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The Report Covers Global B2B E-Commerce Sales and the Market is Segmented by Channel (Direct Sales and Marketplace Sales) and by Geography (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.
In 2023, China's online B2B market surpassed 16.7 trillion yuan, increasing slightly from 15.5 trillion yuan. In the next few years, China's business-to-business (B2B) e-commerce market is predicted to grow rapidly, with its market size approaching 20.2 trillion yuan.
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The Global B2B E-Commerce Market was valued at USD 19.34 trillion in 2024 and is expected to reach USD 47.54 trillion by 2030 with a CAGR of 16.17% through 2030.
Pages | 185 |
Market Size | 2024: USD 19.34 Trillion |
Forecast Market Size | 2030: USD 47.54 Trillion |
CAGR | 2025-2030: 16.17% |
Fastest Growing Segment | Buyer-oriented |
Largest Market | North America |
Key Players | 1. Amazon.com, Inc. 2. eBay Inc. 3. Thomas Publishing Company, LLC 4. Infiniti Research Ltd. (BizVibe) 5. IndiaMART InterMESH Limited 6. Focus Technology Co., Ltd. 7. Publishers Representatives Limited (Global Sources Group) 8. Walmart Inc. 9. SAP SE (SAP Ariba) 10. The Procter & Gamble Company |
Business To Business E-Commerce Market Size 2024-2028
The business to business (B2B) e-commerce market size is forecast to increase by USD 11158.3 billion at a CAGR of 15.2% between 2023 and 2028.
The Business-to-Business (B2B) E-commerce market is experiencing significant growth, particularly in developing countries where the adoption rate is on the rise. This trend is driven by the increasing digitalization of business processes and the convenience and efficiency gains offered by B2B e-commerce platforms. Another key driver is the increase in strategic collaborations among companies, which are leading to the creation of larger, more comprehensive marketplaces that cater to a wider range of industries and business needs. However, the market is not without challenges. Data and cybersecurity concerns are becoming increasingly prevalent in B2B E-commerce, as more businesses move their transactions online.
These concerns are not only related to the protection of sensitive business information but also to ensuring the integrity and accuracy of data exchanged between trading partners. Companies must invest in robust security measures to mitigate these risks and maintain the trust of their customers. Despite these challenges, the opportunities for growth in the B2B E-commerce market are significant, and those businesses that can effectively navigate these challenges and capitalize on the trends will be well-positioned to succeed.
What will be the Size of the Business To Business (B2B) E-Commerce Market during the forecast period?
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In the ever-evolving B2B e-commerce landscape, digital transformation continues to reshape the way supply chain professionals manage company relationships, inventory, and purchasing processes. Mobile commerce and user experience (UX) are increasingly important, with mobile apps and user interfaces (UI) optimized for seamless ordering and real-time inventory management. Data encryption and payment processing ensure secure transactions, while digital marketing and customer feedback drive growth through targeted campaigns and personalized product recommendations. Machine learning (ML) and API integration enable advanced data analytics and automation, allowing businesses to gain valuable insights and streamline operations. Subscription models and contract management facilitate long-term relationships, while fraud prevention safeguards against potential threats.
Purchasing managers leverage business intelligence and pricing strategies to make informed decisions, while supply chain visibility and shipping optimization improve efficiency. Cloud computing and performance monitoring provide the infrastructure for scalability and reliability. Customer experience (CX) remains a top priority, with abandoned cart recovery and analytics dashboards helping to minimize losses and improve conversions. Marketplace competition drives innovation, with loyalty programs and artificial intelligence (AI) powering personalized product recommendations and enhanced user experiences. Big data and real-time inventory management enable businesses to stay agile and responsive to market demands.
How is this Business To Business (B2B) E-Commerce Industry segmented?
