The revenue is forecast to experience significant growth in all segments in 2030. The trend observed from 2020 to 2030 remains consistent throughout the entire forecast period. There is a continuous increase in the revenue across all segments. Notably, the Personal Care segment achieves the highest value of ****** billion U.S. dollars at 2030. Find further statistics on other topics such as a comparison of the revenue in Indonesia and a comparison of the revenue change in the Philippines.The Statista Market Insights cover a broad range of additional markets.
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North America Cosmetics and Beauty market size is USD 268815.2 million in 2024 and will expand at a compound annual growth rate (CAGR) of 4.80% from 2024 to 2031.
In 2024, natural skincare was the top beauty trend online, with over 13.3 million mentions across social media platforms TikTok, Pinterest and Instagram. Magnesium followed with about 9.6 million and Microneedling with 7.6 million mentions.
A comprehensive dataset analyzing the beauty industry in 2025, including market size, product categories, consumer behavior, emerging trends, and global growth statistics.
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The size of the UK Beauty Industry market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 4.12% during the forecast period. The beauty industry encompasses the development, production, and sale of a wide range of cosmetic products, including skincare, makeup, haircare, and fragrances. This sector also includes beauty appliances like hairdryers and brushes, as well as services such as salons and spas. The industry is driven by innovation and consumer demand for new and effective products, with a significant focus on sustainability and natural ingredients. Major players in the beauty industry range from multinational corporations to independent brands, all competing to capture market share. The rise of e-commerce and social media has significantly influenced the industry, allowing brands to reach a global audience and engage directly with consumers. Recent developments include: November 2022: Indian luxury ayurvedic beauty brand Forest Essentials strengthened its presence in the United Kingdom by launching its first standalone store in London. Last year, Forest Essentials entered the United Kingdom market by partnering with online beauty retailer Lookfantastic to sell its products online in the country., August 2022: Ariana Grande launched her R.E.M. beauty brand in the United Kingdom. The entire range is now available to shop in-store and online at selfridges.com., June 2021: Sephora signed an agreement with Palamon Capital Partners and other shareholders to acquire Feelunique, a prominent online prestige beauty retailer in the United Kingdom.. Key drivers for this market are: Increasing Demand for Vegan and Organic Cosmetic Products, Growing Consumer Inclination Towards Grooming and Appearance. Potential restraints include: High Import Dependency Leading to High Price of the Final Products. Notable trends are: Increasing Demand for Organic Cosmetic Products.
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The United States Beauty and Personal Care Products Market Report is Segmented by Product Type (Personal Care Products, and Cosmetics/Make-up Products), Category (Premium Products, and Mass Products), Ingredient Type (Natural and Organic, and Conventional/Synthetic), and Distribution Channel (Specialty Stores, Supermarkets/Hypermarkets, Online Retail Stores, and More). The Market Forecasts are Provided in Terms of Value (USD).
The United States held a share of **** percent in the global cosmetics, fragrances, and personal care products market in 2018, based on revenue. Among the top ten leading beauty markets worldwide, China was ranked second, at a market share of about **** percent. Beauty industry: revenue growth in North America and the Asia-Pacific region In 2018, close to ** billion U.S. dollars were generated by the U.S. beauty and personal care market. This figure is expected to reach over**7 billion U.S. dollars in 2020. China’s beauty industry has also been growing at a rapid pace over the last few years, consolidating the country’s position as the primary driver of growth in the Asia-Pacific region. Other key players in the Asian beauty market include Japan and South Korea. Which cosmetics and personal care segments are popular among consumers? While the global beauty market is booming, some product segments are more profitable than others. In the United States, cosmetics ranked third after hair care and skincare products, which each accounted for approximately ** percent of the beauty and personal care market in 2018. On a global scale, however, color cosmetics have experienced the biggest growth rate from 2017 to 2018, indicating the growing worldwide demand for beauty products such as foundation, lipstick, mascara, and nail polish.
