As of 2023, there were approximately 13.57 million members of the Baby Boomer generation in the United Kingdom, ranging from the ages of 59 to 77. The most-common single year of age for Baby Boomers in this year was 59, at 915,735, while there were 521,896 who were 77, the least common year of age.

Introduction

Baby Boomer Statistics: Baby Boomers, those born in the years between 1946 and 1964, continue to impact the economy, labor market, healthcare, and housing facets of our society. As of 2024, this generation is about midway in dealing with retirement savings, financial security, and health issues.

This article explores the newest Baby Boomers statistics and trends that affect the landscape in 2024 and offers an insight into their demographics, economic status, employment patterns, health issues, etc.

This statistic presents a ranking of the most popular social networks of Baby Boomer and Senior internet users as of the third quarter of 2020. Overall, only 32 percent of U.S. Boomer and Senior respondents stated that they used photo sharing app Instagram, compared to 51 percent of the general online population.

This statistic shows the share of Baby Boomer internet users in the United States who were using selected social networks as of February 2019. During that period of time, 23 percent of U.S. adults aged between 50 and 64 years used the photo sharing app Instagram.

Millennials were the largest generation group in the United States in 2024, with an estimated population of ***** million. Born between 1981 and 1996, Millennials recently surpassed Baby Boomers as the biggest group, and they will continue to be a major part of the population for many years. The rise of Generation Alpha Generation Alpha is the most recent to have been named, and many group members will not be able to remember a time before smartphones and social media. As of 2024, the oldest Generation Alpha members were still only aging into adolescents. However, the group already makes up around ***** percent of the U.S. population, and they are said to be the most racially and ethnically diverse of all the generation groups. Boomers vs. Millennials The number of Baby Boomers, whose generation was defined by the boom in births following the Second World War, has fallen by around ***** million since 2010. However, they remain the second-largest generation group, and aging Boomers are contributing to steady increases in the median age of the population. Meanwhile, the Millennial generation continues to grow, and one reason for this is the increasing number of young immigrants arriving in the United States.

Financial overview and grant giving statistics of Baby Boomers Club of Laguna Woods

In late 2023, about *** in ** baby boomers in the United States considered user-generated videos to be an important source of information when researching products to purchase. Over **** in **** Gen Z consumers found these kinds of videos necessary, making it the generation that values them the most.

Graph and download economic data for Not in Labor Force - With a Disability, 65 Years and over (LNU05075600) from Jun 2008 to Jun 2025 about 65 years +, disability, labor force, labor, household survey, and USA.

In the United States, Aldi, and Trader Joe's were the most popular grocery stores among baby boomers surveyed in the first quarter of 2025. Both had a popularity of over 60 percent, with Aldi topping the ranking with 69 percent of respondents having a positive opinion of it.

This statistic has been taken from the GfK report 'How People Use Primetime TV 2015'. The graph shows the leading genres of primetime TV programming viewed regularly by Baby Boomer viewers in the United States as of May 2015. During a GfK survey, 45 percent of respondents between the ages of 50 and 64 stated they regularly watched sitcoms or comedy shows on TV during primetime. Along with comedy, drama and movies, sports is also a popular TV genre for Baby Boomers in the United States. Super Bowl is, by far, the most popular sports event in the country, attracting million of viewers each year.

 The 'How People Use Primetime TV 2015' report from The Home Technology Monitor™—GfK’s respected media technology research service – documents the audience’s use of television during primetime. It shows changes in primetime TV usage since 2004. The study looks at how people perceive their typical television behavior by detailing their primetime TV use yesterday. The report also explores attitudes towards primetime advertising.   The GfK Group, founded 1934 in Germany, is the fourth largest market research organization in the world, operating in more than 100 countries across the world with over 10,000 employees.

Around 41 percent of U.S. Baby Boomers who use YouTube find helpful content on the cost of living crisis there. Facebook (35 %) claims the second spot on this list, followed by Foursquare and Tumblr.

This statistic presents the share of Baby Boomers using digital banking in the United States in 2014 and a forecast thereof until 2019. In 2014, **** percent of Baby Boomers performed digital banking and this figure was projected to increase to **** percent in 2019.

Even though the number of mobile banking users in the United States was projected to increase from ** million in 2009 to *** million in 2016, the share of Baby Boomers accessing digital banking doesn't show a significant change. There is only *** percent different in the share of digital banking users between 2014 and 2019. In 2015, ** percent of Americans aged 60 and older used mobile banking.

Income quintiles are assigned based on equivalized household disposable income, which takes into account differences in household size and composition using a method proposed by the Organization for Economic Co-operation and Development (OECD). The OECD-modified" equivalence scale assigns a value of 1 to the first adult Age groups refer to the age group of the major income earner. This refers to the main source of income for the household, that is, wages and salaries, self-employment income, net property income, current transfers received related to pension benefits, or other current transfers received from non-pension related sources.
Self-employment income refers to mixed income related to non-farm and farm businesses. Household rental income is not included. Revenues from Current transfers received - pension benefits relate to current transfers received from corporations for employer's pension plans and current transfers received from government for the Canada and Québec pension plans (CPP/QPP) and the Old Age Security program including the Guaranteed Income Supplement (OAS/GIS). Revenues from Current transfers received - others, relate to all other current transfers received not included in Current transfers received - pensions benefits, that is, it includes current transfers from the government sector except for the Canada and Québec pension plans (CPP/QPP) and from the Old Age Security Program (OAS) and the Guaranteed Income Supplement (GIS). It also includes current transfers from Non-profit institutions serving households (NPISH) and from the non-residents sector. Owner/Renter refers to the housing tenure of a household. Households that have subsidized rents (partially or fully) are included under Renter. Distributions by generation are defined as follows and are based on the birth year of the major income earner : pre-1946 for those born before 1946, baby boom for those born between 1946 and 1964, generation X for those born between 1965 and 1980 and millennials for those born after 1980. Note that generation Z has been combined with the millennial generation as their sample size is relatively small. Distribution of value" is the share of a component of income Value per consumption unit reflects the Statistics value" divided by the number of consumption units

This statistic shows the most popular leisure activities among Baby Boomers in the United States as of September 2013. During the survey, 17 percent of Baby Boomers stated spending time with family and friends as a favorite leisure activity.

In 2024, Millennials were the largest generation group in the United States, making up about 21.81 percent of the population. However, Generation Z was not far behind, with Gen Z accounting for around 20.81 percent of the population in that year.

This statistic shows the total number of Baby Boomers who use smart speakers in the United States in 2017 and 2018. The total number of Baby Boomers who use smart speakers grew to *** million in 2018, accounting for **** percent of the Boomer population.

During a 2022 survey carried out among consumers from the boomer generation from the United States, ** percent stated they would prefer brands to contact them via social media. The email was the most popular contact channel in this age group, named by ** percent of interviewees.

This statistic shows the percentage of U.S. Baby Boomer respondents that said they would choose a medical provider that offers select digital services as of 2019. According to the survey, 29 percent of such respondents said they would choose a provider that offered easy access to their test results.

This statistic shows the distribution of expenditures of Baby Boomers in the United States in 2016. In that year, **** percent of the income of the U.S. Baby Boomers was spent on housing.

In 2023, about six in 10 baby boomers across the globe said they typically use search engines, such as Google, when doing research on products they wanted to buy. Close to 40 percent of this generation's shoppers would also generally make use of Amazon and retailer websites for research purposes.