The revenue ranking in the beauty & personal care market is led by the United States with 101.29 billion U.S. dollars, while China is following with 70.57 billion U.S. dollars. In contrast, Egypt is at the bottom of the ranking with 7.06 billion U.S. dollars, showing a difference of 94.23 billion U.S. dollars to the United States. Find other insights concerning similar markets and segments, such as a ranking by country regarding revenue in the hair care segment of the beauty & personal care market and a ranking of subsegments in Asia regarding revenue in the Beauty & Personal Care market as a whole. The Statista Market Insights cover a broad range of additional markets.
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According to Cognitive Market Research, the global beauty ingestible market size is USD 4161.2 million in 2024 and will expand at a compound annual growth rate (CAGR) of 12.00% from 2024 to 2031.
North America held the major market of more than 40% of the global revenue with a market size of USD 1664.48 million in 2024 and will grow at a compound annual growth rate (CAGR) of 10.2% from 2024 to 2031.
Europe accounted for a share of over 30% of the global market size of USD 1248.36 million.
Asia Pacific held the market of around 23% of the global revenue with a market size of USD 957.08 million in 2024 and will grow at a compound annual growth rate (CAGR) of 14.0% from 2024 to 2031.
Latin America market of more than 5% of the global revenue with a market size of USD 208.06 million in 2024 and will grow at a compound annual growth rate (CAGR) of 11.4% from 2024 to 2031.
Middle East and Africa held the major market of around 2% of the global revenue with a market size of USD 83.22 million in 2024 and will grow at a compound annual growth rate (CAGR) of 11.7% from 2024 to 2031.
The skin care category held the highest beauty ingestible market revenue share in 2024.
Market Dynamics of Beauty Ingestible Market
Key Drivers for Beauty Ingestible Market
Increasing Consumer Awareness of Skin and Hair Issues to Increase the Demand Globally
In the future, growing consumer awareness of skin and hair issues is anticipated to fuel the beauty ingestible market's expansion. Skin-related diseases and disorders that might cause rashes, inflammation, itching, or other skin changes are referred to as skin issues. Hair difficulties include conditions affecting the hair and scalp, such as infections, scaling and itching, and hair loss. Individuals are becoming more aware of these problems and adopting preventative measures to deal with them. Oral ingestible supplements with scientific backing, known as "beauty ingestible," are designed to improve the appearance and health of the skin. Consequently, heightened consciousness regarding skin and hair issues aids customers in integrating beauty ingestible into their everyday regimen. For instance, in January 2021, sales of skincare products in the US climbed by 13% last year, while sales of beauty items increased by 1%, according to an article provided by Automata.ai, a business service, software, and computer software company based in Canada. Online beauty retailers saw a 24% growth at that time, with skincare leading the way. Thus, the beauty ingestible market is expanding due to growing consumer awareness of skin and hair issues.
Growing Elderly Population to Propel Market Growth
The market for beauty ingestible is anticipated to develop in the future because of the growing elderly population. An aging population is a demographic state in which the proportion of older people in a certain society or region relative to younger age groups has increased noticeably. The aging population incorporates nutritional cosmetics into their beauty and wellness routine to address age-related issues, support internal skin health, and offer a practical and complementary alternative to conventional skincare procedures. For instance, the US-based specialized health agency World Health Organization estimates that by October 2022, one in six people will be 60 years of age or older worldwide. By 2050, the number of people in this age group (2.1 billion) would have doubled. Furthermore, as of June 2021, the House of Commons Library of the UK Parliament, a UK-based information resource, projects an increase in the senior population in the UK, which will account for 17.4 million people, or 24% of the country's overall population, by 2043. Thus, the market for beauty ingestible is expanding as a result of the aging population.
