100+ datasets found
  1. Leading market research companies worldwide by global research revenue...

    • statista.com
    Updated Dec 24, 2024
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    Statista (2024). Leading market research companies worldwide by global research revenue 2018-2023 [Dataset]. https://www.statista.com/statistics/267648/top-market-research-companies-by-revenue/
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    Dataset updated
    Dec 24, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    In 2023, the leading market research company in terms of global research revenue was Gartner, generating approximately *** billion U.S. dollars. In the same year, American company IQVIA accrued roughly *** billion U.S. dollars. Market research companies - global players Market research is an important business strategy involving the gathering of information about an organization’s target market. In terms of global research revenue, American company Gartner was the leading market research company worldwide. Headquartered in the United States, the number of employees working for the company totaled ****** people in 2023. The sixth largest market research company in terms of global research revenue was Kantar. Kantar Group is a UK-based international network of ** companies, including Millward Brown and IMRB International. In 2022, the research revenue of Kantar amounted to approximately ***** billion U.S. dollars. Another European leader, and ranked seventh in the global ranking, was Ipsos. The company had a research revenue of over *** billion U.S. dollars. The largest share of market research revenue made by Ipsos was generated in Europe, the Middle East and Africa in 2023. United States dominant in a global market The global revenue of the market research industry reached over ** billion U.S. dollars in 2023, over half of which came from the United States. The number of full-time employees working for the top ten market research companies in the United States totaled almost ****** in 2020.

  2. Leading market research companies by U.S. research revenue in 2021

    • statista.com
    Updated Sep 15, 2022
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    Statista (2022). Leading market research companies by U.S. research revenue in 2021 [Dataset]. https://www.statista.com/statistics/234409/revenue-breakdown-of-the-15-us-leading-market-research-companies/
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    Dataset updated
    Sep 15, 2022
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    2021
    Area covered
    United States
    Description

    In 2021, Gartner was the leading company in the market research and data analytics sector in the United States. Roughly ** million U.S. dollars separated the top two companies, as Nielsen generated a revenue of approximately *** billion U.S. dollars compared to the **** billion U.S. dollars generated by Gartner.

  3. Market Research in the US - Market Research Report (2015-2030)

    • ibisworld.com
    Updated Oct 10, 2025
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    IBISWorld (2025). Market Research in the US - Market Research Report (2015-2030) [Dataset]. https://www.ibisworld.com/united-states/market-research-reports/market-research-industry/
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    Dataset updated
    Oct 10, 2025
    Dataset authored and provided by
    IBISWorld
    License

    https://www.ibisworld.com/about/termsofuse/https://www.ibisworld.com/about/termsofuse/

    Time period covered
    2015 - 2030
    Description

    Market research companies have benefited from research and development (R&D) expenditure growth as companies develop new products to satisfy consumer demand. Downstream companies continue to rely on market research to create new products and campaigns that fit evolving consumer preferences. As companies strive to enhance consumer-centric strategies amid increased consumer spending, demand for tailored market research solutions has surged. A 10.7% surge in corporate profit over the past five years enabled businesses to outsource more of their research operations to professional market researchers. The digital shift has further transformed the landscape, with companies pioneering new research tools to tap into the vast potential of big data to enhance accessibility and participation. These trends have led to revenue growing at a CAGR of 3.8% to an estimated $36.4 billion over the past five years, including an estimated 2.1% boost in 2025 alone. Consumers' and advertisers' growing reliance on the internet has led to new metrics market researchers can use to better understand consumers. These have allowed new companies to enter the industry and driven providers to adjust services and implement new technologies. The rising use of social media to advertise and market new products across platforms like TikTok and Instagram also contributed to the growing demand for market research. These technological advancements improved data collection and analysis methods, offering actionable insights that helped companies refine marketing strategies and develop better products. New opportunities continue to drive revenue growth, but expansions to services and onboarding of new technology cut researchers’ profitability. Moving forward, the industry will benefit from acceleration in R&D budgets and technological and a data procurement evolution. Companies will strengthen their R&D budgets as economic conditions improve, further driving demand for advanced market research tools. The proliferation of online commerce and smart technologies will give researchers unprecedented access to consumer data. Technological developments, such as artificial intelligence (AI), are poised to create new metrics based on human reactions, which companies can leverage to better understand consumer behavior and preferences. Access to these metrics, however, will lead to tightening data privacy regulations, which may result in higher compliance costs that eat into profitability. Finally, growing emphasis on ethical practices, transparency and data security will shape consumer trust and research standards, creating new opportunities and challenges in a rapidly evolving marketplace. Revenue is poised to grow at a CAGR of 2.4% to an estimated $41.0 billion through the end of 2030.

