In 2023, the leading market research company in terms of global research revenue was Gartner, generating approximately *** billion U.S. dollars. In the same year, American company IQVIA accrued roughly *** billion U.S. dollars. Market research companies - global players Market research is an important business strategy involving the gathering of information about an organization’s target market. In terms of global research revenue, American company Gartner was the leading market research company worldwide. Headquartered in the United States, the number of employees working for the company totaled ****** people in 2023. The sixth largest market research company in terms of global research revenue was Kantar. Kantar Group is a UK-based international network of ** companies, including Millward Brown and IMRB International. In 2022, the research revenue of Kantar amounted to approximately ***** billion U.S. dollars. Another European leader, and ranked seventh in the global ranking, was Ipsos. The company had a research revenue of over *** billion U.S. dollars. The largest share of market research revenue made by Ipsos was generated in Europe, the Middle East and Africa in 2023. United States dominant in a global market The global revenue of the market research industry reached over ** billion U.S. dollars in 2023, over half of which came from the United States. The number of full-time employees working for the top ten market research companies in the United States totaled almost ****** in 2020.

In 2021, Gartner was the leading company in the market research and data analytics sector in the United States. Roughly ** million U.S. dollars separated the top two companies, as Nielsen generated a revenue of approximately *** billion U.S. dollars compared to the **** billion U.S. dollars generated by Gartner.

Market Research companies have benefited from research and development (R&D) expenditure growth as companies develop new products to satisfy consumer demand. Downstream companies continue to rely on market research to create new products and campaigns that fit ever-changing consumer preferences. As companies strive to enhance consumer-centric strategies amid increased consumer spending, demand for tailored market research solutions has surged. High corporate profit levels have enabled businesses to invest in research and development. The digital shift has further transformed the landscape, with companies pioneering new research tools to tap into the vast potential of big data to enhance accessibility and participation. These trends have led to revenue growing at a CAGR of 3.9% to $36.6 billion over the next five years, including a 2.4% gain in 2025 alone. Consumers' and advertisers' growing reliance on the internet has led to new metrics market researchers can use to better understand consumers. These have allowed new companies to enter the industry and driven providers to adjust services and implement new technologies. The rising use of social media has also contributed to the growing demand for market research. These technological advancements improved data collection and analysis methods, offering actionable insights that helped companies refine marketing strategies and develop better products. New opportunities continue to drive revenue growth, but expansions to services and onboarding of new technology have cut into industry profit. Companies will strengthen their R&D budgets as economic conditions improve, further driving demand for advanced market research tools. The proliferation of online commerce and smart technologies will give researchers unprecedented access to consumer data. Technological developments, such as artificial intelligence (AI), are poised to create new metrics based on human reactions, which companies can leverage to better understand consumer behavior and preferences. These new technologies will develop new market research opportunities. Access to these metrics, however, will lead to tightening data privacy regulations. There's a growing emphasis on ethical practices, transparency and data security. This will shape consumer trust and industry standards, creating new opportunities and challenges in a rapidly evolving marketplace. Revenue is poised to grow at a CAGR of 2.2% to $40.9 billion through the end of 2030.

Global Market Research Services market size is expected to reach $109.67 billion by 2029 at 4.1%, segmented as by type, marketing research and analysis services, public opinion and election polling

In 2022, media and broadcasting was the client sector with the highest share of research sales in the United States with almost ** percent of the total share. Pharmaceutical was second in the last, with ** percent of the share.

The Market Research and Statistical Services industry has performed poorly because of mixed demand across years for market research and related services. Industry revenue is anticipated to shrink at an annualised 1.3% over the five years through 2024-25, totalling $3.6 billion, with revenue falling by 1.5% in the current year. The overall revenue decrease can be attributed to mixed growth in prior years because of uncertainty and demand changes in response to the COVID-19 pandemic and ABS funding volatility. Industry revenue displays significant volatility from year to year, mainly because of fluctuations in ABS funding by the Federal Government. As the next census is set to occur in 2026, ABS revenue over the past two years has been constrained. Some companies that previously used industry businesses have been increasingly performing market research and statistical analysis in-house. Many external companies have improved their technology and data collection capabilities, which has made it more cost-effective to perform these activities internally. While the introduction of artificial intelligence has provided cost-cutting opportunities for market research businesses, it has also encouraged clients to bring industry services in-house, reducing demand. Profitability has also waned because of heightened price competition and wage costs increasing as a share of revenue. Ongoing growth in online media and big data presents both challenges and opportunities for market research businesses. Mounting demand for research and statistics relating to new media audience numbers and advertising effectiveness represents a potential opportunity. Even so, market research businesses will face challenges in developing effective measurement systems, and competition from information technology specialists that are developing similar systems will intensify. Despite these challenges, industry revenue is forecast to increase at an annualised 2.0% through 2029-30 to reach $3.9 billion.

