According to an online survey conducted in February 2025 in the United States, the majority of LinkedIn users had a high monthly household income, accounting for 53 percent of users. Additionally, 29 percent of users belonged to middle-income households, and 18 percent of LinkedIn users belonged to low-income households.

LinkedIn, owned by Microsoft and founded in 2002, is a business and employment-based social networking platform. Although the service is free, LinkedIn users have the option to become premium members. In 2023, the social network for professionals made about 6.44 billion U.S. dollars from paying for premium memberships. This was an increase of about 13 percent from 2022.

This statistic illustrates the share of household members in the United States who used LinkedIn regularly. As of September 2024, 27 percent of high income (top 33% of households) fall into this category in the United States.Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.

As of November 2023, 66 percent of BeReal users in the United States were from high-income households. After BeReal, LinkedIn also saw a large share of users from high-income households in the United States, with 54 percent belonging to that economic group. Additionally, X (formerly Twitter) was also used more by users with higher incomes.

The number of LinkedIn users in the United Kingdom was forecast to continuously increase between 2024 and 2028 by in total 1.5 million users (+4.51 percent). After the eighth consecutive increasing year, the LinkedIn user base is estimated to reach 34.7 million users and therefore a new peak in 2028. User figures, shown here with regards to the platform LinkedIn, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period and count multiple accounts by persons only once.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).