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The Global Bottled Water Market Report is Segmented by Type (Still Water, Sparkling Water, and Functional/Flavored Water), Distribution Channel (Off-Trade and On-Trade), and Geography (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa). The Report Offers Market Size and Forecast in Value Terms in USD for all the Above Segments.
Expert industry market research on the Bottled Water Production in the US (2002-2031). Make better business decisions, faster with IBISWorld's industry market research reports, statistics, analysis, data, trends and forecasts.
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The report covers Bottled Water Market Share by Brands in North America and is segmented by Type (Still Water, Sparkling Water, and Functional Water), by Distribution Channel (On-trade and Off-trade), and by Geography (United States, Canada, Mexico, and the Rest of North America).
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The US Bottled Water Production industry has experienced notable transformations recently, driven by rising consumer demand for convenient and healthier beverage choices. With heightened awareness of hydration benefits, bottled water has become popular over sugary sodas and juices. The industry has evolved through packaging innovations and sustainable practices despite environmental impact and plastic waste concerns. Overall, revenue has expanded at a CAGR of 0.8% to an estimated $9.7 billion over the past five years, including an anticipated 0.4% gain in 2025. Over the past five years, the bottled water industry has faced various challenges and opportunities. Significant trends include shifting towards eco-friendly packaging and launching premium and flavored water products. Companies have significantly invested in R&D to create biodegradable bottles and improve water quality, catering to consumer demands and meeting regulatory standards. However, fluctuations in raw material costs and the need for continuous technological advancements have impacted profit profit. Increased competition and the emergence of private-label brands have also influenced market dynamics, pushing companies to innovate and enhance efficiency. The bottled water production industry is expected to continue its growth, bolstered by ongoing health trends and progress in sustainable packaging. The sector will minimize environmental impact through recycled materials and promote circular economy practices. Also, the adoption of smart water technologies, such as hydration-tracking bottles, will capture the interest of health-conscious consumers. Companies will need to balance cost management with innovation to remain competitive, addressing challenges like potential regulatory changes and evolving consumer preferences. Overall, the future of the US bottled water industry appears promising, with continued emphasis on health, sustainability and technological advancements. Moving forward, revenue is expected to grow at a CAGR of 0.7% to an estimated $10.0 billion over the next five years as bottled water producers pass on rising input costs, including the price of plastic and resin.
Bottled Water Market Size 2024-2028
The bottled water market size is forecast to increase by USD 112.8 billion at a CAGR of 6.12% between 2023 and 2028.
The market is experiencing significant growth, driven by the increasing preference for premium and healthy beverage options. Consumers are increasingly opting for bottled water due to its perceived health benefits and convenience. A key trend in the market is the innovation in packaging, with companies introducing eco-friendly and convenient options to cater to evolving consumer needs. However, the market faces challenges from alternative beverage categories such as juices and soft drinks, which offer consumers diverse flavors and lower prices. To capitalize on the market's growth opportunities, companies must focus on product differentiation, sustainable packaging solutions, and effective marketing strategies to attract and retain consumers. Additionally, staying abreast of regulatory requirements and consumer preferences will be crucial in navigating the dynamic market landscape. Overall, the market presents a promising growth opportunity for companies seeking to offer high-quality, innovative, and sustainable products to health-conscious consumers.
What will be the Size of the Bottled Water Market during the forecast period?
Request Free SampleThe market continues to experience growth, driven by increasing consumer concerns over gastrointestinal diseases and contaminated water sources. With the global focus on safe drinking water, the market's expansion is fueled by the health and wellness trend, particularly among working professionals and in-house consumers. The coronavirus outbreak has further accentuated the demand for bottled water due to fear of diseases transmitted through contaminated water. Market dynamics are influenced by logistical challenges, including the availability and cost of raw materials, transportation, and distribution. The market offers various product categories, including aluminum bottled water, still water, sparkling water, flavored water, and mineral water, catering to diverse consumer preferences. The tourism industry also plays a significant role in market growth, as travelers seek safe and convenient hydration solutions. Overall, the market is poised for continued expansion, driven by consumer demand for safe, convenient, and nutrient-fortified hydration solutions.
