Salutary Data is a boutique, B2B contact and company data provider that's committed to delivering high quality data for sales intelligence, lead generation, marketing, recruiting / HR, identity resolution, and ML / AI. Our database currently consists of 148MM+ highly curated B2B Contacts ( US only), along with over 4M+ companies, and is updated regularly to ensure we have the most up-to-date information.

We can enrich your in-house data ( CRM Enrichment, Lead Enrichment, etc.) and provide you with a custom dataset ( such as a lead list) tailored to your target audience specifications and data use-case. We also support large-scale data licensing to software providers and agencies that intend to redistribute our data to their customers and end-users.

What makes Salutary unique? - We offer our clients a truly unique, one-stop aggregation of the best-of-breed quality data sources. Our supplier network consists of numerous, established high quality suppliers that are rigorously vetted. - We leverage third party verification vendors to ensure phone numbers and emails are accurate and connect to the right person. Additionally, we deploy automated and manual verification techniques to ensure we have the latest job information for contacts. - We're reasonably priced and easy to work with.

Products: API Suite Web UI Full and Custom Data Feeds

Services: Data Enrichment - We assess the fill rate gaps and profile your customer file for the purpose of appending fields, updating information, and/or rendering net new “look alike” prospects for your campaigns. ABM Match & Append - Send us your domain or other company related files, and we’ll match your Account Based Marketing targets and provide you with B2B contacts to campaign. Optionally throw in your suppression file to avoid any redundant records. Verification (“Cleaning/Hygiene”) Services - Address the 2% per month aging issue on contact records! We will identify duplicate records, contacts no longer at the company, rid your email hard bounces, and update/replace titles or phones. This is right up our alley and levers our existing internal and external processes and systems.

Mobile phones dominate global digital commerce website visits and contribute to the largest share of online orders. As of the first quarter of 2025, smartphones constituted around ** percent of retail site traffic globally, responsible for generating ** percent of online shopping orders. Marketplace momentum Retail e-commerce has significantly increased globally over the past few years. Currently, the leading countries in retail e-commerce growth, such as the Philippines, have seen an increase of up to ** percent. In 2024, the majority of online purchases worldwide were made on online marketplaces, incurring around a ** percent share of consumer purchases. The top four retail websites for consumers to visit globally were all marketplaces, with the leading website being Amazon.com. Converting clicks When shopping online, website visits often do not end in purchases. This can be due to having second thoughts when online shopping, or simply due to consumers using the platforms to search for products. In 2025, the conversion rate of online shoppers globally was under * percent, with beauty & skincare incurring the highest conversion rate from online purchases. Across the globe, almost ** percent of all retail sales were conducted online. This figure is forecast to increase to at least ** percent by 2027.

When a prospect enters a brick and mortar business, staff will likely get several opportunities to engage that person and encourage a purchase. Not so online. You have seconds, not minutes to give visitors a reason to stay long enough to engage. There’s a common thread that helped companies like Facebook, Amazon, and Apple rise […]

In 2024, global retail e-commerce sales reached an estimated ************ U.S. dollars. Projections indicate a ** percent growth in this figure over the coming years, with expectations to come close to ************** dollars by 2028. World players Among the key players on the world stage, the American marketplace giant Amazon holds the title of the largest e-commerce player globally, with a gross merchandise value of nearly *********** U.S. dollars in 2024. Amazon was also the most valuable retail brand globally, followed by mostly American competitors such as Walmart and the Home Depot. Leading e-tailing regions E-commerce is a dormant channel globally, but nowhere has it been as successful as in Asia. In 2024, the e-commerce revenue in that continent alone was measured at nearly ************ U.S. dollars, outperforming the Americas and Europe. That year, the up-and-coming e-commerce markets also centered around Asia. The Philippines and India stood out as the swiftest-growing e-commerce markets based on online sales, anticipating a growth rate surpassing ** percent.