  4. Market research companies leading client sectors in the U.S. 2022

    • statista.com
    Updated Nov 24, 2025
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    Statista (2025). Market research companies leading client sectors in the U.S. 2022 [Dataset]. https://www.statista.com/statistics/492085/us-market-research-client-sectors/
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    Dataset updated
    Nov 24, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    2022
    Area covered
    United States
    Description

    In 2022, media and broadcasting was the client sector with the highest share of research sales in the United States with almost ** percent of the total share. Pharmaceutical was second in the last, with ** percent of the share.

  5. e

    Global Public Opinion Monitoring Systems Market Research Report By Product...

    • exactitudeconsultancy.com
    Updated May 2025
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    Exactitude Consultancy (2025). Global Public Opinion Monitoring Systems Market Research Report By Product Type (Survey Software, Sentiment Analysis Tools, Data Analytics Platforms), By Application (Market Research, Political Campaigning, Social Media Monitoring), By End User (Government Agencies, Market Research Firms, Corporations), By Technology (Artificial Intelligence, Natural Language Processing, Big Data Analytics), By Distribution Channel (Online, Offline) – Forecast to 2034. [Dataset]. https://exactitudeconsultancy.com/reports/64551/global-public-opinion-monitoring-systems-market
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    Dataset updated
    May 2025
    Dataset authored and provided by
    Exactitude Consultancy
    License

    https://exactitudeconsultancy.com/privacy-policyhttps://exactitudeconsultancy.com/privacy-policy

    Description

    The public opinion monitoring market is projected to be valued at $3.6 billion in 2024, driven by factors such as increasing consumer awareness and the rising prevalence of industry-specific trends. The market is expected to grow at a CAGR of 4.8%, reaching approximately $5.8 billion by 2034.

  6. G

    Market Research Firm E&O Insurance Market Research Report 2033

    • growthmarketreports.com
    csv, pdf, pptx
    Updated Aug 22, 2025
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    Growth Market Reports (2025). Market Research Firm E&O Insurance Market Research Report 2033 [Dataset]. https://growthmarketreports.com/report/market-research-firm-eo-insurance-market
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    pdf, csv, pptxAvailable download formats
    Dataset updated
    Aug 22, 2025
    Dataset authored and provided by
    Growth Market Reports
    Time period covered
    2024 - 2032
    Area covered
    Global
    Description

    Market Research Firm E&O Insurance Market Outlook



    According to our latest research, the global Market Research Firm E&O Insurance market size in 2024 stands at USD 1.42 billion, reflecting a robust demand for specialized insurance products that protect market research and analytics firms from errors and omissions (E&O) liabilities. The market is experiencing healthy growth, with a recorded CAGR of 8.1% from 2025 to 2033. By the end of 2033, the market is forecasted to reach approximately USD 2.77 billion, driven by heightened regulatory scrutiny, increasing complexity of data-driven projects, and the expanding global footprint of market research firms. As per our latest research, the primary growth factor remains the rising incidence of client disputes and data privacy risks, compelling firms to seek comprehensive E&O coverage.




    One of the key growth drivers for the Market Research Firm E&O Insurance market is the escalating risk landscape that market research firms face due to the proliferation of data analytics and digital transformation. As organizations increasingly rely on third-party research and analytics to inform strategic decisions, the potential for errors, misinterpretation, or data breaches rises correspondingly. This has led to a surge in demand for professional liability insurance tailored specifically to the nuances of the market research industry. Additionally, the expansion of regulatory frameworks such as GDPR and CCPA has made compliance more complex, intensifying the need for robust E&O insurance policies that can cover legal expenses, settlements, and reputational damage arising from inadvertent errors or omissions.




    Another significant factor fueling the growth of the Market Research Firm E&O Insurance market is the increasing adoption of advanced technologies such as artificial intelligence, machine learning, and big data analytics within the industry. While these technologies offer improved accuracy and efficiency, they also introduce new avenues for potential liability, including algorithmic bias, data misinterpretation, and technical glitches. As a result, insurance providers are innovating their offerings to cover emerging risks associated with digital transformation, making E&O insurance not just a regulatory necessity but also a strategic asset for market research firms. The growing sophistication of cyber threats further amplifies the need for comprehensive coverage that extends beyond traditional liabilities to include cyber liability and data breach response.




    The evolving client expectations and the rise of contractual obligations are also contributing to the market's expansion. Clients increasingly demand higher transparency, accountability, and data security from market research firms, often embedding stringent indemnity clauses within contracts. This shift has prompted firms to invest in E&O insurance as a risk management tool that safeguards both their financial stability and client relationships. Furthermore, the globalization of market research activities has exposed firms to cross-border legal risks, necessitating insurance policies that provide international coverage and address jurisdictional complexities. These trends collectively underscore the critical role of E&O insurance in enabling market research firms to operate confidently in an increasingly litigious and data-centric environment.




