In 2023, the leading market research company in terms of global research revenue was Gartner, generating approximately *** billion U.S. dollars. In the same year, American company IQVIA accrued roughly *** billion U.S. dollars. Market research companies - global players Market research is an important business strategy involving the gathering of information about an organization’s target market. In terms of global research revenue, American company Gartner was the leading market research company worldwide. Headquartered in the United States, the number of employees working for the company totaled ****** people in 2023. The sixth largest market research company in terms of global research revenue was Kantar. Kantar Group is a UK-based international network of ** companies, including Millward Brown and IMRB International. In 2022, the research revenue of Kantar amounted to approximately ***** billion U.S. dollars. Another European leader, and ranked seventh in the global ranking, was Ipsos. The company had a research revenue of over *** billion U.S. dollars. The largest share of market research revenue made by Ipsos was generated in Europe, the Middle East and Africa in 2023. United States dominant in a global market The global revenue of the market research industry reached over ** billion U.S. dollars in 2023, over half of which came from the United States. The number of full-time employees working for the top ten market research companies in the United States totaled almost ****** in 2020.
In 2021, Gartner was the leading company in the market research and data analytics sector in the United States. Roughly ** million U.S. dollars separated the top two companies, as Nielsen generated a revenue of approximately *** billion U.S. dollars compared to the **** billion U.S. dollars generated by Gartner.
This statistic shows the leading market research companies worldwide in 2016, by global market share. German company GfK generated **** percent of the total global research sales.
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The Company Research Services industry is composed of businesses that conduct research on management teams, strategic developments and the financial operations of companies in the private and public sectors. Company research services are predominantly catered toward financial institutions, such as asset managers, bankers, equity traders and sales departments. As a result, demand for company research services is tied to corporate profit and research budget levels. For much of the past five years, growth in both corporate profit and the number of businesses in the United States have fueled industry growth. Uncertainty in financial markets can also drive new demand for research services, as companies seek out additional information before making investments in the business environment. Consequently, industry revenue is projected to expand at a CAGR of 2.2% to $2.1 billion over the five years to 2023. Meanwhile, as corporate profit has increased, industry companies have been able to increase prices, supporting their own profit growth.While the past five years have overall been positive for the Company Research Services industry, industry operations were briefly disrupted in 2020 when the COVID-19 pandemic halted the US economy. Stringent safety restrictions and massive uncertainty caused corporate profit to fall, as many companies had to limit capital expenditures to avoid bankruptcy. Uncertainty fell as the pandemic passed in 2021, leading to higher spending from downstream markets. After a bumpy 2022 due to economic uncertainty, growth is expected to resume in 2023, with revenue expected to rise an estimated 3.1% in the year.The industry is expected to see continued strength over the five years to 2028. The industry is expected to benefit from growing demand from the finance and insurance industries, which account for the largest share of revenue. In particular, heightened regulation regarding risk management will prompt companies to invest in company research that will better inform decisions. Marketing services are also expected to expand over the five years to 2028 as companies develop tools to help corporate sales teams expand operations. Overall, industry revenue is expected to rise at an annualized rate of 1.8% to $2.3 billion over the five years to 2028.
In 2020, Nielsen was the leading market research and data analytics company in the United States in terms of revenue. Nielsen generated nearly 3.7 billion U.S. dollars in revenue in the United States, while abroad it generated over 2.6 billion U.S. dollars. Second in the ranking was IQVIA, whose revenues reached 4.35 billion euros dollars worldwide.
