During a 2022 survey carried out among consumers from the boomer generation from the United States, ** percent stated they would prefer brands to contact them via social media. The email was the most popular contact channel in this age group, named by ** percent of interviewees.

During a 2022 survey carried out among consumers from the baby boomer generation in the United States, ** percent of respondents stated that email was a to-go channel to contact brands. Social media ranked fourth, named by ** percent of respondents.

During a 2022 survey in the United States, ** percent of responding baby boomer consumers stated that offers or promotions posted on social media channels created a positive brand perception. According to ** percent of respondents, memes and jokes posted by brands achieved that purpose, too.

During a 2022 survey carried out in the United States, ** percent of responding baby boomers stated it was likely or very likely that a brand's regular newsletter would influence them to purchase something. On the other hand, ** percent said such a situation was unlikely or very unlikely to happen.

The Global Circular Fashion Market Size Was Worth USD 5.99 Billion in 2023 and Is Expected To Reach USD 12.39 Billion by 2032, CAGR of 8.42%.

The U.S. Business Travel Market Size Was Worth USD 202 Billion in 2023 and Is Expected To Reach USD 360 Billion by 2032, CAGR of 11%.

The Silver Target market, which primarily focuses on the demographic of older adults aged 50 and above, represents a significant and growing segment of the consumer landscape. As the global population ages, this market has gained traction, driven by an increasing life expectancy and a rising number of baby boomers e

During a late 2023 survey in the United States, approximately ** percent of responding adult Gen Zers said they found ads on social media informative. Meanwhile, ** percent of Gen Xers and ** percent of baby boomers found TV commercials informative. On average, according to the same study, most U.S. consumers found informative ads on TV and social media.

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Assisted Living Software Market Size 2024-2028

The Assisted Living Software Market size is forecast to increase by USD 682.51 million, at a CAGR of 15.9% between 2023 and 2028. The market's growth rate is influenced by various factors, notably the ageing baby boomer population requiring more comprehensive healthcare services. Additionally, there's an increased need for electronic medication administration record (eMAR) integration, driven by the rising complexity of medication management. Furthermore, the growing demand for improved quality of care, especially in long-term care facilities and hospitals, is fostering the adoption of advanced healthcare solutions. These trends indicate a significant shift towards digitalization and technology-enabled healthcare services to meet the evolving needs of patients and healthcare providers alike. The assisted living software market industry report includes key drivers, trends, and challenges of the market during the forecasted period.

Assisted Living Software Market Overview

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Market Dynamics and Customer Landscape

The market is driven by the increasing demand for real-time services in the healthcare sector. Patient care, especially in long-term healthcare, is being revolutionized through automation and advanced analytical tools. Integration of various systems, including eMAR and workflow automation, enhances efficiency and patient details. Governments' advances in reimbursements support the adoption of these technologies. However, concerns about data breaches highlight the importance of cloud security and open source solutions. Companies like BEK Medical, an Israel-based company, offer a wide range of home medical equipment, including compression stockings and diabetic testing equipment, at affordable prices, meeting the rising assisted living software market demand for patient healthcare and prescription processing. Further, the market advancing with solutions integrating advanced analytics for enhanced management of mobility products and incontinence supplies. These technologies streamline operations, ensuring efficient care delivery and inventory management in assisted living facilities. By leveraging data-driven insights, providers optimize resident care and operational workflows, catering to the growing demand for integrated solutions in the healthcare sector.

Key Assisted Living Software Market Driver

One of the key factors driving the market development is the aging baby boomer population. The most significant demographic trends across the world include the growing population of individuals aged 65 years and older. In addition, baby boomers are individuals born between 1946 and 1964. Furthermore, as the number of retired baby boomers who are aging increases, there will be an increase in the need for nursing care.

Moreover, the obesity rate among elderly people is on the rise, which has resulted in more people facing the risk of disability and chronic diseases. Therefore, in such cases, it becomes challenging for family members to take care of their older family members. Thus, old age communities are suitable options for a comfortable and healthy life as they offer options along with certified nursing care. Hence, such factors are positively impacting the market which in turn drives the market expansion during the forecast period.

Significant Assisted Living Software Market Trends

A key factor shaping the market development is the increased adoption of analytics in software. Big data and analytics are gaining traction in the industry as various analytical and statistical modeling tools are being used in facilities to get structured and meaningful insights about operations. In addition, assisted living care provider organizations are generating a massive amount of data, such as resident health information records, and non-clinical data, such as administrative and financial data.