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The North America Beauty and Personal Care Market is Segmented by Product Type (Personal Care, Cosmetics/Make-up), Category (Premium Products, Mass Products), Ingredients (Conventional/Synthetic, Natural/Organic), Distribution Channel (Specialist Stores, Supermarkets/Hypermarkets, and More), and Geography (United States, Canada, Mexico, Rest of North America). The Market Forecasts are Provided in Terms of Value (USD).
As of 2021, the global market value for clean beauty was valued at around *** billion U.S. dollars. The clean beauty market value is forecast to grow and reach approximately **** billion U.S. dollars by 2028.
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In recent years, beauty product manufacturers have faced significant losses due to unfavorable economic conditions, including high inflation and increasing economic uncertainty. Many cosmetics and beauty products are considered discretionary, causing sales to weaken when disposable income drops. Heightened inflationary pressures in recent years pushed consumers to postpone purchases to downgrade to more affordable products, contributing to revenue losses between 2020 and 2022. Although domestic manufacturers have begun to recover, recent gains are largely driven by higher selling prices despite the smaller basket sizes. Since 2020, revenue has weakened by an estimated CAGR of 1.2% to reach $45.3 billion in 2025, including a 2.4% gain that year alone. During such times, consumers tend to opt for more affordable options, leading to a surge in imports to meet domestic demand. Imported beauty products have gained a larger share of the domestic market, especially those from countries like France, Italy and South Korea, which are perceived to offer higher quality. The growing demand for innovative, inclusive, sustainable and technical products—especially anti-aging and luxury items—creates growth opportunities for domestic manufacturers. Also, companies like Glossier, which leverages social media marketing and the heightened demand for US-made products, have successfully reached international consumers, driving an increase in exports. The ongoing economic recovery is expected to benefit domestic beauty product manufacturers. As consumer confidence and disposable income climb, spending on discretionary items like beauty products will likely increase, supporting manufacturers' performance. The anticipated decline in the world price of zinc, a key material for manufacturers, due to resolved international conflicts, will boost producers' profit. Similarly, the expected depreciation of the US dollar will enhance the performance of domestic producers both domestically and internationally. These factors are set to cause revenue to accelerate at an annualized 2.5% to $51.3 billion through the end of 2025.
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The report covers Global Cosmetics Market Online Sales Statistics & Forecast and is segmented by Type (Facial Cosmetics, Eye Cosmetics, Lip Cosmetics, and Nail Cosmetics); Category (Mass and Premium); Distribution Channel (Company Website and Retail Website); and Geography (North America, Europe, Asia-Pacific, South America, and the Middle East and Africa).
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The global cosmetics market value reached USD 343.37 Billion in 2024. It is expected to grow at a CAGR of 5.20% in the forecast period of 2025-2034 to reach a value of approximately USD 570.06 Billion by 2034. Natural ingredients and organic ingredients have gained massive demand as consumers look for safer, green options.
The cosmetics market continues to register substantial growth as consumer awareness towards personal care and beauty trends picks up.Growing product lines in skincare, color cosmetics, hair care, and grooming have also driven market growth in worldwide regions. Also driving the innovative process is the focus on personal appearance, with brands cultivating unique products targeting various skin and hair types. The growth of digital marketing and e-commerce further propels market expansion, making cosmetics more widely available while cementing the focus on sustainability and ethical practices.
Success.ai’s Beauty & Cosmetics Data for Cosmetics, Beauty & Wellness Professionals Worldwide delivers a powerful dataset tailored to connect businesses with key stakeholders in the global beauty and wellness industries. Covering professionals such as product developers, brand managers, wellness coaches, and salon owners, this dataset provides verified work emails, phone numbers, and actionable professional insights.
With access to over 700 million verified global profiles and detailed insights from 170 million professional datasets, Success.ai ensures your outreach, marketing, and strategic initiatives are powered by accurate, continuously updated, and AI-validated data. Supported by our Best Price Guarantee, this solution is ideal for businesses aiming to lead in the competitive beauty and wellness market.
Why Choose Success.ai’s Beauty & Cosmetics Data?