Restraint Factor for the Beauty Ingestible Market
Lack of Awareness among Individuals about Beauty Ingestible to Limit the Sales
The benefits of these beauty ingestible products and their accessibility on the market are unknown in many developing nations. Many people still haven't come to terms with the market's benefits. The health advantages of these items are largely unknown to most people. The beauty ingestible market is not expanding as planned due to a number of technical, legal, and regulatory challenges. The inability to distinguish between various goods based on nutraceuticals utilized in various places is a hindering ...
In 2023, the market size of the beauty and personal care industry was valued at 21 billion U.S. dollars in India. The market size for this industry is likely to increase to 34 billion dollars by 2028. Online personal care market In India, beauty and personal care is a competitive market with international brands competing with local ones. The market size of the online beauty and personal care industry was worth 4.9 billion U.S. dollars. Due to the pandemic, the manufacturers in the online personal care sector are continually redefining the sector by being better equipped to deal with growing consumer expectations. In order to succeed in the personal care sector, brands need to develop strategies that cater to consumer appeal. Market segmentation The beauty and personal care market has grown significantly as a result of changing lifestyles and increased awareness. The market segment consists of hair care products, skin care products, oral care, cosmetics and makeup, beauty tools, bath, and shower products. Due to increasing adoption of herbal cosmetics and homemade products, the segment is expected to see a growth trend in the coming years. are driving growth, and the segment is expected to grow in the coming years. Local Indian brands such as MamaEarth, Khadi Essentials Plum, Kama Ayurveda, and Forest Essentials are trending because of their better suitability for Indian skin and hair types.
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The Germany Beauty & Personal Care Products Market Report is Segmented by Product Type (Personal Care Products and Cosmetics/Make-Up Products), Distribution Channel (Specialist Retail Stores, Supermarkets/Hypermarkets, Pharmacies/Drug Stores, Online Retail Channels, and Others), Category (Mass Products and Premium Products). The Report Offers Market Size and Forecast in Value Terms in USD for all the Above Segments.
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According to Cognitive Market Research, the global Cosmetics and Beauty market size is USD 268815.2 million in 2024 and will expand at a compound annual growth rate (CAGR) of 4.80% from 2024 to 2031.
North America held the major market of more than 40% of the global revenue with a market size of USD 107526.08 million in 2024 and will grow at a compound annual growth rate (CAGR) of 3.0% from 2024 to 2031.
Europe accounted for a share of over 30% of the global market size of USD 80644.56 million.
Asia Pacific held the market of around 23% of the global revenue with a market size of USD 61827.50 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.8% from 2024 to 2031.
Latin America market of more than 5% of the global revenue with a market size of USD 13440.76 million in 2024 and will grow at a compound annual growth rate (CAGR) of 4.2% from 2024 to 2031.
Middle East and Africa held the major market ofaround 2% of the global revenue with a market size of USD 5376.30 million in 2024 and will grow at a compound annual growth rate (CAGR) of 4.5% from 2024 to 2031.
The mass products held the highest Cosmetics and Beauty market revenue share in 2024.
Key Drivers of Cosmetics and Beauty Market
Growing Demand for Natural and Organic Products to Increase the Demand Globally
One key driver in the cosmetics and beauty market is the increasing demand for natural and organic products. Consumers are becoming more conscious about the ingredients used in their skincare and beauty products, preferring those derived from natural sources and free from harmful chemicals. This shift in consumer preferences is driven by growing awareness about the potential health risks associated with synthetic ingredients and a desire for sustainable and eco-friendly options. As a result, cosmetic companies are innovating and formulating products with plant-based ingredients, essential oils, and organic extracts to meet this demand. The rise of clean beauty trends and the focus on transparency in ingredient sourcing further accelerate the growth of natural and organic cosmetics in the market.