The business to business (B2B) e-commerce industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
Application
Home and kitchen
Beauty and personal care
Consumer electronics
Clothing and others
Business Segment
Small and medium enterprises
Large enterprises
Type
Buyer-oriented
Seller-oriented
Intermediary-oriented
Geography
North America
US
Canada
Europe
France
Germany
Italy
UK
Middle East and Africa
Egypt
KSA
Oman
UAE
APAC
China
India
Japan
South America
Argentina
Brazil
Rest of World (ROW)
By Application Insights
The home and kitchen segment is estimated to witness significant growth during the forecast period.
The Business-to-Business (B2B) e-commerce market is experiencing significant growth, driven by various factors. Product catalogs are increasingly digital, enabling supply chain professionals to efficiently manage company relationships and inventory. Data encryption ensures secure data exchange, while real-time inventory and machine learning algorithms facilitate accurate forecasting and demand planning. E-commerce platforms offer user-friendly interfaces, mobile apps, and marketplaces, enabling purchasing managers to streamline their procurement processes. Digital transformation has led to increased adoption of data analytics, enabling businesses to gain valuable insights from customer segmentation and feedback. Payment processing is seam
In 2021, the market size of business-to-business (B2B) e-commerce was worth *** billion U.S. dollars in India. The market size of B2B e-commerce is likely to increase to about ** billion U.S. dollars in the year 2025. B2B e-commerce is the online selling of products or services between businesses.
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B2B E-commerce Market is estimated to reach USD 1,02,013.4 Billion By 2034, Riding on a Strong 17.00% CAGR throughout the forecast period.
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The US e-commerce market, a significant segment of the global landscape, exhibits robust growth, driven by increasing internet penetration, smartphone adoption, and a shift in consumer preferences towards online shopping convenience. The market's Compound Annual Growth Rate (CAGR) of 14.70% suggests a substantial expansion, with a projected market value significantly exceeding its 2025 valuation within the forecast period (2025-2033). Key drivers include the rise of mobile commerce, the expansion of logistics and delivery infrastructure, and the increasing adoption of digital payment methods. Furthermore, the diversification of e-commerce offerings across various segments like beauty & personal care, consumer electronics, fashion & apparel, and food & beverage fuels this growth. The presence of major players like Amazon, Walmart, and Target underscores the market's competitiveness and maturity. However, challenges such as cybersecurity concerns, rising logistics costs, and the need for effective customer service strategies remain. The market segmentation reveals significant opportunities within specific categories; for instance, the beauty & personal care sector is expected to witness strong growth due to increasing demand for convenient online purchasing and personalized experiences. The US e-commerce market is geographically concentrated, with North America holding a substantial market share. However, regional variations exist, influenced by factors like consumer spending habits, digital infrastructure, and regulatory frameworks. Growth in regions beyond the core North American market will likely contribute significantly to the overall CAGR. The B2B e-commerce segment is also experiencing substantial growth, driven by businesses seeking streamlined procurement processes and improved supply chain efficiency. While precise figures for specific segments and regions are unavailable from the given information, it's evident that the overall market trajectory is positive, with promising prospects for both established and emerging players across diverse product categories. The future success within this dynamic landscape will depend on factors such as adapting to evolving consumer expectations, leveraging innovative technologies, and effectively navigating the complexities of the digital marketplace. Comprehensive Coverage USA Ecommerce Market Report (2019-2033) This in-depth report provides a comprehensive analysis of the USA ecommerce market, covering the period from 2019 to 2033. With a focus on the B2C ecommerce market size (GMV) and B2B ecommerce market size, this study delves into key market segments like Beauty & Personal Care, Consumer Electronics, Fashion & Apparel, Food & Beverage, Furniture & Home, and Others (Toys, DIY, Media, etc.). We analyze market trends, growth drivers, challenges, and emerging opportunities, providing valuable insights for businesses operating in or planning to enter this dynamic market. The report uses 2025 as the base year and forecasts the market's trajectory until 2033, incorporating data from the historical period (2019-2024). Recent developments include: May 2022- Home Depot announced the formation of Home Depot Ventures, a venture