According to a recent U.S. survey, 14.4 percent of respondents reported spending more than 40 U.S. dollars a month in coffee shops. Comparatively, 11.4 percent reported spending at least 40 U.S. dollars a month for coffee to make at home. 31 percent of respondents spend 11 to 20 U.S. dollars a month for coffee to make at home.
This graph shows the distribution of U.S. consumers in 2017, by how much they spend on coffee. During the survey, 32 percent of respondents stated that they spend between one and five dollars on coffee per week.
Coffee consumption in the U.S. - additional information
Coffee is a popular caffeinated beverage which can be served hot or cold. A 2017 Statista Survey found that 87 percent of U.S. respondents reported usually drinking coffee at home. Other popular places to consume coffee included; at the office, on the go and in a cafe.
The popularity of coffee shops and the convenience of take-out coffee have enabled the success of coffee chains such as the global giant Starbucks whose revenue exceeded 21 billion U.S. dollars in 2016. But it is not just coffee that is bringing in the money. In 2013, a quarter of U.S. consumers ate brunch at a coffee shop at least once per month. Food sales have also constituted around 20 percent of company-owned Starbucks’ retail sales for the past few years. Realizing this, many coffee chains have expanded their meal and snack offerings in recent times.
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Interactive chart of historical daily coffee prices back to 1969. The price shown is in U.S. Dollars per pound.
This statistic shows the average household expenditure per week on coffee (consumed in the home) in the United Kingdom (UK) in the financial year ending 2019/20, by gross income decile group. In the lower fourth decile group, households spent an average of 90 pence a week on coffee.
Coffee is one of the most widely consumed beverages in the world. In 2023/24, approximately *** million 60 kilogram bags of coffee were consumed worldwide, a slight increase from about *** million bags in the previous year. Coffee Brewing Innovations The coffee industry is regularly coming up with innovative new methods for brewing coffee and serving it. Single cup brewers are a relatively new innovation which offer a quick and mess-free coffee brewing method for when one only wants a single cup of coffee without the hassle of brewing an entire pot. Cold Brew Coffee Cold brew coffee is made by leaving coffee to brew in cold or room temperature water for 12 to 24 hours and results in a mellower, less acidic tasting coffee. It has become a popular menu item at coffee shops and cafes, but it also easy to make at home. The market for cold brew coffee was valued at *** million U.S. dollars in 2017, and is expected to reach a staggering **** billion U.S. dollars in market value by 2023.
According to a survey among Chinese coffee drinkers in October 2021, approximately 40 percent of respondents spent between 20 and 30 yuan on a cup of coffee in a coffee shop. Meanwhile, about 24.3 percent of respondents said they pay between 30 and 40 yuan for a cup of coffee.
Almost 20% of U.S. consumers at the age of 21 and older who drink vodka at least once a month spend up to US$50 monthly on vodka, as of 2017, while 13% are prepared to pay up to US$100.
America’s vodka lovers
As of 2018, vodka is one of the most popular beverages in the United States: The clear spirit is commonly enjoyed by more U.S consumers than tea or red wine and – in the ranking of regular consumed beverages in the U.S. – only preceded by coffee and beer.
Vodka gains popularity in the United States with every year: In 2018, the United States vodka consumption amounted to about almost 77 million 9-liter cases which is more than any of the previous 5 years. Much the same can be said about the development of sales volumes in the U.S. spirit industry from 2010 to 2019 which shows that unlike Russia, that might be turning its back on vodka, the American vodka business is thriving.
This statistic shows the results of a survey about coffee consumption and coffee shops in Mexico in 2015. When asked how much they spent on average when they visit a coffee shop, more than 20 percent of survey respondents stated they spent an average of 50 to 70 Mexican pesos.
The market size of the coffee and snack shop sector in the United States totaled 68.5 billion U.S. dollars as of August 2024. Meanwhile, the number of businesses reached nearly 78,000 and employment reached over 900,000.