How is this Bottled Water Industry segmented?
The bottled water industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments. ProductStill drinking waterSparkling waterBottled spring waterDistribution ChannelOff-tradeOn-tradeGeographyAPACChinaIndonesiaNorth AmericaUSMexicoEuropeSouth AmericaBrazilMiddle East and Africa
By Product Insights
The still drinking water segment is estimated to witness significant growth during the forecast period.The market experiences significant growth due to various factors, including consumer preference for pure and safe drinking water, increasing health consciousness, and the convenience of on-the-go hydration. Still drinking water, which accounts for a considerable market share, is non-carbonated and available in both flavored and unflavored variants. With the rise in urbanization and environmental pollution leading to contaminated water sources, the demand for bottled water has d. Additionally, the introduction of functional waters fortified with essential minerals, amino acids, electrolytes, and vitamins further boosts market growth. Packaging innovations, such as airtight barriers, light-resistant materials, and eco-friendly bottles, cater to consumer demands for product protection and sustainability. Despite the popularity of carbonated drinks and sugary beverages, consumers prioritize their health and wellness, leading to the increasing popularity of bottled water as a hydration solution.
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The Still drinking water segment was valued at USD 125.60 billion in 2018 and showed a gradual increase during the forecast period.
Regional Analysis
APAC is estimated to contribute 53% to the growth of the global market during the forecast period.Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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The market in Asia Pacific is experiencing consistent growth, with China leading the charge due to population expansion and economic development. Consumers in China prioritize their health, driving the demand for bottled water. In 2023, China's population reached 1.41 billion, fueling the need for daily consumption of clean drinking water. Indi
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The Southeast Asia Bottled Water Market is segmented by Type (Still Water, Carbonated Water, and Functional/Fortified Water), By Distribution Channel (On-Trade and Off-Trade); and By Geography (Indonesia, Malaysia, Vietnam, Thailand, Philippines, Myanmar, Singapore, and the Rest of Southeast Asia). The Market Size and Forecasts Are Provided in Terms of Value (USD Million) for All the Above Segments.
An inventory of facilities that bottle water or other beverages containing water (including soft drinks, beer, wine, or spirits) or that manufacture ice was compiled by combining available datasets from multiple sources. This water bottling inventory dataset includes facilities within all 50 states of the United States (U.S.), one federal district (Washington, District of Columbia), and three territories (Guam, Puerto Rico, and Virgin Islands). The inventory focuses on active facilities in 2024. Most closed water bottling facilities are not included; however, facilities identified as being a former production site (meaning the facility is still active but the business function has changed) or as closed during data review were kept and had their status marked. This data release includes water bottling facilities that operate their own infrastructure and source water through their own water sources, including wells, springs, and surface waters; are on a public-supply water system; or are diversified in that they obtain water from their own sources and receive public-supply water deliveries. Facility classifications were based on the North American Industry Classification System (NAICS) code. The NAICS is the standard used by Federal statistical agencies in classifying business establishments for the purpose of collecting, analyzing, and publishing statistical data related to the U.S. business economy. The NAICS is organized into a hierarchical structure with 3-digit codes representing the subsector and 6-digit codes representing the national industry. Beverage types in subsector 312 (Beverage and Tobacco Product Manufacturing) were compiled for this effort and included facilities with the following NAICS codes as a primary or secondary classification type: 312111: Soft drink manufacturing 312112: Bottled water manufacturing 312113: Ice manufacturing 312120: Breweries 312130: Wineries 312140: Distilleries First posted: October 16, 2023 Revised: November 27, 2024 This version supersedes the previous version of the data release: Buchwald, C.A., Luukkonen, C.L., Martin, G.R., Kennedy, J.L., Wilson, J.T., Hian, M.E., and Dieter, C.A., 2023, Inventory of water bottling facilities in the United States, 2023, and select water-use data, 1955-2022, U.S. Geological Survey data release, https://doi.org/10.5066/P90Z125H Version 2.0 This data release has been updated as of November 27, 2024. Data and knowledge gaps for version 1 of the data release are described in the report, Luukkonen, C.L., Buchwald, C.A., Martin, G.R., and Johnson Mckee, A.E., 2024, Data