Influence of Social Media and Digital Marketing to Propel Market Growth
Another key driver shaping the cosmetics and beauty market is the influence of social media and digital marketing. Platforms like Instagram, YouTube, and TikTok have transformed the way consumers discover, research, and purchase beauty products. Beauty influencers and makeup artists leverage their online presence to showcase product reviews, tutorials, and makeup looks, effectively reaching a wide audience of beauty enthusiasts. This digital landscape has created a highly visual and interactive shopping experience, where consumers can explore trends, seek inspiration, and engage with brands directly. As a result, cosmetic companies invest heavily in digital marketing strategies, including influencer collaborations, sponsored content, and targeted advertising, to stay relevant and competitive in the ever-evolving beauty industry.
Restraint Factors of Cosmetics and Beauty Market
Regulatory Challenges and Compliance to Limit the Sales
One of the key restraints in the cosmetics and beauty market is the regulatory challenges and compliance requirements. Cosmetic products are subject to stringent regulations imposed by various regulatory bodies to ensure consumer safety and product efficacy. Compliance with these regulations often involves extensive testing, documentation, and approval processes, which can be time-consuming and costly for cosmetic companies. Additionally, regulatory requirements may vary across different regions and countries, adding complexity to the product development and distribution process. Non-compliance with regulatory standards can result in fines, product recalls, and damage to brand reputation. Therefore, navigating the regulatory landscape while ensuring compliance poses a significant challenge for cosmetic manufacturers and may restrain market growth, especially for smaller businesses with limited resource.
Impact of Covid-19 on the Cosmetics and Beauty Market
The Covid-19 pandemic has had a profound impact on the cosmetics and beauty market, causing disruptions across the entire industry. Lockdown measures, social distancing protocols, and temporary closures of non-essential businesses significantly impacted consumer behavior and purchasing patterns. With people spe...
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The US Beauty Industry is Segmented by Product Type (Personal Care Products and Beauty and Make-Up/Cosmetics); by Category (Premium Products and Mass Products); and by Distribution Channel (Specialist Retail Stores, Supermarkets/Hypermarkets, Convenience Stores, Pharmacies/Drug Stores, Online Retail Stores, and Other Distribution Channels). The Report Offers Market Size and Values in (USD Million) During the Forecasted Years for the Above Segments.
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Makeup Base Market size was valued at USD 15 Billion in 2023 and is projected to reach USD 23.89 Billion by 2030, growing at a CAGR of 6% during the forecast period 2024-2030.
Global Makeup Base Market Drivers
The market drivers for the Makeup Base Market can be influenced by various factors. These may include:
Raising Awareness of Beauty: A growing demand for makeup products, particularly makeup bases, has resulted from a growing awareness and consciousness of personal care and appearance.
Social Media Influence: Trends in the makeup industry are greatly influenced by the influence of social media platforms, beauty influencers, and celebrity endorsements. The desire of consumers to imitate the appearances of their preferred influencers and celebrities has resulted in a surge in the sales of makeup products, including bases.
Technological Developments: Innovation in the makeup base market is propelled by developments in formulation technologies, which include long-wearing, moisturising, and skin-friendly formulas. Products that offer extra skincare benefits tend to draw in customers.
Diversity & Inclusivity: By providing a wider selection of hues and formulations to accommodate a variety of skin tones and kinds, the beauty industry has been making progress towards becoming more inclusive. The market has grown to reach a larger customer base as a result of this inclusivity.
E-commerce Growth: As e-commerce platforms have grown, consumers all over the world now have easier access to beauty products. The expansion of the cosmetics base industry is mostly due to digital marketing methods and online sales.
Emphasis on Natural and Organic Products: As consumers get more aware of the components in cosmetics, there is a growing demand for natural and organic makeup foundation products. Clean and sustainable beauty brands are becoming more and more well-known.
Growing Disposable Income: A number of economic factors, including rising disposable income in some areas, are causing consumers to spend more money on makeup bases and other beauty and cosmetic products.
Trends in Men’s Grooming: The market for makeup and other grooming products for men is growing, which helps the makeup base market as a whole.
