In 2024, around 74.7 percent of startups in Germany were aimed at B2B customers. This data shows the share of startups by revenue-generating customer groups in Germany. The DSM defines the term “startup” as follows:

Startups are less than 10 years old Startups have planned employee and/or sales growth and/or are (highly) innovative with their products/services, their business model and/or their technologies

According to the DSM, a company is a startup if the first condition mentioned above is met and at least one of the other two conditions is also met

Volkswagen had by far the highest annual revenue of all companies based in Germany in 2024, at approximately 348 billion U.S. dollars. BMW had the second highest annual revenue at 168 billion U.S. dollars, followed by Mercedes-Benz which had a revenue of 165 billion U.S. dollars.

Key information about Germany Tourism Revenue Growth

• Germany Tourism Revenue grew 6.3 % YoY in Dec 2024, compared with an increase of 14.2 % YoY in the previous year
• Germany Tourism Revenue Growth rate data is updated yearly, available from Dec 1972 to Dec 2024
• The data reached an all-time high of 60.7 % in Dec 2022 and a record low of -48.2 % in Dec 2020

CEIC calculates annual Tourism Revenue Growth from annual Tourism Revenue. Deutsche Bundesbank provides Tourism Revenue in EUR.

In 2024, the medical technology company, Thermo Fisher Scientific, was the German medical technology company and healthcare provider with the highest revenue, 208 billion dollars. Siemens Healthineers AG had a revenue of over 61 million dollars.

For the third consecutive year, the German salt market recorded growth in sales value, which increased by 4.6% to $1B in 2024. In general, consumption, however, continues to indicate a mild descent. Salt consumption peaked at $1.4B in 2013; however, from 2014 to 2024, consumption stood at a somewhat lower figure.

The German date market surged to $72M in 2024, jumping by 20% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, consumption saw strong growth. Over the period under review, the market hit record highs in 2024 and is expected to retain growth in the near future.

Since 2019, industry sales have fallen by an average of 2.5% per year. The decline in demand in 2020 was largely responsible for the drop in sales, as the coronavirus pandemic led to the cancellation of a large number of events and forced industry companies to severely restrict their business activities. In the years that followed, the industry benefited from the fact that event restrictions were lifted again and many events attended by photographers that had been postponed or cancelled due to the crisis were rescheduled. In a difficult macroeconomic situation characterised by high inflation, the industry has shown itself to be comparatively independent of economic developments over the past two years. Despite the rising cost of living and the associated reluctance to buy, demand for photo products has not diminished. Many industry players were able to pass on the inflation-related cost increases to their customers by raising prices. At the same time, the industry was hardly affected by the impact of the war in Ukraine in terms of procurement and sales. Industry sales in 2023 have returned to pre-pandemic levels, meaning that no further catch-up effects are expected in the current year. Industry turnover is expected to fall by 0.5% to 2.2 billion euros in 2024. Nevertheless, it can be assumed that demand for professional photo products will continue to develop positively. In addition to traditional photo prints, more and more industry players are also offering value-added products such as photo books, photo calendars, wall art, greeting cards and other photo gifts. This is opening up a growing niche market. While more and more people are ordering their products online and industry players are benefiting from a strong online presence, external competitive pressure is also increasing. For example, the proportion of people who own a smartphone is constantly increasing. Devices are becoming more and more powerful and can take better and better photos, which is slowing down demand for industry services. IBISWorld expects average annual growth of 2% for the period from 2024 to 2029, meaning that industry turnover is likely to amount to 2.5 billion euros in 2029. In addition to the expected positive business climate, the advancing digitalisation in particular is likely to boost industry revenue. The increasing global use of social media by consumers is enabling more companies to reach a large number of customers in Germany and abroad with online presences. This should increase the turnover generated by photographers due to the increased demand for industry services.

