As of 2023, there were approximately 13.57 million members of the Baby Boomer generation in the United Kingdom, ranging from the ages of 59 to 77. The most-common single year of age for Baby Boomers in this year was 59, at 915,735, while there were 521,896 who were 77, the least common year of age.

This map layer shows the prevalent generations that make up the population of the United States using multiple scales. As of 2018, the most predominant generations in the U.S. are Baby Boomers (born 1946-1964), Millennials (born 1981-1998), and Generation Z (born 1999-2016). Currently, Millennials are the most predominant population in the U.S.A generation represents a group of people who are born around the same time and experience world events and trends during the same stage of life through similar mediums (for example, online, television, print, or radio). Because of this, people born in the same generation are expected to have been exposed to similar values and developmental experiences, which may cause them to exhibit similar traits or behaviors over their lifetimes. Generations provide scientists and government officials the opportunity to measure public attitudes on important issues by people’s current position in life and document those differences across demographic groups and geographic regions. Generational cohorts also give researchers the ability to understand how different developmental experiences, such as technological, political, economic, and social changes, influence people’s opinions and personalities. Studying people in generational groups is significant because an individual’s age is a conventional predictor for understanding cultural and political gaps within the U.S. population.Though there is no exact equation to determine generational cutoff points, it is understood that we designate generational spans based on a 15- to 20-year gap. The only generational period officially designated by the U.S. Census Bureau is based on the surge of births after World War II in 1946 and a significant decline in birth rates after 1964 (Baby Boomers). From that point, generational gaps have been determined by significant political, economic, and social changes that define one’s formative years (for example, Generation Z is considered to be marked by children who were directly affected by the al Qaeda attacks of September 11, 2001).In this map layer, we visualize six active generations in the U.S., each marked by significant changes in American history:The Greatest Generation (born 1901-1924): Tom Brokaw’s 1998 book, The Greatest Generation, coined the term ‘the Greatest Generation” to describe Americans who lived through the Great Depression and later fought in WWII. This generation had significant job and education opportunities as the war ended and the postwar economic booms impacted America.The Silent Generation (born 1925-1945): The title “Silent Generation” originated from a 1951 essay published in Time magazine that proposed the idea that people born during this period were more cautious than their parents. Conflict from the Cold War and the potential for nuclear war led to widespread levels of discomfort and uncertainty throughout the generation.Baby Boomers (born 1946-1964): Baby Boomers were named after a significant increase in births after World War II. During this 20-year span, life was dramatically different for those born at the beginning of the generation than those born at the tail end of the generation. The first 10 years of Baby Boomers (Baby Boomers I) grew up in an era defined by the civil rights movement and the Vietnam War, in which a lot of this generation either fought in or protested against the war. Baby Boomers I tended to have great economic opportunities and were optimistic about the future of America. In contrast, the last 10 years of Baby Boomers (Baby Boomers II) had fewer job opportunities and available housing than their Boomer I counterparts. The effects of the Vietnam War and the Watergate scandal led a lot of second-wave boomers to lose trust in the American government. Generation X (born 1965-1980): The label “Generation X” comes from Douglas Coupland’s 1991 book, Generation X: Tales for An Accelerated Culture. This generation was notoriously exposed to more hands-off parenting, out-of-home childcare, and higher rates of divorce than other generations. As a result, many Gen X parents today are concerned about avoiding broken homes with their own kids.Millennials (born 1981-1998): During the adolescence of Millennials, America underwent a technological revolution with the emergence of the internet. Because of this, Millennials are generally characterized by older generations to be technologically savvy.Generation Z (born 1999-2016): Generation Z or “Zoomers” represent a generation raised on the internet and social media. Gen Z makes up the most ethnically diverse and largest generation in American history. Like Millennials, Gen Z is recognized by older generations to be very familiar with and/or addicted to technology.Questions to ask when you look at this mapDo you notice any trends with the predominant generations located in big cities? Suburbs? Rural areas?Where do you see big clusters of the same generation living in the same area?Which areas do you see the most diversity in generations?Look on the map for where you, your parents, aunts, uncles, and grandparents live. Do they live in areas where their generation is the most predominant?