It is rare to find a website manager who fully appreciates the importance of ecommerce site search to sales. If you’ve been treating onsite search as a necessary function rather than as one of the most powerful revenue-generating tools in your arsenal, I have three words for you: Please stop that. Your customers and prospective […]

PredictLeads Key Customers Data provides essential business intelligence by analyzing company relationships, uncovering vendor partnerships, client connections, and strategic affiliations through advanced web scraping and logo recognition. This dataset captures business interactions directly from company websites, offering valuable insights into market positioning, competitive landscapes, and growth opportunities.

Use Cases:

✅ Account Profiling – Gain a 360-degree customer view by mapping company relationships and partnerships. ✅ Competitive Intelligence – Track vendor-client connections and business affiliations to identify key industry players. ✅ B2B Lead Targeting – Prioritize leads based on their business relationships, improving sales and marketing efficiency. ✅ CRM Data Enrichment – Enhance company records with detailed key customer data, ensuring data accuracy. ✅ Market Research – Identify emerging trends and industry networks to optimize strategic planning.

Key API Attributes:

• id (string, UUID) – Unique identifier for the company connection.
• category (string) – Type of relationship (e.g., vendor, client, partner).
• source_category (string) – Where the connection was detected (e.g., partner page, case study).
• source_url (string, URL) – Website where the relationship was found.
• individual_source_url (string, URL) – Specific page confirming the connection.
• context (string) – Extracted description of the business relationship (e.g., "Company X - partners with Company Y to enhance payment processing").
• first_seen_at (ISO 8601 date-time) – Date the connection was first detected.
• last_seen_at (ISO 8601 date-time) – Most recent confirmation of the relationship.
• company1 & company2 (objects) – Details of the two connected companies, including:
• - domain (string) – Company website domain.
• - company_name (string) – Official company name.
• - ticker (string, nullable) – Stock ticker, if available.

📌 PredictLeads Key Customers Data is an indispensable tool for B2B sales, marketing, and market intelligence teams, providing actionable relationship insights to drive targeted outreach, competitor tracking, and strategic decision-making.

PredictLeads Docs: https://docs.predictleads.com/v3/guide/connections_dataset

The "B2B Leads Database" is a comprehensive and structured collection of business-to-business (B2B) contact information. It is designed to help companies identify and reach out to potential partners, clients, suppliers, or other businesses for networking, sales, and collaboration purposes. Here’s a more detailed breakdown of the contents and purpose:

Contents: Company Information:

Company Name: The official name of the company or organization. Industry/Sector: The category or sector to which the company belongs (e.g., IT, manufacturing, healthcare, finance, etc.). Company Size: Information about the size of the company (small, medium, large) based on factors like revenue, employee count, or market presence. Location: Physical address, regional offices, or headquarters, categorized by country or region. Key Personnel / Leads:

Name of Key Persons/Leads: The primary contact persons in each company, typically decision-makers or individuals in influential roles. Designation: The role or position of the key person, such as CEO, Marketing Manager, Sales Director, CTO, or any other relevant title. Department: The specific department or business unit the contact person belongs to (e.g., Sales, IT, Marketing, HR). Contact Information:

Email Addresses: Professional email contacts for key personnel, verified for direct communication. Phone Numbers: Direct lines or company phone numbers for reaching key leads. LinkedIn Profiles (if applicable): Social media profiles for more informal outreach or research. Website: The company’s official website for further details or verification. Additional Information:

Engagement History: Any previous contact, notes on communication, or business dealings with the lead or company. Lead Status: Whether the lead is cold, warm, or hot, or any stage in the sales funnel. Lead Source: The origin of the lead, whether from referrals, inbound queries, trade shows, or online searches. Notes: Any specific insights or details about the lead or company, such as their current challenges, interests, or recent activities. Purpose: The B2B Leads Database is a vital resource for sales, marketing, and business development teams. It allows companies to:

Generate New Business Opportunities: Identify potential business partners or clients within relevant sectors. Target Specific Decision-Makers: Reach out directly to the most relevant individuals, increasing the chance of successful engagement. Track and Manage Leads: Maintain an organized and updated record of all B2B contacts, facilitating efficient lead nurturing and follow-ups. Market Segmentation and Targeting: Segment companies by industry, size, or location for more targeted marketing campaigns. Usage: This database is typically used in the context of:

B2B sales and outreach efforts. Account-based marketing (ABM) to focus on high-value targets. Networking and business partnerships. Industry-specific campaigns. The "B2B Leads Database" is a powerful tool for companies looking to streamline their business growth and client acquisition strategies by focusing on relevant leads in their sector.

