Experience the power of Serpstat's Website Data API, offering comprehensive insights into key SEO metrics, organic traffic estimation, and semantical structure analysis. With our API, unlock valuable data to identify top-performing industry players, analyze competitor strategies, and optimize content for maximum impact.

Unveil essential SEO metrics such as website visibility, organic traffic estimation, and keywords that websites rank for organically. Additionally, gain insights into keywords that websites are shown in Google Ads, providing valuable intelligence for ad targeting and optimization.

Utilize our API to uncover top-performing content in any industry, enabling you to identify trends, understand user intent, and refine your content strategy accordingly.

Benefit from the most cost-effective API solution, starting at just $120 per million rows. Tailor your queries to extract the most relevant data for your specific use-cases, ensuring that you're equipped with the insights necessary to thrive in today's competitive digital landscape.

The global website analytics market, encompassing solutions for large enterprises and SMEs, is poised for significant growth. While the provided data lacks specific market size and CAGR figures, a reasonable estimation based on industry trends suggests a 2025 market size of approximately $15 billion, experiencing a compound annual growth rate (CAGR) of 12% from 2025 to 2033. This robust growth is fueled by several key drivers: the increasing reliance on data-driven decision-making across businesses, the escalating need for enhanced website performance optimization, and the growing adoption of sophisticated analytics tools offering deeper insights into user behavior and conversion rates. Market segmentation reveals strong demand across diverse analytics types, including product, traffic, and sales analytics. The competitive landscape is intensely dynamic, with established players like Google, SEMrush, and SimilarWeb vying for market share alongside emerging innovative companies like Owletter and TrendSource. These companies are constantly innovating to provide more comprehensive and user-friendly analytics platforms, leading to increased competition. This competitive pressure fosters innovation, but also necessitates strategic differentiation, focusing on specific niche markets or offering unique features to attract and retain customers. The market’s geographic distribution shows significant traction in North America and Europe, but emerging markets in Asia Pacific are also exhibiting substantial growth potential, driven by increasing internet penetration and digital transformation initiatives. While data security concerns and the complexity of implementing analytics tools present some restraints, the overall market outlook remains highly positive, promising considerable opportunities for market participants in the coming years.

Google dominated the Egyptian web traffic. As of November 2022, close to 97.5 percent of the web traffic was referred via this search engine. Bing was its closest competitor, with only 1.5 percent. Yahoo! came in third place, with a share of almost 0.3 percent.

In November 2024, the website with the highest reach on PCs in South Korea was naver.com, as around 77.4 percent of computer users in the country accessed that site. Naver.com is the search portal website of South Korean internet giant Naver Corporation, offering multiple services from social media, shopping, and blogs to search engines and more. Naver as a search engine Naver generated most of its revenue in 2022 from its function as an internet search platform. Naver’s biggest competitor in the online search market was Google. The domain google.com had a website reach on PCs around the mid-40 percent mark, but overall Google as a search engine effortlessly claimed the highest market share on the search engine market in South Korea. Still, looking at the number of monthly users, Naver was the most used search engine among consumers.  Internet usage in South Korea In general, the South Korean population is very well connected to the internet, as over 97 percent had access to it as of 2021. Accordingly, internet usage in the country has thoroughly expanded into various aspects of the average person’s day-to-day life. Additionally, the government also continues to push further development of utilizing the internet.

DataForSEO Labs API offers three powerful keyword research algorithms and historical keyword data:

• Related Keywords from the “searches related to” element of Google SERP. • Keyword Suggestions that match the specified seed keyword with additional words before, after, or within the seed key phrase. • Keyword Ideas that fall into the same category as specified seed keywords. • Historical Search Volume with current cost-per-click, and competition values.

Based on in-market categories of Google Ads, you can get keyword ideas from the relevant Categories For Domain and discover relevant Keywords For Categories. You can also obtain Top Google Searches with AdWords and Bing Ads metrics, product categories, and Google SERP data.

You will find well-rounded ways to scout the competitors:

• Domain Whois Overview with ranking and traffic info from organic and paid search. • Ranked Keywords that any domain or URL has positions for in SERP. • SERP Competitors and the rankings they hold for the keywords you specify. • Competitors Domain with a full overview of its rankings and traffic from organic and paid search. • Domain Intersection keywords for which both specified domains rank within the same SERPs. • Subdomains for the target domain you specify along with the ranking distribution across organic and paid search. • Relevant Pages of the specified domain with rankings and traffic data. • Domain Rank Overview with ranking and traffic data from organic and paid search. • Historical Rank Overview with historical data on rankings and traffic of the specified domain from organic and paid search. • Page Intersection keywords for which the specified pages rank within the same SERP.

