The Report Covers Global Beauty and Personal Care Products Market Trends and is Segmented by Product Type (Personal Care Products and Cosmetics/Make-up Products); by Distribution Channel (Specialist Retail Stores, Supermarkets/Hypermarkets, Convenience Stores, Pharmacies/Drug Stores, Online Retail Channels, and Other Distribution Channel); by Category (Mass Products and Premium Products); and by Geography (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa). The Report Offers Market Size and Values in (USD Billion) During the Forecasted Years for the Above Segments.

The global beauty and personal care products market is set to rise from USD 597.84 billion in 2024 to USD 1.57 trillion by 2037, demonstrating a CAGR of more than 7.7% throughout the forecast period, from 2025 to 2037. Key industry players include Unilever Plc, The Procter & Gamble Company, Coty Inc., among others.

The revenue in the beauty & personal care market in Indonesia was forecast to continuously increase between 2025 and 2030 by in total 2.3 billion U.S. dollars (+23.61 percent). After the ninth consecutive increasing year, the revenue is estimated to reach 12 billion U.S. dollars and therefore a new peak in 2030. Notably, the revenue of the beauty & personal care market was continuously increasing over the past years.Find further information concerning Thailand and Vietnam. The Statista Market Insights cover a broad range of additional markets.

The Report Covers APAC Beauty & Personal Care Products and is Segmented by Product Type (Personal Care Products and Cosmetics/Make-up Products), Category (Mass Products and Premium Products), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores, Online Retail Stores, and Other Distribution Channels), and Geography (India, China, Japan, Australia, and Rest of Asia-Pacific). The Report Offers the Market Sizes and Forecasts in Value (USD Million) for the Above Segments.

Beauty And Personal Care Products Market size was valued at USD 572.86 Million in 2023 and is projected to reach USD 902.77 Million by 2031, growing at a CAGR of 5.85% from 2024 to 2031.

Global Beauty And Personal Care Products Market Dynamics

The key market dynamics that are shaping the global Beauty And Personal Care Products Market include:

Key Market Drivers
Rising Demand for Clean Beauty and Natural Products: 73% of consumers were willing to pay more for natural beauty products in 2022, according to a Nielsen survey. Sales of paraben-free products grew by 156% between 2020-2022, indicating a strong consumer preference for clean formulations.
E-commerce Growth and Digital Beauty Innovation: Online beauty sales increased by 40% from 2020 to 2022, reaching USD 50.2 Billion globally. Over 65% of beauty consumers used virtual try-on technology for cosmetics purchases in 2022.

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Online Beauty And Personal Care Products Market Size 2024-2028

The online beauty and personal care products market size is forecast to increase by USD 50.96 billion at a CAGR of 14.76% between 2023 and 2028. The market is experiencing significant growth due to several key factors. The increasing penetration of the internet and smart devices has made product delivery more convenient, with many consumers opting for third-party delivery services for hassle-free and quick purchases. Consumer lifestyle changes, including a focus on health and hygiene, self-esteem, and physical appearance, have also driven demand for a wide range of products, from moisturizers and soaps to cleansers and toothpaste. However, logistics remains a challenge for e-retailers in this sector, as ensuring timely and accurate delivery of perishable and fragile products, including skincare and hair care products, is crucial to maintaining customer satisfaction. In response, brands are increasing their online presence and offering discounts and promotions to boost customer loyalty. Male grooming is another growing segment, as men increasingly prioritize their personal care routines. Logistics remains a concern for e-retailers, as they strive to provide efficient and reliable delivery services to meet consumer expectations.

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The market continues to experience significant growth, with digital channels playing a pivotal role in driving sales. According to market research, e-commerce sales in this sector are projected to expand at a steady pace, fueled by various factors. One of the primary factors contributing to the growth of online sales is the increasing preference for convenience. In today's fast-paced world, consumers seek to save time and effort by purchasing their favorite skincare, haircare, makeup, fragrances, personal hygiene, and other personal care products from the comfort of their homes.

Furthermore, another factor driving the growth of online sales is the availability of free delivery options. Many retailers offer free shipping, making it more appealing for consumers to shop online. Additionally, the wide range of premium products available at competitive prices further attracts consumers to make their purchases online. Physical appearance, health, and hygiene are essential aspects of self-care, and consumers are increasingly recognizing the importance of investing in high-quality personal care products. This trend is particularly prevalent among millennials, who are known for their preference for non-toxic and natural products. The beauty and personal care market encompasses a diverse range of product categories, including moisturizers, soaps, cleansers, toothpaste, hair dyes, perfumes, facial tissues, and more.