Moreover, the increasing volume, variety, and velocity of clinical and non-clinical data have compelled organizations to implement statistical tools, data science, and deal mining technology. Furthermore, the software integrated with analytics tools is helping care providers to determine the resident data, insurance data, prescription transaction data, prescription processing, and refill inventories for a specific period. Hence, such factors are driving assisted living software market growth during the forecast period.

Major Assisted Living Software Market Restrain

Data privacy and security concerns regarding software are one of the key challenges hindering market development. The shift to assisted living in the digital age is exciting, but the challenges associated with protecting data are getting more complex. In addition, assisted living care providers must ensure the safety of data and malware-free

In the context of Indonesian online markets, this study uses a quantitative methodology to methodically examine the intricate relationships between utilitarian browsing, hedonic browsing, electronic word-of-mouth (eWOM), e-satisfaction, and e-loyalty. The study makes use of purposive sample approaches and focuses on active consumers of online marketplaces. 962 respondents are given access to an organized online survey that asks questions on their demographics, internet surfing habits, participation in eWOM, e-satisfaction, and e-loyalty. The survey is pre-tested to make sure it is relevant and clear before going live. Three endogenous variables—eWOM, e-satisfaction, and e-loyalty—as well as two exogenous variables—utilitarian and hedonic browsing—are examined in this study.

Statistical analysis of data is done through the use of SPSS 29 and Smart PLS software. Structural Equation Modeling (SEM) is used to examine the complex interactions between the variables, while descriptive statistics are used to investigate the sample demographics and important variables. To gain a deeper understanding of the complex relationships inside the model, mediation analyses are carried out. In keeping with the ethical guidelines for research involving human subjects, informed permission, anonymity, and confidentiality for all participants are given top priority. This study is noteworthy because it has the ability to offer insightful information to companies that operate in the Indonesian online market. This information can help with the creation of more focused marketing campaigns, improved client interactions, and the promotion of e-loyalty. In order to evaluate any potential variations in the reactions of Millennials, Gen X, and Baby Boomers across the factors under investigation, the study also includes a comparison analysis of these groups.

In 2022, among the working age population of the United Kingdom, there were approximately **** million people economically inactive from the Baby Boomer Generation, followed by **** million Gen X economically inactive, *** million Millennials, and **** million Gen Z.

Global anti-aging market worth at USD 65.24 Billion in 2024, is expected to surpass USD 113.56 Billion by 2034, with a CAGR of 5.7% from 2025 to 2034.

According to a global survey conducted in 2023, roughly ********** of Millennials followed and purchased goods from the social media accounts of brands. Overall, about **** of Gen Z users followed and purchased from influencers, whilst just ** percent of Baby boomers did. Additionally, *** out of ten respondents belonging to the Gen X age group followed and purchased from the social media accounts of retailers. A booming market In recent years, social commerce has exploded in popularity among online shoppers. Consumers can now purchase items directly on social media platforms, going from discovery to purchase in a matter of minutes. Social commerce is estimated to reach over *** trillion U.S. dollars in revenue by 2028, up from *** billion in 2024. This new form of e-commerce is the most popular in Thailand, where around ** percent of online consumers use social sites as a purchase channel. In comparison, this share stood at ** percent in the United States. Chinese platforms dominate the social space Chinese social shopping sites are the most successful ones worldwide. For example, Douyin, a short-form video sharing app, ranked as the highest revenue-generating platform in 2024, raking in approximately *** billion U.S. dollars. WeChat, a messaging app, came in second with a revenue of *** billion dollars, followed by Little Red Book, a picture sharing app, with a revenue of ** billion dollars. TikTok, which is owned by the Chinese company ByteDance, came in sixth place, pulling in ** billion dollars in revenue. While TikTok's popularity extends globally, its on-app purchase store, TikTok Shop, primarily caters to the Asian market. Thus, it is clear that China is the global leader in social selling.

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Senior Living Market Size 2025-2029

The senior living market size is forecast to increase by USD 130.9 billion, at a CAGR of 5.8% between 2024 and 2029.

The market is experiencing significant growth and transformation, driven primarily by the aging baby boomer population. This demographic cohort, the largest in history, is entering the age bracket requiring senior living solutions. The increasing prevalence of age-related health issues necessitates specialized care and accommodation, creating a burgeoning demand for senior living facilities. However, this market is not without challenges. Technological advances in long-term healthcare are transforming the senior living landscape, necessitating significant investments in infrastructure and staff training. These advancements include telehealth, remote monitoring, and automated systems, which aim to enhance care quality and efficiency.
Moreover, staffing and workplace challenges persist as the senior living industry grapples with attracting and retaining skilled workers. The physical and emotional demands of caregiving, coupled with low wages and long hours, make it a challenging profession. Addressing these staffing issues through competitive compensation, benefits, and training programs is crucial for providers seeking to maintain high-quality care and operational excellence.