and knowledge gaps of a water bottling facility inventory and select water-use dataset, United States, U.S. Geological Survey Scientific Investigations Report 2024-5106, 41 p. During creation of this report several issues were identified in the version 1 data release which have been revised in version 2. These revisions include addition of some facilities, removal of some facilities, updated location, status, and attributes for some facilities, and addition of aquifer information for self-supplied bottled water facilities relying on groundwater sources. This data release includes five tables: WBinventory_FacilityList.txt - a tab-delimited text file (TXT) with the inventory of water bottling facilities and associated facility information WBinventory_WaterUse.txt - a tab-delimited text file (TXT) with water-use (withdrawal) information for selected water bottling facilities WBinventory_DataSources.txt - a tab-delimited text file (TXT) that lists the source name, state, year acquired, data type, and how data were acquired to construct the facility inventory and water-use tables. WBinventory_Aquifers.txt - a tab-delimited text file (TXT) that lists assigned aquifers based on a national-scale mapping method for facilities that rely on groundwater sources. version_history.txt - a tab-delimited text file (TXT) describing changes in version 2.0 This project is part of the Water Availability and Use Science Program, which assists in the determination of water that is available for human and ecological uses, now and in the future.
Over the forecast period until 2029, the online revenue share is forecast to exhibit fluctuations among the two segments. Only in the segment Online, a significant increase can be observed over the forecast period. In this segment, the indicator exhibits a difference of 8.25 percent between 2021 and 2029. Find further statistics on other topics such as a comparison of the revenue in Hungary and a comparison of the out-of-home volume share in Brazil. The Statista Market Insights cover a broad range of additional markets.
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The GCC bottled water market, valued at $6.79 billion in 2025, exhibits robust growth potential, projected to expand at a Compound Annual Growth Rate (CAGR) of 11.16% from 2025 to 2033. This significant expansion is driven by several key factors. Rising disposable incomes across the GCC nations fuel increased consumer spending on premium bottled water varieties, including functional and sparkling waters. The region's hot and arid climate necessitates high water consumption, creating a consistently strong demand. Furthermore, increasing health consciousness and a preference for safer, purified drinking water over tap water are driving market growth. Government initiatives promoting public health and infrastructure development further contribute to the market's upward trajectory. While the market faces some constraints, such as fluctuating oil prices potentially impacting consumer spending and environmental concerns regarding plastic waste, these are mitigated by the increasing adoption of sustainable packaging solutions and eco-friendly practices by leading players. The market is segmented by type (still, sparkling, functional) and distribution channel (supermarkets, convenience stores, on-trade, home delivery), offering diversified growth avenues. Key players like Nestle, Agthia Group, and PepsiCo dominate the market, competing intensely on price, quality, and branding. Saudi Arabia, the UAE, and Kuwait represent the largest market segments within the GCC, reflecting their higher populations and economic activity. The forecast for the GCC bottled water market suggests substantial expansion across all segments. The functional water segment is poised for the fastest growth, fueled by rising health awareness and demand for enhanced hydration. Online and home delivery channels are experiencing significant traction, reflecting changing consumer preferences. The competitive landscape is marked by both established multinational corporations and local players; consequently, strategic partnerships, product innovations, and expansion into niche markets will be crucial for companies to maintain a competitive edge. The market's future hinges on effectively addressing environmental concerns related to plastic waste and maintaining consistent product quality to satisfy consumer demands for safe and convenient hydration solutions. Recent developments include: In 2021, Masafi Co LLC introduced a sustainable bottled drinking water brand in the United Arab Emirates called SOURCE., In 2021, Red Sea Development Co. inaugurated the first 100% renewable bottled water plant in Saudi Arabia. It is the country's first mineral water extraction plant that uses solar and wind energy in line with efforts to preserve the environment by limiting carbon emissions., In March 2020, Agthia Group launched the Al Ain Plant bottle, the region's first plant-based water bottle. The packaging of the new Al Ain Plant Bottle is environmentally-friendly and made of 100% plant-based sources, including the cap.. Notable trends are: Scarce Water Resources Leading to Increasing Dependency on Packaged Drinking Water.