capital fund to promote early-stage startups that improve customer experience and home renovation. Furthermore, the $150 million funds will evaluate investments in businesses at various stages of development, emphasizing early and growth-stage startups that assist Home Depot customers and can scale., April 2022- In the United States, Apple finally offers the tools and accessories needed for self-servicing select iPhones. The company is now selling parts and components for the iPhone 12 series, iPhone 13 series, and the newly released 3rd Generation iPhone SE 2022 smartphones., April 2022- Amazon announced on Wednesday that it will build a solar park in Kent County as one of 37 new renewable energy projects worldwide to use renewable energy to power all of its activities by 2025, five years ahead of schedule., April 2022- Walmart honored Igloo's ancient legacy and commitment to "Made in the USA" with elected officials and prominent executives from both companies in attendance. In honor of this praise, Igloo designed the new Overland Series of coolers exclusively for Walmart, made in the United States., March 2022- Walmart Inc plans to hire more than 5,000 new associates for its tech hubs worldwide during the current fiscal year. Walmart Global Tech, the company's technology division, would be hiring for positions such as cybersecurity professional, product manager, and data scientist., June 2020- Apple's announcements and developments enhance the Apple platform and product experience. From macOS Big Sur, which boasts the most significant design overhaul since the launch of Mac OS X, to watchOS 7, iOS 14's new App Library, and iPadOS 14's expanded handwriting capabilities with Apple Pencil.. Key drivers for this market are: Growing Demand from Apparel and Footwear Industry., Rising Adoption of technologies (IOT,ML); Penetration of Internet and Smartphone Usage. Potential restraints include: Operational Compatibility Due to Growing Brand Value. Notable trends are: Increasing adoption of technologies.
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The report covers Asia-Pacific B2B Ecommerce Market Trends and it is segmented by Channel (Direct sales and Marketplace sales) and Country.
In 2021, the value of business-to-business (B2B) e-commerce sales reached 1.7 trillion U.S.dollars in the United States. Estimating a compound annual growth rate of 10.7 percent, U.S. B2B e-commerce will generate over three billion U.S. dollars sales by 2027.
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B2B Electronic Commerce Market size was valued at USD 11865.42 Billion in 2024 and is projected to reach USD 38152.26 Billion by 2032, growing at a CAGR of 17.34% from 2026 to 2032.
B2B Electronic Commerce Market: Definition/ Overview
B2B Electronic Commerce, or Business-to-Business Electronic Commerce, refers to the transaction of goods, services, or information between businesses through electronic means, typically over the Internet. This type of commerce involves various digital platforms and technologies that facilitate the buying and selling processes, streamlining interactions between companies. Unlike B2C (Business-to-Consumer) e-commerce, which deals directly with individual consumers, B2B e-commerce focuses on the needs of businesses, which often involve more complex transactions, larger volumes, and long-term relationships.
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The global b2b e-commerce market size was USD 18661.62 Billion in 2023 and is likely to reach USD 81518.65 Billion by 2032, expanding at a CAGR of 17.8 % during 2024–2032. The market growth is attributed to the increasing penetration of smartphones and the growing digitalization.
Growing digitalization and technological advancements are expected to boost the global b2b e-commerce market. Advancements in technology have made it easier for businesses to set up and manage e-commerce platforms. This includes improvements in payment processing, inventory management, and customer relationship management software. Moreover, digitalization has made it easier for businesses to reach customers around the world. This has opened up new markets for b2b e-commerce. Therefore, rising digitalization and technological advancements are propelling the market.
B2B e-commerce is widely becoming popular as it allows businesses to reach a global audience, expanding their customer base beyond geographical boundaries, leading to increased sales and growth. Moreover, B2B e-commerce automates various business processes, such as order processing, invoicing, and inventory management. This increases efficiency and reduces the likelihood of errors, encouraging businesses to deploy B2B e-commerce platforms.
Artificial Intelligence (AI) is revolutionizing the business-to-business electronic commerce sector in profound ways. AI-powered tools and technologies are enabling businesses to automate their processes, thereby
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B2B E-commerce Market is expected to reach US$ 43,475.1 Billion by 2033, growing at a CAGR of 14.9% during the forecast period 2025-2033.