    From a regional perspective, North America continues to dominate the Market Research Firm E&O Insurance market, accounting for a significant share of the global revenue. The region's mature insurance sector, high concentration of market research firms, and stringent regulatory environment contribute to its leadership position. Europe follows closely, driven by widespread adoption of E&O insurance among analytics and consulting firms, and the enforcement of comprehensive data protection regulations. Meanwhile, the Asia Pacific region is witnessing the fastest growth, propelled by the rapid expansion of the market research industry, increasing digitalization, and rising awareness of professional liability risks. Latin America and the Middle East & Africa are also emerging as promising markets, supported by economic diversification initiatives and a growing emphasis on risk management within professional services sectors.



  7. D

    Market Research Firm E&O Insurance Market Research Report 2033

    • dataintelo.com
    csv, pdf, pptx
    Updated Sep 30, 2025
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    Dataintelo (2025). Market Research Firm E&O Insurance Market Research Report 2033 [Dataset]. https://dataintelo.com/report/market-research-firm-eo-insurance-market
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    csv, pptx, pdfAvailable download formats
    Dataset updated
    Sep 30, 2025
    Dataset authored and provided by
    Dataintelo
    License

    https://dataintelo.com/privacy-and-policyhttps://dataintelo.com/privacy-and-policy

    Time period covered
    2024 - 2032
    Area covered
    Global
    Description

    Market Research Firm E&O Insurance Market Outlook



    According to our latest research, the global Market Research Firm E&O Insurance market size in 2024 stands at USD 2.1 billion. The market is experiencing robust expansion, registering a CAGR of 7.4% from 2025 to 2033. By the end of 2033, the global market is forecasted to reach approximately USD 4.08 billion. The primary driver behind this notable growth is the increasing complexity and volume of data-driven projects, which expose research firms to heightened professional and cyber liability risks, necessitating comprehensive errors and omissions (E&O) insurance coverage.




    The growth trajectory of the Market Research Firm E&O Insurance market is largely propelled by the rising frequency of litigation and claims against market research and consulting firms. As businesses rely more heavily on data-driven insights for strategic decisions, the ramifications of errors, omissions, or misinterpretations in research findings have become more significant. This heightened risk landscape compels market research firms to seek robust E&O insurance policies that cover a broad spectrum of professional liabilities. Additionally, regulatory scrutiny is intensifying across major markets, further driving demand for specialized insurance products tailored to the unique exposures faced by market research and data analytics companies.




    Another key growth factor is the increasing integration of digital platforms and advanced analytics tools within the market research industry. As firms adopt sophisticated technologies such as artificial intelligence and big data analytics, the risk of cyber incidents and data breaches escalates. This evolution has led to a surge in demand for cyber liability coverage as part of E&O insurance packages. Moreover, the proliferation of remote work and digital collaboration tools post-pandemic has expanded the risk surface, making comprehensive E&O insurance an operational necessity for both small and large market research organizations.




    The market is also being shaped by the growing awareness among small and medium enterprises (SMEs) regarding the importance of risk management. Traditionally, larger enterprises dominated the demand for E&O insurance due to their scale and exposure. However, SMEs are increasingly recognizing that even minor errors in research reports or consulting advice can lead to significant financial and reputational losses. As a result, insurance providers are developing customized products and flexible premium structures to cater to the unique needs of SMEs, further expanding the market’s addressable base.




    Regionally, North America maintains a dominant position in the Market Research Firm E&O Insurance market, accounting for the largest share in 2024, followed closely by Europe and the Asia Pacific. The mature insurance infrastructure, coupled with a high concentration of market research and analytics firms, underpins North America’s leadership. Meanwhile, the Asia Pacific region is emerging as the fastest-growing market, driven by rapid digital transformation and the expansion of the consulting and analytics industry across emerging economies. Europe’s market is characterized by stringent regulatory frameworks and a strong emphasis on professional liability coverage, contributing to steady growth. Collectively, these regional dynamics are shaping a competitive and rapidly evolving global market landscape.



    Coverage Type Analysis



    The coverage type segment is a foundational pillar in the Market Research Firm E&O Insurance market, with distinct sub-segments including professional liability, general liability, cyber liability, and others. Professional liability insurance remains the most sought-after coverage, as it directly addresses the core risks associated with errors, omissions, and negligence in research deliverables. Market research and consulting firms face increasing client expectations for accuracy and actionable insights, making professional liability coverage indispensable. This sub-segment has seen continuous innovation, with insurers expanding policy features to cover emerging risks such as intellectual property disputes and defamation claims, which are increasingly relevant in the digital age.