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The market continues to evolve, with dynamic market activities unfolding across various sectors. Community outings remain a crucial aspect of senior living, providing opportunities for social engagement and enrichment. Nursing homes and residential care facilities offer essential services for those requiring round-the-clock care, while continuing care communities cater to the diverse needs of seniors as they age. Senior living communities, including those specializing in Alzheimer's care and memory care, prioritize resident safety through rigorous regulatory compliance and advanced health information technology. Personal care and rehabilitation services help seniors maintain their independence and improve their quality of life. Capital expenditures for skilled nursing and retirement homes remain a significant focus, with ongoing investments in caregiver training, emergency response systems, and electronic health records.

Long-term care insurance plays a vital role in financing these services, ensuring seniors receive the care they need. Life enrichment programs, such as fitness centers, wellness programs, and volunteer opportunities, promote overall well-being and help seniors stay active and engaged. Continuous innovation in areas like smart homes, universal design, and hospice care further enhances the senior living experience. Operating costs, including staffing ratios, medication management, and infection control, are critical considerations for senior living providers. Ongoing regulatory compliance and the integration of technology help mitigate these costs while maintaining high-quality care. In the ever-changing senior living landscape, providers must remain agile and adapt to the evolving needs of their residents.

From independent living to post-acute care, the focus remains on enhancing the quality of life for seniors through personalized care, community engagement, and ongoing innovation.

How is this Senior Living Industry segmented?

The senior living industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Service

  Assisted living
  Independent living
  CCRC


Services

  Healthcare Services
  Lifestyle and Wellness Programs
  Dining Services


Technology Integration

  Smart Home Systems
  Health Monitoring Devices
  Safety and Security Systems


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    UK


  APAC

    China
    India
    Japan


  South America

    Brazil


  Rest of World (ROW)

By Service Insights

The assisted living segment is estimated to witness significant growth during the forecast period.

Assisted living arrangements provide apartment-style dwellings for aging adults who require assistance with activities of daily living, such as bathing, doing laundry, and managing medications. These communities offer various levels of care, including memory care units for individuals with cognitive impairments, which may include increased security measures and restricted kitchen access for safety reasons. The demand for specialized memory care units is growing as the population ages and the prevalence of conditions l

The Global Luxury Wellness Retreats Online Market Size Was Worth USD 110 Billion in 2023 and Is Expected To Reach USD 320 Billion by 2032, CAGR of 6.2%.

Global e-cigarette market worth at USD 31.89 Billion in 2024, is expected to surpass USD 523.62 Billion by 2034, with a CAGR of 29.1% from 2025 to 2034.

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Airsoft Guns Market Forecast 2024-2028

The global airsoft guns market size is estimated to grow by USD 964.69 million between 2023 and 2028
The market is accelerating at a compound annual growth rate of 8.11%.

The market trends and analysis report provides a comprehensive analysis of key factors driving market growth. It highlights the increasing popularity of adventure sports and the subsequent rise in online sales of airsoft guns. However, the market faces challenges due to the high risk of serious injuries associated with the use of airsoft guns. Despite these challenges, the market is expected to continue its growth trajectory, driven by the increasing demand for adventure sports equipment. The report underscores the need for safety measures and regulations to mitigate the risks associated with airsoft guns and ensure the market's sustainable growth.

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Key Major Companies

Companies are implementing various market growth and forecasting strategies by analyzing factors such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product or service launches, to enhance their presence in the market.

A and K Airsoft Ltd: The company offers airsoft guns such as M4 CQB R, M16A3, and M4 RIS.

The market report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:

ActionSportGames A S, ARES AIRSOFT, Classic Army, Colt Manufacturing Co, LLC., Crosman Corp., Cyma International Ltd, G and G ARMAMENT Taiwan LTD., ICS AIRSOFT INC, KEYMORE INTERNATIONAL CO. LTD., KRISS USA Inc., KWA Performance Industries Inc., Lancer Tactical Inc., Marui Store, S and T Armament, TIPPMANN TACTICAL AIRSOFT, UMAREX GmbH and Co. KG, VALKEN SPORTS, VEGA FORCE CO, and WE Airsoft Hong Kong

Qualitative and quantitative analysis of market growth and trends of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified. Furthermore, market growth and forecasting it is also quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Market Dynamics

The market is driven by a surge in popularity among Millennials and enthusiasts engaging in target shooting. The presence of Family Entertainment Centers amplifies demand, alongside technological aspects like Electric Motor and Spring Force enhancements. Increased interest from Police and applications in Military Training foster market growth. However, challenges include legal aspects, especially in Developing Countries, and navigating safety concerns associated with Airsoft Sports. The market trends highlight a rising preference among Baby Boomers and Generation X, emphasizing the need for innovative solutions in the Hunting and Adventure Sports sectors. Our researchers analyzed the market research and growth data with 2023 as the base year, along with the key market growth analysis, trends, and challenges. A holistic analysis of drivers, trends, and challenges will help companies refine their marketing strategies to gain a competitive advantage.