Millennials were the largest generation group in the United States in 2024, with an estimated population of ***** million. Born between 1981 and 1996, Millennials recently surpassed Baby Boomers as the biggest group, and they will continue to be a major part of the population for many years. The rise of Generation Alpha Generation Alpha is the most recent to have been named, and many group members will not be able to remember a time before smartphones and social media. As of 2024, the oldest Generation Alpha members were still only aging into adolescents. However, the group already makes up around ***** percent of the U.S. population, and they are said to be the most racially and ethnically diverse of all the generation groups. Boomers vs. Millennials The number of Baby Boomers, whose generation was defined by the boom in births following the Second World War, has fallen by around ***** million since 2010. However, they remain the second-largest generation group, and aging Boomers are contributing to steady increases in the median age of the population. Meanwhile, the Millennial generation continues to grow, and one reason for this is the increasing number of young immigrants arriving in the United States.

In 2023, there were approximately ***** million millennials in the United Kingdom, making it the largest generational cohort at that time. Millennials surpassed the Baby Boomer generation as the largest generation for the first time in 2019. The two youngest generations, Gen Z and Gen Alpha, numbered approximately **** million, and *** million respectively. Gen X are, as of the most recent year, the second-largest generation in the UK at ***** million people, with their parent's generation, the Silent Generation, numbering around *** million people in the same year. There were estimated to be ****** people who belonged to the Greatest Generation, the parents of the Baby Boomer generation, who lived through major events such as the Great Depression and World War Two. Post-War Baby Boom The baby boomer generation was the largest generation for much of this period due to the spike in births that happened after the Second World War. In 1947, for example, there were over *** million live births in the United Kingdom, compared with just ******* live births just thirty years later in 1977. Members of this generation are typically the parents of millennials, and were the driving force behind the countercultural movement of the 1960s, due to their large numbers relative to older generations at the time. The next generational cohort after Boomers are Generation X, born between 1965 and 1980. This generation had fewer members than the Boomer generation for most of its existence, and only became larger than it in 2021. Millennials and Gen Z As of 2022, the most common single year of age in the United Kingdom in 2020 was 34, with approximately ******* people this age. Furthermore, people aged between 30 and 34 were the most numerous age group in this year, at approximately 4.67 million people. As of 2022, people in this age group were Millennials, the large generation who came of age in the late 1990s and early 2000s. Many members of this generation entered the workforce following the 2008 financial crash, and suffered through high levels of unemployment during the early 2010s. The generation that followed Millennials, Generation Z, have also experienced tough socio-economic conditions recently, with key formative years dominated by the COVID-19 pandemic, climate change, and an increasingly unstable geopolitical situation.

In 2024, Millennials were the largest generation group in the United States, making up about 21.81 percent of the population. However, Generation Z was not far behind, with Gen Z accounting for around 20.81 percent of the population in that year.

The working-age population can be divided into two broad categories: the early-working age group (15-34) and the later working age group (35-64). The effect of fertility on the composition of these groups is obvious. The later working age group is largely composed of the baby-boomers (those born between 1946 and 1965), while the early working age group is composed of those born during the baby-bust period (1966-1974) and the children of baby-boomers. Thus, despite the fact that baby-boomers are now older, they still remain the largest group in the population. This is evident in the relatively large proportion (42.6%) of the population that belonged to the late working age group in 2006. The corresponding proportion was much smaller (31.3%) just 25 years ago in 1981. As a result of the entry into the working age group of the people born during the baby-bust period and the children of baby-boomers in 2006, only 26.0% of the population belonged to the 15 to 34 age group in 2006, compared with 36.5% in 1981.

