In 2023, Beijing-based ByteDance reported approximately *** billion U.S. dollars in revenues, up by about ** percent compared to the previous year. ByteDance, also the owner of the popular Chinese news and content app Toutiao, has seen its major social video app TikTok faces several controversies since its stellar rise to popularity, especially in the United States. Alleging national security concerns, U.S. governmental institutions have been pushing the possibility to ban the app from the country, as India did in June 2020. Almost ** percent of U.S. citizens strongly approved of the U.S. government's request that the Chinese owners of TikTok sell their stakes. With its stock debut being on hold, the firm offered to repurchase up to **** billion U.S. dollars worth of shares from investors in December 2023, totaling *** billion U.S. dollars.

In 2021, the Chinese tech company ByteDance generated about *** billion yuan revenue from its advertising business segment. Owning TikTok and Douyin, the most popular short video app in China, ByteDance has reached almost *** billion monthly active users of its products.

In the second quarter of 2023, Beijing-based ByteDance reported ** billion U.S. dollars in revenues, up by almost ** percent compared to the corresponding quarter during the previous year. It was estimated that in the second quarter of 2022, TikTok's parent company generated around **** billion U.S. dollars in revenues.

As of June 30, 2025, ByteDance's flagship product TikTok had generated almost ***** billion U.S. dollars in global app revenue since its release in 2016. The Chinese company owns *** apps which operate in ** countries across the world. Other prominent non-game apps from ByteDance include video editor tool ******, photo editing service *****, video sharing site *************, and China's most popular news and information platform *******.

In 2024, Beijing-based ByteDance reported a 29 percent year-over-year increase in revenues to 156 billion U.S. dollars. Apart from its flagship short-video apps, Douyin and TikTok, the company also owns the popular Chinese news and content app Toutiao.

In 2021, ByteDance generated **** billion U.S. dollars advertising revenue worldwide, increasing significantly since 2016. Moreover, according to the source, the Beijing-based company ranked ***** among the leading 25 global media owners.

ByteDance, TikTok's parent company, has reshaped the social media game both inside and outside China. With an estimated **** billion U.S. dollars in digital ad revenue from Douyin and TikTok in 2023, the company remained the ***** spot among global ad publishers.

TikTok's parent ByteDance saw almost 30 percent revenue growth in the 2024, despite the regulatory challenges in its home country and the United States. Largely driven by TikTok's advertising demand, the Beijing-based company's revenue outside China surged by 63 percent, International business accounted for about a quarter of the tech giant's sales.

This analysis presents a rigorous exploration of financial data, incorporating a diverse range of statistical features. By providing a robust foundation, it facilitates advanced research and innovative modeling techniques within the field of finance.

ByteDance: The Future of Short-Form Video

Financial data:

• Historical daily stock prices (open, high, low, close, volume)

• Fundamental data (e.g., market capitalization, price to earnings P/E ratio, dividend yield, earnings per share EPS, price to earnings growth, debt-to-equity ratio, price-to-book ratio, current ratio, free cash flow, projected earnings growth, return on equity, dividend payout ratio, price to sales ratio, credit rating)

• Technical indicators (e.g., moving averages, RSI, MACD, average directional index, aroon oscillator, stochastic oscillator, on-balance volume, accumulation/distribution A/D line, parabolic SAR indicator, bollinger bands indicators, fibonacci, williams percent range, commodity channel index)

Machine learning features:

• Feature engineering based on financial data and technical indicators

• Sentiment analysis data from social media and news articles

• Macroeconomic data (e.g., GDP, unemployment rate, interest rates, consumer spending, building permits, consumer confidence, inflation, producer price index, money supply, home sales, retail sales, bond yields)

Potential Applications:

• Stock price prediction

• Portfolio optimization

• Algorithmic trading

• Market sentiment analysis

• Risk management

Use Cases:

• Researchers investigating the effectiveness of machine learning in stock market prediction

• Analysts developing quantitative trading Buy/Sell strategies

• Individuals interested in building their own stock market prediction models

• Students learning about machine learning and financial applications

Additional Notes:

• The dataset may include different levels of granularity (e.g., daily, hourly)

• Data cleaning and preprocessing are essential before model training

• Regular updates are recommended to maintain the accuracy and relevance of the data

In 2021, Beijing-based ByteDance saw approximately 58 billion U.S. dollars in revenues, up by almost 69 percent compared to the previous year. ByteDance, which was founded in 2012, has experienced incredible growth in recent years, thanks especially to its social video apps Douyin and TikTok. Between 2019 and 2020, the company experienced a staggering 100% percent increase in revenues despite the geopolitical difficulties experienced with the TikTok ban in India and the U.S. scrutiny.