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According to Cognitive Market Research, the global B2B Food and Beverages E commerce market size is USD 225141.2 million in 2024. It will expand at a compound annual growth rate (CAGR) of 16.20% from 2024 to 2031.
North America held the major market share for more than 40% of the global revenue with a market size of USD 90056.48 million in 2024 and will grow at a compound annual growth rate (CAGR) of 14.4% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 67542.36 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 51782.48 million in 2024 and will grow at a compound annual growth rate (CAGR) of 18.2% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD 11257.06 million in 2024 and will grow at a compound annual growth rate (CAGR) of 15.6% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 4502.82 million in 2024 and will grow at a compound annual growth rate (CAGR) of 15.9% from 2024 to 2031.
The Supermarkets/hypermarkets held the highest B2B Food and Beverages E commerce market revenue share in 2024.
Market Dynamics of B2B Food and Beverages E commerce Market
Key Drivers for B2B Food and Beverages E commerce Market
Improved Operational Efficiency & Reduced Costs to Increase the Demand Globally
Within the B2B food and beverage industry, speed and efficiency are critical due to the intense competition and limited shelf lives of many items. A B2B ecommerce channel offers many opportunities for improved efficiencies. One benefit is that it expedites the ordering process for customers, enabling them to place an order with only a few clicks. Additionally, automating through an e-commerce platform lowers the possibility of human errors from your sales force, which frequently sour ties with customers. Automation also reduces the cost of processing orders and simplifies administrative work. Because B2B ecommerce offers lower operating costs, this enables enterprises to sell to smaller, traditionally less profitable clients, thereby gaining more market share.
Technological Advancement to Propel Market Growth
The newest technologies that are assisting organizations in automating procedures, gaining deeper insights into customer behavior, boosting operations, and improving customer experience are artificial intelligence (AI), machine learning (ML), and the Internet of Things (IoT). Furthermore, in a setting where competition is escalating, businesses are placing a premium on economy and productivity. By reducing human labor, automating processes, and enhancing supply chain operations, it is anticipated that the tools and solutions offered by B2B e-commerce platforms would encourage market expansion.
Restraint Factor for the B2B Food and Beverages E commerce Market
Complex Supply Chain and Trust Issue to Limit the Sales
The supply chain for food and beverages can be complicated because it involves several parties, perishable goods, and strict regulations. Keeping up with this complexity in an online setting poses logistical, inventory, and quality control issues, also boost market growth. Furthermore, in the food and beverage sector, guaranteeing product quality, safety, and authenticity is essential. In an online marketplace, building confidence between customers and sellers may be difficult, especially when dealing with perishable and delicate items like food and drink.
Impact of Covid-19 on the B2B Food and Beverages E commerce Market
The COVID-19 pandemic has changed industry dynamics and accelerated digital transformation, having a significant impact on the B2B food and beverage e-commerce business. A faster adoption of online procurement solutions has been spurred by the epidemic among enterprises in the food and beverage industry. Businesses now have to go into digital channels to acquire materials, goods, and services because of lockdowns, social distancing policies, and interruptions to traditional supply chains. B2B food and beverage procurement habits have also been impacted by the pandemic's alteration in consumer behavior, which includes a rise in the desire for home delivery and internet shopping. By increasing their online presence, investing in e-commerce capabilities, and providing ...
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The FMCG B2B E-Commerce market size was valued at USD 250 billion in 2023 and is projected to expand to USD 750 billion by 2032, growing at a compound annual growth rate (CAGR) of 12.5% during the forecast period. This remarkable growth is attributed to the increasing digitization of supply chains, enhanced internet penetration, and the growing adoption of e-commerce platforms among small and medium-sized enterprises (SMEs) as well as large enterprises. The industry is being further driven by the rising demand for transparency and efficiency in B2B transactions, which these platforms substantially improve.