Report Attribute/Metric	Details
Market Value in 2025	USD 79.7 billion
Revenue Forecast in 2034	USD 171 billion
Growth Rate	CAGR of 8.9% from 2025 to 2034
Base Year for Estimation	2024
Industry Revenue 2024	73.2 billion
Growth Opportunity	USD 98.5 billion
Historical Data	2019 - 2023
Forecast Period	2025 - 2034
Market Size Units	Market Revenue in USD billion and Industry Statistics
Market Size 2024	73.2 billion USD
Market Size 2027	94.5 billion USD
Market Size 2029	112 billion USD
Market Size 2030	122 billion USD
Market Size 2034	171 billion USD
Market Size 2035	187 billion USD
Report Coverage	Market Size for past 5 years and forecast for future 10 years, Competitive Analysis & Company Market Share, Strategic Insights & trends
Segments Covered	Service Type, Infrastructure, Vessel Size, Technology Adoption, Compliance & Security
Regional Scope	North America, Europe, Asia Pacific, Latin America and Middle East & Africa
Country Scope	U.S., Canada, Mexico, UK, Germany, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Mexico, Argentina, Saudi Arabia, UAE and South Africa
Top 5 Major Countries and Expected CAGR Forecast	U.S., China, Germany, UAE, Singapore - Expected CAGR 6.5% - 9.3% (2025 - 2034)
Top 3 Emerging Countries and Expected Forecast	Vietnam, Nigeria, Colombia - Expected Forecast CAGR 8.5% - 11.1% (2025 - 2034)
Top 2 Opportunistic Market Segments	Private Ports and Specialized Ports Infrastructure
Top 2 Industry Transitions	Automation in Port Operations Management, Sustainability in Port Operations Management
Companies Profiled	IBM Corporation, Tideworks Technology, ABB Ltd, Royal HaskoningDHV, Cargotec Oyj, Navis LLC, Camco Technologies, Port of Rotterdam, RTG Communications, Transas Marine International, Shipping Technology and i-SEA Marine Services Group.
Customization	Free customization at segment, region, or country scope and direct contact with report analyst team for 10 to 20 working hours for any additional niche requirement (10% of report value)

Companies operating in this sector carry out specialised cleaning of buildings and machinery. The services provided by industry players range from window and façade cleaning and the disinfection of surfaces and equipment to the cleaning of sewage treatment plants and digestion towers. In the period from 2019 to 2024, turnover in the sector increased by an average of 2.2% per year. For 2024, industry turnover is expected to amount to €5.5 billion, which corresponds to an increase in turnover of 0.6% compared to the previous year. The reason for the low growth in industry turnover over the past five years is the economic development of the industry after the peak of the coronavirus pandemic in 2020, as the number of potential corporate customers decreased at that time. In addition, more contracts were awarded to facility management companies from outside the industry, which led to industry players being bypassed.The customers of industry participants are sometimes private individuals or public institutions, but mostly companies in the manufacturing, catering and pharmaceutical industries. As a result, the still reduced willingness of many companies to spend due to the slow progress in overcoming the negative economic consequences of the coronavirus pandemic is leading to lower demand for specialised cleaning services. In addition, the number of companies in Germany is still below pre-crisis levels, which means that the number of potential customers in the sector is also still reduced. However, the healthcare sector is likely to grow in the current year and outsource more cleaning and disinfection services to external service providers again. The increase in construction activity, particularly with regard to tall residential and office buildings in cities as a result of increasing urbanisation, is also having a positive impact on demand for specialist cleaning services and therefore on the industry's sales growth. In the period from 2024 to 2029, industry revenue is expected to increase by 3.3% per year, resulting in industry revenue of €6.4 billion in 2029. As the industry is back in the growth phase of its life cycle and it can be very profitable for new industry players to enter niche markets, the number of companies operating in the industry is expected to increase over the next five years.

In 2024, the German beef market decreased by -0.1% to $6.3B, falling for the second consecutive year after three years of growth. Over the period under review, consumption, however, saw a modest increase. Over the period under review, the market hit record highs at $6.8B in 2022; however, from 2023 to 2024, consumption remained at a lower figure.