In 2024, the leading media company worldwide based on revenue was Alphabet Inc., with revenue of *** billion euros. In second place was Meta Platforms Inc, followed by Bytedance, Comcast Corporation, and Amazon. Media market - additional information The global entertainment and media market has a high value, considering it is made up of television, radio, internet, newspaper and in general technology-based companies. In 2024, this industry had an accumulated value of approximately *** trillion U.S. dollars. Projections for this market are optimistic as this industry is expected to increase its value over the next years, potentially reaching a revenue of *** trillion U.S. dollars by 2027. The first-ranking Alphabet had a revenue of over *** billion euros in 2024. The U.S. is the most important regional market for Alphabet, generating over ** percent of its revenue. Alphabet was followed by a fellow tech company, Meta, and by ByteDance, who owns TikTok. The majority of the leading media companies in the world are U.S.-based companies. Indeed, media has a major role in the daily life of Americans. On average, a consumer in the U.S. spent more than ** hours per day consuming major media.

The China media and entertainment market is a dynamic and rapidly expanding sector, projected to reach a substantial size. The market's impressive Compound Annual Growth Rate (CAGR) of 5.95% from 2019-2033 indicates strong and consistent growth. This expansion is driven by several key factors. Firstly, the burgeoning middle class in China boasts increasing disposable income, fueling higher spending on entertainment and media consumption. Secondly, technological advancements, particularly in mobile internet penetration and streaming platforms, have significantly broadened access to diverse media content. The rise of short-form video platforms and interactive gaming experiences also contributes to the market's dynamism. Furthermore, government initiatives promoting the cultural and creative industries in China provide a supportive environment for growth. However, regulatory changes and increasing competition among major players present challenges. The market is segmented by type (e.g., film, television, music, gaming, digital media) and application (e.g., home entertainment, out-of-home entertainment, mobile entertainment). Key players, including Tencent Holdings, Alibaba, ByteDance, and NetEase, compete fiercely, employing various strategies to capture market share, focusing on content creation, distribution, and user engagement. This competitive landscape necessitates innovation and strategic partnerships for sustained success. The forecast period of 2025-2033 presents significant opportunities for growth, particularly within the digital media segment. The continued expansion of e-sports, live streaming, and virtual reality experiences is expected to drive significant revenue streams. However, addressing challenges such as content piracy and ensuring healthy competition remain crucial for the sector's long-term sustainability. Future growth will depend on the effective navigation of regulatory complexities, the continuous development of innovative content formats, and the fostering of a diverse and inclusive media landscape. The market's substantial size and projected growth make it an attractive investment destination, albeit one requiring careful consideration of the market's evolving dynamics.

The global advertising and internet video market is experiencing robust growth, driven by the increasing consumption of online video content and the sophistication of targeted advertising technologies. The market's expansion is fueled by several key factors, including the rising penetration of smartphones and high-speed internet, the increasing popularity of streaming platforms, and the development of innovative ad formats like in-stream video ads, interactive ads, and programmatic advertising. The market is highly competitive, with numerous global and regional players vying for market share. Key players such as Alibaba, ByteDance, and Tencent Holdings leverage their extensive user bases and technological capabilities to dominate the Chinese market, while international giants like Omnicom and WPP maintain a strong presence globally. The significant growth in mobile video consumption, especially in emerging markets, presents a substantial opportunity for further expansion. However, challenges remain, including concerns about ad blocking, data privacy regulations, and the need for effective measurement and attribution of advertising effectiveness. Segment-wise, the retail and entertainment sectors are major contributors to the market's growth, followed by education and government sectors that are increasingly adopting online video for communication and outreach. The different ad formats, from information flow advertisements to splash ads, each contribute differently to the overall market size, with in-stream and interactive ads showing the most rapid growth. The market’s projected Compound Annual Growth Rate (CAGR) suggests a significant expansion over the forecast period (2025-2033). This growth is expected to be unevenly distributed across regions, with Asia-Pacific, particularly China and India, leading the way due to their large and rapidly growing internet user bases. North America and Europe will also contribute substantially, driven by mature markets and the continuous innovation in advertising technologies. However, market penetration in Africa and South America remains relatively low, representing a potential area for future growth. Restraints to growth include the increasing fragmentation of the online video landscape, the rising cost of acquiring high-quality video content, and the constant evolution of consumer preferences and viewing habits that necessitate adaptive advertising strategies. Strategic partnerships, technological advancements, and a focus on personalized advertising experiences will be crucial for success in this dynamic and competitive market.