Moreover, these products cater to both male and female consumers, with specialized offerings for each gender. The market landscape for beauty and personal care products is diverse, with various distribution channels such as specialty stores, pharmacies, and beauty salons. However, e-commerce platforms have emerged as a significant player in this market, offering consumers a wide range of products, competitive pricing, and the convenience of doorstep delivery.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Product

  Skincare products
  Haircare products
  Color cosmetics
  Fragrances
  Others


Geography

  APAC

    China
    India
    Japan


  North America

    US


  Europe

    UK


  South America



  Middle East and Africa

By Product Insights

The skincare products segment is estimated to witness significant growth during the forecast period. The market for beauty and personal care products is experiencing significant growth, with an increasing number of consumers turning to e-commerce platforms for product delivery. Third-party delivery services have become increasingly popular, allowing for convenient and efficient product acquisition. In this market, there is a rising demand for organic and herbal products, as well as eco-friendly packaging, reflecting consumer lifestyle changes and a focus on health and hygiene. Male grooming is also a growing segment, with an expanding range of products available, including moisturizers, soaps, cleansers, and toothpaste. The trend towards multifunctional skincare products that cater to both facial and body care needs is gaining traction.

Furthermore, consumers are increasingly seeking products that offer multiple benefits in one application. Social media plays a significant role in shaping beauty trends and influencing consumer preferences. Beauty influencers and online communities share tip

The size of the Beauty and Personal Care Products Market was valued at USD 606.74 Million in 2023 and is projected to reach USD 893.21 Million by 2032, with an expected CAGR of 5.68% during the forecast period. Beauty and personal care products encompass a wide range of items designed to enhance personal grooming, hygiene, and aesthetics. This category includes skincare products like moisturizers and cleansers, haircare items such as shampoos and conditioners, and cosmetics like lipsticks, foundations, and mascaras. These products serve various purposes, from cleansing and protecting the skin to beautifying and altering appearance. For example, skincare products help maintain skin health and hydration, while cosmetics are used to enhance facial features. Haircare products ensure clean, healthy hair, and fragrances provide a pleasant scent. The industry is highly regulated to ensure the safety and efficacy of these products. Recent developments include: May 2024: Mixa launched its new range, Mixa Expert Peau Sensible, to address the evolving needs of individuals with sensitive skin. The range comprises three main products: Mixa Ceramide Protection, Mixa Cica Repair, and Mixa Panthenol Comfort., May 2024: The skincare brand Olay unveiled Cleansing Melts, which are water-activated, dissolving cleansing squares offered in three ingredient varieties: vitamin C, hyaluronic acid, and retinol. The launch aimed to exalt the cleansing category by addressing its most common consumer pain points., May 2024: LÓreal on Commerce Drive won Planning Board approval for a 158,000-square-foot addition to its building. The addition was intended to be used as a new manufacturing facility. Furthermore, the company stated that the new facility was designed to strengthen the distribution network.. Key drivers for this market are: Inclination Toward Natural/Organic Formulations, Influence of Social Media and Impact of Digital Technology. Potential restraints include: Presence Of Counterfeit Products. Notable trends are: Inclination toward Natural/Organic Formulations.

The revenue ranking in the beauty & personal care market is led by the United States with 101.29 billion U.S. dollars, while China is following with 70.57 billion U.S. dollars. In contrast, Egypt is at the bottom of the ranking with 7.06 billion U.S. dollars, showing a difference of 94.23 billion U.S. dollars to the United States. Find other insights concerning similar markets and segments, such as a ranking by country regarding revenue in the hair care segment of the beauty & personal care market and a ranking of subsegments in Asia regarding revenue in the Beauty & Personal Care market as a whole. The Statista Market Insights cover a broad range of additional markets.

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Personal Care Market Size 2024-2028

The personal care market size is forecast to increase by USD 167.2 billion at a CAGR of 6.03% between 2023 and 2028. The market, encompassing hair care and skincare, exhibits significant growth due to several key factors. An expanding consumer base, comprised of both men and women, seeks an array of personal care solutions. Social media and blogging influence consumer preferences, driving demand for innovative products. However, the high cost of natural and organic personal care items poses a challenge for some consumers. Specialty stores catering to niche markets and offering customized solutions are gaining popularity. However, the high cost of natural and organic personal grooming products poses a challenge for some consumers, potentially limiting market growth for this segment. Overall, the market is witnessing continuous evolution to meet the diverse needs and preferences of its customer base.