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The global beauty supplement market size reached US$ 2.83 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 6.26 Billion by 2032, exhibiting a growth rate (CAGR) of 9.25% during 2024-2032. The global beauty supplement market is thriving, driven by heightened consumer awareness about skin health, the influence of social media, an aging population seeking youthfulness, and a strong preference for products with natural and organic ingredients.
Report Attribute
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Key Statistics
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Base Year
| 2023 |
Forecast Years
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2024-2032
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Historical Years
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2018-2023
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Market Size in 2023 | US$ 2.83 Billion |
Market Forecast in 2032 | US$ 6.26 Billion |
Market Growth Rate (2024-2032) | 9.25% |
Rising Awareness About Skin Health and Nutrition
The global beauty supplement market is experiencing significant growth, driven by an increasing consumer awareness of the link between nutrition and skin health. As individuals become more informed about the impact of vitamins, minerals, and other nutrients on the appearance, elasticity, and overall health of the skin, there is a growing demand for supplements that can provide these benefits. This trend is further supported by a surge in research and development activities by companies aiming to meet consumer needs with innovative products. These products often target specific concerns such as aging, hydration, and acne, offering tailored solutions that promise to enhance skin health from within. The rise of social media and influencer marketing has also played a crucial role in educating and influencing consumer choices, making beauty supplements an integral part of daily health and beauty regimes for people worldwide.
Influence of Social Media and Celebrity Endorsements
Social media platforms and celebrity endorsements are pivotal in shaping consumer perceptions and driving the demand for beauty supplements. The visual nature of platforms like Instagram and YouTube offers an ideal showcase for the perceived benefits of these products, with influencers and celebrities sharing their personal experiences and results. This visibility increases awareness as well as lends credibility and aspirational value to beauty supplements. As followers aspire to emulate the beauty standards and lifestyles of their favorite personalities, they are more likely to incorporate recommended supplements into their routines. The endorsement by well-known figures effectively bridges the gap between niche wellness communities and the mainstream market, facilitating a broader acceptance and appeal of beauty supplements among diverse consumer groups.
Aging Population and the Quest for Youthfulness
The global demographic shift toward an aging population has significantly contributed to the growth of the beauty supplement market. As people live longer, there is an increasing desire to maintain a youthful appearance, driving demand for products that can mitigate the signs of aging. Beauty supplements, often packed with antioxidants, collagen, hyaluronic acid, and other anti-aging ingredients, promise to support skin elasticity, reduce wrinkles, and improve overall skin health. This segment of the market is particularly appealing to consumers who prefer non-invasive methods of maintaining their youthfulness over cosmetic procedures. The aging population, therefore, represents a substantial and growing consumer base for beauty supplements as individuals seek holistic and preventative solutions to the natural aging process.
Growing Preference for Natural and Organic Ingredients
The shift toward natural and organic ingredients is a significant factor fueling the growth of the beauty supplement market. Consumers are increasingly wary of synthetic additives and chemicals in their skincare products and supplements, leading to a heightened demand for products formulated with natural, plant-based, or organic ingredients. This trend is rooted in a broader movement toward health and wellness, where there is a growing emphasis on holistic approaches to beauty and well-being. Natural ingredients are perceived as safer and more beneficial in the long term, aligning with the consumer preference for clean labels and transparency in product sourcing and manufacturing. As a result, beauty supplement brands that prioritize natural formulations are seeing a rise in popularity as they cater to the consumer demand for products that are effective, environmentally friendly, and ethically produced.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on form, application, and distribution channel.
Breakup by Form:
Tablets account for the majority of the market share
The report has provided a detailed breakup and analysis of the market based on the form. This includes tablets, capsules, powder, oils, and others. According to the report, tablets represented the largest segment.
The tablet segment holds the largest share in the
Clean Beauty Market Size 2025-2029
The clean beauty market size is forecast to increase by USD 7.65 billion at a CAGR of 13.2% between 2024 and 2029.
