The Australia Home Appliances Market report segments the industry into Major Appliances (Refrigerators, Freezers, Dishwashing Machines, Washing Machines, Ovens, Air Conditioners, Other Major Appliances), Small Appliances (Coffee/Tea Makers, Food Processors, Grills & Roasters, Vacuum Cleaners, Other Small Appliances), and Distribution Channel (Multi-brand Stores, Exclusive Stores, Online, Other Distribution Channels).

The Australian Kitchen Appliances Market report segments the industry into By Product Type (Small Kitchen Appliances, Large Kitchen Appliances), By End User (Residential, Commercial), and By Distribution Channel (Multi-brand Stores, Exclusive Brand Outlets, Online, Other Distribution Channels). Get five years of historical data and market forecasts.

The Australia home appliances market size reached USD 4.23 Billion in 2024. The market is expected to grow at a CAGR of 2.20% between 2025 and 2034, reaching almost USD 5.26 Billion by 2034.

Australia Home Appliances Market size was valued at USD 6.5 Billion in 2024 and is expected to reach USD 8.5 Billion by 2031, growing at a CAGR of 3.4% from 2024 to 2031.The Australia home appliances market is driven by rising disposable incomes, urbanization, and a growing preference for energy-efficient and smart appliances. The increasing awareness of sustainability and government incentives for energy-saving technologies further boost the demand for eco-friendly appliances. Consumer lifestyle shifts toward convenience and automation also play a significant role in driving market growth.Technological advancements, such as AI integration and IoT-enabled appliances, are key drivers, enabling remote control and enhanced functionality. Additionally, a surge in e-commerce platforms has made appliances more accessible, with competitive pricing and faster delivery services enhancing consumer adoption.

The household appliances market is on a strong upward trajectory, driven by rising urbanization, smart home adoption, and evolving consumer lifestyles. Projected at approximately USD 802.67 billion in 2025, the industry is anticipated to rise to USD 1,563.41 billion by 2035 with a robust CAGR of 6.77% over the decade.

Attributes	Details
Market Size (2025E)	USD 802.67 billion
Market Size (2035F)	USD 1,563.41 billion
CAGR (2025 to 2035)	6.77%

Country-wise Analysis of the Household Appliances Market 2025 to 2035

Country	CAGR (2025 to 2035)
USA	4.5%
UK	5.8%
France	4.2%
Germany	5.2%
Italy	4.4%
South Korea	7.6%
Japan	7.0%
China	8.0%
Australia	8.2%
New Zealand	6.5%

Competitive Outlook

Company Name	Market Share (%)
AB Electrolux	12-16%
Qingdao Haier Co., Ltd.	10-14%
LG Electronics Inc.	10-14%
Samsung Electronics Co., Ltd.	8-12%
Whirlpool Corporation	6-10%
Others (combined)	38-48%

The Australia home appliances market size reached USD 15.06 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 21.99 Billion by 2033, exhibiting a growth rate (CAGR) of 4.28% during 2025-2033. Technological advancements, e-commerce growth, and energy efficiency are driving the Australia home appliances market share. Smart features, artificial intelligence (AI) integration, and automation enhance convenience and efficiency. E-commerce platforms expand accessibility, competitive pricing, and personalized shopping experiences.

Descubra ideas sobre el mercado de electrodomésticos de Australia, que se proyecta crecer a una tasa compuesta anual de 4.20% durante 2025-2032.

Online small electrical appliance stores have endured mixed results over the past five years. Industry sales surged at the height of the COVID-19 pandemic, as government handouts fuelled a spike in income and enabled consumers to boost their spending on small electrical appliances. However, rising interest rates and intensifying cost-of-living pressures post-pandemic have heightened financial pressures, making consumers more cautious about their spending. This has put the brakes on robust revenue growth experienced in earlier years. Nonetheless, the industry remains buoyed, with revenue expected to have climbed at an annualised 5.3% over the five years through 2024-25, to $548.3 million. This includes an anticipated upswing of 3.2% in 2024-25. Enhanced internet connectivity and a shift in consumer behaviour towards online shopping have driven dynamic growth in online demand for small electric appliances. While monumental demand for online shopping was born out of necessity during the pandemic, this shift has become a lasting trend in the post-pandemic environment. Retailers have invested heavily in ecommerce infrastructure, enhancing user interfaces, security features and logistics, as well as making online shopping more convenient and reliable. Consumers' growing preference for smart and energy-efficient appliances, aligning with an increased awareness of sustainability and technological convenience, has driven this trend. Looking ahead, industry revenue is forecast to expand at an annualised 4.4% over the five years to 2029-30 to reach $678.5 million. Rising migration numbers and 5G technology will boost total internet connectivity, supporting greater online activity and higher online consumer spending. Demand for compatible appliances will surge as smart home ecosystems become more integrated into daily life. Eco-conscious consumers will continue to drive the market for energy-efficient technologies. Traditional retailers like Harvey Norman and JB Hi-Fi are set to expand their online presence, increasing competition and offering consumers a more comprehensive array of shopping options. Innovations like influencer partnerships, virtual demonstrations and augmented reality will bolster the surge in online shopping. These innovations are poised to enhance the customer experience and maintain the industry's growth trajectory.

