In March 2024, close to 35.9 million unique global visitors visited Blogger.com, down from 38.4 million visitors in January of the same year. Blogger is a blogging and content management system which was acquired by Google in 2003.
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Check out the latest blogging statistics for 2025, such as average blog length, blog readership statistics, blog traffic stats, average blogging income and more.
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Blogging Statistics: Blogging remains a pivotal element in digital content strategies, with over 600 million blogs among 1.9 billion websites globally. WordPress alone powers more than 43% of all websites, hosting over 60 million blogs and facilitating approximately 70 million new posts each month. In the United States, the blogging community has expanded to over 32.7 million active bloggers as of 2022. Globally, bloggers publish around 3 billion posts annually, equating to over 8.2 million posts daily.
The influence of blogs is substantial, with 77% of internet users regularly reading blog content. Incorporating relevant images can enhance blog views by 94%, and posts with seven or more images are 2.3 times more likely to yield strong results. Furthermore, 70% of consumers prefer learning about companies through articles rather than advertisements, highlighting the trust and engagement blogs foster.
For businesses, blogging offers significant advantages: companies with active blogs experience 55% more website visitors and generate 67% more monthly leads compared to those without. These statistics underscore blogging's role as a cost-effective and impactful tool for enhancing brand visibility and driving audience engagement.
With internet access, anyone can start a blog and reach a global audience through social media. In this article, we'll explore blogging statistics in more detail.
In a survey of bloggers conducted in 2020 in the UK, 40 percent of the respondents said the size of their blog audience was between 1,000 and 10,000 visitors. 10 percent of the bloggers said they had over 50,000 unique visitors to their blog.
Kokkejaelvel ranked first among popular blogs in Norway, as of October 2020. The cooking blog account reached over 27 thousand visitors daily. Among other most visited blogs were Vibbedille, Straad and Sofienils1.
Blogs among enterprises
Regarding the usage of blogs by companies, the figures fluctuated over the past few years. Nine percent of the private enterprises in Norway used blogs or microblogs in 2013. The usage percentage peaked in 2015, when 12 percent of the private businesses did, while in 2016 and 2017, 11 percent of them did. The corresponding figure for 2019 was ten percent.
How do bloggers blog?
A worldwide study on blogging was conducted in 2019. Most of the interviewed self-identified bloggers said they spent between two and three hours on average on a typical blog post that year. Less than ten percent of the respondents spend less than one hour. The most popular formay for blogs was reported to behow-to articles, followed by news and trends.
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Japan Info Needs Before Departure: Total: Personal Blog data was reported at 1,272.000 Person in Mar 2018. This records a decrease from the previous number of 2,570.000 Person for Dec 2017. Japan Info Needs Before Departure: Total: Personal Blog data is updated quarterly, averaging 2,419.000 Person from Mar 2014 (Median) to Mar 2018, with 17 observations. The data reached an all-time high of 2,862.000 Person in Mar 2017 and a record low of 794.000 Person in Mar 2014. Japan Info Needs Before Departure: Total: Personal Blog data remains active status in CEIC and is reported by Ministry of Land, Infrastructure, Transport and Tourism. The data is categorized under Global Database’s Japan – Table JP.Q033: Tourism and Leisure: Information Needs Before Departure.
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Japan Info Needs Before Departure: Canada: Personal Blog data was reported at 37.000 Person in Jun 2018. This records an increase from the previous number of 29.000 Person for Mar 2018. Japan Info Needs Before Departure: Canada: Personal Blog data is updated quarterly, averaging 23.000 Person from Mar 2014 (Median) to Jun 2018, with 18 observations. The data reached an all-time high of 37.000 Person in Jun 2018 and a record low of 7.000 Person in Sep 2014. Japan Info Needs Before Departure: Canada: Personal Blog data remains active status in CEIC and is reported by Ministry of Land, Infrastructure, Transport and Tourism. The data is categorized under Global Database’s Japan – Table JP.Q033: Tourism and Leisure: Information Needs Before Departure.
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Japan Info Needs Before Departure: Hong Kong: Personal Blog data was reported at 131.000 Person in Mar 2018. This records an increase from the previous number of 73.000 Person for Dec 2017. Japan Info Needs Before Departure: Hong Kong: Personal Blog data is updated quarterly, averaging 72.000 Person from Mar 2014 (Median) to Mar 2018, with 17 observations. The data reached an all-time high of 131.000 Person in Mar 2018 and a record low of 45.000 Person in Mar 2014. Japan Info Needs Before Departure: Hong Kong: Personal Blog data remains active status in CEIC and is reported by Ministry of Land, Infrastructure, Transport and Tourism. The data is categorized under Global Database’s Japan – Table JP.Q033: Tourism and Leisure: Information Needs Before Departure.
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Japan Info Needs Before Departure: South Korea: Personal Blog data was reported at 392.000 Person in Mar 2018. This records a decrease from the previous number of 1,705.000 Person for Dec 2017. Japan Info Needs Before Departure: South Korea: Personal Blog data is updated quarterly, averaging 1,462.000 Person from Mar 2014 (Median) to Mar 2018, with 17 observations. The data reached an all-time high of 1,955.000 Person in Mar 2017 and a record low of 327.000 Person in Mar 2014. Japan Info Needs Before Departure: South Korea: Personal Blog data remains active status in CEIC and is reported by Ministry of Land, Infrastructure, Transport and Tourism. The data is categorized under Global Database’s Japan – Table JP.Q033: Tourism and Leisure: Information Needs Before Departure.
