As of October 2024, Google Chrome had the largest market share in the United States, with over 54 percent, followed by Apple's Safari, with 31 percent. Furthermore, Microsoft's Edge browser had a United States market share of 7 percent. The new Microsoft Edge was based on Chromium and was released in January 2020. Web browsers Web browsers serve as the application software through which users from across the globe access the contents of the World Wide Web. Browsers are available on a range of devices: desktop PCs, laptops, tablets, smartphones, and consoles. Given the popularity of smartphones, mobile devices have become the primary way to access the internet, overtaking PCs. Google Chrome has been the most popular web browser worldwide in the past decade, holding almost two-thirds of the market in 2023. Safari followed, occupying around 19 percent of the market. Safari turns 20 years old Safari is a web browser developed by Apple and first launched in January 2003. With regular updates, Safari is integrated into iOS, macOS, and iPadOS, the operating systems of iPhones, Macs, and iPads. Thanks to the popularity of Apple devices worldwide, Safari is used as a web browser at different rations in the United States and in many European countries. For instance, Safari held over 29 percent of the UK internet browser market in August 2022 but only 11 percent of the German web browser market in November 2022.

In December 2024, Microsoft's Edge browser had a market share of ***** percent in the United States. Edge was first publicly released in July 2015, with the consumer release of Windows 10. However, Chrome held a majority of the market share, with almost ** percent in the same month. What are web browsers? A web browser is a software application for visualizing websites, documents and data. The most popular current browsers are Google Chrome, Apple’s Safari, Microsoft Edge, and Firefox. Historically one of the large players in the segment, Internet Explorer has unfortunately lost its tight grip on the web browser market.As shown by the graph at hand, Google Chrome has been the most popular browser in the United States since December 2013. In other countries, Google Chrome has also taken up a dominating role. In the European browser market, Chrome and Safari have established strong market positions with ** and **** percent, respectively. On a worldwide scale, Chrome provided a share of around ** percent in the global web browser market as of December 2021.

As of August 2024, the Google Chrome browser accounted for over ** percent of the global market for internet browsers. Apple’s Safari browser was the second most popular internet browser around the world, accounting for about **** percent of market share. Apart from these two, no other browser controlled more than **** percent of the overall market share. Internet use With billions of people around the world having some form of access to the technology, around half of the world’s population can be classified as internet users. In countries like Japan, the United Kingdom, and Germany, a big majority of citizens access the internet on a daily basis, whether it be for work or personal entertainment. In the United States, the average adult spends hours per day online, once again showing the large importance of internet in peoples’ daily lives. Web browsers Web browsers serve as the platform through which users from across the globe access the contents of the internet. With the help of a web browser, users can access a huge variety of content including entertainment sites, social media, and online shopping retailers. In recent years, social media sites such as Facebook have become some of the most popular sites, with users determined to keep up-to-date with the digital presence of their friends, families, and favorite celebrities.

Global Android Browser Market Report 2022 comes with the extensive industry analysis of development components, patterns, flows and sizes. The report also calculates present and past market values to forecast potential market management through the forecast period between 2022-2028. The report may be the best of what is a geographic area which expands the competitive landscape and industry perspective of the market.

Chrome has over the past decade overtaken IE and Firefox to become the most widely used internet browser (desktop, tablet, mobile and console) in Europe. It's market share reached about 60 percent in 2024. IE's decline in the browser market in Europe is dramatic: from more than 46 percent in 2009 to just over 0.1 percent in 2024.

As of March 2025, Google Chrome accounted for around ** percent of overall internet browser market share in the United States. Seemingly the only competitor that could challenge Google Chrome’s position at the top of the U.S. market is Apple’s Safari browser, which accounted for an additional ** percent of the market share at that time. No other web browsers reached even *** percent market share. Web browsers Web browsers serve as the vehicle through which users gain access to the World Wide Web. They allow users from around the world to access a huge variety of content including everything from entertainment sites, to social media, to online shopping. In recent years, social media sites such as Facebook have become some of the most frequently visited sites in the world, as users seek to keep up to date with the digital presence of their friends, families, and favorite celebrities. Types of browser Web browsers, and internet access in general, were initially only available to desktop computers, but as technology has advanced, browsers are becoming standard features of smartphones, TVs, and other consumer electronic devices. Today, Chrome for Android and Safari for iPhone rank among the most widely user web browsers in the world alongside their desktop counterparts.