The service bureau market had an estimated market share worth US$ 25,125.5 million in 2023, and it is predicted to reach a global market valuation of US$ 48,206.0 million by 2034, growing at a CAGR of 6.2% from 2024 to 2034.

Report Attribute	Details
Estimated Market Value in 2023	US$ 25,125.5 million
Expected Market Value in 2024	US$ 26,465.2 million
Projected Forecast Value in 2034	US$ 48,206.0 million
Anticipated Growth Rate from 2024 to 2034	6.2% CAGR

Service Bureau Market Historical Analysis from 2019 to 2023 vs. Forecast Outlook 2024 to 2034

Historical CAGR from 2019 to 2023	5.4%
Forecast CAGR from 2024 to 2034	6.2%

Category-wise Insights

Type	Data Processing Service Bureaus
Market Share	26%

Enterprise Size	Large Enterprises
Market Share in 2024	32.17%

Region-wise Analysis

Countries	Forecast CAGRs from 2024 to 2034
The United States	3%
Germany	5.7%
Japan	7.4%
China	6.7%
Australia & New Zealand	9.7%

Report Scope

Report Attribute	Details
Growth Rate	CAGR of 6.2% from 2024 to 2034
Market value in 2024	US$ 26,465.2 million
Market value in 2034	US$ 48,206.0 million
Base Year for Estimation	2023
Historical Data	2019 to 2023
Forecast Period	2024 to 2034
Quantitative Units	US$ million for value
Report Coverage	Revenue Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis
Segments Covered	Type Enterprise Size Industry Region
Regions Covered	North America Latin America Western Europe Eastern Europe South Asia and Pacific East Asia The Middle East & Africa
Countries Profiled	The United States Canada Brazil Mexico Germany The United Kingdom France Spain Italy Poland Russia Czech Republic Romania India Bangladesh Australia New Zealand China Japan South Korea GCC Countries South Africa Israel
Key Companies Profiled	Iron Mountain Incorporated Hyland Software, Inc. Rhenus Office Systems GmbH KOFAX INC InfoFort Imaginarium Sculpteo Materialise NV 3D HUBS B.V. Ponoko Inc.
Customization Scope	Available on Request

Report Attribute/Metric	Details
Market Value in 2025	USD 12.7 billion
Revenue Forecast in 2034	USD 32.2 billion
Growth Rate	CAGR of 10.9% from 2025 to 2034
Base Year for Estimation	2024
Industry Revenue 2024	11.4 billion
Growth Opportunity	USD 20.7 billion
Historical Data	2019 - 2023
Forecast Period	2025 - 2034
Market Size Units	Market Revenue in USD billion and Industry Statistics
Market Size 2024	11.4 billion USD
Market Size 2027	15.6 billion USD
Market Size 2029	19.2 billion USD
Market Size 2030	21.3 billion USD
Market Size 2034	32.2 billion USD
Market Size 2035	35.7 billion USD
Report Coverage	Market Size for past 5 years and forecast for future 10 years, Competitive Analysis & Company Market Share, Strategic Insights & trends
Segments Covered	Technology Type, Deployment, Industry Vertical, Application, User Interface
Regional Scope	North America, Europe, Asia Pacific, Latin America and Middle East & Africa
Country Scope	U.S., Canada, Mexico, UK, Germany, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Mexico, Argentina, Saudi Arabia, UAE and South Africa
Top 5 Major Countries and Expected CAGR Forecast	U.S., China, Japan, UK, Germany - Expected CAGR 8.0% - 11.4% (2025 - 2034)
Top 3 Emerging Countries and Expected Forecast	India, Brazil, South Africa - Expected Forecast CAGR 10.5% - 13.6% (2025 - 2034)
Top 2 Opportunistic Market Segments	Healthcare and BFSI Industry Vertical
Top 2 Industry Transitions	"Adaptive Voice Recognition Systems on the Rise, Shift Towards Multilingual Voice Recognition Systems
Companies Profiled	Nuance Communications Inc, Google Inc, Microsoft Corporation, IBM Corporation, iFlytek, Baidu Inc, Amazon Inc, Advanced Voice Recognition Systems, Agnitio SL, Apple Inc, Raytheon Company and VoiceBox Technologies Corporation
Customization	Free customization at segment, region, or country scope and direct contact with report analyst team for 10 to 20 working hours for any additional niche requirement (10% of report value)

According to Cognitive Market Research, the global Supply Chain Procurement Software market size will be USD 7512.5 million in 2024. It will expand at a compound annual growth rate (CAGR) of 123.74% from 2024 to 2031.