The market is experiencing significant growth, driven by several key factors. One major trend is the increase in disposable income, enabling consumers to invest in premium, health-conscious beauty products. Another trend is the preference for multi-functional beauty products, as consumers seek to simplify their routines and reduce the number of products they use. Skincare products, such as scrubs and serums, are a popular choice for those looking to maintain healthy and radiant skin. Clean color cosmetics, skincare, hair care, oral care, and personal care products are gaining popularity, with a focus on natural, organic, and sustainable ingredients. However, consumer trust issues and the rise of greenwashing are challenges that the market must address. As consumers become more aware of the ingredients In their beauty products and demand transparency, companies must ensure they are delivering on their promises. The market is expected to continue growing, as consumers prioritize health and wellness in all aspects of their lives.
What will be the Size of the Clean Beauty Market During the Forecast Period?
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The market continues to gain momentum, driven by consumer demand for non-toxic, transparent, and science-backed beauty solutions. This movement, which highlights the use of clean and sustainable ingredients, has been fueled by various trends, including the rise of clean mulations, the increasing influence of celebrities and influencers, and the growing awareness of the potential health risks associated with traditional beauty products. Certification programs, such as those offering certification for clean and cruelty-free products, have played a significant role In the market's growth. Consumers are increasingly seeking out sustainable beauty products, from travel essentials to gift sets, as they prioritize ethical and additive-free offerings.
The market caters to diverse consumer segments, including women, men, kids, and those with sensitive skin. Innovation In the sector is driven by startups and specialty stores, who are addressing the unique needs of different skin types, such as oily or dry skin, and debunking common myths surrounding clean beauty. Retailers are responding to this trend by expanding their offerings and providing education to consumers about the benefits of clean and sustainable beauty. Subscription boxes and other e-commerce platforms offer convenient access to a range of clean and plant-based beauty products. Despite the progress made In the market, there are still challenges to address, including the need for greater transparency around ingredients and manufacturing processes, as well as the ethical considerations surrounding wages for women and the use of animal testing In the beauty industry.
How is this Clean Beauty Industry segmented and which is the largest segment?
The clean beauty industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.
Product
Skincare
Haircare
Face care
Body care
Color cosmetics
End-user
Women
Men
Geography
North America
Canada
US
Europe
Germany
UK
France
APAC
China
Japan
South Korea
South America
Brazil
Middle East and Africa
By Product Insights
The skincare segment is estimated to witness significant growth during the forecast period.
The market encompasses a range of skincare and beauty products formulated with natural, non-toxic ingredients. This market segment, which includes cleansers, moisturizers, serums, sunscreens, and anti-aging treatments, is gaining popularity due to increasing consumer demand for safer and sustainable solutions. The skincare segment's dominance is driven by the growing emphasis on comprehensive skincare routines and the proven effectiveness of these products in addressing various skin concerns. Notable product launches further strengthen the market's position. Consumers are increasingly opting for clean standards, green beauty, and eco-friendly choices, making this a significant trend In the beauty industry.
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The skincare segment was valued at USD 2.68 billion in 2019 and showed a gradual increase during the forecast period.
Regional Analysis
North America is estimated to contribute 35% to the growth of the global market during the forecast period.
Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
For more ins
This statistic shows the estimated market value of beauty and personal care products in the Middle East and Africa from 2017 to 2026. The beauty and personal care market in Africa and the Middle East was valued at about 30.37 billion U.S. dollars in 2017.
Within the beauty and personal care industry, the bath & shower category had the highest market size of about four billion U.S. dollars. On the other hand, perfumes had the lowest market size of one billion dollars during the financial year 2022. The market size for the beauty and personal care industry was 16.8 billion dollars during the same period.
