At around 16.8 percent, General Motors held the largest share of the auto market in the United States in 2024. General Motors remained the most successful automotive manufacturer in the United States. Between 2004 and 2021, however, the manufacturer lost market share, while that of Toyota rose as a result of an increased focus on light truck models in the lineup. This shifted in 2022, but 2023 led to another slight drop in market share of the American automaker. Asian manufacturers dominate non-domestic competition Among the non-domestic manufacturers, Asian automakers proved to be the most successful group. Asian car brands selling vehicles to customers in the United States include Toyota, Honda, Nissan, Hyundai, and Subaru. Toyota was also among the most valuable automotive brands worldwide as of June 2024. Both Toyota and Lexus were among the ten brands with the highest consumer satisfaction in the United States that same year. How many brands do auto manufacturers own? General Motors, Ford, and Toyota are the leading automotive manufacturers based on market share in the United States. The Ford Motor Company mainly sells vehicles under its namesake brand, while the Toyota Motor Corporation offers several brands, including Lexus and Toyota. General Motors sells vehicles under various brands, including Chevrolet, Buick, and GMC. In 2017, GM and PSA Group closed a deal in which the French carmaker acquired GM's Opel and Vauxhall brands.

General Motors was the market leader in terms of U.S. light vehicle sales in 2024. Between January and December 2024, consumers in the United States bought around 2.7 million GM vehicles, making General Motors the producer of approximately 16.8 percent of the automobiles sold in the U.S. during that time.  Rebounding after a pandemic-related dip U.S. light-vehicle sales are stalling: the U.S. automotive industry sold roughly 15.86 million light vehicles between January and December 2024. This compares to about 15.5 million units one year before and close to 17 million vehicles in 2019. The trend is slightly different for America’s most popular manufacturer. GM’s global light vehicle sales declined in 2024, compared with the figures reported for the same twelve months in 2023. The U.S. automotive industry had several good years between 2015 and 2018, when consumers purchased more than 17 million light vehicles annually for an unprecedented four years in a row. This stellar spell came to an end in 2019. Slowing economies and the COVID-19 pandemic had a strong negative effect on vehicle production and consumption. The U.S. auto market had high hopes for a V-shaped recovery in 2021 and 2022, but the reality was different. Light vehicle sales in North America dropped to 16.4 million in 2022, after encouraging sales in 2021. The regional market was growing in 2024, but had yet to reach pre-pandemic levels. A competitive market The automobile market in the United States is a competitive space, with Toyota Motor trailing General Motors in the ranking. Chevrolet, a division of General Motors, recorded the second-best initial quality in the U.S. as of May 2024. It was preceded by Ram. Lexus, a subsidiary of Toyota, ranked eigth in this quality ranking but sixth in overall U.S. consumer satisfaction in 2024, with an index score three points above its main luxury car competitor, BMW. General Motors brands were at a similar position in the ranking, with the automaker's Cadillac brand earning the same index score as Lexus.

In 2024, the ranking of the world’s largest car brands was topped by Toyota with a market share of around 10.7 percent. The Toyota brand is owned by Japan's Toyota Motor Corporation, the world's largest motor vehicle manufacturer. New trends in the auto industry In light of growing environmental awareness and increasing efforts to connect vehicles, automotive manufacturers are faced with a variety of new challenges. Market trends such as the shift to lighter materials, as well as the trend towards electric and autonomous vehicles are set to revolutionize the industry. Palo Alto-based Tesla Motors is currently among those at the vanguard of the trend towards electrification, along with the Chinese car manufacturer BYD. Tesla delivered nearly 1.79 million vehicles in 2024, meaning that Volkswagen Group's sales tally is over five times as much. The state of the global auto industry Car sales worldwide have dipped between 2019 and 2020 as a result of the economic downturn generated by the COVID-19 pandemic. 2021 sales recovered, despite remaining below 2019 levels, but supply chain shortages led to a slow recovery of sales in 2022. By the end of 2023, the global car sales volume had grown over pre-pandemic levels. China was the largest automobile market based on new passenger car registrations, recording close to 25.8 million units sold. It was followed by the United States and Europe. China was also the leading passenger car producing country in 2023.

