The Australia printer market size reached USD 501.07 Million in 2024. The market is expected to grow at a CAGR of 1.44% between 2025 and 2034, reaching almost USD 578.08 Million by 2034.

HP Inc. had the highest market share of inkjet printers in Australia in the first quarter of 2018, at just under ** percent. HP, formerly operating as Hewlett-Packard, is a U.S. based multinational tech company specializing in the development of personal computers and peripheral products. Canon Inc, a Japanese multinational electronics company, followed with over ** percent of the market in terms of printer shipments.

Australian printing market

While around ** percent of Australian consumers own a printer or copier, the laser and inkjet markets have experienced some contraction in recent years. Consumers are possibly embracing the digitalization of the country. This may encourage printer vendors to shift their focus in the future to ensure consumers can still gain value from their products and services.

Global printing trends

HP and Canon were key players in the current global inkjet printer market, both with a share of over ** percent. Globally, HP dominated the hardcopy peripherals market, which included: single function printers; multifunctional printers (MFPs) and single-function digital copiers (SF DC). Overall, the global printing industry was forecasted to continue expanding, with printed packaging, labels, and digital printing segments expected to drive this growth.

Market Size statistics on the Printing industry in Australia

The Australia digital printing market size is expected to grow at a CAGR of 5.90% between 2025 and 2034.

In 2024, the revenue in the 'Printers & Copiers' segment of the consumer electronics market in Australia was modeled to be ************* U.S. dollars. Between 2018 and 2024, the figure dropped by ************ U.S. dollars, though the decline followed an uneven course rather than a steady trajectory. The forecast shows the revenue will steadily decline by ************ U.S. dollars from 2024 to 2030.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Printers & Copiers.

In Australia Digital Printing Market, offering valuable insights, key market trends, competitive landscape, and future outlook to support strategic decision.

The Australia Portable Printer market is anticipated to grow at over 7.43% CAGR from 2025 to 2030, driven by demand for portable printing solutions in business, retail, and logisti

In 2024, the Australian printers and copying machines market decreased by -5% to $156M, falling for the third year in a row after four years of growth. In general, consumption saw a mild reduction. Over the period under review, the market attained the peak level at $203M in 2021; however, from 2022 to 2024, consumption stood at a somewhat lower figure.

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Printers Market Size 2025-2029

The printers market size is valued to increase USD 11.25 billion, at a CAGR of 3.5% from 2024 to 2029. Rising demand for printers from SMEs will drive the printers market.

Major Market Trends & Insights

APAC dominated the market and accounted for a 52% growth during the forecast period.
By Technology - Laser segment was valued at USD 38.08 billion in 2023
By Type - Inkjet-based segment accounted for the largest market revenue share in 2023

Market Size & Forecast

Market Opportunities: USD 32.46 billion
Market Future Opportunities: USD 11.25 billion
CAGR : 3.5%
APAC: Largest market in 2023

Market Summary

The market encompasses a dynamic and continually evolving landscape shaped by advancements in core technologies and applications, service types, and regulatory frameworks. With the increasing adoption of 3D technology in printers, the market is witnessing significant growth, particularly in sectors such as healthcare and manufacturing. According to recent market research, the global 3D printing market in the manufacturing sector is projected to reach a value of 35.6 billion USD by 2026, growing at a steady rate. Additionally, the rising demand for printers from small and medium-sized enterprises (SMEs) and the increasing digitization in enterprises are fueling market growth.
Despite these opportunities, challenges such as high upfront costs and the need for specialized skills persist. The market is also subject to regulatory changes, with governments worldwide implementing policies to ensure the safe and sustainable use of printers.

What will be the Size of the Printers Market during the forecast period?

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How is the Printers Market Segmented and what are the key trends of market segmentation?

The printers industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Technology

  Laser
  LED
  Thermal
  Dot Matrix
  Inkjet


Type

  Inkjet-based
  Toner-based
  Multi-functional
  Standalone


Ink Type

  Aqueous
  Solvent
  UV-curable
  Dye Sublimation


End-User

  Apparel and Textiles
  Signage
  Advertising
  Decor
  CAD and Technical Printing
  Residential
  Commercial
  Educational Institutions
  Enterprises
  Government


Printer Interface

  Wired
  Wireless


Distribution Channel

  Offline
  Online


Geography

  North America

    US


  Europe

    France
    Germany
    Italy
    UK


  Middle East and Africa

    UAE


  APAC

    Australia
    China
    India
    Japan
    South Korea


  South America

    Brazil


  Rest of World (ROW)

By Technology Insights

The laser segment is estimated to witness significant growth during the forecast period.

