At 8.07 U.S. dollars, Switzerland has the most expensive Big Macs in the world, according to the July 2024 Big Mac index. Concurrently, the cost of a Big Mac was 5.69 dollars in the U.S., and 6.06 U.S. dollars in the Euro area. What is the Big Mac index? The Big Mac index, published by The Economist, is a novel way of measuring whether the market exchange rates for different countries’ currencies are overvalued or undervalued. It does this by measuring each currency against a common standard – the Big Mac hamburger sold by McDonald’s restaurants all over the world. Twice a year the Economist converts the average national price of a Big Mac into U.S. dollars using the exchange rate at that point in time. As a Big Mac is a completely standardized product across the world, the argument goes that it should have the same relative cost in every country. Differences in the cost of a Big Mac expressed as U.S. dollars therefore reflect differences in the purchasing power of each currency. Is the Big Mac index a good measure of purchasing power parity? Purchasing power parity (PPP) is the idea that items should cost the same in different countries, based on the exchange rate at that time. This relationship does not hold in practice. Factors like tax rates, wage regulations, whether components need to be imported, and the level of market competition all contribute to price variations between countries. The Big Mac index does measure this basic point – that one U.S. dollar can buy more in some countries than others. There are more accurate ways to measure differences in PPP though, which convert a larger range of products into their dollar price. Adjusting for PPP can have a massive effect on how we understand a country’s economy. The country with the largest GDP adjusted for PPP is China, but when looking at the unadjusted GDP of different countries, the U.S. has the largest economy.

As of January 2024, Uruguay had the highest Big Mac Index and Guatemala, the lowest, among the Latin American countries measured. The so-called Big Mac Index is regarded as an indicator for the purchasing power of an economy. In Guatemala, it was estimated that a Big Mac would cost an average of 3.71 U.S. dollars, while the average price for a Big Mac burger in Brazil amounted to approximately 4.81 U.S. dollars.

How is the Big Mac Index calculated? The Bic Mac index has been published annually by The Economist since 1986 and is rated as a simplified indicator of a country’s individual purchasing power. As many countries have different currencies, the standardized Big Mac prices are calculated by converting the average national Big Mac prices with the latest exchange rate to U.S. dollars. The Big Mac, as the top-selling McDonald’s burger, is used for comparison because it is available in almost every country and manufactured in a standardized size, composition and quality.

McDonald's in Latin America McDonald’s is a worldwide operating fast food restaurant chain with headquarters in Oak Brook, Illinois. In Latin America, McDonald's largest franchisee is Arcos Dorados Holdings, with headquarters in Montevideo, Uruguay. Brazil is the largest Latin American market for McDonald's when it comes to the size of the franchise network, as over 1,000 McDonald's restaurants are in operation in the Brazilian territory.

In 2024, Brazil was the sixth Latin American country where buying a Big Mac was the most expensive. The so-called Big Mac index is regarded as an indicator for the purchasing power of an economy. The average price for a Big Mac burger in Brazil was estimated at 4.81 U.S. dollars in January 2024, an increase in price in comparison to the previous year. In the past decade, the Big Mac index in Brazil went below the four dollar threshold in January 2016. Big Mac IndexThe Bic Mac index has been published annually by The Economist since 1986 and is rated as a simplified indicator of a country’s individual purchasing power. As many countries have different currencies, the standardized Big Mac prices are calculated by converting the average national Big Mac prices with the latest exchange rate to U.S. dollars.The Big Mac, as the top-selling McDonald’s burger, is used for comparison because it is available in almost every country and manufactured in a standardized size, composition and quality. McDonald’s is a worldwide operating fast food restaurant chain with headquarters in Oak Brook, Illinois. In Latin America, McDonald's largest franchisee is Arcos Dorados Holdings, with headquarters in Montevideo, Uruguay.