The market research services industry, currently valued at $8.761 billion (2025), is projected to experience steady growth, exhibiting a Compound Annual Growth Rate (CAGR) of 4.2% from 2025 to 2033. This growth is fueled by several key factors. The increasing need for data-driven decision-making across various sectors, including consumer goods, healthcare, and technology, is a primary driver. Businesses are increasingly relying on sophisticated market research to understand consumer behavior, preferences, and emerging trends, enabling them to optimize product development, marketing strategies, and overall business operations. Furthermore, advancements in data analytics and technological tools, including AI and machine learning, are enhancing the efficiency and accuracy of market research, making it more accessible and cost-effective for a wider range of businesses. The rise of big data and the growing sophistication of data analysis techniques are also pushing the demand for specialized market research services. Several trends are shaping the future of this industry. The growing adoption of qualitative research methods, like in-depth interviews and focus groups, alongside quantitative methodologies, offers a holistic understanding of consumer sentiment. Furthermore, the increasing demand for real-time data and agile research approaches enables businesses to respond swiftly to market changes and seize opportunities proactively. While challenges like data privacy concerns and the need to maintain research integrity remain, the overall outlook for the market research services industry is positive, indicating sustained growth throughout the forecast period. The competitive landscape comprises both large multinational firms like WPP and Euromonitor International, as well as specialized boutique agencies catering to niche markets, indicating a healthy balance of innovation and established expertise.

The Market Research Consulting Services industry is experiencing robust growth, driven by the increasing need for data-driven decision-making across various sectors. The market, estimated at $50 billion in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of 7% from 2025 to 2033, reaching approximately $85 billion by 2033. This expansion is fueled by several key factors. Firstly, the proliferation of big data and advanced analytics necessitates expert interpretation and strategic application, pushing businesses to seek professional consulting services. Secondly, the rising complexity of market dynamics and competitive landscapes compels organizations to leverage sophisticated research methodologies for informed strategic planning. Finally, the growing adoption of digital technologies and the increasing focus on customer experience are further contributing to the demand for specialized market research expertise. Major players like Accenture, McKinsey, and Deloitte dominate the market, leveraging their extensive networks and established expertise. However, smaller specialized firms are also gaining traction, offering niche services and agile solutions tailored to specific industry needs. While the market presents significant opportunities, challenges remain. These include the rising costs associated with advanced analytical techniques, the need for skilled professionals, and the potential for data privacy concerns. Geographic expansion, particularly in emerging markets, presents significant potential for further growth. Segmentation within the market includes industry-specific services (e.g., healthcare, finance, technology), research methodologies (qualitative, quantitative), and service types (market sizing, competitive analysis, customer segmentation). The forecast period anticipates continued strong growth, driven by ongoing technological advancements and the persistent demand for actionable insights within an increasingly data-centric business environment.

Big Data Analytics In Healthcare Market size is estimated at USD 37.22 Billion in 2024 and is projected to reach USD 74.82 Billion by 2032, growing at a CAGR of 9.12% from 2026 to 2032.

Big Data Analytics In Healthcare Market: Definition/ Overview

Big Data Analytics in Healthcare, often referred to as health analytics, is the process of collecting, analyzing, and interpreting large volumes of complex health-related data to derive meaningful insights that can enhance healthcare delivery and decision-making. This field encompasses various data types, including electronic health records (EHRs), genomic data, and real-time patient information, allowing healthcare providers to identify patterns, predict outcomes, and improve patient care.