There were approximately 14.69 million millennials in the United Kingdom in 2023. This generation, sometimes called Generation Y were born between 1981 and 1996 and are mainly the children of the post-war Baby Boomer generation. As of 2023, Millennials were the largest generational cohort in the UK, followed by Generation X at 14.04 million people, Baby Boomers at 13.57 million, and then by Generation Z at 13.2 million. The most numerous single-year of age for Millennials, and the UK as a whole, was 35 at 956,116. Boomerang generation The first cohort of millennials came of age at the turn of the century and have almost certainly been heavily influenced by the growth of internet accessibility during this time. The economic challenges faced by this generation may have a relation to the increasing share of young adults who live with their parents in the UK. This has led to the perhaps unfair, characterization of millennials as the boomerang generation, who failed to grow-up and mature. Some of these negative stereotypes regarding Millennials have since shifted to the next youngest generation, Generation Z, who have started to enter the workplace since the mid-2010s. Generation Remain One of the main challenges that British millennials currently face are their prospects after Brexit. Although the United Kingdom voted to leave the European Union in June 2016, there were clear divisions between regions, classes and age-groups. Most millennials voted to remain in the Brexit referendum with 73 percent of people aged 18 to 24, and 62 percent of those aged 25 to 34 voting to remain. In the next UK election, the majority of 25 to 49-year-olds intend to vote for the Labour Party, with only a slight majority of those over 65 planning to vote for the Conservative Party. Millennials also still appear to oppose Brexit, with approximately 65 percent of 25 to 49-year-olds believing Brexit to have been the wrong decision.

Abstract copyright UK Data Service and data collection copyright owner. This is a mixed methods data collection. The Boomers and Beyond: Intergenerational Consumption and the Mature Imagination project focused on the consumption practices of the first wave 'baby boom' generation (born 1945-1954). This group, representing 17% of the UK population, began their life at a time of austerity but entered adulthood during a period of relative prosperity, experiencing major changes over their life course. Previous research has viewed 'boomers' as having experiences that set them apart from previous generations. This research project provided an account of the lives of the boomer generation, examining the role of consumption in changing traditional approaches to adult ageing. Phase One of the research comprised semi-structured interviews conducted with 150 respondents born between 1945 and 1954, resident in the Greater Manchester area (115 of these transcripts are included in this collection). For Phase Two, further in-depth interviews were conducted with 30 respondents from the phase one group, based on open-ended questions derived from initial analysis of the structured interviews. A quantitative data file covering respondents' demographic characteristics is also included. Further information about the study methodology may be found in the study user guide. The study objectives were to:collect a new body of information on continuity/discontinuity in consumption patterns across the life course contribute to the development of research methods comparing social discourse/mid-life with personal experience/biographical narrativedevelop a particular theory around the material cultures for midlife and generational patterns of consumptioncontribute to national/international policy debatesFurther information can be found on the ESRC project award page and the Cultures of Consumption: Boomers and Beyond project web page. Main Topics: Topics covered in the Phase One interviews included:background and demographic information, such as age, gender, employment status, occupation, marital status, household information and income, and parents' occupations and income interests and activities, group membership, charitable donationsbodies and health, including physical wellbeing and care of appearancespending habits and finances, including household, leisure and clothing expenditureviews about age, including life course patterns, changes in spending habits, differences between respondents and previous/next generations, advantages/disadvantages to age, middle age, and awareness of the term 'baby boomer'Topics covered in the Phase One interviews included: The quantitative data file includes demographic and household characteristics and derived variables covering occupation, social class and other details.

The working-age population can be divided into two broad categories: the early-working age group (15-34) and the later working age group (35-64). The effect of fertility on the composition of these groups is obvious. The later working age group is largely composed of the baby-boomers (those born between 1946 and 1965), while the early working age group is composed of those born during the baby-bust period (1966-1974) and the children of baby-boomers. Thus, despite the fact that baby-boomers are now older, they still remain the largest group in the population. This is evident in the relatively large proportion (42.6%) of the population that belonged to the late working age group in 2006. The corresponding proportion was much smaller (31.3%) just 25 years ago in 1981. As a result of the entry into the working age group of the people born during the baby-bust period and the children of baby-boomers in 2006, only 26.0% of the population belonged to the 15 to 34 age group in 2006, compared with 36.5% in 1981.

Canadian National Population Health Survey, 1994–2011.