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Herbal Beauty Supplement Market size was valued at USD 79.8 Billion in 2024 and is projected to reach USD 141.4 Billion by 2031, growing at a CAGR of 6.7% during the forecasted period 2024 to 2031
Global Herbal Beauty Supplement Market Drivers
Natural Ingredients Trend: The market for herbal beauty supplements is being propelled by consumers’ increasing desire for skincare products to contain natural and plant-based ingredients. As a safer alternative to synthetic chemicals, consumers are becoming more aware of the possible negative consequences of these substances and are turning to herbal supplements. The nourishing and revitalising qualities of herbal substances like rosehip oil, aloe vera, and green tea extract are highly valued, which is why there is a need for herbal beauty supplements.
Health Consciousness: The market for herbal beauty supplements is significantly driven by consumers’ growing health consciousness. A lot of customers are looking for beauty products that improve their look while also advancing their general health and wellbeing. There is a growing market for supplements that support general health and provide benefits for the skin since many view herbal solutions as healthier than synthetic ones.
Holistic Wellness Approach: The demand for herbal beauty supplements is being driven by the movement towards holistic wellness. Customers are starting to approach skincare from a holistic perspective as they understand the connection between mental, emotional, and physical health. As part of an all-encompassing wellness regimen, herbal supplements that target several elements of health, including skincare, are highly sought after.
Trend of “Beauty from Within”: The market for herbal beauty supplements is being driven by the idea that “beauty from within.” Supplements that nourish the skin from the inside out are becoming more and more popular among customers as an alternative to topical skincare treatments. Vitamins, antioxidants, and other nutrients found in herbal beauty supplements are prized for their capacity to support strong, healthy skin, hair, and nails.
Influence of Social Media: Through social media, influencers and celebrities have a big impact on the market for herbal beauty supplements. Influencer endorsements, testimonies, and product reviews have the power to change consumers’ minds and promote the uptake of new products. Social media channels offer marketers a potent means of engaging with consumers and showcasing the advantages of herbal beauty supplements.
Growing Disposable Income: The market for herbal beauty supplements is expanding as a result of rising levels of disposable income. Customers are prepared to spend more on high-end skincare goods, including herbal supplements, now that they have more purchasing power. Increased disposable money allows customers to place a higher priority on wellness and self-care, which increases demand for high-quality and highly effective herbal beauty supplements.
Product Innovation: The market is expanding due to ongoing innovation in herbal beauty supplements. To adapt to changing customer demands and tastes, manufacturers are creating novel component combinations, delivery methods, and formulations. Novel products that target particular skincare issues or provide special benefits are becoming more popular in the market and drawing in customers looking for distinctive and efficient solutions.
E-commerce Growth: The market for herbal beauty supplements is expanding thanks to the development of e-commerce platforms. Customers can easily browse and buy a variety of herbal supplements from online retail channels while lounging in the comfort of their own homes. Additionally, e-commerce platforms help firms increase their market presence and reach a wider audience.
Regulatory Assistance: The market is expanding due to supportive regulatory environments and rising consumer confidence in herbal supplements. Regulatory bodies are giving manufacturers more precise restrictions and requirements as they become more aware of the effectiveness and safety of herbal compounds used in beauty supplements. The need for herbal beauty supplements is anticipated to increase as customer faith in these supplements develops, propelling market expansion.
This statistic shows the market value of beauty supplements worldwide in 2016m with projected figures for 2017 to 2024. The global beauty supplements market is projected to reach to about 6.8 billion U.S. dollars by 2024.
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According to Cognitive Market Research, The Global Beauty Tools market is USD 2815.2 million in 2023 and will expand at a compound annual growth rate (CAGR) of 5.00% from 2023 to 2030.
The demand for Beauty Tools is rising due to the numerous strategies adopted by key participants.
Demand for women remains higher in the Beauty Tools market.
The online category held the highest Beauty Tools market revenue share in 2023.
North American Beauty Tools will continue to lead, whereas the European Beauty Tools market will experience the most substantial growth until 2030.