In 2024, Ford remained the leading car brand in the United States based on vehicle sales, delivering about 2.1 million units to U.S. customers. The United States is the largest market for Ford: wholesales to U.S. dealerships reached over two million vehicles in 2023. Car sales among major manufacturers The top three U.S. car brands are assembled and distributed by the leading manufacturers in the U.S. market: Ford Motor Company, Toyota Motor Corporation, and General Motors (GM). As of the fourth quarter of 2024, GM's largest segment of sales was attributable to its Chevrolet-badged vehicles. Within the Ford Motor Corporation, the Ford division accounted for the largest number of vehicle sales. And finally, Toyota’s largest distribution of this sales volume was attributable to the Toyota brand vehicles. Automotive industry overview Production and sales volumes are declining among the key automotive brands in the United States, as a result of the accelerated automotive semiconductor shortage, the COVID-19 pandemic, and the fact that the automotive manufacturing and sales market is highly competitive both within the U.S. and globally. Electric vehicles emerged as the leading trend in Europe since 2020 and the U.S. electric vehicle industry has been catching up. Furthermore, it is forecast that autonomous vehicles will disrupt the U.S. market between 2020 and 2030.

Between January and December 2023, Ford was the leading light vehicle brand in the United States with a 12.25 percent market share. Ford sold just over 1.9 million light vehicles to U.S. customers that year. With a market share of 12.16 percent, Toyota took the second place of the ranking.

The North America Automotive Industry is Segmented by Vehicle Type (Passenger Cars, Commercial Vehicles (Light Commercial Vehicles and Medium and Heavy Commercial Vehicles), and Two-wheelers) and Geography (United States, Canada, and the Rest of North America). The report offers market size and forecast in value (USD million) for the above segments.

The Report Covers North America Luxury Car Market Companies and it is segmented by Vehicle Type (Hatchback, Sedan, SUV), Drive Type (IC Engine, Electric), and by country.

The Report covers US Car Rental Companies & Market Share and the market is segmented by Application Type (Leisure/Tourism, and Business), by Vehicle Type (Luxury/Premium Cars, and Economy/Budget Cars), and by Booking Type (Online Access, and Offline Access).

The United States witnessed a surge in plug-in hybrid electric vehicle (PHEV) sales in 2023, with a record-breaking 293,815 units sold. This marked a significant increase of 60.2 percent compared to the previous year, surpassing the quarter-million threshold for the first time. The growth in PHEV sales aligns with the broader trend of increasing electric vehicle adoption in the U.S. market. Electric vehicle market share gains momentum While PHEVs experienced substantial growth, battery-electric vehicles (BEVs) have been driving the overall increase in electric vehicle market share. In December 2023, plug-in electric vehicles accounted for over 11 percent of the U.S. light vehicle market, with BEVs contributing 8.3 percent of that share. The 2023 calendar year saw BEV sales reach 1.2 million units, representing a 55.4 percent year-over-year increase. This growth indicates a shifting consumer preference towards electric vehicles, although the U.S. still lags behind Europe and Asia in EV adoption Challenges and opportunities in the U.S. automotive landscape Despite the rise in electric vehicle sales, traditional automakers continue to dominate the U.S. market. Ford remained the leading car brand in 2023, delivering approximately 1.9 million vehicles. However, the automotive industry faces challenges such as semiconductor shortages, worker strikes, layoffs, and increased competition. The U.S. auto market sold nearly 12.4 million light trucks in 2023, which was the first year when sales fully recovered from the pandemic-induced downturn. As the industry evolves, manufacturers are adapting to changing consumer preferences, with light trucks gaining popularity over passenger cars in recent years.

At about 16.8 percent, General Motors (GM) held a significant portion of the U.S. market in 2024. However, over the course of the last two decades, GM has lost a considerable amount of market share, which stood at about 28 percent some 19 years ago. The company   General Motors is a multinational company headquartered in Detroit and is ranked among the leading automobile manufacturers worldwide based on revenue. GM has had some variability in the number of cars sold worldwide with a decline in recent years, especially after selling the Opel and Vauxhall brands to PSA. However, GM's financial statements indicate that there has been a recent increase in income globally, with 2024 having the highest sales revenue. The company's revenue had started to drop significantly in 2019, but by 2023, the company had recovered from the financial impact of the COVID-19 pandemic and supply chain shortages. GM includes many brands such as Chevrolet, Buick, GMC, Cadillac, and several other companies. The global automotive industry   The global automotive industry is facing new challenges with the advent of smart technology. The recent decade has seen the greatest production volume of cars and commercial vehicles around the world, but the COVID-19 pandemic and global automotive chip shortage have led to production halts and to a steep decrease in the global automotive output. By 2024, the industry had started to recover from these challenges.