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Still Water: Characterized by its natural, uncarbonated taste, still water caters to a wide consumer base and holds the largest market share.Sparkling Water: Injected with carbon dioxide, sparkling water offers a refreshing and invigorating experience, attracting a growing consumer segment.Functional Water: Enhanced with additional ingredients such as vitamins and minerals, functional water caters to health-conscious consumers seeking hydration with added nourishment. Recent developments include: September 2021: Masafi Inc. launched "Source", the premium and sustainable water bottle in the UAE, produced by hydro panel technology, which uses the energy and heat of the sun to create premium drinking water., May 2021: Agthia Group PJSC announced the strategic acquisition of Nabil Foods to expand its product portfolio, including processed protein, bottled water, convenience foods, flour, and animal feed businesses., April 2020: The National Food Products Company (Oasis Pure Water) introduced the first boxed drinking water in Tetra Pak in the region in a 330-ml size of the pack. The packaging, according to the company, is completely biodegradable and can be recycled. Additionally, according to the company, the paper used in its tetra pack components originates from forests that are certified by the Forest Stewardship Council (FSC), where harvested trees are replaced with new ones., February 2020: Agthia Group PJSC (Al Ain) introduced 100% plant-based water bottles (Al Ain Plant Bottle) in the United Arab Emirates. The business claims that the entire bottle, including the cap, is made entirely of plant materials and completely degrades and composts within 80 days.. Key drivers for this market are: Increasing Demand for Protein-Rich Food, Increasing Demand for Plant-Based and Organic Ingredients. Potential restraints include: Presence of Counterfeit Products. Notable trends are: Surge in the Demand for Functional/Fortified and Flavored Water.
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The Bottled Water Market size is expected to reach a valuation of USD 54.1 billion in 2033 growing at a CAGR of 7.20%. The Bottled Water Market research report classifies market by share, trend, demand, forecast and based on segmentation.
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India Bottled Water Market by Product Type (Still Water, Sparkling Water, and Functional Water) and By Distribution Channel (Supermarket/Hypermarket, Convenience Stores, Home & Office Delivery, Online Retail Stores and Others) and By Packaging Type (1 litre, 2 litres, 500 ML and Others) - Opportunities & Forecast, 2020-2027
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The size of the Pakistan Bottled Water Industry market was valued at USD 327.61 Million in 2023 and is projected to reach USD 722.43 Million by 2032, with an expected CAGR of 11.96% during the forecast period. The bottled water industry is a significant and fast-growing segment of the global beverage market. Driven by rising consumer demand for convenience, health, and premium hydration, the industry is valued in the hundreds of billions and is expanding at a steady pace. This growth is especially noticeable in regions with limited access to safe tap water, increased health awareness, and a trend toward beverages with fewer additives and sugar. Bottled water is marketed as a safe, clean alternative to sugary drinks, appealing to health-conscious consumers, and is often promoted for its purity, mineral content, and quality. A range of product types, including still, sparkling, mineral, and flavored waters, are available, catering to different consumer preferences and lifestyles. Premium and functional bottled water brands emphasize added benefits such as electrolytes, vitamins, or a pH balance that is beneficial to health, appealing to consumers who view bottled water as more than a basic necessity. Recent developments include: March 2022: The global beverage and snack conglomerate PepsiCo collaborated with WaterAid in a bid to provide clean water to the masses of Pakistan. The company claimed that it is working to improve access to clean water for underserved urban communities in Pakistan., December 2021: Coca-Cola Beverages Pakistan Limited (CCI Pakistan) established a state-of-the-art water filtration plant for the people of Haripur, Khyber Pakhtunkhwa, as part of its PAANI CSR project (KP). The plant is near CCI Pakistan's seventh production facility, now under development in Haripur.. Key drivers for this market are: Escalating Concern for Quality Drinking Water, Strategic Investment by the Key Players. Potential restraints include: Need for Stringent Regulatory Landscape. Notable trends are: Escalating Concern for Quality Drinking Water.