Key Market Drivers

The increasing popularity of adventure sports is notably driving the market growth. The growing popularity of intense adventure pursuits like shooting and games is encouraging an increasing number of people to participate in them. The rising global presence of entertainment centers is propelling the demand for airsoft guns. Several long-term mental and physical benefits are linked with extreme adventure sports requiring excessive physical exertion. Governments and tour operators worldwide conduct numerous promotional campaigns to boost awareness of adventure sports. Factors such as changes in demographics and lifestyles of Millennials and Generation X, coupled with a substantial increase in recreational expenditures, contribute to the rising popularity of these sports. For example, hunting licenses in North Dakota, US, saw an increase of nearly 8,629 sales in 2022 compared to 2021. North America's notable surge in international tourism directly impacts the sales of hunting accessories.

The fast-paced and busy lifestyles of consumers, particularly in urban areas, are prompting them to engage in various recreational activities such as adventure sports for de-stressing. Consumers are increasingly favoring more leisure outdoor activities and adventure sports for relaxation and rejuvenation. Furthermore, a significant rise in the number of health-conscious consumers is poised to drive the demand for such adventure activities as alternative physical pursuits. Hence, such factors are driving the market growth during the forecast period.

Significant Market Tre

The Commercial Real Estate (CRE) industry is exhibiting significant variations across markets, with persistently high office vacancy rates juxtaposed against thriving prime office spaces. Hard hit by the widespread adoption of remote and hybrid work models, the overall office vacancy rate rose to 20.4% in Q4 2024 from the pre-pandemic rate of 16.8%. However, leasing volumes for prime office spaces are set to climb, providing opportunities for seasoned investors. On the other hand, the multifamily sector is gaining from a prominent move towards renting, primarily driven by housing affordability concerns and changing lifestyle preferences. This has increased demand for multifamily properties and opportunities to convert underutilized properties, such as offices, into residential rentals. The industrial real estate segment is also evolving, with the boom in e-commerce necessitating the development of strategically located warehouses for quick fulfillment and last-mile delivery. Industry revenue has gained at a CAGR of 0.8% to reach $1.4 trillion through the end of 2025, including a 0.4% climb in 2025 alone. The industry is grappling with multiple challenges, including high interest rates, wide buyer-seller expectation gaps and significant disparities in demand across different geographies and asset types. The Federal Reserve's persistent high-interest-rate environment creates refinancing hurdles for properties purchased during the low-rate period of 2020-2021. Because of remote working trends, office delinquency rates are predicted to climb from 11.0% in late 2024 to 14.0% by 2026, leading to a job market increasingly concentrated in certain urban centers. Through the end of 2030, the CRE industry is expected to stabilize as the construction pipeline shrinks, reducing new supply and, in turn, rebalancing supply and demand dynamics. With this adjustment, occupancy rates are likely to improve, and rents may observe gradual growth. The data center segment is set to witness accelerating demand propelled by the rapid expansion of artificial intelligence, cloud computing and the Internet of Things. Likewise, mixed-use properties are poised to gain popularity, driven by the growing appeal of flexible spaces that accommodate diverse businesses and residents. This new demand, coupled with the retiring baby boomer generation's preference for leisure-centric locales, is expected to push the transformation of traditional shopping plazas towards destination centers, offering continued opportunities for savvy CRE investors. Industry revenue will expand at a CAGR of 1.9% to reach $1.6 trillion in 2030.