The so-called Big Mac index is regarded as an indicator for the purchasing power of an economy. The average price for a Big Mac burger in Mexico was estimated at 5.19 U.S. dollars in January 2024. Due to the high increases during the last few years, the Big Mac burger price became one of the highest in Latin America.

Big Mac Index

The Bic Mac index has been published annually by The Economist since 1986 and is rated as a simplified indicator of a country’s individual purchasing power. As many countries have different currencies, the standardized Big Mac prices are calculated by converting the average national Big Mac prices with the latest exchange rate to U.S. dollars. The Big Mac, as the top-selling McDonald’s burger, is used for comparison because it is available in almost every country and manufactured in a standardized size, composition and quality. McDonald’s is a worldwide operating fast food restaurant chain with headquarters in Oak Brook, Illinois. In Latin America, McDonald's largest franchisee is Arcos Dorados Holdings, with headquarters in Montevideo, Uruguay.

Power Purchasing Parity

This conversion endeavor seeks to level the purchasing power disparities among nations by neutralizing price discrepancies. Notably, in Mexico, the Purchasing Power Parity (PPP) has demonstrated a consistent upward trajectory, yielding positive repercussions on the minimum wage for the labor force. This, in turn, has triggered a favorable effect on the affordability of the essential food basket. Furthermore, this upswing has propelled five major Mexican cities into the upper positions of PPP rankings within Latin America. Consequently, Mexico now stands as the 15th largest global economy, a status achieved despite a slight, yet steady, decline in its share of the global GDP, which is adjusted according to PPP metrics.

The average price for a Big Mac burger in Peru was estimated at 4.25 U.S. dollars in January 2024. The so-called Big Mac index is regarded as an indicator for the purchasing power of an economy. Buying a Big Mac in Peru is cheaper than, for instance, in neighboring Chile. Big Mac IndexThe Bic Mac index has been published annually by The Economist since 1986 and is rated as a simplified indicator of a country’s individual purchasing power. As many countries have different currencies, the standardized Big Mac prices are calculated by converting the average national Big Mac prices with the latest exchange rate to U.S. dollars.The Big Mac, as the top-selling McDonald’s burger, is used for comparison because it is available in almost every country and manufactured in a standardized size, composition and quality. McDonald’s is a worldwide operating fast food restaurant chain with headquarters in Oak Brook, Illinois. In Latin America, McDonald's largest franchisee is Arcos Dorados Holdings, with headquarters in Montevideo, Uruguay.

Inflation in Peru After two years of hyperinflation in 1989 and 1990, the inflation rate of Peru slowed down until 2022, following the trend of the global inflation crisis. Nonetheless, the Andean country still ranks in the middle of the table of Latin American countries with the highest inflation rate during that same year and remains with significantly lower price increases than the region’s average. Some sectors are more impacted than others, the category with the highest price increases as of September 2023, were food and non-alcoholic beverages, in contrast, the housing and housing services sector presented a slight deflation during the same period.

The so-called Big Mac index is regarded as an indicator for the purchasing power of an economy. The average price for a Big Mac burger in Uruguay was estimated at 7.04 U.S. dollars in January 2024. In comparison to the value registered a year earlier, this represents a considerable increase. In Latin America, Uruguay had the highest price for a Big Mac in 2024. Big Mac IndexThe Bic Mac index has been published annually by The Economist since 1986 and is rated as a simplified indicator of a country’s individual purchasing power. As many countries have different currencies, the standardized Big Mac prices are calculated by converting the average national Big Mac prices with the latest exchange rate to U.S. dollars.The Big Mac, as the top-selling McDonald’s burger, is used for comparison because it is available in almost every country and manufactured in a standardized size, composition and quality. McDonald’s is a worldwide operating fast food restaurant chain with headquarters in Oak Brook, Illinois. In Latin America, McDonald's largest franchisee is Arcos Dorados Holdings, with headquarters in Montevideo, Uruguay.