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Global Premium Bottled Water Market size and share are expected to exceed USD 37.23 billion by 2032, with a compound annual growth rate (CAGR) of 6.7% during the forecast period.
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The report covers Bottled Water Market in Europe and it is segmented by Product Type (Carbonated Bottled Water, Still Bottled Water, and Flavored/Functional Bottled Water); by Distribution Channel (On-trade, and Off-trade); and by Geography (United Kingdom, Germany, Spain, France, Italy, Russia, and Rest of Europe). The market size and forecasts are provided in terms of value (USD million) for all the above segments.
This statistic highlights the sales volume growth of bottled water in leading countries worldwide from 2010 to 2011, by country. China's volume of bottled water increased by around 18 percent in 2011 compared to 2010.Bottled water Bottled water is widely consumed all over the world and has been around for centuries. Packaging varies between glass or plastic water bottles. Zenith International held a congress on the global bottled water market in July 2012 and highlighted the major trends facing the industry. In the last decade, the bottled water sales volume has shown growing numbers. The highest volume growth has been seen in Asian countries such as Indonesia, China, and India. Indonesia accounted for the highest sales volume increase of bottled water with around 24 percent. In the United States, The Food and Drug Administration (FDA) defines bottled water as beverage with no further added ingredients that is intended for human consumption and comes packaged in sealed bottles or similar containers. It can be treated with carbon dioxide or not. The FDA classifies some bottled water types by their origin such as artesian well water, mineral water, spring water and well water. The products have to be labeled clearly accordingly. Grocery shoppers can choose between a large variety of bottled water brands. Major bottled still water brands competing in the U.S. market are, amongst others, Aquafina, Dasani, Glaceau Vitaminwater, Poland Spring and Nestlé Pure Life. Those brands can be easily attributed to key players such as PepsiCo, The Coca-Cola Company and Nestlé Waters. Apart from private label products, these three companies accounted for all sales in the top ten ranking for bottled still water in 2013. The bottled water brands Dasani and Glaceau are owned by Atlanta-based Coca-Cola. Combined they accounted for a market share of 24.7 percent, based on total generated sales in 2013.
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The industry has expanded with consumer demand for bottled water despite broader economic disruptions resulting from the pandemic. The industry has benefited from increased disposable income and the falling popularity of sugary, high-calorie beverages. Bottled water production has increased at a CAGR of 1.6% to $843.4 million over the past five years, including a 3.4% climb in 2024, when profit will reach 8.8%. The industry has also contended with the threat of substitute products for water consumption and environmental concerns. The high price elasticity of water makes bottled water an easy product to substitute. When households seek to reduce expenses during poor economic times, consumers become more reluctant to buy bottled water. They may substitute these products for home tap water and at-home water filters. Environmental concerns and regulations have led companies to expand usage of recyclable packaging. This shift towards environmentally friendly packaging has been motivated by a growing consumer preference for sustainable products, pushing the industry to innovate in green packaging solutions. Bottled water producers are expected to benefit from continued growth in bottled water demand among downstream retail outlets because of rising health consciousness and market acceptance of bottled water. Companies have focused on public relations efforts by pledging to use sustainable bottling materials and will continue to emphasize their shrinking negative effect on the environment to boost sales. Bottled water production will accelerate at a CAGR of 1.4% to $905.1 million over the next five years, with profit remaining relatively stable.