Australia Built-In-Kitchen Appliances market Size, Share, Trend & Market Analysis By Type, By Distribution Channel, By End User, Competition, Forecast & Opportunities.

The size of the Australia Home Appliances Market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of > 2.00% during the forecast period. Home appliances are quite the indispensable devices in making daily work easier and comfortable in a residential dwelling. These can include refrigerators and washing machines and even ovens and air conditioners. The market for home appliances in Australia, therefore forms booming industry driven by various drivers such as rising standards of living, technological improvement, growing demand for convenient products and high effectiveness. The use of home appliances within homes has become an indispensable prerogative in Australian households. Refrigerators preserve food, washing machines clean clothes, ovens prepare meals, and air conditioners do their part in maintaining temperature. All these appliances have greatly changed life and helped Australians to save time and refrain from half-broken exhausting labor. Also, the penetration of technology into home appliances has actually led the innovation of new waves of smart appliances: equipped with the possibility of being controlled remotely, energy-saving, and personalizing settings. As consumers in Australia embrace these new technologies, the home appliances market will still be a very central component of the retail sphere of that nation. Recent developments include: In May 2023, POSCO Holdings Inc. and LG Electronics Inc. announced that they will collaborate to upgrade POSCO's smart factory technology. The initiative will involve the integration of robotics, artificial intelligence (AI) and wireless communication technologies., In November 2022, Whirlpool Corp. has announced that it is taking steps toward making smart appliances work more harmoniously in home ecosystems by announcing support for Matter, the gold standard of smart home connectivity.. Key drivers for this market are: Online Retail is Driving the Market, Increasing Disposable Income is Driving the Market. Potential restraints include: Changing Customer Preferences and Lifestyle, Saturation in the Market with the Technology Used in the Appliances. Notable trends are: Increasing Smart Appliances Penetration is Driving the Market.

Comprehensive dataset of 75 Wholesaler household appliances in Australia as of June, 2025. Includes verified contact information (email, phone), geocoded addresses, customer ratings, reviews, business categories, and operational details. Perfect for market research, lead generation, competitive analysis, and business intelligence. Download a complimentary sample to evaluate data quality and completeness.

Explore the projected growth of the domestic, non-electric cooking and heating appliances market in Australia over the next decade. Anticipated increase in market volume to 2.3M units and market value to $114M by 2035.

Australia's kitchen appliances market is set to exceed USD 1.40 billion by 2025–30, driven by demand for smart appliances and products with enhanced energy efficiency.

The Australia Electric Kitchen Appliances Market was valued at USD 2.86 Billion in 2024 and is expected to reach USD 3.72 Billion by 2030 with a CAGR of 4.54%

Pages	70
Market Size	2024: USD 2.86 Billion
Forecast Market Size	2030: USD 3.72 Billion
CAGR	2025-2030: 4.54%
Fastest Growing Segment	Online
Largest Market	Queensland
Key Players	1. Haier Australia Pty Ltd. 2. Glen Dimplex Australia Pty Ltd 3. Aus Decor Pty Ltd. 4. Electrolux Pty. Ltd. 5. Philips Electronics Australia Ltd. 6. Panasonic Australia Pty Ltd 7. Samsung Electronics Australia Pty Ltd. 8. Robert Bosch Australia Pty. Ltd. 9. LG Electronics Australia Pty. Ltd. 10. Whirlpool (Australia) Pty. Limited

Household appliance manufacturers have been facing challenging operating conditions, largely because of high import penetration. Overseas manufacturers, especially those in China, Thailand and Malaysia, have lower wage and overhead costs. These manufacturers can establish greater economies of scale and charge lower prices for household appliances, making their products more appealing to Australian consumers. Revenue surged in 2022-23 as household appliance manufacturers passed on increased costs for key inputs, including iron and steel. Since 2023-24, domestic iron and steel prices have started to recede, benefiting manufacturers through reduced purchase costs. Overall, revenue is expected to have climbed at an annualised 2.3% over the five years through 2024-25, to $2.87 billion. This trend includes an anticipated drop of 3.2% in 2024-25 as inflationary pressures deter consumers from buying new household appliances. Household appliance manufacturers have faced intense competition in recent years. Since domestic manufacturers struggle to compete with overseas manufacturers in terms of price, they’ve shifted their focus towards manufacturing niche and specialised products, for which they can charge higher prices and promote their superior quality. Australian manufacturers have also been automating processes to improve operational efficiencies. Manufacturers have sought to capitalise on changing consumer preferences – like elevated demand for small kitchen appliances, including coffee machines and microwave ovens – to target niche markets and remain competitive. Manufacturers’ adaptive efforts have improved industrywide profitability over the past five years. Revenue is forecast to expand at an annualised 0.5% over the five years through 2029-30, to $2.93 billion. Stifling import penetration is on track to maintain pressure on domestic manufacturers’ performance. However, improved operational efficiencies and lower domestic iron and steel prices will alleviate cost pressures on manufacturers, enabling them to expand their profitability. Demand conditions are set to rebound as climbing consumer confidence encourages customers to make purchases that they may have deferred in favour of repairs.