    General liability coverage, while traditionally less prominent in the context of

  8. Management Consulting in the US - Market Research Report (2015-2030)

    • ibisworld.com
    Updated Aug 29, 2025
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    IBISWorld (2025). Management Consulting in the US - Market Research Report (2015-2030) [Dataset]. https://www.ibisworld.com/united-states/market-research-reports/management-consulting-industry/
    Explore at:
    Dataset updated
    Aug 29, 2025
    Dataset authored and provided by
    IBISWorld
    License

    https://www.ibisworld.com/about/termsofuse/https://www.ibisworld.com/about/termsofuse/

    Time period covered
    2015 - 2030
    Description

    Management consultants continue to benefit from the demand for strategic planning and marketing services across commercial and individual markets. Providing varied services to diverse downstream markets with unique needs allows management consultants to weather changing economic conditions. Core business interests, such as strategic planning, came into extra demand when inflationary spikes in 2022 and interest rate increases in 2023 accelerated business costs. Major consultancy firms such as Deloitte and Accenture PLC pivoted to business strategy and financial management consultation services due to businesses’ desire to secure capital and hedge against an increasingly uncertain tariff landscape when pursuing a new investment or acquisition. However, while economic turbulence curtailed consultants’ growth rate, the high service diversification and accelerating adoption of new technologies, such as artificial intelligence (AI), reduced manual labor dependence and strengthened service quality across competitive sectors such as finance. Revenue grew at a CAGR of 3.7% to an estimated $407.3 billion over the past five years, including an estimated 1.1% boost in 2025 alone. Technological change in client markets drove spending on tech-centered consulting services, such as IT design and strategic planning. Companies aiming to advance sustainability, embrace digital transformation and leverage big data analytics expand the need for expert consultants. The ability to hire remote workers broadens the labor pool's quality and scope, but also lessens consultants' negotiating power as other companies can now access previously restricted markets and recruit top talent. Consulting firms are no longer tethered to densely populated areas, allowing relocation to cities with lower rent and labor costs. While technology offers cost savings and expanded markets, it also intensifies competition for labor and clients, curtailing profitability. Moving forward, management consultants are poised to take advantage of favorable economic conditions and a larger digital market that will change how marketing is conducted. While there are low barriers to entry in consulting, with the top 20 firms representing almost one-quarter of firm revenue, small-sized entrants face stiff competition. As consolidation continues, the entry of niche firms specializing in new technology (IT, VR, AR and AI) is expected to increase, as these companies can better compete with larger consulting firms. Broader adoption of social media and digital advertising will provide lucrative opportunities for specialized marketing management consultants, particularly as 54.0% of consumers procure information via social media platforms, per 2024 data from the Pew Research Center. Revenue is poised to grow at a CAGR of 1.1% to an estimated $429.5 billion over the next five years.

  9. Number of full-time employees at the leading U.S. market research companies...

    • statista.com
    Updated Nov 24, 2025
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    Statista (2025). Number of full-time employees at the leading U.S. market research companies in 2020 [Dataset]. https://www.statista.com/statistics/190061/us-employees-of-us-leading-market-research-companies/
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    Dataset updated
    Nov 24, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    2020
    Area covered
    United States
    Description

    Market research company Nielsen, founded in 1923 and currently the leading company in the United States in terms of revenue, employed ****** full-time employees in the U.S. in 2020, making it also the largest employer. IQVIA, founded in 2016, was the second largest employer in the sector, counting approximately ***** full-time employees in 2020.

  10. Hybrid Dental Vacuum Pumps Market By Type (1-workstation, 2-workstation,...

    • prophecymarketinsights.com
    pdf
    Updated Dec 2023
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    Prophecy Market Insights (2023). Hybrid Dental Vacuum Pumps Market By Type (1-workstation, 2-workstation, 3-workstation, and 4-workstation), By Application (Dental Laboratories and Dental Clinics), and By Region - Trends, Analysis and Forecast till 2029 [Dataset]. https://www.prophecymarketinsights.com/market_insight/Global-Hybrid-Dental-Vacuum-Pumps-1644
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    pdfAvailable download formats
    Dataset updated
    Dec 2023
    Dataset provided by
    Authors
    Prophecy Market Insights
    License

    https://www.prophecymarketinsights.com/privacy_policyhttps://www.prophecymarketinsights.com/privacy_policy

    Time period covered
    2024 - 2034
    Area covered
    Global
    Description

    Hybrid Dental Vacuum Pumps Market, By Type (1-workstation, 2-workstation, 3-workstation, and 4-workstation), By Application (Dental Laboratories and Dental Clinics), and By Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Trends, Analysis and Forecast till 2029

