This statistic presents information on the average issue audience of magazines issued solely in the French language in Canada, as of March 2017. The magazines are broken down by format, either print or digital. According to the last quarterly report, French based magazines in Canada had an average unduplicated digital audience of 1.77 million users, while print had an average user base of 4.77 million.

This statistic shows the most common actions triggered by magazine advertising among readers and buyers in Canada as of July 2017, broken down by gender. The findings show that 51 percent of responding Canadian women said that they had used or planned to use the coupon or promotion listed on the ad, compared to 37 percent of responding men who said the same.

This statistic shows the leading methods for accessing free magazine content among readers and buyers in Canada as of July 2017. The findings show that 33 percent of responding Canadian adults said read magazines available in public places, with 13 percent of respondents accessing free magazine content via the magazines available at their place of work.

This statistic shows the share of magazine readers and buyers satisfied with the selection of magazines in retailers in Canada as of July 2017. According to the findings, 57 percent of Canadian magazine enthusiasts were very satisfied with the selection of titles at mass merchants, with further 42 percent saying that grocery stores had a very good selection of magazines.

This statistic shows the most common types of retailers used for magazine purchases among readers and buyers in Canada as of July 2017. The findings show that 56 percent of responding Canadian adults said that they regularly purchased magazines in a grocery store, whereas 24 percent often bought magazines in book stores.

This statistic shows data on the share of consumers who have decreased their content consumption from selected sources in Canada as of October 2017. During the survey, 42 percent of respondents stated that they decreased their consumption of print newspaper or magazines content over the past two years.

This statistic shows the business magazine advertising spending in Canada from 2010 to 2018. The source predicts that trade magazine ad spend in Canada will reach approximately 131 million Canadian dollars by 2018, down from 146 million in 2017.