The Australian Hair Care Market Report is Segmented by Product Type (Shampoo, Conditioner, Hair Colorants, and More), Category (Organic, and Conventional), Price Range (Mass, and Luxury/Premium), and Distribution Channel (Supermarkets/Hypermarkets, Convenience/Grocery Stores, Health and Wellness Stores, Online Retail Stores, and Other Distribution Channels). The Market Forecasts are Provided in Terms of Value (USD).

The Australia hair care products market size reached USD 1.16 Billion in 2024. The market is expected to grow at a CAGR of 4.50% between 2025 and 2034, reaching USD 1.80 Billion by 2034.

USD 123.68 Million in 2024; projected USD 225.27 Million by 2033; CAGR 6.81%.

The Australia professional hair care market size is projected to grow at a CAGR of 4.70% between 2025 and 2034.

Discover the booming Australian hair care market! This comprehensive analysis reveals a $1.34B market (2025) projected for significant growth (4.82% CAGR) driven by natural products, online sales, and premium brands. Explore key trends, leading companies, and future opportunities in this detailed report. Recent developments include: August 2023: Dercos by Vichy Laboratories launched its dermatological anti-dandruff shampoo line in Australia, targeting the core causes of dandruff with a proven formula. The product is available in different dermatological warehouses across Australia., October 2022: Epres Brand launched two different hair care products that include an at-home product and a professional in-salon SKU. The products are science-based treatments with the usage of Biodiffusion technology., September 2022: David Mallett's styling brand launched its two new products namely Fresh Eau de Concombre, which is a hair mist product type, and Volume Powder, which helps in retaining hair volume. The brand also introduced the "Pure" product line, which includes a shampoo and conditioner made 96% natural and fragrance-free.. Key drivers for this market are: Increasing Demand for Natural and Organic Hare care Products, Increasing Consumption of Shampoos. Potential restraints include: Increasing Demand for Natural and Organic Hare care Products, Increasing Consumption of Shampoos. Notable trends are: Shampoo Holds a Prominent Share in the Australian Hair Care Market.

The revenue of the products of hair market in Australia and Oceania amounted to $X in 2017, going down by -X% against the previous year. The products of hair consumption continues to indicate a strong growth. The growth pace was the most rapid in 2009, with an increase of X% against the previous year.

USD 135 Million in 2024; projected USD 246.85 Million by 2033; CAGR 6.91%.

Growing awareness of scalp health and personalized beauty routines has been fueled by increasing consumer preference for natural and dermatologically tested hair care solutions. According to the analyst from Verified Market Research, the Australia Hair Care Market is estimated to reach a valuation of USD 1.92 Billion over the forecast 2032, subjugating around USD 1.34 Billion valued in 2024.The rapid expansion of the Australia hair care market is primarily driven by rising investments in product innovation and the launch of multifunctional, eco-friendly hair care products tailored to diverse hair types. It enables the market to grow at a CAGR of 4.80% from 2026 to 2032.

The Luxury Hair Care Market size was valued at USD 18.20 USD Billion in 2023 and is projected to reach USD 28.75 USD Billion by 2032, exhibiting a CAGR of 6.75 % during the forecast period. Recent developments include: December 2023: Straand, a Melbourne-based hair care brand, raised 4 million Australian dollars (USD 2.62 million) in a seed round backed by Unilever Ventures., November 2023: Kérastase, a L’Oréal brand, launched the Blond Absolu Collection to address the hydration requirements of blonde hair. This product range features a serum with the highest concentration of hyaluronic acid ever incorporated into a haircare product. This serum signifies Kérastase's introductory scalp-specific product intended explicitly for blondes, targeting hair health at the root., September 2023: Melanin Haircare, an award-winning brand, expanded itself in Canada with luxury retailer Sephora, continuing its global expansion. The brand’s complete signature line was officially launched at Sephora Canada with the aim of offering high-quality, natural formulations to Canadian consumers., January 2022: Guerlain, a perfume, cosmetic, and skincare brand, entered the hair care segment with its flagship line, Abeille Royale. The product is oil-in-serum, composed of 97% natural ingredients and can be applied to both the lengths and the scalp., February 2021: New Zealand-born Monday Haircare, making luxury beauty formulas at an affordable price point, signed a USD 40 million deal with U.S. Target. As Target has a huge customer base made up of Millennials and Gen Z, the Monday Haircare is all set to have a strong foothold in the U.S. market.. Key drivers for this market are: Increased Spending and Emphasis on Self-Pampering and Personal Grooming to Boost Market Growth. Potential restraints include: High Prices of Luxury Hair Products are Restraining Market Growth. Notable trends are: Personalization and Natural & Organic Formulations are Outperforming Mass Hair Care Products.