Online ticket sales have evolved in recent years, driven by ever-changing consumer preferences and technological advancements. Younger consumers use seamless mobile integration, enhancing user experiences through features like QR code-based entrances and real-time updates. This shift has revolutionized ticket sales, making them more accessible and flexible for consumers with unpredictable schedules. Notably, this greater demand for live shows has also propelled ticket prices, which are compounded by resellers inflating costs. Ticket prices for top music tours have skyrocketed, driven mainly by inflation and heightened demand from music fans. Online event ticket sales revenue has been falling at a CAGR of 3.3% to $12.7 billion in 2024, including an estimated expansion of 1.5% in 2024. The biggest ticketing platform, Ticketmaster, has faced growing criticism for its monopolistic practices. Exclusive contracts limit consumer options and drive up costs through exorbitant service fees. These issues culminated in a high-profile lawsuit from the Department of Justice in 2024 against parent company Live Nation, spotlighting the market's anti-competitive nature. Smaller platforms have started to cater to niche audiences by offering tailored event recommendations and price comparison features, aiming to carve out a share in a market dominated by giants. The next few years hold a mixed bag of challenges and opportunities. Rising wage costs will restrain profit, while the growing buying power of Gen Z offers a promising revenue stream. This age group is more willing to travel for live events, contributing to increased ticket sales. Smaller ticketing platforms like Resident Advisor and DICE will thrive by tailoring their offerings to specialized interests, like indie music and electronic dance scenes. Enhanced data collection and personalized marketing will play pivotal roles, allowing sellers to target consumers based on their preferences and behaviors. As the landscape becomes more data-driven, the ability to deliver customized, socialized ticket-buying experiences will be critical to capturing and retaining consumer loyalty. Revenue is projected to climb at a CAGR of 12.2% over the next five years, reaching $14.1 billion in 2029.

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Gym And Health Clubs Market Size 2025-2029

The gym and health clubs market size is forecast to increase by USD 21.47 billion, at a CAGR of 3.9% between 2024 and 2029.

The market is experiencing significant growth due to the increasing trend of health and wellness consciousness among demographic groups, particularly baby boomers and millennials. This demographic shift is driving the demand for comprehensive fitness and wellness services, as these generations prioritize maintaining an active lifestyle and overall health. However, this market growth also presents challenges. The dearth of a trained workforce capable of delivering high-quality services poses a significant obstacle. With the growing demand for personalized and effective fitness programs, health clubs face the challenge of recruiting and retaining a skilled workforce. This shortage of trained professionals can negatively impact the quality of services offered and potentially hinder market expansion.
To capitalize on the market's opportunities and navigate these challenges, gym and health clubs must focus on investing in workforce development and training programs. This investment in human capital will not only help meet the growing demand for personalized services but also differentiate clubs from competitors. Additionally, strategic partnerships with educational institutions and industry organizations can provide a steady stream of qualified candidates, ensuring a skilled workforce to deliver top-notch services and drive business growth.

What will be the Size of the Gym And Health Clubs Market during the forecast period?

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The gym and health club market continues to evolve, with dynamic market activities unfolding across various sectors. Customer retention remains a top priority, leading to the implementation of personalized email marketing campaigns and community engagement initiatives. Wearable technology, such as smart scales and heart rate monitors, enables members to track their progress and stay motivated. Flexibility training, including the use of foam rollers and yoga mats, complements cardio equipment and strength training programs. Profit margins are maximized through space optimization and the offering of specialized fitness programs, such as rehabilitation services and senior fitness programs. Home gym equipment and virtual fitness classes cater to members' varying schedules and preferences.

Environmental sustainability is a growing concern, with gym management prioritizing energy efficiency, waste reduction, and facility design. Staff management is crucial for providing excellent member experiences and ensuring safety regulations are met. Fitness apps, group exercise classes, and online fitness platforms offer convenience and flexibility. Liability insurance, injury prevention, and safety regulations are essential considerations for gym operators. Functional fitness and athletic training programs cater to competitive sports enthusiasts, while personal training and physical therapy services address individual needs. Fitness assessments, nutritional counseling, and class scheduling tools streamline operations and enhance the overall member experience. Marketing strategies, such as social media marketing and referral programs, help attract and retain new members.

Operating costs are minimized through gym management software, facility maintenance, and cost-effective equipment, such as resistance bands and jump ropes. Spin classes and strength training remain popular offerings, while safety regulations and cleaning protocols ensure a clean and safe environment for all members.

How is this Gym And Health Clubs Industry segmented?

The gym and health clubs industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Service

  Membership fees
  Personal training and instruction fees
  Total admission fees


Type

  Private
  Public


Membership Type

  Monthly
  Annual


End-User

  Individuals
  Corporates


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    UK


  Middle East and Africa

    UAE


  APAC

    China
    India
    Japan
    South Korea


  Rest of World (ROW)

By Service Insights

The membership fees segment is estimated to witness significant growth during the forecast period.

In the dynamic gym and health club market, customer retention is a top priority. Personal injury claims and insurance requirements are significant considerations, necessitating a focus on safety regulations and facility design. Cardio equipment, such as smart scales and energy-eff