Increasing Frequency of Skin Conditions to Provide Viable Market Output
Using cosmetics might make you appear younger. One effect of anti-aging is that skin seems looser. Skin renewal is one of the most frequent outcomes of beauty products. Furthermore, a significant factor driving the market forward is the increase in the prevalence of hormonal disorders. Hormone imbalances are prevalent as a result of contemporary living and other circumstances. When exposed to it, skin conditions like acne and others worsen dramatically. Other cosmetic concerns include acne, redness, blackheads, split ends, hair loss, and uneven skin tone. These variables allow attractive people to deceive the market into believing they offer better services. The total of these elements raises revenues and commercial output.
Introduction of a Novel Good to Propel Market Growth
The field of beauty gadgets has seen several recent advances. Introducing LE treatment may result in extremely high demand during the prospective period. Furthermore, it is anticipated that the market for beauty devices and the amount of money invested in R&D in this industry will expand during the specified forecast period. These factors can potentially advance the market and create new avenues for growth. One significant player in this market is L'Oreal. Le Teint Particulier, a product of its subsidiary Lancome, uses artificial intelligence to assist women in selecting the ideal foundation shade based on their skin tone.
For instance, in December 2019, The much-awaited 2-in-1 cosmetic Brush A, the first in a planned line of cosmetic brushes, was unveiled today, marking the beginning of Baseblue Cosmetics' next generation of product technology. The business has created a tool that reduces beauty regimens in half for consumers and cosmetic artists using a single applicator by offering dual brush heads, filling a market need.
Market Dynamics Of the Beauty Tools
Exorbitant Cost of Cosmetic Equipment to Restrict Market Growth
The growth of personal care products and cosmetics is slowed by competition from inexpensive knockoffs. Some solutions are both expensive and inexpensive. Beauty tools that cost a lot of money have advanced functions. On the other hand, less expensive options are typically of worse quality. These elements may hinder the market's growth. Strict government regulations and risks, including contact dermatitis and superficial fungal and bacterial infections connected to abuse, are expected to hinder the growth of the cosmetic gadget industry.
Impact of COVID-19 on the Beauty Tools Market
The COVID-19 epidemic caused considerable issues for the beauty tools market, including temporary salon closures, decreased consumer spending, and interrupted supply chains. Social distancing measures and cleanliness concerns impacted cosmetic equipment and gadgets use. However, the industry saw a spike in internet sales when people looked for at-home beauty treatments during lockdowns. Product innovation was impacted by the pandemic's acceleration of trends like do-it-yourself beauty treatments and virtual beauty consultations. The market for beauty equipment is responding to changing consumer habits, prioritizing digital platforms, and putting health and safety considerations front and center in product development and marketing tactics as the world economy slowly but steadily improves. Introduction of the Beauty Tools Market
The market for beauty tools is vast and includes a variety of goods intended to improve skincare, personal grooming, and overall appearance. Products like cosmetic brushes, skincare equipment, hair styling products, an...
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The United States cosmetics market size was valued at USD 20.3 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 26.7 Billion by 2033, exhibiting a CAGR of 3.1% from 2025-2033. The shift towards sustainability, with consumers increasingly preferring eco-friendly and cruelty-free products. Technological advancements in personalized beauty, along with the growing influence of social media and digital platforms, are also augmenting the United States cosmetics market share and shaping consumer purchasing behaviors
Report Attribute
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Key Statistics
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Base Year
|
2024
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Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024
| USD 20.3 Billion |
Market Forecast in 2033
| USD 26.7 Billion |
Market Growth Rate 2025-2033 | 3.1% |
IMARC Group provides an analysis of the key trends in each segment of the United States cosmetics market, along with forecasts at the country and regional levels from 2025-2033. The market has been categorized based on product type, category, gender, and distribution channel.
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The Italy beauty & personal care market size reached US$ 11.64 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 13.23 Billion by 2032, exhibiting a growth rate (CAGR) of 1.39% during 2024-2032. The market is significantly driven by the demand for natural and organic products, a growing interest in men's grooming, and the rapid adoption of e-commerce and digital innovations enhancing consumer engagement and purchasing experiences.