One of the primary growth factors for the FMCG B2B E-Commerce market is the rapid advancement in digital technologies. Cloud computing, big data analytics, and artificial intelligence are increasingly being integrated into e-commerce platforms, enabling businesses to streamline operations and improve decision-making processes. These technologies facilitate automated inventory management, predictive analytics for demand forecasting, and personalized marketing strategies, thereby significantly enhancing operational efficiency and customer satisfaction. As businesses continue to digitalize, the adoption rate of B2B e-commerce platforms is anticipated to soar, further driving market growth.
Another significant growth driver is the changing consumer behavior and expectations in the B2B space. Businesses are increasingly looking for convenient, efficient, and transparent methods to procure goods and services. The traditional procurement processes involving manual tasks, paperwork, and multiple intermediaries are being replaced by digital platforms that offer real-time access to product catalogs, pricing, and stock levels. Moreover, the ability to track orders, manage returns, and handle payments securely online is significantly boosting the appeal of B2B e-commerce platforms. This transition is expected to continue as more businesses recognize the benefits of digital procurement.
The pandemic has also played a crucial role in accelerating the adoption of B2B e-commerce platforms. With restrictions on physical movement and the need for social distancing, companies have turned to online platforms to maintain their supply chains and ensure business continuity. This shift has led to increased investments in digital infrastructure and the development of more sophisticated and user-friendly e-commerce solutions. Even as the world moves towards recovery, the habits formed during the pandemic are likely to persist, sustaining the growth momentum of the FMCG B2B e-commerce market.
Regionally, the Asia-Pacific region is poised to dominate the FMCG B2B E-Commerce market, driven by countries like China and India, which are experiencing rapid industrialization and digital transformation. North America and Europe are also significant markets, with established e-commerce infrastructure and high levels of technology adoption among enterprises. Latin America and the Middle East & Africa are expected to register substantial growth due to increasing internet penetration and government initiatives promoting digital economies.
The FMCG B2B E-Commerce market, segmented by product type, includes categories such as Food & Beverages, Personal Care, Household Care, Health Care, and Others. The Food & Beverages segment holds a substantial share of the market. The increased demand for perishables and non-perishables in bulk quantities among retailers, restaurants, and other businesses is driving this segment. Businesses in the food service industry are increasingly utilizing B2B e-commerce platforms to streamline their supply chains, manage inventory efficiently, and reduce wastage, contributing to the segment's growth.
Personal Care products are also gaining significant traction in the FMCG B2B E-Commerce market. The growing awareness of personal hygiene and wellness has led businesses, including salons, spas, and retail stores, to bulk purchase personal care items more frequently. The convenience of ordering online, coupled with the ability to compare products and pricing, is encouraging more businesses to adopt B2B e-commerce platforms for their procurement needs. Furthermore, the introduction of subscription-based models for regular supply of personal care products is an emerging trend boosting this segment.
The Household Care segment is witnessing robust growth as well. This includes products like cleaning agents, detergents, and other household essentials. The increasing dema
In 2023, the wholesale industry in Japan accounted for the largest share of the domestic business-to-business (B2B) e-commerce market, with a market size valued at around 121 trillion Japanese yen. The domestic B2B e-commerce market grew steadily in the last decade, exceeding 460 trillion yen in 2023.
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The global B2B e-commerce in agriculture market size is expected to reach USD 11.86 Billion by 2030 according to a new study by Polaris Market Research.
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The size and share of this market is categorized based on Type (Convenience Products, Shopping Products, Featured Products, Not Popular Products, Other) and Application (Offline Retailer, Distributor, Food, Specialty Store, Other) and geographical regions (North America, Europe, Asia-Pacific, South America, Middle-East and Africa).