Management consultants continue to benefit from a robust demand stream for strategic planning and marketing services across the business and individual markets. Providing varied services to diverse downstream markets with unique needs allows management consultants to weather changing economic conditions. Core business interests, such as strategic planning, came into extra demand when inflationary spikes in 2022 and subsequent interest rate increases in 2023 accelerated the costs of business. Major consultancy firms such as Deloitte and Accenture Plc pivoted to business strategy and financial management consultation services due to businesses’ desire to secure capital and hedge against inflation when looking to pursue a new investment or acquisition. However, while economic turbulence did curtail consultants’ rate of growth, the high service diversification and accelerating adoption of new technologies, such as artificial intelligence (AI), reduced manual labor dependence and strengthened service quality across competitive sectors such as finance. These trends revenue to grow an annualized 3.5% to an estimated $404.1 billion over the past five years, including an estimated 1.2% growth rate in 2025 alone. Technological change in client markets drove spending on tech-centered consulting services, such as IT design and strategic planning. In the age of digital transformation, advisory roles require employees with unique and expert skill sets. Companies aiming to advance sustainability, embrace digital transformation and leverage big data analytics expand the need for expert consultants. The ability to hire remote workers broadens the labor pool's quality and scope, but also lessens consultants' negotiating power as other companies can now access previously restricted markets and recruit top talent. Consulting firms are no longer tethered to densely populated areas, allowing relocation to cities with lower rent and labor costs. While technology offers cost savings and expanded markets, it also intensifies competition for labor and clients, causing dampened profit in the past five years. Moving forward, management consultants are poised to take advantage of favorable economic conditions and a larger digital market that will change how marketing is conducted. While there are low barriers to entry in consulting, with the top 20 firms representing almost one-quarter of firm revenue, small-sized entrants will undoubtedly face stiff competition. As consolidation continues, the entry of niche firms specializing in new technology (IT, VR, AR and AI) is expected to increase, as these companies can better compete with larger consulting firms. Broader adoption of social media and digital advertising will provide lucrative opportunities for specialized marketing management consultants, particularly as 54% of consumers procure information via social media platforms, per 2024 data from Pew Research Center. The anticipated increase in business sentiment and aggregate private investment will bolster clients’ fiscal flexibility in securing longer-term consultant commitments, with revenue poised to grow an annualized 0.8% to an estimated $419.5 billion over the next five years.

Our datasets of Company and Employee data complement each other very well, offering a broader perspective and an in-depth look. All data is collected from the largest professional network and updated every day. That's why it fits more than one purpose.

For Market Research

Obviously, doing market research on your own is no longer viable. Only dealing with the big data can give you an edge over competitors.

Use cases

1. Real-time insights into consumer behavior
2. Improved accuracy over traditional market research
3. Helps with more compelling and targeted marketing campaigns
4. Allows to assess the effectiveness of your marketing strategies
5. Increased conversion rate

For Investors

Gain strategic business insights, enhance decision-making, and maintain algorithms that signal investment opportunities with Coresignal’s global Employee Data and Company Data.

Use cases

1. Screen startups and industries showing early signs of growth
2. Identify companies hungry for the next investment
3. Check if a startup is about to reach the next maturity phase
4. Identify and predict a startup's potential at the founding moment

For HR tech

Coresignal’s global Employee Data and Company Data enable you to make intelligent talent acquisition possible by building or improving AI-based talent-sourcing solutions.

Use cases

1. Build AI-based tools
2. Find qualified candidates
3. Enrich existing hiring data
4. Reduce hiring costs
5. Minimize the chance of unqualified hires

t CompanyData.com (BoldData), we provide trusted, verified company data sourced directly from official trade registers around the world. Our global list of 22 million manufacturing companies offers unmatched access to the industrial backbone of the global economy—spanning small-scale producers to large multinational manufacturers. This comprehensive dataset is built to support everything from outreach to automation.

Each record contains rich, up-to-date firmographics, company hierarchies, and contact information, including names of key decision-makers, direct emails, mobile phone numbers, turnover estimates, and employee ranges. Our data is collected and maintained with precision to ensure the highest standards of accuracy and compliance. Whether you’re navigating the automotive, food processing, electronics, or machinery sectors, we help you connect to the right manufacturing companies across global markets.

Our manufacturing dataset powers a broad range of use cases: from KYC verification and due diligence to sales prospecting, marketing campaigns, CRM data enrichment, and AI model training. Whether you need to verify business legitimacy, expand your market reach, or automate intelligence pipelines, our data gives you the edge.

We deliver our data in the format that fits your business best: tailored bulk files, access through our self-service platform, real-time API integration, or data enrichment services that complete and refine your existing databases. Backed by a global database of 380 million verified companies and deep domain expertise, CompanyData.com helps you reach manufacturers worldwide with confidence, compliance, and strategic precision.

The U.S. Big Data Pharmaceutical Advertising market is projected to be valued at $3.5 billion in 2024, driven by factors such as increasing consumer awareness and the rising prevalence of industry-specific trends. The market is expected to grow at a CAGR of 12.5%, reaching approximately $11.1 billion by 2034.

The global big data analytics market size was valued at $307.52 billion in 2023 & is projected to grow from $348.21 billion in 2024 to $961.89 billion by 2032

Success.ai offers a cutting-edge solution for businesses and organizations seeking Company Financial Data on private and public companies. Our comprehensive database is meticulously crafted to provide verified profiles, including contact details for financial decision-makers such as CFOs, financial analysts, corporate treasurers, and other key stakeholders. This robust dataset is continuously updated and validated using AI technology to ensure accuracy and relevance, empowering businesses to make informed decisions and optimize their financial strategies.