All DataForSEO Labs API endpoints function in the Live mode. This means you will be provided with the results in response right after sending the necessary parameters with a POST request.

The limit is 2000 API calls per minute, however, you can contact our support team if your project requires higher rates.

We offer well-rounded API documentation, GUI for API usage control, comprehensive client libraries for different programming languages, free sandbox API testing, ad hoc integration, and deployment support.

We have a pay-as-you-go pricing model. You simply add funds to your account and use them to get data. The account balance doesn't expire.

Zillow reigns supreme in the U.S. real estate website landscape, attracting a staggering 365.8 million monthly visits in 2024. This figure dwarfs its closest competitor, Realtor.com, which garnered less than half of Zillow's traffic. Online platforms are extremely popular, with the majority of homebuyers using a mobile device during the buying process. The rise of Zillow Founded in 2006, the Seattle-headquartered proptech Zillow has steadily grown over the years, establishing itself as the most popular U.S. real estate website. In 2023, the listing platform recorded about 214 million unique monthly users across its mobile applications and website. Despite holding an undisputed position as a market leader, Zillow's revenue has decreased since 2021. A probable cause for the decline is the plummeting of housing transactions and the negative housing sentiment. Performance and trends in the proptech market The proptech market has shown remarkable performance, with companies like Opendoor and Redfin experiencing significant stock price increase in 2023. This growth is particularly notable in the residential brokerage segment. Meanwhile, major players in proptech fundraising, such as Fifth Wall and Hidden Hill Capital, have raised billions in direct investment, further fueling the sector's development. As technology continues to reshape the real estate industry, online platforms like Zillow are likely to play an increasingly crucial role in how people search for and purchase homes. (1477916, 1251604)

The size and share of the market is categorized based on Product (Keyword Research Tools, SEO Auditing Tools, Link Building Tools, Content Optimization Tools, Analytics Platforms) and Application (Website Optimization, SERP Ranking, Competitor Analysis, Traffic Analysis) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

Delve into Serpstat's comprehensive website ratings, providing an in-depth analysis of websites across 1K+ industries and 229 countries. Our datasets offer a wealth of valuable metrics, including domain global rating, domain rating within the category, and domain category (e.g., Shopping/Apparel/Footwear). Gain insights into domain estimated search traffic, domain visibility (an indicator of domain visibility in the top 20 Google results), number of domain SEO keywords, number of referring domains, number of backlinks, and Serpstat Domain Rank (a domain authority indicator).

With these robust metrics, our datasets empower businesses to make informed decisions and optimize their online strategies effectively. Whether you're conducting competitor analysis, market research, or SEO optimization, Serpstat's website ratings provide the comprehensive insights needed to drive success in today's digital landscape. Plus, our datasets are refreshed on demand, ensuring that you always have access to the most up-to-date information for strategic decision-making.

Google is not only popular in its home country but is also the dominant internet search provider in many major online markets, frequently generating almost 80 percent of desktop search traffic. The search engine giant has a market share of over 90 percent in India and accounted for the majority of the global search engine market, ahead of other competitors such as Yahoo, Bing, Yandex, and Baidu. Google’s online dominance All roads lead to Rome, or if you are browsing the internet, all roads lead to Google. It is hard to imagine an online experience without the online behemoth, as the company offers a wide range of online products and services that all seamlessly integrate with each other. Google search and advertising are the core products of the company, accounting for the vast majority of the company revenues. When adding this up with the Chrome browser, Gmail, Google Maps, YouTube, Google’s ownership of the Android mobile operating system, and various other consumer and enterprise services, Google is basically a one-stop shop for online needs. Google anti-trust rulings However, Google’s dominance of the search market is not always welcome and is keenly watched by authorities and industry watchdogs – since 2017, the EU commission has fined Google over 8 billion euros in antitrust fines for abusing its monopoly in online advertising. In March 2019, European Commission found that Google violated antitrust regulations by imposing contractual restrictions on third-party websites in order to make them less competitive and fined the company 1.7 billion euros.