BackgroundThe use of complementary and alternative medicine (CAM) is growing. However the factors contributing to changes over time and to birth cohort differences in CAM use are not well understood.SettingWe used data from 10186 participants, who were aged 20–69 years at the first cycle of data collection in the longitudinal component of the Canadian National Population Health Survey (1994/95-2010/11). We examined chiropractic and other practitioner-based CAM use with a focus on five birth cohorts: pre-World War II (born 1925–1934); World War II (born 1935–1944); older baby boomers (born 1945–1954); younger baby boomers (born 1955–1964); and Gen Xers (born 1965–1974). The survey collected data every two years on predisposing (e.g., sex, education), enabling (e.g., income), behavior-related factors (e.g., obesity), need (e.g., chronic conditions), and use of conventional care (primary care and specialists).ResultsThe findings suggest that, at corresponding ages, more recent cohorts reported greater CAM (OR = 25.9, 95% CI: 20.0; 33.6 for Gen Xers vs. pre-World War) and chiropractic use than their predecessors (OR = 2.2, 95% CI: 1.7; 2.8 for Gen Xers vs. pre-World War). There was also a secular trend of increasing CAM use, but not chiropractic use, over time (period effect) across all ages. Factors associated with cohort differences were different for CAM and chiropractic use. Cohort differences in CAM use were partially related to a period effect of increasing CAM use over time across all ages while cohort differences in chiropractic use were related to the higher prevalence of chronic conditions among recent cohorts. The use of conventional care was positively related to greater CAM use (OR = 1.8, 95% CI: 1.6; 2.0) and chiropractic use (OR = 1.2, 95% CI: 1.1; 1.4) but did not contribute to changes over time or to cohort differences in CAM and chiropractic use.ConclusionThe higher CAM use over time and in recent cohorts could reflect how recent generations are approaching their healthcare needs by expanding conventional care to include CAM therapies and practice for treatment and health promotion. The findings also underscore the importance of doctors discussing CAM use with their patients.

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Aged Care Market 2024-2028

The aged care market size is estimated to grow at a CAGR of 5.72% between 2023 and 2028. The market size is forecast to increase by USD 343.71 million. The accelerated growth of the market is due to various factors, including the rising demand for aged care services, the aging baby boomer population, and the rising adoption of eco-friendly and sustainable practices in aged care facilities.

The report offers extensive research analysis on the Aged Care Market, with a categorization based on Service, including home care, institutional care, and adult day care. It further segments the market by Type, encompassing public and private. Additionally, the report provides Geographical segmentation, covering APAC, Europe, North America, the Middle East and Africa, and South America. Market size, historical data (2018-2022), and future projections are presented in terms of value (in USD million) for all the mentioned segments.

What will be the Size of the Aged Care Market During the Forecast Period?

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Aged Care Market: Key Drivers, Trends and Challenges

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Aged Care Market Driver

One of the key factors driving the aged care market growth is the aging Baby Boomer population. One of the most significant demographic trends across the world in the current scenario includes the growing population of individuals aged 65 years and older. In addition, baby boomers are individuals born between 1946 and 1964. Therefore, as the number of retired Baby Boomers who are aging increases, there will be an increase in the need for nursing care.

Moreover, the obesity rate among elderly people is on the rise, which has resulted in more people facing the risk of disability and chronic diseases. Therefore, in such cases, it becomes challenging for family members to take care of their older family members. Hence, old age communities are suitable options for a comfortable and healthy life as they offer assisted living options along with certified nursing care. Thus, such factors are positively impacting the market which in turn drives the market growth during the forecast period.

Key Aged Care Market Trends

A key factor shaping the aged care market growth is the technological advancements in aged care. There are several technological advancements in the e global aged care market, especially in the integration of telemedicine, wearable devices, and smart home solutions. In addition, these innovations are revolutionizing the delivery of care for aged people, empowering them to access enhanced medical support and personalized assistance while fostering independence and overall well-being.

Moreover, the widespread adoption of telemedicine is fuelling the growth of technological advances in aged care. In addition, healthcare providers are leveraging telemedicine to offer remote medical consultations, monitor chronic health conditions, and deliver timely interventions to aged people, irrespective of their geographical location. Hence, such factors are positively impacting the market which in turn drives the market growth during the forecast period.

Key Aged Care Market Challenge

Low savings of Baby Boomers are one of the key challenges hindering the aged care market growth. There is a growing number of Baby Boomers retiring each day. However, most of them do not have enough retirement funds. In addition, several individuals in the age bracket of 50-70 years lack proper retirement planning, which results in little effort to secure a comfortable life after retirement.