The so-called Big Mac index is regarded as an indicator for the purchasing power of an economy. In Costa Rica, the average price for a Big Mac burger was estimated at 5.71 U.S. dollars in January 2024. Costa Rica price for a Big Mac is among the highest in Latin America, only behind Uruguay. Big Mac IndexThe Bic Mac index has been published annually by The Economist since 1986 and is rated as a simplified indicator of a country’s individual purchasing power. As many countries have different currencies, the standardized Big Mac prices are calculated by converting the average national Big Mac prices with the latest exchange rate to U.S. dollars.The Big Mac, as the top-selling McDonald’s burger, is used for comparison because it is available in almost every country and manufactured in a standardized size, composition and quality. McDonald’s is a worldwide operating fast food restaurant chain with headquarters in Oak Brook, Illinois. In Latin America, McDonald's largest franchisee is Arcos Dorados Holdings, with headquarters in Montevideo, Uruguay.

Inflation in Costa Rica Costa Rica ranks in the middle table of Latin American countries with the highest inflation rates, nonetheless, in the Central American region it’s only behind Honduras. During 2022, the inflation rate of Costa Rica was 8.28, after many years of low rates, the global inflation crisis accelerated the price increases in the country. Some sectors were impacted more heavily than others, in June 2023, the industry with the highest Consumer Price Index (CPI) was food and non-alcoholic beverages, in contrast, the communications sector presented the lowest.

The so-called Big Mac index is regarded as an indicator for the purchasing power of an economy. In 2024, the average price for a Big Mac burger in Chile was estimated at 4.46 U.S. dollars. Big Mac IndexThe Bic Mac index has been published annually by The Economist since 1986 and is rated as a simplified indicator of a country’s individual purchasing power. As many countries have different currencies, the standardized Big Mac prices are calculated by converting the average national Big Mac prices with the latest exchange rate to U.S. dollars.The Big Mac, as the top-selling McDonald’s burger, is used for comparison because it is available in almost every country and manufactured in a standardized size, composition, and quality. McDonald’s is a worldwide operating fast food restaurant chain with headquarters in Oak Brook, Illinois. In Latin America, McDonald's largest franchisee is Arcos Dorados Holdings, with headquarters in Montevideo, Uruguay.

Inflation in Chile During 2022, the inflation rate of Chile was 11.25 percent, in general, price increases in the South American country remained low from 2009 to 2021. Nonetheless, with the global inflation crisis in the following years the rate increased significantly. Still, Chile remains with an inflation lower than the Latin America average. Moreover, price increases have been impacting sectors differently, in June 2023, the industry with the highest inter-annual Consumer Price Index (CPI) was alcoholic beverages and tobacco, in contrast, the communications sector recorded a slight deflation.

In January 2024, it was estimated that a Big Mac burger in Argentina would cost an average of 3.83 U.S. dollars. Overall, Argentina ranked second with one of the lowest prices for a Big Mac in selected Latin American countries.

The Big Mac Index in Argentina
The Big Mac Index is an indicator that measures an economy's purchasing power. As it is mainly a standardized product, elaborated similarly across many markets, the evolution of its cost can provide insights into variations of real consumption prices in a given country. For instance, the price for a Big Mac in Argentina decreased by almost half from 2018 to 2019. This reflects Argentina's peso devaluation in comparison to the U.S. dollar and other foreign currencies in that period, caused by high inflation rates in the country, among other macroeconomic reasons.

McDonald's in Latin America
Arcos Dorados Holdings Inc. is McDonald's franchisee in Latin America. The company's name was inspired by McDonald's famous logo, as 'Arcos Dorados' means 'Golden Arches' in Spanish. It manages the brand's operations in Mexico, Central America, the Caribbean and South America. Arcos Dorados’ revenue averages three billion U.S. dollars per year, making it McDonald's largest franchisee in the world. The company is also publicly listed in the New York Stock Exchange. Based on its market capitalization value, Arcos Dorados' net worth was estimated at around 1.64 billion U.S. dollars in 2023.

