The average price of consumer and enterprise smartphones in the United States are forecast to increase from 2023 to 2028. In 2023, the average price of a smartphone in the consumer segment was expected to amount to around *** U.S. dollars, while a business smartphone was forecast to cost *** U.S. dollars. In comparison, such devices are expected to cost *** U.S. dollars and over ************ U.S. dollars in 2028.
The global price per unit in the 'Smartphones' segment of the consumer electronics market was forecast to continuously increase between 2024 and 2029 by in total **** U.S. dollars (****** percent). After the fifth consecutive increasing year, the indicator is estimated to reach ****** U.S. dollars and therefore a new peak in 2029. Find other key market indicators concerning the revenue and volume. The Statista Market Insights cover a broad range of additional markets.
This graph shows the average selling price of smartphones worldwide from 2010 to 2019. In 2014, smartphones were sold at an average price of ***** U.S. dollars worldwide.
Smartphone average selling price – additional information
The global average selling price of smartphones reached the highest figure to date in 2011, when these devices were sold for an average of ***** U.S. dollars. Since then, the average selling price of smartphones has constantly declined, going from ***** U.S. dollars in 2012 to ***** U.S. dollars in 2015. By 2019, this figure is forecast to drop to ***** U.S. dollars.
The average price of smartphones varies around the world. North America has the highest average selling price for smartphones. North American customers paid *** U.S. dollars for a smartphone in 2013. By 2017, the average selling price for smartphones in this region is forecast to increase to *** U.S. dollars. Asia Pacific, on the other hand, has the most affordable average selling price – *** U.S. dollars in 2013, forecast to decrease to *** U.S. dollars by 2017.
The average selling price for a smartphone also varies from vendor to vendor, and the device’s operating system. Apple, the second largest smartphone vendor in the world, has the highest average selling price for their devices. The iPhone’s average selling price is forecast to increase from *** U.S. dollars in 2015 to *** U.S. dollars in 2018. Android and Windows Phone are the most affordable operating systems for smartphones. Smartphones that use Android as operating system were sold for an estimate of *** U.S. dollars in 2015, while customers paid about *** U.S. dollars for a Windows Phone in the same year.
Smartphones in the mid-range price – that is, with a retail price between *** U.S. dollars and *** U.S. dollars – accounted for ** percent of all smartphone shipments in 2014. This retail price category is forecast to increase its share of shipments to about ** percent by 2019.
The global smartphone penetration in was forecast to continuously increase between 2024 and 2029 by in total 20.3 percentage points. After the fifteenth consecutive increasing year, the penetration is estimated to reach 74.98 percent and therefore a new peak in 2029. Notably, the smartphone penetration of was continuously increasing over the past years.The penetration rate refers to the share of the total population.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the smartphone penetration in countries like North America and the Americas.
In 2022, smartphone vendors sold around 1.39 billion smartphones were sold worldwide, with this number forecast to drop to 1.34 billion in 2023.
Smartphone penetration rate still on the rise
Less than half of the world’s total population owned a smart device in 2016, but the smartphone penetration rate has continued climbing, reaching 78.05 percent in 2020. By 2025, it is forecast that almost 87 percent of all mobile users in the United States will own a smartphone, an increase from the 27 percent of mobile users in 2010.
Smartphone end user sales
In the United States alone, sales of smartphones were projected to be worth around 73 billion U.S. dollars in 2021, an increase from 18 billion dollars in 2010. Global sales of smartphones are expected to increase from 2020 to 2021 in every major region, as the market starts to recover from the initial impact of the coronavirus (COVID-19) pandemic.
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Apple is one of the most influential and recognisable brands in the world, responsible for the rise of the smartphone with the iPhone. Valued at over $2 trillion in 2021, it is also the most valuable...
The number of smartphone users in the United States was forecast to continuously increase between 2024 and 2029 by in total 17.4 million users (+5.61 percent). After the fifteenth consecutive increasing year, the smartphone user base is estimated to reach 327.54 million users and therefore a new peak in 2029. Notably, the number of smartphone users of was continuously increasing over the past years.Smartphone users here are limited to internet users of any age using a smartphone. The shown figures have been derived from survey data that has been processed to estimate missing demographics.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of smartphone users in countries like Mexico and Canada.
In the United States, the average expected life span (replacement cycle length) of consumer and enterprise smartphones was similar in 2023, with smartphones in the consumer segment having a life span of around **** and **** years, respectively.