The report covers North America Automotive Display System Manufacturers and the market is Segmented by Vehicle Type (Passenger Car, Commercial Vehicle), Display Technology (LCD, TFT-LCD and OLED), Product Type (Centre Stack Display, Instrument Cluster Display, Head-up Display, Rear Seat Entertainment Display), Sales Channel Type (OEM, Aftermarket), and Country (US, Canada, Rest of North America). The Market Size and Forecast of the North America Automotive Display Market are provided in terms of (USD) for the above-mentioned segments.

The Passenger Cars Market is segmented by Vehicle Configuration (Passenger Cars), by Propulsion Type (Hybrid and Electric Vehicles, ICE) and by Region (Asia-Pacific, Europe, North America, South America). The report offers market size in both market value in USD and market volume in unit. Further, the report includes a market split by Vehicle Type, Vehicle Configuration, Vehicle Body Type, Propulsion Type, and Fuel Category.

The South America Passenger Cars Market is segmented by Vehicle Configuration (Passenger Cars), by Propulsion Type (Hybrid and Electric Vehicles, ICE) and by Country (Argentina, Brazil). The report offers market size in both market value in USD and market volume in unit. Further, the report includes a market split by Vehicle Type, Vehicle Configuration, Vehicle Body Type, Propulsion Type, and Fuel Category.

The US automotive smart keys market manufacturers is segmented by Application (Single Function and Multi-function), Technology (Remote Keyless Entry and Passive Keyless Entry), and Installation (OEM and Aftermarket).

The Automotive Semiconductor Market Report Covers Top Automotive Semiconductor Companies and is Segmented by Vehicle Type (Passenger Vehicle, Light Commercial Vehicle, and Heavy Commercial Vehicle), Component (Processors, Sensors, Memory Devices, Integrated Circuits, Discrete Power Devices, and RF Devices), Application (Chassis, Power Electronics, Safety, Body Electronics, Comfort/Entertainment Unit, and Other Applications), and Geography (North America, Europe, Asia-Pacific, Latina America, and Middle East & Africa). The Report Offers the Market Size in Value Terms in USD for all the Above Mentioned Segments.

The United States Commercial Vehicles Market is segmented by Vehicle Type (Commercial Vehicles) and by Propulsion Type (Hybrid and Electric Vehicles, ICE). The report offers market size in both market value in USD and market volume in unit. Further, the report includes a market split by Vehicle Type, Vehicle Configuration, Vehicle Body Type, Propulsion Type, and Fuel Category.

The Volkswagen Group accounted for over quarter of new car registrations in the European market between January and December 2024. That year, the automaker sold some 3.3 million units, roughly 1.2 million units more than the manufacturer's closest rival. Stellantis becomes Europe's second largest auto manufacturer Second-placed Stellantis comprises 14 brands, including Opel and Vauxhall, two brands previously owned by General Motors, in 2017. Stellantis was formed by the merger of FCA and PSA. Incentives offered by the French government fuelled demand in PSA's domestic market, France. However, the French market crumbled in Autumn 2020 and Germany remained as Europe's leading passenger car market. In May 2021, German manufacturers – Volkswagen and peer automakers Daimler and BMW – held just under 40 percent of the European market. European car sales collapsed during the pandemic Between January and December 2020, passenger car sales in Europe decreased by about 24 percent to roughly 12 million units. Sales began to tank mid-March, amid the coronavirus pandemic in Europe. Year-on-year sales were still down 57 percent in May 2020, but car sales began to bounce back as economies reopened. Month-on-month sales more than doubled in May and continued on an upward trajectory in June. Sales were back to normal levels in September and October. Outbreaks of COVID-19 in the Autumn of 2020 prevented a positive end to the year for the automotive industry.

According to Cognitive Market Research, the global Automotive Research And Development Services market size will be USD 19241.6 million in 2024. It will expand at a compound annual growth rate (CAGR) of 25.20% from 2024 to 2031.

