The global research revenue of the leading 50 market research firms in the United States combined increased significantly over the last two decades, reaching a value of nearly ** billion U.S. dollars in 2020.

Market research company Nielsen, founded in 1923 and currently the leading company in the United States in terms of revenue, employed ****** full-time employees in the U.S. in 2020, making it also the largest employer. IQVIA, founded in 2016, was the second largest employer in the sector, counting approximately ***** full-time employees in 2020.

Market researchers investigate clients' target markets' behaviour, values and opinions, providing insights that allow them to tailor their products, services and marketing. Researchers rely on hefty European research and development expenditure to fuel demand for market research. The surge in digitalisation has opened new doors for market research providers while intensifying competition. Artificial intelligence is increasingly important in analysing, identifying and generating research insights from social media posts using a flood of data. Meanwhile, digital surveys have allowed research companies to expand their outreach, save resources and costs and often attain more accurate and comprehensive insights for clients. Over the five years through 2025, industry revenue is expected to contract at a compound annual rate of 1.1% to reach €25.2 billion. The high inflationary environment in recent years has taken a toll on market research budgets. A sharp contraction in business sentiment squeezed corporate profit in 2022, discouraging companies from investing in research and development activities and negatively affecting professional research providers. A greater availability of data and alternative research methods means that researchers are competing more and more with in-house research departments. In 2025, industry revenue is expected to drop by 0.3% as consumers are finding their research needs met by AI tools such as ChatGPT, however, this trend is expected to be short-lived as research companies will strive to prove their value to clients. Over the five years through 2030, industry revenue is forecast to swell at a compound annual rate of 3.7% to reach €30.3 billion. Over the coming years, market research companies will face higher external competition from technology specialists leveraging insights internally, constraining revenue growth. Nonetheless, researchers will benefit from expanding online advertising activity. Those incorporating advanced data analytics systems and digital market research technology will remain competitive and benefit from greater digitalisation. Smart mobile surveys will also become an invaluable tool for consumer research companies.

Dataset

This dataset was created by Janike Kotze

Contents

The size of the Market Research Reports and Industry Analysis market was valued at USD XXX million in 2024 and is projected to reach USD XXX million by 2033, with an expected CAGR of XX% during the forecast period.

Direct-selling companies retail a range of products from one person to another away from a fixed retail location. The COVID-19 outbreak caused a substantial shift in the industry, as mass layoffs propelled industry participation levels, resulting in heightened performance. However, intense competition from big-box retailers and e-commerce has pressured the industry, as competitors can offer a wider selection of substitute products at lower prices and in a convenient one-stop location. Direct sellers have embraced innovative sales strategies and digital platforms to maintain growth. Direct selling revenue is expected to climb at a CAGR of 5.0% to $75.2 billion through the end of 2025, including growth of 2.3% in 2025 alone. Profit will also improve as rising per capita disposable income levels improve spending on high-priced goods. Direct-selling companies have relatively low start-up costs and some unemployed or underemployed Americans establish direct-selling businesses as a means of income. As the unemployment rate fluctuated but ultimately climbed in recent years, more enterprises entered the industry. As demand and direct sellers' revenue rose, more businesses entered the industry to use it as a flexible, low-commitment way to earn supplemental income. The health and wellness segment has boomed, with consumers seeking natural and sustainable products. This shift has fueled sales of nutritional supplements and skincare products. Direct sellers have harnessed social media to reach wider audiences, creating personal connections that resonate with consumers. Positive economic trends, like rising consumer confidence and spending, will contribute to rising revenue for direct-selling companies in the coming years. However, rising incomes and consumer spending will also lead many consumers to shop at substitute industries, like mass retailers and online competitors. As e-commerce continues to expand, direct sellers will further integrate digital tools and platforms to enhance customer engagement and streamline sales processes. Artificial intelligence and data analytics will enable companies to fine-tune marketing strategies, personalize shopping experiences and optimize inventory management. Sustainability will continue to be a critical focus, with consumers demanding greater transparency and environmentally friendly practices. Regulatory scrutiny remains a wildcard, as the industry must navigate potential challenges to ensure ethical practices and the protection of both consumers and sellers. Revenue is expected to expand at a CAGR of 3.0% to $87.0 billion through the end of 2030.