Moreover, the lack of adequate retirement funds will hinder investments in home care facilities, as even basic old age or aged care homes require substantial initial investments. In addition, limited financial knowledge poses a challenge in terms of the criticality of savings, especially for emergency or retirement funding. Hence, such factors are negatively affecting the market which in turn hinders the market growth during the forecast period.

Aged Care Market Customer Landscape

The market research report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Aged Care Market Customer Landscape

Who are the Major Aged Care Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, an

NA or ‘level not determined’ categories not included.*p

Canadian National Population Health Survey, 1994–2011.

As of February 2025, ** percent of LinkedIn users in the United States were Millennials, whilst ** percent belonged to Generation Z. Additionally, *** in *** U.S. users were Baby boomers.

According to Cognitive Market Research, the global senior living market will be worth USD XX million in 2024 and expand at a compound annual growth rate (CAGR) of 10.20% from 2024 to 2031.

North America held the major market of more than 30% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.4% from 2024 to 2031.
Europe accounted for over 25% of the global market size of USD XX million.
Asia Pacific held a market of around 36% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 12.2% from 2024 to 2031.
Latin America's market will have more than 5% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 9.6% from 2024 to 2031.
Middle East and Africa held the major market of around 4.00% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 9.9% from 2024 to 2031.
Assisted living held the highest Senior Living market revenue share in 2024.

Market Dynamics of Senior Living Market

Key Drivers of Senior Living Market

Increasing Demand for Senior Healthcare and Active Lifestyle to Propel the Growth

The increasing demand for senior healthcare is expected to boost the global senior living market significantly. As the global population ages, driven primarily by the aging baby boomer generation and improving healthcare, there is a growing need for specialized housing and healthcare services tailored to seniors. Further, medical technology and treatments have enabled seniors to live longer and healthier lives, increasing the demand for senior living options that provide access to high-quality healthcare and rehabilitation services.

Additionally, the preference for active lifestyles among seniors has led to a demand for senior living communities that offer a wide range of amenities, including fitness centers, recreational activities, and social engagement opportunities. Also, the COVID-19 pandemic has highlighted the importance of infection control and healthcare infrastructure in senior living communities, driving the need for innovative solutions and technologies to ensure the safety and well-being of residents.

Generally, the increasing demand for senior healthcare, coupled with evolving consumer preferences and regulatory changes, is expected to drive significant growth in the global senior living market in the coming years.

Aging Baby Boomer Population to Propel Market Growth

The aging baby boomer population is poised to drive substantial growth in the senior living market. As baby boomers age, there is an increasing need for specialized housing, healthcare services, and amenities tailored to their unique needs and preferences. This includes a growing demand for independent living communities, assisted living facilities, memory care units, and skilled nursing facilities. These accommodations offer varying levels of support and care, allowing seniors to maintain their independence while receiving assistance with daily activities or healthcare needs as necessary.

Furthermore, the absolute size of the baby boomer cohort means that their transition into older age is driving extraordinary demand for senior living options. This demand is not only for housing and healthcare but also for social engagement, recreational activities, and wellness programs designed to promote healthy aging and quality of life.

Moreover, the aging baby boomer population is influencing the development of innovative senior living solutions, including technology-enabled care, age-friendly design features, and personalized services to meet this demographic's diverse needs. The aging baby boomer population largely represents a significant driver of market growth in the senior living sector, shaping the demand for a wide range of housing, care, and lifestyle options for older adults.

Restraint Factors of Senior Living Market

Low Life Savings of Baby Boomers to Impede the Growth

The low life savings of baby boomers could pose a challenge to the growth of the senior living market. While the aging baby boomer population represents a significant demographic segment driving demand for senior living options, their financial preparedness for retir...

