In 2023, the leading market research company in terms of global research revenue was Gartner, generating approximately *** billion U.S. dollars. In the same year, American company IQVIA accrued roughly *** billion U.S. dollars. Market research companies - global players Market research is an important business strategy involving the gathering of information about an organization’s target market. In terms of global research revenue, American company Gartner was the leading market research company worldwide. Headquartered in the United States, the number of employees working for the company totaled ****** people in 2023. The sixth largest market research company in terms of global research revenue was Kantar. Kantar Group is a UK-based international network of ** companies, including Millward Brown and IMRB International. In 2022, the research revenue of Kantar amounted to approximately ***** billion U.S. dollars. Another European leader, and ranked seventh in the global ranking, was Ipsos. The company had a research revenue of over *** billion U.S. dollars. The largest share of market research revenue made by Ipsos was generated in Europe, the Middle East and Africa in 2023. United States dominant in a global market The global revenue of the market research industry reached over ** billion U.S. dollars in 2023, over half of which came from the United States. The number of full-time employees working for the top ten market research companies in the United States totaled almost ****** in 2020.

In 2021, Gartner was the leading company in the market research and data analytics sector in the United States. Roughly ** million U.S. dollars separated the top two companies, as Nielsen generated a revenue of approximately *** billion U.S. dollars compared to the **** billion U.S. dollars generated by Gartner.

This statistic shows the leading market research companies worldwide in 2016, by global market share. German company GfK generated **** percent of the total global research sales.

Market research companies have benefited from research and development (R&D) expenditure growth as companies develop new products to satisfy consumer demand. Downstream companies continue to rely on market research to create new products and campaigns that fit evolving consumer preferences. As companies strive to enhance consumer-centric strategies amid increased consumer spending, demand for tailored market research solutions has surged. A 10.7% surge in corporate profit over the past five years enabled businesses to outsource more of their research operations to professional market researchers. The digital shift has further transformed the landscape, with companies pioneering new research tools to tap into the vast potential of big data to enhance accessibility and participation. These trends have led to revenue growing at a CAGR of 3.8% to an estimated $36.4 billion over the past five years, including an estimated 2.1% boost in 2025 alone. Consumers' and advertisers' growing reliance on the internet has led to new metrics market researchers can use to better understand consumers. These have allowed new companies to enter the industry and driven providers to adjust services and implement new technologies. The rising use of social media to advertise and market new products across platforms like TikTok and Instagram also contributed to the growing demand for market research. These technological advancements improved data collection and analysis methods, offering actionable insights that helped companies refine marketing strategies and develop better products. New opportunities continue to drive revenue growth, but expansions to services and onboarding of new technology cut researchers’ profitability. Moving forward, the industry will benefit from acceleration in R&D budgets and technological and a data procurement evolution. Companies will strengthen their R&D budgets as economic conditions improve, further driving demand for advanced market research tools. The proliferation of online commerce and smart technologies will give researchers unprecedented access to consumer data. Technological developments, such as artificial intelligence (AI), are poised to create new metrics based on human reactions, which companies can leverage to better understand consumer behavior and preferences. Access to these metrics, however, will lead to tightening data privacy regulations, which may result in higher compliance costs that eat into profitability. Finally, growing emphasis on ethical practices, transparency and data security will shape consumer trust and research standards, creating new opportunities and challenges in a rapidly evolving marketplace. Revenue is poised to grow at a CAGR of 2.4% to an estimated $41.0 billion through the end of 2030.

In 2022, media and broadcasting was the client sector with the highest share of research sales in the United States with almost ** percent of the total share. Pharmaceutical was second in the last, with ** percent of the share.

Dental Burnout Ovens Market, By Type (Round, Square, and Triangular), By Application (Dental Laboratories and Scientific Research), and By Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Trends, Analysis and Forecast till 2029

The global market research industry reached a record high market size of approximately ** billion U.S. dollars in 2023. Over the last decade, the global market research industry has performed contrary to broader economic trends as the industry has continued to grow. Figures for 2023 signaled an increase of about *** billion U.S. dollars compared to the previous year. Market research industryMarket research is the activity of gathering information about markets in which an organization sells their produces and/or services. This often includes detailed qualitative understandings of consumer attitudes and preferences through tools such interviews, surveys, and increasingly, big-data analytics. The leading market research company worldwide was U.S.-based Gartner in 2022. Slow growth in EuropeWhile growth in the United States has been significant, the revenue of the market research industry in Europe grew just slightly since 2014. Some analysts expect this poor performance to continue into the near future for *** reasons. First is the short- and mid-term uncertainty created by Brexit, impacting the reliability of any market research conducted prior to the issue being resolved. Second is the implementation of the EU General Data Protection Regulation (GDPR) laws in May 2018, which limit what companies are able to do with personal data. A majority of IT professionals in France, Germany and the UK agree the GDPR laws will prevent personal data being passed on to third parties, reducing the amount of data available to researchers in Europe compared to other regions.