In 2023, e-commerce comprised over 15.6 percent of total retail sales in the United States. Forecasts suggest that this proportion will continue to rise steadily in the coming years, reaching approximately 20.6 percent by 2027. Fashion fever The digital revolution has significantly changed how retail is done, impacting a wide range of product categories. Out of all e-commerce product categories, apparel and accessories are the most purchased online in the United States. As of February 2023, roughly 18 percent of all fashion retail sales took place online. Furniture and home furnishing, as well as computer and consumer electronics, ranked second, with over 15 percent of each product category purchased via the internet. The product categories that are least purchased online are office equipment and supplies (1.4 percent) and books, music, and video (5.1 percent). Shopping hotspots Amazon dominates the e-commerce industry in the United States, though other competitors still have significant market share. In December 2023, amazon.com was the most-visited e-commerce and shopping site in the United States. That month, around 45 percent of all visits to e-commerce sites were made to Amazon. Other popular shopping sites include ebay.com, walmart.com, etsy.com, and target.com. The staggering proportion of online retail sales in the country attributed to Amazon is quite remarkable. In 2023, Amazon's website accounted for almost half of all online computer and consumer electronics sales. Similarly, nearly one-third of online fashion purchases in the country were made on Amazon.

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Customer Analytics Applications Market Size 2024-2028

The customer analytics applications market size is estimated to grow by USD 16.73 billion at a CAGR of 17.58% between 2023 and 2028. The growth of the market depends on several factors, including the increasing number of social media users, the growing need for improved customer satisfaction, and an increase in the adoption of customer analytics by SMEs. Customer analytics application refers to a software or system that analyzes customer data such as behavioral, demographic, and personal information to gain insights into their behavior, preferences, and needs. It uses various techniques such as data mining, predictive modeling, and statistical analysis to gather information and make informed decisions in marketing, sales, product development, and overall customer management. The goal of a customer analytics application is to enhance customer understanding and improve business strategies by allowing companies to make data-driven decisions and provide personalized experiences to their customers.

What will be the Size of the Market During the Forecast Period?

To learn more about this report, View Report Sample

Market Dynamics

In the evolving internet retail landscape, businesses are increasingly adopting innovative cloud deployment modes to enhance their operational efficiency. Customer Data Platforms (CDPs) like Neustar and Clarity Insight are pivotal in integrating and analyzing customer data to drive personalized experiences and strategic decisions. These platforms leverage cloud deployment modes to offer scalable solutions that support internet retail operations and enhance customer engagement. Data platforms are instrumental in collecting and processing vast amounts of data, providing valuable insights for trailblazers in the industry. By utilizing advanced cloud deployment modes, companies can efficiently manage their data infrastructure and improve their online retail strategies. Integrating Neustar and Clarity Insight into their systems enables businesses to stay ahead of the competition by offering tailored experiences and optimizing their internet retail performance through scalable solutions.

Key Market Driver

An increase in the adoption of customer analytics by SMEs is notably driving market growth. Expanding the efficiency and performance of business operations is critical to achieving the desired set of goals of an organization. Businesses with a customer-centric approach deal with massive amounts of customer data, which is stored, managed, and processed in real-time. SMEs generate numerous forms of customer data related to customer demographics and sales, marketing campaigns, websites, and conversations. Consequently, these businesses must scrutinize all this customer-related data to achieve a competitive edge in the market. SMEs are majorly using these as they enable better forecasting, resource management, and streamlining of data under one platform, lower operational costs, improve decision-making, and expand sales.

In addition, the increase in customer data, along with the companies' need to automate customer data processing, is leading to the increased adoption by SMEs. Hence, customer analytics is being executed across SMEs for better management of their business operations via a centralized management system with enhanced collaboration, productivity, simplified compliance, and risk management. Such factors are the significant driving factors driving the growth of the global market during the forecast period.