Report Attribute
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Key Statistics
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Base Year
| 2023 |
Forecast Years
| 2024-2032 |
Historical Years
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2018-2023
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Market Size in 2023 | US$ 11.64 Billion |
Market Forecast in 2032 | US$ 13.23 Billion |
Market Growth Rate (2024-2032) | 1.39% |
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2024-2032. Our report has categorized the market based on type, product, pricing, distribution channel, and end user.
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North America Beauty Ingestible Market size is USD 1664.48 Million in 2024 and will expand at a compound annual growth rate (CAGR) of 10.20% from 2024 to 2031.
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The Report Covers Global Beauty and Personal Care Products Market Trends and is Segmented by Product Type (Personal Care Products and Cosmetics/Make-up Products); by Distribution Channel (Specialist Retail Stores, Supermarkets/Hypermarkets, Convenience Stores, Pharmacies/Drug Stores, Online Retail Channels, and Other Distribution Channel); by Category (Mass Products and Premium Products); and by Geography (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa). The Report Offers Market Size and Values in (USD Billion) During the Forecasted Years for the Above Segments.
In recent years, beauty product manufacturers have faced significant losses due to unfavorable economic conditions, including high inflation and increasing economic uncertainty. Many cosmetics and beauty products are considered discretionary, causing sales to weaken when disposable income drops. Heightened inflationary pressures in recent years pushed consumers to postpone purchases to downgrade to more affordable products, contributing to revenue losses between 2020 and 2022. Although domestic manufacturers have begun to recover, recent gains are largely driven by higher selling prices despite the smaller basket sizes. Since 2020, revenue has weakened by an estimated CAGR of 1.2% to reach $45.3 billion in 2025, including a 2.4% gain that year alone. During such times, consumers tend to opt for more affordable options, leading to a surge in imports to meet domestic demand. Imported beauty products have gained a larger share of the domestic market, especially those from countries like France, Italy and South Korea, which are perceived to offer higher quality. The growing demand for innovative, inclusive, sustainable and technical products—especially anti-aging and luxury items—creates growth opportunities for domestic manufacturers. Also, companies like Glossier, which leverages social media marketing and the heightened demand for US-made products, have successfully reached international consumers, driving an increase in exports. The ongoing economic recovery is expected to benefit domestic beauty product manufacturers. As consumer confidence and disposable income climb, spending on discretionary items like beauty products will likely increase, supporting manufacturers' performance. The anticipated decline in the world price of zinc, a key material for manufacturers, due to resolved international conflicts, will boost producers' profit. Similarly, the expected depreciation of the US dollar will enhance the performance of domestic producers both domestically and internationally. These factors are set to cause revenue to accelerate at an annualized 2.5% to $51.3 billion through the end of 2025.
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The Report Covers APAC Beauty & Personal Care Products and is Segmented by Product Type (Personal Care Products and Cosmetics/Make-up Products), Category (Mass Products and Premium Products), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores, Online Retail Stores, and Other Distribution Channels), and Geography (India, China, Japan, Australia, and Rest of Asia-Pacific). The Report Offers the Market Sizes and Forecasts in Value (USD Million) for the Above Segments.
The revenue ranking in the beauty & personal care market is led by the United States with 101.29 billion U.S. dollars, while China is following with 70.57 billion U.S. dollars. In contrast, Egypt is at the bottom of the ranking with 7.06 billion U.S. dollars, showing a difference of 94.23 billion U.S. dollars to the United States. Find other insights concerning similar markets and segments, such as a ranking by country regarding revenue in the hair care segment of the beauty & personal care market and a ranking of subsegments in Asia regarding revenue in the Beauty & Personal Care market as a whole. The Statista Market Insights cover a broad range of additional markets.