List of Top Institutions of Journal of Marketing Research sorted by citations.

Professional Services Market Outlook

According to our latest research, the global Professional Services market size reached USD 6.5 trillion in 2024, demonstrating robust expansion across diverse sectors. The market is projected to grow at a CAGR of 8.2% from 2025 to 2033, culminating in a forecasted value of USD 12.2 trillion by 2033. This impressive growth trajectory is underpinned by factors such as digital transformation, globalization of businesses, and increasing regulatory complexities that necessitate specialized expertise across industries. As per our most recent analysis, the professional services sector continues to be a critical enabler of organizational efficiency and innovation worldwide.

A primary growth driver for the professional services market is the accelerating pace of digital transformation across all industry verticals. With organizations striving to modernize their operations, there is a surging demand for consulting, IT services, and engineering solutions that facilitate the adoption of advanced technologies such as artificial intelligence, cloud computing, and cybersecurity frameworks. This digital pivot is compelling companies to seek external expertise to navigate complex technology landscapes, optimize workflows, and ensure seamless integration of new systems. Furthermore, the proliferation of remote and hybrid work models has further heightened the need for professional advisory services, particularly in the realms of IT infrastructure, data privacy, and compliance.

Another significant growth factor is the increasing regulatory and compliance requirements that organizations face on a global scale. With governments and industry bodies continually updating legal, financial, and environmental standards, enterprises are compelled to engage legal, accounting, and auditing professionals to ensure adherence and mitigate risk. These evolving compliance landscapes, especially in sectors such as BFSI, healthcare, and manufacturing, are driving sustained demand for specialized professional services. Additionally, cross-border business operations and mergers and acquisitions are creating further complexities, thereby necessitating the involvement of professional advisors with deep domain knowledge and international expertise.

The globalization of markets and the expansion of multinational corporations have also played a pivotal role in fueling the growth of the professional services market. As businesses enter new geographies and diversify their portfolios, they require a broad spectrum of support services ranging from architectural and engineering design to legal counsel and management consulting. This trend is particularly pronounced in emerging economies, where rapid urbanization and infrastructure development are catalyzing demand for architectural, engineering, and consulting services. The ongoing focus on sustainability and ESG (Environmental, Social, and Governance) criteria is another factor propelling the need for specialized advisory services, as organizations strive to align their operations with global best practices and stakeholder expectations.

From a regional perspective, North America continues to dominate the professional services market, accounting for the largest share in 2024, followed closely by Europe and the Asia Pacific. The United States, in particular, remains a key hub for consulting, legal, and IT services, given its mature corporate landscape and high rate of technology adoption. However, the Asia Pacific region is emerging as the fastest-growing market, driven by rapid economic development, increasing foreign direct investment, and the proliferation of start-ups and small businesses seeking professional expertise. Meanwhile, Latin America and the Middle East & Africa are witnessing steady growth, propelled by infrastructure investments and regulatory reforms that are expanding the addressable market for professional service providers.

The rise of Workday Professional Services Automation Consulting Service is transforming the way organizations manage their professional services operations. This service is designed to streamline project management, resource allocation, and financial oversight, enabling businesses to enhance efficiency and profitability. By integrating with existing systems, Workday&

Hybrid Dental Vacuum Pumps Market, By Type (1-workstation, 2-workstation, 3-workstation, and 4-workstation), By Application (Dental Laboratories and Dental Clinics), and By Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Trends, Analysis and Forecast till 2029