In 2024, a Big Mac was estimated to cost an average of 4.13 U.S. dollars in McDonald's restaurants located in Honduras. The price went up eight cents of a dollar in comparison to the previous year. Guatemala is the Latin American country with the lowest Big Mac index.

The so-called Big Mac index is regarded as an indicator for the purchasing power of an economy. The average price for a Big Mac burger in Colombia was estimated at 5.09 U.S. dollars in January 2024. Colombia price for a Big Mac is among the four highest in Latin America.

Big Mac Index The Bic Mac index has been published annually by The Economist since 1986 and is rated as a simplified indicator of a country’s individual purchasing power. As many countries have different currencies, the standardized Big Mac prices are calculated by converting the average national Big Mac prices with the latest exchange rate to U.S. dollars.

The Big Mac, as the top-selling McDonald’s burger, is used for comparison because it is available in almost every country and manufactured in a standardized size, composition and quality. McDonald’s is a worldwide operating fast food restaurant chain with headquarters in Oak Brook, Illinois. In Latin America, McDonald's largest franchisee is Arcos Dorados Holdings, with headquarters in Montevideo, Uruguay.

Inflation in Colombia

Over the past two decades, Colombia has generally seen a decline in the inflation rate, with a small upward trend as of 2023, reaching 11.39 percent. However, there are forecasts indicating a steady decline in the inflation rate for the next five years. In the year 2023, the annual inflation rate has been higher compared to previous years, particularly in the sectors of restaurants and hotels, which recorded an inflation rate of 18.6 percent, and in the basics of the food basket, including food and non-alcoholic beverages, with an inflation rate of 18.47 percent. This has placed Colombia at the seventh position among Latin American countries with the highest annual inflation rate in comparison to previous years as of 2022.

In 2024, a Big Mac was estimated to cost an average of 4.34 U.S. dollars in McDonald's restaurants located in Nicaragua. The price went up 12 cents of a dollar in comparison to the previous year. In fact, since the beginning of the mentioned period, the price of a Big Mac has been continuously increasing. Uruguay is the Latin American country with the highest Big Mac index.

In 2024, a Big Mac was estimated to cost an average of 3.71 U.S. dollars in McDonald's restaurants located in Guatemala. Costa Rica is one of the Latin American countries where the price of a Big Mac is at its highest, while Guatemala recorded the lowest price in the region.

As of 2022, Israel had the highest price level index among listed countries, amounting to 138, with 100 being the average of OECD countries. Switzerland and Iceland followed on the places behind. On the other hand, Turkey and India had the lowest price levels compared to the OECD average. This price index shows differences in price levels in different countries. Another very popular index indicating the value of money is the Big Mac index, showing how much a Big Mac costs in different countries. This list was also topped by Switzerland in 2023.

The highest share of McDonald’s customers in Germany was recorded among the 20 to 29 age group, followed by those aged 30 to 39 years. McDonald’s ranked as the most visited fast food restaurant in the country.

To go or not to go

Mcdonald’s recorded fluctuating, though mostly stable revenue in Germany in recent years. While being the most popular fast food establishment in Germany, roughly a third of the German population stated they never visited McDonald’s and a quarter of consumers did so rarely. The same was true for millennials.

Big Mac prices

Globally, McDonald’s has shifted towards a franchise concept rather than continuing with company owned restaurants. One of its most famous products, the Big Mac, varies greatly in price around the world, with the most expensive one recorded in Switzerland.