Verified Contact Data for Effective Outreach
Comprehensive Global Coverage
Continuously Updated Datasets
Ethical and Compliant
Data Highlights:
Key Features of the Dataset:
Comprehensive Professional Profiles
Advanced Filters for Precision Targeting
Global Trend Insights and Market Data
AI-Driven Enrichment
Strategic Use Cases:
Marketing and Brand Outreach
Product Development and Innovation
Sales and Partnership Development
Market Research and Competitive Analysis
Why Choose Success.ai?
Cosmetic Products Market Size 2025-2029
The cosmetic products market size is forecast to increase by USD 126.4 billion, at a CAGR of 5.8% between 2024 and 2029.
The market is driven by the rising aging population and the growing preference for organic cosmetics and cosmeceuticals. The aging population presents a significant opportunity as consumers in this demographic often prioritize skincare and personal grooming. Furthermore, the increasing awareness and concern for health and wellness have led to a surge in demand for organic and natural cosmetic products. However, this market landscape is not without challenges. The presence of counterfeit products poses a significant threat, as these products not only undermine brand reputation but also potentially harm consumers.
Companies must invest in robust counterfeit prevention measures and maintain transparency to build consumer trust. Organic and natural cosmetics and cosmeceuticals are expected to remain key growth areas, with innovation in product development and sustainable sourcing being crucial differentiators. Companies that can effectively navigate these trends and challenges will be well-positioned to capitalize on the market's potential.
What will be the Size of the Cosmetic Products Market during the forecast period?
Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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The market continues to evolve, with dynamic market trends shaping various sectors. Nail care, for instance, sees the ongoing development of innovative entities like nail removers, enhancing user experience through improved efficacy and gentler formulations. In the realm of hair care, hair oils and shampoos cater to diverse hair types, while fragrance profiles, essential oils, and plant extracts infuse products with desirable scents and therapeutic benefits. Online sales channels gain traction, offering consumers convenience and accessibility. Quality control measures, such as allergy testing and dermatological testing, ensure product safety and efficacy. Price points span the mass market to luxury segments, catering to diverse consumer preferences.
Makeup sponges, brushes, and various skincare offerings, including night creams, eye creams, and day creams, address the ever-evolving consumer behavior and diverse skin types. UV protection and anti-aging properties are increasingly sought-after features in skincare products. Supply chain optimization and shelf life considerations are crucial factors in the cosmetics industry, ensuring timely delivery and maintaining product integrity. Product testing and innovation continue to drive market growth, with the introduction of new entities like body wash, body lotion, and body scrub, among others. Packaging design plays a significant role in consumer appeal, with color payoff and eau de parfum offerings catering to the sensory experience.
Consumers continue to demand effective and high-quality products across various categories, driving the ongoing unfolding of market activities and evolving patterns.
How is this Cosmetic Products Industry segmented?
The cosmetic products industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.
Product
Skincare products
Haircare products
Color cosmetics
Fragrances and deodorants
Distribution Channel
Offline
Online
End-user
Men
Women
Category
Conventional
Natural/Organic
Vegan
Price Range
Mass/Economy
Mid-Range
Premium/Luxury
Geography
North America
US
Canada
Europe
France
Germany
Italy
UK
Middle East and Africa
Egypt
KSA
Oman
UAE
APAC
China
India
Japan
South America
Argentina
Brazil
Rest of World (ROW)
By Product Insights
The skincare products segment is estimated to witness significant growth during the forecast period.
The cosmetics market in the US is witnessing significant growth in the skincare segment, driven by the increasing demand from both men and women for better skincare solutions. Products such as hair masks, UV protection lotions, and makeup removers are popular choices, catering to various age groups and skin types. Allergy testing and quality control measures ensure consumer safety and satisfaction. Retail sales dominate the distribution channels, but online sales are gaining traction. The mass market caters to a wide range of consumers, with price points varying from budget to premium. The supply chain is streamlined, ensuring timely delivery of products.