In March 2025, the Google Chrome browser was the leader in the mobile internet browser market, with a share of 66.75 percent. As the runner-up, Apple’s Safari had a market share of around 23 percent. Other contenders in the field include Samsung Internet and Opera. Browser market Around half of the world’s population uses the internet regularly, and web browsers serve as the channel through which users from across the globe access the internet each day. As in the mobile browser market, Chrome is also the dominant figure in the overall web browser market. In December 2024, Chrome for Android and Chrome occupied the top two spots in the global web browser market. Chrome’s dominance is the most prominent in the desktop browser market: in 2024, Google’s popular browser accounted for nearly 67 percent of the market, miles ahead of its competitors. Google Chrome Released in 2008 by Google, Chrome has become one of the tech giant's most successful products over the years, together with their search engine Google Search, mobile operating system Android, e-mail service Gmail, etc. The success of Chrome has led to the expansion of the brand name into the company's other products such as Chrome OS, Chromecast, and Chromebook.

Chrome was the most widely used browser in Hungary with ** percent market share in 2024, while Safari followed with ***** percent. Firefox ranked third, accounting for over **** percent of the market. Operating systems In 2022, Windows was the leading desktop operating system in Hungary with a market share of almost ** percent. It was followed by OS X with a market share of approximately *** percent. When it comes to mobile operating systems, Android was by far the most popular, accounting for approximately ** percent of the market. As for operating systems for tablet computers, Android ranked first again, with a market share of ** percent. Most common online activities According to a survey conducted in 2023, e-mail service usage was the most common online activity in Hungary, practiced by approximately ** percent of the respondents. Researching products and services was the second most popular answer, selected by **** percent of survey participants.

Chrome had the largest share in the web browser market in Poland in 2023. Opera recorded over ** percent market share, and Safari reached over ** percent of the web browser market. The web browser market in Poland The number of people using the Internet in Poland is steadily growing. In 2023, Poland recorded ** million internet users. Almost ** percent of them used the internet through smartphones, and nearly every second Pole used desktop computers for this purpose. Google Chrome browsers are the most popular among Polish internet users. In 2023, nearly ** percent of Poles used Chrome browser on desktop devices, and almost ** percent used it on mobile devices. Operating systems and applications for mobile devices in Poland The most popular operating system on mobile devices in Poland in 2022 was *******. Phones with Android operating system have been the most common choice of phone users for several years. This system, supported by Google, allows access to commonly used services such as Gmail, Google Drive, Google Maps, or YouTube. In 2023, as many as * applications in the top ten most popular mobile apps were owned by Google. In addition to Google applications, YouTube, Facebook, Messenger, and WhatsApp were also very popular.

The global browser fingerprinting market size was valued at USD 1.53 billion in 2022 and is projected to reach USD 8.85 billion by 2033, exhibiting a CAGR of 23.8% during the forecast period (2023-2033). The market growth is attributed to the rising concerns regarding data privacy and the increasing adoption of online services, which has led to a significant demand for more robust and reliable methods of online identification. The growing use of ad blocking technologies is also driving the demand for browser fingerprinting, as it provides an alternative way to track users online. The key players in the global browser fingerprinting market include Panopticlick, FingerprintJS, AmIUnique, Fp-Scanner, DeviceAtlas, and ClientJS. These companies offer a range of browser fingerprinting solutions that cater to different industry verticals. The market is also characterized by the presence of a number of regional players, who provide solutions tailored to the local market requirements. Some of the key trends in the market include the increasing use of machine learning and artificial intelligence to enhance the accuracy of browser fingerprinting, the development of new anti-browser fingerprinting technologies, and the growing adoption of privacy regulations, which are expected to impact the market growth in the coming years.

As of December 2022 in Sweden, Safari ranked first among leading mobile web browsers, with market share of roughly ***** percent, while Chrome came second with around ***** percent market share that month.

As of July 2022, Safari ranked first in Norway among the mobile web browsers, with a majority of the market share with over ** percent. Chrome ranked second with a market share of about ** percent.