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Scientific research and development (R&D) facilities have enjoyed significant growth over the past five years as the mix of accelerating medical innovation, new global conflicts and push to advance medical treatments provided a diversified demand niche for the industry. Skyrocketing corporate profit, which boosted 6.3% over the past five years, enabled private companies to massively increase their budgets for R&D. New conflicts in the Middle East and Europe generated a wider range of defense capability needs, causing public sector clients to contract R&D companies at a more rapid pace to advance research on weapons systems and military equipment. A robust push toward sustainability across clients’ product stream further advanced new technological research in facets such as biomedical treatments. In light of these trends and an acceleration of technological adoption, revenue spiked at a CAGR of 4.9% to an estimated $320.9 billion over the past five years, including an anticipated 3.1% boost in 2025 alone. The federal government is the largest and most consistent source of revenue, so changes in federal funding levels greatly affect servicers’ performance. Many R&D sites focus on military tech, so the Trump administration's support for defense spending brought on a surge revenue. While the Biden administration originally pushed for lower defense spending, serious conflicts involving the US's allies, namely Ukraine and Israel, have brought military innovation back to the forefront of budget discussions. Although revenue growth was strong, a rebound in wage expenditures following an inflationary spike has caused a slight slowdown in profit growth. Moving forward, scientific R&D companies will continue benefiting from anticipated growth in corporate profit and sector-wide support for new research projects. While still high at 4.3% as of February 2025, the eventual stabilization in interest rates will encourage new investment. The passing of the Inflation Reduction Act in 2022 will benefit research labs studying alternative fuels and clean energy through tax credits that encourage private investment. New technological advances, such as UAVs and EWs, will provide greater need for technically adept R&D companies that can help strengthen military equipment research and development for the future. Additionally, anticipated growth in overall research & development expenditure across the public and private sectors will provide more funding for R&D initiatives, creating a larger field of opportunity for new researchers. Overall, revenue is expected to boost at a CAGR of 3.2% to an estimated $375.7 billion over the next five years.

The Team Collaboration Tools market is booming, with a projected CAGR of 18% and a multi-billion dollar valuation. Discover key trends, leading companies (Atlassian, Slack, Microsoft), and regional market analysis in this comprehensive market report. Explore the drivers, restraints, and future outlook for this rapidly expanding sector. Key drivers for this market are: Increasing Need for Tools to Make Work Seamless and Agile, Continuous Innovation in Team Collaborative Tool Offerings. Potential restraints include: Compliance and Governance Issues. Notable trends are: Continuous Innovation in Team Collaboration Tool Offerings to Increase Market Growth.

The Physical Internet Market Report is Segmented by Type (Logistic Nodes and Logistic Network), Component (Solution and Services), Enterprise Size (SMEs and Large Enterprises), End-User (Retail and E-Commerce, Manufacturing, Healthcare, Aerospace and Defense, Automotive, and Other End-Users), and Geography.

The Product Management Software market has experienced substantial growth in recent years, becoming an essential tool for businesses looking to streamline their product development and management processes. As companies strive to enhance product delivery and meet consumer demands efficiently, these software solution

Business Software Market is Segmented by Software Type (ERP, CRM, Business Intelligence and Analytics, and More), Deployment (Cloud, On-Premises), End-User Industry (BFSI, Healthcare and Life Sciences, Government and Public Sector, and More), Organization Size (Large Enterprises, Smes), and by Geography. The Market Forecasts are Provided in Terms of Value (USD).

The Valuation For Privately-Held Businesses market is crucial for entrepreneurs, investors, and financial institutions aiming to assess the worth of non-publicly traded companies. Unlike publicly traded firms, privately-held businesses present unique challenges in valuation due to the absence of readily available fi

The CRM (Customer Relationship Management) software market has witnessed significant evolution over the last decade, becoming an indispensable tool for businesses of all sizes. With the ongoing digital transformation, companies are increasingly turning to CRM solutions to enhance their customer interactions, streaml

• The global industry was valued at US$ 150.9 Mn in 2023
• It is expected to grow at a CAGR of 4.1% from 2024 to 2034 and reach US$ 234.8 Mn by the end of 2034