Coffee growers raise two species of coffee bean: Arabica and robusta. The former is more expensive, selling for 2.93 U.S. dollars per kilogram in 2018 and projected to increase in price to 4.8 U.S. dollars in 2026. Robusta, named because it can grow at a wider range of altitudes and temperatures, sold for 1.87 U.S. dollars in 2018, projected to sell at 3.9 U.S. dollars per kilogram in 2026. Coffee production Coffee originally comes from Ethiopia, where a significant portion of coffee production continues to take place. The more popular bean, Arabica, takes its name from the Arabian Empire, when coffee consumption spread throughout the Middle East. After overcoming its ban by the Catholic Church, who saw coffee as in intoxicant from the Muslim world, coffee sales per capita are highest in European countries. Major players Starbucks has shaped the modern coffee culture, capitalizing on the Seattle coffee shop scene. This opened gourmet coffee to a wider market, shifting the global demand from cheaper robusta to better-tasting Arabica varieties. This shift has influenced the world coffee market, prompting companies such as McDonalds to open McCafé stores to cater to the evolving tastes of global consumers.
Domestic coffee consumption in Australia reached around 2.15 million sixty-kilogram bags in the 2024 financial year. Between 2017 and 2019, domestic coffee consumption in the country had steadily increased, followed by a slight decrease in 2020, where the national consumption rate fell to 1.96 million sixty-kilogram bags before recovering in 2021. Individually, Australians had an average at-home coffee consumption of 2.9 kilograms each during 2024. Australia’s deep-rooted love for coffee Coffee is a staple on café menus across Australia, with a strong coffee culture deeply ingrained in the daily lives of the population. From the flat white, whose origin is disputed between Australia and New Zealand, to cappuccinos and lattes, a wide variety of coffee beverages are consumed in the country, with cappuccinos emerging as the favorite. The coffee market in Australia has experienced substantial growth recently, with revenue reaching around 12.2 billion U.S. dollars in 2024 and forecasted to increase by a further approximately 2.7 billion U.S. dollars by 2029. The market’s revenue is primarily driven by roast coffee, with the instant coffee segment comparably smaller. Budding café scene: from international to domestic chains Australia’s extensive coffee shop landscape is reflective of the nation’s affinity for the hot beverage, with over 55,000 café and restaurant establishments in operation across the country in the 2024 financial year. The majority of these establishments are concentrated in New South Wales, Victoria, and Queensland, with Melbourne dubbed the coffee capital of Australia due to its eclectic café and roastery scene. The prevalence of domestic coffee franchises like The Coffee Club, which boasts over 100 locations in Queensland alone, alongside international chains, including McCafé, which holds the highest number of locations among popular coffee franchises in Australia, further evidences the country’s flourishing coffee industry. Nevertheless, consumption trends indicate that Australians are not only avid coffee consumers at cafés, but are also increasingly investing in coffee machines for homemade brews due to rising menu prices.
A flat white coffee cost an average of 4.50 Australian dollars in the Northern Territory in 2019, making it the most expensive state or territory to buy the coffee type. The cheapest cup was available in New South Wales, where the average price was 3.65 Australian dollars.
What’s Australia’s favorite coffee, and how much do Australians spend?
Whilst the flat white accounted for a quarter of all cups of coffee sold in cafes and coffee shops, the latte proved the most popular; it accounted for 27 percent of all cups sold during that year. Cappuccinos were also popular, accounting for 20 percent of all cups sold.
Despite their popularity, the latte was not the most expensive coffee type in 2018, costing an average of 3.96 Australian dollars per cup nationally. A flat white or a cappuccino cost a little more; 3.99 Australian dollars on average.
The café and coffee shop industry
The café and coffee shop industry in Australia has seen steady year on year growth in recent years. Revenues are predicted to reach five billion Australian dollars in 2019/2020. Moreover, the number of businesses in the industry have also increased year on year and there are expected to be around 7.4 thousand by 2020.
During the 2024 financial year, Starbucks generated a majority of its global revenue from beverage products which amounted to 21.88 billion U.S. dollars. In comparison, the revenue from its food products amounted to 6.75 billion U.S. dollars. The drop in revenue from 2019 to 2020 can be at least partly attributed to the coronavirus (COVID-19) pandemic. What are Starbucks’ total assets? With over 40 thousand Starbucks stores worldwide in 2024, the company has established itself as one of the world’s leading coffeehouse chains. During that same year, Starbucks’ total assets amounted to approximately 31.34 billion U.S. dollars. This figure represents an increase of nearly two billion U.S. dollars when compared to the previous year’s total of 29.45 billion in 2023. How much does Starbucks spend on advertising? Starbucks was valued at over 69 billion U.S. dollars worldwide in 2024, making it the second most valuable quick service restaurant brand in the world. In its fiscal year ending September 2023, Starbucks’ advertising costs totaled roughly 507 million U.S. dollars. This figure represents an increase in global advertising investments compared to the previous year, in which the coffeehouse chain spent 416.7 million U.S. dollars promoting its products and services.
