How high is the brand awareness of Bud Light in the United States?When it comes to beer drinkers, brand awareness of Bud Light is at 88% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Bud Light in the United States?In total, 38% of U.S. beer drinkers say they like Bud Light. However, in actuality, among the 88% of U.S. respondents who know Bud Light, 43% of people like the brand.What is the usage share of Bud Light in the United States?All in all, 37% of beer drinkers in the United States use Bud Light. That means, of the 88% who know the brand, 42% use them.How loyal are the drinkers of Bud Light?Around 29% of beer drinkers in the United States say they are likely to use Bud Light again. Set in relation to the 37% usage share of the brand, this means that 78% of their drinkers show loyalty to the brand.What's the buzz around Bud Light in the United States?In August 2022, about 34% of U.S. beer drinkers had heard about Bud Light in the media, on social media, or in advertising over the past three months. Of the 88% who know the brand, that's 39%, meaning at the time of the survey there's some buzz around Bud Light in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

This statistic shows the share of Americans who drank Budweiser vin the past 3 months in 2018, by age. In that year, 43.93 percent of respondents aged 18 to 29 years stated that they drank Budweiser vin the past 3 months.

This statistic shows the beer consumption share in the United States in 2020, by category. In that year, the consumption of light beer took the largest share with **** percent of total beer consumption in the United States. Beer industryBeer is the most popular alcoholic beverage in the United States. The majority of U.S. consumers showed a preference for light beer during that year. In contrast to regular beer, this variety has reduced alcohol content and calories. Bud Light was the nation’s leading beer brand, followed by Coors Light and Miller Lite. The Bud Light brand generated over * billion U.S. dollars in sales in 2017. It is owned and manufactured by Anheuser-Busch InBev, the largest brewing company in the world in 2018.Craft beer had a consumption share of nearly ** percent in 2020. This type of beer is made by small, independent and traditional brewers. According to the American Brewers Association, craft breweries should produce only up to * million barrels of beer annually. Moreover, only less than ** percent of the brewery can be owned or controlled by a non-craft brewer.The cities of Portland and Seattle had the highest craft beer sales between 2014 and 2015. Samuel Adams was the leading craft beer brand during this period, generating over *** million U.S. dollars in sales. This brand is owned by the Boston Beer Company, the country’s second-largest craft brewer in 2014, based on volume sales. The U.S. had more than ***** craft breweries in 2020.

The consumption of beer amounted to approximately 2.65 billion 2.25-gallon cases in 2023. This was a decrease compared to the previous year. Beer in the United States Beer is a widely consumed beverage in the United States and around the world. It is made from water, malt, hops, and yeast as basic ingredients. There are 9,709 breweries located in the United States. The number of beer brewing companies has continuously increased during the last decade. In comparison, there were 2,670 breweries in 2012. The value of the beer market in the United States amounts to around 120 billion U.S. dollars. The market took a considerable hit during the first COVID-19 pandemic year of 2020 but has recovered since. The market for beer in the United States is forecast to further increase in the coming years and to be valued at 145 billion dollars by 2027. The beer excise tax rates in the United States vary substantially by state. Tennessee has the highest beer excise tax rate with 1.29 U.S. dollars per gallon of beer. Wyoming taxes beer the least at just 2 cents per gallon. The global beer market The Belgium company Anheuser-Busch InBev is the largest beer company in the world, with sales amounting to almost 58 billion U.S. dollars. The company owns well-known global brands such as Budweiser, Corona Extra, Michelob ULTRA, and Stella Artois. The volume of beer produced worldwide amounts to approximately 1.89 billion hectoliters annually. From 1998 to 2011, global beer production continuously increased and has remained relatively steady since. China is the leading beer-producing country worldwide. More than 360 million hectoliters of beer are brewed in China annually. The United States and Brazil follow in second and third place, with production volumes of about 194 and 147 million hectoliters of beer, respectively.

In 2023, approximately **** billion liters of beer were sold in Canada. Beer sales volume has been declining in Canada for years. Beer industry in Canada - additional information More than **** liters per capita of beer were consumed by Canadians in 2022. Canadians aged between 18 and 34 are the largest consumers of beer in Canada. Figures show that around **** percent of domestic beer consumption was accounted for those within this age group. More than half of consumers prefer to drink their alcoholic beverages at home, enjoying it with their spouse or a small group of people. Surprisingly, though, ** percent of Canadians enjoy drinking alone. The beer market in Canada is lead by two large beer manufacturers: Anheuser-Bush InBev and the Molson Coors Brewing Company. The Belgian-Brazilian brewery, Anheuser-Busch InBev, headquartered in Leuven, Belgium, is one of the leading brewing company in Canada. The company controls over ** percent of the Canadian beer market and generated sales of **** billion U.S. dollars. Highly popular global beer brands, such as Budweiser, Corona and Stella Artois, are owned by Anheuser-Bush InBev. Its closest competitor, the Molson Coors Brewing Company, was formed in 2005 by the merger of Molson in Canada and Coors of the United States. Despite declining sales and consumption, the Canadian beer industry has been forecasted to see growth in export revenue in the coming years. The beer brewing industry exported approximately ***** million U.S. dollars of beer in 2018 and export figures are projected to increase to almost *** million U.S. dollars by 2024.