The global market for kids' hair products is experiencing robust growth, driven by increasing awareness of specialized hair care needs for children and a rise in disposable incomes in developing economies. The market, estimated at $5 billion in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of 6% from 2025 to 2033, reaching an estimated value of $8 billion by 2033. This growth is fueled by several key trends, including the increasing popularity of natural and organic products, a surge in demand for specialized products addressing specific hair types (curly, straight, fine), and the expansion of online retail channels. Furthermore, the growing influence of social media and parenting blogs is shaping consumer preferences, driving demand for products with appealing aesthetics and branding. Market restraints include fluctuating raw material prices and the potential for stricter regulations concerning the ingredients used in children's hair care products. Market segmentation reveals a strong preference for shampoos and conditioners, comprising the largest share. Online sales channels are gaining traction, though offline retail remains a significant distribution channel. Key players like Johnson & Johnson, Suave, Aussie, and SheaMoisture are leveraging brand recognition and distribution networks to maintain their market presence. However, smaller niche brands focusing on natural and organic formulations, as well as those catering to specific ethnic hair types, are emerging as significant competitors. Geographic analysis indicates strong growth in the Asia-Pacific region, driven by rising populations and increasing middle-class spending. North America and Europe also contribute substantially to the overall market value, demonstrating a consistent demand for high-quality, specialized children's hair care products. The market's future growth will depend on innovation, brand loyalty, and the ability of companies to adapt to evolving consumer preferences and regulatory requirements.

The Middle East & Africa hair care market size was USD 4.80 Billion in 2022 and is likely to reach USD 7.04 Billion by 2031, expanding at a CAGR of 4.35% during 2023–2031. The growth of the market is attributed to improvement in quality of life.



Hair care is the process of keeping hair in good condition by washing them. The main purpose of hair care is to improve self confidence of the people. It excites the circulation of the scalp. Shampoo removes bacteria, microorganisms, oils, and dirt that stick to the hair. Hair care services are provided in salons and beauty parlor and are available commercially for home use.

The COVID-19 pandemic had a flat impact on the hair care products market as hair care products manufacturers are switching their preference to produce hand sanitizers, cleaning agents, and personal care products, which have been gaining major demand during this pandemic.

Middle East & Africa Hair Care Market Trends, Drivers, Restraints, and Opportunities

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  Growing consciousness about external beauty along with individual’s internal intellect is anticipated to drive the market growth during the forecast period.

  
  


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  Increasing awareness of probable side effects of hair products among customers is projected to boost the market growth in the coming years.

  
  


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  Rising number of working women population <span style=

Hair Removal Products Market was valued at USD 28.48 billion in 2024 and is expected to grow to USD 39.01 billion by 2030 with a CAGR of 5.42%.

In 2024, the Australian hair spray market decreased by -15% to $47M, falling for the third consecutive year after two years of growth. Over the period under review, consumption, however, continues to indicate a relatively flat trend pattern. Over the period under review, the market reached the maximum level at $76M in 2021; however, from 2022 to 2024, consumption failed to regain momentum.