In 2023, the United States accounted for 15.56 percent of global gross domestic product (GDP) after adjusting for purchasing power parity (PPP). This share was expected to decrease to 14.72 percent by 2029, which is roughly a seventh of the global total. What is PPP? The easiest way to understand purchasing power parity is the Big Mac Index, a measure developed by The Economist. The index tracks the price of the McDonald’s Big Mac burger, sold at each of its thousands of restaurants worldwide. Countries where the Big Mac is most expensive have higher purchasing power, meaning one can buy more for each unit of that currency. To calculate PPP, economists use a group of goods to calculate the ratio of the price of this group in each country. This ratio is then used to convert all countries into a standardized price level, on parity with each other. Why use PPP? A U.S. dollar in the United States does not have the same purchasing power as a dollar in China, even after considering the exchange rate. For this reason, adjusting for PPP gives an idea of what the rest of the world could buy in the United States, if prices were the same as in their home country. However, some economists argue that using PPP for comparisons between countries is inaccurate because it changes the price level differently for each country. Still, because it accounts not only for country-specific effects but also inflation and exchange rate fluctuations, PPP is a very popular metric.

India’s share of global gross domestic product (GDP) rose to 7.93 percent in 2023 when adjusted for purchasing power parity (PPP) and was projected to increase to 9.66 percent by 2029. This reflects the growth of India’s economy, which is helped in this ranking by the low purchasing power of the rupee. The Indian economy A significant portion of India’s economic growth comes from a shift in the workforce from the agricultural sector to the more-productive service sector. This labor force shift is particularly significant in India because of the country’s staggering population figures. As such, changes in the Indian economy have an impact on a significant portion of the world population. What does PPP mean? The Economist magazine uses the Big Mac Index to illustrate purchasing power. Since the product should be the same in every country that has a McDonalds, the Big Mac’s price should reflect the purchasing power of each local currency. For the calculation in this statistic, economists took the prices of several standard goods (though not the Big Mac) and put them at the same level based on their prices in the local currency. Thus, the power of these currencies to purchase was put on par across countries, giving purchasing power parity. As such, this statistic can be interpreted as the relative size of the Indian economy if the whole world used the Indian rupee price levels.

In economics, the inflation rate is a measure of the change in price of a basket of goods. The most common measure being the consumer price index. It is the percentage rate of change in price level over time, and also indicates the rate of decrease in the purchasing power of money. The annual rate of inflation for 2023, was 4.1 percent higher in the United States when compared to the previous year. More information on inflation and the consumer price index can be found on our dedicated topic page. Additionally, the monthly rate of inflation in the United States can be accessed here. Inflation and purchasing power Inflation is a key economic indicator, and gives economists and consumers alike a look at changes in prices in the wider economy. For example, if an average pair of socks costs 100 dollars one year and 105 dollars the following year, the inflation rate is five percent. This means the amount of goods an individual can purchase with a unit of currency has decreased. This concept is often referred to as purchasing power. The data presents the average rate of inflation in a year, whereas the monthly measure of inflation measures the change in prices compared with prices one year ago. For example, monthly inflation in the U.S. reached a peak in June 2022 at 9.1 percent. This means that prices were 9.1 percent higher than they were in June of 2021. The purchasing power is the extent to which a person has available funds to make purchases. The Big Mac Index has been published by The Economist since 1986 and exemplifies purchasing power on a global scale, allowing us to see note the differences between different countries currencies. Switzerland for example, has the most expensive Big Mac in the world, costing consumers 6.71 U.S. dollars as of July 2022, whereas a Big Mac cost 5.15 dollars in the United States, and 4.77 dollars in the Euro area. One of the most important tools in influencing the rate of inflation is interest rates. The Federal Reserve of the United States has the capacity to make changes to the federal interest rate . Changes to the rate of inflation are thought to be an imbalance between supply and demand. After COVID-19 related lockdowns came to an end there was a sudden increase in demand for goods and services with consumers having more funds than usual thanks to reduced spending during lockdown and government funded economic support. Additionally, supply-chain related bottlenecks also due to lockdowns around the world and the Russian invasion of Ukraine meant that there was a decrease in the supply of goods and services. By increasing the interest rate, the Federal Reserve aims to reduce spending, and thus bring demand back into balance with supply.