Major Market Trends

Advancements in technology are an emerging trend shaping the market growth. AI and ML technologies have revolutionized the way businesses understand and analyze customer data, allowing them to make more informed decisions and deliver customized experiences. Also, AI and ML have played a critical role in fake detection and prevention in the customer analytics market. Algorithms can identify unusual activities that may indicate fraud by analyzing transactional data and behavioral patterns. This allows businesses to secure themselves and their customers from potential financial losses.

Additionally, AI and ML have enhanced customer segmentation capabilities. Businesses can group customers based on their similarities by using clustering algorithms, allowing them to create targeted marketing campaigns for specific segments. This enables enterprises to personalize their messages and offers, resulting in higher customer engagement and conversion rates. These factors are anticipated to fuel the market growth and trends during the forecast period.

Significant Market Restrain

Data integration issues are a significant challenge hindering market growth. To analyze customer data generated from various types of systems, enterprises use these. The expansion in the use of smart devices and Internet penetration is creating

The Web Design Services industry has faced mixed operating conditions over the past few years. Businesses and government sectors have spent more on web design services as users have become more reliant on online activities, including social media and online shopping. Steady growth in the number of businesses operating in Australia has benefited companies providing web design services, as their largest market is small-to-medium enterprises. Demand from online shopping has expanded rapidly, encouraging businesses, especially retailers, to upgrade websites to provide seamless customer experiences online and at bricks-and-mortar stores. While many consumers continue to enjoy the convenience of online shopping, some consumers have returned to shopping at the traditional bricks-and-mortar stores since pandemic-related restrictions were removed in October 2022, hampering online shopping demand and industry revenue. Still, heavy reliance on the internet has benefited web design service providers. Overall, industry revenue is expected to dip by an annualised 0.2% over the five years through 2024-25, to $1.4 billion. Competition against international web design service providers has intensified. Overseas developers have advantages in providing competitive prices, encouraging clients to use offshore web development teams to reduce costs. This trend has subdued revenue for local providers. Nonetheless, greater smartphone penetration and online usage have supported sales. The heightened need for superior website designs with enhanced user experience, including fast-loading and easily navigable websites, has propped up demand. Technological advancements, like using AI and machine learning for efficiencies, have helped web design service providers to improve profitability. Revenue is anticipated to edge upwards by 1.1% in 2024-25 as digitalisation trends encourage users to spend more on web design services. The Web Design Services industry’s outlook is positive. Consistent growth in internet subscribers and the number of businesses will benefit web designers as clients spend more to improve their online presence. Demand from cloud hosting and data processing services is set to expand business opportunities for web designers. Even so, downstream clients like large corporations may continue to exert pressure on local providers as they seek to move services in-house or offshore. Revenue is forecast to climb at an annualised 4.5% through the end of 2029-30, totalling $1.8 billion.

Mail-order retailers are companies that primarily use mail catalogs and TV to display and sell merchandise. Rapidly increasing competition from online shopping outlets forced mail-order retailers to develop new strategies to prevent revenue losses or slow growth. E-commerce retailers offer levels of convenience that are highly attractive to consumers, lowering sales from mail order services, particularly among younger consumers. However, the industry benefited from the pandemic, as older consumers were encouraged to reduce exposure to the virus and stay at home. Revenue for mail-order businesses is expected to climb at a CAGR of 4.3% to $252.3 billion through the end of 2024, despite a forecast decline of 2.1% in 2024. Many mail order retailers began offering internet and mobile e-commerce services to cope with slowing industry revenue and increasing demand for online retailers. In recent years, a growing share of retail sales have come from online websites and mobile apps, cannibalizing sales generated by mail-order channels. Although this increases revenue for individual companies, it shows the falling reliability of mail-order sales as a source of revenue. Similarly, mail-order retailers are affected by lower cable TV subscriptions, reducing exposure and lowering revenue from infomercials. The growing competitive landscape has pressured prices and contributed to lower profitability. Moving forward, external competition from e-commerce and brick-and-mortar retailers will harm industry performance. Consumers will continue to opt for online shopping because of the increased convenience and ability to compare products and prices across multiple brands. Declines in cable TV subscriptions will continue threatening TV home-shopping networks as fewer consumers can access these channels. Consumers who find these channels can access e-commerce solutions to compare prices and shop directly on the website. As high-speed internet access becomes more widespread along with robust cellular coverage, mail-order businesses will endure further external pressures. These factors are expected to cause revenue to drop at a CAGR of 1.6% to $232.9 billion through the end of 2029.

