Most of the avocados produced in the United States are grown in California. In 2024, around ******* tons of avocados were produced there. Avocados in California Avocados originate in Mexico and were domesticated as early as 550 BC. However, the variety of avocado most commonly found in the United States is the Hass avocado, which was developed in the late 1920s in California. Though they are not native to California, the history of the avocado is very closely tied to that state. In 2018, California also had the highest dollar sales of avocados of any U.S. state. Why buy avocados? There is a lot to love about avocados, not only are they delicious, but they are also very rich in nutrients. When Americans were asked about their main drivers for buying avocados, the most common responses were that avocados were healthy, or that they contain “good” fats. Taste was the third most popular reason for buying avocados. However, avocados are often more expensive than other produce, and they are often described as being too perishable, which are some of the main reasons U.S. consumers choose not to buy avocados.

In the marketing year 2023/24, the production volume of avocados in the United States amounted to ******* U.S. tons (or ******* metric tons). This represents a decrease of **** percent compared to the previous year.

Mexico harvested over *** million metric tons of avocado in 2023. Colombia ranked second, followed by the Dominican Republic, with around a million metric tons produced each. Avocado cultivation Avocados are native to Mexico and Central America but are now grown in many different regions across the globe. They take a significant amount of resources to cultivate, since an avocado tree takes between three and five years before it begins bearing fruit. Over 264 thousand hectares of avocado trees were planted in Mexico in 2023, up from ******* hectares in 2013. Avocado consumption in the U.S. Avocados have been sold in the United States for decades but only recently has their popularity exploded. In 2022, some *** billion U.S. dollars of avocados were sold in the United States, which is more than double the sales value of avocados in 2014. Domestic consumption of avocados in the United States was forecast to exceed ***** billion pounds in 2023. To put this in perspective, in 2000, only about *** million pounds of avocados were consumed in the United States.

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Avocado Market Size 2025-2029

The avocado market size is forecast to increase by USD 8.02 billion, at a CAGR of 8% between 2024 and 2029.

The market is driven by the increasing recognition of avocados' health benefits, with their rich nutritional content fueling consumer demand. This trend is particularly strong in regions where a health-conscious population seeks out fresh produce for their diets. However, the market faces challenges related to the perishable nature of avocados, necessitating the adoption of advanced technologies to extend their shelf life. One such technology is controlled atmospheric storage, which maintains optimal temperature and humidity levels to preserve avocados' freshness. Another challenge for the market is the relatively low popularity of avocado oil compared to other edible oils.
Despite its high monounsaturated fat content and potential health benefits, avocado oil has not yet gained widespread acceptance in the culinary world. To capitalize on this opportunity, companies could focus on increasing consumer awareness and education about the unique properties and uses of avocado oil. By addressing these challenges and leveraging the growing demand for healthier food options, market participants can effectively position themselves to capitalize on the market's promising potential.

What will be the Size of the Avocado Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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The market continues to evolve, with dynamic trends shaping its various sectors. Avocado mayonnaise and spreads are gaining popularity as healthier alternatives to traditional condiments, while avocado recipes expand beyond salads and guacamole. Avocado derivatives, such as oil, seed, and butter, are finding applications in food processing and cosmetics industries. Farming innovations and sustainability practices influence avocado cultivation, with an increasing focus on optimizing yield and reducing water usage. Avocado plantations adapt to meet consumer demands, implementing advanced storage solutions and processing techniques to ensure consistent supply and quality. Market trends indicate a growing interest in avocado's nutritional benefits, including its rich mineral content, phytonutrients, and healthy fats.

This has led to a surge in demand for avocado-based products, from sauces and dressings to mash, paste, and puree. The market size continues to expand, driven by increasing global trade and consumer preferences for fresh, flavorful produce. Regulations and standards play a crucial role in ensuring food safety and quality, while avocado's versatility and health advantages fuel its ongoing growth. Avocado's applications extend beyond the kitchen, with potential in various industries, from pharmaceuticals to cosmetics. As market activities unfold, the avocado industry remains a vibrant and evolving sector, reflecting the ongoing demand for nutritious, delicious, and sustainable produce.

How is this Avocado Industry segmented?

The avocado industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Product

  Conventional
  Organic


Distribution Channel

  Offline
  Online


End-user

  Food and beverage
  Retail
  Cosmetics and personal care
  Others


Type

  Raw
  Processed


Geography

  North America

    US
    Canada


  APAC

    China
    India
    Japan


  South America

    Argentina
    Brazil
    Chile
    Colombia
    Peru


  Rest of World (ROW)

.

By Product Insights

The conventional segment is estimated to witness significant growth during the forecast period.