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The market is witnessing significant shifts as consumers increasingly prioritize natural and organic offerings. This trend is driven by a growing awareness of health and wellness, with an emphasis on clean labels, non-toxic ingredients, and plant-derived components. Organic skincare products and natural hair care solutions are gaining popularity among consumers. These products often contain organic ingredients, such as natural oils and plant extracts, which offer numerous benefits without the use of synthetic chemicals. The demand for chemical-free personal care items is on the rise, as consumers seek to minimize their exposure to potentially harmful substances.

Moreover, multifunctional products are another trend in the market. Consumers are looking for products that offer multiple benefits, saving them time and money. For instance, a moisturizer with sun protection or a shampoo that also acts as a conditioner. The preference for natural and organic formulations extends beyond color cosmetics to include all personal care categories, such as skin care and hair care. Specialty stores, pharmacies, and beauty salons are responding to this trend by expanding their offerings of organic and natural personal care products. The millennial demographic is a key driver of this market trend. This generation is more likely to research and read labels before making a purchase.

Furthermore, they are also more likely to be vegan or vegetarian, leading to the growth of vegan beauty ranges. To cater to this market, companies are investing in research and development to create innovative personal care products using natural and organic ingredients. Brands make use of artificial intelligence that matches with ideal formulas specific to the needs of consumers. For example, Mozo and Boohoo have launched new lines of organic and natural personal care products.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Distribution Channel

  Offline
  Online


Product

  Skincare products
  Haircare products
  Color cosmetics
  Oral care products
  Others


Geography

  APAC

    China
    Japan


  Europe

    Germany
    UK


  North America

    US


  Middle East and Africa



  South America

By Distribution Channel Insights

The offline segment is estimated to witness significant growth during the forecast period. The market encompasses a range of products including cosmetics, with a growing emphasis on non-toxic and organic ingredients. These items are increasingly popular among consumers, leading to the rise of vegan and eco-friendly cosmetics. The growing popularity of beauty and personal care specialty retail stores drives the growth of this segment. Pharmacies and beauty salons serve as significant distribution channels for these products, catering to customers seeking professional advice and customized solutions. In 2023, specialty stores emerged as the top revenue generator within the offline distribution segment of The market.

Furthermore, medical clinics and institutes also contribute to sales, offering specialized hair growth treatments and other professional services to enhance hair volume, density, and color. Overall, offline retail formats, including drugstores, salons, department stores, and medical clinics, continue to dominate the market landscape.

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The offline segment accounted for USD 314.80 billion in 2018 and showed a gradual increase during the forecast period.

Regional Insights

APAC is estimated to contribute 42% to the growth of the global market during the forecast period. Technavio's analysts have elaborately ex

The Germany Beauty & Personal Care Products Market Report is Segmented by Product Type (Personal Care Products and Cosmetics/Make-Up Products), Distribution Channel (Specialist Retail Stores, Supermarkets/Hypermarkets, Pharmacies/Drug Stores, Online Retail Channels, and Others), Category (Mass Products and Premium Products). The Report Offers Market Size and Forecast in Value Terms in USD for all the Above Segments.

The United States held a share of 18.3 percent in the global cosmetics, fragrances, and personal care products market in 2018, based on revenue. Among the top ten leading beauty markets worldwide, China was ranked second, at a market share of about 12.7 percent.

Beauty industry: revenue growth in North America and the Asia-Pacific region

In 2018, close to 90 billion U.S. dollars were generated by the U.S. beauty and personal care market. This figure is expected to reach over 97 billion U.S. dollars in 2020. China’s beauty industry has also been growing at a rapid pace over the last few years, consolidating the country’s position as the primary driver of growth in the Asia-Pacific region. Other key players in the Asian beauty market include Japan and South Korea.

Which cosmetics and personal care segments are popular among consumers?

While the global beauty market is booming, some product segments are more profitable than others. In the United States, cosmetics ranked third after hair care and skincare products, which each accounted for approximately 24 percent of the beauty and personal care market in 2018. On a global scale, however, color cosmetics have experienced the biggest growth rate from 2017 to 2018, indicating the growing worldwide demand for beauty products such as foundation, lipstick, mascara, and nail polish.

According to Ken Research US Beauty and Personal Care Market to grow at 5.2% CAGR (2022-2028) driven by rising incomes and tech-driven personalized solutions.

In 2020, the United States was home to the largest beauty and personal care market in the world, valued at over 93 billion U.S. dollars. China came in second place with a market value of 71 billion U.S. dollars.

Leading beauty companies worldwide L’Oréal was the leading beauty company in the world, with 34 billion U.S. dollars in global revenues in 2021. Other notable beauty manufacturers worldwide include Unilever, Procter & Gamble, Estee Lauder and Beiersdorf. L’Oréal owns iconic brands such as Lancome, Garnier and L’Oréal Paris, the latter being the leading personal care brand globally, with more than 29 billion U.S. dollars in worldwide brand value.