North America held the major market share for more than 40% of the global revenue with a market size of USD 3005.00 million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.8% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 2253.75 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 1727.88 million in 2024 and will grow at a compound annual growth rate (CAGR) of 12.6% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD 375.63 million in 2024 and will grow at a compound annual growth rate (CAGR) of 10.0% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 150.25 million in 2024 and will grow at a compound annual growth rate (CAGR) of 10.3% from 2024 to 2031.
The Cloud-based deployment segment category is the fastest growing segment of the Supply Chain Procurement Software industry

Market Dynamics of Supply Chain Procurement Software Market

Key Drivers for Supply Chain Procurement Software Market

Growing adoption of digital transformation initiatives accelerates the need for automated procurement systems

The ongoing digital transformation across industries is fundamentally reshaping procurement processes, leading to a significant rise in the adoption of automated procurement systems. Organizations are increasingly recognizing the importance of integrating technology to enhance operational efficiency, reduce costs, and improve decision-making capabilities. Automated procurement systems streamline workflows, minimize manual errors, and provide real-time visibility into spending, inventory, and supplier performance. This shift is driven by the need for agility in responding to market demands and managing supplier relationships effectively. As companies invest in digital tools, they can leverage data analytics and artificial intelligence to gain insights that inform procurement strategies. The automation of procurement processes not only enhances efficiency but also fosters collaboration among stakeholders, enabling organizations to achieve greater transparency and optimize their supply chain operations in an increasingly competitive landscape. For instance, strategy and management consultancy Kearney acquired a Germany-based software firm, Optano, to optimize its supply chain planning. Optano’s AI-driven software will enable businesses to optimize their supply chain processes, from production through planning and transport, and increase demand for optimization services and supply chain re-design.

Greater emphasis on supply chain efficiency and transparency boosts procurement software usage

In today’s fast-paced business environment, organizations are placing greater emphasis on supply chain efficiency and transparency, significantly driving the usage of procurement software. Efficient supply chain management is crucial for minimizing costs, reducing lead times, and enhancing overall performance. As companies face challenges like global sourcing, fluctuating demand, and regulatory compliance, procurement software provides the necessary tools to address these complexities. By automating procurement processes, businesses can ensure better visibility into their supply chain activities, allowing for more informed decision-making. Transparency in procurement fosters trust among stakeholders, enables better supplier relationship management, and facilitates compliance with ethical sourcing practices. Furthermore, with the rise of sustainability initiatives, procurement software plays a vital role in tracking and reporting on sustainability metrics, thereby aligning procurement strategies with broader organizational goals and enhancing the competitive edge in the market.

Restraint Factor for the Supply Chain Procurement Software Market

Resistance to change from traditional procurement methods can hinder software implementation efforts

Resistance to change from traditional procurement methods presents a significant barrier to the successful implementation of modern procur...

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Sales Enablement Platform Market Size 2024-2028

The sales enablement platform market size is estimated to grow by USD 5.61 billion at a CAGR of 17.17% between 2023 and 2028. The market is increasingly focused on enhancing customer digital experiences and optimizing sales processes through the adoption of sales enablement solutions. These solutions enable businesses to streamline operations, engage customers effectively in the digital realm, and integrate sales platforms. However, challenges persist, including concerns over data security and privacy, a shortage of proficiency in software, and inconsistent user experiences. Despite these hurdles, the demand for advanced sales capabilities remains strong. As a result, companies are prioritizing the implementation of sales enablement solutions to navigate the complexities of the evolving digital landscape and maintain a competitive edge. It is essential to address the challenges associated with sales enablement solutions while maximizing their benefits.