The market encompasses various printing technologies, including laser printing, inkjet printing, and mobile printing. Among these, laser printing, which utilizes electrophotography or electrostatic charges, has gained significant traction due to its speed and precision. According to recent studies, laser printing accounts for approximately 30% of the overall print market share. Moreover, the market for laser printing is projected to expand further, with industry experts anticipating a growth of up to 15% in the next few years. This expansion can be attributed to the increasing demand for high-speed printing, particularly in industrial and commercial sectors. Inkjet printing, another prominent technology, relies on inkjet printheads and imaging units to create prints.

Inkjet technology has seen a surge in popularity due to its ability to produce high-quality color prints and its compatibility with cloud printing and print queue management systems. Approximately 45% of the overall print market share is attributed to inkjet printing. Furthermore, the market for print servers, printer maintenance, and print cartridge replacement services is expected to grow steadily, driven by the increasing demand for wireless printing and duplex printing capabilities. These advancements have led to improvements in printing efficiency and productivity. Additionally, the emergence of large format printing, 3D printer filaments, and thermal printing technologies has expanded the scope of the market.

The market for industrial printing, including toner cartridges and print resolution, is also experiencing significant growth. In terms of market trends, high-speed printing, driver installation, and print resolution continue to be key focus areas for both manufacturers and consumers. Paper handling, print queue management, and print spooler technologies have also gained prominence, ensuring a seamless printing experience. Despite these advancements, challenges such as

The Australia 3D printing market is expected to add USD 278.52 Billion by 2028, Adoption of 3D printing in healthcare- Actual Market Research.

Australia digital textile printing market is surging in the recent years backed by the growing use of printed fabrics in vehicle wrapping.

Discover the projected growth of the printer, copying machine, and facsimile machine market in Australia from 2024 to 2035. Market volume is expected to reach 853K units, with a value of $210M by the end of 2035.

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Commercial Printing Market Size 2025-2029

The commercial printing market size is forecast to increase by USD 46 billion, at a CAGR of 2.2% between 2024 and 2029.

The market is experiencing a resurgence, driven primarily by the increasing demand for paperback books. This trend is fueled by the growing popularity of self-publishing and the rise of e-commerce platforms, enabling easy access to a wide range of titles. Another significant development in the market is the forward integration of companies, as they seek to expand their offerings and secure a larger share of the value chain. However, the market is not without challenges. Overcapacity and pricing pressures continue to pose significant obstacles for commercial printers.
With increasing competition and advanced technologies enabling decentralized production, traditional printing companies face intense pressure to reduce costs and maintain profitability. To navigate these challenges, companies must focus on innovation, efficiency, and strategic partnerships. By investing in cutting-edge technologies and exploring new business models, they can differentiate themselves and capitalize on the opportunities presented by the evolving market landscape.

What will be the Size of the Commercial Printing Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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The market continues to evolve, with dynamic market activities shaping its landscape. ISO standards play a crucial role in ensuring consistency and quality across various applications, from marketing collateral and inkjet printing to gravure printing and screen printing. Ink types, such as water-based and UV-cured, continue to advance, influencing the selection of printing processes. Finishing equipment, including die cutting and foil stamping, complement the printing process, enhancing the overall quality and appeal of the final product. Customer service and turnaround time are increasingly important factors, with businesses seeking efficient and responsive solutions. Offset printing, sheetfed printing, and web printing cater to diverse production capacity needs, while digital printing systems enable print-on-demand and variable data printing.

Paper handling and paper stock choices, from lightweight to heavyweight, influence the final product's look and feel. Color management and quality control are essential for maintaining brand consistency across all printed materials. Marketing agencies and advertising firms rely on commercial printing services for a wide range of projects, from business cards and direct mail to large format printing and lithographic printing. Green printing initiatives and inkjet technology continue to gain traction, driving innovation and sustainability in the industry. The printing industry's ongoing evolution reflects its adaptability to meet the ever-changing needs of businesses and consumers alike.

How is this Commercial Printing Industry segmented?

The commercial printing industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Service

  Print services
  Others


Application

  Packaging
  Advertising
  Publishing
  Others


Type

  Offset lithography
  Inkjet
  Flexographic
  Screen
  Others


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    UK


  APAC

    Australia
    China
    India
    Japan
    South Korea


  Rest of World (ROW)

.

By Service Insights

The print services segment is estimated to witness significant growth during the forecast period.

The market encompasses various services and technologies, including flexographic printing for promotional materials, image resolution for high-quality prints, and print on demand for customized production. Graphic designers and advertising agencies rely on commercial printing services for paper handling and selecting appropriate paper stocks. Letterpress printing adds a tactile dimension, while digital printing offers quick turnaround times and variable data printing capabilities. Production capacity is a crucial factor, with large format printing and web printing catering to bulk orders. Sustainability is a trend, with green printing and inkjet printing gaining popularity. Quality control is paramount, with ISO standards ensuring consistency.