The Asia-Pacific hair conditioner market, valued at approximately $XX million in 2025, is projected to experience robust growth, exhibiting a Compound Annual Growth Rate (CAGR) of 5.34% from 2025 to 2033. This expansion is fueled by several key drivers. Rising disposable incomes across the region, particularly in rapidly developing economies like India and China, are enabling consumers to spend more on personal care products, including premium hair conditioners. A growing awareness of hair health and the increasing prevalence of hair damage due to environmental factors and styling practices further stimulate demand for effective conditioning solutions. The burgeoning e-commerce sector provides convenient access to a wide variety of hair conditioner products, bolstering market reach and sales. Furthermore, the introduction of innovative product formulations, such as intensive conditioners catering to specific hair types and concerns (e.g., color-treated, damaged, dry hair), is driving market segmentation and premiumization. The market's growth is also influenced by evolving consumer preferences towards natural and organic ingredients, leading to a rise in demand for eco-friendly and ethically sourced hair conditioners. However, certain restraints could potentially impact market growth. Fluctuations in raw material prices and economic instability in certain parts of the region could affect production costs and consumer spending. Intense competition among established players and the emergence of new brands also presents a challenge. Moreover, regulatory changes related to cosmetic product ingredients and safety standards can influence market dynamics. Despite these challenges, the long-term outlook for the Asia-Pacific hair conditioner market remains positive, driven by sustained economic growth, evolving consumer preferences, and the continuous innovation in product development and distribution channels. The market's segmentation, encompassing diverse product types (intensive, traditional, others), distribution channels (supermarkets, specialty stores, e-commerce), and geographical regions (China, Japan, India, Australia, and Rest of Asia-Pacific), presents considerable opportunities for various stakeholders. Major players like Procter & Gamble, L'Oreal, and Unilever are leveraging their established brand presence and extensive distribution networks to maintain market leadership, while smaller niche brands are capitalizing on consumer demand for specialized and natural products. Notable trends are: Growing Demand for Organic Hair Care Products.

The curly hair care and styling products market is experiencing robust growth, driven by increasing awareness of natural hair care and a rising demand for products catering to diverse curl types. The market, estimated at $5 billion in 2025, is projected to exhibit a compound annual growth rate (CAGR) of 7% from 2025 to 2033, reaching approximately $9 billion by 2033. This growth is fueled by several key factors. Firstly, the shift towards embracing natural hair textures, coupled with increased representation of diverse hair types in media and advertising, has significantly boosted consumer demand. Secondly, the innovation in product formulations, focusing on natural ingredients, sulfate-free options, and targeted solutions for specific curl concerns (e.g., frizz, dryness, definition), has broadened the market appeal. Furthermore, the rise of social media platforms like Instagram and TikTok has created a vibrant community centered around curly hair care, driving product discovery and brand loyalty. However, challenges remain. Price sensitivity among consumers, particularly in developing markets, and the potential for ingredient sourcing issues, could act as restraints. The market is segmented by product type (e.g., shampoos, conditioners, styling creams, gels), distribution channels (e.g., online retailers, brick-and-mortar stores, salons), and consumer demographics. Major players like DevaCurl, SheaMoisture, Ouidad, Curlsmith, Carol's Daughter, Mizani, Cantu, Miss Jessie's, Curls, and Aussie are actively competing in this market, leveraging their brand reputation and product innovation to capture market share. Geographic variations exist, with North America and Europe currently dominating the market, though regions like Asia-Pacific are showing significant growth potential. Future growth will hinge on continued product innovation, targeted marketing campaigns that resonate with diverse consumer segments, and sustainable sourcing practices to ensure the long-term health of the industry and the environment. Companies must focus on providing tailored solutions for various curl types and addressing concerns like scalp health and hair damage to effectively tap into the growing market's potential. Expanding distribution channels, including direct-to-consumer online sales and strategic partnerships with beauty retailers, will be critical for continued success.