What will be the Size of the Sales Enablement Platform Market During the Forecast Period?

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Sales Enablement Platform Market Segmentation

The sales enablement platform market forecasting research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in 'USD Billion' for the period 2024 to 2028, as well as historical data from 2018 to 2022 for the following segments

End-user Outlook 

  Consumer goods and retail
  IT and telecom
  Media and entertainment
  Healthcare and life sciences
  Others





Component Outlook 

  Platform
  Services





Region Outlook 

  North America

    The U.S.
    Canada





  Europe

    The U.K.
    Germany
    France
    Rest of Europe





  APAC

    China
    India





  Middle East & Africa

    Saudi Arabia
    South Africa
    Rest of the Middle East & Africa


  South America

    Argentina
    Brazil
    Chile

By End-user

The market share growth by the consumer goods and retail segment will be significant during the forecast period. In 2022 it had the largest share of the overall market. Platforms help geographically distributed teams of retail markets gain access to the latest product information, collateral, and customer insights and strengthen retail logistics. It also provides a means to distribute and manage the vast amount of data and utilize it to effectively close deals.

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The consumer goods and retail segment showed a gradual increase in the market share of USD 646.70 million in 2018. To ensure customer retention, retailers globally are implementing strategies that target their customer base with personalized content. It helps them appeal to customers on a variety of digital media channels and platforms. Hence these factors will propel the growth of this segment of the market during the forecast period. The sales enablement software market is growing as businesses adopt AI-powered sales platforms to enhance customer engagement. Marketing enablement platforms are increasingly integrated with CRM systems, driving the growth of the global sales enablement platform market. As companies aim for improved customer growth, sales platforms software market demand is rising, fueling innovations in artificial intelligence and customer-focused solutions.

By Component

The market by the platform segment is expected to record a rapid growth rate during the forecast period. The shift towards cloud-based platforms by small and medium-sized enterprises (SMEs) has increased demand for sales enablement platforms as well as product-based sales training. It utilizes internal and external data to inform key business decisions and improve processes and figures. The ability to monetize data to further explore new opportunities also encourages companies to use platforms and utilize data-driven strategies. Some additional features that it provides include trigger alerts in real-time, enrichment of existing data, and the ability to conduct market research. Hence these factors are likely to contribute to the growth of the platform segment of the market during the forecast period.

Regional Overview

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APAC is estimated to contribute 27% to the growth of the global sales enablement platform market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. Another region offering significant growth opportunities to companies is North America. The largest market in the world is North America due to the increasing shift towards cloud services and software. The services of management consulting firm

In 2024, the German butter market decreased by -0.7% to $2.4B, falling for the second year in a row after three years of growth. Over the period under review, consumption, however, continues to indicate a relatively flat trend pattern. Over the period under review, the market attained the peak level at $2.8B in 2022; however, from 2023 to 2024, consumption remained at a lower figure.

In 2024, the German lead market decreased by -9.8% to $977M, falling for the second consecutive year after two years of growth. In general, consumption, however, saw a relatively flat trend pattern. As a result, consumption reached the peak level of $1.2B. From 2023 to 2024, the growth of the market remained at a lower figure.

In 2024, the German butter and dairy spreads market decreased by -0.2% to $2.5B, falling for the second consecutive year after three years of growth. Over the period under review, consumption, however, showed a relatively flat trend pattern. Butter and dairy spreads consumption peaked at $2.9B in 2022; however, from 2023 to 2024, consumption failed to regain momentum.

The German orange market fell to $387M in 2024, waning by -14.9% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, consumption, however, showed a relatively flat trend pattern. As a result, consumption attained the peak level of $471M. From 2021 to 2024, the growth of the market remained at a lower figure.