The market for advertising services has changed massively over the past decade, with online and digital advertising services reaching customers across the web, replacing traditional advertising streams like TV, radio and newspapers. The UK remains Europe's largest digital ad market and is a hotspot for online advertising growth. Major sporting events have aided revenue generated from TV advertising. However, the economic slump caused by the cost-of-living crisis forced businesses to become more cautious when considering marketing budgets, weighing on demand. Over the five years through 2025, advertising services revenue is expected to rise at a compound annual rate of 1.5% to €220 billion. COVID-19 at the beginning of the previous five-year period caused business and consumer confidence to plunge, slashing ad spending as companies looked to save money. Inflationary pressures, economic uncertainty and shaky business confidence eroded growth over 2022 and caused revenue in 2023 and 2024 to dip. In 2025, industry revenue is expected to inch upwards by 0.6%, as demand for digital advertising services is propping up the industry across Europe, despite in-house social media advertising activities eating into the market for advertising services. This growing external competition has also weighed on profitability. Over the five years through 2030, revenue is forecast to climb at a compound annual rate of 4.2% to reach €270.8 billion. Although demand for online advertising services will continue to swell, more companies will deal directly with online providers, curbing revenue. However, increased scrutiny on social media companies may alleviate external competition by banning "behavioural advertising" and selling first-person data to marketers. Mobile advertising will continue to outpace growth in online advertising as consumers increasingly rely on mobile devices to access the internet. The rapid emergence of AI technology has put the industry's future into question as big tech searches for AI operational solutions, threatening traditional advertising agencies. However, as consumers become more distrustful of AI-generated adverts, smaller companies can lean into the human-generated aspect of advertising to grow trust with audiences and clients.

List of Top Institutions of Qualitative Market Research sorted by citations.

The B2C platform for travel agencies has emerged as a vital component in the modern travel industry, revolutionizing how travel services are marketed and accessed by consumers. These platforms enable travel agencies to connect directly with their customers, allowing for seamless bookings of flights, accommodations,

Secure Data Clean Rooms for Agencies Market Outlook

According to our latest research, the Global Secure Data Clean Rooms for Agencies market size was valued at $1.3 billion in 2024 and is projected to reach $6.8 billion by 2033, expanding at an impressive CAGR of 20.1% during 2024–2033. The primary driver behind this robust growth is the escalating demand for privacy-centric data collaboration solutions, particularly as digital advertising ecosystems transition away from third-party cookies and prioritize consumer data protection. Secure data clean rooms are becoming indispensable for agencies striving to deliver targeted, data-driven campaigns while adhering to stringent privacy regulations and maintaining consumer trust. This paradigm shift is not only fueling market expansion but also fostering innovation in data interoperability and analytics within agency operations worldwide.

Regional Outlook

North America currently commands the largest share of the Secure Data Clean Rooms for Agencies market, accounting for over 39% of global revenue in 2024. The region’s dominance is attributed to its mature digital advertising landscape, rapid adoption of advanced data analytics, and a proactive regulatory environment that enforces privacy compliance, such as the California Consumer Privacy Act (CCPA) and other state-level mandates. Leading technology providers and major advertising conglomerates headquartered in the United States have invested heavily in secure data collaboration platforms, driving both innovation and adoption. Furthermore, the prevalence of established partnerships between agencies, publishers, and technology vendors has reinforced North America’s leadership position, making it a benchmark for best practices in secure data collaboration.

Asia Pacific is emerging as the fastest-growing region in the Secure Data Clean Rooms for Agencies market, with a projected CAGR exceeding 24% through 2033. This rapid growth is fueled by the region’s burgeoning digital economy, significant investments in advertising technology infrastructure, and a rising awareness of data privacy imperatives. Countries such as China, Japan, South Korea, and India are witnessing increased adoption of cloud-based clean room solutions, driven by a surge in digital advertising spend and a growing emphasis on audience analytics and measurement. Additionally, regulatory frameworks like the Personal Data Protection Bill in India and China’s evolving cybersecurity laws are prompting agencies to adopt secure data collaboration tools, further accelerating market expansion in the region.

In emerging economies across Latin America, the Middle East, and Africa, the adoption of secure data clean rooms remains nascent but is gaining momentum. These regions face unique challenges, including limited digital infrastructure, varying levels of regulatory maturity, and a shortage of skilled data professionals. However, localized demand for privacy-preserving analytics is on the rise, particularly as multinational brands and agencies expand their presence and bring global best practices to these markets. Policy developments, such as Brazil’s General Data Protection Law (LGPD), are beginning to shape agency strategies and catalyze investments in secure data environments. Over the forecast period, these emerging markets are expected to contribute a steadily increasing share to the global market, provided that infrastructure and regulatory gaps continue to narrow.

Report Scope

Global Dental Polymerization Flasks Market, By Type (Round, Square, Triangular, and Other), By Application (Dental Laboratories and Scientific Research), and By Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Trends, Analysis and Forecast till 2029

Success.ai’s Consumer Marketing Data for Food, Beverage & Consumer Goods Professionals Globally provides a comprehensive dataset tailored for businesses seeking to connect with decision-makers and marketing professionals in these dynamic industries. Covering roles such as brand managers, marketing strategists, and product developers, this dataset offers verified contact details, decision-maker insights, and actionable business data.