  11. Stock Market: Historical Data of Top 10 Companies

    • kaggle.com
    zip
    Updated Jul 18, 2023
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    Khushi Pitroda (2023). Stock Market: Historical Data of Top 10 Companies [Dataset]. https://www.kaggle.com/datasets/khushipitroda/stock-market-historical-data-of-top-10-companies
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    zip(486977 bytes)Available download formats
    Dataset updated
    Jul 18, 2023
    Authors
    Khushi Pitroda
    Description

    The dataset contains a total of 25,161 rows, each row representing the stock market data for a specific company on a given date. The information collected through web scraping from www.nasdaq.com includes the stock prices and trading volumes for the companies listed, such as Apple, Starbucks, Microsoft, Cisco Systems, Qualcomm, Meta, Amazon.com, Tesla, Advanced Micro Devices, and Netflix.

    Data Analysis Tasks:

    1) Exploratory Data Analysis (EDA): Analyze the distribution of stock prices and volumes for each company over time. Visualize trends, seasonality, and patterns in the stock market data using line charts, bar plots, and heatmaps.

    2)Correlation Analysis: Investigate the correlations between the closing prices of different companies to identify potential relationships. Calculate correlation coefficients and visualize correlation matrices.

    3)Top Performers Identification: Identify the top-performing companies based on their stock price growth and trading volumes over a specific time period.

    4)Market Sentiment Analysis: Perform sentiment analysis using Natural Language Processing (NLP) techniques on news headlines related to each company. Determine whether positive or negative news impacts the stock prices and volumes.

    5)Volatility Analysis: Calculate the volatility of each company's stock prices using metrics like Standard Deviation or Bollinger Bands. Analyze how volatile stocks are in comparison to others.

    Machine Learning Tasks:

    1)Stock Price Prediction: Use time-series forecasting models like ARIMA, SARIMA, or Prophet to predict future stock prices for a particular company. Evaluate the models' performance using metrics like Mean Squared Error (MSE) or Root Mean Squared Error (RMSE).

    2)Classification of Stock Movements: Create a binary classification model to predict whether a stock will rise or fall on the next trading day. Utilize features like historical price changes, volumes, and technical indicators for the predictions. Implement classifiers such as Logistic Regression, Random Forest, or Support Vector Machines (SVM).

    3)Clustering Analysis: Cluster companies based on their historical stock performance using unsupervised learning algorithms like K-means clustering. Explore if companies with similar stock price patterns belong to specific industry sectors.

    4)Anomaly Detection: Detect anomalies in stock prices or trading volumes that deviate significantly from the historical trends. Use techniques like Isolation Forest or One-Class SVM for anomaly detection.

    5)Reinforcement Learning for Portfolio Optimization: Formulate the stock market data as a reinforcement learning problem to optimize a portfolio's performance. Apply algorithms like Q-Learning or Deep Q-Networks (DQN) to learn the optimal trading strategy.

    The dataset provided on Kaggle, titled "Stock Market Stars: Historical Data of Top 10 Companies," is intended for learning purposes only. The data has been gathered from public sources, specifically from web scraping www.nasdaq.com, and is presented in good faith to facilitate educational and research endeavors related to stock market analysis and data science.

    It is essential to acknowledge that while we have taken reasonable measures to ensure the accuracy and reliability of the data, we do not guarantee its completeness or correctness. The information provided in this dataset may contain errors, inaccuracies, or omissions. Users are advised to use this dataset at their own risk and are responsible for verifying the data's integrity for their specific applications.

    This dataset is not intended for any commercial or legal use, and any reliance on the data for financial or investment decisions is not recommended. We disclaim any responsibility or liability for any damages, losses, or consequences arising from the use of this dataset.

    By accessing and utilizing this dataset on Kaggle, you agree to abide by these terms and conditions and understand that it is solely intended for educational and research purposes.

    Please note that the dataset's contents, including the stock market data and company names, are subject to copyright and other proprietary rights of the respective sources. Users are advised to adhere to all applicable laws and regulations related to data usage, intellectual property, and any other relevant legal obligations.

    In summary, this dataset is provided "as is" for learning purposes, without any warranties or guarantees, and users should exercise due diligence and judgment when using the data for any purpose.