McGRAW’s US B2B Data: Accurate, Reliable, and Market-Ready

Our B2B database delivers over 80 million verified contacts with 95%+ accuracy. Supported by in-house call centers, social media validation, and market research teams, we ensure that every record is fresh, reliable, and optimized for B2B outreach, lead generation, and advanced market insights.

Our B2B database is one of the most accurate and extensive datasets available, covering over 91 million business executives with a 95%+ accuracy guarantee. Designed for businesses that require the highest quality data, this database provides detailed, validated, and continuously updated information on decision-makers and industry influencers worldwide.

The B2B Database is meticulously curated to meet the needs of businesses seeking precise and actionable data. Our datasets are not only extensive but also rigorously validated and updated to ensure the highest level of accuracy and reliability.

Key Data Attributes:

• Personal Identifiers: First name, last name
• Professional Details: Title, direct dial numbers
• Business Information: Company name, address, phone number, fax number, website
• Company Metrics: Employee size, sales volume
• Technology Insights: Information on hardware and software usage across organizations
• Social Media Connections: LinkedIn, Facebook, and direct dial contacts
• Corporate Insights: Detailed company profiles

Unlike many providers that rely solely on third-party vendor files, McGRAW takes a hands-on approach to data validation. Our dedicated nearshore and offshore call centers engage directly with data before each delivery to ensure every record meets our high standards of accuracy and relevance.

In addition, our teams of social media validators, market researchers, and digital marketing specialists continuously refine and update records to maintain data freshness. Each dataset undergoes multiple verification checks using internal validation processes and third-party tools such as Fresh Address, BriteVerify, and Impressionwise to guarantee the highest data quality.

Additional Data Solutions and Services

• Data Enhancement: Email and LinkedIn appends, contact discovery across global roles and functions

• Business Verification: Real-time validation through call centers, social media, and market research

• Technology Insights: Detailed IT infrastructure reports, spending trends, and executive insights

• Healthcare Database: Access to over 80 million healthcare professionals and industry leaders

• Global Reach: US and international GDPR-compliant datasets, complete with email, postal, and phone contacts

• Email Broadcast Services: Full-service campaign execution, from testing to live deployment, with tracking of key engagement metrics such as opens and clicks

Many B2B data providers rely on vendor-contributed files without conducting the rigorous validation necessary to ensure accuracy. This often results in outdated and unreliable data that fails to meet the demands of a fast-moving business environment.

McGRAW takes a different approach. By owning and operating dedicated call centers, we directly verify and validate our data before delivery, ensuring that every record is up-to-date and ready to drive business success.

Through continuous validation, social media verification, and real-time updates, McGRAW provides a high-quality, dependable database for businesses that prioritize data integrity and performance. Our Global Business Executives database is the ideal solution for companies that need accurate, relevant, and market-ready data to fuel their strategies.