In 2024, bottled water accounted for roughly 28 percent of beverage consumption in the United States, making it the most consumed type of beverage that year. Value-added water and vegetable juice were among the least favorite beverages that year. Bottled water consumption worldwide The average American consumer drinks roughly 45 gallons of bottled water. In countries, such as Mexico, it is very common to drink bottled water, as tap water is often considered unsafe for consumption. It accounted for over 70 gallons of bottled water consumption per capita. Cider in the U.S. and Europe Cider is a low-alcoholic beverage, typically made from the fermented juice of apples or pears. While the drink is regularly consumed in the United States, it is most commonly drunk in Western Europe. 48 percent of Western Europeans consumed cider, while about 11 percent of North Americans drank it. The United States imported most of its cider from countries, such as France, Ireland, and Sweden.
Starbucks’ net revenue reached 36.18 billion U.S. dollars in 2024. This shows an increase over the previous year's total of 35.98 billion U.S. dollars. The global coffeehouse chain has seen a year-over-year increase in revenue over the past decade, except for the decline in 2020 which could be attributed to stay-at-home measures implemented due to the coronavirus (COVID-19) pandemic. How many Starbucks stores are there? In recent years, Starbucks has expanded exponentially, more than doubling its units over the past 10 years. The number of Starbucks stores worldwide exceeded 40 thousand in 2024. This figure also included other segments owned by the coffee-chain such as Siren Retail and Teavana. In that year, Starbucks had the most stores outside of its home country. Countries the company has expanded to include Turkey, Taiwan, and Indonesia. Starbucks units have grown almost every year over the past decade. The only drop was in 2009, most likely due to the global financial crisis. What Starbucks products are the most popular? While Starbucks is primarily a coffeehouse chain it also offers consumers a variety of other products. These include beverages such as teas, hot chocolates, smoothies and iced drinks, and a selection of food products. Perhaps unsurprisingly, the Starbucks revenue breakdown showed that the sale of beverages has been the number one source of revenue for the chain over the last decade. Meanwhile, food sales have also been a large contributor to Starbucks’ revenue in recent years.
Australia's café and restaurant landscape has shown consistent growth in recent years. Over 55,700 cafés and restaurants were in operation across the country at the end of the 2024 financial year, up from approximately 41,570 in 2017. Australia's coffee shop network Not only has the number of cafés and restaurants trended upwards nationwide in recent years, the annual revenue of these venues reached a new peak in 2024. The states of New South Wales and Victoria are home to the majority of Australia's food service establishments, owing to their higher population densities. International café chains such as McCafé and Jack's Café, alongside domestic coffee franchise The Coffee Club, boast the highest number of locations across popular coffee shops in Australia. Still, they rank below cafés like Donut King, Zarraffa's, and Gloria Jean's in terms of overall customer satisfaction. Australia's most beloved beverage Coffee is deeply rooted in the everyday lives of Australians, with the hot beverage coming in as the country's most regularly consumed beverage in a 2024 survey. Several Australians consume the beverage every day or, in some cases, multiple times a day, and the annual domestic consumption of coffee has remained above two million sixty-kilogram bags for the past four years. In particular, cappuccinos and lattes enjoy a high popularity among Australians. Nonetheless, although the country observes high coffee consumption levels, cost-of-living pressures have led to a desire to reduce spending on takeout coffee and the rising intention to consume coffee at home instead of in cafés.
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According to a recent U.S. survey, 14.4 percent of respondents reported spending more than 40 U.S. dollars a month in coffee shops. Comparatively, 11.4 percent reported spending at least 40 U.S. dollars a month for coffee to make at home. 31 percent of respondents spend 11 to 20 U.S. dollars a month for coffee to make at home.