Customer service and turnaround time are essential, with offset printing offering long print runs and roll-to-roll printing for continuous production. Marketing collateral, from business cards to marketing materials, is a significant market segment. Companies focus on bundling services, such as printing and distribution, to retain customers. For instance

The printing press market in Australia is projected to experience steady growth over the next decade, with an expected increase in both market volume and value. By 2035, the market is forecasted to reach 18K units and $43M in value.

In Australia 3D Concrete Printing Market is projected to grow from USD 273.5 million in 2025 to USD 798.2 million by 2031, at a CAGR of 19.4%

Number of Businesses statistics on the Printing Support Services industry in Australia

Australia 3D Printing Market growth is driven by advancements in technology, increased adoption across industries, and the demand for cost-effective and customized solutions.

The Australian printing and packaging market for paper products is a dynamic sector experiencing steady growth, projected to maintain a Compound Annual Growth Rate (CAGR) of 4.20% from 2025 to 2033. This expansion is fueled by several key drivers. Firstly, the robust growth of the food and beverage industry, particularly within e-commerce, is increasing demand for efficient and attractive packaging solutions. Secondly, the pharmaceutical and healthcare sectors require specialized paper-based packaging for safety and hygiene, further stimulating market growth. The rise of sustainable packaging practices, driven by increasing environmental awareness among consumers and stricter government regulations, presents a significant opportunity for manufacturers offering eco-friendly options such as recycled paper and biodegradable materials. While increasing raw material costs and fluctuating exchange rates pose challenges, the overall market outlook remains positive, driven by these consistent growth factors. The market is segmented into various product types, including folding cartons, corrugated boxes, and other specialized packaging like flexible paper and liquid cartons. These cater to diverse end-user industries beyond food and beverage, encompassing personal care, household goods, and other sectors. Major players in this competitive landscape, including Visy Industries, Paper Australia Pty Ltd, and others, are strategically investing in advanced technologies and sustainable solutions to maintain their market share and cater to evolving consumer and regulatory demands. The regional focus is on Australia, with the market analysis providing a comprehensive understanding of this specific region's dynamics. The study period, encompassing 2019-2033, provides a detailed historical and predictive view, giving stakeholders valuable insights for informed decision-making. Considering the CAGR and assuming a 2025 market size of approximately $500 million (a reasonable estimation based on similar markets globally), the market's size will likely exceed $700 million by 2033. Recent developments include: October 2022: The Recycling Modernization Fund (RMF) is a national initiative expanding Australia's capacity to sort, process, and remanufacture glass, plastic, tires, paper, and cardboard. The Australian Government is investing AUD 250 million (USD 178.37 million) into new and upgraded recycling infrastructure through the RMF. The Fund will see over AUD 1 billion (USD 713.5 million) investment in recycling infrastructure, with contributions from the states, territories, and industry., In October 2022: Visy Industries will process 1.3 million metric tons of used cardboard and paper from commercial centers and other collection hubs to remanufacture new paper and cartonboard for Australia- and New Zealand-based brands. With this, the company can create a circular economy for its customers and provide sustainable fiber packaging solutions.. Key drivers for this market are: Increasing Consumer Consciousness Regarding Sustainable Packaging, The Surging E-commerce Sector. Potential restraints include: Increasing Consumer Consciousness Regarding Sustainable Packaging, The Surging E-commerce Sector. Notable trends are: Rise in Sustainable Packaging while Making Use of Recycling and Biodegradable Paper.

In Australia 3D Food Printing Market is projected to grow from USD 780 million in 2025 to USD 2.62 billion by 2031, at a CAGR of 22.4%

Over the next few years, the Australia’s printing industry is expected to face challenging times to maintain its current revenue stream, if not adding more. According to Statista’s latest estimates, the industry is likely to register a slight decline in revenue over the next few years. The two largest contributors, advertising and media, have both shifted their bets on digital channels, reducing demand for printing. Preference towards digital contents is undoubtably reshaping the industry dynamics with many legacy print service providers adopting digital platforms. Other revenue component, such as banking forms and retail catalogs, are also in low demand due to the increased prevalence of digital banking and e-commerce. Digital disruption hurting legacy players The increase in mobile internet penetration over the years has led to a surge in the demand for digital news contents in Australia. Although this trend has been instrumental for the growth in the advertisement revenue for digital channels, it has an adverse impact on the same for print media and in turn led to the decline in overall market for traditional newspaper printing organizations.