As of January 2025, online search engine Bing accounted for 12.23 percent of the global desktop search market, while market leader Google had a share of around 78.83 percent. Meanwhile, Yahoo's market share was 3.07 percent. Google in the global market Ever since the introduction of Google Search in 1997, the company has dominated the search engine market, while the shares of all other tools has been rather lopsided. The majority of Google revenues are generated through advertising. Its parent corporation, Alphabet, was one of the biggest internet companies worldwide as of 2023, with a market capitalization of 1,6 trillion U.S. dollars. The company has also expanded its services to mail, productivity tools, enterprise products, mobile devices, and other ventures. As a result, Google earned one of the highest tech company revenues in 2023 with roughly 305.6 billion U.S. dollars. Search engine usage in different countries Google is the most frequently used search engine worldwide. But in some countries, its’ alternatives are leading or competing with it to some extent. As of the last quarter of 2023, more than 63 percent of internet users in Russia used Yandex, whereas Google users were nearly 36 percent. Meanwhile, Baidu was the most used search engine in China, despite a strong percentage decrease of internet users in the country accessing it. In other countries, like Japan and Mexico, people tend to use Yahoo along with Google. In the first quarter of 2022 nearly 56 percent of the respondents in Japan said that they had used Yahoo in the past four weeks. In the same year, over 27 percent of users in Mexico said they used Yahoo. Another search engine, Bing, operated by Microsoft, was the second most popular search engine in the United Kingdom after Google.

Lead list provide valuable insights into the software industry. Essential for market research and competitor analysis.

Find new prospects by the technologies they use. Lead lists contain websites, email addresses, phone numbers and social media profiles. Create and export custom reports for any web technology based on website traffic, location and language.

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BestPlace is an innovative retail data and analytics tool created explicitly for medium and enterprise-level CPG/FMCG companies. It's designed to revolutionize your retail data analysis approach by adding a strategic location-based perspective to your existing database. This perspective enriches your data landscape and allows your business to understand better and cater to shopping behavior. An In-Depth Approach to Retail Analytics Unlike conventional analytics tools, BestPlace delves deep into each store location details, providing a comprehensive analysis of your retail database. We leverage unique tools and methodologies to extract, analyze, and compile data. Our processes have been accurately designed to provide a holistic view of your business, equipping you with the information you need to make data-driven data-backed decisions. Amplifying Your Database with BestPlace At BestPlace, we understand the importance of a robust and informative retail database design. We don't just add new stores to your database; we enrich each store with vital characteristics and factors. These enhancements come from open cartographic sources such as Google Maps and our proprietary GIS database, all carefully collected and curated by our experienced data analysts. Store Features We enrich your retail database with an array of store features, which include but are not limited to: Number of reviews Average ratings Operational hours Categories relevant to each point Our attention to detail ensures your retail database becomes a powerful tool for understanding customer interactions and preferences. Geo-Analytical Factors Each store in your database is further enhanced with geo-analytical data. We analyze: Maximum pedestrian and vehicle traffic within a defined radius Number of households and average income within the catchment area vicinity Number of schools, hospitals, universities, competitors, stores, bars, clubs, and restaurants in the surrounding area Point attendance based on mobile device location data (ensuring GDPR compliance) Our refined retail data collection and analysis provides detailed shopping behavior insights, leading to in-depth shopper analytics and retail foot traffic data that support strategic planning and execution. The Power of Points of Interest (POI) Data At BestPlace, we harness the power of Point of Interest (POI) data (to bring you the most complete retail data set.) to bring your retail data to life. Our POI data collection process involves analyzing and categorizing foot traffic data, providing a comprehensive foot traffic dataset as a result. This data allows you to understand the ebb and flow of individuals around your store locations, suggesting invaluable insights for strategic planning and operational efficiency. Leveraging GIS Data Our GIS data collection process is meticulous and comprehensive. We tap into multiple GIS data sources, providing a wealth of data to enhance your retail analytics. This process allows us to equip your database with a broad range of geospatial features, including demographic and socioeconomic information from various census data for GIS applications. By including GIS data in your analysis, you gain a multi-dimensional perspective of your retail landscape, allowing for more strategic decision-making. The Advantages of Census Data BestPlace grants you direct access to a wealth of census data sets. This transforms your retail database into a more potent tool for decision-making, providing a deeper understanding of the demographics and socioeconomic factors surrounding your store locations. With the ability to download census data directly, you can enrich your retail data analysis with valuable insights about potential customers, giving you the upper hand in your strategic planning. Extensive Use Cases BestPlace's capabilities stretch across various applications, offering value in areas such as: Competition Analysis: Identify your competitors, analyze their performance, and understand your standing in the market with our extensive POI database and retail data analytics capabilities. New Location Search: Use our rich retail store database to identify ideal locations for store expansions based on foot traffic data, proximity to key points, and potential customer demographics. Location Comparison: Compare multiple store locations based on numerous factors and make informed decisions about where to focus your resources. Distribution Optimization: Leverage our FMCG data analytics and retail traffic analytics to optimize your distribution strategy and maximize ROI. Building Machine Learning Models: Integrate our all-purpose machine learning models into your business decision processes to enable more efficient and effective decision-making. (Integrate our all-purpose machine learning models to build your own in-house solutions with the help of our data.) Comprehensive Deliverables As a BestPlace client, you receive a comprehensive produc...