  12. Dental Polymerization Flasks Market By Type (Round, Square, Triangular, and...

    • prophecymarketinsights.com
    pdf
    Updated Dec 2023
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    Prophecy Market Insights (2023). Dental Polymerization Flasks Market By Type (Round, Square, Triangular, and Other), By Application (Dental Laboratories and Scientific Research), and By Region - Trends, Analysis and Forecast till 2029 [Dataset]. https://www.prophecymarketinsights.com/market_insight/Global-Dental-Polymerization-Flasks-Market-1632
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    pdfAvailable download formats
    Dataset updated
    Dec 2023
    Dataset provided by
    Authors
    Prophecy Market Insights
    License

    https://www.prophecymarketinsights.com/privacy_policyhttps://www.prophecymarketinsights.com/privacy_policy

    Time period covered
    2024 - 2034
    Area covered
    Global
    Description

    Global Dental Polymerization Flasks Market, By Type (Round, Square, Triangular, and Other), By Application (Dental Laboratories and Scientific Research), and By Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Trends, Analysis and Forecast till 2029

  13. M

    Market Analytics Service Report

    • archivemarketresearch.com
    doc, pdf, ppt
    Updated Jul 26, 2025
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    Archive Market Research (2025). Market Analytics Service Report [Dataset]. https://www.archivemarketresearch.com/reports/market-analytics-service-560792
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    ppt, doc, pdfAvailable download formats
    Dataset updated
    Jul 26, 2025
    Dataset authored and provided by
    Archive Market Research
    License

    https://www.archivemarketresearch.com/privacy-policyhttps://www.archivemarketresearch.com/privacy-policy

    Time period covered
    2025 - 2033
    Area covered
    Global
    Variables measured
    Market Size
    Description

    Discover the booming Market Analytics Service market! This comprehensive analysis reveals a $150 billion (2025) market with a 15% CAGR, driven by AI, big data, and the need for data-driven decisions. Explore key trends, restraints, leading companies, and regional breakdowns. Get insights to optimize your business strategy.

  14. Media Buying Agencies in the US - Market Research Report (2015-2030)

    • ibisworld.com
    Updated Mar 15, 2025
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    IBISWorld (2025). Media Buying Agencies in the US - Market Research Report (2015-2030) [Dataset]. https://www.ibisworld.com/united-states/market-research-reports/media-buying-agencies-industry/
    Explore at:
    Dataset updated
    Mar 15, 2025
    Dataset authored and provided by
    IBISWorld
    License

    https://www.ibisworld.com/about/termsofuse/https://www.ibisworld.com/about/termsofuse/

    Time period covered
    2015 - 2030
    Description

    The emergence of new media and the shift away from traditional media toward digital services has particularly prompted a change in media buying strategies. Since almost all companies are undergoing a digital transformation, media buying agencies must specialize in online advertising to adapt to the changing media landscape. Data-driven insights and programmatic advertising have propelled the industry forward. With rising consumer spending and corporate profit, businesses increasingly pour more resources into advertising to capture larger market shares. Media buying agencies have been riding this wave, capitalizing on the surging demand. Media Buying Agencies revenue has increased at a CAGR of 3.3% to a total of $13.8 billion in 2025, including an estimated 1.9% in the current year, while profit reaches 6.5%. The industry has witnessed rapid transformation driven by digital innovation and shifting consumer behaviors. Advertisers have gravitated toward digital platforms, spurred by the drastic transition from traditional media. This shift resulted in digital spending overtaking traditional media investments, with giants like Facebook, Google, and Amazon capturing significant market shares. The emergence of programmatic ad buying and data analytics has revolutionized how agencies target audiences, allowing for more precise and efficient campaigns. Amid this evolution, consolidation among major players like Omnicom and WPP has heightened competition, pushing smaller firms toward niche markets or out of the industry altogether. These dynamics have underscored the importance of adapting to technological advancements and economic changes to remain competitive. Over the next five years, businesses are poised to increase their advertising budgets to capitalize on rising consumer activity, providing significant opportunities for media buying agencies. The phase-out of third-party cookies and increasing emphasis on first-party data will drive agencies to focus on privacy-compliant strategies, while AI-driven programmatic advertising will continue to transform the industry. Agencies will expand services, offering integrated, multi-channel strategies and leveraging influencer marketing to tap into niche markets. The expansion of digital platforms has given access to niche markets that were harder to reach in the past. Companies increasingly turn to media buying agencies to seek integrated marketing solutions that harness cross-platform potential, driving revenue growth. Nonetheless, the proliferation of digital ad space, declining prices and waning demand for traditional advertising will limit industry growth. Overall, industry revenue is poised to hike at a CAGR of 1.8% to $15.1 billion in 2030.