The market is witnessing significant growth due to the increasing demand for this nutrient-dense fruit. Avocado's rich mineral content, including potassium, vitamin K, and folate, contributes to its popularity as a health food. The fruit's versatility in culinary uses, from avocado toast and salads to sauces, dips, and spreads, further boosts its market potential. Avocado exports and imports have been on the rise, with major producing countries like Mexico and Peru supplying a significant portion of the global demand. However, the ripening process is crucial in maintaining the fruit's quality and shelf life, requiring careful handling and transportation.

Regulations play a vital role in the market, ensuring food safety and sustainable farming practices. Avocado cultivars, such as the Hass avocado, are widely cultivated due to their superior taste and texture. Avocado farming involves careful harvesting techniques to ensure optimal ripeness and minimize damage to the fruit. Avocado's phytonutrient content, including carotenoid

The US avocado market is projected to grow to 2M tons by 2035, driven by strong demand. This analysis covers consumption trends, production, and a detailed breakdown of the country's import and export dynamics, with Mexico as the dominant supplier.

According to Cognitive Market Research, the global Avocado market size is USD 15548.2 million in 2024 and will expand at a compound annual growth rate (CAGR) of 9.70% from 2024 to 2031.

North America held the major market of more than 40% of the global revenue with a market size of USD 6219.28 million in 2024 and will grow at a compound annual growth rate (CAGR) of 7.9% from 2024 to 2031.
Europe accounted for a share of over 30% of the global market size of USD 4664.46 million.
Asia Pacific held the market of around 23% of the global revenue with a market size of USD 3,576.09 million in 2024 and will grow at a compound annual growth rate (CAGR) of 11.7% from 2024 to 2031.
Latin America market of more than 5% of the global revenue with a market size of USD 777.41 million in 2024 and will grow at a compound annual growth rate (CAGR) of 9.1% from 2024 to 2031.
Middle East and Africa held the major market of around 2% of the global revenue with a market size of USD 310.96 million in 2024 and will grow at a compound annual growth rate (CAGR) of 9.4% from 2024 to 2031.
The Organic held the highest Avocado market revenue share in 2024.

Market Dynamics of Avocado Market

Key Drivers of Avocado Market

Growing Health and Wellness Trends to Increase the Demand Globally

Consumers prioritize healthy eating habits due to growing health and wellness trends, with avocados emerging as a favorite "superfood." Avocados are well known for having a rich nutrient profile. They include fiber, potassium, magnesium, healthy fats, and vitamins C, E, K, and B. Avocados appeal to health-conscious people who want to enhance their nutrition and general well-being because of this nutrient combination.

Rising Popularity of Avocado-based Dishes to Propel Market Growth

Recent years have seen a notable upsurge in the popularity of avocado-based foods like guacamole and avocado toast, which has fueled market expansion. Avocados are a versatile element in many culinary creations because of their rich flavor and creamy texture, which appeals to a wide range of consumers looking for taste and nutrition. The growing popularity of these recipes indicates a larger movement in diets towards fresher, more nutrient-dense foods and healthier eating practices. Avocado-based meals are becoming increasingly popular in various cuisines and eating contexts.

Restraint Factors of Avocado Market

Environmental Concerns to Limit the Sales

There are worries regarding the sustainability of avocado production due to environmental concerns in some areas. For the market to thrive over the long term, issues like water scarcity and deforestation caused by particular farming practices must be addressed immediately. Sustainable agricultural practices, such as effective irrigation methods and reforestation initiatives, must be implemented to lessen environmental effects.

Trends in Avocado Market

Increasing Global Demand Fueled by Health and Wellness Trends

The avocado market is witnessing continuous growth as consumer awareness regarding healthy eating rises. Packed with monounsaturated fats, fiber, and vital nutrients, avocados are regarded as a superfood, rendering them particularly appealing to health-conscious consumers. Demand is escalating across North America, Europe, and certain regions of Asia, propelled by plant-based diets, fitness movements, and their growing incorporation into meals such as salads, smoothies, and toasts.

Advancements in Supply Chain and Ripening Technologies

In response to the surging global demand, suppliers are channeling investments into sophisticated supply chain logistics and ripening technologies. Enhancements in cold-chain logistics and ethylene-controlled ripening facilities guarantee that avocados reach retail locations in prime condition, thereby minimizing waste and extending shelf life. The adoption of smart packaging, real-time shipment tracking, and AI-driven inventory forecasting is also on the rise to improve product quality and distribution efficiency.

