioning. For the customer, it means a convenient way of accessing a broader range of goods and services than ever before while comparing prices.Some of the key trends shaping the Australian e-commerce industry include mobile commerce, the growing importance of social media, cross-border e-commerce, and the use of artificial intelligence and machine learning to personalize the customer experience. Recent developments include: April 2022 - Pinterest announced a strategic partnership with the E-commerce platform WooCommerce, which will enable WooCommerce's 3.6 million merchants the convert their product catalogs into Shoppable Pins on Pinterest. with this partnership, a new Pinterest app within WooCommerce would be launched, which will include various Pinterest shopping features such as tag deployment and catalog ingestion., May 2022 - Marketplacer announced the completion of a new holistic online marketplace for True Woo, offering a range of products and services targeted at individuals seeking ways to improve their wellbeing. The E-commerce platform says the marketplace it has created for True Woo features products and services designed to improve mental, emotional, physical, and spiritual health.. Key drivers for this market are: Rise in Purchase Frequency and Online Spending, Rising Adoption of Click and Collect Services. Potential restraints include: , High Cost of Equipment than Conventional Radiography is Discouraging the Market Growth. Notable trends are: Rise in Purchase Frequency and Online Spending.
Australia's food e-commerce revenue reached around *** billion U.S. dollars in 2024. By 2029, the country's online food revenue is expected to have grown by a further **** billion U.S. dollars. In comparison, Australia's beverages e-commerce market revenue stood around **** billion U.S. dollars lower than that of the food e-commerce in 2024.
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The Australia e-commerce in automotive aftermarket was valued at USD 1,503.5 million in 2024 and will reach USD 3,735.5 million by 2032, growing at 12.2% CAGR.
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Australia grows at 20.12% CAGR, boosted by a unique market landscape and growing mobile commerce.
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The report covers Competitors In E-Commerce Logistics Australia, E-Commerce Logistics Company In Australia, Warehousing Clusters In The Australia, 3PL Logistics Companies In Australia, Australia E-Commerce Logistics Industry.
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Increasing internet penetration and smartphone adoption in Australia have been significantly enhancing access to online shopping platforms. According to the analyst from Verified Market Research, the Australia E-commerce Market, estimated to be worth USD 57.11 Billion in 2024 and likely to grow to USD 91.05 Billion by 2032.The rapid expansion of the Australia e-commerce market is primarily driven by rising consumer preferences for convenience, supported by advancements in payment systems and logistics infrastructure. It enables the market to grow at a CAGR of 6.20% from 2026 to 2032.
Australia's online shopping landscape witnessed significant growth in the online marketplaces segment in 2024, with a notable increase of over ** percent compared to the previous year. Additionally, the books, stationery, and multimedia segment showed an increase of almost **** percent. Across all other categories, online sales increased. Maintaining momentum in Australia’s e-commerce market Since 2021, Australia’s online retail market has been gradually expanding, accelerated by restrictions to in-store shopping throughout the pandemic. Now, the industry is tasked with maintaining online spending momentum through harnessing technologies, including artificial intelligence (AI), to foster consumer engagement through marketing techniques such as social media advertising. In 2024, total online spending on goods in Australia reached almost ** billion Australian dollars. The online marketplaces category emerged as the leading segment for online spending in Australia, accounting for around ** percent of online expenditure that year. Is Australia’s online marketplace landscape becoming more competitive? From global marketplaces such as Amazon to local Australian retailers including Kmart and supermarket giants Coles and Woolworths, Australia’s online retail market offers diverse shopping options. In particular, online marketplaces have been a key contributor to the country’s e-commerce market expansion owing to their extensive product ranges, largely lower prices, and convenient shopping experiences. With a climbing number of site visits, Amazon emerged as the most popular online retailer or marketplace in Australia in 2024, followed closely by eBay, Kmart, and Woolworths. Nonetheless, new market entrant Temu, which entered the Australian market in early 2023, has been causing a stir due to its heavily discounted goods. The Chinese e-commerce platform has been attracting an average of **** million Australian shoppers per month, according to a survey conducted in June 2024.
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Australia E-Commerce Transactions: Value: Heavy Industry & Engineering: Chemical Industry data was reported at 80,248.736 USD in 21 Oct 2023. This records an increase from the previous number of 3,280.148 USD for 19 Oct 2023. Australia E-Commerce Transactions: Value: Heavy Industry & Engineering: Chemical Industry data is updated daily, averaging 483.891 USD from Sep 2019 (Median) to 21 Oct 2023, with 19 observations. The data reached an all-time high of 300,094.532 USD in 15 Oct 2023 and a record low of 9.026 USD in 23 May 2022. Australia E-Commerce Transactions: Value: Heavy Industry & Engineering: Chemical Industry data remains active status in CEIC and is reported by Grips Intelligence Inc.. The data is categorized under Global Database’s Australia – Table AU.GI.EC: E-Commerce Transactions: by Category.
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The Australia E-Commerce Logistics Industry, with a market size of AUD 18,170.1 million, delivers insights on segmentation, supplier shifts, and adoption trends to inform strategic business moves.
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Market Size statistics on the Online Shopping industry in Australia
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The Australia E-Commerce Market Report is Segmented by Business Model (B2C, B2B), Device Type (Smartphone / Mobile, Desktop and Laptop, Other Device Types), Payment Method (Credit / Debit Cards, Digital Wallets, BNPL, Other Payment Method), B2C Product Category (Beauty and Personal Care, Consumer Electronics, Fashion and Apparel, Food and Beverages, and More). The Market Forecasts are Provided in Terms of Value (USD).