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Market Research companies have benefited from research and development (R&D) expenditure growth as companies develop new products to satisfy consumer demand. Downstream companies continue to rely on market research to create new products and campaigns that fit ever-changing consumer preferences. As companies strive to enhance consumer-centric strategies amid increased consumer spending, demand for tailored market research solutions has surged. High corporate profit levels have enabled businesses to invest in research and development. The digital shift has further transformed the landscape, with companies pioneering new research tools to tap into the vast potential of big data to enhance accessibility and participation. These trends have led to revenue growing at a CAGR of 3.9% to $36.6 billion over the next five years, including a 2.4% gain in 2025 alone. Consumers' and advertisers' growing reliance on the internet has led to new metrics market researchers can use to better understand consumers. These have allowed new companies to enter the industry and driven providers to adjust services and implement new technologies. The rising use of social media has also contributed to the growing demand for market research. These technological advancements improved data collection and analysis methods, offering actionable insights that helped companies refine marketing strategies and develop better products. New opportunities continue to drive revenue growth, but expansions to services and onboarding of new technology have cut into industry profit. Companies will strengthen their R&D budgets as economic conditions improve, further driving demand for advanced market research tools. The proliferation of online commerce and smart technologies will give researchers unprecedented access to consumer data. Technological developments, such as artificial intelligence (AI), are poised to create new metrics based on human reactions, which companies can leverage to better understand consumer behavior and preferences. These new technologies will develop new market research opportunities. Access to these metrics, however, will lead to tightening data privacy regulations. There's a growing emphasis on ethical practices, transparency and data security. This will shape consumer trust and industry standards, creating new opportunities and challenges in a rapidly evolving marketplace. Revenue is poised to grow at a CAGR of 2.2% to $40.9 billion through the end of 2030.
In 2022, media and broadcasting was the client sector with the highest share of research sales in the United States with almost ** percent of the total share. Pharmaceutical was second in the last, with ** percent of the share.
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China's economic growth and expanding business market have created opportunities for market research firms. The Market Research industry has developed rapidly over the past five years. Several specialized local research enterprises have entered the market, fueled partly by increased foreign capital in the industry. Industry revenue is expected to grow at a CAGR of 5.5% over the five years through 2023 to total $8.3 billion. This trend includes an anticipated increase of 7.1% in the current year. Although industry profit is high at 15.4% of industry revenue, it has fallen from 17.0% in 2013 due to rising labor costs and increasing competition.China's economy is anticipated to grow and become more globalized over the next five years, driving demand for industry services. The ongoing structural reform of domestic companies will further increase demand for market research services. Industry revenue will grow at a CAGR of 6.5% over the five years through 2028 to total $11.4 billion. The degree of specialization in the industry will likely increase, with customers from the automobile, pharmaceutical, information technology, telecommunication, consumer electronic product, financial, and government sectors accounting for the most significant market shares.Although industry operators will remain highly concentrated in Beijing, Shanghai and Guangzhou over the next several years, some midsized cities such as Chengdu, Xi'an, and Shenyang are projected to become regional centers and gain some market share. The industry will continue contending with issues such as collecting accurate data, gaining access to sales channels and finding appropriate domestic and international business partners over the next five years.
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Discover the top 10 diamond companies in the world and learn about their impact on the global diamond market from mining to retail.
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Market researchers investigate clients' target markets' behaviour, values and opinions, providing insights that allow them to tailor their products, services and marketing. Researchers rely on high European research and development expenditure to fuel demand for market research. Increased digitalisation has opened new doors for market research providers while intensifying competition. Artificial intelligence is increasingly important in analysing, identifying and generating research insights from social media posts using a flood of data. Meanwhile, digital surveys have allowed research companies to expand their outreach, save resources and costs and often attain more accurate and comprehensive insights for clients. Over the five years through 2024, industry revenue is expected to contract at a compound annual rate of 3.6% to €27.2 billion. The COVID-19 outbreak and ensuring low business sentiment took a toll on market research budgets. A sharp contraction in business sentiment squeezed corporate profit, discouraging companies from investing in research and development activities and negatively affecting professional research providers in 2022. A greater availability of data and alternative research methods means that researchers are competing more and more with in-house research departments. In 2024, industry revenue is expected to drop by 3.1% as consumers lower their private consumption expenditure, reducing consumer research activity. Over the five years through 2029, industry revenue is forecast to climb at a compound annual rate of 2.9% to reach €31.4 billion. Over the coming years, market research companies will face higher external competition from technology specialists leveraging insights internally, constraining revenue growth. Nonetheless, researchers will benefit from increasing online advertising activity. Those incorporating advanced data analytics systems and digital market research technology will remain competitive and benefit from greater digitalisation. Smart mobile surveys will also become an invaluable tool for consumer research companies.