Key Features of Success.ai's Company Financial Data:

Global Coverage: Access data from over 70 million businesses worldwide, including public and private companies across all major industries and regions. Our datasets span 250+ countries, offering extensive reach for your financial analysis and market research.

Detailed Financial Profiles: Gain insights into company financials, including revenue, profit margins, funding rounds, and operational costs. Profiles are enriched with key contact details, including work emails, phone numbers, and physical addresses, ensuring direct access to decision-makers.

Industry-Specific Data: Tailored datasets for sectors such as financial services, manufacturing, technology, healthcare, and energy, among others. Each dataset is customized to meet the unique needs of industry professionals and analysts.

Real-Time Accuracy: With continuous updates powered by AI-driven validation, our financial data maintains a 99% accuracy rate, ensuring you have access to the most reliable and up-to-date information available.

Compliance and Security: All data is collected and processed in strict adherence to global compliance standards, including GDPR, ensuring ethical and lawful usage.

Why Choose Success.ai for Company Financial Data?

Best Price Guarantee: We pride ourselves on offering the most competitive pricing in the industry, ensuring you receive unparalleled value for comprehensive financial data.

AI-Validated Accuracy: Our advanced AI algorithms meticulously verify every data point to ensure precision and reliability, helping you avoid costly errors in your financial decision-making.

Customized Data Solutions: Whether you need data for a specific region, industry, or type of business, we tailor our datasets to align perfectly with your requirements.

Scalable Data Access: From small startups to global enterprises, our platform caters to businesses of all sizes, delivering scalable solutions to suit your operational needs.

Comprehensive Use Cases for Financial Data:

1. Strategic Financial Planning:

Leverage our detailed financial profiles to create accurate budgets, forecasts, and strategic plans. Gain insights into competitors’ financial health and market positions to make data-driven decisions.

1. Mergers and Acquisitions (M&A):

Access key financial details and contact information to streamline your M&A processes. Identify potential acquisition targets or partners with verified profiles and financial data.

1. Investment Analysis:

Evaluate the financial performance of public and private companies for informed investment decisions. Use our data to identify growth opportunities and assess risk factors.

1. Lead Generation and Sales:

Enhance your sales outreach by targeting CFOs, financial analysts, and other decision-makers with verified contact details. Utilize accurate email and phone data to increase conversion rates.

1. Market Research:

Understand market trends and financial benchmarks with our industry-specific datasets. Use the data for competitive analysis, benchmarking, and identifying market gaps.

APIs to Power Your Financial Strategies:

Enrichment API: Integrate real-time updates into your systems with our Enrichment API. Keep your financial data accurate and current to drive dynamic decision-making and maintain a competitive edge.

Lead Generation API: Supercharge your lead generation efforts with access to verified contact details for key financial decision-makers. Perfect for personalized outreach and targeted campaigns.

Tailored Solutions for Industry Professionals:

Financial Services Firms: Gain detailed insights into revenue streams, funding rounds, and operational costs for competitor analysis and client acquisition.

Corporate Finance Teams: Enhance decision-making with precise data on industry trends and benchmarks.

Consulting Firms: Deliver informed recommendations to clients with access to detailed financial datasets and key stakeholder profiles.

Investment Firms: Identify potential investment opportunities with verified data on financial performance and market positioning.

What Sets Success.ai Apart?

Extensive Database: Access detailed financial data for 70M+ companies worldwide, including small businesses, startups, and large corporations.

Ethical Practices: Our data collection and processing methods are fully comp...

How big is the Marketing Technology Market? The Marketing Technology Market size is expected to reach USD 0.48 trillion in 2024 and grow at a CAGR of 20.60% to reach USD 1.02 trillion by 2029.

   What is the current Marketing Technology Market size?
   In 2024, the Marketing Technology Market size is expected to reach USD 0.48 trillion.

   Who are the key players in Marketing Technology Market?
   Amazon Inc., Acoustic L.P., Active Campaign, Adobe Inc and Microsoft Corporation are the major companies operating in the Marketing Technology Market.

   Which is the fastest growing region in Marketing Technology Market?
   Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

   Which region has the biggest share in Marketing Technology Market?
   In 2024, the North America accounts for the largest market share in Marketing Technology Market.