Fragrance oils and essential oils add to the sensory experience, while product testing and dermatological certification a
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The North America Cosmetics Market size was valued at USD 299.77 USD million in 2023 and is projected to reach USD 389.20 USD million by 2032, exhibiting a CAGR of 3.8 % during the forecast period. The cosmetics industry of North America is diversified and diverse and comprised of a broad range of products to create beauty and well-being. It covers various categories such as face care, hair care, bath & body, nail care, and makeup to name but a few. Cosmetics are mainly personal care products that can be further divided into the skincare, makeup, hair treatment, fragrance, and speciality products categories based on the needs and desires of users. Innovation, quality, and product differentiation are other valuable characteristics that have been making North America’s cosmetics market grow due to the constant emergence of novel product formulas and technologies. These products are used daily in personal care and makeup, by professional makeup artists, and also in specialized skin care treatments, giving people the option to embrace their uniqueness and feel more confident. Cosmetics’ advantages are not only in the change of appearance but also in nourishing, moisturizing and defending the skin against sources. Recent developments include: February 2023: Sephora Canada rolled out DTC beauty brand Glossier’s products. The Glossier range includes makeup, skincare, and fragrance available online on Sephora.ca & the Sephora App, and offline channels. Glossier also opened its 7,000 sq. ft. flagship store in Manhattan in SoHo’s Spring Street, New York., September 2022: The Estée Lauder Companies Inc. and BALMAIN Paris partnered to develop, produce, and distribute an innovative luxury and couture beauty line of products under ‘Balmain Beauty,’ which is anticipated to launch in 2024., June 2022: Beauty and cosmetics company Avon, owned by Nature & Co. Group, launched its e-commerce platform for the Mexican market.. Key drivers for this market are: Growing Demand for Bath Towels from End-use Industries to Propel the Market Growth. Potential restraints include: High Cost and Relative Side Effects to Limit the Market Growth . Notable trends are: Dental Spas to Add Impetus to Industry Growth .
This statistic depicts the breakdown of the cosmetic market worldwide in 2024, by geographic zone. In 2024, North America made up ** percent of the global cosmetic market. Global cosmetic market Societies throughout history have employed various forms of cosmetics and toiletries to improve appearance, scent and health. Ancient civilizations used cosmetics for various purposes such as religious rituals and class demarcation. Though used for different purposes, cosmetics have remained a historical constant from the Ancient Egyptians to modern-day society. Non-western beauty cultures are becoming more influential as new countries dominate rankings; consumers beyond North America and Europe are remaking the beauty market in their own image and likeness. As a result of this shift to new regions, beauty cultures which are quite different from the mature European and North American markets will play an even more influential role in the future. As a matter of fact, North Asia is currently one of the leading cosmetic market worldwide, with a market share of about ** percent. The rising popularity of K-Beauty worldwide in recent years bears witness to this success and to the shift in consumers' beauty rituals and product priorities. Likewise, diversity and variety have become the norm within the global cosmetics market. Rising trends With the cosmetics industry earning record revenues, with niche sectors, such as men’s grooming and natural/organic cosmetics rapidly gaining market share, and with social media, eco-consciousness and cause-based consumerism greatly impacting product purchasing decisions, the cosmetics industry is an ever-changing behemoth that’s become integral to the global economy.
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The Cosmetics Market Report is Segmented by Product Type (Facial Cosmetics, Eye Cosmetics, Lip and Nail Make-Up Products), Category (Premium Products, and Mass Products), Ingredient Type (Natural and Organic, Conventional/Synthetic), Distribution Channel (Specialty Stores, Supermarkets/Hypermarkets, and More), and Geography. The Market Forecasts are Provided in Terms of Value (USD) and Volume (Units).
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The global market size for the digitalization of the beauty industry was valued at approximately USD 48 billion in 2023 and is forecasted to reach around USD 128 billion by 2032, growing at a CAGR of 11.5%. This significant growth is driven by factors such as technological advancements, increasing consumer demand for personalized beauty experiences, and the rising influence of social media and e-commerce in the beauty sector.