North America held the major market share for more than 40% of the global revenue with a market size of USD 7696.64 million in 2024 and will grow at a compound annual growth rate (CAGR) of 23.4% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 5772.48 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 4425.57 million in 2024 and will grow at a compound annual growth rate (CAGR) of 27.2% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD 962.08 million in 2024 and will grow at a compound annual growth rate (CAGR) of 24.6% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 384.83 million in 2024 and will grow at a compound annual growth rate (CAGR) of 24.9% from 2024 to 2031.
The Electronics & Electrical segment is the fastest-growing in the Automotive Research and Development Services Market, fueled by the increasing integration of advanced technologies in vehicles

Market Dynamics of Automotive Research And Development Services Market

Key Drivers for Automotive Research And Development Services Market

Growing Demand for Advanced Vehicle Technologies to Boost Market Growth

The automotive industry is witnessing a significant rise in consumer demand for advanced vehicle technologies, including electric powertrains, autonomous driving systems, and in-car connectivity. As consumers become more tech-savvy and environmentally conscious, automakers are prioritizing the development of innovative technologies to meet these expectations. This demand drives the need for automotive research and development services, as companies seek to stay competitive by introducing cutting-edge features. Continuous advancements in AI, machine learning, and sensor technologies also contribute to this growth, fueling R&D efforts for next-generation vehicles. For instance, In November 2022, IAV Automotive Engineering (IAV) launched a project which provides a method to find the emission from ICE vehicles on braking. It allows IAV to precisely evaluate the mass, number, and size of fine, ultra-fine particles generated during the braking process. This project was undertaken under the EU emission reduction project

Government Regulations and Sustainability Initiatives to Drive Market Growth

Governments across the globe are enforcing stricter environmental regulations and sustainability initiatives to reduce carbon emissions and promote energy-efficient vehicles. These regulations, coupled with rising concerns over climate change, are driving automakers to invest heavily in R&D to develop cleaner, more fuel-efficient vehicles. Electric vehicles (EVs), hybrid models, and low-emission technologies are in high demand, prompting the need for extensive research and development services. As regulations continue to evolve, automakers will need to adapt, presenting further opportunities for innovation and advancement in the automotive sector.

Restraint Factor for the Automotive Research And Development Services Market

High Costs of R&D and Infrastructure, will Limit Market Growth

One of the key restraints in the automotive research and development services market is the high cost associated with the research and innovation process. Developing new automotive technologies requires significant investments in infrastructure, equipment, and human resources. Companies must allocate substantial capital to fund R&D activities, including prototyping, testing, and compliance with safety and regulatory standards. Small to medium-sized manufacturers may find it difficult to bear these high costs, limiting their ability to engage in extensive R&D. The financial burden can hinder the pace of innovation, especially for companies looking to enter the competitive automotive market.

Impact of Covid-19 on the Automotive Research And Development Services Market

Covid-19 pandemic significantly impacted the Automotive Research and Development Services Market by causing disruptions in manufacturing, supply chai...

According to Cognitive Market Research, the global complete automotive market size will be USD XX million in 2024. It will expand at a compound annual growth rate (CAGR) of 3.60% from 2024 to 2031.

North America held the major market share for more than 40% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 1.8% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD XX million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.6% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 3.0% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 3.3% from 2024 to 2031.
The electric held the highest complete automotive market revenue share in 2024.

Market Dynamics of Complete Automotive Market

Key Drivers for Complete Automotive Market

Growing Interest in Improved Fuel Economy to Increase the Demand Globally

The increasing demand for cars with more efficient engines is driving the market's growth. Additionally, automakers are putting more effort into creating vehicles with reduced greenhouse gas (GHG) emissions and fuel consumption. Their utilization of low-cost parts and effective features has a big influence on overall automotive standards. Automakers are looking into new materials and forms for cars in an effort to reduce weight while increasing airflow. The development and supply logistics sectors' growing demand for avenue and transport expansion is thus anticipated to drive growth in the market for full automobiles. For instance, Panasonic Automotive Systems and Arm established a strategic alliance to standardize software-defined vehicle (SDV) automotive technology. From their active involvement in SOAFEE, a nationwide action that is promoting a stronger partnership in established software building across the automobile sector, both businesses have agreed on their shared vision of developing a software stack that is flexible enough to meet the needs of the automotive industry both now and in the years ahead.

Increasing Popularity in Electric Cars to Propel Market Growth

The complete automotive industry is driven by the growing popularity of electric vehicles. The government is promoting the sale of battery-operated cars by offering motorists financial rewards and improving the facilities necessary for electric automobiles, such as charging facilities across the nation, in response to the global decline in the atmosphere and increasing emission rates. The market for complete automotive is anticipated to grow along with the rise in revenues of electric automobiles. The municipality is investing a substantial amount of funds to stimulate the market for electric automobiles.