The global toys and games market is witnessing expansion due to factors such as increased interest in green toys, the resurgence of traditional toys and video games, and awareness about the cognitive benefits of building toys. The rising popularity of mobile-based gaming and traditional recreational activities like construction sets and puzzles among younger generations also drive the market. The demand for dolls and STEM-based games and toys remains high due to their appeal to children and collectors, providing a valuable learning experience while being entertaining. The market is experiencing growth in tech-based toys, with sustainability and digitalization being key focus areas. Children's preferences are shifting from traditional toys to digital entertainment forms like video games, mobile apps, and virtual reality experiences. The electronic games category dominates the market with the largest revenue share, while the games and puzzles segment is forecasted to grow at the fastest rate. The 15 years and above age group recorded the largest market share, with the offline channel dominating the global market. However, the online distribution channel segment is estimated to grow rapidly. Mordor Intelligence™ Industry Reports provide statistics for the Toys and Games market share, size, and revenue growth rate, including a market forecast outlook and a historical overview. A sample of this industry analysis is available as a free report PDF download.

   Toys And Games Also Known As: Fun and Games, Kids' Toys, Children's Playthings

   Toys And Games Report Covers the Following Regions: NA, North America, North American, EU, Europe, European, APAC, Asia Pacific, Asian, SA, South America, South American, MEA, Middle East and Africa, Middle Eastern and African, MENA, Middle East, Middle Eastern, Africa, African

   Toys And Games Report Covers the Following Countries: USA, United States, US, Canada, Mexican, Mexico, ES, Spain, Spanish, UK, United Kingdom, British, DE, Germany, German, FR, France, French, IT, Italy, Italian, RU, Russia, Russian, China, Chinese, JP, Japan, Japanese, IN, India, Indian, AU, Australia, Australian, BR, Brazil, Brazilian, AR, Argentina, Argentine, ZA, South Africa, South African, SA, Saudi Arabia, Saudi

Report Attribute/Metric	Details
Market Value in 2025	USD 2.8 billion
Revenue Forecast in 2034	USD 4.2 billion
Growth Rate	CAGR of 4.7% from 2025 to 2034
Base Year for Estimation	2024
Industry Revenue 2024	2.6 billion
Growth Opportunity	USD 1.5 billion
Historical Data	2019 - 2023
Forecast Period	2025 - 2034
Market Size Units	Market Revenue in USD billion and Industry Statistics
Market Size 2024	2.6 billion USD
Market Size 2027	3.0 billion USD
Market Size 2029	3.3 billion USD
Market Size 2030	3.5 billion USD
Market Size 2034	4.2 billion USD
Market Size 2035	4.4 billion USD
Report Coverage	Market Size for past 5 years and forecast for future 10 years, Competitive Analysis & Company Market Share, Strategic Insights & trends
Segments Covered	Product Type, Application, Industry Vertical, Technology
Regional Scope	North America, Europe, Asia Pacific, Latin America and Middle East & Africa
Country Scope	U.S., Canada, Mexico, UK, Germany, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Mexico, Argentina, Saudi Arabia, UAE and South Africa
Top 5 Major Countries and Expected CAGR Forecast	U.S., Germany, China, Japan, South Korea - Expected CAGR 3.3% - 4.3% (2025 - 2034)
Top 3 Emerging Countries and Expected Forecast	India, Brazil, South Africa - Expected Forecast CAGR 5.2% - 6.6% (2025 - 2034)
Top 2 Opportunistic Market Segments	Pharmaceuticals and Solar Cells Application
Top 2 Industry Transitions	Advancement in Semiconductor Industry, Emergence of 5G Technologies
Companies Profiled	Infineon Technologies AG, STMicroelectronics, Texas Instruments Incorporated, NXP Semiconductors, Cypress Semiconductor Corporation, Microchip Technology Inc., ON Semiconductor Corporation, Qorvo Inc., Maxim Integrated Products, Skyworks Solutions Inc., Broadcom Inc. and QUALCOMM Incorporated
Customization	Free customization at segment, region, or country scope and direct contact with report analyst team for 10 to 20 working hours for any additional niche requirement (10% of report value)