Impact of COVID-19 on the Avocado Market

The COVID-19 outbreak has presented opportunities and obstacles for the avocado market. Lockdown procedures initially caused supply chain disruptions, which resulted in logistical challenges and limited market access. Demand dynamics were also impacted by changes in consumer behavior and unpredictabilities in international trade. However, ...

In 2024, Mexico's production volume of avocado amounted to **** million metric tons, representing a decrease of seven percent compared to the previous year. Avocado production in Mexico Avocados have gained a lot of popularity in recent years, and Mexico is the largest producer of avocado worldwide. In 2024, around ******* hectares of avocado were harvested, while around ******* hectares were cultivated with this sought-after fruit. Avocados are cultivated all over the country, but the leading producer is the state of Michoacán, which accounts for over ** percent of the total production. Ranking second is the state of Jalisco Avocados from Mexico to the world The popularity of avocados has made Mexico a leading exporter as well. In 2024, for instance, it exported over *** million metric tons of avocados, worth over *** billion U.S. dollars. Most of the exports go to its neighbor to the north, the United States of America, which received over a million metric tons of avocados that year. Avocados are particularly popular around the Super Bowl. For the February 2024 event, it was estimated that over ****** metric tons of avocado were exported from Mexico to the United States in the last week of January alone.

The global avocado market is experiencing robust growth, driven by increasing consumer demand for healthy and nutritious foods. The rising popularity of avocado-based dishes in various culinary applications – from personal consumption as a healthy snack or ingredient in home cooking to its widespread use in food service establishments and processed food manufacturing – significantly fuels market expansion. Health consciousness, coupled with the versatility of avocados in both sweet and savory recipes, further boosts this trend. While the Hass avocado remains the dominant variety, the market is also witnessing increased interest in other varieties, potentially driving diversification in the future. Key players like Calavo, Mission Produce, and Henry Avocado are leveraging their established supply chains and brand recognition to capitalize on this growth, while emerging players are entering the market to cater to specialized needs and regional preferences. Geographical expansion, particularly into regions with burgeoning middle classes and a growing preference for Western-style diets, presents a significant opportunity for market growth. However, challenges remain, including the vulnerability of avocado production to climate change and fluctuating prices due to factors like weather patterns and global supply chain dynamics. This requires producers and distributors to implement sustainable farming practices and robust supply chain management to maintain market stability and satisfy escalating demand. The market's growth trajectory is expected to remain positive, although the CAGR may fluctuate due to external factors. The forecast period of 2025-2033 offers substantial opportunities for established players to consolidate their market share through strategic mergers and acquisitions, product diversification, and international expansion. Furthermore, technological advancements in avocado cultivation and processing offer considerable potential to enhance yield, reduce costs, and improve product quality. Addressing the environmental impact of avocado production, including water usage and deforestation, is becoming increasingly crucial for maintaining market sustainability and consumer trust. Successful navigation of these challenges will be key to maximizing long-term profitability within this dynamic and expanding market.

Discover the projected growth of the avocado market in the United States over the next decade, driven by increasing demand. Market performance is expected to expand with an anticipated CAGR of +2.9%, reaching a volume of 1.8M tons and a value of $5.5B by 2035.

Worldwide revenue from the avocado market is estimated at US$ 19.27 billion in 2024 and is forecasted to increase at a CAGR of 5.9% to reach US$ 34.18 billion by the end of 2034. Avocados are increasingly becoming a favored food option due to their wide range of health benefits. More people are consuming it due to its anti-inflammatory properties, helping in weight loss, regulating blood pressure, improving digestion, and working effectively in reducing depression.

Report Attribute	Detail
Avocado Market Size (2024E)	US$ 19.27 Billion
Forecasted Market Value (2034F)	US$ 34.18 Billion
Global Market Growth Rate (2024 to 2034)	5.9% CAGR
Canada Market Growth Rate (2024 to 2034)	6.4% CAGR
China Market Value (2034F)	US$ 3.75 Billion
North America Market Share (2024E)	23.9%
East Asia Market Share (2034F)	23.1%
Key Companies Profiled	Calavo Growers; West Pak Avocados; Mission Produce; Aguacates Seleccionados JBR; Camposol; Westfalia Fruit; McDaniel Fruit Co.; Henry Avocado Corporation; The Horton Fruit Company; Fresh Del Monte Produce Inc.; Superior Foods Companies; AMS Enterprise; Hormel Foods Corporations; Costa Group Holdings Limited; Brooks Tropicals Holding Inc.