As of 2024, Safari accounted for a share of **** percent in the mobile browser market in Indonesia. In 2021, Apple iOS ranked second among the most common platforms that generated mobile web traffic in Indonesia.

As of March 2025, Google represented 79.1 percent of the global online search engine market on desktop devices. Despite being much ahead of its competitors, this represents the lowest share ever recorded by the search engine in these devices for over two decades. Meanwhile, its long-time competitor Bing accounted for 12.21 percent, as tools like Yahoo and Yandex held shares of over 2.9 percent each. Google and the global search market Ever since the introduction of Google Search in 1997, the company has dominated the search engine market, while the shares of all other tools has been rather lopsided. The majority of Google revenues are generated through advertising. Its parent corporation, Alphabet, was one of the biggest internet companies worldwide as of 2024, with a market capitalization of 2.02 trillion U.S. dollars. The company has also expanded its services to mail, productivity tools, enterprise products, mobile devices, and other ventures. As a result, Google earned one of the highest tech company revenues in 2024 with roughly 348.16 billion U.S. dollars. Search engine usage in different countries Google is the most frequently used search engine worldwide. But in some countries, its alternatives are leading or competing with it to some extent. As of the last quarter of 2023, more than 63 percent of internet users in Russia used Yandex, whereas Google users represented little over 33 percent. Meanwhile, Baidu was the most used search engine in China, despite a strong decrease in the percentage of internet users in the country accessing it. In other countries, like Japan and Mexico, people tend to use Yahoo along with Google. By the end of 2024, nearly half of the respondents in Japan said that they had used Yahoo in the past four weeks. In the same year, over 21 percent of users in Mexico said they used Yahoo.

As of December 2022, Chrome ranked first with roughly ***** percent of the market share, within the leading desktop web browsers in Sweden. Safari came in at second place with ***** percent of the market share.

In 2023, the global browser gaming market generated approximately ***** billion U.S. dollars worth of revenue. Despite the growing console and mobile gaming genres, in 2028, the segment is projected to increase to ***** billion U.S. dollars in annual revenues.

The usage share of the five leading console browsers in France from January 2014 to December 2023 is represented in this statistic. It reveals that Sony PS4 increased significantly to reach a ***** percent market share in January 2022, before decreasing to sharply to ***** by December 2023. At the same time, Edge increased its market share from around **** percent in April 2022 to nearly ** percent as of December 2023, making it the strongest market share that month.

In the observed period, there was a decline of ** percentage points in people playing video games in a web browser online (on PC) in Poland. The highest share of players was recorded in 2015, amounting to ** percent.

Apple and Microsoft command over a ** percent share of the desktop operating system market in the United Kingdom (UK), as of 2024. Microsoft’s product, Windows, held ***** percent of the market, while Apple’s macOS held ***** percent. Browsers and search engines used on desktops Desktop searches made up ** percent of search engine activity as of April 2023, ahead of the ** percent held by mobile phones. Google is not only the preferred search engine for **** percent of UK desktop users, it is also the developer of Chrome, the preferred browser for ** percent of internet users in the UK. Share of households with home computers steady The share of households with home computers in the UK has remained steady since 2015-16, with 88 percent of households owning such a machine according to the UK Office for National Statistics. The average weekly retail sales value of computers and telecommunications in the UK amounted to **** million British pounds in October 2023.

Mobile accounts for approximately half of web traffic worldwide. In the last quarter of 2024, mobile devices (excluding tablets) generated 62.54 percent of global website traffic. Mobiles and smartphones consistently hoovered around the 50 percent mark since the beginning of 2017, before surpassing it in 2020. Mobile traffic Due to low infrastructure and financial restraints, many emerging digital markets skipped the desktop internet phase entirely and moved straight onto mobile internet via smartphone and tablet devices. India is a prime example of a market with a significant mobile-first online population. Other countries with a significant share of mobile internet traffic include Nigeria, Ghana and Kenya. In most African markets, mobile accounts for more than half of the web traffic. By contrast, mobile only makes up around 45.49 percent of online traffic in the United States. Mobile usage The most popular mobile internet activities worldwide include watching movies or videos online, e-mail usage and accessing social media. Apps are a very popular way to watch video on the go and the most-downloaded entertainment apps in the Apple App Store are Netflix, Tencent Video and Amazon Prime Video.