  15. Global Data Quality Tools Market Size By Deployment Mode (On-Premises,...

    • verifiedmarketresearch.com
    Updated Oct 13, 2025
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    VERIFIED MARKET RESEARCH (2025). Global Data Quality Tools Market Size By Deployment Mode (On-Premises, Cloud-Based), By Organization Size (Small and Medium sized Enterprises (SMEs), Large Enterprises), By End User Industry (Banking, Financial Services, and Insurance (BFSI)), By Geographic Scope And Forecast [Dataset]. https://www.verifiedmarketresearch.com/product/global-data-quality-tools-market-size-and-forecast/
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    Dataset updated
    Oct 13, 2025
    Dataset provided by
    Verified Market Researchhttps://www.verifiedmarketresearch.com/
    Authors
    VERIFIED MARKET RESEARCH
    License

    https://www.verifiedmarketresearch.com/privacy-policy/https://www.verifiedmarketresearch.com/privacy-policy/

    Time period covered
    2026 - 2032
    Area covered
    Global
    Description

    Data Quality Tools Market size was valued at USD 2.71 Billion in 2024 and is projected to reach USD 4.15 Billion by 2032, growing at a CAGR of 5.46% from 2026 to 2032.Global Data Quality Tools Market DriversGrowing Data Volume and Complexity: Sturdy data quality technologies are necessary to guarantee accurate, consistent, and trustworthy information because of the exponential increase in the volume and complexity of data supplied by companies.Growing Knowledge of Data Governance: Businesses are realizing how critical it is to uphold strict standards for data integrity and data governance. Tools for improving data quality are essential for advancing data governance programs.Needs for Regulatory Compliance: Adoption of data quality technologies is prompted by strict regulatory requirements, like GDPR, HIPAA, and other data protection rules, which aim to ensure compliance and reduce the risk of negative legal and financial outcomes.Growing Emphasis on Analytics and Business Intelligence (BI): The requirement for accurate and trustworthy data is highlighted by the increasing reliance on corporate intelligence and analytics for well-informed decision-making. Tools for improving data quality contribute to increased data accuracy for analytics and reporting.Initiatives for Data Integration and Migration: Companies engaged in data integration or migration initiatives understand how critical it is to preserve data quality throughout these procedures. The use of data quality technologies is essential for guaranteeing seamless transitions and avoiding inconsistent data.Real-time data quality management is in demand: Organizations looking to make prompt decisions based on precise and current information are driving an increased need for real-time data quality management systems.The emergence of cloud computing and big data: Strong data quality tools are required to manage many data sources, formats, and environments while upholding high data quality standards as big data and cloud computing solutions become more widely used.Pay attention to customer satisfaction and experience: Businesses are aware of how data quality affects customer happiness and experience. Establishing and maintaining consistent and accurate customer data is essential to fostering trust and providing individualized services.Preventing Fraud and Data-Related Errors: By detecting and fixing mistakes in real time, data quality technologies assist firms in preventing errors, discrepancies, and fraudulent activities while lowering the risk of monetary losses and reputational harm.Linking Master Data Management (MDM) Programs: Integrating with MDM solutions improves master data management overall and guarantees high-quality, accurate, and consistent maintenance of vital corporate information.Offerings for Data Quality as a Service (DQaaS): Data quality tools are now more widely available and scalable for companies of all sizes thanks to the development of Data Quality as a Service (DQaaS), which offers cloud-based solutions to firms.

  16. D

    Data Analytics Consulting Service Report

    • marketresearchforecast.com
    doc, pdf, ppt
    Updated Mar 5, 2025
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    Market Research Forecast (2025). Data Analytics Consulting Service Report [Dataset]. https://www.marketresearchforecast.com/reports/data-analytics-consulting-service-27535
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    ppt, pdf, docAvailable download formats
    Dataset updated
    Mar 5, 2025
    Dataset authored and provided by
    Market Research Forecast
    License

    https://www.marketresearchforecast.com/privacy-policyhttps://www.marketresearchforecast.com/privacy-policy

    Time period covered
    2025 - 2033
    Area covered
    Global
    Variables measured
    Market Size
    Description

    Discover the booming Data Analytics Consulting Services market! This comprehensive analysis reveals a $50B market in 2025, projected to reach $150B by 2033, driven by AI, big data, and the need for data-driven decisions. Explore key trends, regional breakdowns, and leading companies shaping this lucrative industry.

  17. Cold Chain: Market Overview and Top Ten Companies

    • bccresearch.com
    html, pdf, xlsx
    Updated Aug 16, 2019
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    BCC Research (2019). Cold Chain: Market Overview and Top Ten Companies [Dataset]. https://www.bccresearch.com/market-research/food-and-beverage/top-ten-cold-chain-companies.html
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    xlsx, html, pdfAvailable download formats
    Dataset updated
    Aug 16, 2019
    Dataset authored and provided by
    BCC Research
    License

    https://www.bccresearch.com/aboutus/terms-conditionshttps://www.bccresearch.com/aboutus/terms-conditions

    Description

    Key strategies adopted by top tier companies involved in the global cold chain market and their market shares, growth strategies and financial details.