Consumer expenditure on beauty products in the U.S. Since the United States is the largest beauty and personal care market in the world, consumer behavior in that lucrative market becomes of strategic importance for beauty companies and retailers. In the last decades in the United States, the average annual household expenditure on cosmetics, perfume and bath products increased significantly, from around 134 U.S. dollars per consumer unit in 2010 to nearly 200 U.S. dollars by 2020. As for expenditure on hair care products, the average expenditure per consumer unit in the U.S. reached about 65 U.S. dollars annually.

The beauty and personal care product market size is estimated to be valued at US$ 5,45,284.4 million in 2024. The market is projected to cross a valuation of US$ 9,95,103.4 million by 2034. A significant driver of sales in the beauty and personal care sector is the increasing awareness and education among consumers.

Attributes	Details
Beauty and Personal Care Product Market Value for 2024	US$ 5,45,284.4 million
Beauty and Personal Care Product Market Size for 2034	US$ 9,95,103.4 million
Beauty and Personal Care Product Market Forecast CAGR for 2024 to 2034	6.20%

Historical Performance and Future Growth of the Beauty and Personal Care Product Market

CAGR from 2019 to 2023	5.40%
CAGR from 2024 to 2034	6.20%

2019	2023
US$ 4,32,745.5 million	US$ 5,34,433.2 million

2024	2029
US$ 5,45,284.4 million	US$ 7,36,623.65 million

2029	2034
US$ 7,36,623.65 million	US$ 9,95,103.4 million

Category-wise Insights

Attributes	Details
By Product Type	Skin Care
Market Share in 2024	32.60%

Attributes	Details
Top Distribution Channel	Specialty Stores
Market Share in 2024	32.50%

Country-wise Insights

Countries	CAGR through 2034
United States	5.60%
Germany	5.00%
China	7.60%
India	6.80%
Australia	6.40%

Mexico Beauty and Personal Care Market size was valued at USD 10.4 Billion in 2024 and is projected to reach USD 18.04 Billion by 2031, growing at a CAGR of 7.01% during the forecasted period 2024 to 2031.

The Mexico Beauty and Personal Care Market is driven by a growing middle-class population with increasing disposable income, fueling demand for premium and organic beauty products. Shifts towards sustainable and eco-friendly products are gaining traction, as consumers prioritize environmentally conscious choices. The influence of social media and beauty influencers continues to shape purchasing behaviors, while innovations in product formulations, such as natural ingredients and multifunctional products, cater to diverse consumer preferences. Additionally, the expansion of e-commerce platforms enhances accessibility and convenience, complementing the rise of digital marketing strategies in targeting younger demographics.

Explore the promising growth of Egypt's Beauty and Personal Care Market, projected to expand at a CAGR of 8.1% during 2024-2030, driven by rising demand and consumer trends.

The Colombian Beauty and Personal Care Products Market Report is Segmented by Product Type (Personal Care Products, Cosmetics/Make-up Products, and Fragrances), Category (Mass Products and Premium Products), and Distribution Channel (Specialty Stores, Supermarkets/Hypermarkets, Convenience Stores, Pharmacies/Drug Stores, Online Retail Stores, Direct Selling, and Other Distribution Channels). The Report Offers the Market Sizes and Forecasts in Value Terms in USD for all the Abovementioned Segments.

Over the past years, the cosmetics and personal care products market in Mexico has been relatively stable, with a value of around 7 billion U.S. dollars. While in 2021, the market registered 7.17 billion dollars, in 2022 estimated figures predicted an increase in market value of approximately 0.7 billion U.S. dollars. In terms of import, the United States is the leading country of origin for cosmetics and personal care products in Mexico.

The Report Covers Japan Beauty & Personal Care Products Market Trends, and It is Segmented by Product Type (Personal Care Products and Cosmetics/Make-up Products), Category (Premium Products and Mass Products), and Distribution Channel (Specialist Retail Stores, Supermarkets/Hypermarkets, Convenience Stores, Pharmacies/Drug Stores, Online Retail Channels, and Other Distribution Channels). The Report Offers the Market Sizes and Forecasts in Value (USD Million) for the Above Segments.

The market size of the Mass Beauty And Personal Care Products Market is categorized based on Type (Color Cosmetics, Hair Care, Skin Care, Fragrances, Others) and Application (Supermarkets and Hypermarkets, Specialist Retailers, Independent Retailers, E-commerce) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

This report provides insights into the market size and forecasts the value of the market, expressed in USD million, across these defined segments.