Meningitis Treatment Market Overview

Regional Analysis

Meningitis Treatment Market Snapshot

Financial Data Services Market size was valued at USD 23.3 Billion in 2023 and is projected to reach USD 42.6 Billion by 2031, growing at a CAGR of 8.1% during the forecast period 2024-2031.Global Financial Data Services Market DriversThe market drivers for the Financial Data Services Market can be influenced by various factors. These may include:The need for real-time analytics is growing: Real-time analytics are becoming more and more necessary in the financial sector due to the acceleration of data consumption. To reduce risks, make wise decisions, and enhance customer service, organizations need quick insights. Stakeholders are giving priority to solutions that enable quick data processing and analysis due to the increase in market volatility and complexity. The need for sophisticated analytical skills is driving providers of financial data services to modernize their products. As companies come to realize that using real-time data is crucial for keeping a competitive edge in a fast-paced financial climate, the competition among them to provide timely insights also boosts market growth.Growing Machine Learning and AI Adoption: Data analysis has been profoundly changed by the incorporation of AI and machine learning technology into financial data services. By enabling predictive analytics, these technologies help financial organizations make better decisions and reduce risk. Businesses can find trends that were previously invisible by automating data processing operations. This leads to more precise forecasts and improved investment plans. Furthermore, sophisticated algorithms are flexible enough to adjust to shifting circumstances, keeping organizations flexible. The increasing intricacy of financial markets necessitates the use of AI and machine learning, which in turn drives demand for sophisticated financial data services and promotes innovation in the sector.Global Financial Data Services Market RestraintsSeveral factors can act as restraints or challenges for the Financial Data Services Market. These may include:Difficulties in Regulatory Compliance: Regulations controlling data management, privacy, and financial transactions place heavy restrictions on the financial data services market. Regulations like the GDPR, CCPA, and banking industry standards like Basel III and SOX must all be complied with by organizations. Complying with these requirements frequently necessitates a significant investment in staff and compliance systems, which can be taxing, especially for smaller businesses. Regulations are dynamic, and different locations have different needs, which adds to the complexity and expense. Noncompliance not only results in monetary fines but also has the potential to harm an entity's image, so impeding market expansion.Dangers to Data Security: Threats to data security are a major impediment to the financial data services market. Because they manage sensitive data, financial institutions are often the targets of cyberattacks. Breach can lead to significant monetary losses, legal repercussions, and long-term harm to one's image. Although they can greatly increase operating expenses, investments in strong security measures like encryption, safe access protocols, and continual monitoring are crucial. Moreover, the dynamic strategies employed by cybercriminals need continuous adjustment, placing a burden on resources and detracting from the main operations of businesses. The evolution of security threats poses a challenge to preserving consumer trust, hence impeding industry expansion.

The Content Services Platforms Market Report is Segmented by Component (Solutions, and Services), Deployment Model (On-Premises, and Cloud), End-User Enterprise Size (Small and Medium-Sized Enterprises, and Large Enterprises), End-User Industry Vertical (BFSI, Government and Public Sector, Healthcare and Life Sciences, IT and Telecom, and More), and Geography. The Market Forecasts are Provided in Terms of Value (USD).

This statistic shows the revenue of the industry “advertising and market research“ in Switzerland by segment from 2012 to 2018, with a forecast to 2025. It is projected that the revenue of advertising and market research in Switzerland will amount to approximately ******** million U.S. Dollars by 2025.

US Automotive Industry Market is set for strong growth through 2030, driven by rising EV adoption, tech integration (AI, IIoT), MaaS expansion & supportive government policies.

The global fintech market size reached approximately USD 226.71 Billion in 2024. The market is projected to grow at a CAGR of 16.80% between 2025-2034, reaching a value of around USD 1071.27 Billion by 2034.

The global fintech market is growing at a brisk pace, driven by technology progress and the expanding demand from customers for digital finance solutions. As the market continues to grow with a forecast CAGR of more than 15% in the forecast period, it is largely growing in North America. Prominent factors propelling this growth are regulatory policies, better security measures, and the emergence of digital banking. As financial companies adopt innovation, the international fintech market will continue its trend of growth.