Country-wise Evaluation

Attribute	United States
Market Value (2024E)	US$ 2.05 Billion
Growth Rate (2024 to 2034)	6.3% CAGR
Projected Value (2034F)	US$ 3.79 Billion

Attribute	South Korea
Market Value (2024E)	US$ 958.2 Million
Growth Rate (2024 to 2034)	6.6% CAGR
Projected Value (2034F)	US$ 1.82 Billion

Category-wise Evaluation

Attribute	Hass
Segment Value (2024E)	US$ 6.51 Billion
Growth Rate (2024 to 2034)	5.9% CAGR
Projected Value (2034F)	US$ 11.52 Billion

Attribute	Conventional
Segment Value (2024E)	US$ 10.39 Billion
Growth Rate (2024 to 2034)	5.8% CAGR
Projected Value (2034F)	US$ 18.22 Billion

The global Hass avocado market is experiencing robust growth, driven by increasing consumer demand for healthy and nutritious foods. The rising popularity of avocado-based dishes, its versatility in culinary applications (from guacamole to toast toppings), and its rich nutritional profile are key factors fueling this expansion. While precise figures for market size and CAGR are not provided, a reasonable estimation based on industry reports indicates a market valued in the billions of dollars, with a compound annual growth rate (CAGR) likely exceeding 5% over the forecast period (2025-2033). This growth is further bolstered by expanding cultivation areas in countries like Mexico, Peru, and Chile, which are major exporters. However, challenges remain, including climate change impacts on avocado yields, price volatility, and sustainability concerns regarding water usage and land conversion. Market segmentation reveals a strong preference for fresh avocados, although processed avocado products (e.g., guacamole, oils) are gaining traction. Significant regional variations exist, with North America and Europe dominating market share, followed by rapidly growing Asian markets like China and Indonesia. The market's future trajectory is influenced by several trends. The growing middle class in developing economies is driving consumption, and innovative product development—including ready-to-eat avocado options and value-added products—is expanding market reach. The increasing awareness of the health benefits associated with avocados and growing demand for organic and sustainably sourced produce are also major growth catalysts. Nevertheless, potential restraints include fluctuating avocado prices due to supply chain disruptions, the environmental impact of large-scale avocado production, and potential trade restrictions impacting import and export dynamics. Key players are focusing on supply chain optimization, sustainable farming practices, and brand building to mitigate these challenges and capitalize on the market's strong growth potential. The presence of major players across various regions, such as Mexico, the USA, and countries in South America, Africa, and Asia, indicates a highly competitive yet geographically diverse market.

The global Hass avocado market exhibits robust growth, driven by increasing consumer demand for healthy fats and versatile culinary applications. The market's expansion is fueled by rising disposable incomes, particularly in emerging economies, leading to increased consumption of premium fruits like avocados. Health consciousness plays a significant role, with consumers recognizing the nutritional benefits of avocados, including fiber, vitamins, and healthy monounsaturated fats. Furthermore, the versatility of avocados in various food and beverage applications, from guacamole to smoothies and even skincare products, contributes to market expansion. While challenges exist, such as fluctuating prices due to weather patterns and pest infestations, innovative farming techniques and improved supply chain management are mitigating these risks. The market segmentation reflects the diverse consumption patterns across regions. North America and Europe currently hold significant market share, but rapid growth is anticipated in Asia and Africa, driven by increasing avocado cultivation and rising consumer awareness. The forecast period of 2025-2033 is expected to witness substantial growth, projected at a Compound Annual Growth Rate (CAGR) of approximately 8% based on current market trends and projected consumer behavior. This suggests a significant market opportunity for producers, distributors, and retailers within the Hass avocado industry. The geographical distribution of the Hass avocado market spans a wide range of countries, with Mexico, the Dominican Republic, and Peru being prominent producers. However, the market also sees significant contributions from countries such as Colombia, Indonesia, Brazil, Kenya, the U.S.A., Chile, China, and many others listed. The diverse production base contributes to the market's resilience and ability to meet growing global demand. While some regions face challenges in terms of production and infrastructure, ongoing investments in agricultural technology and infrastructure improvements are expected to contribute to sustained market growth over the forecast period. This global reach and diverse production landscape ensures the Hass avocado market remains dynamic and resilient to various economic and environmental factors. This diversification also suggests opportunities for market entrants seeking to capitalize on regional demand.

The Avocado Market Report is Segmented by Variety (Hass, Fuerte, Bacon, and More) and by Geography (North America, South America, Europe, Asia-Pacific, and More). The Report Includes Production Analysis (Volume), Consumption Analysis (Value and Volume), Export Analysis (Value and Volume), Import Analysis (Value and Volume), and Price Trend Analysis. The Market Forecasts are Provided in Terms of Value (USD) and Volume (Metric Tons).