With access to over 700 million verified global profiles, Success.ai ensures your marketing, sales, and research efforts are powered by accurate, continuously updated, and AI-validated data. Backed by our Best Price Guarantee, this solution is essential for businesses aiming to lead in the food, beverage, and consumer goods sectors.

Why Choose Success.ai’s Consumer Marketing Data?

1. Verified Contact Data for Precision Targeting

   • Access verified work emails, phone numbers, and LinkedIn profiles of marketing professionals, brand leaders, and product strategists.
   • AI-driven validation ensures 99% accuracy, minimizing communication errors and maximizing outreach success.

2. Comprehensive Coverage Across Global Markets

   • Includes profiles of professionals from food and beverage companies, consumer goods manufacturers, and marketing agencies in key markets worldwide.
   • Gain insights into regional trends in product marketing, consumer engagement, and purchasing behaviors.

3. Continuously Updated Datasets

   • Real-time updates capture changes in professional roles, company strategies, and market trends.
   • Stay aligned with the fast-evolving consumer goods industry to identify emerging opportunities.

4. Ethical and Compliant

   • Fully adheres to GDPR, CCPA, and other global data privacy regulations, ensuring responsible and lawful data usage.

Data Highlights:

• 700M+ Verified Global Profiles: Connect with decision-makers, marketers, and product managers in the food, beverage, and consumer goods sectors worldwide.
• Leadership Insights: Gain detailed profiles of brand managers, marketing executives, and product developers shaping consumer trends.
• Contact Details: Access verified phone numbers and work emails for precision outreach.
• Industry Trends: Understand global marketing trends, regional consumer preferences, and market dynamics.

Key Features of the Dataset:

1. Comprehensive Professional Profiles

   • Identify and connect with key professionals managing brand strategies, product launches, and marketing campaigns in the food, beverage, and consumer goods industries.
   • Access data on career histories, certifications, and market expertise for targeted outreach.

2. Advanced Filters for Precision Campaigns

   • Filter professionals by industry focus (snack foods, beverages, household goods), geographic location, or job function.
   • Tailor campaigns to align with specific needs such as product placement, consumer engagement, or regional expansion.

3. Regional Trends and Consumer Insights

   • Leverage data on consumer preferences, product demand, and spending patterns in key markets.
   • Use these insights to refine product offerings, marketing strategies, and audience targeting.

4. AI-Driven Enrichment

   • Profiles enriched with actionable data enable personalized messaging, highlight unique value propositions, and improve engagement outcomes.

Strategic Use Cases:

1. Marketing Campaigns and Brand Outreach

   • Design targeted campaigns for food, beverage, and consumer goods products based on verified data and consumer insights.
   • Leverage multi-channel outreach, including email, phone, and digital advertising, to maximize engagement.

2. Product Development and Launch Strategies

   • Utilize consumer trend data to guide product development and market entry strategies.
   • Collaborate with brand managers and marketing professionals to align offerings with consumer preferences.

3. Sales and Partnership Development

   • Build relationships with distributors, retailers, and marketers in the consumer goods supply chain.
   • Present co-branding opportunities, joint marketing campaigns, or distribution strategies to decision-makers.

4. Market Research and Competitive Analysis

   • Analyze global trends in consumer goods marketing, product innovations, and purchasing behaviors to refine strategies.
   • Benchmark against competitors to identify growth opportunities, underserved markets, and high-demand products.

Why Choose Success.ai?

1. Best Price Guarantee

   • Access premium-quality consumer marketing data at competitive prices, ensuring strong ROI for your marketing, sales, and product development efforts.

2. Seamless Integration

   • Integrate verified data into CRM systems, marketing platforms, or analytics tools via APIs or downloadable formats, streamlining workflows and enhancing productivity.

3. Data Acc...

The Agency Bookkeeping Platform market plays a vital role in the financial management landscape, catering to agencies of all sizes that require efficient and accurate bookkeeping solutions. As businesses increasingly prioritize streamlined operations, these platforms emerge as essential tools that enable agencies to

Supply Chain Training Market Outlook

According to our latest research, the global supply chain training market size in 2024 reached USD 4.3 billion, reflecting robust and sustained demand across industries seeking to enhance supply chain competencies. The market is expected to grow at a CAGR of 8.6% from 2025 to 2033, with the forecasted market size reaching USD 8.7 billion by 2033. This impressive growth trajectory is primarily driven by increasing supply chain complexities, digital transformation initiatives, and the urgent need for agile, resilient operations in a post-pandemic business environment. As per the latest research, organizations worldwide are prioritizing supply chain training to mitigate risks, improve efficiency, and stay competitive in a rapidly evolving global market.