Online shopping has become a way of life. Once considered a novelty, much like the internet itself, the online shopping phenomenon has surpassed business and consumer expectations. It has evolved and expanded rapidly, with escalating internet and broadband uptake and changing consumer attitudes helping online shopping become a mainstream retail avenue. Greater investment in online platforms to advance website navigation, enhance security and improve delivery is fuelling a shift in consumer buying habits towards online shopping. The pandemic brought retail trading in Australia to a standstill, with lockdown periods and restrictions leading to a surge in online shopping sales. As consumers jumped online at breakneck speed, the online market was flooded with new entrants and businesses ramped up their digital sales capabilities to keep up with demand. Despite the hype and surge in sales, challenging trading conditions in the post-pandemic environment have eroded some of the earlier gains. Strong inflation and rising interest rates have combined to create a cost-of-living crisis, with consumers reassessing their online spending habits in the face of tightening purse strings. Nonetheless, revenue is anticipated to have grown at an annualised 7.4% over the five years through 2024-25 and is expected to total $58.0 billion in the current year, when revenue is set to climb by an estimated 5.2%. Going forwards, online shopping revenue is forecast to climb at an annualised 6.5% through the end of 2029-30 to total a projected $79.4 billion, aided by continued consumer demand. Greater digital connectivity will allow consumers to shop anywhere and anytime, with advances in augmented reality opening new doors for online retailers. Strong revenue prospects will entice more bricks-and-mortar retailers to launch online stores to complement their physical store network, while many online retailers will open shopfronts and flagship stores, blurring the lines between the two. Escalating competition, particularly from international low-cost retailers like Temu and Shein, will limit growth in profitability.

The CDTFA Mobile app will enable you to find a sales and use tax rate, locate and contact our field offices, and conveniently access our website and online services.

FEATURES

• California Sales and Use Tax Rates: Find a tax rate by address, city, or your current location • CDTFA Field Offices: Get an office's address and other details, and with the tap of a button call an office or open its location in the Maps application to get driving directions • Website: View our website right within the app • Online Services: Access our online services directly with the tap of a button • And more features will be coming soon!

The global visitor management system (VMS) market is set to experience substantial growth, reaching a valuation of USD 1.8 billion in 2025 and being worth USD 6.9 billion by 2035. This significant expansion represents a strong CAGR of 11.7% during the forecast period.

Metric	Value
Industry Size (2025E)	USD 1.8 billion
Industry Value (2035F)	USD 6.9 billion
CAGR (2025 to 2035)	11.7%

Analyzing Visitor Management System Market by Top Investment Segments

Solution	CAGR (2025 to 2035)
Services	13.9%

Platform	Share (2025)
Web Based	68.3%

End User	CAGR (2025 to 2035)
Banks & Financial Institution	12.8%

Contracts & Deals Analysis

Company	Envoy
Contract/Development Details	Partnered with a multinational corporation to deploy a cloud-based visitor management system across global offices, streamlining visitor registration, enhancing security protocols, and ensuring compliance with data protection regulations.
Date	January 2024
Contract Value (USD Million)	Approximately USD15
Renewal Period	3 years

Company	Proxyclick
Contract/Development Details	Secured a contract with a leading healthcare provider to implement a visitor management platform, focusing on improving patient and visitor experiences, automating check-in processes, and integrating with existing security systems for enhanced facility management.
Date	August 2024
Contract Value (USD Million)	Approximately USD 12
Renewal Period	4 years

Country-wise Insights

Countries	CAGR from 2025 to 2035
India	15.3%
China	14.2%
Germany	10.4%
Japan	11.6%
United States	12.3%

Online household furniture retailers have had much to celebrate thanks to shifts in consumer habits towards online shopping. Trends in internet subscriber numbers, greater online connectivity and enhanced online platforms have made online shopping more accessible for consumers. At the same time, improvements to website usability and transaction security have increased its appeal. The ability to compare products, offers of lower prices and competitive delivery costs have been added bonuses for consumers in the new furniture market, driving widespread acceptance. All in all, industry revenue is anticipated to grow at an annualised 5.7% over the five years through 2024-25 and is expected to total $1.5 billion in the current year when revenue is set to expand by an estimated 3.8%. Online household furniture orders surged during the pandemic as lockdown periods and trading restrictions caused consumers to shop online in droves. Pandemic restrictions fuelled spending on home improvements, which, in turn, led to a spike in sales of bedroom, lounge and outdoor furniture. Despite the hype, online household furniture retailers have struggled in the post-pandemic environment, with rising inflation and higher interest rates leading to a cost-of-living crisis. While purchase costs have climbed due to rising input prices and inflated freight costs, profitability has expanded, largely owing to earlier gains. Going forwards, online shopping's flourishing popularity is set to underpin continued online household furniture sales. With internet subscriber numbers as a foundation, shifts towards online shopping will also benefit from enhanced online connectivity and data-driven platforms. Traditional bricks-and-mortar retailers will continue to make their foray into online shopping, growing the industry's enterprise and establishment base and heightening competition. Sales are also likely to stem from an upswing in residential building construction, with more homes creating a need for more furniture. Industry revenue is forecast to grow at an annualised 3.5% over the five years through 2029-30 to total $1.8 billion.