Market Size statistics on the Hairdressing and Beauty Services industry in Australia

Discover the latest insights into the booming European hair care market! Explore a €21.34 billion industry projected for 3.08% CAGR growth until 2033. Learn about key trends, leading brands (L'Oréal, P&G, Henkel), and market segmentation across product types and distribution channels. Download our comprehensive report today. Recent developments include: In October 2022, P&G Beauty's Head & Shoulders, Pantene, Herbal Essences, and Aussie introduced their first shampoo and conditioner bars in honor of World Oceans Day across their European Haircare portfolio. P&G Beauty revealed during a live panel at the Reuters Responsible Business Summit that Head & Shoulders, Pantene, Herbal Essences, and Aussie will continue to provide sustainable goods at scale as of 2022., In November 2021, Barcelona-based Niche Beauty Lab launched its first haircare brand Hairvest, with a range of six products. Hairvest is the world's first haircare brand to treat the hair follicle without any side effects that are usually common in hair treatments., In May 2021, Coconut water brand Vita Coco launched European haircare with shampoos, conditioners, and treatments, focusing on nourishing dry hairs and repairing damaged hair and scalp.. Notable trends are: Significant Rise in Hair Care Expenditure.

Australia Hair Loss Treatment Market is primarily driven by rising consumer awareness, advances in treatment technologies, and the growing emphasis on aesthetics and self-care.

Australia Beauty & Personal Care Products Market size was valued at USD 4.12 Billion in 2024 and is projected to reach USD 6.41 Billion by 2032, growing at a CAGR of 5.7 % during the forecast period from 2026 to 2032.The growing demand for organic beauty products in Australia is propelling the market's notable growth. Consumer expenditure in the organic products sector has increased by 13.8% year over year, according to the Australian Bureau of Statistics.A revolutionary change in market dynamics is signaled by the National Health and Medical Research Council of the Australian government, which has noted rising customer preferences for personal care products made without chemicals and from sustainable sources.

The professional humectant conditioner market, valued at $5.434 billion in 2025, is projected to experience steady growth, driven by increasing consumer awareness of hair health and the rising demand for high-quality hair care products. The 4.6% CAGR indicates a consistent expansion over the forecast period (2025-2033). Key drivers include the growing popularity of natural and organic ingredients, the increasing prevalence of hair damage due to styling and environmental factors, and the rising disposable incomes in developing economies fueling demand for premium hair care. Trends such as personalized hair care solutions, the incorporation of advanced technologies in formulations (e.g., improved moisturizing agents), and the growing online sales channels are further boosting market growth. While challenges such as fluctuating raw material prices and intense competition among established and emerging brands exist, the overall market outlook remains positive. The market segmentation, while unspecified, likely includes product type (leave-in vs. rinse-out), hair type (e.g., fine, thick, curly), and distribution channels (salons, online retailers, etc.), offering opportunities for targeted marketing and product development. Brands like Suave, Nexxus, Aussie, Kerastase, Tresemme, OGX, SheaMoisture, Head and Shoulders, Dove, Pantene, Bed Head, Cantu, Garnier, Avlon, and L'Oreal are key players, each leveraging its brand reputation and product innovation to compete effectively. The professional humectant conditioner market's future growth will depend on manufacturers' ability to innovate and offer sustainable, high-performance products that address specific consumer needs. Formulations incorporating advanced humectants, alongside natural and ethically sourced ingredients, are likely to gain popularity. Strategic partnerships with salons and stylists will be crucial for distribution and market penetration. Moreover, leveraging digital marketing and e-commerce platforms will be vital for reaching a wider audience and building brand loyalty. Understanding regional variations in consumer preferences and regulatory requirements will also be essential for success in this competitive and evolving market. By focusing on these key aspects, companies can navigate market challenges and capitalize on the growth opportunities presented by the professional humectant conditioner market.