As of June 30, 2025, ByteDance's flagship product TikTok had amassed around **** billion global downloads since its release in 2016. The Chinese company owns *** apps that operate in ** countries across the world. TikTok’s unstoppable popularity TikTok currently enjoys almost *** billion global audiences, with a ***** living in Indonesia, the United States, Brazil, and Mexico. There was little effect with the TikTok bans from the European Union and a few other countries, barely slowing the short video app’s global expansion. The global mobile app download figures in March 2024 highlighted Facebook and Instagram as the only rivals against the Gen Z’s digital darling. ByteDance’s other gems CapCut, a video editor that complements TikTok, is ByteDance’s second beloved application. It was the only tool app that cracked the top ten most downloaded mobile apps in 2024. The app’s recent artificial intelligence capabilities have cemented its role in content creation among other leading AI tools. Other prominent apps from ByteDance are ******* (China's most popular news and information app), *********** (a video-sharing site), and ***** (a beauty camera and photo editor).

In 2022, the Chinese tech company ByteDance reported to increase its costs of sales by ** percent from last year to about ** billion U.S. dollars. The short video giant significantly cut expenses in other aspects. Owning TikTok and Douyin, the most popular short video app in China, ByteDance has reached almost *** billion monthly active users of its products.

As of August 22, 2023, Yang Ge, also known as Crazy Xiaoyangge, was the most popular influencer on Douyin with 118 million fans. Half Past Six of Chen Xiang, a family-style situation comedy directed by Chen Xiang took the second spot with 69 million followers. The third place went to Ares Cheng and his wife Yan Zhen.

Douyin and TikTok

Douyin, literally meaning “shaking sounds” in Chinese, is the sister app of TikTok. Introduced by ByteDance in China in 2016, Douyin created a new digital phenomenon in the short videos space. In less than three years, the app had reached 250 million daily active users in the Chinese market. After Douyin’s success, ByteDance acquired the lip-sync app Musical.ly in 2017. The move has strategically migrated Musical.ly’s large teenage userbase in the United States and Europe to TikTok, bringing the latter to the top of global social media.

Douyin influencers and e-commerce

Douyin has also become an important platform for e-commerce and marketing. Li Jiaqi, who used to be the fifth most-followed influencer on Douyin, has been using the platform to promote various beauty products. The most successful Douyin livestreamers can generate over 200 billion yuan of sales revenue in a month. Luxury brands like Dior and Coach have also launched their marketing campaignson the short video app.

In the second quarter of 2023, TikTok's parent ByteDance reported 29 billion U.S. dollars in revenues, increased by over 40 percent compared to the same period in the previous year. Founded in 2012 in Beijing, the company has become the most valuable startup globally. Its most well-known short video app TikTok has been downloaded more than three billion times across the world.

In May 2022, TikTok parent company ByteDance amassed approximately ** million U.S. dollars from global player spending generated across its gaming app titles. This represents a small decrease from December 2021, month in which ByteDance-branded apps registered the highest spending from players worldwide during the examined period. Revenues of the Beijing-based ByteDance have kept growing in recent years, going from ***** billion U.S. dollars in 2019 to approximately ** billion U.S. dollars in 2021.

In 2023, Nativex, LLC - a Californian ad tech that provides Western advertisers and publishers with access to Asian platforms owned by Tencent, ByteDance, or Baidu - generated a revenue of ***** million U.S. dollars. Mintegral - a mobile programmatic advertising platform based in Singapore - had a revenue of ****** million dollars. That year, advertising technology accounted for **** percent of Mobvista's total revenue.