A primary growth factor for the supply chain training market is the accelerating pace of digitalization across supply chain functions. The proliferation of advanced technologies such as artificial intelligence, machine learning, blockchain, and Internet of Things (IoT) is fundamentally reshaping supply chain management. Organizations are compelled to upskill their workforce to effectively leverage these innovations, driving demand for specialized training programs. Furthermore, the shift towards data-driven decision-making and the adoption of integrated supply chain platforms necessitate comprehensive training to ensure seamless technology integration and operational excellence. As companies embrace automation and advanced analytics, the need for continuous learning and upskilling in supply chain processes becomes a strategic imperative, fueling market growth.

Another significant driver is the heightened focus on supply chain resilience and risk management. The disruptions caused by global events such as the COVID-19 pandemic, geopolitical tensions, and natural disasters have underscored the vulnerabilities in traditional supply chain models. Organizations are investing heavily in training programs that emphasize risk assessment, scenario planning, and crisis management to build resilient supply chains. This trend is particularly pronounced in sectors like healthcare, food & beverage, and logistics, where uninterrupted supply and regulatory compliance are mission-critical. As regulatory requirements become more stringent and customer expectations for transparency and sustainability rise, supply chain professionals must stay abreast of best practices through ongoing training, further propelling the market.

The evolving nature of global trade and the increasing complexity of supply chain networks also contribute to the growth of the supply chain training market. As companies expand into new markets and manage multi-tier supplier relationships, they face challenges related to cross-border logistics, compliance, and cultural nuances. Training solutions tailored to global supply chain management, international trade regulations, and cross-cultural communication are gaining traction. Additionally, the rise of e-commerce and omnichannel retailing has introduced new logistical challenges, prompting retailers and manufacturers to invest in specialized training for last-mile delivery, inventory optimization, and customer service excellence. These factors collectively create a fertile environment for the expansion of the supply chain training market.

Regionally, North America leads the global supply chain training market, accounting for the largest share due to the presence of advanced manufacturing, a mature logistics sector, and a strong emphasis on workforce development. Europe follows closely, driven by stringent regulatory standards and a focus on sustainability. The Asia Pacific region is witnessing the fastest growth, propelled by rapid industrialization, expanding e-commerce, and increasing investments in supply chain infrastructure. Latin America and the Middle East & Africa are also emerging as promising markets, supported by economic diversification efforts and government initiatives to enhance supply chain capabilities. This regional diversification underscores the global significance of supply chain training as a strategic enabler of business success.

The Global Management Consultants industry has thrived during a volatile economic period because its strategic guidance is essential to businesses' ability to navigate disruption. Although the global economy has grown, the pandemic, inflation and geopolitical shocks have forced businesses to significantly overhaul their supply chains amid ongoing technological advancements that are reshaping business operations. Consultants have been key to assisting companies with tech-driven solutions, informing companies how to maintain competitiveness in an evolving landscape. Consequently, industry revenue is forecast to expand at an annualized rate of 3.6% to $1.0 trillion over the past five years, with growth slowing to 1.1% in 2025 because of global trade disruptions.The United States has been the backbone of the industry, accounting for the majority of North American revenue, which has an estimated global share of 40.0%. However, emerging markets in Asia and Latin America have been a key source of growth as they seek to expand their commercial sectors, creating new opportunities for management consultants. Across the world, management consulting firms have been tasked with helping the world’s largest corporate players adapt to disruption. This has been especially true in China, where manufacturers’ supply chains have come under political scrutiny. Consultants have been key to navigating this landscape, helping companies adjust their strategies as they reorient their supply chains. However, these costly services have forced firms into competition for highly skilled employees, raising wage costs at the expense of profit.Consultants will remain essential in the years to come as businesses worldwide adapt to the digital economy. While the US will remain the industry’s lynchpin with opportunities in tech, healthcare and finance sectors, consultants will also be essential to Europe’s green transition. And as global markets continue to fare with substantial disruption to global trade from wide-ranging tariffs imposed by the second Trump administration, management consultants will be essential to helping businesses reorient supply chains. Despite a bumpier economic outlook, industry revenue is forecast to grow at an annualized rate of 1.1% to $1.1 trillion through 2030.

The Document Scanning Services market has emerged as a vital component of digital transformation across various industries, providing businesses with efficient solutions for managing their documents and enhancing productivity. As organizations increasingly seek to minimize their reliance on paper-based systems, Docu