Smartphone usage in the United Kingdom has increased across all age ranges since 2012, most noticeably among those aged 55-64 years of age. Whereas just nine percent of mobile phone users aged 55 to 64 years used a smartphone in 2012, this number rose to over 90 percent by 2023 and reached 93 percent in 2024. Smartphones are becoming more accessibleAs well as becoming more ubiquitous, smartphones are also becoming more accessible. In terms of price, the global average selling price of smartphones has fallen from 336.8 U.S. dollars in 2010, to 276.20 U.S. dollars in 2015. However, estimates available from 2019 predicted that the average selling price of smartphones worldwide will increase again and reach 317 U.S. dollars by 2021. The average selling price for smartphones in Europe was at around 373 euros in 2019. Smartphone usage in the UK Smartphones are the Swiss army knife of digital devices, with their capabilities limited by the creativity of developers as much as it is the technology contained in the phone. In 2017, communications were the most popular ways to use a phone, however, 87 percent of users report using camera apps frequently, 85 percent report frequent use of browser apps, and 68 percent report frequent use of navigation apps.
Apple claimed a **** percent share of the market in the second quarter of 2024, an increase from the previous quarter. Apple's long time competitor, Samsung, ranked first with a market share of **** percent. Apple and Samsung continue to dominate the smartphone market Apple has been among the top-five smartphone vendors in the world since 2009. With the decline of former market leaders Nokia and RIM, Apple and Samsung were able to grow their presence in the market. As a result of political pressure, tariffs and restrictions imposed by the U.S, Chinese manufacturer Huawei has recently dropped off of the top five list in the smartphone market, while Xiaomi, Oppo, and Transsion have gained ground. Coronavirus (COVD-19) pandemic impact on iPhone sales While the long-term impact of the coronavirus (COVID-19) pandemic on sale is difficult to determine, the immediate impact was quickly visible. While large quarterly fluctuations are normal for Apple’s revenue cycle, one must look back to 2017 to find two consecutive quarters in which Apple generated less than ** billion U.S. dollars in revenue from the iPhone. A less strong performance in the first quarter of 2024, lead by the iPhone 16, gave Apple the ****** spot in terms of quarterly global unit shipments after Samsung, although strong sales in the fourth quarter of every year is a common occurrence with Apple products.
The number of Apple iPhone unit sales dramatically increased between 2007 and 2023. Indeed, in 2007, when the iPhone was first introduced, Apple shipped around *** million smartphones. By 2023, this number reached over *** million units. The newest models and iPhone’s lasting popularity Apple has ventured into its 17th smartphone generation with its Phone ** lineup, which, released in September 2023, includes the **, ** Plus, ** Pro and Pro Max. Powered by the A16 bionic chip and running on iOS **, these models present improved displays, cameras, and functionalities. On the one hand, such features come, however, with hefty price tags, namely, an average of ***** U.S. dollars. On the other hand, they contribute to making Apple among the leading smartphone vendors worldwide, along with Samsung and Xiaomi. In the first quarter of 2024, Samsung shipped over ** million smartphones, while Apple recorded shipments of roughly ** million units. Success of Apple’s other products Apart from the iPhone, which is Apple’s most profitable product, Apple is also the inventor of other heavy-weight players in the consumer electronics market. The Mac computer and the iPad, like the iPhone, are both pioneers in their respective markets and have helped popularize the use of PCs and tablets. The iPad is especially successful, having remained as the largest vendor in the tablet market ever since its debut. The hottest new Apple gadget is undoubtedly the Apple Watch, which is a line of smartwatches that has fitness tracking capabilities and can be integrated via iOS with other Apple products and services. The Apple Watch has also been staying ahead of other smart watch vendors since its initial release and secures around ** percent of the market share as of the latest quarter.
Texas, North Carolina, and Florida were the states with the highest number of mobile homes in the U.S. as of September 2023. Since 1994, the cumulative number of manufactured housing units shipped to Texas amounted to approximately *******. Texas was also home to the largest number of manufactured home production plants, with over ** facilities operating in the state. What is the price of a mobile home? Because they are factory manufactured, mobile homes are considerably less expensive than regular homes. In 2022, a double-width mobile home cost about ******* U.S. dollars. While this may be more affordable than buying a new home, there are drawbacks to owning a mobile home. For example, unless the home buyer also owns the land, the mobile home is likely to depreciate over time. In contrast, regular homeowners can expect that if home prices and land prices grow, their property will go up in value. The need for affordable housing With house prices and mortgage rates rising, while housing inventory remains limited, it has become increasingly difficult for prospective homebuyers to buy a home. To address this issue, the Biden-Harris administration released a housing supply action plan aiming to close the housing supply gap in the next five years. Within the scope of the plan are policies that encourage state and local zoning and land-use laws, piloting new financing for housing production and preservation, and preserving the availability of affordable housing for owner-occupants.
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The average price of consumer and enterprise smartphones in the United States are forecast to increase from 2023 to 2028. In 2023, the average price of a smartphone in the consumer segment was expected to amount to around *** U.S. dollars, while a business smartphone was forecast to cost *** U.S. dollars. In comparison, such devices are expected to cost *** U.S. dollars and over ************ U.S. dollars in 2028.