The Domestic Appliance Retailing industry has faced fierce competition from pure-play retailers and department stores. Department stores have expanded their domestic appliance product range to compete with traditional retailers, while online sellers have appealed to consumers with their ability to offer competitive prices and convenience. Cost-of-living pressures and high interest rates have encouraged bargain-hunting behaviour among Australians, weighing on retailers' pricing power and profitability. This challenging trading environment has promoted industry consolidation, and smaller retailers have adopted more part-time workers to replace expensive full-time staff. Larger retailers have engaged in mergers and acquisitions, as seen in JB Hi-Fi’s acquisition of E&S Trading in August 2024. Overall, industry revenue is expected to decline at an annualised 1.2% over the five years through 2024-25 to $17.3 billion. This includes an anticipated 2.4% uptick in 2024-25 as discretionary spending rises amid easing inflationary pressures and demand from residential housing construction creeps upwards thanks to favourable policies supporting affordable housing. To combat fierce competition, large retailers are increasingly embracing omnichannel strategies to diversify revenue streams and maximise customer value. Online channels, including websites and live chat, are making up an expanding proportion of larger retailers' revenue, highlighting the importance of this selling channel. Despite the booming popularity of online shopping, many consumers prefer to purchase appliances like whitegoods and TVs in person, which is why retailers have invested in staff training to enhance the customer experience. Aggressive discounting strategies are also becoming commonplace, with larger retailers splurging on promotional campaigns and offering hefty discounts during events like Black Friday and Boxing Day at the cost of their gross margins. Over the coming years, continued advances in product design and technology, a rise in the number of households, improvements in discretionary income and recovering consumer sentiment will underpin growth. A rebound in residential building construction activity, spurred by higher net migration levels and the $10.0 billion Housing Australia Future Fund, will keep demand for whitegoods and TVs elevated, but the saturation of online shopping will keep demand woes alive. Large retailers will stock more advanced technological products from upstream manufacturers to expand their online revenue stream. They will capitalise on membership programs and data analytics to enhance their market positions in the coming years. Industry revenue is forecast to rise at an annualised 1.9% over the five years through 2029-30 to $19.0 billion.

Australia Kitchen Appliances Market size was valued at USD 6.9 Billion in 2023 and is projected to reach USD 8.2 Billion by 2031, growing at a CAGR of 2.2% from 2024 to 2031.

Key Market Drivers:

• Rising Demand for Energy-Efficient Appliances: Government incentives and growing environmental consciousness have prompted Australians to become more concerned about energy conservation. According to the Australian Government's Energy Efficiency in Households Report 2023, approximately 70% of Australian households have adopted energy-efficient equipment, with purchases of appliances with better efficiency ratings increasing by 15% year on year. This trend is driving up demand for energy-efficient kitchen appliances, which coincides with Australia's ecological goals.

• Increase in Renovation and Home Improvement Projects: The Australian home improvement market has grown significantly, with the Australian Bureau of Statistics forecasting a 7% increase in residential renovations by 2022.

The Report Covers Asia-Pacific Home Appliances Companies and it is segmented by Product (Refrigerators, Freezers, Dishwashing Machines, Laundry Appliances, Cookers & Ovens, Air-Conditioners, Others) by Distribution Channel (Specialty Stores, Hypermarkets/ Supermarkets, Online, Others) and by Region (China, India, Japan, South Korea, Australia, Malaysia, Thailand, Indonesia, Singapore, Others).

Electrolux is a major player in the core appliances market. The company holds a share of ** percent of the major appliances market in North America in 2023. Electrolux's market share in Latin America stood at ** percent of the market that year, representing the region with the highest market share for Electrolux.

The industry is projected to expand from USD 611.2 billion in 2025 to USD 945.5 billion by 2035, reflecting a CAGR of 5.6% over the forecast period.

Metrics	Values
Industry Size (2025E)	USD 611.2 billion
Industry Value (2035F)	USD 945.5 billion
CAGR (2025 to 2035)	5.6%

Segment-Wise Analysis

Segment	Share (2025)
Kitchen Appliances	38.5%

Segment	Share (2025)
Domestic	68.5%

Country-wise Analysis

Countries	CAGR (2025 to 2035)
USA	5.9%
UK	5.7%
France	5.5%
Germany	6.1%
Italy	5.4%
South Korea	6.3%
Japan	5.8%
China	7.6%
Australia	5.6%
New Zealand	5.3%

Competitive Outlook

Company Name	Estimated Market Share (%)
Whirlpool	20-25%
Samsung Electronics	15-20%
LG Electronics	10-15%
Haier	8-12%
Bosch (BSH Group)	5-9%
Other Companies (combined)	25-30%