Due to the ever-increasing amount of gathered and analyzed data, the global revenue of the market research industry has experienced strong growth in recent years. The North American market was the largest, valued at almost ** billion U.S. dollars in 2023, with the United States accounting for more than half of the global market. Market research industry The market research industry includes any organized activity aimed at gathering information about a specific industry, market, or group of customers. Market research relies on various types of services such as statistics, models, surveys, and, increasingly, big data analytics as a key instrument to meet customers’ needs and to direct investments in R&D and in new markets. In recent years, new technologies and new devices led to the emergence of new research methods such as big data analytics, mobile surveys, and behavioral economic models. Leading market research companies With a total revenue of roughly *** billion U.S dollars in 2023, Gartner was the leading market research company worldwide. Headquartered in Connecticut in the United States, Gartner is a global market research company operating worldwide. Their nearest global competitor, U.S. company IQVIA, reported *** billion U.S. dollars in global revenue in 2023.
Success.ai offers a cutting-edge solution for businesses and organizations seeking Company Financial Data on private and public companies. Our comprehensive database is meticulously crafted to provide verified profiles, including contact details for financial decision-makers such as CFOs, financial analysts, corporate treasurers, and other key stakeholders. This robust dataset is continuously updated and validated using AI technology to ensure accuracy and relevance, empowering businesses to make informed decisions and optimize their financial strategies.
Key Features of Success.ai's Company Financial Data:
Global Coverage: Access data from over 70 million businesses worldwide, including public and private companies across all major industries and regions. Our datasets span 250+ countries, offering extensive reach for your financial analysis and market research.
Detailed Financial Profiles: Gain insights into company financials, including revenue, profit margins, funding rounds, and operational costs. Profiles are enriched with key contact details, including work emails, phone numbers, and physical addresses, ensuring direct access to decision-makers.
Industry-Specific Data: Tailored datasets for sectors such as financial services, manufacturing, technology, healthcare, and energy, among others. Each dataset is customized to meet the unique needs of industry professionals and analysts.
Real-Time Accuracy: With continuous updates powered by AI-driven validation, our financial data maintains a 99% accuracy rate, ensuring you have access to the most reliable and up-to-date information available.
Compliance and Security: All data is collected and processed in strict adherence to global compliance standards, including GDPR, ensuring ethical and lawful usage.
Why Choose Success.ai for Company Financial Data?
Best Price Guarantee: We pride ourselves on offering the most competitive pricing in the industry, ensuring you receive unparalleled value for comprehensive financial data.
AI-Validated Accuracy: Our advanced AI algorithms meticulously verify every data point to ensure precision and reliability, helping you avoid costly errors in your financial decision-making.
Customized Data Solutions: Whether you need data for a specific region, industry, or type of business, we tailor our datasets to align perfectly with your requirements.
Scalable Data Access: From small startups to global enterprises, our platform caters to businesses of all sizes, delivering scalable solutions to suit your operational needs.
Comprehensive Use Cases for Financial Data:
Leverage our detailed financial profiles to create accurate budgets, forecasts, and strategic plans. Gain insights into competitors’ financial health and market positions to make data-driven decisions.
Access key financial details and contact information to streamline your M&A processes. Identify potential acquisition targets or partners with verified profiles and financial data.
Evaluate the financial performance of public and private companies for informed investment decisions. Use our data to identify growth opportunities and assess risk factors.
Enhance your sales outreach by targeting CFOs, financial analysts, and other decision-makers with verified contact details. Utilize accurate email and phone data to increase conversion rates.
Understand market trends and financial benchmarks with our industry-specific datasets. Use the data for competitive analysis, benchmarking, and identifying market gaps.
APIs to Power Your Financial Strategies:
Enrichment API: Integrate real-time updates into your systems with our Enrichment API. Keep your financial data accurate and current to drive dynamic decision-making and maintain a competitive edge.
Lead Generation API: Supercharge your lead generation efforts with access to verified contact details for key financial decision-makers. Perfect for personalized outreach and targeted campaigns.
Tailored Solutions for Industry Professionals:
Financial Services Firms: Gain detailed insights into revenue streams, funding rounds, and operational costs for competitor analysis and client acquisition.