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Japan Info Needs Before Departure: Taiwan: Personal Blog data was reported at 181.000 Person in Jun 2018. This records an increase from the previous number of 171.000 Person for Mar 2018. Japan Info Needs Before Departure: Taiwan: Personal Blog data is updated quarterly, averaging 298.000 Person from Mar 2014 (Median) to Jun 2018, with 18 observations. The data reached an all-time high of 351.000 Person in Mar 2016 and a record low of 171.000 Person in Mar 2018. Japan Info Needs Before Departure: Taiwan: Personal Blog data remains active status in CEIC and is reported by Ministry of Land, Infrastructure, Transport and Tourism. The data is categorized under Global Database’s Japan – Table JP.Q033: Tourism and Leisure: Information Needs Before Departure.
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Japan Info Needs Before Departure: China: Personal Blog data was reported at 114.000 Person in Mar 2018. This records a decrease from the previous number of 145.000 Person for Dec 2017. Japan Info Needs Before Departure: China: Personal Blog data is updated quarterly, averaging 156.000 Person from Mar 2014 (Median) to Mar 2018, with 17 observations. The data reached an all-time high of 205.000 Person in Mar 2017 and a record low of 89.000 Person in Mar 2014. Japan Info Needs Before Departure: China: Personal Blog data remains active status in CEIC and is reported by Ministry of Land, Infrastructure, Transport and Tourism. The data is categorized under Global Database’s Japan – Table JP.Q033: Tourism and Leisure: Information Needs Before Departure.
In 2025, smyk.com was the leader in the ranking of e-commerce blogs in the family and children category, reaching 1.86 million of organic blog traffic.
Subscribers can find out export and import data of 23 countries by HS code or product’s name. This demo is helpful for market analysis.
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This dataset contains data and analysis from the article Do State Department Travel Warnings Reflect Real Danger?
BTSOriginUS_10_09_to_06_16.csv
Air Carrier Statistics Database export, Bureau of Transportation StatisticsSDamerican_deaths_abroad_10_09_to_06_16.csv
U.S. State DepartmentSDwarnings_10_09to06_16.csv
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Browse the most interesting pieces of data and statistics from around the world of WordPress. Use them whenever you’re working on a new article, blog post, infographic, or whatever else you have in store.
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Japan Info Needs Before Departure: France: Personal Blog data was reported at 6.000 Person in Mar 2018. This records a decrease from the previous number of 12.000 Person for Dec 2017. Japan Info Needs Before Departure: France: Personal Blog data is updated quarterly, averaging 14.000 Person from Mar 2014 (Median) to Mar 2018, with 17 observations. The data reached an all-time high of 33.000 Person in Jun 2017 and a record low of 6.000 Person in Mar 2018. Japan Info Needs Before Departure: France: Personal Blog data remains active status in CEIC and is reported by Ministry of Land, Infrastructure, Transport and Tourism. The data is categorized under Global Database’s Japan – Table JP.Q033: Tourism and Leisure: Information Needs Before Departure.
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Japan Info Needs Before Departure: Singapore: Personal Blog data was reported at 23.000 Person in Jun 2018. This records an increase from the previous number of 21.000 Person for Mar 2018. Japan Info Needs Before Departure: Singapore: Personal Blog data is updated quarterly, averaging 12.000 Person from Mar 2014 (Median) to Jun 2018, with 18 observations. The data reached an all-time high of 23.000 Person in Jun 2018 and a record low of 6.000 Person in Mar 2014. Japan Info Needs Before Departure: Singapore: Personal Blog data remains active status in CEIC and is reported by Ministry of Land, Infrastructure, Transport and Tourism. The data is categorized under Global Database’s Japan – Table JP.Q033: Tourism and Leisure: Information Needs Before Departure.
This statistic shows the leading online blogs in Malaysia as of March 2019, ranked by monthly traffic. At the top of the list was Paul Tan, a popular online magazine and newspaper providing coverage on automotive news and lifestyle topics, with about 5.7 million clicks per month.
Subscribers can find out export and import data of 23 countries by HS code or product’s name. This demo is helpful for market analysis.
This statistic illustrates Tumblr.com's cumulative total blogs from May 2011 to April 2020. As of that month, the social networking site had over 496 million blog accounts, up from 463.5 million in the corresponding period of the previous year. Tumblr – further information Founded in February 2007, Tumblr is a microblogging website and social media platform that is now owned by Yahoo. The website allows users to post images, videos, links and other media content to a short-form blog. Users can follow each other as well as access and post blog content via the platform’s user dashboard. As of April 2019, over 171.5 billion Tumblr posts have been generated on the social network. The social network accounts for less than one percent of total social media website visits in the United States, and has a user base consisting mainly of teen and young adult internet users.
Despite the relatively low audience reach, Tumblr is a popular platform for online fandom discussions regarding music, movies and TV shows. Similar to Instagram, Tumblr was also set to take advantage of social media marketing by providing an ideal platform for visually-oriented brands in the retail and media sector. However, Tumblr adoption among marketers has been declining in recent years, and as such, Tumblr remains a niche marketing channel.
In March 2024, close to 35.9 million unique global visitors visited Blogger.com, down from 38.4 million visitors in January of the same year. Blogger is a blogging and content management system which was acquired by Google in 2003.