Lead list provide valuable insights into the software industry. Essential for market research and competitor analysis.

Find new prospects by the technologies they use. Lead lists contain websites, email addresses, phone numbers and social media profiles. Create and export custom reports for any web technology based on website traffic, location and language.

Get started by selecting one or more technologies. Optionally add filters and limits to customise your list.

In March 2024, Amazon.com had approximately 2.2 billion combined web visits, up from 2.1 billion visits in February. In the fourth quarter of 2024, Amazon’s net income amounted to approximately 20 billion U.S. dollars. Online retail in the United States Online retail in the United States is constantly growing. In the third quarter of 2023, e-commerce sales accounted for 15.6 percent of retail sales in the United States. During that quarter, U.S. retail e-commerce sales amounted to over 284 billion U.S. dollars. Amazon is the leading online store in the country, in terms of e-commerce net sales. Amazon.com generated around 130 billion U.S. dollars in online sales in 2022. Walmart ranked as the second-biggest online store, with revenues of 52 billion U.S. dollars. The king of Black Friday In 2023, Amazon ranked as U.S. shoppers' favorite place to go shopping during Black Friday, even surpassing in-store purchasing. Nearly six out of ten consumers chose Amazon as the number one place to go find the best Black Friday deals. Similar findings can be observed in the United Kingdom (UK), where Amazon is also ranked as the preferred Black Friday destination.

The American Customer Satisfaction Index (ACSI) score of the e-commerce website of Amazon.com has fluctuated since 2000. In 2024, the customer satisfaction score of the online retailer was 83 out of 100 ASCI points. Popularity contest Amazon is one of the most popular marketplaces worldwide. In April 2023, the U.S. domain for Amazon ranked the most visited e-commerce and shopping website by share of online visits, with around 13 percent. Ebay came in second with roughly three percent of the visit share, and the Japanese site amazon.co.jp came in third with 2.66 percent. In the same month, global online shoppers visited amazon.com around 2.2 billion times. Why Amazon? Amazon.com is the most used e-commerce website in the world, and in the U.S., the website is far ahead of its competitors. With a significant difference in website visitors of almost 45 percent, ebay.com is second to amazon.com. Furthermore, the retail giant Walmart trails behind with an online visit share of roughly six percent. Amazon is used for various reasons by its customers. For example, the online marketplace is ranked as the leading platform for product research in the U.S., surpassing even search engines in popularity. Low shipping costs, fast deliveries, and affordable product prices are the main reasons for shopping on Amazon.

According to estimates, Amazon claimed the top spot among online retailers in the United States in 2023, capturing 37.6 percent of the market. Second place was occupied by the e-commerce site of the retail chain Walmart, with a 6.4 percent market share, followed in third place by Apple, with 3.6 percent.

Amazon’s continued success

Amazon has long dominated the e-commerce market as the world’s favorite online marketplace. In 2022, company hit over half a trillion U.S. dollars in net sales. The United States is by far Amazon’s most profitable market, as the U.S. branch generated over 356 billion U.S. dollars in sales in 2022. Germany ranked second, with 33 billion dollars, followed closely by the United Kingdom with 30 billion dollars.

Online shopping on the rise

Online shopping has grown significantly over the past decade, with more people turning to the internet for their shopping needs. The proof is in the numbers: the U.S. e-commerce industry was worth almost a trillion dollars in 2023. By 2027, forecasts show that the online market will grow to more than 50 percent. U.S. online shoppers purchase fashion and food and beverages the most via the internet.