Corporate Finance Teams: Enhance decision-making with precise data on industry trends and benchmarks.
Consulting Firms: Deliver informed recommendations to clients with access to detailed financial datasets and key stakeholder profiles.
Investment Firms: Identify potential investment opportunities with verified data on financial performance and market positioning.
What Sets Success.ai Apart?
Extensive Database: Access detailed financial data for 70M+ companies worldwide, including small businesses, startups, and large corporations.
Ethical Practices: Our data collection and processing methods are fully comp...
According to our latest research, the global Professional Services market size reached USD 6.5 trillion in 2024, demonstrating robust expansion across diverse sectors. The market is projected to grow at a CAGR of 8.2% from 2025 to 2033, culminating in a forecasted value of USD 12.2 trillion by 2033. This impressive growth trajectory is underpinned by factors such as digital transformation, globalization of businesses, and increasing regulatory complexities that necessitate specialized expertise across industries. As per our most recent analysis, the professional services sector continues to be a critical enabler of organizational efficiency and innovation worldwide.
A primary growth driver for the professional services market is the accelerating pace of digital transformation across all industry verticals. With organizations striving to modernize their operations, there is a surging demand for consulting, IT services, and engineering solutions that facilitate the adoption of advanced technologies such as artificial intelligence, cloud computing, and cybersecurity frameworks. This digital pivot is compelling companies to seek external expertise to navigate complex technology landscapes, optimize workflows, and ensure seamless integration of new systems. Furthermore, the proliferation of remote and hybrid work models has further heightened the need for professional advisory services, particularly in the realms of IT infrastructure, data privacy, and compliance.
Another significant growth factor is the increasing regulatory and compliance requirements that organizations face on a global scale. With governments and industry bodies continually updating legal, financial, and environmental standards, enterprises are compelled to engage legal, accounting, and auditing professionals to ensure adherence and mitigate risk. These evolving compliance landscapes, especially in sectors such as BFSI, healthcare, and manufacturing, are driving sustained demand for specialized professional services. Additionally, cross-border business operations and mergers and acquisitions are creating further complexities, thereby necessitating the involvement of professional advisors with deep domain knowledge and international expertise.
The globalization of markets and the expansion of multinational corporations have also played a pivotal role in fueling the growth of the professional services market. As businesses enter new geographies and diversify their portfolios, they require a broad spectrum of support services ranging from architectural and engineering design to legal counsel and management consulting. This trend is particularly pronounced in emerging economies, where rapid urbanization and infrastructure development are catalyzing demand for architectural, engineering, and consulting services. The ongoing focus on sustainability and ESG (Environmental, Social, and Governance) criteria is another factor propelling the need for specialized advisory services, as organizations strive to align their operations with global best practices and stakeholder expectations.
From a regional perspective, North America continues to dominate the professional services market, accounting for the largest share in 2024, followed closely by Europe and the Asia Pacific. The United States, in particular, remains a key hub for consulting, legal, and IT services, given its mature corporate landscape and high rate of technology adoption. However, the Asia Pacific region is emerging as the fastest-growing market, driven by rapid economic development, increasing foreign direct investment, and the proliferation of start-ups and small businesses seeking professional expertise. Meanwhile, Latin America and the Middle East & Africa are witnessing steady growth, propelled by infrastructure investments and regulatory reforms that are expanding the addressable market for professional service providers.
The service type segment is highly diversified, encomp
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Market researchers investigate clients' target markets' behaviour, values and opinions, providing insights that allow them to tailor their products, services and marketing. Researchers rely on high European research and development expenditure to fuel demand for market research. Increased digitalisation has opened new doors for market research providers while intensifying competition. Artificial intelligence is increasingly important in analysing, identifying and generating research insights from social media posts using a flood of data. Meanwhile, digital surveys have allowed research companies to expand their outreach, save resources and costs and often attain more accurate and comprehensive insights for clients. Over the five years through 2024, industry revenue is expected to contract at a compound annual rate of 3.6% to €27.2 billion. The COVID-19 outbreak and ensuring low business sentiment took a toll on market research budgets. A sharp contraction in business sentiment squeezed corporate profit, discouraging companies from investing in research and development activities and negatively affecting professional research providers in 2022. A greater availability of data and alternative research methods means that researchers are competing more and more with in-house research departments. In 2024, industry revenue is expected to drop by 3.1% as consumers lower their private consumption expenditure, reducing consumer research activity. Over the five years through 2029, industry revenue is forecast to climb at a compound annual rate of 2.9% to reach €31.4 billion. Over the coming years, market research companies will face higher external competition from technology specialists leveraging insights internally, constraining revenue growth. Nonetheless, researchers will benefit from increasing online advertising activity. Those incorporating advanced data analytics systems and digital market research technology will remain competitive and benefit from greater digitalisation. Smart mobile surveys will also become an invaluable tool for consumer research companies.