  18. S

    Top 10 Diamond Companies in the World

    • indexbox.io
    doc, docx, pdf, xls +1
    Updated Dec 1, 2025
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    IndexBox Inc. (2025). Top 10 Diamond Companies in the World [Dataset]. https://www.indexbox.io/search/top-10-diamond-companies-in-the-world/
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    doc, pdf, xls, xlsx, docxAvailable download formats
    Dataset updated
    Dec 1, 2025
    Dataset authored and provided by
    IndexBox Inc.
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Time period covered
    Jan 1, 2012 - Dec 3, 2025
    Area covered
    World
    Variables measured
    Price CIF, Price FOB, Export Value, Import Price, Import Value, Export Prices, Export Volume, Import Volume
    Description

    Discover the top 10 diamond companies in the world and learn about their impact on the global diamond market from mining to retail.

  19. Italy: ROI of advertising and market research companies 2015-2017, by...

    • statista.com
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    Statista, Italy: ROI of advertising and market research companies 2015-2017, by company [Dataset]. https://www.statista.com/statistics/1007278/roi-of-advertising-and-market-research-companies-italy/
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    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Italy
    Description

    Among the major advertising and market research companies in Italy, Radiomediaset S.p.A. was the one which generated the highest return on investment over the period from 2015 to 2017. According to the data provided by Prometeia, Radiomediaset generated an average ROI of **** percent during the three years. Simple Agency S.r.l. and Nielsen Services Italy S.r.l. followed with a ROI of **** and **** percent, respectively. Amnet Italia S.r.l. and GroupM Plus S.r.l. were instead the firms with the highest return on equity (ROE).   What do the ROI and the ROE tell us about a company?Both the return on investment (ROI) and the return on equity (ROE) are indicators that provides information about the financial status of a company. In detail, the ROE is calculated by dividing the net income by the total equity and it gives an idea of how efficiently a company’s assets are deployed to create profit. The ROI offers insights about the profitability of the investments made. They are both calculated as percentages.

    Advertising and market research industry: ROI & ROERegarding the advertising and market research industry, the analysis of the ROI and the ROE of a significant sample of firms, show that this industry performed well in 2017, while it was expected to experience a slight slowdown in 2018. More specifically, in 2017, the companies of the sample generated a return on investment of *** percent, which was expected to decrease to *** percent in 2018. The ROE was expected to decline from **** percent in 2017 to **** percent in 2017. Nonetheless, the forecasts for the following years, show a steady increase for the ROI, and a static trend for the ROE.

  20. D

    Data Science Services Report

    • datainsightsmarket.com
    doc, pdf, ppt
    Updated Apr 15, 2025
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    Data Insights Market (2025). Data Science Services Report [Dataset]. https://www.datainsightsmarket.com/reports/data-science-services-1968159
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    ppt, doc, pdfAvailable download formats
    Dataset updated
    Apr 15, 2025
    Dataset authored and provided by
    Data Insights Market
    License

    https://www.datainsightsmarket.com/privacy-policyhttps://www.datainsightsmarket.com/privacy-policy

    Time period covered
    2025 - 2033
    Area covered
    Global
    Variables measured
    Market Size
    Description

    Discover the booming Data Science Services market! Explore key trends, growth projections (15% CAGR), leading companies (EY, Deloitte, McKinsey), and regional insights from our in-depth market analysis covering 2019-2033. Learn about market segmentation, drivers, and challenges impacting data cleaning, collection, and analytics services for SMEs and large enterprises.

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Close
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Statista (2024). Leading market research companies worldwide by global research revenue 2018-2023 [Dataset]. https://www.statista.com/statistics/267648/top-market-research-companies-by-revenue/
Organization logo

Leading market research companies worldwide by global research revenue 2018-2023

Explore at:
Dataset updated
Dec 24, 2024
Dataset authored and provided by
Statistahttp://statista.com/
Area covered
Worldwide
Description

In 2023, the leading market research company in terms of global research revenue was Gartner, generating approximately *** billion U.S. dollars. In the same year, American company IQVIA accrued roughly *** billion U.S. dollars. Market research companies - global players Market research is an important business strategy involving the gathering of information about an organization’s target market. In terms of global research revenue, American company Gartner was the leading market research company worldwide. Headquartered in the United States, the number of employees working for the company totaled ****** people in 2023. The sixth largest market research company in terms of global research revenue was Kantar. Kantar Group is a UK-based international network of ** companies, including Millward Brown and IMRB International. In 2022, the research revenue of Kantar amounted to approximately ***** billion U.S. dollars. Another European leader, and ranked seventh in the global ranking, was Ipsos. The company had a research revenue of over *** billion U.S. dollars. The largest share of market research revenue made by Ipsos was generated in Europe, the Middle East and Africa in 2023. United States dominant in a global market The global revenue of the market research industry reached over ** billion U.S. dollars in 2023, over half of which came from the United States. The number of full-time employees working for the top ten market research companies in the United States totaled almost ****** in 2020.

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