Restraint Factor for the Complete Automotive Market

Variable Pricing for Ingredients to Limit the Sales

The main components required to make vehicles are copper wires and steel framework. Availability of resources and price fluctuation are issues for suppliers and automakers. Variations in basic ingredient prices are restraining the worldwide automotive engine market's expansion. Furthermore, producers are unable to benefit from falling material prices due to extended supply agreements. Thus, if the resource or material's price drops, producers lose their edge and expense. Substantial production expenses and low consumption in emerging economies restrict the expansion of the market.

Impact of Covid-19 on the Complete Automotive Market

The COVID-19 pandemic has caused a great deal of economic and social disruption. The epidemic has impacted many firms' value chains and supply chains. This is also true of the whole automotive industry. Analysis of the COVID-19 pandemic's effects will be conducted from the viewpoints of the supply and demand sides of the business as a whole. Both immediate and long-term repercussions of the epidemic will be researched and examined. This would help all industry participants, especially suppliers...

According to Cognitive Market Research, the global Vehicle Subscription Market size will be USD 6200 million in 2025. It will expand at a compound annual growth rate (CAGR) of 34.60% from 2025 to 2033. North America held the major market share for more than 40% of the global revenue with a market size of USD 2480.00 million in 2025 and will grow at a compound annual growth rate (CAGR) of 32.8% from 2025 to 2033. Europe accounted for a market share of over 30% of the global revenue with a market size of USD 1860.00 million. Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 1426 million in 2025 and will grow at a compound annual growth rate (CAGR) of 36.6% from 2025 to 2033. Latin America had a market share of more than 5% of the global revenue with a market size of USD 310.00 million in 2025 and will grow at a compound annual growth rate (CAGR) of 34.0% from 2025 to 2033. Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 124.00 million in 2025 and will grow at a compound annual growth rate (CAGR) of 34.3% from 2025 to 2033. The OEM/Captives category led the Vehicle Subscription Market. Market Dynamics of Vehicle Subscription Market Key Drivers for Vehicle Subscription Market Rising Acceptance of the Mobility-as-a-Service Business Model to Boost Market Growth Consumer preference for subscription-based transportation services and the growing acceptance of the mobility-as-a-service business model are the main drivers of the vehicle subscription market's expansion. Long-term car registrations and insurance complications are eliminated with the flexible ownership plans provided by the MaaS model. It enables users to pay for each use, access a range of car brands and models, and end the contract if their needs change. Unlike traditional car ownership, this flexible strategy makes budgeting easier and requires less commitment. For instance, In October 2022, Redalpine provided Carvolution with USD 16.12 million in Series D investment. Carvolution hopes to grow its auto subscription business even more with the investment. Additionally, it plans to use some of the money to help its clients buy and sell used automobiles more easily by putting them online. (Source:https://www.who.com/post/carvolution-news-drives-forward-with-200m-chf-funding-boost) Rising Consumer Demand for Flexible Subscription Models to Drive Market Growth The constantly declining value of owning a car among members of the millennial generation is one of the primary causes that is driving the rising popularity of vehicle subscriptions. Additionally, the growing popularity of mobility as a service is encouraging consumers to choose flexible mobility options that substitute vehicle ownership. Traditional lease agreements and vehicle finance are seen as a burden rather than a benefit by the general public. Additionally, the high cost of lengthy travels and the restricted availability of mobility services are all factors that contribute to this perception. Restraint Factor for the Vehicle Subscription Market The Availability of Substitutes like Car Sharing and Leasing, will Limit Market Growth One major obstacle to the expansion of the automobile subscription business is the existence of substitutes such as car sharing and leasing. Similar to subscriptions, both methods provide flexibility and convenience, although they are frequently less expensive. Customers who wish to utilize a car for a long time without the commitment of ownership find car leasing particularly alluring. It is a more affordable option because it enables regular monthly payments and occasionally comes with insurance and maintenance. Vehicle sharing, on the other hand, serves people who require temporary access to automobiles. Market Trends in Vehicle Subscription Market Increasing Adoption of Electric Vehicles Increased environmental consciousness and stricter emission restrictions are driving the automobile industry's transformation through the increased acceptance of electric cars (EVs). Governments all throughout the world are encouraging the usage of EVs by providing incentives like tax cuts and subsidies. Longer driving ranges and faster charging times are the results of advancements in battery technology, which makes EVs more feasible for daily use. Furthermore, consumers are finding the shift easier because to the expansion of the charging infrastructure. T...