Success.ai’s Company Data Solutions provide businesses with powerful, enterprise-ready B2B company datasets, enabling you to unlock insights on over 28 million verified company profiles. Our solution is ideal for organizations seeking accurate and detailed B2B contact data, whether you’re targeting large enterprises, mid-sized businesses, or small business contact data.
Success.ai offers B2B marketing data across industries and geographies, tailored to fit your specific business needs. With our white-glove service, you’ll receive curated, ready-to-use company datasets without the hassle of managing data platforms yourself. Whether you’re looking for UK B2B data or global datasets, Success.ai ensures a seamless experience with the most accurate and up-to-date information in the market.
Why Choose Success.ai’s Company Data Solution? At Success.ai, we prioritize quality and relevancy. Every company profile is AI-validated for a 99% accuracy rate and manually reviewed to ensure you're accessing actionable and GDPR-compliant data. Our price match guarantee ensures you receive the best deal on the market, while our white-glove service provides personalized assistance in sourcing and delivering the data you need.
Why Choose Success.ai?
Our database spans 195 countries and covers 28 million public and private company profiles, with detailed insights into each company’s structure, size, funding history, and key technologies. We provide B2B company data for businesses of all sizes, from small business contact data to large corporations, with extensive coverage in regions such as North America, Europe, Asia-Pacific, and Latin America.
Comprehensive Data Points: Success.ai delivers in-depth information on each company, with over 15 data points, including:
Company Name: Get the full legal name of the company. LinkedIn URL: Direct link to the company's LinkedIn profile. Company Domain: Website URL for more detailed research. Company Description: Overview of the company’s services and products. Company Location: Geographic location down to the city, state, and country. Company Industry: The sector or industry the company operates in. Employee Count: Number of employees to help identify company size. Technologies Used: Insights into key technologies employed by the company, valuable for tech-based outreach. Funding Information: Track total funding and the most recent funding dates for investment opportunities. Maximize Your Sales Potential: With Success.ai’s B2B contact data and company datasets, sales teams can build tailored lists of target accounts, identify decision-makers, and access real-time company intelligence. Our curated datasets ensure you’re always focused on high-value leads—those who are most likely to convert into clients. Whether you’re conducting account-based marketing (ABM), expanding your sales pipeline, or looking to improve your lead generation strategies, Success.ai offers the resources you need to scale your business efficiently.
Tailored for Your Industry: Success.ai serves multiple industries, including technology, healthcare, finance, manufacturing, and more. Our B2B marketing data solutions are particularly valuable for businesses looking to reach professionals in key sectors. You’ll also have access to small business contact data, perfect for reaching new markets or uncovering high-growth startups.
From UK B2B data to contacts across Europe and Asia, our datasets provide global coverage to expand your business reach and identify new markets. With continuous data updates, Success.ai ensures you’re always working with the freshest information.
Key Use Cases:
The global research revenue of the leading 50 market research firms in the United States combined increased significantly over the last two decades, reaching a value of nearly ** billion U.S. dollars in 2020.
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The Business Risk Assessment Services market has emerged as an essential component in today's rapidly evolving business landscape, where companies are increasingly aware of the myriad risks that could impact their operations. These services help organizations identify, analyze, and mitigate potential risks?whet
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The Business Travel Services market has evolved into a crucial segment of the travel industry, catering to the needs of professionals who require efficient and effective travel solutions for work-related purposes. As businesses expand their global footprints, the demand for seamless travel experiences that include b
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This dataset provides comprehensive, up-to-date information about the top 100 Software-as-a-Service (SaaS) companies globally as of 2025. It includes detailed financial metrics, company fundamentals, and operational data that are crucial for market research, competitive analysis, investment decisions, and academic studies.