   What years does this Marketing Technology Market cover, and what was the market size in 2023?
   In 2023, the Marketing Technology Market size was estimated at USD 0.38 trillion. The report covers the Marketing Technology Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Marketing Technology Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

   Statistics for the 2024 ing Technology market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. ing Technology analysis includes a market forecast outlook to for 2024 to 2029 and historical overview. Get
   a sample of this industry analysis as a free report PDF download.

   Marketing Technology Also Known As: MarTech, Marketing Software

IBISWorld's annual ranking of the Top 1,000 companies in Australia and New Zealand, based on their financial performance in 2024 or the latest available financial data.

Europe’s management consultants industry plays a vital role in shaping businesses by offering expert advice and strategies. In recent years, IT strategy and environmental consulting have seen significant growth, supporting industry revenue. Management consultants faced setbacks due to volatile economic conditions and subdued business spending amid the COVID-19 pandemic and severe inflation. Industry revenue is expected to sink at a compound annual rate of 2.7% to €374.7 billion over the five years through 2024, including a forecast dip of 1.5% in 2024. A growing number of enterprises across Europe has expanded the potential client pool for management consultants. Rising digitalisation and significant technology adoption among businesses and consumers fuel demand for IT strategy consulting. However, industry players face strong competition from computer consultants. Growing environmental awareness and sustainability targets in the EU and nations outside of the bloc are driving demand for environmental consulting, with businesses seeking ways to make operations more sustainable. Changing regulations and the introduction of new rules also provide support as management consultants help businesses navigate these regulatory changes. However, the COVID-19 outbreak and the subsequent soaring inflation have subdued business sentiment and activity, weakening spending as they seek to cut costs. Sinking revenue has been limited by stronger business demand for countercyclical services like risk management. Competitive pressures and rising wage costs as firms fight for skilled staff have weighed on the industry’s profit margin. More favourable economic conditions will pave the way for higher business activity and greater spending on management consultants as companies seek to make their operations more efficient. Revenue is forecast to climb at a compound annual rate of 4.6% to €469.7 billion over the five years through 2029. As digitalisation continues, demand for IT strategy consulting will fuel demand. At the same time, businesses striving to meet 2050 net zero targets will drive demand for environmental consulting. Despite increasing competitive pressures, management consultants will be forced to innovate, utilising technology advancements like AI and big data to enhance their offerings. Smaller firms will likely hone their focus on niche markets like IT strategy or environmental consulting.

Key strategies adopted by top tier companies involved in the global cold chain market and their market shares, growth strategies and financial details.

This dataset provides comprehensive, up-to-date information about the top 100 Software-as-a-Service (SaaS) companies globally as of 2025. It includes detailed financial metrics, company fundamentals, and operational data that are crucial for market research, competitive analysis, investment decisions, and academic studies.

Key Features

• 100 leading SaaS companies across various industries
• 11 comprehensive data points per company
• Current 2025 data including latest valuations and ARR figures
• Verified information from multiple reliable sources
• Clean, analysis-ready format with consistent data structure

Use Cases

1. Market Research: Analyze SaaS industry trends and market dynamics
2. Investment Analysis: Evaluate growth patterns and valuation multiples
3. Competitive Intelligence: Benchmark companies within sectors
4. Academic Research: Study business models and growth strategies
5. Data Science Projects: Build predictive models for SaaS metrics
6. Business Strategy: Identify successful patterns in SaaS businesses

Industries Covered

Enterprise Software (CRM, ERP, HR) Developer Tools & DevOps Cybersecurity Data Analytics & Business Intelligence Marketing & Sales Technology Financial Technology Communication & Collaboration E-commerce Platforms Design & Creative Tools Infrastructure & Cloud Services

Why This Dataset? The SaaS industry has grown to over $300 billion globally, with companies achieving unprecedented valuations and growth rates. This dataset captures the current state of the industry leaders, providing insights into what makes successful SaaS companies tick.

Sources/Proof of Data: Data Sources The data has been meticulously compiled from multiple authoritative sources:

Company Financial Reports (Q4 2024 - Q1 2025)

Official earnings releases and investor relations documents SEC filings for public companies

Investment Databases

Crunchbase, PitchBook, and CB Insights for funding data Venture capital and private equity announcements

Market Research Reports

Gartner, Forrester, and IDC industry analyses SaaS Capital Index and valuation reports

Industry Publications

TechCrunch, Forbes, Wall Street Journal coverage Company press releases and official announcements

Product Review Platforms

G2 Crowd ratings and reviews Capterra and GetApp user feedback

Data Verification

Cross-referenced across multiple sources for accuracy Updated with latest available information as of May 2025 Validated against official company statements where available