In 2023, there were estimated to be 956,116 people who were aged 35 in the United Kingdom, the most of any age in this year. The two largest age groups during this year were 30-34, and 35 to 39, at 4.7 million and 4.64 million people respectively. There is also a noticeable spike of 693,679 people who were aged 76, which is due to the high number of births that followed in the aftermath of the Second World War. Over one million born in 1964 In post-war Britain, there have only been two years when the number of live births was over one million, in 1947 and in 1964. The number of births recorded in the years between these two years was consistently high as well, with 1955 having the fewest births in this period at 789,000. This meant that until relatively recently, Baby Boomers were the largest generational cohort in the UK. As of 2022, there were approximately 13.76 million Baby Boomers, compared with 14 million in Generation X, 14.48 million Millennials, and 12.9 million members of Gen Z. The youngest generation in the UK, Generation Alpha numbered approximately 7.5 million in the same year. Median age to hit 44.5 years by 2050 The population of the United Kingdom is aging at a substantial rate, with the median age of the population expected to reach 44.5 years by 2050. By comparison, in 1950 the average age in the United Kingdom stood at 34.9 years. This phenomenon is not unique to the United Kingdom, with median age of people worldwide increasing from 23.6 years in 1950 to a forecasted 41.9 years by 2100. As of 2022, the region with the oldest median age in the UK was South West England, at 43.9 years, compared with 35.9 in London, the region with the youngest median age.

The study charted Finnish baby boomers' contacts with relatives and friends as well as giving and receiving help. The study was funded by the Academy of Finland (project id 250620) and Alli Paasikivi Foundation. FSD's holdings also include data on baby boomers' chilren collected in the same research project (FSD3256). First, the respondents were asked whether they kept up their health and whether they suffered from a long-term illness or a permanent injury. They were asked whether they considered themselves happy, if they considered religion important in their lives, and whether they had participated in charity or voluntary work within the previous year. The number of the respondents' children and grandchildren was enquired, after which the respondents' adult children were examined in more detail. Questions charted at which age the respondents' children moved away from home and how far away they lived, as well as how the respondents perceived their children's financial situation. The respondents were asked how often on average they had been in contact with their children within the previous year, how close they felt to their children, and whether they had had conflicts with them. It was also examined whether the respondents had received practical help (e.g. with yard work, renovation, technology) or financial help from their children within the previous year, and whether they had provided similar help to their children. Whether the respondents had babysat their grandchildren and how many times within the previous year was also examined, as well as whether the respondents' children or their spouses had restricted the respondents' ability to contact their grandchildren. The birth year of the respondents' and their spouses' parents was charted as well as whether the parents were still alive. More questions were asked regarding the respondents' and their spouses' living parents, such as how far away they lived, how the respondents perceived their state of health and financial circumstances, and how often they had been in contact within the previous year. They were also asked how close they were and how often within the previous year the respondents had helped their own or their spouses' parents with care (e.g. washing, feeding) or provided them with practical or financial assistance. Similar questions were also asked about siblings: how many brothers and sisters the respondents had, when they were born, whether they all shared the same parents, how far away they lived, how the respondents perceived their financial circumstances, how often they had been in contact, whether they had had conflicts, and whether they had received and provided help. It was also asked whether the respondents felt that their parents had treated all siblings equally, whether the siblings had children, and how often the respondents had been in contact with their siblings' children or provided them with financial help. Similar questions were also asked concerning different kinds of relatives as well as friends. The respondents were also asked how many close friends they perceived to have and how many relatives they considered 'close'. Attitudinal statements examined the respondents' views on whether grandparents have the responsibility to babysit their grandchildren, to advance grandchildren's and their families' financial security, and to take care of grandchildren if parents are not able to, as well as whether it is natural for daughters to take more responsibility than sons in caring for their aged parents, and whether children have the responsibility to take their parents to live with them when they are no longer able to live independently. Finally, the respondents were asked how responsibility should be shared between society and family concerning financial support to the elderly, helping the elderly with everyday chores, and caring for the elderly, and the respondents' opinions on giving and receiving help was charted with regard to whether they expected to be helped themselves in the future when providing help to others, whether they only provided help to those relatives or friends that they liked, and whether friends and relatives demanded too much of the respondents. Background variables included, among others, gender, marital status, own and spouse's birth year, economic activity (own and spouse's), education (own and spouse's), household composition, net monthly income, and perceived financial status.

As of 2021, Millennials and Baby Boomers made up an equal share of the Australian population at around 21.5 percent each, making them the largest generational groups at the time. Those aged 75 years and over made up the smallest portion of the population, followed by Gen Alpha, or those aged 0 to 9 years at the time.