Key Features
Use Cases
Industries Covered
Enterprise Software (CRM, ERP, HR) Developer Tools & DevOps Cybersecurity Data Analytics & Business Intelligence Marketing & Sales Technology Financial Technology Communication & Collaboration E-commerce Platforms Design & Creative Tools Infrastructure & Cloud Services
Why This Dataset? The SaaS industry has grown to over $300 billion globally, with companies achieving unprecedented valuations and growth rates. This dataset captures the current state of the industry leaders, providing insights into what makes successful SaaS companies tick.
Sources/Proof of Data: Data Sources The data has been meticulously compiled from multiple authoritative sources:
Company Financial Reports (Q4 2024 - Q1 2025)
Official earnings releases and investor relations documents SEC filings for public companies
Investment Databases
Crunchbase, PitchBook, and CB Insights for funding data Venture capital and private equity announcements
Market Research Reports
Gartner, Forrester, and IDC industry analyses SaaS Capital Index and valuation reports
Industry Publications
TechCrunch, Forbes, Wall Street Journal coverage Company press releases and official announcements
Product Review Platforms
G2 Crowd ratings and reviews Capterra and GetApp user feedback
Data Verification
Cross-referenced across multiple sources for accuracy Updated with latest available information as of May 2025 Validated against official company statements where available
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The Market Research and Statistical Services industry has performed poorly because of mixed demand across years for market research and related services. Industry revenue is anticipated to shrink at an annualised 1.3% over the five years through 2024-25, totalling $3.6 billion, with revenue falling by 1.5% in the current year. The overall revenue decrease can be attributed to mixed growth in prior years because of uncertainty and demand changes in response to the COVID-19 pandemic and ABS funding volatility. Industry revenue displays significant volatility from year to year, mainly because of fluctuations in ABS funding by the Federal Government. As the next census is set to occur in 2026, ABS revenue over the past two years has been constrained. Some companies that previously used industry businesses have been increasingly performing market research and statistical analysis in-house. Many external companies have improved their technology and data collection capabilities, which has made it more cost-effective to perform these activities internally. While the introduction of artificial intelligence has provided cost-cutting opportunities for market research businesses, it has also encouraged clients to bring industry services in-house, reducing demand. Profitability has also waned because of heightened price competition and wage costs increasing as a share of revenue. Ongoing growth in online media and big data presents both challenges and opportunities for market research businesses. Mounting demand for research and statistics relating to new media audience numbers and advertising effectiveness represents a potential opportunity. Even so, market research businesses will face challenges in developing effective measurement systems, and competition from information technology specialists that are developing similar systems will intensify. Despite these challenges, industry revenue is forecast to increase at an annualised 2.0% through 2029-30 to reach $3.9 billion.
In 2023, the leading market research company in terms of global research revenue was Gartner, generating approximately *** billion U.S. dollars. In the same year, American company IQVIA accrued roughly *** billion U.S. dollars. Market research companies - global players Market research is an important business strategy involving the gathering of information about an organization’s target market. In terms of global research revenue, American company Gartner was the leading market research company worldwide. Headquartered in the United States, the number of employees working for the company totaled ****** people in 2023. The sixth largest market research company in terms of global research revenue was Kantar. Kantar Group is a UK-based international network of ** companies, including Millward Brown and IMRB International. In 2022, the research revenue of Kantar amounted to approximately ***** billion U.S. dollars. Another European leader, and ranked seventh in the global ranking, was Ipsos. The company had a research revenue of over *** billion U.S. dollars. The largest share of market research revenue made by Ipsos was generated in Europe, the Middle East and Africa in 2023. United States dominant in a global market The global revenue of the market research industry reached over ** billion U.S. dollars in 2023, over half of which came from the United States. The number of full-time employees working for the top ten market research companies in the United States totaled almost ****** in 2020.