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According to Cognitive Market Research, The Global Bottled Water market size is USD 304154.2 million in 2024 and will expand at a compound annual growth rate (CAGR) of 6.20% from 2024 to 2031.
North America Market held 40% of the global revenue with a market size of USD 91246.26 million in 2024 and will grow at a compound annual growth rate (CAGR) of 4.4% from 2024 to 2031.
Europe Bottled Water Market held 30% of the global market size of USD 85163.18 million in 2024.
Asia Pacific Bottled Water Market held 23% of the global revenue with a market size of USD 109495.51 million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.2% from 2024 to 2031.
South America Bottled Water market held 5% of the global revenue with a market size of USD 15207.71 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.6% from 2024 to 2031.
Middle East and Africa Bottled Water Market held the major market of around 2% of the global revenue with a market size of USD 3041.54 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.9% from 2024 to 2031.
The demand for bottled water among customers who are health-conscious has been driven by factors such as the expanding urban population, rising disposable income, greater consumer health consciousness, and growing awareness of waterborne illnesses.
In addition, producers are being pushed to use more PET and plant-based water bottles in order to attain sustainability due to growing worries about the plastic waste coming from the bottled water sector.
The Still Bottled Water held the highest Bottled Water market revenue share in 2024.
Rising Health and Convenience Concerns to Increase the Demand Globally
Consumer preference for bottled water over tap water is being driven by growing health and convenience concerns. Concerns over the safety and quality of tap water are growing, and consumers view bottled water as a more convenient and pure option. The need for healthier hydration choices and growing knowledge of aquatic toxins are driving this trend. Because bottled water is portable and of high quality, it appeals to consumers who lead busy lives. The ease of use of single-serve bottles and readily available packaging in bottled water further contributes to its widespread appeal. The demand for bottled water is gradually increasing as customers continue to prioritize convenience and health.
Growing Urbanization and Busy Lifestyles to Propel Market Growth
Urban populations now have more demand for easily accessible bottled water due to growing urbanization and hectic lives. With faster-paced lives, city people value the convenience of bottled water that can be conveniently acquired on the go. For people managing hectic schedules and metropolitan settings, where access to clean drinking water may be scarce or less convenient, bottled water provides a practical hydration alternative. Its adaptability and availability in a range of sizes and forms meet the demands of mobile urban consumers. Bottled water is still in high demand as a handy and readily available source of hydration as the world's population continues to grow.
Market Restraints of the Bottled Water
Lack of Robust Recycling Infrastructure to Limit the Sales
One of the biggest obstacles facing the bottled water market is the absence of a strong recycling infrastructure. Companies that sell bottled water may argue that their operations are sustainable, however, in many areas, inadequate recycling facilities lead to a rise in plastic trash. A significant amount of plastic bottles wind up in landfills or contaminate the environment if there is no infrastructure in place to collect and recycle them. In addition to making environmental deterioration worse, this damages the standing of corporations that sell bottled water and support sustainability programs. Government regulations, public awareness campaigns, and investments in recycling infrastructure are becoming more and more necessary to address this problem. These measures will encourage recycling and cut down on plastic waste in the supply chain for bottled water.
Impact of COVID-19 on the Bottled Water Market
The bottled water market has been impacted by the COVID-19 pandemic in a number of ways. Initially, panic buying and stockpiling led to a boom in demand for bottled water as customers prioritized emergency preparedness. However, widespread loc...
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The global Bottled Water Market size is expected to grow from USD 230 million in 2019 to USD 400 million by 2026, at a CAGR of 8% from 2020-2026
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Analyze the market segmentation of the Bottled Water industry. Gain insights into market share distribution with a detailed breakdown of key segments and their growth.
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The Global Bottled Water Market Report is Segmented by Type (Still Water, Sparkling Water, and Functional/Flavored Water), Distribution Channel (Off-Trade and On-Trade), and Geography (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa). The Report Offers Market Size and Forecast in Value Terms in USD for all the Above Segments.