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The North American B2B e-commerce market is experiencing robust growth, driven by the increasing adoption of digital technologies by businesses and the ongoing shift towards online procurement. The market's Compound Annual Growth Rate (CAGR) of 10.20% from 2019 to 2024 indicates a significant expansion, and this upward trajectory is projected to continue throughout the forecast period (2025-2033). Key drivers include the need for enhanced operational efficiency, improved supply chain management, and access to a wider range of suppliers through online platforms. Businesses are increasingly leveraging e-commerce solutions to streamline their purchasing processes, reduce costs, and gain a competitive advantage. The market is segmented by channel (direct sales and marketplace sales) and geography (primarily the United States and Canada), reflecting the varying levels of e-commerce penetration across different regions and business models. The United States holds the largest market share, owing to its mature digital infrastructure and high level of business activity. Canada is also a significant market, with considerable growth potential, driven by increasing internet penetration and the adoption of B2B e-commerce solutions among small and medium-sized enterprises (SMEs). While the market faces restraints such as cybersecurity concerns and the need for robust digital literacy, these challenges are being addressed through advancements in technology and improved security protocols. The leading players in the North American B2B e-commerce market are a mix of established e-commerce giants and specialized B2B marketplaces. These companies offer a wide range of services and solutions catering to various business needs, from online procurement to inventory management and supply chain optimization. The competitive landscape is dynamic, with ongoing mergers and acquisitions, as well as the emergence of new market entrants offering innovative solutions. Future growth will likely be shaped by the increasing adoption of artificial intelligence (AI) and machine learning (ML) in e-commerce, enhancing personalization, improving customer service, and optimizing supply chain efficiency. The market's expansion will also be influenced by the integration of e-commerce platforms with enterprise resource planning (ERP) systems, creating seamless end-to-end solutions. Overall, the North American B2B e-commerce market presents considerable opportunities for businesses to capitalize on the ongoing digital transformation and the growing demand for efficient and cost-effective procurement solutions. The continued evolution of technology and the increasing sophistication of B2B e-commerce platforms will drive further growth and innovation in this dynamic sector. Recent developments include: March 2022 - Xeeva announced a partnership with Amazon Business, allowing Xeeva's Procure to Pay customers the flexibility of using Amazon to search and order directly within the P2P purchasing environment. Xeeva customers would no longer need to exit the P2P solution for searching Amazon for competitive pricing. The collaboration will allow users to search Amazon directly inside the P2P solution with the simple click of a button and instantly add desired items to their Xeeva shopping cart., December 2021 - Alibaba.com partnered with Hello Alice to initiate the first Alibaba.com Grants Program. The program supported 50 small business entrepreneurs by funding them with USD 10,000 grants each. The thousands of applicants also had access to the Alibaba.com Digitalization Sprint for Retailers, guiding with the help of valuable insights about eCommerce basics, including digital advertising, sourcing, and supply chain management.. Key drivers for this market are: Increasing Focus on Digital Experience of Modern B2B Buyers, Digitalization of Retail Business to Online Operations; Rising Popularity of Specialized B2B Online Marketplace. Potential restraints include: Increasing Focus on Digital Experience of Modern B2B Buyers, Digitalization of Retail Business to Online Operations; Rising Popularity of Specialized B2B Online Marketplace. Notable trends are: Popularity of Retail Business Operations Online to Drive the Market.
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The size and share of the market is categorized based on Application (, Small And Medium Enterprise, Large Enterprise) and Product (, Buyer-oriented E-commerce, Supplier-oriented E-commerce, Intermediary-oriented E-commerce) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).
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E-Commerce Market size was valued at USD 15.93 Trillion in 2024 and is projected to reach USD 88.63 Trillion by 2031, growing at a CAGR of 26.40% from 2024 to 2031.
The e-commerce market is driven by the growing penetration of the internet and smartphones, enabling greater access to online platforms. Shifting consumer preferences towards convenient and contactless shopping experiences have accelerated digital adoption, particularly following the COVID-19 pandemic.
Technological advancements such as secure payment gateways, artificial intelligence, and personalized shopping experiences are enhancing user engagement. The expansion of logistics and last-mile delivery services ensures faster and more reliable product delivery. Additionally, the proliferation of social media and influencer marketing has amplified consumer reach and brand visibility, while increasing cross-border trade and globalization are further fueling market growth.
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The Report Covers Global B2B E-Commerce Sales and the Market is Segmented by Channel (Direct Sales and Marketplace Sales) and by Geography (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.