One of the primary growth factors for the digitalization of the beauty market is the rapid technological advancements in artificial intelligence (AI) and augmented reality (AR). These technologies have revolutionized the way consumers interact with beauty products, offering personalized recommendations and virtual try-ons, which enhance the customer experience. AI algorithms analyze skin types, preferences, and other factors to suggest tailored beauty regimens, while AR enables users to visualize how products will appear on their skin before making a purchase. This personalization and immersive experience significantly boost consumer engagement and satisfaction, driving the market's growth.
Another crucial factor contributing to the market's growth is the increasing influence of social media and influencers in shaping beauty trends and consumer preferences. Platforms like Instagram, YouTube, and TikTok have become essential marketing channels for beauty brands, allowing them to reach a broader audience and engage with consumers more effectively. Influencers and beauty bloggers play a pivotal role in promoting products, providing tutorials, and sharing reviews, which significantly impact purchasing decisions. The symbiotic relationship between social media and the beauty industry propels market expansion.
The rise of e-commerce and online retail has also played a significant role in the digitalization of the beauty market. Consumers increasingly prefer the convenience of shopping for beauty products online, where they can access a wide range of products, read reviews, and compare prices. Beauty brands and retailers are investing heavily in their online presence, optimizing their websites, and employing advanced analytics to enhance customer experience. Additionally, the COVID-19 pandemic accelerated the shift to online shopping, further solidifying the digital transformation of the beauty industry.
From a regional perspective, Asia Pacific holds a significant share of the digitalization of the beauty market, primarily driven by countries like China, Japan, and South Korea. These nations are known for their advanced technological infrastructure and high consumer demand for innovative beauty products. North America and Europe are also key regions, with a strong presence of major beauty brands and a well-established e-commerce ecosystem. Latin America and the Middle East & Africa are emerging markets with growing consumer awareness and increasing adoption of digital beauty solutions, presenting lucrative opportunities for future growth.
The digitalization of the beauty market can be segmented by components into software, hardware, and services. Each of these components plays a crucial role in the overall digital transformation of the industry, contributing to enhanced customer experiences and streamlined business operations.
Software is at the core of the digital beauty revolution, encompassing various applications and platforms that facilitate personalized beauty experiences. AI-powered skincare analysis apps, virtual makeup try-on tools, and customized beauty regimen software are some examples of how software is transforming the beauty industry. These applications leverage advanced algorithms and data analytics to provide tailored recommendations, enhancing customer satisfaction and fostering brand loyalty. Furthermore, beauty brands are increasingly integrating software solutions into their e-commerce platforms to offer seamless and interactive shopping experiences.
The hardware segment includes devices and tools that complement the software applications in the digital beauty ecosystem. For instance, smart mirrors equipped with AR capabilities allow users to virtually try on makeup and experiment with different looks in real-time. Skin analysis devices that use AI algorithms to assess skin conditions and recommend suitable products are also gaining popularity. These hardware innovations not only enhance the user experience but also provide valuable data to beauty brands, enabling them to develop more effective and targeted product
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The Beauty and Personal Care Products Market is Segmented by Product Type (Personal Care Products, Cosmetics/Makeup Products), Category (Premium Products and Mass Products), Ingredient Type (Natural/Organic, and Conventional/Synthetic), Distribution Channel (Specialty Stores, Supermarkets/Hypermarkets, Online Retail Channels and Other Channels), and Geography. The Market Forecasts are Provided in Terms of Value (USD).
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Middle East and Africa Cosmetics and Beauty market size is USD 5376.30 million in 2024 and will expand at a compound annual growth rate (CAGR) of 4.5% from 2024 to 2031.
The revenue is forecast to experience significant growth in all segments in 2030. The trend observed from 2020 to 2030 remains consistent throughout the entire forecast period. There is a continuous increase in the revenue across all segments. Notably, the Personal Care segment achieves the highest value of ****** billion U.S. dollars at 2030. Find further statistics on other topics such as a comparison of the revenue in Indonesia and a comparison of the revenue change in the Philippines.The Statista Market Insights cover a broad range of additional markets.