The global Hass avocado market is experiencing robust growth, driven by increasing consumer demand for healthy and nutritious foods. The market, valued at approximately $15 billion in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of 7% from 2025 to 2033. This growth is fueled by several key factors. Rising disposable incomes in developing economies, particularly in Asia and Africa, are expanding the consumer base for this premium fruit. Furthermore, increasing awareness of the avocado's health benefits – rich in monounsaturated fats, fiber, and essential nutrients – is driving consumption. The versatility of the Hass avocado, used in various culinary applications from guacamole to salads and smoothies, also contributes significantly to its widespread appeal. While challenges such as fluctuating prices due to weather patterns and supply chain disruptions exist, the overall positive market outlook is reinforced by ongoing innovation in processing and packaging, leading to extended shelf life and wider distribution opportunities. The market is segmented geographically, with North America, Europe, and Latin America currently being the largest consumers. However, sustainable farming practices and responsible sourcing are increasingly crucial to ensure the long-term health of the industry. Concerns regarding water usage in avocado cultivation and the environmental impact of transportation are prompting producers to adopt more sustainable approaches. The industry is also responding to consumer demand for greater transparency regarding the origin and production methods of avocados, leading to certifications and labels emphasizing ethical and environmentally friendly practices. The growing popularity of avocado-based products, from oils and cosmetics to processed foods, further broadens market potential and presents avenues for future growth. The expansion into new markets, coupled with consistent consumer demand and industry efforts toward sustainability, suggests a promising future for the Hass avocado market.

Explore the growing demand for avocados in Latin America and the Caribbean and the projected market trends for the next decade. Anticipate a steady increase in market volume and value, with a forecasted CAGR and total market value by 2035.

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Graph and download economic data for Producer Price Index by Commodity: Farm Products: Avocados (WPU01110205) from Dec 1991 to Aug 2025 about fruits, agriculture, production, commodities, PPI, inflation, price index, indexes, price, and USA.

Growing global demand for avocado, has led the fruit to become an important agricultural export in Israel. In the first quarter of 2024, the volume of avocado exported from the country neared 62,000 metric tons. This reflected a 63 percent increase compared to the same quarter in the previous year. With increased quantities, the value of avocado exports also increased to about 162 million U.S. dollars, in the same period. Production trends and market dynamics Despite the strong export performance in 2024, avocado production in 2023 experienced a slight decline. That year, farmers produced 172,000 metric tons of avocados, a 4 percent decrease from the previous year's peak of 179,000 metric tons. However, it is worth noting that since 2019, avocado output in Israel has grown by almost 25 percent, solidifying its position as a key agricultural export. Growing exports of date fruit Likewise, Israeli date fruit exports are leading local agricultural exports in terms of quantities and value. The 2023-2024 date export season peaked in the fourth quarter of 2023 at 19,500 metric tons. This reflected a substantial increase from the previous season, also in terms of value.

In 2023, Mexico produced 2.9 million metric tons of avocado, making it the largest producer in the Americas. Ranking second was Colombia, with about one million metric tons produced. That year, Mexico and Colombia were also the countries with the largest area of avocados harvested. However, El Salvador and Panama reported the largest yield.

Recent developments include: April 2024: The California Avocado Commission launched a new consumer advertising campaign to promote local and sustainable stories surrounding California avocados. This campaign highlighted the people and places integral to producing the fruit, emphasizing locally grown and sustainably farmed avocados., October 2023: Eurosemillas SA, a company based in Spain, launched a new avocado variety called Luna in collaboration with the University of California, Riverside. This new avocado variety offers consumers great flavor, a rind that turns black when ripe, and high postharvest quality., August 2023: Westfalia Fruit, a global avocado supplier, launched India's first dedicated avocado ripening facility. The launch of the ripening facility aims to support the growing demand for avocados in India and ensure a consistent supply of high-quality fruit to consumers., August 2022: Fresh Del Monte, a leading global producer and distributor of fresh produce, introduced Kenya-grown avocados in the European market. The avocados have sustainable certification and are of Hass variety, through which the company expects to gain market amid growing demand for quality avocados in the European market., June 2022: The Peruvian Avocado Commission, responsible for Avocados from Peru, launched an extensive promotional campaign for Peruvian Avocados in the United States through a partnership with NBC, Telemundo, and FOX. Through this campaign, the commission expects to export over 250 million pounds of avocados to the United States during the season.. Key drivers for this market are: Increasing Berry Consumption for Health Benefits, Increasing Adoption of High-Technology Farm Practices; Growing Usage of Berries in the Food and Beverage Industries. Potential restraints include: High Production Cost Involved in Berry Production, Increasing Disease and Pest Infestations. Notable trends are: Rising Demand for Avocados.